UNITED STATES
                SECURITIES AND EXCHANGE COMMISSION
                      Washington, DC  20549

                            FORM 10-Q

[ X ]  Quarterly Report Pursuant to Section 13 or 15(d) of the Securities 
Exchange Act of 1934

For the period ended April 30,July 31, 1996
 
or

[   ]  Transition Report Pursuant to Section 13 or 15(d) of the Securities 
Exchange Act of 1934

For the transition period from _______ to _______

Commission file number 33-596240-20833

                    LAMAR ADVERTISING COMPANY                     
      (Exact name of registrant as specified in its charter)

          DELAWARE                           72-1205791    
(State or other jurisdiction              (I.R.S. Employer              
     of incorporation)                   Identification No.)

5551 Corporate Blvd., 
Baton Rouge, LA  70808                          70806      
(Address of principal                         (Zip Code)
 executive officers)

Registrant's telephone number, including area code (504) 926-1000

Indicate by check mark whether the registrant (1) has filed all reports 
required to be filed by Section 13 or 15(d) of the Securities Exchange Act 
of 1934 during the preceding 12 months (or for such shorter period that the 
registrant was required to file such reports), and (2) has been subject to 
such filing requirements for the past 90 days.

                  Yes                 No    X            No  

Indicate the number of shares outstanding of each of the issuer's classes of 
common stock, as of the latest practicable date.

                                      Outstanding as of
               Class                   June 11,September 14, 1996 

Voting 

Class A Common Stock, 
  no$ .001 par value        31,432.4614,953,426
Class B Common Stock,$ .001 par value        13,822,639 












                             CONTENTS

                                                             Page

PART I - FINANCIAL INFORMATION

ITEM I.1.  FINANCIAL STATEMENTS

         Condensed Consolidated Balance Sheets 
         April 30,July 31, 1996 (unaudited) and October 
         31, 1995                                            1 - 2
 
         Condensed Consolidated Statements of Earnings 
         Three Months ending April 30,July 31, 1996 and 1995
         and SixNine Months ending April 30,July 31, 1996 and 
         1995 (unaudited)                                      3

         Condensed Consolidated Statements of Cash Flows
         SixNine Months ending April 30,July 31, 1996 and 1995     
         (unaudited)                                         4 - 5

         Notes to Condensed Consolidated Financial 
         Statements                                          6 - 7

ITEM 2.  Management's Discussion and Analysis of
         Financial Condition and Results of Operations       8 - 1011


PART II - OTHER INFORMATION
ITEM 4.  Submission of Matters to a Vote of Security Holders  1112 

