U.S.

Table of Contents

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 10-Q


[X] QUARTERLY REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE

ACT OF 1934

For the quarterly period ended SEPTEMBERSeptember 30, 20172022


OR

  [   ] TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE

ACT OF 1934

 

Commission file number:0-54892

STARCO BRANDS, INC

 (Exact(Exact name of registrant as specified in its charter)


Nevada

27-1781753

(State or Other Jurisdictionother jurisdiction of Incorporation

incorporation or Organization)

organization)

(I.R.S. Employer

Identification No.)

250 26th26th Street, Suite 200, Santa Monica, CA

90402

(Address of Principal Executive Offices)principal executive offices)

90402

(Zip Code)

 

Registrant’s telephone number, including area code:(818) 260-9370(323) 266-7111

 

Insynergy Products, Inc.


2501 West Burbank Blvd., Suite 201

Burbank, CASecurities Registered under Section 12(b) of the Exchange Act: 

(Former name, former address and former fiscal year, if changed since last report)


Title of each class

Trading Symbol(s)

Name of each exchange on which

registered

Common stock

STCB

OTC Markets Group OTCQB Tier

1



Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.   Yes [X]        No [  ]☐ 

 

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files)files).      Yes [X]        No [  ]

 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company”company,” and “emerging"emerging growth company”company" in Rule 12b-2 of the Exchange Act.

Large accelerated filer  [  ]

Non-accelerated filer [  ]

Emerging growth company [  ]

Accelerated filer  [  ]

Non-accelerated filer  ☒

Smaller reporting company  [X]

Emerging growth company ☐

 

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financialfinancial accounting standards provided pursuant to Section 13(a) of the Exchange Act. [   ]

 

Indicate by check mark whether the registrant is a shell company (as defineddefined in Rule 12b-2 of the Exchange Act).  Yes  [  ]   No [X]

 

StateIndicate the number of shares outstanding of each of the issuer’s classes of common equity, as of the latest practicable date:  As of November 9, 2017,14, 2022, the issuer had 75,527,068221,647,203 shares of its common stock issued and outstanding.


1

STARCO BRANDS, INC. AND SUBSIDIARIES



FORM 10-Q

2FOR THE QUARTERLY PERIOD ENDED SEPTEMBER 30, 2022



TABLE OF CONTENTS

PART I

Page 

ItemPART I. FINANCIAL INFORMATION

ITEM 1.

Condensed Financial Statements

3

Condensed Consolidated Balance Sheets as of September 30, 2022 (unaudited) and December 31, 2021

3

Condensed Consolidated Statements of Operations for the Three and Nine Months Ended September 30, 2022 and 2021 (unaudited)

4

Condensed Consolidated Statements of Changes in Stockholders’ Equity (unaudited) for the Three and Nine Months Ended September 30, 2022 and 2021

5

Condensed Consolidated Statements of Cash Flows (unaudited) for the Nine Months Ended September 30, 2022 and 2021

6

Notes to Unaudited Condensed Consolidated Financial Statements

7

ItemITEM 2.

Management’s Discussion and Analysis of Financial Condition and Results of Operations

12

21

Item 3.

Quantitative and Qualitative Disclosures About Market Risk

16

Item 4.

Controls and Procedures

16

PART II

  

ItemITEM 3.

Quantitative and Qualitative Disclosures about Market Risk

29

ITEM 4.

Controls and Procedures

29

PART II. OTHER INFORMATION

30

ITEM 1.

Legal Proceedings

17

30

ItemITEM 1A.

Risk Factors

17

30

ItemITEM 2.

Unregistered Sales of Equity Securities and Use of Proceeds

17

30

ItemITEM 3.

Defaults Upon Senior Securities

17

30

ItemITEM 4.

MiningMine Safety Disclosures

17

30

ItemITEM 5.

Other Information

17

30

ItemITEM 6.

Exhibits

18

31

SIGNATURES

Signatures

19

33


3


2

 

PART I FINANCIAL INFORMATION


ITEM 1. FINANCIAL STATEMENTS

STARCO BRANDS, INC. AND SUBSIDIARIES

(FORMERLY INSYNERGY PRODUCTS, INC.)CONDENSED CONSOLIDATED BALANCE SHEETS

INDEX TO FINANCIAL STATEMENTS


Condensed Balance Sheets as of September 30, 2017 (unaudited) and December 31, 2016

4

Condensed Statements of Operations for the Three and Nine Months ended September 30, 2017

and 2016 (unaudited)

5

Condensed Statements of Cash Flows for the Nine Months ended September 30, 2017 and 2016 (unaudited)

6

Notes to the Condensed Financial Statements (unaudited)

7





4





STARCO BRANDS, INC.

(FORMERLY INSYNERGY PRODUCTS, INC.)

CONDENSED BALANCE SHEETS

  
  

September 30, 2017

  

December 31, 2016

ASSETS

 

(unaudited)

 

  

Current Assets:

  

 

  

    Cash

$

274,787

 

$

-

Accounts receivable

 

3,027

  

-

    Prepaid and other assets

 

59,852

  

6,601

        Total Current Assets

 

337,666

 

 

6,601

   

 

  

    Deposit

 

3,500

 

 

3,500

        Total Assets

$

341,166

 

$

10,101

 

  

 

  

LIABILITIES AND STOCKHOLERS' DEFICIT

 

  

Current Liabilities:

  

 

  

    Accounts payable

$

193,495

 

$

417,387

    Other payables and accruals

 

360,048

 

 

270,988

    Accrued compensation

 

97,150

  

87,850

    Due to an officer

 

-

  

1,393

   Common stock to be issued

 

400,000

  

-

   Loan payable – related party

 

198,816

  

-

    Notes payable

 

74,199

  

21,400

        Total Current Liabilities

 

1,323,708

 

 

799,018

       Total Liabilities

 

1,323,708

 

 

799,018

Stockholders' Deficit:

  

 

  

Common Stock par value $0.001 300,000,000 shares authorized, 72,527,068 and 27,605,564 shares issued, respectively

72,530

 

 

27,607

Additional paid in capital

 

18,314,037

 

 

14,553,464

Accumulated deficit

 

(19,369,109)

 

 

(15,369,988)

Total Stockholders' Deficit

 

(982,542)

 

 

(788,917)

Total Liabilities and Stockholders' Deficit

$

341,166

 

$

10,101

 

 

 

 

  

The accompanying notes are an integral part of these unaudited condensed financial statements.

 



5






STARCO BRANDS, INC.

(FORMERLY INSYNERGY PRODUCTS, INC.)

CONDENSED STATEMENTS OF OPERATIONS

(unaudited)

 

 

 

 

 

 

    

 

 

For the Three Months Ended September 30,

 

For the Nine Months Ended

September 30,

 

 

2017

 

 

2016

 

2017

 

2016

Revenues, net

$

3,027

 

 $

28,239

 $

3,027

 $

202,841

Costs of goods sold

 

-

 

 

-

 

-

 

(503,946)

      Gross margin

 

3,027

 

 

28,239

 

3,027

 

(301,105)

 

 

  

 

 

 

 

 

 

Operating Expenses:

 

  

 

 

 

 

 

 

    Compensation expense

 

19,497

 

 

65,750

 

150,497

 

197,750

Officer stock compensation

 

3,495,810

  

-

 

3,495,810

 

-

    Advertising and promotion

 

6,987

 

 

-

 

6,987

 

52,407

    Professional fees

 

25,940

  

11,020

 

57,236

 

53,520

      General and administrative

 

158,795

 

 

30,608

 

224,234

 

172,621

      Total operating expenses

 

3,707,029

 

 

107,378

 

3,934,764

 

476,298

 

 

  

 

 

 

 

 

 

Loss from operations

 

(3,704,002)

 

 

(79,139)

 

(3,931,737)

 

(777,403)

 

 

  

 

 

 

 

 

 

Other Income (Expense):

 

  

 

 

 

 

 

 

    Interest expense

 

(33,641)

  

(1,715)

 

(35,439)

 

(3,941)

Loss on conversion of debt

 

-

  

-

 

(259,739)

 

-

   Loss on disposal of property and equipment

 

-

  

-

 

-

 

(20,461)

 Interest income

 

37

  

-

 

37

 

-

Other income

 

6,000

  

-

 

6,000

 

-

Gain on extinguishment of debt

 

221,757

  

8,242

 

221,757

 

19,635

 Total other income (expense)

 

194,153

 

 

6,527

 

(67,384)

 

(4,767)

 

 

  

 

 

 

 

 

 

Loss before provision for income taxes

 

(3,509,849)

  

(72,612)

 

(3,999,121)

 

(782,170)

Provision for income taxes

 

-

  

-

 

-

 

-

          

    Net Loss

$

(3,509,849)

 

 $

(72,612)

 $

(3,999,121)

 $

(782,170)

 

 

  

 

 

 

 

 

 

Loss per Share, Basic & Diluted

$

(0.08)

 

 $

(0.00)

 $

(0.11)

 $

(0.03)

Weighted Average Shares Outstanding

 

41,795,643

 

 

26,296,868

 

38,064,406

 

26,296,868

The accompanying notes are an integral part of these unaudited condensed financial statements.

  

September 30,

  

December 31,

 
  

2022

  

2021

 
  

(Unaudited)

     

ASSETS

        
         

Current Assets:

        

Cash and cash equivalents

  470,362   338,863 

Accounts receivable, net, $1,360,457 and $174,059 from related party, respectively

  1,968,619   174,059 

Prepaid expenses and other assets

  337,394   733,020 

Inventory

  2,559,234   - 

Total Current Assets

  5,335,609   1,245,942 
         

Property and equipment, net

  12,420   - 

Operating lease right-of-use assets

  79,632   - 

Intangibles, net

  37,166   20,000 

Goodwill

  9,898,731   - 

Note receivable, related party

  95,640   95,640 
         

Total Assets

  15,459,198   1,361,582 
         

LIABILITIES AND STOCKHOLDERS' EQUITY (DEFICIT)

        
         

Current Liabilities:

        

Accounts payable

  495,017   592,665 

Other payables and accrued liabilities, $179,477 and $202,023 from related party, respectively

  501,001   1,002,798 

Stock payable

  -   654,166 

Treasury stock payable, current

  131,400   131,400 

Loans and advances payable, related party

  600,000   376,382 

Notes payable

  92,334   53,822 
Lease liability  81,223   - 

Total Current Liabilities

  1,900,975   2,811,233 
         

Treasury stock payable, net of current portion

  98,550   197,100 

Loans payable, net of current portion, $1,264,954 and $1,100,000 from related party, respectively

  1,357,288   1,100,000 

Total Liabilities

  3,356,813   4,108,333 
         

Commitments and Contingencies

          
         

Stockholders' Deficit:

        

Preferred stock, $.001 par value; 40,000,000 shares authorized; no shares issued and outstanding, at September 30, 2022 and December 31, 2021, respectively

  -   - 

Common stock, $.001 par value; 300,000,000 shares authorized; 221,647,203 and 159,140,665 shares issued and outstanding, at September 30, 2022 and December 31, 2021, respectively

  221,647   159,141 

Additional paid in capital

  28,738,630   15,950,403 

Treasury stock at cost

  (394,200)  (394,200)

Equity consideration payable

  1,897,727   - 

Accumulated deficit

  (18,355,366)  (18,388,186)

Total Starco Brands' Stockholders' Equity (Deficit)

  12,108,438   (2,672,842)
         

Non-controlling interest

  (6,053)  (73,909)

Total Stockholders' Equity (Deficit)

  12,102,385   (2,746,751)
         

Total Liabilities and Stockholders' Equity (Deficit)

  15,459,198   1,361,582 

6



STARCO BRANDS, INC.

(FORMERLY INSYNERGY PRODUCTS, INC.)

CONDENSED STATEMENTS OF CASH FLOWS

(Unaudited)

 

 

For the Nine Months Ended

September 30,

 

 

2017

  

2016

CASH FLOW FROM OPERATING ACTIVITES:

     

Net loss

$

(3,999,121)

 

$

(782,170)

Adjustments to reconcile net loss to net cash used in operating activities:

  

 

  

    Deferred compensation

 

-

 

 

16,324

    Depreciation

 

-

 

 

14,839

    Loss on disposal of property and equipment

 

-

  

20,461

    Loss on inventory

 

-

  

499,861

Gain on extinguishment of debt

 

(221,757)

  

(19,635)

    Additional shares issued for prior debt conversion

 

259,739

  

-

     Financing costs for related party note

 

25,000

  

-

Stock based compensation

 

5,469

  

-

    Stock based compensation – related party

 

3,495,810

  

-

Changes in Operating Assets and Liabilities:

  

 

  

   Accounts receivable

 

(3,027)

  

158,482

    Prepaids & other assets

 

(53,251)

 

 

57,960

    Inventory

 

-

  

4,085

    Accounts payable

 

(2,135)

 

 

211,381

    Product returns & allowances

 

-

  

(386,457)

    Accrued expenses

 

142,862

 

 

184,420

Net Cash Used in Operating Activities

 

(350,411)

 

 

(20,449)

   

 

  

CASH FLOWS FROM INVESTING ACTIVITIES:

 

-

  

-

      

CASH FLOWS FROM FINANCING ACTIVITIES:

  

 

  

Advances from a related party

 

178,070

  

49,405

    Repayment of officer advance

 

(5,671)

 

 

(25,215)

    Proceeds from the sale of common stock

 

400,000

   

    Proceeds from notes payable

 

81,270

 

 

36,843

    Payments on notes payable

 

(28,471)

  

(75,087)

Net Cash (Used) Provided by Financing Activities

 

625,198

 

 

(14,054)

Net Increase (Decrease) in Cash

 

274,787

 

 

(34,503)

Cash at Beginning of Period

 

-

 

 

40,485

Cash at End of Period

$

274,787

 

$

5,982

 

 

  

Cash paid during the year for:

  

 

  

   Interest

$

-

 

$

-

   Franchise and income taxes

$

-

 

 

-

      

Supplemental non-cash disclosure:

     

     Wages payable contributed to paid in capital

$

44,478

 

$

-

 

The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.


7

>
3


STARCO BRANDS, INC. AND SUBSIDIARIES

(FORMERLY INSYNERGY PRODUCTS, INC.)

NOTES TO CONDENSED FINANCIALCONSOLIDATED STATEMENTS

September 30, 2017 OF OPERATIONS

(Unaudited)

 

  

For the Three Months Ended

  

For the Nine Months Ended

 
  

September 30, 2022

  

September 30, 2021

  

September 30, 2022

  

September 30, 2021

 
                 
Revenue, $1,441,361 and $3,594,854 from related parties for the three and nine months ended September 30, 2022, net $1,658,253  $109,503  $3,811,746  $484,073 
                 

Cost of goods sold

  343,994   -   343,994   - 
                 

Gross profit

 $1,314,259  $109,503  $3,467,752  $484,073 
                 

Operating Expenses:

                

Compensation expense

 $176,148  $11,673  $395,974  $89,466 

Professional fees

  884,558   57,480   1,122,532   167,882 

Marketing, General and administrative

  364,331   430,176   1,677,991   750,540 

Marketing, related party

  -   -   131,614   - 

Total Operating Expenses

  1,425,037   499,329   3,328,111   1,007,888 
                 

Income (Loss) from operations

  (110,778)  (389,826)  139,641   (523,815)
                 

Other Income (Expense):

                

Interest expense

  (15,232)  (2,987)  (47,127)  (22,173)

Other income (expense)

  8,161   -   8,161   (3,500)

Total Other Income (Expense)

  (7,071)  (2,987)  (38,966)  (25,673)
                 

Income (loss) before provisions for income taxes

 $(117,849) $(392,813) $100,675  $(549,488)

Provision for income taxes

  -   -   -   - 
                 

Net Income (Loss)

 $(117,849) $(392,813) $100,675  $(549,488)

Net (income) loss attributable to non-controlling interest

 $(32,693) $-  $(67,856) $- 
                 

Net Income (Loss) attributable to Starco Brands

 $(150,542) $(392,813) $32,819  $(549,488)
                 

Income (Loss) per share, basic

 $(0.00) $(0.00) $0.00  $(0.00)

Income (Loss) per share, diluted

 $(0.00) $(0.00) $0.00  $(0.00)
                 

Weighted Average Shares Outstanding - Basic

  172,236,263   159,140,665   163,557,744   159,140,665 

Weighted Average Shares Outstanding - Diluted

  172,236,263   159,140,665   163,885,661   159,140,665 

The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.

