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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington D.C. 20549
___________________________________________________________________________ 
FORM 10-Q
_________________________________________________________________________ 
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended March 31,September 30, 2023
OR
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
                    For the transition period from     to .

Commission File Number: 001-33554
___________________________________________________________________________ 
PROS logo.jpg
PROS HOLDINGS, INC.
(Exact name of registrant as specified in its charter)
__________________________________________________________________________ 
Delaware76-0168604
(State of Incorporation)(I.R.S. Employer Identification No.)
3200 Kirby Drive, Suite 60077098
HoustonTX
(Address of Principal Executive Offices)(Zip Code)
(713)335-5151
(Registrant's telephone number, including area code)
(Former address, if changed since last report)

Securities registered pursuant to Section 12(b) of the Act:
Title of each classTrading symbol(s)Name of each exchange on which registered
Common stock $0.001 par value per sharePRONew York Stock Exchange

    Indicate by check mark whether registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.    Yes      No  

    Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).    Yes     No  

    Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See the definitions of "large accelerated filer," "accelerated filer", "smaller reporting company", and "emerging growth company" in Rule 12b-2 of the Exchange Act.
Large accelerated filerAccelerated Filer
Non-Accelerated Filer
 
Smaller Reporting Company
Emerging Growth Company
    If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.

    Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).    Yes   No  

    The number of shares outstanding of the registrant's Common Stock, $0.001 par value, was 46,261,42846,044,260 as of April 25,October 24, 2023.


Table of Contents
PROS Holdings, Inc.
Form 10-Q
For the Quarterly Period Ended March 31,September 30, 2023

Table of Contents
 Page
Item 1.
Item 2.
Item 3.
Item 4.
Item 1.
Item 1A.
Item 2.
Item 3.
Item 4.
Item 5.
Item 6.

CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS

This Quarterly Report on Form 10-Q contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended ("Exchange Act"). All statements in this report other than historical facts are forward-looking and are based on current estimates, assumptions, trends, and projections. Statements which include the words "believes," "seeks," "expects," "may," "should," "intends," "likely," "targets," "plans," "anticipates," "estimates," or the negative version of those words and similar expressions are intended to identify forward-looking statements. Numerous important factors, risks and uncertainties affect our operating results, including, without limitation, those described in our Annual Report on Form 10-K and in this Quarterly Report on Form 10-Q, and could cause our actual results to differ materially, from the results implied by these or any other forward-looking statements made by us or on our behalf. You should pay particular attention to the important risk factors and cautionary statements described in the section of our Annual Report on Form 10-K entitled "Risk Factors" and the section of this Quarterly Report on Form 10-Q entitled "Risk Factors." You should also carefully review the cautionary statements described in the other documents we file with the Securities and Exchange Commission, specifically the Annual Report on Form 10-K, all Quarterly Reports on Form 10-Q and Current Reports on Form 8-K.

You should not rely on forward-looking statements as predictions of future events, as we cannot guarantee that future results, levels of activity, performance or achievements will meet expectations. The forward-looking statements made herein are only made as of the date hereof, and we undertake no obligation to publicly update such forward-looking statements for any reason.
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PART I. FINANCIAL INFORMATION
ITEM 1. INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)

PROS Holdings, Inc.
Condensed Consolidated Balance Sheets
(In thousands, except share and per share amounts)
(Unaudited) 
March 31, 2023December 31, 2022September 30, 2023December 31, 2022
Assets:Assets:Assets:
Current assets:Current assets:Current assets:
Cash and cash equivalentsCash and cash equivalents$192,376 $203,627 Cash and cash equivalents$159,080 $203,627 
Trade and other receivables, net of allowance of $722 and $609, respectively45,787 48,178 
Trade and other receivables, net of allowance of $681 and $609, respectivelyTrade and other receivables, net of allowance of $681 and $609, respectively49,688 48,178 
Deferred costs, currentDeferred costs, current6,433 6,032 Deferred costs, current6,306 6,032 
Prepaid and other current assetsPrepaid and other current assets12,149 9,441 Prepaid and other current assets10,449 9,441 
Total current assetsTotal current assets256,745 267,278 Total current assets225,523 267,278 
Restricted cashRestricted cash10,000 — 
Property and equipment, netProperty and equipment, net25,442 25,012 Property and equipment, net23,922 25,012 
Operating lease right-of-use assetsOperating lease right-of-use assets14,797 17,474 Operating lease right-of-use assets13,076 17,474 
Deferred costs, noncurrentDeferred costs, noncurrent7,938 8,764 Deferred costs, noncurrent7,786 8,764 
Intangibles, netIntangibles, net16,046 17,851 Intangibles, net12,979 17,851 
GoodwillGoodwill107,717 107,561 Goodwill107,445 107,561 
Derivative asset, noncurrentDerivative asset, noncurrent22,260 — 
Other assets, noncurrentOther assets, noncurrent8,872 9,012 Other assets, noncurrent8,863 9,012 
Total assetsTotal assets$437,557 $452,952 Total assets$431,854 $452,952 
Liabilities and Stockholders' (Deficit) Equity:Liabilities and Stockholders' (Deficit) Equity:Liabilities and Stockholders' (Deficit) Equity:
Current liabilities:Current liabilities:Current liabilities:
Accounts payable and other liabilitiesAccounts payable and other liabilities$4,197 $7,964 Accounts payable and other liabilities$4,741 $7,964 
Accrued liabilitiesAccrued liabilities13,356 12,854 Accrued liabilities16,755 12,854 
Accrued payroll and other employee benefitsAccrued payroll and other employee benefits15,624 23,797 Accrued payroll and other employee benefits23,555 23,797 
Operating lease liabilities, currentOperating lease liabilities, current5,461 7,662 Operating lease liabilities, current3,998 7,662 
Deferred revenue, currentDeferred revenue, current122,192 108,659 Deferred revenue, current112,311 108,659 
Current portion of convertible debt, netCurrent portion of convertible debt, net21,635 — 
Total current liabilitiesTotal current liabilities160,830 160,936 Total current liabilities182,995 160,936 
Deferred revenue, noncurrentDeferred revenue, noncurrent6,161 8,298 Deferred revenue, noncurrent4,211 8,298 
Convertible debt, netConvertible debt, net290,152 289,779 Convertible debt, net272,542 289,779 
Operating lease liabilities, noncurrentOperating lease liabilities, noncurrent27,135 28,184 Operating lease liabilities, noncurrent25,794 28,184 
Other liabilities, noncurrentOther liabilities, noncurrent1,247 1,228 Other liabilities, noncurrent1,190 1,228 
Total liabilitiesTotal liabilities485,525 488,425 Total liabilities486,732 488,425 
Commitments and contingencies (see Note 9)
Commitments and contingencies (see Note 10)Commitments and contingencies (see Note 10)
Stockholders' (deficit) equity:Stockholders' (deficit) equity:Stockholders' (deficit) equity:
Preferred stock, $0.001 par value, 5,000,000 shares authorized; none issuedPreferred stock, $0.001 par value, 5,000,000 shares authorized; none issued— — Preferred stock, $0.001 par value, 5,000,000 shares authorized; none issued— — 
Common stock, $0.001 par value, 75,000,000 shares authorized; 50,711,964
and 50,318,726 shares issued, respectively; 46,031,241 and 45,638,003 shares outstanding, respectively
51 50 
Common stock, $0.001 par value, 75,000,000 shares authorized; 50,929,132
and 50,318,726 shares issued, respectively; 46,248,409 and 45,638,003 shares outstanding, respectively
Common stock, $0.001 par value, 75,000,000 shares authorized; 50,929,132
and 50,318,726 shares issued, respectively; 46,248,409 and 45,638,003 shares outstanding, respectively
51 50 
Additional paid-in capitalAdditional paid-in capital596,805 590,475 Additional paid-in capital617,402 590,475 
Treasury stock, 4,680,723 common shares, at costTreasury stock, 4,680,723 common shares, at cost(29,847)(29,847)Treasury stock, 4,680,723 common shares, at cost(29,847)(29,847)
Accumulated deficitAccumulated deficit(609,900)(590,898)Accumulated deficit(637,057)(590,898)
Accumulated other comprehensive lossAccumulated other comprehensive loss(5,077)(5,253)Accumulated other comprehensive loss(5,427)(5,253)
Total stockholders' (deficit) equityTotal stockholders' (deficit) equity(47,968)(35,473)Total stockholders' (deficit) equity(54,878)(35,473)
Total liabilities and stockholders' (deficit) equityTotal liabilities and stockholders' (deficit) equity$437,557 $452,952 Total liabilities and stockholders' (deficit) equity$431,854 $452,952 
The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.
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PROS Holdings, Inc.
Condensed Consolidated Statements of Comprehensive Loss
(In thousands, except per share data)
(Unaudited) 
Three Months Ended March 31, Three Months Ended September 30,Nine Months Ended September 30,
20232022 2023202220232022
Revenue:Revenue:Revenue:
SubscriptionSubscription$55,969 $48,765 Subscription$59,987 $51,763 $173,260 $150,914 
Maintenance and supportMaintenance and support5,712 7,855 Maintenance and support4,693 7,071 15,498 22,175 
Total subscription, maintenance and supportTotal subscription, maintenance and support61,681 56,620 Total subscription, maintenance and support64,680 58,834 188,758 173,089 
ServicesServices11,501 9,872 Services12,570 11,514 37,466 32,113 
Total revenueTotal revenue73,182 66,492 Total revenue77,250 70,348 226,224 205,202 
Cost of revenue:Cost of revenue:Cost of revenue:
SubscriptionSubscription14,093 13,779 Subscription14,510 13,829 42,662 41,354 
Maintenance and supportMaintenance and support2,282 2,167 Maintenance and support1,769 1,952 5,927 6,107 
Total cost of subscription, maintenance and supportTotal cost of subscription, maintenance and support16,375 15,946 Total cost of subscription, maintenance and support16,279 15,781 48,589 47,461 
ServicesServices13,167 11,415 Services12,185 11,829 37,988 35,151 
Total cost of revenueTotal cost of revenue29,542 27,361 Total cost of revenue28,464 27,610 86,577 82,612 
Gross profitGross profit43,640 39,131 Gross profit48,786 42,738 139,647 122,590 
Operating expenses:Operating expenses:Operating expenses:
Selling and marketingSelling and marketing26,010 25,287 Selling and marketing20,324 22,221 71,214 71,528 
Research and developmentResearch and development22,291 24,467 Research and development22,205 23,303 66,343 71,171 
General and administrativeGeneral and administrative14,135 14,329 General and administrative14,099 13,395 42,083 41,561 
Impairment of fixed assetsImpairment of fixed assets— 1,551 Impairment of fixed assets— — — 1,551 
Loss from operationsLoss from operations(18,796)(26,503)Loss from operations(7,842)(16,181)(39,993)(63,221)
Convertible debt interest and amortizationConvertible debt interest and amortization(1,576)(1,576)Convertible debt interest and amortization(1,497)(1,576)(4,649)(4,728)
Other income (expense), net1,451 (418)
Other (expense) income, netOther (expense) income, net(4,288)4,158 (1,046)3,738 
Loss before income tax provisionLoss before income tax provision(18,921)(28,497)Loss before income tax provision(13,627)(13,599)(45,688)(64,211)
Income tax provisionIncome tax provision81 143 Income tax provision241 254 471 688 
Net lossNet loss$(19,002)$(28,640)Net loss$(13,868)$(13,853)$(46,159)$(64,899)
Net loss per share:Net loss per share:Net loss per share:
Basic and dilutedBasic and diluted$(0.41)$(0.64)Basic and diluted$(0.30)$(0.31)$(1.00)$(1.44)
Weighted average number of shares:Weighted average number of shares:Weighted average number of shares:
Basic and dilutedBasic and diluted45,926 45,085 Basic and diluted46,225 45,314 46,084 45,207 
Other comprehensive loss, net of tax:Other comprehensive loss, net of tax:Other comprehensive loss, net of tax:
Foreign currency translation adjustmentForeign currency translation adjustment$176 $(222)Foreign currency translation adjustment$(359)$(644)$(174)$(1,494)
Other comprehensive income (loss), net of tax176 (222)
Other comprehensive loss, net of taxOther comprehensive loss, net of tax(359)(644)(174)(1,494)
Comprehensive lossComprehensive loss$(18,826)$(28,862)Comprehensive loss$(14,227)$(14,497)$(46,333)$(66,393)