ITEM 6.  Exhibits and Reports on Form 8-K                     1112

         Signatures                                           1112  













PART I  - FINANCIAL INFORMATION
ITEM 1. - FINANCIAL STATEMENTS

                  LAMAR ADVERTISING COMPANY AND
                           SUBSIDIARYSUBSIDIARIES
              CONDENSED CONSOLIDATED BALANCE SHEETS
                           (UNAUDITED)
         (IN THOUSANDS, EXCEPT SHARE AND PER SHARE DATA)
April 30,July 31, October 31, 1996 1995 (Unaudited) ASSETS Cash and cash equivalents $ 1,7521,965 5,886 Receivables Trade accounts 14,00015,573 11,292 Affiliates, related parties and employees 450531 583 Other 81433 109 Less allowance for doubtful accounts ( 872)1,046) ( 551) Net receivables 13,65915,491 11,433 Prepaid expenses 1,1451,112 1,247 Other current assets 1,6891,793 1,266 Total current assets 18,24520,361 19,832 Property, plant and equipment 183,270189,115 168,402 Less accumulated depreciation and amortization ( 81,888)83,930) ( 77,524) Net property, plant and equipment 101,382105,185 90,878 Intangible assets 14,54816,891 13,406 Receivables 806751 918 Deferred taxes 4,0433,680 5,951 Other assets 3,3363,399 2,900 $142,360 133,885
$150,267 133,885 ======= ======= LIABILITIES AND STOCKHOLDERS' DEFICIT Current liabilities: Trade accounts payable $ 2,1913,115 2,435 Accrued expenses 7,0145,575 9,733 Current maturities of long- termlong-term debt 4,6175,326 3,479 Deferred income 3,2594,866 2,448 Total current liabilities 17,08118,882 18,095 Long termLong-term debt 151,673154,681 142,572 Deferred income 754779 749 Other liabilities 1,1401,214 623 Total liabilities 170,648175,556 162,039 - 1 --1-
LAMAR ADVERTISING COMPANY AND SUBSIDIARYSUBSIDIARIES CONDENSED CONSOLIDATED BALANCE SHEETS (UNAUDITED) (IN THOUSANDS, EXCEPT SHARE AND PER SHARE DATA)
April 30,July 31, October 31, 1996 1995 (Unaudited) STOCKHOLDERS' DEFICIT (Note 3) Class A preferred stock, par value $638, 63.80$63.80 cumulative, authorized 10,000 sharesshares; issued and outstanding, 5,719.49 shares and 0 shares at April 30,July 31, 1996 and October 31, 1995, respectively 3,649 0 Class A common stock, no$.001 par value, $10 stated value. Authorized 100,00050,000,000 shares; issued and outstanding 31,432.4610,180,483 shares and 41,599.3615,657,623 shares outstanding at April 30,July 31, 1996 and October 31, 1995, respectively 315 41610 16 Class B common stock, no$.001 par value, $10 stated value. Authorized 100,00025,000,000 shares; issued and outstanding 014,301,537 shares and 19816,897,379 shares at April 30,July 31, 1996 and October 31, 1995, respectively 0 214 17 Accumulated deficit ( 32,252)28,962) ( 28,572)28,187) Stockholders' Deficit ( 28,288)25,289) ( 28,154) Total liabilities and stockholders' deficit $142,360$ 150,267 133,885 ======= ======= - 2 -
LAMAR ADVERTISING COMPANY AND SUBSIDIARYSUBSIDIARIES CONDENSED CONSOLIDATED STATEMENTS OF EARNINGS (UNAUDITED) (IN THOUSANDS, EXCEPT SHARE AND PER SHARE DATA)
Three Months SixNine Months Ending April 30,July 31, Ended April 30,July 31, 1996 1995 1996 1995 Revenues NetOutdoor advertising, revenue $28,838 25,390 56,261 49,686net $31,386 26,609 87,647 76,295 Rental income 180 154 354 298119 110 473 408 Management fees from related and affiliated parties 15 7 30 15 29,033 25,551 56,645 49,9998 45 23 31,520 26,727 88,165 76,726 Operating expenses Outdoor advertising: Direct advertising expenses 10,049 9,043 20,893 18,184 Selling, general10,076 8,380 30,969 26,564 General and administrative expenses 7,004 6,667 14,695 13,2438,147 7,393 22,842 20,636 Depreciation and amortization 3,641 3,609 7,028 6,768 20,694 19,319 42,616 38,1953,540 3,186 10,568 9,954 21,763 18,959 64,379 57,154 Operating income 8,339 6,232 14,029 11,804 Non-operating income (expense)9,757 7,768 23,786 19,572 Other expense (income): Interest income 48 40 101 81( 39) ( 52) ( 140)( 133) Interest expense ( 4,025) ( 3,957) ( 7,852)( 7,857)4,105 4,091 11,957 11,948 Loss on disposition of assets ( 493) ( 635) ( 581)( 816)237 188 818 1,004 Other expenses ( 94) ( 138) ( 246)( 410) ( 4,564) ( 4,690) ( 8,578)( 9,002)8 274 254 684 4,311 4,501 12,889 13,503 Earnings before income taxes 3,775 1,542 5,451 2,8025,446 3,267 10,897 6,069 Income tax(expense)benefittax expense (benefit) 2,230 ( 1,515) 751713) 4,420 ( 2,190) 1,7672,480) Net earnings $ 2,260 2,293 3,261 4,569 ======= ======= ======= =======3,216 3,980 6,477 8,549 Preferred stock dividends ( 91) 0 ( 182)274) 0 Net incomeearnings applicable to common stock 2,169 2,293 3,079 4,5693,125 3,980 6,203 8,549 ======= ======= ======= ======= EarningsNet earnings per common share Primary $ 65.76 52.88 84.53 105.36.13 $ .12 $ .23 $ .26 ======= ======= ======= ======= Weighted average common shares outstanding 32,981 43,364 36,429 43,364 ======= ======= ======= =======24,482,020 33,775,222 27,068,544 33,775,222 ========== ========== ========== ========== - 3 -