4

STARCO BRANDS, INC. AND SUBSIDIARIES

CONDENSED CONSOLIDATED STATEMENTS OF STOCKHOLDERS EQUITY (DEFICIT)

FOR THE THREE AND NINE MONTHS ENDED SEPTEMBER 30, 2022 AND 2021

(Unaudited)

  

Preferred Stock

  

Common Stock

  

Additional

Paid-in

  

Treasury

  

Accumulated

  

Non-controlling

  

Equity Consideration

  

Stockholders'

Equity

 
  

Shares

  

Amount

  

Shares

  

Amount

  

Capital

  

Stock

  

Deficit

  

Interest

  

Payable

  

(Deficit)

 

Balance at December 31, 2020

  -  $-   159,140,665  $159,141  $15,723,705  $-  $(16,137,021) $-  $-  $(254,175)
                                         

Estimated fair value of contributed services

  -   -   -   -   11,700   -   -   -   -   11,700 
                                         

Net loss

  -   -   -   -   -   -   (115,909)  -   -   (115,909)
                                         

Balance at March 31, 2021

  -  $-   159,140,665  $159,141  $15,735,405  $-  $(16,252,930) $-  $-  $(358,384)
                                         

Contributed services

  -   -   -   -   11,700   -   -   -   -   11,700 
                                         

Net loss

  -   -   -   -   -   -   (40,766)  -   -   (40,766)
                                         

Balance at June 30, 2021

  -  $-   159,140,665  $159,141  $15,747,105  $-  $(16,293,696) $-  $-  $(387,450)
                                         
Common stock repurchased  -��  -   -   -   (32,850)  -   -   -   -   (32,850)
                                         

Contributed services

  -   -   -   -   11,700   -   -   -   -   11,700 
                                         

Net loss

  -   -   -   -   -   -   (392,813)  -   -   (392,813)
                                         

Balance at September 30, 2021

  -  $-   159,140,665  $159,141  $15,725,955  $-  $(16,686,508) $-  $-  $(801,412)
                                         
                                         

Balance at December 31, 2021

  -   -   159,140,665  $159,141   15,950,403   (394,200)  (18,388,186)  (73,909)  -  $(2,746,751)
                                         

Estimated fair value of contributed services

  -   -   -   -   54,862   -   -   -   -   54,862 
                                         

Estimated fair value of warrants issued

  -   -   -   -   53,741   -   -   -   -   53,741 
                                         

Net income

  -   -   -   -   -   -   40,949   11,862   -   52,811 
                                         

Balance at March 31, 2022

  -  $-   159,140,665  $159,141  $16,059,006  $(394,200) $(18,347,237) $(62,047) $-  $(2,585,337)
                                         

Estimated fair value of contributed services

  -   -   216,664   216   209,475   -   -   -   -   209,691 
                                         

Estimated fair value of warrants issued

  -   -   -   -   22,599   -   -   -   -   22,599 
                                         

Issuance of shares for cash

  -   -   151,250   151   150,343   -   -   -   -   150,494 
                                         

Recognition of deferred offering costs

  -   -   -   -   (135,434)  -   -   -   -   (135,434)
                                         

Issuance of shares related to stock payable

  -   -   728,570   729   654,166   -   -   -   -   654,895 
                                         

Net income

  -   -   -   -   -   -   142,413   23,301   -   165,714 
                                         

Balance at June 30, 2022

  -  $-   160,237,149  $160,237  $16,960,155  $(394,200) $(18,204,824) $(38,746) $-  $(1,517,378)
                                         

Estimated fair value of contributed services

  -   -   81,249   81   119,739   -   -   -   -   119,820 
                                         

Estimated fair value of warrants issued

  -   -   -   -   60,600   -   -   -   -   60,600 
                                         

Issuance of shares related to AOS acquisition

  -   -   61,328,805   61,329   11,598,135   -   -   -   -   11,659,464 
                                         

Equity payble related to AOS acquisition

  -   -   -   -   -   -   -   -   1,897,727   1,897,727 
                                         

Net income

  -   -   -   -   -   -   (150,542)  32,693   -   (117,849)
                                         

Balance at September 30, 2022

  -  $-   221,647,203  $221,647  $28,738,630  $(394,200) $(18,355,366) $(6,053) $1,897,727  $12,102,385 

The accompanying notes are an integral part of these unaudited condensed consolidated financial statements

5

STARCO BRANDS, INC. AND SUBSIDIARIES

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

FOR THE NINE MONTHS ENDED SEPTEMBER 30, 2022 AND 2021

(Unaudited)

  

For the Nine Months Ended

 
  

September 30, 2022

  

September 30, 2021

 

Cash Flows From (Used In) Operating Activities:

        

Net income (loss)

 $100,675  $(549,488)

Adjustments to reconcile net income (loss) to net cash used in operating activities:

 

Loss on disposal of asset

  -   3,500 

Contributed services and stock services

  384,076   - 

Stock based compensation

  136,940   35,100 

Depreciation

  4,202   - 

Amortization

  6,013   - 

Changes in operating assets and liabilities:

        

Accounts receivable, related party

  (1,186,398)  (100,869)

Accounts receivable

  57,800   - 

Prepaids & other assets

  662,756   (252,175)

Inventory

  (54,513)  - 

Accounts payable

  (174,733)  (44,150)

Accrued expenses, related party

  (21,745)  (77,817)

Accrued liabilities

  (548,606)  300,000 
         

Net Cash Used In Operating Activities

  (633,533)  (685,899)
         

Cash Flows From Investing Activities:

        

Cash Received in Acquisition of Business, net of cash paid

  193,670   - 

Purchases of intangibles

  -   (20,000)
         
Net Cash Provided by (Used) In Investing Activities  193,670   (20,000)
         

Cash Flows From Financing Activities:

        

Advances / loans from related parties

  480,906   936,888 

(Repayment of advances)/borrowings from related parties

  -   (492,831)

Proceeds on notes payable

  92,334   80,291 

Payments on notes payable

  (53,822)  - 

Proceeds from issuance of common stock

  150,494   - 

Repurchase of common stock

  (98,550)  (32,850)
         

Net Cash Provided By Financing Activities

  571,362   491,498 
         

Net Increase (Decrease) In Cash

  131,499   (214,401)
         

Cash - Beginning of Period

  338,863   773,322 
         

Cash - End of Period

 $470,362  $558,921 
         

Supplemental Cash Flow Information:

        

Cash paid for:

        

Interest paid

 $55,584  $22,261 

Income Taxes

 $-  $- 
         

Noncash operating and financing activities:

        

Non-cash issuance of stock payable

 $654,166  $- 

Reclass of offering costs to additional paid-in capital

 $135,434  $- 
Estimated fair value of shares issued in acquisition $13,557,191  $- 

The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.

6

STARCO BRANDS, INC. AND SUBSIDIARIES

NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

FOR THE THREE AND NINE MONTHS ENDED SEPTEMBER 30, 2022AND 2021

NOTE 1 ORGANIZATION AND DESCRIPTION OF BUSINESS

 

Starco Brands, Inc. (formerly Insynergy Products, Inc.) (the "Company")(STCB) was incorporated in the State of Nevada on January 26, 2010, under the name Insynergy, Inc. On September 7, 2017, STCB filed an Amendment to engagethe Articles of Incorporation to change the corporate name to Starco Brands, Inc. The Board determined the change of STCB's name was in Direct Response marketingthe best interests of the Company due to changes in its current and anticipated business operations. In July 2017, STCB entered into a licensing agreement with The Starco Group (“TSG”), located in Los Angeles, California. The companies pivoted to commercializing novel consumer products manufactured by TSG. TSG is a private label and branded aerosol and liquid fill manufacturer with manufacturing assets in the goal of producing sales through television and/or retail.following verticals: DIY/Hardware, paints, coatings and adhesives, household, hair care, disinfectants, automotive, motorcycle, arts & crafts, personal care cosmetics, personal care FDA, sun care, food, cooking oils, beverages, and spirits and wine.

 

During the third quarter of 2021, STCB formed two subsidiaries, Whipshots, LLC, a Wyoming limited liability company ("Whipshots LLC") and Whipshots, LLC, a Delaware limited liability company that was subsequently renamed Whipshots Holdings, LLC ("Whipshots Holdings"). Whipshots LLC was a wholly-owned subsidiary of STCB at formation which was subsequently contributed to Whipshots Holdings. Whipshots Holdings is a majority-owned subsidiary of STCB in which STCB owns 96% of the vested voting interests. There are unvested interests not owned by the Company for an additional 3% of the equity which has been issued subject to vesting requirements.

On September 12, 2022, STCB, through its wholly-owned subsidiary Starco Merger Sub Inc. (“Merger Sub”), completed its acquisition (the “AOS Acquisition”) of The AOS Group Inc., a Delaware corporation (“AOS”). The AOS Acquisition consisted of Merger Sub merging with and into AOS, with AOS being the surviving corporation. AOS is a wholly-owned subsidiary of STCB.

The accompanying condensed consolidated financial statements are of STCB and its subsidiaries Whipshots Holdings, Whipshots LLC, and AOS (collectively, the "Company").

In our opinion, all adjustments, consisting of normal recurring adjustments, necessary for a fair presentation of unaudited consolidated financial position and the unaudited consolidated results of operations for interim periods presented have been reflected herein. The results of operations for the interim periods are not necessarily indicative of the results to be expected for the full year.

NOTE 2 - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES AND RECENT ACCOUNTING PRONOUNCEMENTS

 

Basis of Consolidation

The consolidated financial statements of Starco Brands, Inc. include the accounts of STCB, our wholly owned subsidiary AOS, and our 96% owned subsidiary and its wholly owned subsidiaries, which are comprised of voting interest entities in which we have a controlling financial interest in accordance with ASC 810, Consolidation. All significant intercompany profits, losses, transactions and balances have been eliminated in consolidation in the condensed consolidated financial statements.

Our consolidated subsidiaries at September 30, 2022 include: AOS, Whipshots Holdings and its wholly owned subsidiary Whipshots

Basis of presentation

The Company’s unaudited condensed consolidated financial statements of the Company and the accompanying notes included in this Quarterly Report on Form 10-Q are unaudited. In the opinion of management, all adjustments necessary for the fair presentation of the condensed consolidated financial statements have been included. Such adjustments are of a normal, recurring nature. The condensed consolidated financial statements, and the accompanying notes, are prepared in accordance with accounting principles generally accepted in the United States of America (“U.S. GAAP”). The preparation of financial statements in conformity with accounting principles generally accepted and do not contain certain information included in the United States of America requires management to make estimatesCompany’s Annual Report and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results may differ from those estimates. The accompanying unaudited condensed financial statements reflect all adjustments, consisting of only normal recurring items, which, in the opinion of management, are necessary for a fair statement of the results of operationsForm 10-K for the periods shown and are not necessarily indicative of the results to be expected for the full year ending ended December 31, 2017. These unaudited2021. Therefore, the interim condensed consolidated financial statements should be read in conjunction with the financial statements and related notes included in the Company’sthat Annual Report on Form 10-K for the year ended December 31, 2016.10-K.

 

7

Use of estimates

The preparation of consolidated financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the reporting period. Significant estimates include the fair value of contributed services and recoverability of prepaid royalties. Actual results could differ from those estimates.

 

Revenue RecognitionConcentrations of Credit Risk

We maintain our cash in bank deposit accounts, the balances of which at times may exceed federally insured limits. We continually monitor our banking relationships and consequently have not experienced any losses in our accounts. We believe we are not exposed to any significant credit risk on cash.

Cash and Cash Equivalents

The Company considers all highly liquid investments with maturities of three months or less at the time of purchase to be cash equivalents. Cash and cash equivalents held at financial institutions may at times exceed insured amounts. The Company believes it mitigates such risk by investing in or through, as well as maintaining cash balances, with major financial institutions. The Company had $470,362 and $338,863 cash equivalents as of September 30, 2022, and December 31, 2021.

Accounts Receivable

Revenues that have been recognized but payment has not been received are recorded as accounts receivable. Losses on receivables will be recognized when it is more likely than not that a receivable will not be collected. An allowance for estimated uncollectible amounts will be recognized to reduce the amount of receivables to its net realizable value. All of our receivables are from related parties, other than revenues generated by our wholly owned subsidiary AOS. The allowance for uncollectible amounts is evaluated quarterly. There were no allowances related to uncollectable amounts at September 30, 2022 and December 31, 2021.

Fair value of financial instruments

The Company follows ASC 605-10-S99-1,Revenue Recognition,paragraph 825-10-50-10of the FASB Accounting Standards Codification for disclosures about fair value of its financial instruments and paragraph 820-10-35-37 of the FASB Accounting Standards Codification (“Paragraph 820-10-35-37”) to measure the fair value of its financial instruments. Paragraph 820-10-35-37 establishes a framework for measuring fair value in accounting principles generally accepted in the United States of America (U.S. GAAP) and expands disclosures about fair value measurements. To increase consistency and comparability in fair value measurements and related disclosures, Paragraph 820-10-35-37 establishes a fair value hierarchy which prioritizes the inputs to valuation techniques used to measure fair value into three (3) broad levels. The fair value hierarchy gives the highest priority to quoted prices (unadjusted) in active markets for identical assets or liabilities and the lowest priority to unobservable inputs. The three (3) levels of fair value hierarchy defined by Paragraph 820-10-35-37 are described below:

Level 1: Quoted market prices available in active markets for identical assets or liabilities as of the reporting date.

Level 2: Pricing inputs other than quoted prices in active markets included in Level 1, which are either directly or indirectly observable as of the reporting date.

Level 3: Pricing inputs that are generally unobservable inputs and not corroborated by market data.

8

The carrying amount of the Company’s consolidated financial assets and liabilities, such as cash, prepaid expenses and accrued expenses approximate their fair value because of the short maturity of those instruments. The Company’s notes payable approximates the fair value of such instruments based upon management’s best estimate of interest rates that would be available to the Company for similar financial arrangements at September 30, 2022.

Revenue recognition

STCB and its subsidiaries currently earn a majority of their revenue recognition, whichas royalties from the licensing agreements it has four basic criteria that must be met beforewith TSG, a related entity, and other related parties. STCB licenses the right for TSG to manufacture and sell certain Starco Brands products. The amount of the licensing revenue received varies depending upon the product and the royalty percentage is recognized: 1) existencedetermined beforehand in each agreement. The Company recognizes its revenue under these licensing agreements only when sales are made by TSG or other related parties to a third party.

AOS, one of persuasive evidence that an arrangement exists; 2) delivery has occurred or services have been rendered; 3)STCB’s wholly owned subsidiaries, earns its revenues through the seller’ssale of premium body and skincare products. Revenue from retail sales is recognized shipment to the retailer. Revenue from eCommerce sales, including Amazon Fulfillment by Amazon ("Amazon FBA"), is recognized upon shipment of merchandise.

The Company applies the following five-step model in order to determine this amount: (i) identification of the promised goods in the contract; (ii) determination of whether the promised goods are performance obligations, including whether they are distinct in the context of the contract; (iii) measurement of the transaction price, including the constraint on variable consideration; (iv) allocation of the transaction price to the buyer is fixedperformance obligations; and determinable; and 4) collection is reasonably assured.(v) recognition of revenue when (or as) the Company satisfies each performance obligation.

 

Recently issued accounting pronouncements

The Company only applies the five-step model to contracts when it is probable that the entity will collect the consideration it is entitled to in exchange for the licensee transferring goods or services to the customer. Once a contract is determined to be within the scope of ASC 606 at contract inception, the Company reviews the contract to determine which performance obligations the Company's licensee must deliver and which of these performance obligations are distinct. The Company recognizes as revenues the amount of the transaction price that is allocated to the respective performance obligation when the performance obligation is satisfied or as it is satisfied. Generally, the Company's licensee's performance obligations are transferred to customers at a point in time, typically upon delivery.

Stock-based Compensation

The Company accounts for stock-based compensation per the provisions of ASC 718, Share-based Compensation (“ASC 718”), which requires the use of the fair-value based method to determine compensation for all arrangements under which employees and others receive shares of stock or equity instruments (warrants, options, and restricted stock units). The fair value of each warrant and option is estimated on the date of grant using the Black-Scholes option pricing model that uses assumptions for expected volatility, expected dividends, expected term, and the risk-free interest rate. The Company has implemented all new accounting pronouncementsnot paid dividends historically and does not expect to pay them in the future. Expected volatilities are based on the volatility of comparable companies’ common stock. The expected term of awards granted is derived using estimates based on the specific terms of each award. The risk-free rate is based on the U.S. Treasury yield curve in effect at the time of grant for the period of the expected term. The grant date fair value of a restricted stock unit equals the closing price of our common stock on the trading day of the grant date.