The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.
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PROS Holdings, Inc.
Condensed Consolidated Statements of Cash Flows
(In thousands)
(Unaudited)
Three Months Ended March 31, Nine Months Ended September 30,
20232022 20232022
Operating activities:Operating activities:Operating activities:
Net lossNet loss$(19,002)$(28,640)Net loss$(46,159)$(64,899)
Adjustments to reconcile net loss to net cash used in operating activities:Adjustments to reconcile net loss to net cash used in operating activities:Adjustments to reconcile net loss to net cash used in operating activities:
Depreciation and amortizationDepreciation and amortization3,001 4,647 Depreciation and amortization8,301 11,843 
Amortization of debt issuance costsAmortization of debt issuance costs373 373 Amortization of debt issuance costs1,094 1,119 
Share-based compensationShare-based compensation9,904 11,225 Share-based compensation31,589 32,617 
Provision for credit lossesProvision for credit losses108 (91)Provision for credit losses88 (371)
Loss on disposal of assetsLoss on disposal of assets35 — Loss on disposal of assets51 — 
Impairment of fixed assetsImpairment of fixed assets— 1,551 Impairment of fixed assets— 1,551 
Gain on equity investmentGain on equity investment— (3,308)
Loss on derivativesLoss on derivatives4,343 — 
Loss on debt extinguishmentLoss on debt extinguishment1,779 — 
Changes in operating assets and liabilities:Changes in operating assets and liabilities:Changes in operating assets and liabilities:
Accounts and unbilled receivablesAccounts and unbilled receivables2,239 (12,130)Accounts and unbilled receivables(1,573)(4,900)
Deferred costsDeferred costs425 (48)Deferred costs704 730 
Prepaid expenses and other assetsPrepaid expenses and other assets(2,505)(262)Prepaid expenses and other assets31 (571)
Operating lease right-of-use assets and liabilitiesOperating lease right-of-use assets and liabilities(591)(739)Operating lease right-of-use assets and liabilities(1,686)(1,925)
Accounts payable and other liabilitiesAccounts payable and other liabilities(3,793)3,903 Accounts payable and other liabilities(3,375)2,911 
Accrued liabilitiesAccrued liabilities504 (109)Accrued liabilities1,489 817 
Accrued payroll and other employee benefitsAccrued payroll and other employee benefits(8,174)(13,246)Accrued payroll and other employee benefits(242)(7,388)
Deferred revenueDeferred revenue11,333 22,552 Deferred revenue(401)9,838 
Net cash used in operating activitiesNet cash used in operating activities(6,143)(11,014)Net cash used in operating activities(3,967)(21,936)
Investing activities:Investing activities:Investing activities:
Purchases of property and equipmentPurchases of property and equipment(1,546)(461)Purchases of property and equipment(2,168)(845)
Investment in equity securitiesInvestment in equity securities(113)(169)
Net cash used in investing activitiesNet cash used in investing activities(1,546)(461)Net cash used in investing activities(2,281)(1,014)
Financing activities:Financing activities:Financing activities:
Proceeds from employee stock plansProceeds from employee stock plans1,137 1,443 Proceeds from employee stock plans2,170 2,722 
Tax withholding related to net share settlement of stock awardsTax withholding related to net share settlement of stock awards(4,710)(212)Tax withholding related to net share settlement of stock awards(6,831)(212)
Debt issuance cost related to Credit AgreementDebt issuance cost related to Credit Agreement(837)— 
Purchase of capped callPurchase of capped call(22,771)— 
Net cash (used in) provided by financing activitiesNet cash (used in) provided by financing activities(3,573)1,231 Net cash (used in) provided by financing activities(28,269)2,510 
Effect of foreign currency rates on cashEffect of foreign currency rates on cash11 84 Effect of foreign currency rates on cash(30)(289)
Net change in cash and cash equivalents(11,251)(10,160)
Cash and cash equivalents:
Net change in cash, cash equivalents and restricted cashNet change in cash, cash equivalents and restricted cash(34,547)(20,729)
Cash, cash equivalents and restricted cash:Cash, cash equivalents and restricted cash:
Beginning of periodBeginning of period203,627 227,553 Beginning of period203,627 227,553 
End of periodEnd of period$192,376 $217,393 End of period$169,080 $206,824 
Reconciliation of cash, cash equivalents and restricted cash to the condensed consolidated balance sheetsReconciliation of cash, cash equivalents and restricted cash to the condensed consolidated balance sheets
Cash and cash equivalentsCash and cash equivalents$159,080 $206,824 
Restricted cashRestricted cash10,000 — 
Total cash, cash equivalents and restricted cashTotal cash, cash equivalents and restricted cash$169,080 $206,824 
Supplemental disclosure of cash flow information:Supplemental disclosure of cash flow information:Supplemental disclosure of cash flow information:
Noncash investing activities:Noncash investing activities:Noncash investing activities:
Purchase of property and equipment accrued but not paidPurchase of property and equipment accrued but not paid$136 $45 Purchase of property and equipment accrued but not paid$236 $14 
The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.
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PROS Holdings, Inc.
Condensed Consolidated Statements of Stockholders’ (Deficit) Equity
(In thousands, except share data)
(Unaudited) 


Three Months Ended March 31, 2023Three Months Ended September 30, 2023
Common StockAdditional Paid-In CapitalTreasury StockAccumulated
Deficit
Accumulated other comprehensive lossTotal Stockholders’
(Deficit) Equity
Common StockAdditional Paid-In CapitalTreasury StockAccumulated
Deficit
Accumulated other comprehensive lossTotal Stockholders’
(Deficit) Equity
SharesAmountSharesAmountSharesAmountSharesAmount
Balance at December 31, 202245,638,003 $50 $590,475 4,680,723 $(29,847)$(590,898)$(5,253)$(35,473)
Balance at June 30, 2023Balance at June 30, 202346,140,736 $51 $606,599 4,680,723 $(29,847)$(623,189)$(5,068)$(51,454)
Stock awards net settlementStock awards net settlement338,089 (4,711)— — — — (4,710)Stock awards net settlement58,814 — (1,163)— — — — (1,163)
Proceeds from employee stock plansProceeds from employee stock plans55,149 — 1,137 — — — — 1,137 Proceeds from employee stock plans48,859 — 1,033 — — — — 1,033 
Noncash share-based compensationNoncash share-based compensation— — 9,904 — — — — 9,904 Noncash share-based compensation— — 10,933 — — — — 10,933 
Other comprehensive lossOther comprehensive loss— — — — — — 176 176 Other comprehensive loss— — — — — — (359)(359)
Net lossNet loss— — — — — (19,002)— (19,002)Net loss— — — — — (13,868)— (13,868)
Balance at March 31, 202346,031,241 $51 $596,805 4,680,723 $(29,847)$(609,900)$(5,077)$(47,968)
Balance at September 30, 2023Balance at September 30, 202346,248,409 $51 $617,402 4,680,723 $(29,847)$(637,057)$(5,427)$(54,878)

Three Months Ended March 31, 2022Three Months Ended September 30, 2022
Common StockAdditional Paid-In CapitalTreasury StockAccumulated
Deficit
Accumulated other comprehensive lossTotal Stockholders’
(Deficit) Equity
Common StockAdditional Paid-In CapitalTreasury StockAccumulated
Deficit
Accumulated other comprehensive lossTotal Stockholders’
(Deficit) Equity
SharesAmountSharesAmount SharesAmountSharesAmount
Balance at December 31, 202144,520,542 $49 $546,693 4,680,723 $(29,847)$(508,652)$(4,659)$3,584 
Balance at June 30, 2022Balance at June 30, 202245,247,279 $50 $569,914 4,680,723 $(29,847)$(559,698)$(5,509)$(25,090)
Stock awards net settlementStock awards net settlement609,397 (213)— — — — (212)Stock awards net settlement17,485 — — — — — — — 
Proceeds from employee stock plansProceeds from employee stock plans49,245 — 1,443 — — — — 1,443 Proceeds from employee stock plans57,341 — 1,279 — — — — 1,279 
Noncash share-based compensationNoncash share-based compensation— — 11,225 — — — — 11,225 Noncash share-based compensation— — 10,626 — — — — 10,626 
Other comprehensive lossOther comprehensive loss— — — — — — (222)(222)Other comprehensive loss— — — — — — (644)(644)
Net lossNet loss— — — — — (28,640)— (28,640)Net loss— — — — — (13,853)— (13,853)
Balance at March 31, 202245,179,184 $50 $559,148 4,680,723 $(29,847)$(537,292)$(4,881)$(12,822)
Balance at September 30, 2022Balance at September 30, 202245,322,105 $50 $581,819 4,680,723 $(29,847)$(573,551)$(6,153)$(27,682)
The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.