LAMAR ADVERTISING COMPANY AND SUBSIDIARYSUBSIDIARIES CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED) (IN THOUSANDS)
SixNine Months Ending April 30,July 31, 1996 1995 CASH FLOWS FROM OPERATING ACTIVITIES: Net earnings:earnings $ 3,261 4,5696,477 8,549 Adjustments to reconcile net earnings to net cash provided by operating activities: Depreciation and amortization 7,028 6,76810,568 9,954 Loss on disposition of assets 581 816818 1,004 Deferred taxes 1,9082,271 ( 2,208)3,312) Provision for doubtful accounts 621 203550 330 Changes in operating assets and liabilities: Increase in receivables ( 2,608)3,988) ( 2,854)2,062) (Increase) Decrease in prepaid expenses 6797 ( 192) (Increase) decrease198) Increase in other assets ( 323)282) ( 296)965) Increase (decrease) in trade accounts payable ( 243) 1680 384 Decrease in accrued expenses ( 2,718)4,157) ( 1,880)3,475) Increase (decrease) in other liabilities 95 ( 1)113 26 Increase in deferred income 817 512,448 517 Net cash provided by operating activities 8,486 4,97715,595 10,752 CASH FLOWS FROM INVESTING ACTIVITIES: Increase in notes receivable ( 206)675) 0 Acquisitions of new markets ( 4) Outdoor acquisitions9,445) ( 7,043) ( 2,329)2,353) Capital expenditures ( 10,557)17,653) ( 5,044)8,780) Proceeds from disposition of assets 236 558500 629 Purchase of intangible assets ( 833)1,525) ( 211)545) Net cash used in investing activities ($18,403)28,798) ($ 7,030)11,049) - 4 -
LAMAR ADVERTISING COMPANY AND SUBSIDIARYSUBSIDIARIES CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED) (IN THOUSANDS)
SixNine Months Ending April 30,July 31, 1996 1995 CASH FLOWS FROM FINANCING ACTIVITIES: Principal payments on long-term debt ($ 1,821)2,605) ( 3,605)5,376) Proceeds from issuance of notes payable to banks 16,000 1,00027,000 4,000 Principal payments on notes payable to banks ( 5,000) 011,500) ( 4,000) Stock redemption ( 2,964) 0 Dividends ( 432)649) ( 250)375) Net cash provided by (used in) financing activities 5,7839,282 ( 2,855)5,751) Net decrease in cash and cash equivalents ( 4,134)3,921) ( 4,908)6,048) Cash and cash equivalents at beginning of year 5,886 8,016 Cash and cash equivalents at end of period $ 1,752 3,1081,965 1,968 ======= ======= SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION: Cash paid for interest $ 7,917 7,87914,744 14,728 ======== ======= Cash paid for state and federal income taxes $ 542 4901,991 803 ======== ======= - 5 -
LAMAR ADVERTISING COMPANY AND SUBSIDIARYSUBSIDIARIES NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS 1. ACCOUNTING POLICYPOLICIES The information included in the foregoing interim financial statements is unaudited. In the opinion of management, all adjustments, consisting of normal recurring adjustments, necessary for a fair presentation of financial position and results of operations for the interim periods presented have been reflected herein. The results of operations for interim periods are not necessarily indicative of the results to be expected for the entire year. Certain amounts in the prior periods consolidated financial statements have been reclassified to conform with the current year presentation. These reclassifications had no effect on previously reported net earnings. Separate financial statements of the guarantor subsidiaries are not included because such subsidiaries are jointly and severally liable, and that the aggregate assets, liabilities, earnings and equity of the guarantor subsidiaries are substantially equivalent to the assets, liabilities, earnings and equity of the parent on a consolidated basis. 