Net income (loss) per common share

Net income (loss) per common share is computed pursuant to ASC 260, earnings per share. Per ASC 260 Basic net income (loss) per common share is computed by dividing net income (loss) by the weighted average number of shares of common stock outstanding during the period. Diluted net income (loss) per common share is computed by dividing net income (loss) by the weighted average number of shares of common stock and potentially outstanding shares of common stock during the period. The weighted average number of common shares outstanding and potentially outstanding common shares assumes that the Company was incorporated as of the beginning of the first period presented. As of September 30, 2022, the Company had 352,087 shares related to compensation owed to advisors, which are subject to vesting, and 35,700,000 potentially dilutive shares from outstanding warrants. Approximately 300,000 shares of stock that is earned and to be issued to advisors are reflected in diluted shares outstanding for the nine months ended September 30, 2022 as the Company reported net income.

9

Intangible Assets

Indefinite-lived intangible assets consist of certain trademarks. These intangible assets are not amortized but are tested for impairment annually or whenever impairment indicators exist.

The Company assesses potential impairment of its long-lived assets whenever events or changes in circumstances indicate that an asset or asset group’s carrying value may not be recoverable. Factors that are considered important that could trigger an impairment review include a current period operating or cash flow loss combined with a history of operating or cash flow losses and a projection or forecast that demonstrates continuing losses or insufficient income associated with the use of a long-lived asset or asset group. Other factors include a significant change in effect.the manner of the use of the asset or a significant negative industry or economic trend. This evaluation is performed based on estimated undiscounted future cash flows from operating activities compared with the carrying value of the related assets. If the undiscounted future cash flows are less than the carrying value, an impairment loss is recognized, measured by the difference between the carrying value, and the estimated fair value of the assets, with such estimated fair values determined using the best information available and in accordance with FASB ASC Topic 820, Fair Value Measurements. There were no charges related to impairment during all periods presented.

Royalties and Licenses

Royalty-based obligations with content licensors are either paid in advance and capitalized as prepaid royalties or are accrued as incurred and subsequently paid. These pronouncementsroyalty-based obligations are generally expensed to cost of revenue generally at the greater of the contractual rate or an effective royalty rate based on the total projected net revenue for contracts with guaranteed minimums. Prepayments made are generally made in connection with the development of a particular product, and therefore, we are generally subject to risk during the product phase. Payments earned after completion of the product (primarily royalty-based in nature) are generally expensed as cost of revenue.

The Company contracts with some licensors include minimum guaranteed royalty payments, which are initially recorded as an asset and as a liability at the contractual amount when no performance remains with the licensor. When performance remains with the licensor, we record guarantee payments as an asset when actually paid and as a liability when incurred, rather than recording the asset and liability upon execution of the contract.

Each quarter, we also evaluate the expected future realization of our royalty-based assets, as well as any unrecognized minimum commitments not yet paid to determine amounts we deem unlikely to be realized through future revenue. Impairments or losses determined post-launch are charged to cost of revenue. We evaluate long-lived royalty-based assets for impairment using undiscounted cash flows when impairment indicators exist. If an impairment exists, then the related assets are written down to fair value. Unrecognized minimum royalty-based commitments are accounted for as executory contracts, and therefore, any losses on these commitments are recognized when the underlying intellectual property is abandoned (i.e., cease use) or the contractual rights to use the intellectual property are terminated.

Our minimum contractual obligations related to the above agreement as of September 30, 2022 are approximately $1,100,000 and $1,650,000 for the years ending December 31, 2023, and 2024, respectively.

PP&E

Property and equipment is recorded at cost. Depreciation is computed using straight-line over the estimated useful lives of the related assets. Expenditures that enhance the useful lives of the assets are capitalized and depreciated. Maintenance and repairs are expensed as incurred. When properties are retired or otherwise disposed of, related costs and related accumulated depreciation are removed from the accounts. As of September 30, 2022, the Company had a total property and equipment of $16,622 with accumulated depreciation of $4,202. The Company did not have any materialproperty and equipment as of December 31, 2021. Depreciation expense was $4,202 for the three and nine months ended September 30, 2022 and had no depreciation expense for the three and nine months ended September 30, 2021.

10

Leases

With the adoption of ASC 842, operating lease agreements are required to be recognized on the balance sheet as Right-of-Use (“ROU”) assets and corresponding lease liabilities. ROU assets include any prepaid lease payments and exclude any lease incentives and initial direct costs incurred. Lease expense for minimum lease payments is recognized on a straight-line basis over the lease term. The lease terms may include options to extend or terminate the lease if it is reasonably certain that the Company will exercise that option.

AOS, the Company’s wholly owned subsidiary leases its corporate office (“AOS Lease”). The AOS Lease is classified as an operating lease and has a term of 2 years, for approximately 1,372 square feet of office space located in West Hollywood, California. The lease expires in September 2023 and has a monthly base rental of $7,564 which increases 4% each year. The remaining weighted average term is 1.00 years. In March 2022, the Company entered into a sublease, whereby, the sublessor will take over the entire AOS Lease office space and the lease payment until the completion of the original AOS Lease term.

In accordance with ASC 842, Leases, the Company recognized a ROU asset and corresponding lease liability on the consolidated balance sheet for long-term office leases. See Note 10 – Leases for further discussion, including the impact on the consolidated financial statements unless otherwise disclosed,and related disclosures.

Inventory

Inventory consists of premium body and skincare products. Inventory is measured using the first-in, first-out method and stated at average cost as of September 30, 2022. The value of inventories is reduced for excess and obsolete inventories. We monitor inventory to identify events that would require impairment due to obsolete inventory and adjust the value of inventory when required. We recorded no inventory impairment losses for the nine months ended September 30, 2022.

Acquisitions, Intangible Assets and Goodwill

The condensed consolidated financial statements reflect the operations of an acquired business beginning as of the date of acquisition. Assets acquired and liabilities assumed are recorded at their fair values at the date of acquisition; goodwill is recorded for any excess of the purchase price over the fair values of the net assets acquired. Significant judgment is required to determine the fair value of certain tangible and intangible assets and in assigning their respective useful lives. Accordingly, we typically obtain the assistance of third-party valuation specialists for significant tangible and intangible assets. The fair values are based on available historical information and on future expectations and assumptions deemed reasonable by management but are inherently uncertain. The Company typically employs an income method to measure the fair value of intangible assets, which is based on forecasts of the expected future cash flows attributable to the respective assets. Significant estimates and assumptions inherent in the valuations reflect a consideration of other marketplace participants and include the amount and timing of future cash flows (including expected growth rates and profitability), the underlying product or technology life cycles, economic barriers to entry and the discount rate applied to the cash flows. Unanticipated market or macroeconomic events and circumstances could affect the accuracy or validity of the estimates and assumptions. Determining the useful life of an intangible asset also requires judgment. Intangible assets are amortized over their estimated lives. Any intangible assets associated with acquired in-process research and development activities (“IPR&D”) are not amortized until a product is available for sale.

Segments

Operating segments are defined as components of an enterprise about which separate discrete information is available for evaluation by the chief operating decision maker, or decision-making group, in deciding how to allocate resources and in assessing performance. The Company’s Chief Executive Officer (“CEO”) is the Company’s chief operating decision maker and views the Company’s operations and manages its business in one operating segment, which is the business of developing and selling consumer good products. The Company operates in only one segment.

Recent accounting pronouncements

In June 2022, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) 2022-03, Fair Value Measurement (Topic 820) (“ASU 2022-03”). The amendments in ASU 2022-03 clarify that a contractual restriction on the sale of an equity security is not considered part of the unit of account of the equity security and, therefore, is not considered in measuring fair value. The amendments also clarify that an entity cannot, as a separate unit of account, recognize and measure a contractual sale restriction. The amendments in this Update also require additional disclosures for equity securities subject to contractual sale restrictions. The provisions in this Update are effective for fiscal years beginning after December 15, 2024. Early adoption is permitted. The Company does not expect to early adopt this ASU. The Company is currently evaluating the impact of adopting this guidance on the consolidated balance sheets, results of operations and financial condition.

11

The Company does not believe that there are any other new accounting pronouncements that have been issued that might have a material impact on its financial position or results of operations.


NOTE 3 GOING CONCERN

 

The accompanying consolidated financial statements have been prepared on a going concern basis, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business. The Company has an accumulated deficit of $19,369,109$18.4 million at September 30, 2017, had a2022 including the impact of its net lossincome of $3,999,121 and net$0.1 million for the nine months ended September 30, 2022.  Net cash used in operating activities of $350,411was $0.6 million for the nine months ended September 30, 2017.2022. The Company’s ability to continue with this trend is unknown. The Company’s ability to raise additional capital through the future issuances of common stock and/or debt financing is unknown.unknown although the Company is actively raising capital via a Regulation A offering which was qualified in December 2021. As of September 30, 2022, the Company has raised approximately $200,000 via the aforementioned Regulation A offering. The obtainment of additional financing and the successful development of the Company’s contemplated plan of operations, and its transition, ultimately, to the attainment of profitable operations are necessary for the Company to continue operations. These conditions and the ability to successfully resolve these factors raise substantial doubt about the Company’s ability to continue as a going concern. The consolidated financial statements of the Company do not include any adjustments that may result from the outcome of these aforementioned uncertainties.

 

NOTE 4 - ACQUISITION

On September 12, 2022, STCB, through its wholly-owned subsidiary Merger Sub, completed the AOS Acquisition. The AOS Acquisition consisted of Merger Sub merging with and into AOS, with AOS being the surviving corporation. AOS is a maker of premium body and skincare products engineered to power and protect athletes. Starco acquired AOS as STCB is always looking for technologies and brands that have the ability to scale and change behavior. In the world of sport, there are currently no brands that have successfully penetrated multiple categories of consumer products.  AOS has historically been a personal care brand – offering products such as body wash, shampoo, deodorant and face wash.  Starco Brands, through its relationship with TSG, has access to intellectual property that will allow AOS vertically integrate manufacturing and expand into multiple consumer product categories – OTC, sun care, air care, beverage, etc.. The AOS Acquisition was completed through an all-stock deal, where the Company’s shares were  valued at $0.19 per share, which amount is equal to the fair value of the stock on the acquisition date. As consideration for the Meger, the Company reserved an aggregate of 61,400,000 restricted shares of Company common stock to issue to the AOS Stockholders (such stockholders as of immediately prior to the closing of the Merger, the “AOS Stockholders”), 5,000,000 restricted shares of Company common stock may be issued to the AOS Stockholders after an 18-month indemnification period, and offsetting against these additional shares will be the sole recourse for any indemnity claims by the Company against the AOS Stockholders. An additional 5,000,000 restricted shares of Company common stock may be issued to the AOS Stockholders contingent upon AOS meeting certain future sales metrics. Further, in the event that the AOS Stockholders have any indemnity claims against the Company or Merger Sub, the Company shall satisfy any such indemnity claims solely by the issuance of additional shares of its Company common stock, which shall not exceed, in the aggregate, 5,000,000 additional shares of Company common stock. Notwithstanding the foregoing, under the terms of the Merger Agreement, any AOS Stockholder that is not an “accredited investor” as defined in Rule 501(a) of Regulation D promulgated under the Securities Act of 1933, as amended (the “Securities Act”), will receive cash in lieu of shares of Company common stock at a value equal to $0.0982 per share.

The 5,000,000 additional restricted shares of Company common stock to be issued after an 18-month indemnification period and the 5,000,000 earnout shares of Company common stock to be issued if certain future sales metrics are met, are deemed to be part of the consideration paid for the acquisition. The 5,000,000 additional shares of Company common stock that may be issued in the event of an indemnity claim against the Company are not deemed to be part of the consideration paid for the acquisition as the Company does not expect any additional shares will be issued under the indemnity clause.

As of September 30, 2022, the Company paid $6,991 in cash to non-accredited investors. Additionally, the Company will hold back $1,175 in cash, the equivalent of 11,961 shares to be paid to non-accredited investors.

12

The AOS Acquisition was accounted for as a business combination in accordance with ASC 805, Business Combinations. The preliminary fair values of the acquired assets and liabilities as of the acquisition date were:

Consideration1

 $13,558,366 
     

Assets acquired:

    

Cash and cash equivalents

  200,661 

Accounts receivable

  665,961 

Prepaid and other assets

  443,428 

Inventory

  2,504,722 

PP&E, net

  16,622 

Intangibles

  17,309 

Right of use asset

  85,502 

Total assets acquired

  3,934,205 
     

Liabilities assumed:

    

Accrued liabilities

  61,064 

Accounts payable

  125,967 

Right of use liability

  87,539 

Total liabilities assumed

  274,570 
     

Net assets acquired

  3,659,635 
     

Goodwill

 $9,898,731 

The preliminary purchase price allocation is based on estimates of the fair values of the tangible and intangible assets acquired and liabilities assumed. The Company will utilize recognized valuation techniques as part of its final valuation of the AOS Acquisition, which is expected to be complete in Q42022. The above purchase price allocation is preliminary and subject to change as the Company may further refine the determination of certain assets during the measurement period of one year. The final amounts allocated to assets acquired and liabilities assumed could differ significantly from the amounts presented.

Subsequent to the AOS Acquisition, during the period September 13, 2022 through September 30, 2022, AOS earned $216,892 in revenue and incurred a net loss of approximately $4,600.

The Company has startedincurred approximately $845,000 in transaction costs related to embark on a new strategy to ensure the Company can operate as a going concern; although there are no assurances that any of these measures will be successful. The Company has raised $400,000 in seed financing to embark



8


on its new strategy. Management is analyzing and beginning to execute new potential growth paths and has the potential for a restructuring. The Company is currently performing its due diligence for a corporate reorganization. This due diligence phase, involving counselAOS Acquisition, primarily coming from legal, banking, accounting and other qualified professionals necessary in order to cautiously explore appropriate steps to restructureprofessional service fees.

The following unaudited proforma condensed consolidated results of operations have been prepared, as if the CompanyAcquisition had occurred as of July 1, 2022 and 2021, and January 1, 2022 and 2021, for the purposes of executing a new business model within the Company’s core competencies.  three and nine months ended September 30, 2020, respectively:

 


NOTE 4 – ACCOUNTS PAYABLE1 Of the $13,558,366 consideration payable, $950,000 is contingent upon AOS Stockholders meeting certain future sales metrics

 

13

PROFORMA CONDENSED CONSOLIDATED STATEMENT OF OPERATIONS

FOR THE THREE AND NINE MONTHS ENDED SEPTEMBER 30, 2022

(Unaudited)

  

For the Three Months Ended September 30, 2022

 
  

Starco Brands Inc.

  

The AOS Group Inc.

  

Proforma Starco Brands Inc.

 
             

Revenue

 $1,441,361  $1,124,404  $2,565,765 
             

Net Income (Loss)

 $(17,578) $(1,575,417) $(1,592,995)

Net (income) attributable to non-controlling interest

 $(32,693) $-   (32,693)
             

Net Income (Loss) attributable to Starco Brands

 $(50,271) $(1,575,417) $(1,625,688)

  

For the Nine Months Ended September 30, 2022

 
  

Starco Brands Inc.

  

The AOS Group Inc.

  

Proforma Starco Brands Inc.

 
             

Revenue

 $3,594,854  $4,141,348  $7,736,202 
             

Net Income (Loss)

 $200,946  $(2,517,001) $(2,316,055)

Net (income) attributable to non-controlling interest

 $(67,856) $-   (67,856)
             

Net Income (Loss) attributable to Starco Brands

 $133,090  $(2,517,001) $(2,383,911)

  

For the Three Months Ended September 30, 2021

 
  

Starco Brands Inc.

  

The AOS Group Inc.

  

Proforma Starco Brands Inc.

 
             

Revenue

 $109,503  $2,364,997  $2,474,500 
             

Net Income (Loss)

 $(392,813) $(1,125,739) $(1,518,552)

Net (income) attributable to non-controlling interest

 $-  $-   - 
             

Net Income (Loss) attributable to Starco Brands

 $(392,813) $(1,125,739) $(1,518,552)

  

For the Nine Months Ended September 30, 2021

 
  

Starco Brands Inc.

  

The AOS Group Inc.

  

Proforma Starco Brands Inc.