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PROS Holdings, Inc.
Condensed Consolidated Statements of Stockholders’ (Deficit) Equity (Continued)
(In thousands, except share data)
(Unaudited) 


Nine Months Ended September 30, 2023
Common StockAdditional Paid-In CapitalTreasury StockAccumulated
Deficit
Accumulated other comprehensive lossTotal Stockholders’
(Deficit) Equity
SharesAmountSharesAmount
Balance at December 31, 202245,638,003 $50 $590,475 4,680,723 $(29,847)$(590,898)$(5,253)$(35,473)
Stock awards net settlement506,398 (6,832)— — — — (6,831)
Proceeds from employee stock plans104,008 — 2,170 — — — — 2,170 
Noncash share-based compensation— — 31,589 — — — — 31,589 
Other comprehensive loss— — — — — — (174)(174)
Net loss— — — — — (46,159)— (46,159)
Balance at September 30, 202346,248,409 $51 $617,402 4,680,723 $(29,847)$(637,057)$(5,427)$(54,878)

Nine Months Ended September 30, 2022
 Common StockAdditional Paid-In CapitalTreasury StockAccumulated
Deficit
Accumulated other comprehensive lossTotal Stockholders’
(Deficit) Equity
 SharesAmountSharesAmount
Balance at December 31, 202144,520,542 $49 $546,693 4,680,723 $(29,847)$(508,652)$(4,659)$3,584 
Stock awards net settlement694,977 (213)— — — — (212)
Proceeds from employee stock plans106,586 — 2,722 — — — — 2,722 
Noncash share-based compensation— — 32,617 — — — — 32,617 
Other comprehensive loss— — — — — — (1,494)(1,494)
Net loss— — — — — (64,899)— (64,899)
Balance at September 30, 202245,322,105 $50 $581,819 4,680,723 $(29,847)$(573,551)$(6,153)$(27,682)
The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.





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PROS Holdings, Inc.
Notes to Condensed Consolidated Financial Statements
(Unaudited)

1. Organization and Nature of Operations
    
PROS Holdings, Inc., a Delaware corporation, through its operating subsidiaries (collectively, the "Company"), provides solutions that optimize shopping and selling experiences. PROS solutions leverage artificial intelligence ("AI"), self-learning and automation to ensure that every transactional experience is fast, frictionless and personalized for every shopper, supporting both business-to-business ("B2B") and business-to-consumer ("B2C") companies across industry verticals. Companies can use these selling, pricing, revenue optimization, distribution and retail, and digital offer marketing solutions to assess their market environments in real time to deliver customized prices and offers. The Company's solutions enable their customers to provide the buyers of their products the ability to move fluidly from one sales channel to another, whether direct, partner, online, mobile or other emerging channels, each with a personalized experience regardless of which channel is used. The Company's decades of data science and AI expertise are infused into its solutions and are designed to reduce time and complexity through actionable intelligence.

2. Summary of Significant Accounting Policies

Basis of presentation

The accompanying unaudited condensed consolidated financial statements of the Company have been prepared in accordance with generally accepted accounting principles in the United States ("GAAP") for interim financial reporting and applicable quarterly reporting regulations of the Securities and Exchange Commission ("SEC"). In management's opinion, the accompanying interim unaudited condensed consolidated financial statements include all adjustments necessary for a fair statement of the financial position of the Company as of March 31,September 30, 2023, the results of operations for the three and nine months ended March 31,September 30, 2023 and 2022, cash flows for the threenine months ended March 31,September 30, 2023 and 2022, and stockholders' (deficit) equity for the three and nine months ended March 31,September 30, 2023 and 2022.
Certain information and disclosures normally included in the notes to the annual financial statements prepared in accordance with GAAP have been omitted from these interim unaudited condensed consolidated financial statements pursuant to the rules and regulations of the SEC. Accordingly, these unaudited condensed consolidated financial statements should be read in conjunction with the consolidated financial statements in the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 2022 ("Annual Report") filed with the SEC. The unaudited condensed consolidated balance sheet as of December 31, 2022 was derived from the Company's audited consolidated financial statements but does not include all disclosures required under GAAP.
Changes in accounting policies
There have been no material changes in the Company’s significant accounting policies and their application as compared to the significant accounting policies described in the Company’s Annual Report on Form 10-K for the year ended December 31, 2022.
    
Fair value measurement

The Company's financial assets that are included in cash and cash equivalents and that are measured at fair value on a recurring basis consisted of $176.5$149.7 million and $168.1 million at March 31,September 30, 2023 and December 31, 2022, respectively, and were invested in treasury money market funds. The fair value of the treasury money market funds is determined based on quoted market prices, which represents level 1 in the fair value hierarchy as defined by ASC 820. See Note 8 for the fair value measurement of convertible notes and related derivatives.

Investments in equity securities of privately held companies or venture funds without readily determinable fair value, where the Company does not exercise significant influence over the investee, are recorded at cost, less impairment and adjusted for subsequent observable price changes obtained from orderly transactions for identical or similar investments issued by the same investee. The Company estimates the fair value of its equity investments by considering available information such as pricing in recent rounds of financing and any other readily available market data, which represents level 3 in the fair value hierarchy. During the quarter ended September 30, 2022, the Company identified an observable price change related to an equity investment without a readily determinable fair value and recorded a non-cash gain of $3.3 million in other (expense)
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income, net in the unaudited condensed consolidated statements of comprehensive loss. As of September 30, 2023 and December 31, 2022, the carrying value of the equity securities without readily determinable fair value was $7.2 million and $7.1 million, respectively. Equity investments are included in other assets, noncurrent in the accompanying unaudited condensed consolidated balance sheet. As of September 30, 2023 and December 31, 2022, the Company determined there were no impairments on its equity investments.

Trade and other receivables

Trade and other receivables are primarily comprised of trade receivables, net of allowance for credit losses, contract assets and unbilled receivables. The Company records trade accounts receivable for its unconditional rights to consideration arising from the Company's performance under contracts with customers. The Company's standard billing terms are that payment is due upon receipt of invoice, payable generally within thirty to sixty days. The carrying value of such receivables, net of the allowance for credit losses, represents their estimated net realizable value. When developing its estimate of expected credit losses on trade and other receivables, the Company considers the available information relevant to assessing the
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collectability of cash flows, which includes a combination of both internal and external information relating to past events, current conditions, and future forecasts as well as relevant qualitative and quantitative factors that relate to the environment in which the Company operates.

    Contract assets represent conditional rights to consideration that have been recognized as revenue in advance of billing the customer. Unbilled receivables represent unconditional rights to consideration arising from revenue that have been recognized in advance of billing the customer.
    
Deferred costs

Sales commissions earned by the Company's sales representatives are considered incremental and recoverable costs of obtaining a customer contract. Sales commissions are deferred and amortized on a straight-line basis over the period of benefit, which the Company has determined to be five to eight years. The Company determined the period of benefit by taking into consideration its customer contracts, expected renewals of those customer contracts (as the Company currently does not pay an incremental sales commission for renewals), the Company's technology and other factors. The Company also defers amounts earned by employees other than sales representatives who earn incentive payments under compensation plans also tied to the value of customer contracts acquired. Deferred costs were $14.4$14.1 million and $14.8 million as of March 31,September 30, 2023 and December 31, 2022, respectively. Amortization expense for the deferred costs was $1.4 million and $1.5 million and $1.4 million for the three months ended March 31, September 30, 2023 and 2022, respectively, and $4.4 million and $4.3 million for the nine months ended September 30, 2023 and 2022, respectively. Amortization of deferred costs is included in selling and marketing expense in the accompanying unaudited condensed consolidated statements of comprehensive loss.

    Deferred implementation costs

The Company capitalizes certain contract fulfillment costs, including personnel and other costs (such as hosting, employee salaries, benefits and payroll taxes), that are associated with arrangements where professional services are not distinct from other undelivered performance obligations in its customer contracts. The Company analyzes implementation costs and capitalizes those costs that are directly related to customer contracts expected to be recoverable to satisfy the undelivered performance obligations in those contracts. Deferred implementation costs are amortized ratably over the remaining contract term once the revenue recognition criteria for the respective performance obligation has been met and revenue recognition commences. Deferred implementation costs were $1.5$1.1 million and $1.6 million as of March 31,September 30, 2023 and December 31, 2022, respectively. Amortization expense for the deferred implementation costs was $0.2$0.2 million and $0.3$0.3 million for the three months ended September 30, 2023 and 2022, respectively, and $0.6 million and $0.9 million for the threenine months ended March 31,September 30, 2023 and 2022, respectively. Deferred implementation costs are included in prepaid and other current assets and other assets, noncurrent in the unaudited condensed consolidated balance sheets. Amortization of deferred implementation costs is included in cost of subscription and cost of services revenues in the accompanying unaudited condensed consolidated statements of comprehensive loss.
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Impairment of Long-Lived Assetslong-lived assets

Long-lived assets are reviewed for impairment whenever an event or change in circumstances indicates that the carrying amount of an asset or group of assets may not be recoverable. The impairment review includes comparison of future cash flows expected to be generated by the asset or group of assets with the associated assets’ carrying value. If the carrying value of the asset or group of assets exceeds its expected future cash flows (undiscounted and without interest charges), an impairment loss is recognized to the extent that the carrying amount of the asset exceeds its fair value. During the three and nine months ended March 31,September 30, 2023, the Company recorded zero impairment charge. During the three and nine months ended September 30, 2022, the Company recorded zero and $1.6 million, respectively, of impairment charge related to fixed assets. The 2022 impairment resulted from the Company's changed intentions for these assets in connection with a new agreement with a software vendor.
    
Recently issued accounting pronouncements not yet adopted

There have been no recent accounting pronouncements or changes in accounting pronouncements during the threenine months ended March 31,September 30, 2023, as compared to the recent accounting pronouncements described in the Company's Annual Report, that are of significance or potential significance to the Company.

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3. Deferred Revenue and Performance Obligations

    Deferred Revenuerevenue

For the three months ended March 31,September 30, 2023 and 2022, the Company recognized approximately $49.4$52.5 million and $44.3$46.0 million, respectively, and for the nine months ended September 30, 2023 and 2022, the Company recognized approximately $100.7 million and $86.4 million, respectively, of revenue that was included in the deferred revenue balances at the beginning of the respective periods and primarily related to subscription, maintenance and support, and services.

    Performance Obligationsobligations

As of March 31,September 30, 2023, the Company expects to recognize approximately $430.6$403.9 million of revenue from remaining performance obligations. The Company expects, based on the terms of the related, underlying contractual arrangements, to recognize revenue on approximately $210.0$199.0 million of these performance obligations over the next 12 months, with the balance recognized thereafter. Remaining performance obligations represent contractually committed revenue that has not yet been recognized, which includes deferred revenue and unbilled amounts that will be recognized as revenue in future periods.