2. INCOME TAXES Lamar Advertising Company files a consolidated Federal income tax return which includes all of its qualifying subsidiaries. Income tax expense for the period is based on the estimates of the Company's annual effective tax rate applied to net income for the period.rate. 3. STOCK TRANSACTIONS On December 30, 1995, the Certificate of Incorporation of the Company was amended to authorize 10,000 shares of Class A preferred stock with a par value of $638 and no voting rights. The Class A preferred stock dividends are cumulative and are priorityprior to Class A and Class B common stock dividends at the rate of $15.95 per share per quarter. As of December 30, 1995, 5,719.494,454,779 shares of Class A common stock with a $10$.001 per share statedpar value were converted into 5,719.49 shares of Class A preferred stock with a $638 per share par value. This conversion resulted in a $3.6 million charge to accumulated deficit. On March 1, 1996, 4,447.413,463,985 shares of Class A common stock and 198154,218 shares of then authorized Class B common stock, $10 stated$.001 par value, were redeemed at a price of $638$.82 per share. This redemption resulted in a $3.0 million charge to accumulated deficit. In July 1996, the Board of Directors of the Company authorized the issuance of up to 5,445,250 shares of Class A common stock, $.001 par value per share, to be registered under the Securities Act of 1933 (the "Offering"). In connection with the Offering, the Company effected a recapitalization consisting of an approximate 778.9-for-1 stock split and an exchange of common stock for new Class A and Class B common stock which is equal in all respects, except holders of Class B common stock have ten votes per share and holders of Class A common stock have one vote per share. Class B common stock converts automatically into Class A common stock upon the sale or tranfer to persons other than permitted transferees. All share information has been adjusted to reflect the recapitalization. - 6 - 4. SUBSEQUENT EVENTS TheOn August 7, 1996, the Company is preparing forconsummated an initial public offering (the Offering) in which 4,735,000 shares of its Class A common stock were sold at a price of $16.00 per share, of which 4,000,000 shares were sold by the Company and on June 7,735,000 shares were sold by selling stockholders. On August 15, 1996, as requiredthe Underwriters exercised their 30 day over- allotment option to purchase 710,250 shares at the $16.00 per share Offering price. Of such 710,250 shares sold, 294,041 were sold by the Company and 416,209 were sold by selling stockholders. In connection with the Offering the Company paid additional consideration of $1.38 per share in cash and $5.52 per share in ten-year subordinated notes to stockholders whose shares were redeemed in October 1995 and March 1996 in satisfaction of their right to an additional payment. This additional consideration resulted in an additional charge to stockholders' equity of $25 million in the fourth quarter of fiscal 1996. Also in connection with the offering, the Company adopted the 1996 Equity Incentive Plan (the "1996 Plan"). The purpose of the 1996 Plan is to attract and retain key employees and consultants of the Company. The 1996 Plan authorizes the granting of stock options, stock appreciation rights and restricted stock to employees and consultants of the Company capable of contributing to the Company's performance. The Company has reserved an aggregate of 2,000,000 shares of Class A Common Stock for awards under the Securities Act1996 Plan, of 1933, filed a Registration Statement on Form S-1 with the Securities and Exchange Commission.which options for 1,181,500 shares were granted in August, 1996 at an exercise price of $16.00 per share. -7- MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS LIQUIDITY AND CAPITAL RESOURCES For the six months ended April 30, 1996, net cash provided by operating activities was $8.5 million, a $3.5 million increase from $5.0 million in the corresponding period of 1995. The increase was due primarily to a $4.1 million increase in deferred taxes due to the benefit of the Company's net operating loss carryforward having been fully recognized at year end October 31, 1995, and a $0.8 million increase in accrued expenses offset by a $1.3 million decrease in net earnings for the six months ended April 30, 1996 compared to the same period in fiscal 1995. Net cash used in investing activities increased $11.4 million for the six months ended April 30, 1996 as compared to the same period in 1995 due to a $5.5 million increase in capital expenditures, a $4.7 million increase in purchase of new markets and a $0.6 million increase in purchase of intangible assets. Net