 
             

Revenue

 $484,073  $8,354,867  $8,838,940 
             

Net Income (Loss)

 $(549,488) $(2,371,570) $(2,921,058)

Net (income) attributable to non-controlling interest

  -  $-   - 
             

Net Income (Loss) attributable to Starco Brands

 $(549,488) $(2,371,570) $(2,921,058)

14

A portion ofpro forma balance sheet was excluded from this disclosure as the Company’s accounts payabletransaction is already reflected in the result of chargebacks for product that was not sold by a former customer. The Company also has other payables that are several years old for which management is in discussion withSeptember 30, 2022 condensed consolidated balance sheets, given there were minimal adjustments to the vendors to settle those liabilities for a lesser amount.September 12, 2022 AOS closing balance sheet.

Chargeback

$

3,075

Aged payables

 

140,003

Other vendor payables

 

50,417

 

$

193,495


NOTE 5 NOTES PAYABLE

 

As of In September 30, 2017, 2021, the Company owes $21,400 onreceived a loan payable. The loan is uncollateralized, non-interest bearing and is due on demand. The Company expects that they will be able to have this liability dismissed by the payee in the near future.

The Company also has two financing loansloan for its DirectorDirectors and Officer Insurance. As of September 30, 2017 and December 31, 2016 theOfficers Insurance (“D&O”). The loan has a balance of $52,799 and $0, respectively, it bears interest at 3.7%4.4% and required monthly payments through June 2022. The Company paid the $53,822 balance as of December 31, 2021 off before the maturity date in June 2022.

In September 2022, the Company received a second financing loan for its Directors and Officers Insurance. The loan bears interest at 5.82% and requires monthly payments through June, 2023. During the three and nine months ending September 30, 2022, the Company paid approximately $756 in interest on the loan. The outstanding balance of the loan is due within one year.


$92,334 as of September 30, 2022.

9


See Note 7Related Party Transactions for loans to STCB from the Company's CEO. 

NOTE 6 COMMITMENTS & CONTIGENCIES

The Company currently occupies office space in Burbank, California. The Company signed a three-year lease starting January 1, 2016. Current monthly lease payments are $3,527 with yearly increases.  The lease required a deposit of $3,500 which was paid on December 10, 2015. As of September 30, 2017, the Company has accrued rent due of $10,006. Minimum lease payments over the next two years are as follows: 


Year

 

Amount

2017

$

42,330

2018

 

43,596

Total

$

127,023

Investment AgreementCONTINGENCIES

 

On July 9, 2014,February 18, 2020, STCB received a demand letter from a law firm representing certain individuals who purchased the BoardBreathe brand home cleaning products. The demand letter alleged that STCB had unlawfully, falsely and misleadingly labeled and marketed the Breathe brand of Directors approved an investment arrangement with an individual. Per the termsproducts to consumers in violation of the Consumer Products Safety Act, the Federal Hazardous Substance Act and the FTC Act, as well as various California and New York laws. While STCB denied any wrongdoing, a settlement was reached and paid in full, with no further obligation required by STCB.

On September 8, 2021, Whipshots LLC, entered into an Intellectual Property Purchase Agreement (the “Whipshots IP Agreement”) effective August 24, 2021, with Penguins Fly, LLC, a Pennsylvania limited liability company (“Seller”). The Whipshots IP Agreement provided that Seller would sell Whipshots LLC (“Buyer”) the trademarks “Whipshotz” and “Whipshots,” accompanying domain and social media handles of the same nomenclature, and certain intellectual property, documents, digital assets, customer data and other transferable rights under non-disclosure, non-compete, non-solicitation and confidentiality contracts benefiting the purchased intellectual property and documents (collectively, the “Acquired Assets”). The purchase price (“Purchase Price Payment”) for the Acquired Assets is payable to Seller, over the course of seven years, based on a sliding scale percentage of gross revenues actually received by Buyer solely from Buyer’s sale of Whipshots/Whipshotz products. The Purchase Price Payment shall be subject to a minimum amount in each contract year and the maximum aggregate amount payable to Seller under the Whipshots IP Agreement between $140,000 and $2,000,000 based on revenues generated by the products. In connection with this agreement the investor transferred $150,000Company paid $20,000 (the Purchase Price Payment) during 2021, which was recorded as an indefinite-lived intangible asset.

On September 14, 2021, the Whipshots LLC entered into a License Agreement (“Whipshots License Agreement”) with Washpoppin Inc., (“Licensor”) a New York corporation. Pursuant to the License Agreement, Licensor shall license to the Company for which he was entitled tocertain Licensed Property (as defined in the following: $1 per unit sold of a fitness product through all retail outlets including online and retail shopping shows until the investment was paid back in full. Once the original investment was recouped the investor shall then receive a 2% royalty in perpetuity on all future retail salesWhipshots License Agreement) of the fitness product.recording artist professionally known as “Cardi B” (the “Artist”). As part of the Whipshots License Agreement, in exchange for royalty rates based on Net Sales (as defined in the License Agreement) during each applicable contract period, the Licensor warrants to cause the Artist to attend certain in person events, media interviews, participate in the development of the Licensed Products (as defined in the Whipshots License Agreement), and promote the Licensed Products through social media posts on the Artist’s social media platforms. The investment remains with Company, through Whipshots LLC has committed to a minimum royalty payment under the Whipshots License Agreement of $3,300,000 in aggregate through 2024, subject to Licensor’s satisfaction of its obligations. During the three and nine months ended September 30, 2022 the Company and is disclosed as an accrued liability on the balance sheet. Since the product for which the investment was intended was never producedincurred expenses related to this agreement is being renegotiated.of approximately $127,000 and $281,000, respectively, and had a prepaid royalty balance of approximately $127,000 as of September 30, 2022.

 

Stock Warrants

On August 4, 2017,Following the Company executed a settlement and general release agreement with Carwash, LLC. Per18-month indemnification period of the terms of that agreementAOS Acquisition, the Company will issue warrants to purchase up to 2,000,000AOS Stockholders an aggregate 489,825 shares and $1,175 in cash that is currently being held back. Additionally, and contingent upon AOS meeting certain future sales metrics over the indemnification period, the Company will issue an additional 5,000,000 shares of its common stock. The numberstock to AOS Stockholders. As of warrantsSeptember 30, 2022, the Company expects to be issued ispay the AOS Stockholders the contingent on the final restructuring5,000,000 shares of the Company. The warrants have an exercise priceits common stock for meeting certain sales metrics.

15

NOTE 7 – RELATED PARTY TRANSACTIONS

 

During the nine monthsyear ended September 30,December 31, 2017, Sanford Lang, the Company’s former Chairman and former CEO, advanced the Company $198,816STCB $289,821 to pay for general operating expenses. The advances are uncollateralized, non-interest bearingadvance required a monthly interest payment of $2,545 and was due on demand.


In June 2021, Mr. Lang and Mr. Goldrod executed agreements with STCB whereby the advance from Mr. Lang and all other amounts owed to each were repaid and both Mr. Lang and Mr. Goldrod resigned from the Board of Directors. Further, for a period of 36 months beginning in July 2021, STCB will repurchase an aggregate of $10,950 worth of shares each month from Mr. Lang and Mr. Goldrod, with the share price for each purchase to be set according to the volume weighted average trading price of the common stock over the last 10 days of the month. In the three and nine months ended September 30, 2022 STCB paid an aggregate of $32,850 and $98,550 respectively, to Mr. Lang and Mr. Goldrod per the agreements and anticipates that the corresponding share transfers will be settled in 2022.

10


As of September 30, 2022, the Company owed TSG $72,843 for expenses paid by TSG on behalf of STCB for expenses to launch licensed brands. As royalties have exceeded $250,000 in the aggregate, once the Company has an adequate cash reserve, TSG may deduct the incurred expenses from the subsequent royalty payments until TSG is paid in full. In addition, STCB owes TSG and its subsidiaries an additional $211,945 for expenses paid on behalf of STCB or funds advanced to the Company to pay for other operating expenses. TSG is owned by STCB's CEO, Ross Sklar.

NOTE 8 – COMMON STOCK

Ross Sklar, CEO Notes

 

On April 4, 2017,January 24, 2020, STCB executed a promissory note ( “January 24, 2020 Note”), for $100,000 with Ross Sklar, Chief Executive Officer (“CEO”) of STCB. The January 24, 2020 Note bears interest at 4% per annum, compounds monthly, is unsecured, and matures two years from the Company’s Boardoriginal date of Directors determined it wasissuance. On July 19, 2022, the Company and Ross Sklar, agreed to amend and restate the January 24, 2020 Note. Mr. Sklar agreed to extend the term of the January 24, 2020 Note through the entry into a First Amended and Restated Promissory Note (the "Amended Note") in exchange for the Company paying the accrued and unpaid interest under the January 24, 2020 Note, including during the period following maturity date of the January 24, 2020 Note ( January 24, 2022 to July 19, 2022). In exchange for extending the term, Mr. Sklar waived the default interest rate of ten percent (10%) and agreed to interest accrual at the standard four percent (4%) rate during the period following maturity. The Amended Note carries a guaranteed 4% interest rate, matures on July 19, 2024, and has a 10% interest rate on a default of repayment at maturity. The Company, at its option, may prepay the Amended Note, in whole or in part, without prepayment penalty of any kind, and the obligations under the Amended Note will accelerate in full upon an Event of Default (as defined in the bestAmended Note).  

On June 28, 2021, STCB executed an additional promissory note ( “June 28, 2021 Note”), with Mr. Sklar in the principal amount of $100,000 with the same terms as the January 24, 2020 Note and a maturity date of June 28, 2023.

On September 17, 2021, STCB executed a third promissory note ( “September 17, 2021 Note”), with Mr. Sklar in the principal amount of $500,000 with the same terms as the January 24, 2020 Note and a maturity date of September 17, 2023.

On December 13, 2021, STCB executed a fourth promissory note ( “December 13, 2021 Note”), with Mr. Sklar in the principal amount of $500,000 with the same terms as the January 24, 2020 Note and a maturity date of December 12, 2023.

On February 14, 2022, STCB executed a fifth promissory note ( “February 14, 2022 Note”), in favor of Mr. Sklar, in the principal sum of $472,500, in exchange for a cash advance in the amount of $300,000 and payment of Company costs in the amount of $172,500. As with the other notes between the Company and our CEO, the February 14, 2022 Note bears interest at 4% per annum, is unsecured, and matures two years from the original date of issuance. This note may also convert into shares of Company common stock at the 10-day volume weighted average trading price of the Company to issue additional shares to Paul Bershin and Alan Diamante in considerationcommon stock for funds previously loanedthe 10-day period prior to the Company. Accordingly, issuance of the Note, which was calculated as $0.29 per share.

Other Related Party Transactions

As of September 30, 2022, the outstanding principal due to Mr. Sklar is $1,672,500 with approximately $6,000 of accrued interest due on these notes.

16

During the three and nine months ended September 30, 2022, the Company issued 3,811,594 sharesincurred $0 and $131,614 of common stockmarketing expense from The Woo. David Dryer, STCB's EVP of Marketing, was a Managing Director at The Woo until February 2022.

During the three and nine months ended September 30, 2022, and September 30, 2021, the Company recognized revenue from related parties of $1.4 million and $3.6 million, respectively, and $0.1 million and $0.5 million, respectively. There were $1.4 million and $174,059 of accounts receivable and accrued accounts receivable from TSG and Temperance Distilling Company (“Temperance”) as of September 30, 2022 and December 31, 2021, respectively. All revenues earned in relation to Paul Bershinthese accounts receivable is from related parties. Mr. Sklar serves as the Chairman of Temperance.

During the year ended December 31, 2021, the Company advanced $95,640 to Temperance as a note and related to its initial production of Whipshots, recorded as note receivable, related party in the Company’s consolidated balance sheets. The note carries no interest and is payable on demand. 

During the three and nine months ended September 30, 2022, the Company received contributed services at $0.03 per sharea value of approximately $38,500, and issued 4,846,376 shares of common stock to Alan Diamante at $0.03 per share. As the notes$141,000, respectively. Such costs have been previously converted to equity in a prior period, the stock issuance, which was valued at $259,739, was expensed and recorded as a loss on conversion of debtadditional paid-in capital in the accompanying statement of operations.period the services were provided.

NOTE 8 – STOCK WARRANTS

 

On April 4, 2017, October 20, 2021, the Company received $250,000 from two of its investorsentered into an agreement with Evan Greene for services to be performed. As consideration therefor, the Company granted Mr. Greene stock warrants to purchase 250,000 shares of common stock. The number of shares to be issued is still to be determinedwarrants vest over a two-year term. The warrants were valued using the Black-Scholes option pricing model under the following assumptions as it will be based upon a future valuation offound in the Company at which time the proper allocation will be determined. The $250,000 has been credited to a stock payable account as of September 30, 2017.table below.

 

On August 18, 2017, October 21, 2021, the Company received $150,000 fromentered into an investoragreement with Robert Floyd for services to be performed. As consideration therefor, the Company granted Mr. Floyd stock warrants to purchase 300,000 shares of common stock. The number of shares to be issued is still to be determinedwarrants vest over a three-year term. The warrants were valued using the Black-Scholes option pricing model under the following assumptions as it will be based upon a future valuation offound in the Company at which time the proper allocation will be determined. The $150,000 has been credited to a stock payable account as of September 30, 2017.table below.

 

On August 25, 2017, September 12, 2022, the Company authorizedentered into agreements with members of the issuanceBoard and consultants for services to be performed. As consideration therefor, the Company granted those individuals stock warrants to purchase an aggregate of 36,263,53433,150,000 shares of common stock to our President, Ross Sklar, in consideration for his forfeiture ofstock. The warrants to purchase 35,000,000 shares ofvest over a three-year term and expire five years from the Company’s common stock at an exercise price of $0.23. Per ASC 718-20-35-8,vesting date. The warrants were valued using the Company accounted for the stock issuance based on the incremental cost of the fair value over the fair value of the cancelled warrants on the date of cancellation. The aggregate fair value of the warrants cancelled totaled $855,814 based on the Black Scholes MertonBlack-Scholes option pricing model usingunder the following estimates: exercise price of $0.23, 2.00% risk free rate, 31.91% volatility and expected life ofassumptions as found in the options of 8.06 years. The fair value of the shares issued was $4,351,624 based on the closing price of the stock of $0.12 on August 25, 2017, resulting in a net increase in fair value of $3,495,810.table below.

 

NOTE 9 – STOCK WARRANTS

              Risk-        
  Number of           free        
  Stock  Stock  Strike  Expected  Interest  Dividend Expected Fair 

Date

 

Warrants

  

Price

  

Price

  

Volatility

  

Rate

  

Rate

 

Term

 

Value

 

10/20/2021

  250,000  $1,00  $1,00   75.00

%

  0.77

%

  0.00

%

1.0 years

 $63,000 

10/21/2021

  300,000  $0.90  $0.90   75.00

%

  0.77

%

  0.00

%

1.0 years

 $93,917 

9/12/2022

  33,150,000  $0.19  $0.19   103.09

%

  3.47

%

  0.00

%

3.0 years

 $4,088,769 

 

17

A summary of the status of the Company’s outstanding stock warrants and changes during the periods is presented below:

 

  Shares       
  available       
  to purchase  Weighted  Weighted 
  with  Average  Average 
  

warrants

  

Price

  

Fair Value

 

Outstanding, December 31, 2020

  2,000,000  $1.05  $0.003 

Issued

  550,000  $0.95  $0.023 

Exercised

  -  $-  $- 

Cancelled

  -  $-  $- 

Expired

  -  $-  $- 

Outstanding, December 31, 2021

  2,550,000  $1.03  $0.007 

Issued

  33,150,000  $0.19  $0.19 

Exercised

  -  $-  $- 

Cancelled

  -  $-  $- 

Expired

  -  $-  $- 

Outstanding, September 30, 2022

  35,700,000  $0.25   0.19 
             

Exercisable, September 30, 2022

  2,225,000  $1.03  $0.007 

The Company granted stock warrants to purchase an aggregate of 33,150,000 and no shares of common stock during the nine months ended September 30, 2022 and 2021, respectively.

The weighted average grant date fair value of stock warrants granted and vested during the nine months ended September 30, 2022, was $4,088,769 and $37,686 respectively. The Company did not grant any stock warrants or have any stock warrants vest during the nine months ended September 30, 2021. The weighted average non-vested grant date fair value of non-vested stock warrants was $4,093,771 at September 30, 2022.