4. Disaggregation of Revenue

Revenue by Geographygeography

    The geographic information in the table below is presented for the three and nine months ended March 31,September 30, 2023 and 2022. The Company categorizes geographic revenues based on the location of the customer's headquarters. Because the Company's contracts are predominately denominated in U.S. dollars, it has limited exposure to foreign currency exchange risk as discussed under "Foreign Currency Exchange Risk" of Part I, Item 3 below.
Three Months Ended March 31, Three Months Ended September 30,Nine Months Ended September 30,
20232022 2023202220232022
(in thousands)(in thousands)RevenuePercentRevenuePercent(in thousands)RevenuePercentRevenuePercentRevenuePercentRevenuePercent
United States of AmericaUnited States of America$26,232 36 %$23,194 35 %United States of America$26,925 35 %$24,952 35 %$80,381 36 %$72,054 35 %
EuropeEurope22,949 31 %20,823 31 %Europe25,691 33 %20,816 30 %73,388 32 %62,504 31 %
The rest of the worldThe rest of the world24,001 33 %22,475 34 %The rest of the world24,634 32 %24,580 35 %72,455 32 %70,644 34 %
Total revenue Total revenue$73,182 100 %$66,492 100 % Total revenue$77,250 100 %$70,348 100 %$226,224 100 %$205,202 100 %

5. Leases

    The Company has operating leases for data centers, computer infrastructure, corporate offices and certain equipment. These leases have remaining lease terms ranging from 1 year to 10 years. Some of these leases include options to extend for up to 15 years, and some include options to terminate within 1 year.

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    As of March 31,September 30, 2023, the Company did not have any finance leases.

    Supplemental cash flow information related to leases was as follows (in thousands):
Three Months Ended March 31,Three Months Ended September 30,Nine Months Ended September 30,
202320222023202220232022
Cash paid for operating lease liabilitiesCash paid for operating lease liabilities$2,251 $1,842 Cash paid for operating lease liabilities$1,859 $2,175 $5,767 $6,370 
Right-of-use asset obtained in exchange for operating lease liabilityRight-of-use asset obtained in exchange for operating lease liability$— $— Right-of-use asset obtained in exchange for operating lease liability$86 $— $365 $243 

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    In January 2023 and 2022, an existing operating lease was modified due to a change in future payments. The result of the 2023 modification was a decrease in the related right-of-use asset and corresponding lease liability of $1$1.0 million and the result of the 2022 modification was a decrease in the related right-of-use asset and corresponding lease liability of $2.7 million.

As of March 31,September 30, 2023, maturities of lease liabilities were as follows (in thousands):
Year Ending December 31,Year Ending December 31,AmountYear Ending December 31,Amount
Remaining 2023Remaining 2023$6,649 Remaining 2023$2,410 
202420244,869 20245,029 
202520254,057 20254,080 
202620264,039 20264,055 
202720273,965 20273,965 
202820284,029 20284,029 
ThereafterThereafter19,223 Thereafter19,223 
Total operating lease paymentsTotal operating lease payments46,831 Total operating lease payments42,791 
Less: Imputed interestLess: Imputed interest(14,235)Less: Imputed interest(12,999)
Total operating lease liabilitiesTotal operating lease liabilities$32,596 Total operating lease liabilities$29,792 

6. Earnings per Share

    The following table sets forth the computation of basic and diluted earnings per share for the three and nine months ended March 31,September 30, 2023 and 2022:
Three Months Ended March 31, Three Months Ended September 30,Nine Months Ended September 30,
(in thousands, except per share data)(in thousands, except per share data)20232022(in thousands, except per share data)2023202220232022
Numerator:Numerator:Numerator:
Net lossNet loss$(19,002)$(28,640)Net loss$(13,868)$(13,853)$(46,159)$(64,899)
Denominator:Denominator:Denominator:
Weighted average shares (basic)Weighted average shares (basic)45,926 45,085 Weighted average shares (basic)46,225 45,314 46,084 45,207 
Dilutive effect of potential common sharesDilutive effect of potential common shares— — Dilutive effect of potential common shares— — — — 
Weighted average shares (diluted)Weighted average shares (diluted)45,926 45,085 Weighted average shares (diluted)46,225 45,314 46,084 45,207 
Basic loss per shareBasic loss per share$(0.41)$(0.64)Basic loss per share$(0.30)$(0.31)$(1.00)$(1.44)
Diluted loss per shareDiluted loss per share$(0.41)$(0.64)Diluted loss per share$(0.30)$(0.31)$(1.00)$(1.44)
    
    Dilutive potential common shares consist of shares issuable upon the vesting of restricted stock units ("RSUs"), market stock units ("MSUs") and equity consideration related to the EveryMundo LLC acquisition. Potential common shares determined to be antidilutive and excluded from diluted weighted average shares outstanding were approximately 2.41.4 million and 2.22.3 million, for the three months ended September 30, 2023 and 2022, respectively, and 1.9 million and 2.4 million for the threenine months ended March 31,September 30, 2023 and 2022, respectively. In addition, potential common shares related to the convertible notes determined to be antidilutive and excluded from diluted weighted average shares outstanding were 5.8 million for both the three and nine months ended March 31,September 30, 2023 and 2022.

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7. Noncash Share-based Compensation

The Company's 2017 Equity Incentive Plan (as amended and restated, the "2017 Stock Plan") has an aggregate authorized limit of 7,650,000 shares for issuance. In May 2023, the Company's stockholders approved an amendment to the 2017 Stock Plan increasing the aggregate amount of shares available for issuance to 10,550,000. As of March 31,September 30, 2023, 1,344,9494,281,409 shares remain available for issuance under the 2017 Stock Plan.
    
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    The following table presents the number of shares or units outstanding for each award type as of March 31,September 30, 2023 and December 31, 2022, respectively, (in thousands): 
Award typeAward typeMarch 31, 2023December 31, 2022Award typeSeptember 30, 2023December 31, 2022
Restricted stock units (time-based)Restricted stock units (time-based)3,209 2,235 Restricted stock units (time-based)2,986 2,235 
Market stock unitsMarket stock units358 216 Market stock units358 216 
EveryMundo equity considerationEveryMundo equity consideration137 137 EveryMundo equity consideration137 137 

During the three months ended March 31,September 30, 2023, the Company granted 1,547,60718,847 RSUs (time-based) with a weighted average grant-date fair value of $25.59$37.14 per share.

During the nine months ended September 30, 2023, the Company granted 1,633,253 RSUs (time-based) with a weighted average grant-date fair value of $25.71 per share. The Company also granted 142,386 MSUs with a weighted average grant-date fair value of $30.42 to certain executive employees during the threenine months ended March 31,September 30, 2023. These MSUs vest on January 31, 2026 and the actual number of MSUs that will be eligible to vest is based on the total stockholder return of the Company relative to the total stockholder return of the Index over the performance period, as defined by each award's plan documents or individual award agreements. The maximum number of shares issuable upon vesting is 200% of the MSUs initially granted.

The assumptions used to value the MSUs granted during the threenine months ended March 31,September 30, 2023 were as follows:
ThreeNine Months Ended March 31,September 30, 2023
Volatility63.26 %
Risk-free interest rate3.76 %
Expected award life in years2.97
Dividend yield— %

Share-based compensation expense is allocated to expense categories on the unaudited condensed consolidated statements of comprehensive loss. The following table summarizes share-based compensation expense included in the Company's unaudited condensed consolidated statements of comprehensive loss for the three and nine months ended March 31,September 30, 2023 and 2022:
Three Months Ended March 31, Three Months Ended September 30,Nine Months Ended September 30,
20232022 2023202220232022
Share-based compensation:Share-based compensation:Share-based compensation:
Cost of revenueCost of revenue$832 $825 Cost of revenue$1,033 $1,050 $2,850 $2,881 
Operating expenses:Operating expenses:Operating expenses:
Selling and marketingSelling and marketing2,928 3,240 Selling and marketing2,992 2,897 9,023 9,413 
Research and developmentResearch and development2,350 3,713 Research and development2,817 2,995 7,840 9,607 
General and administrativeGeneral and administrative3,794 3,447 General and administrative4,091 3,684 11,876 10,716 
Total included in operating expensesTotal included in operating expenses9,072 10,400 Total included in operating expenses9,900 9,576 28,739 29,736 
Total share-based compensation expenseTotal share-based compensation expense$9,904 $11,225 Total share-based compensation expense$10,933 $10,626 $31,589 $32,617 
    
    At March 31,September 30, 2023, the Company had an estimated $100.7$79.5 million of total unrecognized compensation costs related to share-based compensation arrangements. These costs will be recognized over a weighted average period of 3.02.6 years.

    The Company's Employee Stock Purchase Plan (as amended, the "ESPP") permits eligible employees to purchase Company shares on an after-tax basis in an amount between 1% and 10% of their annual pay: (i) on June 30 of each year at a
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15% discount of the fair market value of the Company's common stock on January 1 or June 30, whichever is lower, and (ii) on December 31 of each year at a 15% discount of the fair market value of the Company's common stock on July 1 or December 31, whichever is lower. An employee may not purchase more than $5,000 in either of the six-month measurement periods described above or more than $10,000 annually. In May 2021, the Company's stockholders approved an amendment to the ESPP Plan increasing the aggregate amount of shares available for issuance under the ESPP to 1,000,000. During the three and nine months ended March 31,September 30, 2023, the Company issued 55,14948,859 and 104,008 shares under the ESPP.ESPP, respectively. As of March 31,September 30, 2023, 331,976283,117 shares remain authorized and available for issuance under the ESPP. As of March 31,September 30, 2023, the Company held approximately$0.7 $0.6 million on behalf of employees for future purchases under the ESPP, and this amount was recorded in accrued payroll and other employee benefits in the Company's unaudited condensed consolidated balance sheet.

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8. Convertible Senior Notes

The following is a summary of the Company's convertible senior notes as of March 31,September 30, 2023 (in thousands):
Date of IssuanceUnpaid Principal BalanceNet Carrying AmountContractual Interest RatesDate of IssuanceUnpaid Principal BalanceContractual Interest Rates
CurrentNoncurrent
1% Convertible Notes due in 2024 ("2024 Notes")1% Convertible Notes due in 2024 ("2024 Notes") May 2019$143,750 $— $142,779 1%1% Convertible Notes due in 2024 ("2024 Notes") May 2019$21,713 1%
1% Convertible Notes due in 2024 ("2024 Notes") - subject to the exchange agreements1% Convertible Notes due in 2024 ("2024 Notes") - subject to the exchange agreements May 2019122,037 1%
2.25% Convertible Notes due in 2027 ("2027 Notes")2.25% Convertible Notes due in 2027 ("2027 Notes")September 2020$150,000 $— $147,373 2.25%2.25% Convertible Notes due in 2027 ("2027 Notes")September 2020150,000 2.25%
Total NotesTotal Notes$293,750 

The 2027 and 2024 Notes (collectively, the "Notes") are general unsecured obligations and rank senior in right of payment to all of the Company's indebtedness that is expressly subordinated in right of payment to the Notes, rank equally in right of payment with all of the Company's existing and future liabilities that are not so subordinated, are effectively junior to any of the Company's secured indebtedness to the extent of the value of the assets securing such indebtedness and are structurally subordinated to all indebtedness and other liabilities of the Company's subsidiaries (including trade payables but excluding intercompany obligations owed to the Company or its subsidiaries).