cash provided by financing activities increased $8.6 million for the six months ended April 30, 1996 as compared to the same period in 1995. The increase was due to the increase in borrowings of $10.0 million under revolving credit facilities to finance capital expenditures, purchase new markets and meet seasonal operating requirements. A $1.8 million decrease in principal payments on long-term debt was partially offset by a $3.0 million stock redemption. During fiscal year 1995, the Company was awarded new state logo franchises in the following four states: Georgia, Minnesota, South Carolina and Virginia. In addition, during fiscal 1996, the state of Texas expanded its existing program, which is currently run by the Company, and awarded the expansion contract to the Company. Due to the capital needed in 1996 to fund these new franchises, the Company amended its existing bank credit agreement effective October 1995, partially deferring short-term principal payments. In December 1995, the Company entered into a $15 million reducing credit line with its bank group. This line may only be used to finance the cost of new logo franchises awarded to the Company. As of April 30, 1996, the Company had borrowed approximately $6.5 million to fund the development of additional logo franchises in Georgia, Minnesota, South Carolina and Virginia. -8- RESULTS OF OPERATIONS SixNine Months Ended April 30,July 31, 1996 Compared to SixNine Months Ended April 30,July 31, 1995 Net revenues increased $6.6$11.4 million or 13.3%14.9% to $56.6$88.2 million for the sixnine months ended April 30, 1996 compared to $50.0 million for the same period in 1995.July 31, 1996. This increase was primarily athe result of the $4.1a $6.8 million increase in outdoor advertising net revenues. In addition, revenues from theprincipally attributable to a net increase in number of displays of approximately 600 and advertising rates at an average of 6%, with occupancy percentages remaining relatively steady, and a $4.5 million increase in logo sign business increased $2.2 millionrevenue due to the continued development of that program. Net outdoor revenue for the period was $77.5 million and logo revenue was $9.0 million. Operating expenses, exclusive of depreciation and amortization, increased $4.2$6.6 million or 13.2%14.0% for the sixnine months ended April 30,July 31, 1996 as compared to the same period in 1995. This increase was the result of an increase in health insurance rates, increases in personnel costs, sign site rent, graphics expense, other costs related to the increase in revenue and additional operating expenses related to outdoor asset acquisitions and the continued development of the logo sign business. Depreciation and amortization expense increased $0.3$0.6 or 3.8%6.2% from $6.8$10.0 million for the sixnine months ended April 30,July 31, 1995 to $7.0$10.6 for sixnine months ended April 30,July 31, 1996. Interest expense remained constant for both periods. Due to the above factors, operating income increased $2.2$4.2 million or 18.8%21.5% to $14.0$23.8 million for sixnine months ended April 30,July 31, 1996 from $11.8$19.6 million for the same period in 1995. Interest expense remained relatively consistent for both periods. Income tax expense for the sixnine months ended April 30,July 31, 1996 increased $4.0$6.9 million over the same period in 1995. For the past several years the Company has had a substantial net operating loss carryforward. The benefit of the Company's net operating loss carryforward was fully recognized as of October 31, 1995. As a result primarily of the foregoing factors,increase in income tax expense, net earnings for the sixnine months ended April 30,July 31, 1996 decreased $1.3$2.1 million as compared to the same period in 1995. -9- Second- 8 - Third Quarter Ended April 30,July 31, 1996 Compared to SecondThird Quarter Ended April 30,July 31, 1995 RevenuesNet revenues for the secondthird quarter ended April 30,July 31, 1996 increased $3.5$4.8 million or 13.6%17.9% to $29.0$31.5 million from $25.6$26.7 million for the same period in 1995. Operating expenses, exclusive of depreciation and amortization, for the secondthird quarter ended April 30,July 31, 1996 increased $1.3$2.5 million or 8.5%15.5% over the same period in 1995. Depreciation and amortization expense increased $0.4 million or 11.1% from $3.2 million for the third quarter ended July 