The following table summarizes information about stock warrants to purchase shares of the Company’s common stock outstanding and exercisable as of September 30, 2022: 

        

Weighted-

  

Weighted-

     
        

Average

  

Average

     

Range of

  

Outstanding

  

Remaining Life

  

Exercise

  

Number

 

exercise prices

  

Warrants

  

In Years

  

Price

  

Exercisable

 
$1.05   2,000,000   0.67  $1.05   2,000,000 
 1.00   250,000   2.00   1.00   125,000 
 0.90   300,000   3.00   0.90   100,000 
 0.19   33,150,000   4.98   0.19   - 
     35,700,000   4.70  $0.25   2,225,000 

The compensation expense attributed to the issuance of the stock warrants is recognized as they are vested.

Total compensation expense related to the stock warrants was $136,940 and $38,099 for the nine months ended September 30, 2022 and 2021, respectively. Total compensation expense related to the stock warrants was $60,600 and $38,099 for the three months ended September 30, 2022 and 2021, respectively. As of September 30, 2022, there was $4,096,315 in future compensation cost related to non-vested stock warrants.

The aggregate intrinsic value is zero for total outstanding and exercisable warrants, which was based on our estimated fair value of the common stock of $0.17 as of September 30, 2022, which is the aggregate fair value of the common stock that would have been received by the warrant holders had all warrant holders exercised their warrants as of that date, net of the aggregate exercise price.

 

Shares available to purchase with warrants

 

 

Weighted

Average

Price

 

 

Weighted

Average

Fair Value

 

 

 

 

 

 

 

 

Outstanding, December 31, 2016

 

51,000,000

 

 

$

0.23

 

 

$

0.186

 

 

 

 

 

 

 

 

 

 

 

Issued

 

-

 

 

$

-

 

 

$

-

Exercised

 

-

 

 

$

-

 

 

$

-

Cancelled

 

(35,000,000)

 

 

$

0.23

 

 

$

-

Expired

 

(16,000,000)

 

 

$

0.23

 

 

$

-

Outstanding, September 30, 2017

 

-

 

 

$

-

 

 

$

-

 

 

 

 

 

 

 

 

 

 

 

Exercisable, September 30, 2017

 

-

 

 

$

-

 

 

$

-

NOTE 9 – STOCKHOLDERS' EQUITY (DEFICIT)

On July 23, 2020, the Company granted 49,751 shares of common stock for services. The shares were valued at $2.01, (the average 14-day closing price), for total non-cash expense of $100,000.  In October 2021, the Company agreed to grant 650,000 shares of common stock for services of advisory board members. The shares vest over a 24-month period and were valued at $1.00 each, consistent with the price of shares issued in the Reg A offering, for a total non-cash expense of $650,000 to be recognized consistent with the shares' vesting schedule. During the three and nine months ended September 30, 2022 the Company recognized expense of $81,249 and $243,747, respectively, related to these shares.

18

NOTE 10 –LEASES

The following table presents net lease cost and other supplemental lease information:

  

Nine Months

Ended

 
  

September 30,

2022

 

Lease cost

    

Operating lease cost (cost resulting from lease payments)

 $7,848 

Short term lease cost

  - 

Sublease income

  (7,848)

Net lease cost

 $- 
     

Operating lease – operating cash flows (fixed payments)

 $7,848 

Operating lease – operating cash flows (liability reduction)

 $6,316 

Current leases – right of use assets

 $79,632 

Current liabilities – operating lease liabilities

 $81,223 

Non-current liabilities – operating lease liabilities

 $- 
     

Operating lease ROU assets

 $  

Weighted-average remaining lease term (in years)

 

 

1 

Weighted-average discount rate

  2.1%

The Company did not have any leases for the nine months ended September 30, 2021.

The Company obtained right-of-use assets of $85,502 in exchange for operating lease liabilities.

Future minimum payments under non-cancelable leases for operating leases for the remaining terms of the leases following the nine months ended September 30, 2022:

Fiscal Year

 

Operating Leases

 

Remainder of 2022

 $23,543 

2023

  66,864 

Total future minimum lease payments

  90,407 

Amount representing interest

  9,184 

Present value of net future minimum lease payments

 $81,223 

NOTE 11 – PROPERTY AND EQIUPMENT

Property and equipment, net consist of the following:

  

September 30, 2022

 

Tools and equipment

 $16,434 

Computer equipment

  188 

Property and equipment, gross

  16,622 

Less: Accumulated depreciation

  (4,202)

Property and equipment, net

 $12,420 

The Company did not have property and equipment as of September 30, 2021.

19

NOTE 12 – INTANGIBLE ASSETS AND GOODWILL

Intangible assets, net consists of the following:

  

September 30, 2022

 
  Gross  Accumulated  Net 
  Carrying  Amortization    
  

Amount

  

 

  

 

 

Trademark

 $20,000  $-  $20,000 

Domain name

  17,309   143   17,166 

Intangible Assets

 $37,309  $143  $37,166 

  

September 30, 2021

 
  Gross  Accumulated  Net 
  Carrying  Amortization    
  

Amount

  

 

  

 

 

Trademark

 $20,000  $-  $20,000 

Intangible Assets

 $-  $-  $20,000 

As of September 30, 2022, future expected amortization expense of Intangible assets was as follows:

Fiscal Period:

    

Remainder of 2022

 $419 

2023

  1,717 

2024

  1,717 

2025

  1,717 

2026

  1,717 

2027

  1,717 

Thereafter

  8,162 

Total amortization remaining

 $17,166 

The changes in the carrying amounts of goodwill during the nine months ended September 30, 2022 were as follows.

Balance at December 31, 2021

 $- 

Acquisitions

  9,898,731 

Measurement period adjustments

  - 

Balance at September 30, 2022

 $9,898,731 

As of September 30, 2022, all goodwill recognized is allocated to the AOS acquisition.

NOTE 13 - SUBSEQUENT EVENTS

 

Management has evaluated subsequent events pursuant to the requirements of ASC Topic 855, from the balance sheet date through the date the financial statements were issued, and other than the below, has determined that no material subsequent events exist other than the following.exist.

 

Subsequent to September 30, 2017, On November 1, 2022, the Company received $200,000 from investorsentered into an agreement with Omri Moalem for services to be performed. As consideration therefor, the Company granted Mr. Moalem stock warrants to purchase 100,000 shares of common stock. The number of shareswarrants vest over a one-year term. The warrants were valued using the Black-Scholes option pricing model under the following assumptions as found in the table below.

On November 3, 2022, the Company entered into an agreement with Libertatum, LLC (“Libertatum”) for services to be issued is still to be determined as it will be based upon a future valuation ofperformed. As consideration therefor, the Company at which timegranted Libertatum stock warrants to purchase 5,000,000 shares of common stock. The warrants vest over a three-year term. The warrants were valued using the proper allocation will be determined.Black-Scholes option pricing model under the following assumptions as found in the table below.


Date

 

Number

of Stock Warrants

  

Stock

Price

  

Strike

Price

  

Expected

Volatility

  

Risk-free

Interest

Rate

  

Dividend

Rate

  

Expected
Term

(in years)

  

Fair

Value

 
11/01/2022  100,000  $0.20  $0.20   102.86%  4.27%  0.00%  1.0  $8,116 

11/03/2022

  5,000,000  $0.19  $0.19   102.84

%

  4.36

%

  0.00

%

  3.0  $618,176 

11

20


ITEM 2.  MANAGEMENT’SMANAGEMENTS DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

 

The following information should be read in conjunction with our financial statements and related notes thereto included in Part I, Item 1, above. We also urge you to review and consider our disclosures describing various risks that may affect our business, which are set forth under the heading "Risk Factors," below.CAUTIONARY STATEMENT FOR FORWARD-LOOKING STATEMENTS

 

Forward Looking StatementsTHIS QUARTERLY REPORT ON FORM 10-Q INCLUDES FORWARD-LOOKING STATEMENTS WITHIN THE MEANING OF SECTION 27A OF THE SECURITIES ACT OF 1933, AS AMENDED, SECTION 21E OF THE SECURITIES EXCHANGE ACT OF 1934, AS AMENDED, AND OTHER FEDERAL SECURITIES LAWS, PARTICULARLY THOSE ANTICIPATING FUTURE FINANCIAL PERFORMANCE, BUSINESS PROSPECTS, GROWTH, OPERATING STRATEGIES AND SIMILAR MATTERS, INCLUDING WITHOUT LIMITATION, STATEMENTS CONCERNING THE IMPACTS OF THE COVID-19 PANDEMIC ON OUR BUSINESS, OPERATIONS, RESULTS OF OPERATIONS, LIQUIDITY, INVESTMENTS AND FINANCIAL CONDITION. WE HAVE BASED THESE FORWARD-LOOKING STATEMENTS ON OUR CURRENT INTENT, EXPECTATIONS AND PROJECTIONS ABOUT FUTURE EVENTS, AND THESE FORWARD-LOOKING STATEMENTS ARE NOT GUARANTEED TO OCCUR AND MAY NOT OCCUR. THESE FORWARD-LOOKING STATEMENTS ARE SUBJECT TO KNOWN AND UNKNOWN RISKS, UNCERTAINTIES AND ASSUMPTIONS ABOUT US THAT MAY CAUSE OUR ACTUAL RESULTS, LEVELS OF ACTIVITY, PERFORMANCE OR ACHIEVEMENTS TO BE MATERIALLY DIFFERENT FROM ANY FUTURE RESULTS, LEVELS OF ACTIVITY, PERFORMANCE OR ACHIEVEMENTS EXPRESSED OR IMPLIED BY SUCH FORWARD-LOOKING STATEMENTS. IN SOME CASES, YOU CAN IDENTIFY FORWARD-LOOKING STATEMENTS BY TERMINOLOGY SUCH AS “MAY,” “WILL,” “SHOULD,” “COULD,” “WOULD,” “INTEND,” “PROJECT,” “CONTEMPLATE,” “POTENTIAL,” “EXPECT,” “PLAN,” “ANTICIPATE,” “BELIEVE,” “ESTIMATE,” “CONTINUE,” OR THE NEGATIVE OF SUCH TERMS OR OTHER SIMILAR EXPRESSIONS. THESE STATEMENTS ARE ONLY PREDICTIONS. FACTORS THAT MIGHT CAUSE OR CONTRIBUTE TO SUCH A DISCREPANCY INCLUDE, BUT ARE NOT LIMITED TO, THOSE DESCRIBED IN OUR OTHER SECURITIES AND EXCHANGE COMMISSION FILINGS. 

 

Certain matters discussed herein are forward-looking statements. Such forward-looking statements contained in this FormTHE FOLLOWING DISCUSSION SHOULD BE READ IN CONJUNCTION WITH OUR FINANCIAL STATEMENTS AND RELATED NOTES THERETO INCLUDED ELSEWHERE IN THIS REPORT. ANY OF THE FORWARD-LOOKING STATEMENTS THAT WE MAKE IN THIS QUARTERLY REPORT ON FORM 10-Q involve risks and uncertainties, including statements as to:

        ·our future strategic plans

        ·our future operating results;

        ·our business prospects;

        ·our contractual arrangements and relationships with third parties;

        ·the dependence of our future success on the general economy;

        ·our possible future financings; and

        ·the adequacy of our cash resources and working capital.AND IN OTHER PUBLIC REPORTS AND STATEMENTS WE MAKE MAY TURN OUT TO BE INACCURATE AS A RESULT OF OUR BELIEFS AND ASSUMPTIONS WE MAKE IN CONNECTION WITH THE FACTORS SET FORTH ABOVE OR BECAUSE OF OTHER UNIDENTIFIED AND UNPREDICTABLE FACTORS. IN ADDITION, OUR BUSINESS AND FUTURE RESULTS ARE SUBJECT TO A NUMBER OF OTHER FACTORS, INCLUDING THOSE FACTORS SET FORTH IN THE “RISK FACTORS” SECTION OF OUR AMENDED ANNUAL REPORT ON FORM 10-K/A FOR THE FISCAL YEAR ENDED DECEMBER 31, 2021, AS FILED WITH THE SECURITIES AND EXCHANGE COMMISSION (THE "SEC") ON AUGUST 25, 2022. BECAUSE OF THESE AND OTHER UNCERTAINTIES, OUR ACTUAL FUTURE RESULTS MAY BE MATERIALLY DIFFERENT FROM THE RESULTS INDICATED BY THESE FORWARD-LOOKING STATEMENTS, AND YOU SHOULD NOT RELY ON SUCH STATEMENTS. WE UNDERTAKE NO OBLIGATION TO PUBLISH REVISED FORWARD-LOOKING STATEMENTS TO REFLECT THE OCCURRENCE OF UNANTICIPATED EVENTS OR CIRCUMSTANCES AFTER THE DATE HEREOF. THESE RISKS COULD CAUSE OUR ACTUAL RESULTS FOR 2022 AND BEYOND TO DIFFER MATERIALLY FROM THOSE EXPRESSED IN ANY FORWARD-LOOKING STATEMENTS BY OR ON BEHALF OF US, AND COULD NEGATIVELY AFFECT OUR FINANCIAL CONDITION, LIQUIDITY AND OPERATING AND STOCK PRICE PERFORMANCE.

 

These forward-looking statements can generally be identifiedOur Business

Starco Brands, Inc. (formerly Insynergy Products, Inc.), which we refer to as such because"the Company," "our Company," "STCB," "we," "us" or "our," was incorporated in the contextState of Nevada on January 26, 2010. On September 7, 2017, the Company filed an Amendment to the Articles of Incorporation to change the corporate name to Starco Brands, Inc. The Board determined the change of the statement will include words such asCompany’s name was in the best interests of the Company due to changes in our current and anticipated business operations at that time. In July 2017, we “believe,” “anticipate,” “expect,” “estimate” or wordsentered into a licensing agreement with The Starco Group ("TSG"), located in Los Angeles, California. TSG is a private label and branded aerosol and liquid fill manufacturer with manufacturing assets in the following verticals: DIY/Hardware, paints, coatings and adhesives, household, hair care, disinfectants, automotive, motorcycle, arts & crafts, personal care cosmetics, personal care FDA, sun care, food, cooking oils, beverages, and spirits and wine. Upon entering into the licensing agreement with TSG, we pivoted to commercializing novel consumer products manufactured by TSG.

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During the third quarter of 2021, STCB formed two subsidiaries, Whipshots, LLC, a Wyoming limited liability company ("Whipshots LLC") and Whipshots, LLC, a Delaware limited liability company that describe our future plans, objectives or goalswas subsequently renamed Whipshots Holdings, LLC ("Whipshots Holdings"). Whipshots LLC was a wholly-owned subsidiary of STCB at formation which was subsequently contributed to Whipshots Holdings. Whipshots Holdings is a majority-owned subsidiary of STCB in which STCB owns 96% of the vested voting interests. There are also forward-looking statements. Such forward-looking statements areunvested interests not owned by the Company for an additional 3% of the equity which has been issued subject to certain risks and uncertainties which are described in close proximity to such statements and which could cause actual results to differ materially from those anticipated. Shareholders, potential investors and other readers are urged to consider these factors in evaluating the forward-looking statements and are cautioned not to place undue reliance on such forward-looking statements. The forward-looking statements included herein are only made as of the date of this Form 10-Q, and we undertake no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.vesting requirements.

 

Executive OverviewOn September 12, 2022, STCB, through its wholly-owned subsidiary Starco Merger Sub Inc. (“Merger Sub”), completed its acquisition (the “AOS Acquisition”) of The AOS Group Inc., a Delaware corporation (“AOS”). The AOS Acquisition consisted of Merger Sub merging with and into AOS, with AOS being the surviving corporation. AOS is a wholly-owned subsidiary of STCB.

 

In 2016, Insynergy Products, Inc. (now Starco Brands, Inc.) (“the Company”) abandoned the business plan of marketing consumer products through television distributed infomercials.  Executive Overview

In July 2017, our Board of Directors entered into a licensing agreement with The Starco Group, located in Los Angeles, California,TSG to pursue a new strategic marketing plan involving commercializing leading edge products with the intent to sell them through brick and mortar retailers as well as throughand online retailers.  Management believes the Company will realize modest earnings from royalties in the short term with a stronger positive outlook over the next 36 months.  