Interest related to the 2027 Notes is payable semiannuallysemi-annually in arrears in cash on March 15 and September 15 of each year, beginning on March 15, 2021. Interest related to the 2024 Notes is payable semi-annually in arrears on May 15 and November 15 of each year, beginning on November 15, 2019.

The 2027 Notes mature on September 15, 2027 and the 2024 Notes mature on May 15, 2024, unless redeemed or converted in accordance with their terms prior to such date.At March 31, 2023, the Company had $192.4 million of cash and cash equivalents. The Company believes its existing cash and cash equivalents will provide adequate liquidity and capital resources to meet its operational requirements, anticipated capital expenditures and coupon interest payments for the Notes for the next twelve months. Capital markets have tightened recently in response to the macroeconomic environment making new financing more difficult and/or expensive and the Company may not be able to obtain such financing on terms acceptable to it or at all.

Each $1,000 of principal of the 2027 Notes will initially be convertible into 23.9137 shares of the Company’s common stock, which is equivalent to an initial conversion price of approximately $41.82 per share. Each $1,000 of principal of the 2024 Notes will initially be convertible into 15.1394 shares of the Company’s common stock, which is equivalent to an initial conversion price of approximately $66.05 per share. The initial conversion price for the 2027 and the 2024 Notes is subject to adjustment upon the occurrence of certain specified events.

On August 23, 2023, the Company entered into legally binding exchange agreements with a limited number of existing holders of the 2024 Notes to exchange approximately $122.0 million aggregate principal amount of the existing 2024 Notes for a principal amount of 2027 Notes at an exchange ratio to be determined based on the daily volume-weighted average trading price of the Company’s common stock over a thirty-day trading period beginning August 24, 2023 (such exchange transactions, the “Exchange”). The Exchange will reduce near-term cash required to settle debt obligations.

Although the Exchange was not completed as of September 30, 2023, the Company determined that, from an accounting perspective, the Exchange was a legally binding restructuring of the debt that represented a substantial modification of the terms of the 2024 Notes subject to the Exchange, and therefore is required to be accounted for as an extinguishment transaction. The Company derecognized the portion of the carrying value of the 2024 Notes to be exchanged and recorded the new debt resulting from the substantial modification of terms at fair value as of August 23, 2023, which was approximately $123.3 million, and recorded a $1.8 million loss on debt extinguishment during the quarter ended September 30, 2023. The loss on debt extinguishment is included in other (expense) income, net in the unaudited condensed consolidated statements of comprehensive loss. The Company incurred debt issuance cost of $2.3 million related to the Exchange which is recorded in convertible debt, net and was not paid as of September 30, 2023.
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The Company concluded that the variability in the principal amount of the 2027 Notes to be issued in connection with the Exchange due to changes in stock price is a feature embedded in the restructured debt that is required to be accounted for as an embedded derivative and remeasured to fair value until settlement. This feature is recorded in convertible debt, net, with an initial value at the time of the transaction equal to zero, and subsequently remeasured as of September 30, 2023 with a fair value of $3.8 million. During the three months ended September 30, 2023, the Company recorded a derivative loss of $3.8 millionwhich is included in other (expense) income, net in the unaudited condensed consolidated statements of comprehensive loss. The estimated fair value was determined based on inputs that are observable in the market or that could be derived from, or corroborated with, observable market data, including the Company's stock price, interest rates and the value of the 2027 Notes, which represent level 2 in the fair value hierarchy.

As of March 31,September 30, 2023, the 2027 and 2024 Notes are not yet convertible and their remaining term is approximately 5347 months and 137 months, respectively.

As of March 31,September 30, 2023 and December 31, 2022, the fair value of the principal amount of the Notes in the aggregate was $277.3296.3 million and $263.7 million, respectively. The estimated fair value was determined based on inputs that are observable in the market or that could be derived from, or corroborated with, observable market data, including the Company's stock price and interest rates, which represents level 2 in the fair value hierarchy.
    
The Notes consist of the following (in thousands):
March 31, 2023December 31, 2022September 30, 2023December 31, 2022
PrincipalPrincipal$293,750 $293,750 Principal$293,750 $293,750 
Less: debt issuance cost, net of amortization(3,598)(3,971)
Debt premium, embedded derivative and debt issuance cost, net of amortizationDebt premium, embedded derivative and debt issuance cost, net of amortization427 (3,971)
Net carrying amountNet carrying amount$290,152 $289,779 Net carrying amount$294,177 $289,779 

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The following table sets forth total interest expense recognized related to the Notes (in thousands):
Three Months Ended March 31,
20232022
Coupon interest$1,203 $1,203 
Amortization of debt issuance costs373 373 
Total$1,576 $1,576 

    Capped Call Transactions
Three Months Ended September 30,Nine Months Ended September 30,
2023202220232022
Coupon interest$1,203 $1,203 $3,609 $3,609 
Amortization of debt issuance costs294 373 1,040 1,119 
Total$1,497 $1,576 $4,649 $4,728 

    Capped call transactions

In September 2020 and in May 2019, in connection with the offering of the 2027 and 2024 Notes, respectively, the Company entered into privately negotiated capped call transactions (collectively, the "Capped Call") with certain option counterparties. The Capped Call transactions cover, subject to customary anti-dilution adjustments, the number of shares of the Company’s common stock initially underlying the Notes, at a strike price that corresponds to the initial conversion price of the Notes, also subject to adjustment, and are exercisable upon conversion of the Notes. The Capped Call transactions are intended to reduce potential dilution to the Company’s common stock and/or offset any cash payments the Company will be required to make in excess of the principal amounts upon any conversion of Notes, and to effectively increase the overall conversion price of the 2027 Notes from $41.82 to $78.90 per share, and for the 2024 Notes from $66.05 to $101.62 per share. As the Capped Call transactions meet certain accounting criteria, they are recorded in stockholders’ equity and are not accounted for as derivatives. The cost of the Capped Call was $25.3 million and $16.4 million for the 2027 and 2024 Notes, respectively, and was recorded as part of additional paid-in capital.

In August 2023, in connection with the Exchange, the Company entered into additional capped call transactions (the “Additional Capped Call”) with certain option counterparties. The Company will pay a premium to the option counterparties for the Additional Capped Call in an amount to be determined based on the volume-weighted average trading price of the Company’s common stock over a thirty-day reference period beginning August 24, 2023. The conversion price of the Additional Capped Call is the same as the 2027 Notes Capped Call above. Initial funding of the Additional Capped Call occurred in the quarter ended September 30, 2023. The Additional Capped Call has a deferred premium component indexed to the Company's stock price and required to be settled in cash, and therefore, the Additional Capped Call is a derivative instrument that, at inception, does not meet the qualifications for equity classification. As such, the Company recorded the initial value of the Additional Capped Call of $22.8 million as a derivative asset, noncurrent. As of September 30, 2023, the fair
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value of the Additional Capped Call derivative asset was remeasured at $22.3 million and the Company recorded a derivative loss of $0.5 million for the three months ended September 30, 2023, which is included in other (expense) income, net in the unaudited condensed consolidated statements of comprehensive loss. The estimated fair value was determined based on valuation methods using inputs that are observable in the market or that could be derived from, or corroborated with, observable market data, including the Company's stock price and interest rates, and other unobservable inputs such as volatility which represent level 3 in the fair value hierarchy. The Company expects the Additional Capped Call to be reclassified to equity when the deferred premium is settled, and the instrument meets the requirements for equity classification. The final value of the Additional Capped Call upon settlement of the Exchange was $22.2 million, see Note 13 for additional details on the subsequent event.

9. Credit Facility

On July 21, 2023, the Company, through its wholly owned subsidiary PROS, Inc., entered into a three-year secured credit agreement ("Credit Agreement") with the lenders from time to time party thereto and Texas Capital Bank as administrative agent for the lenders party thereto. The Credit Agreement provides for a revolving line of credit of up to $50.0 million, with interest paid monthly, at a rate per annum equal to the 30-day secured overnight financing rate ("SOFR") plus a 0.10% per annum SOFR adjustment plus an applicable margin of 4.25%. Borrowings under the Credit Agreement are collateralized by a first priority interest in and lien on all of the Company's material assets.

The Credit Agreement contains affirmative and negative covenants, including covenants which restrict the ability of the Company to, among other things, create liens, incur additional indebtedness and engage in certain other transactions, in each case subject to certain exclusions. In addition, the Credit Agreement contains certain financial covenants which become effective in the event the Company's liquidity (as defined in the Credit Agreement) falls below a certain level. The Credit Agreement also has a depository condition which requires the Company to maintain a cash balance of at least $10.0 million with the administrative agent throughout the term of the Credit Agreement. This amount has been included in restricted cash in the unaudited condensed consolidated balance sheets. As of September 30, 2023, the Company was in compliance with all financial covenants and the depository condition in the Credit Agreement.

As of September 30, 2023, $0.8 million of unamortized debt issuance cost related to the Credit Agreement is included in prepaid and other current assets and other assets, noncurrent in the unaudited condensed consolidated balance sheets. For the three and nine months ended September 30, 2023, the Company recorded an immaterial amount of amortization of debt issuance cost which is included in other (expense) income, net in the unaudited condensed consolidated statements of comprehensive loss. As of September 30, 2023, the Company had no outstanding borrowings under the Credit Agreement.

10. Commitments and Contingencies

    Litigation

    In the ordinary course of business, the Company regularly becomes involved in contract and other negotiations and, in more limited circumstances, becomes involved in legal proceedings, claims and litigation. The outcomes of these matters are inherently unpredictable. The Company is not currently involved in any outstanding litigation that it believes, individually or in the aggregate, will have a material adverse effect on its business, financial condition, results of operations or cash flows.

Purchase commitments

In the ordinary course of business, the Company enters into various purchase commitments for goods and services, mainly related to infrastructure platforms, business technology software and support, and other services. In January 2023, the Company entered into a noncancelable agreement for software support services with a four-year term. The remaining purchase commitment as of March 31,September 30, 2023 was $3.5 million and the agreement expires in March 2027. There were no other material changes outside the ordinary course of business to the noncancellable purchase commitments disclosed in the Annual Report.


10.11. Severance and Other Related Costs

In the first quarter ended March 31,of 2023, the Company made additionalcertain organizational changes and incurred approximately zero and $3.6 million of severance, employee benefits, outplacement and related costs during the period. three and nine months ended September 30, 2023, respectively. These costs were recorded primarily as operating expenses in the unaudited condensed consolidated statements of comprehensive loss, mainly research and development, and sales and marketing. During the quarterthree and nine months ended March 31,September 30, 2023, cash payments of $3.20.1 million and $3.9 million, respectively, were recorded for
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the incurred costs. TheAs of September 30, 2023, there is an insignificant amount of accrued expense remaining and the Company expects to settle the remaining accrued expense during the fourth quarter of approximately $1.3 million during 2023.