31, 1995 to $3.5 million for the third quarter ended July 31, 1996. Due to the above factors, operating income before depreciation and amortization increased $2.1$2.0 million or 21.7%25.6% to $11.9$9.8 million compared to $9.8$7.8 million for the secondthird quarter ended April 30,July 31, 1996 as compared to the same period in 1995. Interest expense remained constant for the period increased $0.1 million over the same period in 1995.both periods. Income tax expense for the period increased $2.3$2.9 million over the same period in 1995. As a result of the foregoing factors, net earnings for the secondthird quarter ended April 30,July 31, 1996 remained fairly constantdecreased $0.8 million as compared to the same period in 1995. The explanation of these results is identical to the explanation of the results for the sixthree months ended April 30,July 31, 1996 were affected by the same factors as the nine months ended July 31, 1996. They areReference is made to the discussion of the nine month results. -9- LIQUIDITY AND CAPITAL RESOURCES For the nine months ended July 31, 1996, net cash provided by operating activities was $15.6 million, a $4.8 million increase from $10.8 million in the corresponding period of 1995. The increase occurred, despite a $2.1 million decrease in net earnings, due primarily to a $5.6 million increase in deferred taxes due to the benefit of the Company's net operating loss carryforward having been fully recognized at year end October 31, 1995, and a $1.9 million increase in deferred income generated by the additional logo sign franchises offset by a $1.9 million increase in receivables. Net cash used in investing activities increased $17.7 million for the nine months ended July 31, 1996 as compared to the same period in 1995 due to an $8.9 million increase in outdoor advertising revenue acrosscapital expenditures primarily due to the board, anbuild out of the new logo awards, a $7.1 million increase in various directpurchase of new markets, a $1.0 million increase in purchase of intangible assets and general and administrative expensesa $0.7 million increase in ordernotes receivable. Net cash provided by financing activities increased $15.0 million for the nine months ended July 31, 1996 as compared to accommodatethe same period in 1995. The increase was due to the increase in revenue,borrowings of $15.5 million under revovling credit facilities to finance capital expenditures, primarily logo related and purchase new markets. A $2.8 million decrease in principal payments on long-term debt was offset by a $3.0 million stock redemption. During fiscal year 1995, the acquisition of additional outdoor assets,Company was awarded new state logo franchises in the increased developmentfollowing four states: Georgia, Minnesota, South Carolina and Virginia. During fiscal 1996, the Company was awarded new contracts in New Jersey and Michigan as well as the expansion of the logoexisting Texas program which it currently operates. It also acquired the Kansas and an increase in income tax expense dueTennessee franchises from one of its competitors. Due to the extinguishmentcapital needed to fund these new franchises, the Company amended its existing bank credit agreement effecctive October 1995, partially deferring short-term principal payments. In December 1995,the Company entered into a $15 million reducing credit line with its bank group. This line may only be used to finance the cost of new logo franchises awarded to the Company. As of July 31, 1996, the Company had borrowed approximately $9.5 million to finance the cost of these logo sign franchises. On August 1, 1996, the Company completed an initial public offering (the Offering) whereby the Company sold 4,000,000 shares of its Class A common stock and selling stockholders sold 735,000 shares at a price of $16.00 per share. The net proceeds to the Company from the sale of the 4,000,000 shares was approximately $58.8 million after deducting estimated expenses and underwriting discounts. -10- The Company used a portion of the net operating loss carryforwards. -10-proceeds from the Offering to repay existing indebtedness in the aggregate principal amount of approximately $43.8 million, consisting of (i) bank term loans, of $37.8 million and (ii) $6.0 million of outstanding loans under a revolving credit facility. The Company used approximately $5.0 million of the net proceeds