Starco Brands, Inc. is nowWe are a company whose mission is to create behavior-changing brandsproducts and products.that spark excitement for our consumers. Our core competency is inventingleveraging cultural trends, building power brands, and driving awareness via innovative marketing building trends, pushing awareness and social marketing.tactics. The licensing agreement with The Starco GroupTSG provided Starco Brandsus with certain products on an exclusive and royalty-free rights tobasis and other products on a body of productsnon-exclusive and royalty basis, in the following categories:categories of food, household cleaning, air care, spirits and personal care. The Starco Group is predominantly an aerosol and liquid fill private label manufacturer with manufacturing assets in the following verticals: DIY/Hardware, paints, coatings and adhesives, household, air care, disinfectants, automotive, motorcycle, arts & crafts, personal care cosmetics, personal care FDA, sun care, food, cooking oils, beverage and spirits and wine.

 

The current CEO and owner of The Starco Group,TSG, Ross Sklar, was named theour CEO of Starco Brands in August of 2017. Mr. Sklar has a long track record of commercializing technology in the industrial and consumer arenas.markets. Mr. Sklar has built teams of manufacturing R&Dpersonnel, research and development, and sales and marketing professionals over the last 20 years and has grown The Starco GroupTSG into a successful and diversified private label manufacturer supplying a wide range of products to some of the largest retailers in the United States.

 

The Company hasWe conducted extensive research and hashave identified specific channels to penetrate with its newa number of untapped consumer needs that we can address through our portfolio of novel technologies. The Company has begun to executeWe are now executing on this vision and hassince inception have launched the firstfour product line called ‘Breathe ™’, through our manufacturing partner, lines.

The Starco Group. The Company has applied for a registered trademark for Breathe with the United States Patent and Trade Office. BreatheBreathe® Household cleaning aerosol line is an environmentally-friendlyenvironmentally friendly line of household cleaning aerosol products. It isBreathe was the world’s first aerosol household cleaning line to be approved by the EPA’sEPA Safer Choice program.Program Partner of the Year. This product line is biodegradable and is propelled by nitrogen, which makes up approximately 80% of the earth’s breathable air. The CompanyBreathe was named EPA’s Safer Choice Program’s Partner of the Year and also achieved the Good Housekeeping Seal of approval.

We also launched the lineBreathe® Hand Sanitizer Spray in April 2020. This invention was created and patents were filed by Alim Enterprises, LLC, (“AE”) an entity owned by Mr. Sklar. Originally the technology was developed for Blue Cross Laboratories, LLC, (“BCL”) a personal care consumer products manufacturer owned by Mr. Sklar’s TSG. The product was developed as a result of supply chain collapse during the Covid-19 outbreak and increased demand for hand sanitizers. The traditional packaging components used in manufacturing hand sanitizer became very difficult to procure. BCL, located in Santa Clarita, California, is an at scale manufacturer established approximately 50 years ago with Wegmans,personal care products, including hand sanitizer. Due to the outbreak of Covid-19, many traditional component supply chains became overly stressed and BCL could not source enough bottles and caps. Through AE, the concept of a $7 billion grocery retailer recognizedspray hand sanitizer was invented. AE filed patents on what it believes to be the first ever aerosol spray hand sanitizer with a 75% alcohol solution that utilizes only compressed air and nitrogen as the product’s propellant. AE and its intellectual property counsel believe the product is novel and warrants a utility patent. In February 2021, AE assigned the patent application to us as contemplated by a 2020 memorandum of understanding among AE, us and TSG.

The product is being manufactured by BOV Solutions, a division of TSG that is an innovative leader among retailers.at scale FDA, CFR210/211 manufacturer of aerosol and OTC products. The Breathe lineHand Sanitizer Spray can only be made in an FDA facility that has at scale aerosol capabilities. The product is currently on shelves in all Wegmans stores.  The Company has begun to implement an online sales strategybeing sold through BOV Solutions and Breathe is now available on Amazon. The Company is now executing a national sales program and Breathe is currently being presented to many national retailersTSG’s existing distribution footprints in the United States. We launched the product in April 2020 via a press release in partnership with Dollar General, announcing its distribution in each of their 15,000+ stores. We have also partnered with Wegmans, HLA and J Winkler. Since then, the product is in distribution through The Home Depot, Lowes, American Pharmacy, AutoZone, The Farm Shop, Harris Teeter, UNFI, Kehe, Macy’s, Smart & Final, Weeks and others. The product comes in three sizes, 1oz., 5oz., and 9.5oz. sprays and is available directly on our website www.breathesanitizer.com and on Amazon.com and Walmart.com.         



12We are also the marketer of record, but not the owner of record of, Betterbilt Chemical’s Kleen Out® branded drain opener and for the Winona® Butter Flavor Popcorn Spray. We provide marketing services for these brands pursuant to the terms of agreements governing our marketing. Both products are available in Walmart stores.


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To secure assistance with marketing and logistics for our products, The Starco Group, recentlyIn 2019, Winona Popcorn Spray entered into a co-marketing partnership with Delish (a Hearst owned media brand).  The brand is now distributed throughout Walmart stores nationwide. We also launched the Winona Popcorn Spray on Amazon through our strategic partner Pattern (formally iServe), who is a shareholder in our company. Winona Popcorn Spray is also sold in H-E-B grocery stores. The Company also launched a new caramel flavor which is also distributed through Walmart and H-E-B. Sales grew significantly in 2021 and the Company expects sales to continue to grow in this space as management plans to increase the Company's sales personnel in 2022 for this product line.

On September 8, 2021, we, Whipshots LLC, entered into an Intellectual Property Purchase Agreement effective August 24, 2021, with Penguins Fly, LLC, pursuant to which Whipshots LLC purchased the trademarks “Whipshotz” and “Whipshots”. The purchase price for these trademarks is payable to Penguins Fly, LLC over the course of seven years, based on a sliding scale percentage between 2% and 5% of gross revenues actually received by us solely from our sale of Whipshots/Whipshotz products.

On September 14, 2021, we, Whipshots Holdings, entered into a License Agreement with Washpoppin Inc., a New York corporation (“Washpoppin”) pursuant to which Washpoppin licensed certain intellectual property of the recording artist professionally known as “Cardi B” to us for use associated with the Company’s new product line consisting of vodka-infused, whipped-cream aerosols, under the brand name “Whipshots”. We launched these products under the Whipshots™ brand in the fourth quarter of 2021 and first quarter of 2022. In addition, we entered into Distribution Agreements with various distributors pursuant to which such distributors will act as the exclusive distributors of Whipshots™ in various geographic locations.

During December 2021, we launched Whipshots at a hosted event during Art Basel in Miami.  This launch event garnered over 1.7 billion earned media impressions world-wide.  We launched the product via the Whip Drop program on whipshots.com, with a limited quantity of cans to be sold each day for the month of December 2021.  Following the success of our online launch, we launched brick and mortar retail distribution in the first quarter of 2022 and salessigned a national distribution agreement with United Natural Foods, Inc. (“UNFI”RNDC, one of the largest spirits distributors in the nation.  We also announced distribution through GoPuff and BevMo.  We expect to register Whipshots in all states but starting in select markets with plans to grow cautiously.

In September 2022, through our wholly-owned subsidiary, Merger Sub, we acquired AOS in the AOS Acquisition. The AOS acquisition consisted of Merger Sub merging with and into AOS, with AOS being the surviving corporation (the “Merger”). AOS is a wholly-owned subsidiary of STCB. AOS makes premium body and skincare products engineered to power and protect athletes from pregame to gametime to postgame. We believe AOS’s leading-edge deodorants, face and body creams and lotions, and shower and wash-off products align perfectly with our manufacturing expertise, including over-the-counter (OTC), an $8 billion dollar distributor. UNFIrespiratory, sun care, pain management, performance supplements, food, beverage and apparel.

On September 12, 2022, STCB, through its wholly-owned subsidiary Merger Sub, completed the AOS Acquisition. The AOS Acquisition consisted of Merger Sub merging with and into AOS, with AOS being the surviving corporation. AOS is a maker of premium body and skincare products engineered to power and protect athletes. Starco acquired AOS as STCB is always looking for technologies and brands that have the ability to scale and change behavior. In the world of sport, there are currently marketing our new Breathe household cleaning line. UNFIno brands that have successfully penetrated multiple categories of consumer products.  AOS has historically been a personal care brand – offering products such as body wash, shampoo, deodorant and face wash.  Starco Brands, through its relationship with TSG, has access to over 15,000 retail storesintellectual property that will allow AOS vertically integrate manufacturing and expand into multiple consumer product categories – OTC, sun care, air care, beverage, etc..The AOS Acquisition was completed through an all-stock deal, where the Company’s shares were valued at $0.19 per share, which amount is equal to the fair value of the stock on the acquisition date. As consideration for the Meger, the Company reserved an aggregate of 61,400,000 restricted shares of Company common stock to issue to the AOS Stockholders (such stockholders as of immediately prior to the closing of the Merger, the “AOS Stockholders”), 5,000,000 restricted shares of Company common stock may be issued to the AOS Stockholders after an 18-month indemnification period, and offsetting against these additional shares will be the sole recourse for any indemnity claims by the Company against the AOS Stockholders. An additional 5,000,000 restricted shares of Company common stock may be issued to the AOS Stockholders contingent upon AOS meeting certain future sales metrics. Further, in the event that the Company plans to access over the next 36 months. In addition,AOS Stockholders have any indemnity claims against the Company or Merger Sub, the Company shall satisfy any such indemnity claims solely by the issuance of additional shares of its Company common stock, which shall not exceed, in the aggregate, 5,000,000 additional shares of Company common stock. Notwithstanding the foregoing, under the terms of the Merger Agreement, any AOS Stockholder that is not an “accredited investor” as defined in Rule 501(a) of Regulation D promulgated under the Securities Act of 1933, as amended (the “Securities Act”), will receive cash in lieu of shares of Company common stock at a value equal to $0.0982 per share.

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The 5,000,000 additional restricted shares of Company common stock to be issued after an 18-month indemnification period and the 5,000,000 earnout shares of Company common stock to be issued if certain future sales metrics are met, are deemed to be part of the consideration paid for the acquisition. The 5,000,000 additional shares of Company common stock that may be issued in the event of an indemnity claim against the Company are not deemed to be part of the consideration paid for the acquisition.

As of September 30, 2022, the Company paid $6,991 in cash to non-accredited investors. Additionally, the Company will hold back $1,175 in cash, the equivalent of 11,961 shares to be paid to non-accredited investors.

As long as we can raise capital, our plans are to launch other products in spray foods and condiments, air care, food,sun care, hair care, personal care, spirits and beverages over the next 6048 months. Although the initial market reception to Breatheof our new lines has been encouraging, the Companywe may encounter a number of hurdles that could prevent this and future product launches from achieving sustained commercial success. Financing growth and launching of new products is key and our ability to raise further capital is critical to the execution of our plans. In 2021, we pursued financing via a Regulation A offering which was qualified on December 9, 2021 and engaged The Dalmore Group to assist as the broker- dealer of record in this process, in which up to 56,818,181 shares of common stock may be sold to the public at a per share price of $1.00. As of September 30, 2022, the Company has raised approximately $200,000 via the aforementioned Regulation A offering.

 

Management has engaged a third partyWe will need to evaluate the Company’s new business planrely on sales of our common stock and to provide a valuation opinion based on the projected sales over the course of a 10-year period. Based on thispro forma third-party valuation, the Company established a seriesother sources of financing rounds to raise capital through the issuance and sale of the Company’s common stock. We currently have no plans for a public offering of our stock and such stock sales will likely be exempt from the registration requirements provided by federal and state securities laws.additional capital. The purchasers and manner of any share issuance will be determined according to our financial needs and the available exemptions to the registration requirements of the Securities ActAct. We have re-evaluated our previous plan of 1933. The Company completed a Seedutilizing the services of Deutsch Marketing, and are now planning to utilize, as best as possible with limited financing, roundthe services of $400,000 on August 18, 2017 and an A-Round of $200,000 fully funded on October 25, 2017. The Company may engage in subsequent funding rounds later in 2017 and in 2018. Our intent is to use most of the capital raised for sales andother marketing and compliance.social marketing agencies and Interpublic owned marketing and public relations agencies to support our marketing strategy. We will also utilize the marketing capabilities of Hearst Media for certain product lines with its co-branding arrangements. This provides significant support for our products’ current retail and online distribution. 

 

The new strategic plan may include a reorganization and restructuring of the Company’s capital structure in the future. This reorganization may also include consummating new strategic relationships in manufacturing, marketing and sales and may also include licensing existing brands. Through these potential new partnerships, the Company intends to commercialize key products that we believe will have a competitive advantage in the consumer products marketplace. In the event of this potential reorganization, the Company is in discussions with new personnel that may become part of our senior management team to execute the new strategic plan. 


The Company’sOur ultimate goal is to become a leading supplierowner of power brands and third-party marketer of cutting-edge technologies in the consumer marketplace through the introduction of innovative and unique products and brandsmarketplace whose success is expected to increase shareholder value. The CompanyWe will continue to evaluate this and other opportunities to further set itsour strategy for 2018, 20192022 and 2020.beyond. 

 

For more information, please visit our websites at www.starcobrands.com, www.breathecleaning.com, www.breathesanitizer.com, www.whipshots.com, and www.artofsport.com.

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Results of Operation forOperations

For the Three Months Ended September 30, 20172022 and 20162021

 

  

September 30,

  

September 30,

     
  

2022

  

2021

  

Change

 

Revenues

 $1,658,253  $109,503  $1,548,750 

Cost of goods sold

  343,994   -   343,994 

Gross profit

  1,314,259   109,503   1,204,756 

Operating expenses:

            

Compensation expense

  176,148   11,673   164,475 

Professional fees

  884,558   57,480   827,078 

Marketing, General and administrative

  364,331   430,176   (65,845)

Total operating expense

  1,425,037   499,329   925,708 

Loss from operations

  (110,778)  (389,826)  279,048 

Other income (expense):

            

Interest expense

  (15,232)  (2,987)  (12,245)

Other income (expense)

  8,161   -   8,161 

Total other income (expense)

  (7,071)  (2,987)  (4,084)

Income (loss) before provisions for income taxes

  (117,849)  (392,813)  274,964 

Provision for income taxes

  -   -   - 

Net income (loss)

  (117,849)  (392,813)  274,964 
Net (income) attributable to non-controlling interest  (32,693)  -   (32,693)

Net income (loss) attributable to Starco Brands

 $(150,542) $(392,813) $242,271

 

Revenue

Revenues

 

For the three months ended September 30, 20172022, the Company realized its firstrecorded revenues of $3,027$1.6 million compared to $0.1 million for the three months ended September 30, 2021, an increase of $1.5 million and a percentage increase of 1,414%. Royalty revenue represented 87% and 100%, or $1.4 million and $0.1 million, respectively, of all revenues with $0.2 million and $0 coming from itsour wholly owned subsidiary, AOS. This increase was largely due to sales of Whipshots™ during the period, which was not marketed during the same period last year, which consisted mainly of sales of Breath cleansing products. The royalty rate that the Company is paid varies on a per product basis of wholesale sales of our branded and non-corporate owned licensed products. Revenues are from our marketing licensing and royalty agreements with TSG and other affiliated companies for various products mentioned above. The Starco Group, Inc. Inincrease in the 2016 third quartercurrent period we had revenue netis primarily due to initial volume sales of our Whipshots™, partially offset by declines in sales returns from our prior business operations of $28,239. There was no cost of goods sold in either period.Breathe cleaning and sanitizer products.

 

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Operating Expenses

 

For the three months ended September 30, 2017, the Company incurred2022, compensation expense of $19,497increased $164,475, or 1,409%, to $176,148 compared to $65,750$11,673 for the three months ended September 30, 2016;2021. The increase is a decreaseresult of $46,253, or 70.3%increases in stock-based compensation from warrants, independent contractors and contributed services to support the launch and growth of Whipshots™In the 2017 third quarter two of the Company’s executive officers agreed to defer further compensation until the Company has a positive cash flow. In addition, in the 2017 third quarter we incurred non-cash expense of $3,495,810 for the 36,263,534 shares issued to Mr. Ross Sklar.

 

For the three months ended September 30, 2017,2022, the Company incurred $6,987$884,558 in advertising and promotional expense asprofessional fees compared to $0$57,480 for three months ended September 30, 2016. The increase is due to the start of our new strategic marketing plan.

For the three months ended September 30, 2017, the Company incurred $25,940 in professional fees compared to $11,020 for the same period in the prior year.2021, an increase of $827,078, or 1,439%. Professional fees are mainly for accounting, auditing and legal services associated with the acquisition of AOS and our periodic reports and otherquarterly filings as a public company.company and advisory and valuation services. The increase is primarily due to the timing of billedan increase in banking, acquisition legal, corporate legal and audit fees and additional informational filings with the SEC.fees.