12. Other (Expense) Income, Net

Other (expense) income, net consisted of the following (in thousands):

 Three Months Ended September 30,Nine Months Ended September 30,
 2023202220232022
Interest income, net
$2,086 $891 $5,867 $889 
Foreign currency (loss) gain, net(238)(7)(700)(514)
Loss on derivatives (1)
(4,343)— (4,343)— 
Loss on debt extinguishment (1)
(1,779)— (1,779)— 
Gain on equity investment (2)
— 3,308 — 3,308 
Other(14)(34)(91)55 
Total other (expense) income, net$(4,288)$4,158 $(1,046)$3,738 
(1) Losses were recognized in connection with the Notes Exchange, see Note 8.
(2) See Note 2 for additional detail on the gain on equity investment.

13. Subsequent Event

On October 10, 2023, the Company settled the exchange agreements for the exchange of $122.0 million aggregate principal amount of its outstanding 2024 Notes for newly issued $116.8 million aggregate principal amount of its outstanding 2027 Notes. Following the settlement of the Exchange, $21.7 million in aggregate principal amount of the 2024 Notes and $266.8 million in aggregate principal amount of the 2027 Notes remain outstanding with terms unchanged. The 2027 Notes issued in the Exchange constitute a further issuance of, and form a single series and will be fungible with, the existing 2027 Notes. As part of the Exchange, the Company settled the deferred premium on the Additional Capped Call resulting in a total final value of $22.2 million.


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ITEM 2. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

    The terms “we,” “us,” “PROS” and “our” refer to PROS Holdings, Inc. and all of its subsidiaries that are consolidated in conformity with generally accepted accounting principles in the United States.

    This management's discussion and analysis of financial condition and results of operations should be read along with the unaudited condensed consolidated financial statements and unaudited notes to unaudited condensed consolidated financial statements included in Part I, Item 1 ("Interim Condensed Consolidated Financial Statements (Unaudited)"), as well as the audited consolidated financial statements and notes to consolidated financial statements and management's discussion and analysis of financial condition and results of operations set forth in our Annual Report.

Q1Q3 2023 Financial Overview

In the firstthird quarter of 2023, we continued to grow our subscription revenue,. For the three months ended March 31, 2023, our increasing subscription revenue increasedby 16% and 15% and total revenue increased 10% for the three and nine months ended March 31,September 30, 2023, respectively, as compared to the same periods in 2022. Total revenue increased 10% for both the three and nine months ended September 30, 2023 each as compared to the same period in 2022. Recurring

For the three and nine months ended September 30, 2023, recurring revenue (which consists of subscription revenue and maintenance and support revenue) as a percentageaccounted for 84% and 83% of total revenue, respectively. Recurring revenue accounted for 84% and 85% of total revenue for both the three and nine months ended March 31, 2023 and 2022, respectively.September 30, 2022. Our gross revenue retention rates remained above 93%during the trailing twelve months ended March 31,September 30, 2023.

Cash used in operating activities was $6.1$4.0 million for the threenine months ended March 31,September 30, 2023 as compared to $11.0$21.9 million for the threenine months ended March 31,September 30, 2022. The improvement was primarily attributabledue to increasedincreases in sales, the related cash collections, during the periodinterest income and a lower annual incentive paymentreduction in 2023 as compared to prior year.cash operating expenses.

Free cash flow is a key metric to assess the strength of our business. We define free cash flow, a non-GAAP financial measure, as net cash provided by (used in) operating activities, excluding severance payments, less capital expenditures, purchases of other (non-acquisition-related) intangible assets and capitalized internal-use software development costs. We believe free cash flow may be useful to investors and other users of our financial information in evaluating the amount of cash generated by our business operations. Free cash flow used during the three months ended March 31,September 30, 2023 was $4.5$8.5 million, compared to $11.5a free cash flow use of $9.1 million for the three months ended March 31,September 30, 2022, an improvement of $17.6 million.Free cash flow used during the ninemonths ended September 30, 2023 was $2.3 million, compared to $22.8 million for the nine months ended September 30, 2022. The improvement in both periods was primarily attributabledue to increasedincreases in sales, the related cash collections, during the periodinterest income and a lower annual incentive paymentreduction in 2023 as compared to prior year. cash operating expenses.

The following is a reconciliation of free cash flow to the most comparable GAAP measure, net cash used in operating activities (in thousands):
Three Months Ended March 31,Three Months Ended September 30,Nine Months Ended September 30,
202320222023202220232022
Net cash used in operating activities$(6,143)$(11,014)
Net cash provided by (used in) operating activitiesNet cash provided by (used in) operating activities$8,718 $(8,991)$(3,967)$(21,936)
SeveranceSeverance3,170 — Severance121 — 3,870 — 
Purchase of property and equipmentPurchase of property and equipment(1,546)(461)Purchase of property and equipment(345)(76)(2,168)(845)
Free Cash FlowFree Cash Flow$(4,519)$(11,475)Free Cash Flow$8,494 $(9,067)$(2,265)$(22,781)
    
Factors Affecting Our Performance

    Key factors and trends that have affected, and we believe will continue to affect, our operating results include:

Macroeconomic Environment. We believe the combination of increasedThe industries and companies we serve are navigating a complex macroeconomic environment impacted by inflation, risinghigher interest rates, volatile capital and financial markets, supply chain disruptions, tight labor markets, pricing volatility, geopolitical conflicts, including the Russia-Ukraine conflict,and Middle East conflicts, and other local and regional macroeconomic conditions. Uncertain macroeconomic and industry conditions increases corporate focus on profitable growth. Despitein countries and regions in which we operate create a continued challenging selling environment for large enterprise technology deployments. In this challenging environment, we remain confident in our ability to help optimize shopping and selling
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experiences for our customers. For example, pricing volatility and inflation are catalysts for demand for our price optimization and management solutions. Partly, as a result, we grew both subscription revenue and optimization solutions. Uncertain macroeconomic and industry conditionstotal revenue by double digits in countries and regions in which we operate create a challenging selling environment for large enterprise technology deployment and wethe first nine months of 2023. We believe in the near term will leadthat new customers to increasinglywill emphasize smaller scope initial purchases with faster implementations.purchase, fast implementations, and return on their investment. We believe this emphasis will require solid execution by our teams to capitalize on these demand drivers. While our recurring revenue and earnings are relatively predictable as a result of our subscription-based business model, the broader implications of thesethe macroeconomic eventsenvironment on our business, results of operations, cash flows and overall financial position, particularly in the long term, remain uncertain. Under this model,For example, our lower subscription bookings during the pandemic has adversely impacted our subscription revenue growth rates in subsequent periods due to the timing lag between subscription
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bookings and the revenue recognized on those bookings. However, despite the impact of the pandemic on our prior revenue growth rates, we had double digit growth for both subscription revenue and total revenue in the first quarter of 2023. For a full discussion onof the risks and uncertainties toin our business, please see the "Risk Factors" section in our Annual Report.

Profitable Growth as a Priority. We believe our market opportunity is large and underpenetrated and intendcontinue to continuefocus on profitability by investing in our businessa disciplined manner to create awareness for our solutions, acquire new customers, and expand within our existing customer base globally, while focusing on cash flow and profitability. We intend to continue investing fordrive revenue growth and also seek opportunities to mitigate the growth insupport our costs and reduce our existing cost structure. We also plan to continue investing in product development to enhance our existing technologies, includinglong-term initiatives. This includes initiatives to accelerate customer time-to-value, improve efficiency, provide out-of-the-box integration with third-party commerce solutions and develop new applications and technologies. We expect our product development, sales and marketing, and general and administrative expenses as a percentage of total revenues will decrease over the longer term as we grow our revenues and focus on profitability.

Travel Industry Recovering. Despite operational headwinds and regional variances in the timing of travel restrictions being lifted, the travel industry, particularly the airline industry, continues to recover from the unprecedented disruption caused by the pandemic. While global capacity has not fully returned to pre-pandemic levels, demand for air travel continues to increase as restrictions have been lifted. Travel in North Americashow strong year over year growth. Domestic U.S. travel has led this recovery, with Asia Pacific lagging, particularly as China has only recently lifted international travel restrictions. Therecovery staggered due to differences in timing of lifting of travel restrictions and other regional challenges. International Air Transport Association is forecastingforecasts airline industry profitability in 2023 with certain U.S.-based airlines already publicly reporting profitable quarters. Still,quarters this year. However, the rate of airline industry recovery and profitability could be impacted negatively if inflation further impacts consumer disposable income or limitsif business travel. Despite geographic variation,travel does not recover to pre-pandemic levels. While we expect airlinesthe travel industry to increasingly prioritize technology investments as travel returns to pre-COVID levels.pre-pandemic levels, most of our airline customers are based outside the U.S. and there is significant geographic and individual airline variation in pace of recovery and capacity for technology projects.

Digital Purchasing Driving Technology Adoption. We believe the long-term trends toward digital purchasing by both consumers and corporate buyers will increasingly drivedrives demand for technology that provides fast, frictionless and personalized buying experiences across direct sales, partner, online, mobile and emerging channels. Buyers often prefer not to interact with sales representatives as their primary source of research, and increasingly prefer to buy online when they have already decided what to buy. For example, in the airline industry, the pandemic accelerated a long-term trend towards direct booking channels, and we anticipate airlines continuing to invest in technology, including mobile device-enabled solutions, to enhance their ability to capture a greater percentage of bookings through their own channels such as their websites. We believe companies must adopt technologies which power these types of experiences across sales channels as they modernize their sales process to compete in digital commerce. Increasingly,

Artificial Intelligence Becoming Mainstream. Recent mainstream interest in generative AI and associated media attention on AI are driving increased focus and conversations by companies around business applications leveraging AI. For example, companies are looking to AI to deliverquickly extract actionable insights from their data, improve and customize their offerings, and drive process and operating efficiencies. Our AI-powered solutions enable buyers to move fluidly and with personalized experiences across our customers’ sales channels, and our digital offer marketing solutions help our customers drive their buyers directly into their direct selling channels. The pace of change across industries helps fuel demand for our configure price quote solutions as businesses look to use AI to replace manual selling processes. Our solutions have utilized AI for years, and our legacy of AI development continues to influence our category-leading solutions. For example, our platform is now powered by our 4th generation AI, using a deep neural network that leverages all available data and attributes to improve prediction accuracy. In addition, we are utilizing, and will continue to look for ways to incorporate, AI in our business across a variety of operations to drive efficiencies, gain valuable insights and increase productivity.

Cloud Migrations. We continue to encourage our customers to migrate to our current cloud solutions as we discontinue support for certain of our on-premises solutions. As weour on-premises customers continue to migrate our on-premises customers from our legacy licensed solutions to our current cloud solutions, we expect our future maintenance and support revenue towill continue to decline and our subscription revenue to increase. We continue to encourage our customers to migrate to our cloud solutions as we have announced end of support dates for certain of our on-premises solutions.