from the Offering to pay a portion of the contingent consideration payable to stockholders whose shares of common stock were repurchased by the Company in October 1995 and March 1996. The Company issued to such stockholders $20.0 million aggregate principal amount of ten-year subordinated notes as the balance of the contingent consideration. In addition, on August 15, 1996, the Underwriters over-allotment option to purchase an additional 294,041 shares from the Company was exercised yielding net proceeds of approximately $4.4 million. The remaining net proceeds from the Offering are available for general corporate purposes, including possible acquisitions and repayment of indebtedness. In August 1996, the Company used net proceeds from the Offering to purchase certain outdoor advertising properties for an aggregate cash price of $11.2 million. The Company did not receive any proceeds from the sale of Class A Common Stock by the Selling Stockholders. REGULATION OF TOBACCO ADVERTISING In August, 1996, President Clinton signed an executive order adopting rules proposed by the U.S. Food and Drug Administration regulating the advertising of certain tobacco products. These rules, which will become effective on August 22, 1997, prohibit the placement of tobacco products advertising within 1,000 feet of playgrounds and primary and secondary schools and limit such advertising to a format consisting of black text on a white background. Certain advertising industry and tobacco industry organizations have filed lawsuits challenging these regulations seeking an injunction to keep them from going into effect. In addition, some members of Congress have indicated that they may sponsor legislation to prevent the regulations from going into effect. If these regulations are not modified or nullified by legislative or judicial action, the Company's outdoor advertising revenues could be adversely affected. The Company's revenues from tobacco products advertising, as a percentage of total net revenues, has declined from 17% in fiscal 1991 to 9% in fiscal 1995. During this period, the Company has replaced tobacco advertising by diversifying its customer base and increasing sales to local advertisers. In addition, the Company has maintained for many years a policy prohibiting placement of billboards containing tobacco product advertising within 500 feet of schools and playgrounds. -11- PART II - OTHER INFORMATION ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS Resolutions adoptedThe Company submitted the following proposals to the stockholders of the Company in an action by the Board of Directors of Lamar Advertising Company dated December 13, 1995 and a unanimous written consent of action in lieu of a special meeting, each of which was unanimously adopted as of July 31, 1996: VOTED: To adopt the Amended and Restated Certificate of Incorporation of the shareholders of Lamar Advertising Company executed on December 30, 1995 approved an amendment toCompany. VOTED: To approve the certificate of incorporation of Lamar Advertising Company. This action created ten thousand (10,000) shares of Class A preferred stock having a par value of $638 per share with no voting rights. This action did not change the authorized number of shares or voting rights of previously authorized capital stock. The payment of Class A preferred dividends are cumulative and in priority to Class A and Class B common stock dividends. In addition, the case of voluntary dissolution or liquidation of the corporation the holders of Class A preferred stock are entitled to receive the sum of par value of their shares plus a further amount equal to any accrued and unpaid dividends to date before any payment shall be made to the holders of Class A and Class B common stock. As of the most recent information available, 5,719 shares of Class A common stock were converted to Class A preferred stock.Company's 1996 Equity Incentive Plan. ITEM 6. EXHIBITS AND REPORTS ON FORM 8-K ______________________ (a) Exhibits: None27.1 Financial Data Schedule. (b) No reports on Form 8-K were filed during the period ended April 30, 1996July 31, 1996. SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized. LAMAR ADVERTISING COMPANY DATED: June 11,September 12, 1996 BY s/Keith Istre Keith A. Istre Vice President and Chief Financial Officer, Treasurer and Assistant Secretary (Principal Financial Officer) - 11-12 -