 

For the three months ended September 30, 2017,2022, the Company incurred $158,795$364,331 in marketing, general and administrative expense as compared to $30,608$430,176 for the same periodthree months ended September 30, 2021, a decrease of $65,845 or 15%. The decrease can be attributed to a small decrease in spending on marketing, as the largest marketing expense was recorded in the prior year;second quarter of fiscal year 2022 for the initial license payments related to the promotional launch for Whipshots™. Additionally, the increase in spending can be attributed to an increase of $128,187, or 419%. The increase is due to additional expensesin stock based compensation related to our change in management, financing and our new business plan. We incurred $72,843 of license branding expense, additional director and officer liability insurance costs of approximately $28,000, and financing costs of $25,000.


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Other Income and Expensethe warrants issued during the three months ended September 30, 2022.

 

For the three months ended September 30, 2017 we had total other income of $194,153 compared to $6,527 for the same period in the prior year. For the three months ended September 30, 2017,2022, and 2021 the Company recorded interest incomedo not incur any expenses in Marketing, related party expenses. The sequential decrease during the period can be attributed to changing our classification of $37, other incomemarketing expense from sub leasing its office spacea third-party firm to related party once our EVP of $6,000marketing joined the Company full time in February 2022 and a gain on extinguishment of debt of $221,757. This was offset by interest expense of $33,641. Inceased being affiliated with the prior year we recorded a gain on extinguishment of debt of $8,242 offset by interest expense of $1,715.third-party firm. 

 

Net LossOther Income and Expense

 

For the three months ended September 30, 2017,2022, we realizedhad total other expense of $7,071 compared to other expense of $2,987 for the three months ended September 30, 2021. The increase in total other expense was due to the increase in interest expense related to an increase in our related party notes payable during the period ended September 30, 2022.

Net Income

For the three months ended September 30, 2022, the Company recorded net loss of $117,849 as compared to a net loss of $3,509,849 as compared to $72,612 for the same period$392,813 in the prior year. Theyear period. Our decrease in loss is primarily the result of the increase is mainly to the stockin revenues earned off of Whipshots™ offset in part by increases in marketing, compensation, expense and increased general and administrative expenses as discussed above.professional fees. 

 

Results of Operation forFor the Nine Months Ended September 30, 20172022 and 20162021

 

  

September 30,

  

September 30,

     
  

2022

  

2021

  

Change

 

Revenues

 $3,811,746  $484,073  $3,327,673 

Cost of goods sold

  343,994   -   343,994 

Gross profit

  3,467,752   484,073   2,983,679 

Operating expenses:

            

Compensation expense

  395,974   89,466   306,508 

Professional fees

  1,122,532   167,882   954,650 

Marketing, General and administrative

  1,677,991   750,540   927,451 

Marketing, related party

  131,614   -   131,614 

Total operating expense

  3,328,111   1,007,888   2,320,223 

Income (loss) from operations

  139,641   (523,815)  663,456 

Other income (expense):

            

Interest expense

  (47,127)  (22,173)  (24,954)

Other income (expense)

  8,161   (3,500)  11,661 

Total other income (expense)

  (38,966)  (25,673)  (13,293)

Income (loss) before provisions for income taxes

  100,675   (549,488)  650,163 

Provision for income taxes

  -   -   - 

Net income (loss)

  100,675   (549,488)  650,163 
Net (income) attributable to non-controlling interest  (67,856)  -   (67,856)

Net income (loss) attributable to Starco Brands

 $32,819  $(549,488) $582,307 

Revenue

Revenues

 

For the nine months ended September 30, 20172022, the Company realized its firstrecorded revenues of $3,027$3.8 million compared to $0.5 million for the nine months ended September 30, 2021, an increase of $3.3 million and a percentage increase of 687%. Royalty revenue represented 94% and 100%, or $3.6 million and $0.5 million, respectively, of all revenues with $0.2 million and $0 coming from itsour wholly owned subsidiary, AOS. This increase was largely due to sales of Whipshots™ during the period, which was not marketed during the same period last year, which consisted mainly of sales of Breath cleansing products. The royalty rate that the Company is paid varies on a per product basis of wholesale sales of our branded and non-corporate owned licensed products. Revenues are from our marketing licensing and royalty agreements with TSG and other affiliated companies for various products mentioned above. The Starco Group, Inc. In the 2016 nine-month period we had revenue net of sales returns from our prior business operations of $202,841. Cost of goods sold was $0 compared to $503,946 of cost of goods soldincrease in the 2016 nine-month period. In the 2016 nine-monthcurrent period $373,512is primarily due to initial volume sales of the costour Whipshots™, partially offset by declines in sales of goods was a result of the impairment of all remaining finishedBreathe cleaning and work in process inventory of Plumber’s Hero.sanitizer products.

 

Operating Expenses

 

For the nine months ended September 30, 2017, the Company incurred2022, compensation expense of $150,497increased $306,508, or 343%, to $395,974 compared to $197,750$89,466 for the nine months ended September 30, 2016;2021. The increase is a decreaseresult of $47,253, or 23.8%increases in independent contractors and contributed services to support the launch and growth of Whipshots™In the 2017 third quarter, two

26

 

For the nine months ended September 30, 2017,2022, the Company incurred $6,987$1,122,532 in advertising and promotional expense asprofessional fees compared to $52,407$167,882 for nine months ended September 30, 2016. The decrease is due to our change in our business plan for marketing consumer products.

For the nine months ended September 30, 2017, the Company incurred $57,236 in professional fees compared to $53,520 for the same period in the prior year.2021, an increase of $954,650, or 569%. Professional fees are mainly for accounting, auditing and legal services associated with the acquisition of AOS and our quarterly filings as a public company.company and advisory and valuation services. The increase is primarily due to an increase in banking, acquisition legal, corporate legal and audit fees.

 

For the nine months ended September 30, 2017,2022, the Company incurred $224,234$1,677,991 in marketing, general and administrative expense as compared to $172,621$50,540 for the same period in the prior year;nine months ended September 30, 2021, an increase of $51,613,$927,451, or 29.8%124%. The increase is duecan be attributed to additional expensesan increase in spending on marketing, including initial license payments related to our changethe promotional launch for Whipshots™. Additionally, the increase in management, financing and our new business plan. We incurred $72,843 of license branding expense, additional director and officer liability insurance costs of approximately $28,000, and financing costs of $25,000.

Other Income and Expensespending can be attributed to an increase in stock based compensation related to the warrants issued during the nine months ended September 30, 2022.

 

For the nine months ended September 30, 2017 we had total other expense of $67,3842022, the Company incurred $131,614 in Marketing, related party expenses as compared to $4,767none for the same period in the prior year. For the nine months ended September 30, 2017,2021, a decrease of $52,320. The decrease for the period can be attributed to our no longer classifying marketing expense from a third-party firm as related party once our EVP of marketing joined the Company recorded interest income of $37, other income from sub leasing its office space of $6,000full time in February 2022 and a gain on extinguishment of debt of $221,757. This was offset by interest expense of $35,439 and a loss on conversion of debt of $259,739. Inceased being affiliated with the 2016 nine-month period we recorded a gain on extinguishment of debt of $19,635 offset by interest expense of $3,941 and a loss on disposal of $20,461.third-party firm.

 

Net LossOther Income and Expense

 

For the nine months ended September 30, 20172022, we realizedhad total other expense of $38,966 compared to other expense of $25,673 for the nine months ended September 30, 2021. The increase in total other expense was primarily due to an increase in interest expense related to increases in our related party notes payable.

Net Income

For the nine months ended September 30, 2022, the Company recorded net income of $100,675 as compared to a net loss of $3,999,121 as compared to $782,170 for the same period$549,488 in the prior year. Theyear period. Our increase in net lossincome is mainly dueprimarily the result of the increase in revenue partially offset by the increase in expenditures related to the stockmarketing, compensation, expense and increased general and administrative expenses as discussed above.


14professional services.

 

Liquidity and Capital Resources

 

TheAs reflected in the accompanying unaudited condensed consolidated financial statements, have been prepared on a going concern basis, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business. The Company haswe had an accumulated deficit of $19,369,109 at September 30, 2017,approximately $18.4 million, had a net lossincome of $3,999,121$0.1 million and used net cash used infor operating activities of $350,411$0.6 million for the nine months ended September 30, 2017.2022.

 

NetOur primary uses of cash are to fund working capital, operating expenses, and debt service. Historically, we have financed our operations primarily through issuances of equity and debt securities, and to a lesser extent, through cash flows from financing activitiesour operations.

As of September 30, 2022, we had $0.5 million in cash, current debt obligations of $0.7 million, and long-term debt obligations of $1.4 million. We believe that our cash on-hand and cash received from operations, as well as our ability to borrow funds from our related parties, will provide sufficient financial flexibility to meet working capital requirements and to fund debt service requirements for the nine months ended September 30, 2017 were $625,198 comparedremainder of 2022 as well as the foreseeable future.

On January 24, 2020, STCB executed a promissory note (“January 24, 2020 Note”), for $100,000 with Ross Sklar, Chief Executive Officer (“CEO”) of STCB. The January 24, 2020 Note bears interest at 4% per annum, compounds monthly, is unsecured, and matures two years from the original date of issuance. On July 19, 2022, the Company and Ross Sklar, agreed to $14,054 usedamend and restate the January 24, 2020 Note. Mr. Sklar agreed to extend the term of the January 24, 2020 Note through the entry into a First Amended and Restated Promissory Note (the "Amended Note") in exchange for the nine months ended September 30, 2016.Company paying the accrued and unpaid interest under the January 24, 2020 Note, including during the period following maturity date of the January 24, 2020 Note (January 24, 2022 to July 19, 2022). In exchange for extending the term, Mr. Sklar waived the default interest rate of ten percent (10%) and agreed to interest accrual at the standard four percent (4%) rate during the period following maturity. The Amended Note carries a guaranteed 4% interest rate, matures on July 19, 2024, and has a 10% interest rate on a default of repayment at maturity. The Company, at its option, may prepay the Amended Note, in whole or in part, without prepayment penalty of any kind, and the obligations under the Amended Note will accelerate in full upon an Event of Default (as defined in the Amended Note).  

 

The Company currently has limited revenue from current operations,On June 28, 2021, STCB executed an additional promissory note (“June 28, 2021 Note”), with liabilities exceeding its assets. Management is analyzing new potential growth pathsMr. Sklar in the principal amount of $100,000 with the same terms as the January 24, 2020 Note and a maturity date of June 28, 2023.

27

On September 17, 2021, STCB executed a third promissory note (“September 17, 2021 Note”), with Mr. Sklar in the potentialprincipal amount of $500,000 with the same terms as the January 24, 2020 Note and a maturity date of September 17, 2023.

On December 13, 2021, STCB executed a fourth promissory note (“December 13, 2021 Note”), with Mr. Sklar in the principal amount of $500,000 with the same terms as the January 24, 2020 Note and a maturity date of December 12, 2023.

On February 14, 2022, STCB executed a fifth promissory note (“February 14, 2022 Note”), in favor of Mr. Sklar, in the principal sum of $472,500, in exchange for a restructuring; however, therecash advance in the amount of $300,000 and payment of Company costs in the amount of $172,500. As with the other notes between the Company and our CEO, the February 14, 2022 Note bears interest at 4% per annum, is still substantial doubt aboutunsecured, and matures two years from the Company’s abilityoriginal date of issuance. This note may also convert into shares of Company common stock at the 10-day volume weighted average trading price of the Company common stock for the 10-day period prior to continuethe issuance of the Note, which was calculated as a going concern.$0.29 per share.

 

Critical Accounting Estimates and Policies

 

The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities of the date of the financial statements and the reported amounts of revenues and expenses during the reporting period.  Note 12 to the Consolidated Financial Statements describes the significant accounting policies and methods used in the preparation of the Financial Statements. Estimates are used for, but not limited to, contingencies and taxes.  Actual results could differ materially from those estimates. The following critical accounting policies are impacted significantly by judgments, assumptions, and estimates used in the preparation of the Financial Statements.

 

We are subject to various loss contingencies arising in the ordinary course of business.  We consider the likelihood of loss or impairment of an asset or the incurrence of a liability, as well as our ability to reasonably estimate the amount of loss in determining loss contingencies.  An estimated loss contingency is accrued when management concludes that it is probable that an asset has been impaired or a liability has been incurred and the amount of the loss can be reasonably estimated.  We regularly evaluate current information available to us to determine whether such accruals should be adjusted.

 

We recognize deferred tax assets (future tax benefits) and liabilities for the expected future tax consequences of temporary differences between the book carrying amounts and the tax basis of assets and liabilities.  The deferred tax assets and liabilities represent the expected future tax return consequences of those differences, which are expected to be either deductible or taxable when the assets and liabilities are recovered or settled.  Future tax benefits have been fully offset by a 100% valuation allowance as management is unable to determine that it is more likely than not that this deferred tax asset will be realized.

 

Revenue recognition

The Company follows ASC 605-10-S99-1,Revenue Recognition,and its subsidiaries earn a majority of their revenue as royalties from the licensing agreements it has with TSG, a related entity, and other related parties. The Company licenses the right for TSG to manufacture and sell certain Starco Brands products. The amount of the FASB Accounting Standards Codification forlicensing revenue recognition, which has four basic criteria that must be met beforereceived varies depending upon the product and is determined beforehand in each agreement. The Company recognizes its revenue only when sales are made by TSG or other related parties to a third party.

AOS, a wholly owned subsidiary of STCB, earns its revenues through the sale of premium body and skincare products. Revenue from retail sales is recognized: 1) existence of persuasive evidence that an arrangement exists; 2) delivery has occurred or services have been rendered; 3) the seller’s pricerecognized shipment to the buyerretailer. Revenue from eCommerce sales, including Amazon Fulfillment by Amazon ("Amazon FBA"), is fixed and determinable; and 4) collection is reasonably assured.recognized upon shipment of merchandise.

28

 

Off-Balance Sheet Arrangements 

 

We have obligations related to certain royalty arrangements where our minimum contractual obligations as of September 30, 2022, are approximately $1,100,000 and $1,650,000 for the years ending December 31, 2023 and 2024, respectively. Apart from the foregoing, we have not entered into any off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources and would be considered material to investors.

 

Recent Accounting Pronouncements

 

The Company has implemented all new accounting pronouncements that are in effect. These pronouncements did not have any material impact on the financial statements unless otherwise disclosed, and the Company does not believe that there are any other new accounting pronouncements that have been issued that might have a material impact on its financial position or results of operations.

In January 2017,June 2022, the Financial Accounting Standards Board (“FASB”) issued an Accounting Standards Update (“ASU”) 2017-01, Business Combinations2022-03, Fair Value Measurement (Topic 805) Clarifying820) (“ASU 2022-03”). The amendments in ASU 2022-03 clarify that a contractual restriction on the Definitionsale of an equity security is not considered part of the unit of account of the equity security and, therefore, is not considered in measuring fair value. The amendments also clarify that an entity cannot, as a Business.separate unit of account, recognize and measure a contractual sale restriction. The amendments in this update clarify the definition of a business with the objective of adding guidanceUpdate also require additional disclosures for equity securities subject to assist entities with evaluating whether transactions should be accounted for as acquisitions or disposals of assets or businesses.contractual sale restrictions. The definition of a business affects many areas of accounting including acquisitions, disposals, goodwill, and consolidation. The guidance is effective for interim and annual periods beginning after December 15, 2017 and should be applied prospectively on or after the effective date. The Company isprovisions in the process of evaluating the impact of this accounting standard update.


15


In February 2016, the FASB issued ASU No. 2016-02,Leases (Topic 842). The guidance in ASU No. 2016-02 supersedes the lease recognition requirements in ASC 840,Leases (FAS 13). ASU 2016-02 requires an entity to recognize assets and liabilities arising from a lease for both financing and operating leases, along with additional qualitative and quantitative disclosures. ASU 2016-02 isUpdate are effective for fiscal years beginning after December 15, 2018, with2024. Early adoption is permitted. The Company does not expect to early adoption permitted. We areadopt this ASU. The Company is currently evaluating the effectimpact of adopting this standard willguidance on the consolidated balance sheets, results of operations and financial condition.

Management does not believe that any other recently issued, but not yet effective, accounting pronouncements, if currently adopted, would have a material effect on our financial statements.