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Results of Operations

The following table sets forth certain items in our unaudited condensed consolidated statements of comprehensive loss as a percentage of total revenues for the three and nine months ended March 31,September 30, 2023 and 2022:
Three Months Ended March 31, Three Months Ended September 30,Nine Months Ended September 30,
202320222023202220232022
Revenue:Revenue:Revenue:
SubscriptionSubscription76 %73 %Subscription78 %74 %77 %74 %
Maintenance and supportMaintenance and support12 Maintenance and support10 11 
Total subscription, maintenance and supportTotal subscription, maintenance and support84 85 Total subscription, maintenance and support84 84 83 84 
ServicesServices16 15 Services16 16 17 16 
Total revenueTotal revenue100 100 Total revenue100 100 100 100 
Cost of revenue:Cost of revenue:Cost of revenue:
SubscriptionSubscription19 21 Subscription19 20 19 20 
Maintenance and supportMaintenance and supportMaintenance and support
Total cost of subscription, maintenance and supportTotal cost of subscription, maintenance and support22 24 Total cost of subscription, maintenance and support21 22 21 23 
ServicesServices18 17 Services16 17 17 17 
Total cost of revenueTotal cost of revenue40 41 Total cost of revenue37 39 38 40 
Gross profitGross profit60 59 Gross profit63 61 62 60 
Operating Expenses:Operating Expenses:Operating Expenses:
Selling and marketingSelling and marketing36 38 Selling and marketing26 32 31 35 
Research and developmentResearch and development30 37 Research and development29 33 29 35 
General and administrativeGeneral and administrative19 22 General and administrative18 19 19 20 
Impairment of fixed assetsImpairment of fixed assets— Impairment of fixed assets— — — 
Total operating expensesTotal operating expenses85 99 Total operating expenses73 84 79 91 
Convertible debt interest and amortizationConvertible debt interest and amortization(2)(2)Convertible debt interest and amortization(2)(2)(2)(2)
Other income (expense), net(1)
Other (expense) income, netOther (expense) income, net(6)— 
Loss before income tax provisionLoss before income tax provision(26)(43)Loss before income tax provision(18)(19)(20)(31)
Income tax provisionIncome tax provision— — Income tax provision— — — — 
Net lossNet loss(26)%(43)%Net loss(18)%(20)%(20)%(32)%

Revenue:
Three Months Ended March 31,Variance Three Months Ended September 30,VarianceNine Months Ended September 30,Variance
(Dollars in thousands)(Dollars in thousands)20232022$%(Dollars in thousands)20232022$%20232022$%
SubscriptionSubscription$55,969 $48,765 $7,204 15 %Subscription$59,987 $51,763 $8,224 16 %$173,260 $150,914 $22,346 15 %
Maintenance and supportMaintenance and support5,712 7,855 (2,143)(27)%Maintenance and support4,693 7,071 (2,378)(34)%15,498 22,175 (6,677)(30)%
Total subscription, maintenance and supportTotal subscription, maintenance and support61,681 56,620 5,061 %Total subscription, maintenance and support64,680 58,834 5,846 10 %188,758 173,089 15,669 %
ServicesServices11,501 9,872 1,629 17 %Services12,570 11,514 1,056 %37,466 32,113 5,353 17 %
Total revenueTotal revenue$73,182 $66,492 $6,690 10 %Total revenue$77,250 $70,348 $6,902 10 %$226,224 $205,202 $21,022 10 %
    
Subscription revenuerevenue.. Subscription revenue increased primarily due to an increase in new and existing customer subscription contracts and a recovery of approximately $1 million from a customer that previously declared bankruptcy.contracts.

Maintenance and support revenue.revenue. Maintenance and support revenue decreased primarily as a result of existing maintenance customers migrating to our cloud solutions and, to a lesser extent, customer maintenance churn. We expect maintenance revenue to continue to decline as we continue to migrate maintenance customers to our cloud solutions.

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Services revenue. Services revenue increased primarily as a result of higher sales of professional services related to our subscription contracts and follow-on professional services to existing customers. Services revenue varies from period to period depending on different factors, including the level of professional services required to implement our solutions, the timing of
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services revenue recognition on certain subscription contracts and efficiencies in our solutions implementations requiring less professional services during a particular period.

Cost of revenue and gross profit:
Three Months Ended March 31,Variance Three Months Ended September 30,VarianceNine Months Ended September 30,Variance
(Dollars in thousands)(Dollars in thousands)20232022$%(Dollars in thousands)20232022$%20232022$%
Cost of subscriptionCost of subscription$14,093 $13,779 $314 %Cost of subscription$14,510 $13,829 $681 %$42,662 $41,354 $1,308 %
Cost of maintenance and supportCost of maintenance and support2,282 2,167 115 %Cost of maintenance and support1,769 1,952 (183)(9)%5,927 6,107 (180)(3)%
Total cost of subscription, maintenance and supportTotal cost of subscription, maintenance and support16,375 15,946 429 %Total cost of subscription, maintenance and support16,279 15,781 498 %48,589 47,461 1,128 %
Cost of servicesCost of services13,167 11,415 1,752 15 %Cost of services12,185 11,829 356 %37,988 35,151 2,837 %
Total cost of revenueTotal cost of revenue29,542 27,361 2,181 %Total cost of revenue28,464 27,610 854 %86,577 82,612 3,965 %
Gross profitGross profit$43,640 $39,131 $4,509 12 %Gross profit$48,786 $42,738 $6,048 14 %$139,647 $122,590 $17,057 14 %
    
Cost of subscriptionsubscription.. Cost of subscription increased slightly primarily due to increasedhigher infrastructure cost to support the growth in our current subscription customer base and higher employee-related costs mainly due to an increase in headcount. The increase wasThese increases were partially offset by a decrease in amortization expense for intangible assets for the three and nine months ended September 30, 2023, and internal-use software.software expense for the nine months ended September 30, 2023. Our subscription gross profit percentages were 75%76% and 72%73% for the three months ended March 31,September 30, 2023 and 2022, respectively, and 75% and 73% for the nine months ended September 30, 2023 and 2022, respectively.

Cost of maintenance and support. Cost of maintenance and support remained relatively unchanged.decreased due to lower personnel costs as our maintenance customer base declined primarily with migrations to our subscription solutions. Maintenance and support gross profit percentages were 60%62% for both the three and nine months ended September 30, 2023, and 72% for both the three and nine months ended March 31, 2023 and 2022, respectively. The decrease in grossSeptember 30, 2022. Gross profit percentages wasdecreased in 2023 as compared to prior year primarily due to lower maintenance and support revenue as we continue to migrate customers to our subscription solutions and the cost of maintenance and support being relatively fixed.
    
Cost of services. Cost of services increased primarily due to higher personnel costs to support the increase in our services revenue during the period. Services gross profit percentages were (14)%3% and (16)(3)% for the three months ended March 31,September 30, 2023 and 2022, respectively, and (1)% and (9)% for the nine months ended September 30, 2023 and 2022, respectively. Services gross profit percentages improved in 2023 compared to 2022 primarily due to an increase in services revenue and a lesser increase in cost of services due to greater efficiencies. Services gross profit percentages vary period to period depending on different factors, including the level of professional services required to implement our solutions, the utilization of our employees and our effective man-day rates.

Operating expenses:
Three Months Ended March 31,Variance Three Months Ended September 30,VarianceNine Months Ended September 30,Variance
(Dollars in thousands)(Dollars in thousands)20232022$%(Dollars in thousands)20232022$%20232022$%
Selling and marketingSelling and marketing$26,010 $25,287 $723 %Selling and marketing$20,324 $22,221 $(1,897)(9)%$71,214 $71,528 $(314)— %
Research and developmentResearch and development22,291 24,467 (2,176)(9)%Research and development22,205 23,303 (1,098)(5)%66,343 71,171 (4,828)(7)%
General and administrativeGeneral and administrative14,135 14,329 (194)(1)%General and administrative14,099 13,395 704 %42,083 41,561 522 %
Impairment of fixed assetsImpairment of fixed assets— 1,551 (1,551)(100)%Impairment of fixed assets— — — — %— 1,551 (1,551)(100)%
Total operating expensesTotal operating expenses$62,436 $65,634 $(3,198)(5)%Total operating expenses$56,628 $58,919 $(2,291)(4)%$179,640 $185,811 $(6,171)(3)%
    
Selling and marketing expenses. During the three months ended March 31,September 30, 2023, selling and marketing expenses increaseddecreased primarily due to an increasea decrease in events and initiatives for sales and marketing, initiativesemployee-related costs and travel expenses. The increase was partially offset byintangible asset amortization expense.During the nine months ended September 30, 2023, selling and marketing expenses slightly decreased primarily due to a decrease in employee-related costs mainly due to prior organizational changes.changes and intangible asset amortization expense. The decrease was partially offset by an increase in events and initiatives for sales and marketing, and travel expenses.

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Research and development expenses. ResearchDuring the three and nine months ended September 30, 2023, research and development expenses decreased primarily due to prior organizational changes and a decreased use of contracted resources. During the nine months ended September 30, 2023, the decrease in research and development expenses also included lowernoncash share-based compensation and contractors expense.n. The noncash share-based compensation was higher in prior year mainly due to the acceleration of equity awards related to the retirement of a senior officer in the first quarter of 2022.

General and administrative expenses. GeneralDuring the three months ended September 30, 2023, general and administrative expenses remained relatively consistent with prior year.increased primarily due to employee-related expenses, including share-based compensation and higher professional fees. During the nine months ended September 30, 2023, general and administrative expenses grew modestly, primarily due to increases in professional fees and consulting services.

Impairment of fixed assets. During the threenine months ended March 31,September 30, 2023 and 2022, we recorded zero and $1.6 million impairment charge related to fixed assets, respectively. The 2022 impairment resulted from changes to our intentions for thesecertain fixed assets in connection with a new agreement with a software vendor.

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Non-operating expenses:
Three Months Ended March 31,Variance Three Months Ended September 30,VarianceNine Months Ended September 30,Variance
(Dollars in thousands)(Dollars in thousands)20232022$%(Dollars in thousands)20232022$%20232022$%
Convertible debt interest and amortizationConvertible debt interest and amortization$(1,576)$(1,576)$— — %Convertible debt interest and amortization$(1,497)$(1,576)$79 (5)%$(4,649)$(4,728)$79 (2)%
Other income (expense), net$1,451 $(418)$1,869 (447)%
Other (expense) income, netOther (expense) income, net$(4,288)$4,158 $(8,446)(203)%$(1,046)$3,738 $(4,784)(128)%
    
Convertible debt interest and amortization. Convertible debt expense for the three and nine months ended March 31,September 30, 2023 and 2022 related to coupon interest and amortization of debt issuance costs attributable to our Notes.