 

In June 2016, the FASB issued ASU 2016-15, “Statement of Cash Flows (Topic 230), a consensus of the FASB’s Emerging Issues Task Force.” The new guidance is intended to reduce diversity in practice in how certain transactions are classified in the statement of cash flows. The ASU is effective for public companies for fiscal years beginning after December 15, 2017, and interim periods within those fiscal years. Early adoption is permitted, including interim periods within those fiscal years. An entity that elects early adoption must adopt all of the amendments in the same period. The guidance requires application using a retrospective transition method. The Company is currently evaluating the effects, if any, that the adoption of this guidance will have on the Company’s consolidated cash flows.

In May 2014, the FASB issued ASU No. 2014-09: "Revenue from Contracts with Customers (Topic 606)" which supersedes the revenue recognition requirements in ASC Topic 605, "Revenue Recognition", and requires entities to recognize revenue in a way that depicts the transfer of promised goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods or services. The new authoritative guidance is effective for interim and annual periods beginning after December 15, 2017

ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

 

Not applicable to smalleras we are a "smaller reporting companies.company."

 

ITEM 4. CONTROLS AND PROCEDURES

 

Evaluation of Disclosure Controls and Procedures

We maintain

Under the supervision and with the participation of our management, including the Chief Executive Officer and Interim Chief Financial Officer, we have evaluated the effectiveness of our disclosure controls and procedures (as defined in RulesRule 13a-15(e) and Rule 15d-15(e) of the Securities Exchange ActAct) as of 1934, as amended (the “Exchange Act”)the end of the period covered by this report. The disclosure controls and procedures ensure that are designed to be effective in providing reasonable assurance thatall information required to be disclosed by us in ourthe reports that we file or submit under the Exchange Act isis: (i) recorded, processed, summarized and reported, within the time periods specified in the rulesSEC’s rule and forms of the Securitiesforms; and Exchange Commission (the “SEC”), and that such information is(ii) accumulated and communicated to our management, including our Chief Executive Officer and Interim Chief Financial Officer as appropriate to allow timely decisions regarding required disclosure. OurBased on that evaluation, the Chief Executive Officer and Interim Chief Financial Officer evaluated the effectiveness of our disclosure controls and proceduresconcluded that, as of the end of the period covered by this report.  Based on that evaluation, they concluded that ourSeptember 30, 2022, these disclosure controls and procedures were not effective foreffective.

A material weakness, as defined in the quarterly period ended September 30, 2017.  standards established by the Sarbanes-Oxley, is a deficiency, or a combination of deficiencies, in internal control over financial reporting such that there is a reasonable possibility that a material misstatement of our annual or interim consolidated financial statements will not be prevented or detected on a timely basis.

The following aspectsineffectiveness of the Company were noted as potentialCompany’s internal control over financial reporting was due to the following material weaknesses:

 

·

timely and accurate reconciliation of accounts

·

lack of segregation of duties

·

complex accounting transaction expertise

·

lack of corporate documentation

In designing and evaluating disclosure controls and procedures, management recognizes that any controls and procedures, no matter how well designed and operated, can provide only reasonable, not absolute assurance of achieving the desired objectives. Also, the design of a control system must reflect the fact that there are resource constraints and the benefits of controls must be considered relative to their costs.

Lack of risk assessment procedures on internal controls to detect financial reporting risks in a timely manner;

Lack of segregation of duties; and

Lack of sufficient formal procedures and controls to achieve complete and accurate financial reporting, including controls over the preparation and review of journal entries and account reconciliations.

 

Changes in Internal Controls over Financial Reporting

 

Based on that evaluation,There were no changes in our Chief Executive Officer and our Chief Financial Officer concluded that no change occurred in the Company's internal controlscontrol over financial reporting that occurred during the quarter ended September 30, 2017,2022, that hashave materially affected, or is reasonably likely to materially affect, the Company'sour internal controlscontrol over financial reporting.


29

16


PART II - OTHER INFORMATION

ITEM 1. LEGAL PROCEEDINGS

 

There are not presently any material pending legal proceedings to which the Company is a party or as to which any of our property is subject, and no such proceedings are known to the Company to be threatened or contemplated against it.None.

 

ITEM 1A. RISK FACTORS

 

We are a smaller reporting company as defined by Rule 12b-2 of the Securities Exchange Act of 1934 and, as such, are not required to provide the information under this Item. For a list of risk factors, please refer to our Amended Annual Report on Form 10-K/A for the year ended December 31, 2021, as filed with the SEC on August 25, 2022.

 

ITEM 2. UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

Issuer Purchase of Securities.

 

On August 25, 2017,June 13, 2021, the Company authorizedentered into Separation Agreements (the "Separation Agreements") with Sanford Lang ("Mr. Lang") and Martin Goldrod ("Mr. Goldrod") whereas, effective as of June 16, 2021, Mr. Lang and Mr. Goldrod each resigned from their positions as members of the issuanceBoard of 36,263,534Directors in exchange for certain separation benefits (the "Separation Benefits"). As consideration for the Separation Benefits, and not in addition to the same, the Company agreed to purchase an amount of the shares of commonthe Company per month from Mr. Lang and Mr. Goldrod at a price per share that when aggregated with all shares purchased in each month would equal monthly Separation Benefit payments of $7,950 to Mr. Lang and monthly Separation Benefit payments of $3,000 to Mr. Goldrod (the "Repurchases"). The Repurchases made during the third quarter of 2022 are set forth below.

           Approximate 
        Total Number of  Dollar Value of 
        Shares Purchased  Shares That May 
        as Part of Publicly  Yet Be Purchased 
  Total Number of  Average Price  Announced Plans  Under the Plans or 

Period

 

Shares Purchased

  

Paid Per Share

  

or Programs

  

Programs

 

7/1/2022 - 7/31/2022

  132,571  $0.08   549,888  $251,850 

8/1/2022 - 8/31/2022

  109,500  $0.10   659,388  $240,900 

9/1/2022 - 9/30/2022

  97,696  $0.11   757,084  $229,950 

On September 12, 2022, the Company issued an aggregate of 33,150,00 stock to our Chief Executive Officer, Ross Sklar, in consideration for his forfeiture of warrants to purchase 35,000,000 shares of the Company’s common stock at an exercise price of $0.23. All shares were privately issued with a restrictive legend in reliance on$0.19 per share to certain directors, employees and consultants for services to be provided to the exemption from registration provided by Section 4(a)(2) of the Securities Act of 1933.Company.

 

ITEM 3. DEFAULTS UPON SENIOR SECURITIES

 

None.

ITEM 4. MINING SAFETY DISCLOSURES

 

Not applicable.

ITEM 5. OTHER INFORMATION.

 

On September 7, 2017 Insynergy Products, Inc. filed an Amendment to the ArticlesNone

30

ITEM 6. EXHIBITS

 

On August 9, 2017, our Board of Directors accepted the resignation of Sanford Lang as Chief Executive Officer and President of the Company.  Mr. Lang will continue to serve as Chairman of the Board.  On that same date, the Board of Directors appointed Ross Sklar, our Director, to serve as Chief Executive Officer and President of the Company.  Mr. Sklar has served as a director on our Board since August 13, 2015.  He is the founder and current Chief Executive Officer of The Starco Group.EXHIBIT INDEX

 

On October 31, 2017 the Company mailed an Information Statement to its shareholders related to an amendment to its Articles of Incorporation.  After November 20, 2017, the Board of Directors intends to file an Amendment to the Articles of Incorporation to establish a class of preferred stock in the aggregate amount of Forty Million (40,000,000) authorized shares, $0.001 par value.


17


ITEM 6. EXHIBITS

Part I Exhibits

ExhibitNo.

Exhibit Description

31.13.1 (*)

Chief Executive Officer Section 302 CertificationArticles of Incorporation of the Company, filed as Exhibit 3(i) to the Company's Annual Report on Form 10-K filed with the Commission on March 30, 2018.

31.23.2 (*)

Chief Financial Officer Section 302 CertificationCertificate of Amendment to the Articles of Incorporation of the Company, filed as Exhibit 3(i).2 to the Company's Quarterly Report on Form 10-Q filed with the Commission on November 13, 2017.

32.13.3 (*)

Section 1350 Certification

Part II Exhibits

No.

DescriptionCertificate of Amendment to the Articles of Incorporation of the Company, filed as Exhibit 2.2 to the Company's Regulation A+ offering statement filed with the Commission on August 31, 2021.

3(i).13.3 (*)

ArticlesBylaws of Incorporation,the Company, as amended August 13, 2015, (Incorporated by reference to exhibitfiled as Exhibit 3(ii) to the Company's Annual Report on Form

8-K, 10-K filed August 20, 2015)with the Commission on March 30, 2018.

3(i).23.4 (*)

CertificateAmended and Restated Bylaws of Amendmentthe Company, filed as Exhibit 3.1 to Articles of Incorporation, dated September 7, 2017the Company's Current Report on Form 8-K filed with the Commission on July 1, 2022.

10.1 (*)

3(ii)Promissory Note issued in favor of Ross Sklar, dated January 24 2020, filed as Exhibit 6.3 to the Company's Regulation A+ offering statement filed with the Commission on August 31, 2021.

Bylaws10.2 (*)

Promissory Note issued in favor of Ross Sklar, dated June 28, 2021, filed as Exhibit 6.12 to the Company's Regulation A+ offering statement filed with the Commission on October 20, 2021.

10.3 (*)

Promissory Note issued in favor of Ross Sklar, dated September 17, 2021, filed as Exhibit 10.1 to the Company's Current Report on Form 8-K filed with the Commission on September 23, 2021.

10.4 (*)

Promissory Note issued in favor of Ross Sklar, dated December 13, 2021, filed as Exhibit 10.1 to the Company's Current Report on Form 8-K filed with the Commission on December 15, 2021.

10.5 (*)

Promissory Note issued in favor of Ross Sklar, dated February 14, 2022, filed as Exhibit 10.1 to the Company's Current Report on Form 8-K filed with the Commission on February 22, 2022.

10.6 (*)

First Amended and Restated Promissory Note issued in favor of Ross Sklar, dated July 19, 2022, filed as Exhibit 10.1 to the Company's Current Report on Form 8-K filed with the Commission on July 20, 2022.

10.7 (*)

Memorandum of Understanding Regarding the Launch of Breathe Hand Sanitizer, filed as Exhibit 10.1 to the Company's Current Report on Form 8-K filed with the Commission on June 12, 2020.

10.8 (*)

Form of Distribution Agreement, by and between the Company and "Distributor", filed as Exhibit 10.1 to the Company's Current Report on Form 8-K filed with the Commission on November 10, 2021.

10.9 (*)

Form of Broker Agreement, by and between the Company and "Broker", filed as Exhibit 10.2 to the Company's Current Report on Form 8-K filed with the Commission on November 10, 2021.

10.10 (*)(+)

License Agreement, by and between Whipshots LLC, Washpoppin Inc., and "Cardi B," dated as of September 14, 2021.

10.11 (*)(+)

Intellectual Property Purchase Agreement, by and between Whipshots LLC and PENGUINS FLY, LLC, dated as of August 24, 2021, filed as Exhibit 10.1 to the Company's Current Report on Form 8-K filed with the Commission on September 14, 2021.

10.12 (*)

Broker-Dealer Agreement, by and between the Company and Dalmore Group, LLC, effective as of August 4, 2020, filed as Exhibit 6.1 to the Company's Regulation A+ offering statement filed with the Commission on August 31, 2021.

10.13 (*)

Brand License Agreement, by and between the Company and The Starco Group, effective as of July 12, 2017, filed as Exhibit 6.2 to the Company's Regulation A+ offering statement filed with the Commission on August 31, 2021.

10.14 (*)

Separation Agreement dated June 13, 2021 between the Company and Sanford Lang, filed as Exhibit 10.1 to the Company's Current Report on Form 8-K/A filed with the Commission on July 22, 2021.

10.15 (*)

Separation Agreement dated June 13, 2021 between the Company and Martin Goldrod, filed as Exhibit 10.2 to the Company's Current Report on Form 8-K/A filed with the Commission on July 22, 2021.

10.16 (*)(+)

License Agreement by and between Hearst Magazine Media, Inc. and the Company executed April 24, 2020, filed as Exhibit 99.1 to the Company's Current Report on Form 8-K filed with the Commission on November 20, 2020.

31

10.17 (*)(+)

License Agreement by and between Hearst Magazine Media, Inc. and the Company executed October 15, 2020, filed as Exhibit 99.1 to the Company's Current Report on Form 8-K filed with the Commission on November 20, 2020.

10.18(†)

Agreement and Plan of Merger, by and among (i) Starco Brands, Inc.  (Incorporated by reference, a Nevada corporation, (ii) Starco Merger Sub Inc., a Delaware corporation, (iii) The AOS Group Inc., a Delaware corporation, and (iv) Matthias Metternich, solely in his capacity as the Company Stockholder Representative of The AOS Group stockholders, dated September 12, 2022, filed as Exhibit 2.1 to exhibit 3.2 tothe Company’s Current Report on Form S-1,8-K filed January 31, 2012)with the Commission on September 14, 2022.

101.INS10.19(†)

XBRL Instance DocumentRegistration Rights Agreement, by and between Starco Brands, Inc., a Nevada corporation, and the Investors listed on Schedule A thereto, dated September 12, 2022, filed as Exhibit 2.1 to the Company’s Current Report on Form 8-K filed with the Commission on September 14, 2022.

10.20(†)

101.SCHVoting Agreement, by and among Starco Brands, Inc., a Nevada corporation, and the stockholders listed on Schedule A thereto, dated September 12, 2022, filed as Exhibit 2.1 to the Company’s Current Report on Form 8-K filed with the Commission on September 14, 2022.

31.1 (#)

Certification of Chief Executive Officer required by Rule 13a-14(a) or Rule 15d-14(a).

31.2 (#)

Certification of Chief Financial Officer required by Rule 13a-14(a) or Rule 15d-14(a).

32.1 (#)(##)

Certification of Chief Executive Officer required by Rule 13a-14(b) or Rule 15d-14(b) and 18 U.S.C. 1350.

32.2 (#)(##)

Certification of Chief Financial Officer required by Rule 13a-14(b) or Rule 15d-14(b) and 18 U.S.C. 1350.

101.INS

Inline XBRL Instance Document (the Instance Document does not appear in the Interactive Data File because its XBRL tags are embedded within the Inline XBRL document).

101.SCH

Inline XBRL Taxonomy Extension Schema DocumentDocument.

101.CAL

Inline XBRL Taxonomy Extension Calculation Linkbase DocumentDocument.

101.DEF

Inline XBRL Taxonomy Extension Definition Linkbase DocumentDocument.

101.LAB

Inline XBRL Taxonomy Extension Label Linkbase DocumentDocument.

101.PRE

Inline XBRL Taxonomy Presentation Linkbase DocumentDocument.

104

Cover Page Interactive Data File (formatted as Inline XBRL and contained in Exhibit 101).

 



18


SIGNATURES

(*)

Incorporated by reference to the filing indicated.

(+)

In accordance with Item 601(a)(5) of Regulation S-K, certain schedules (or similar attachments) to this exhibit have been omitted from this filing.  Such omitted schedules (or similar attachments) include information relating to the Purchase Price Payment. The registrant will provide a copy of any omitted schedule to the SEC or its staff upon request.

In accordance with Item 601(b)(10)(iv) of Regulation S-K, certain provisions or terms of the Agreement have been redacted.  Such redacted information includes information about the Purchase Price Payment.  The registrant will provide an unredacted copy of the exhibit on a supplemental basis to the SEC or its staff upon request.

(#)

Filed herewith.

(##)

The certifications attached as Exhibits 32.1 and 32.2 that accompany this report, are not deemed filed with the SEC and are not to be incorporated by reference into any filing of Starco Brands, Inc. under the Securities Act of 1933, as amended, or the Securities Exchange Act of 1934, as amended, whether made before or after the date of this report irrespective of any general incorporation language contained in such filing.

(†)

Certain of the exhibits and schedules to this exhibit have been omitted in accordance with Regulation S-K Item 601(b)(2). The Registrant agrees to furnish a copy of all omitted exhibits and schedules to the SEC upon its request.

32

SIGNATURES

Pursuant to the requirements of the Exchange Act, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

STARCO BRANDS, INC.

STARCO BRANDS, INC

 Dated: November 13, 2017

By: /s/ Ross Sklar

Ross Sklar

Chief Executive Officer

 

By(Registrant)

By:

/s/ : /s/Rachel BouldsRoss Sklar

Rachel BouldsRoss Sklar

Chief Executive Officer (Principal Executive Officer)

Interim Chief Financial Officer (Principal Financial and Accounting Officer)

November 16, 2022

 

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