Other (expense) income, (expense), net. The change in other (expense) income, (expense), net for the three and nine months ended March 31,September 30, 2023 was primarily related to a $4.3 million derivative loss and a $1.8 million loss on debt extinguishment related to the convertible notes exchange. These items were partially offset by higher interest income andresulting from an increase in interest rates in 2023 as compared to prior year. In addition, we realized a smaller extent due to$3.3 million gain on equity investment recognized in the impact of foreign currency fluctuations.quarter ended September 30, 2022.

Income tax provision:
Three Months Ended March 31, Variance Three Months Ended September 30,VarianceNine Months Ended September 30, Variance
(Dollars in thousands)(Dollars in thousands)20232022$%(Dollars in thousands)20232022$%20232022$%
Effective tax rateEffective tax rate(0.4)%(0.5)%n/an/aEffective tax rate(1.8)%(1.9)%n/an/a(1.0)%(1.1)%n/an/a
Income tax provisionIncome tax provision$81 $143 $(62)(43)%Income tax provision$241 $254 $(13)(5)%$471 $688 $(217)(32)%
    
Income tax provision. The tax provision for the three and nine months ended March 31,September 30, 2023 included both foreign income and withholding taxes. No tax benefit was recognized on jurisdictions with a projected loss for the year due to the valuation allowances on our deferred tax assets.

Our effective tax rate was (0.4)(1.8)% and (0.5)(1.9)% for the three months ended March 31,September 30, 2023 and 2022, respectively, and (1.0)% and (1.1)% for the nine months ended September 30, 2023 and 2022, respectively. The income tax rate varies from the 21% federal statutory rate primarily due to the valuation allowances on our deferred tax assets. While our expected tax rate would be 0% due to the full valuation allowance on our deferred tax assets, the income tax provision and related effective tax rates iswas due to foreign income and withholding taxes.

Jurisdictions with a projected loss for the year where no tax benefit can be recognized due to the valuation allowances on our deferred tax assets are excluded from the estimated annual federal effective tax rate. The impact of such an exclusion could result in a higher or lower effective tax rate during a particular quarter depending on the mix and timing of actual earnings versus annual projections.

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Liquidity and Capital Resources

At March 31,September 30, 2023, we had $192.4$159.1 million of cash, and cash equivalents and $95.9unrestricted cash and $42.5 million of working capital as compared to $203.6 million of cash, and cash equivalents and unrestricted cash and $106.3 million of working capital at December 31, 2022.

Our principal sources of liquidity are our cash and cash equivalents. equivalents, cash flows generated from operations and potential borrowings under our Credit Agreement. In addition, we could access capital markets to supplement our liquidity position. Our material drivers or variants of operating cash flow are net income (loss), noncash expenses (principally share-based compensation, intangible amortization and amortization of debt issuance costs) and the timing of invoicing and cash collections from our customers. Ourcustomers. Our operating cash flows are also impacted by the timing of payments to our vendors and the payments of other liabilities.

    We believe our existing cash and cash equivalents, including current estimates of future operating cash flows and funds available under our Credit Agreement, will provide adequate liquidity and capital resources to meet our operational requirements, anticipated capital expenditures, and coupon interest and principal payments for our remaining 2024 Notes for the next twelve months. Our future working capital requirements depend on many factors, including the operations of our existing business, growth of our customer subscription services, future acquisitions we might undertake, expansion into complementary businesses, timing of adoption and implementation of our solutions and customer churn. Capital markets have tightened recently in response to the macroeconomic environment making new financing more difficult and/or expensive and we may not be able to obtain such financing on terms acceptable to us or at all.us. During the first quarternine months of 2023, the financial markets experienced some disruption due to certain regional bank failures. We have not experienced any material impact from thethis disruption but will continue to monitor the situation and take action accordingly.

Our 2024 Notes, with a principal amount of $143.8 million, mature on May 15, 2024, unless redeemed or converted in accordance with their terms prior to such date.

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    The following table presents key components of our unaudited condensed consolidated statements of cash flows for the threenine months ended March 31,September 30, 2023 and 2022: 
Three Months Ended March 31, Nine Months Ended September 30,
(Dollars in thousands)(Dollars in thousands)20232022(Dollars in thousands)20232022
Net cash used in operating activitiesNet cash used in operating activities$(6,143)$(11,014)Net cash used in operating activities$(3,967)$(21,936)
Net cash used in investing activitiesNet cash used in investing activities(1,546)(461)Net cash used in investing activities(2,281)(1,014)
Net cash (used in) provided by financing activitiesNet cash (used in) provided by financing activities(3,573)1,231 Net cash (used in) provided by financing activities(28,269)2,510 
Cash and cash equivalents (beginning of period)203,627 227,553 
Cash and cash equivalents (end of period)$192,376 $217,393 
Effect of foreign currency rates on cashEffect of foreign currency rates on cash(30)(289)
Net change in cash, cash equivalents and restricted cashNet change in cash, cash equivalents and restricted cash$(34,547)$(20,729)
    
Operating Activities

Net cash used in operating activities for the threenine months ended March 31,September 30, 2023 was $6.1$4.0 million. The $4.9 million improvement year over last year was primarily attributabledue to increasedincreases in sales, the related cash collections, during the periodinterest income and a lower annual incentive paymentreduction in 2023 as compared to prior year.cash operating expenses.

Investing Activities

Net cash used in investing activities for the threenine months ended March 31,September 30, 2023 was $1.5$2.3 million. The increase was due to higher capital expenditures, primarily related to third-party software license renewal, in 2023 as compared to the same period in the prior year.

Financing Activities

Net cash used in financing activities for the threenine months ended March 31,September 30, 2023 was $3.6$28.3 million. The increase year over year was primarily attributable to a $22.8 million purchase of capped call, in connection with the convertible notes exchange, and also due to higher tax withholding payments of $6.6 million on the vesting of employee share-based awards.

Off-Balance Sheet Arrangements

We do not have any off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that are material. We do not have any relationships with unconsolidated entities or financial
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partnerships, such as variable interest entities, that would have been established for the purpose of facilitating off-balance sheet arrangements or other contractually narrow or limited purposes.

Contractual Obligations and Commitments

Other than changes described in Note 910 above and noted below, there have been no material changes to our contractual obligations and commitments disclosed in our Annual Report.

There were no outstanding borrowings under the Credit Agreement as of September 30, 2023. Our Credit Agreement contains affirmative and negative covenants, including covenants which restrict our ability to, among other things, create liens, incur additional indebtedness and engage in certain other transactions, in each case subject to certain exclusions. In addition, our Credit Agreement contains certain financial covenants which become effective in the event our liquidity (as defined in the Credit Agreement) falls below a certain level. See Note 9 for details on the Credit Agreement.

Recent Accounting Pronouncements

    See "Recently issued accounting pronouncements not yet adopted" in Note 2 above for discussion of recent accounting pronouncements including the respective expected dates of adoption, if any.
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Critical accounting policies and estimates

    Our consolidated financial statements are prepared in accordance with GAAP. The preparation of these consolidated financial statements requires us to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenues, costs and expenses, and related disclosures. Actual results could differ from those estimates. The complexity and judgment required in our estimation process, as well as issues related to the assumptions, risks and uncertainties inherent in determining the nature and timing of satisfaction of performance obligations and determining the standalone selling price of performance obligations, affect the amounts of revenue, expenses, unbilled receivables and deferred revenue. Estimates are also used for, but not limited to, receivables, allowance for credit losses, operating lease right-of-use assets and operating lease liabilities, useful lives of assets, depreciation, income taxes and deferred tax asset valuation, valuation of stock awards, other current liabilities and accrued liabilities. Numerous internal and external factors can affect estimates. Our critical accounting policies related to the estimates and judgments are discussed in our Annual Report under management's discussion and analysis of financial condition and results of operations.

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ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

Foreign Currency Exchange Risk

    Although our contracts are predominately denominated in U.S. dollars, we are exposed to foreign currency exchange risk because we also have some contracts denominated in foreign currencies. The effect of a hypothetical 10% adverse change in exchange rates on our foreign denominated receivables as of March 31,September 30, 2023 would result in a loss of approximately $0.9$0.8 million. We are also exposed to foreign currency risk due to our operating subsidiaries in France, United Kingdom, Canada, Germany, Ireland, Australia, Bulgaria, Ecuador and United Arab Emirates. A hypothetical 10% adverse change in the value of the U.S. dollar in relation to the euro, which is our single most significant foreign currency exposure, would have decreased revenue for the three and nine months ended March 31,September 30, 2023 by approximately $1.1 million.$1.3 million and $3.6 million, respectively. However, due to the relatively low volume of payments made and received through our foreign subsidiaries, we do not believe that we have significant exposure to foreign currency exchange risks. Fluctuations in foreign currency exchange rates could harm our financial results in the future.

    We currently do not use derivative financial instruments to mitigate foreign currency exchange risks. We continue to review this matter and may consider hedging certain foreign exchange risks through the use of currency derivatives in future years.

Interest Rate Risk

    We are exposed to market risk for changes in interest rates related to the variable interest rate on borrowings under the Credit Agreement. As of March 31,September 30, 2023, we had no borrowings under the Credit Agreement.

As of September 30, 2023, we had outstanding principal amounts of $150.0 million and $143.8 million of the 2027 and the 2024 Notes, respectively, which are fixed rate instruments. Therefore, our results of operations are not subject to fluctuations in interest rates. TheHowever, the fair values of the Notes are exposed to interest rate risk. Generally, the fair value of theour fixed interest rate Notes may change when the market price of our stock fluctuates.will increase as interest rates fall and decrease as interest rates rise.

    We believe that we do not have any material exposure to changes in the fair value of our cash equivalents as a result of changes in interest rates due to thetheir short-term nature of our cash equivalents.nature.

ITEM 4. CONTROLS AND PROCEDURES

Disclosure Controls and Procedures

    Our management, with the participation of our chief executive officer and chief financial officer, evaluated the effectiveness of our disclosure controls and procedures (as defined in Rules 13a-15(e) or 15d-15(e) under the Exchange Act) as of March 31,September 30, 2023. Based on our evaluation of our disclosure controls and procedures as of March 31,September 30, 2023, our chief executive officer and chief financial officer concluded that our disclosure controls and procedures were effective to ensure that information we are required to disclose in reports that we file or submit under the Exchange Act (i) is recorded, processed, summarized and reported within the time periods specified in SEC rules and forms, and (ii) is accumulated and communicated to our management, including our chief executive officer and chief financial officer, as appropriate to allow timely decisions regarding required disclosure.

Changes in Internal Control over Financial Reporting

    There have been no changes in our internal control over financial reporting during the three months ended March 31,September 30, 2023 that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

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PART II. OTHER INFORMATION
ITEM 1. LEGAL PROCEEDINGS

From time to time, we are a party to legal proceedings and claims arising in the ordinary course of business. We are not currently aware of any such proceedings or claims that we believe will have, individually or in the aggregate, a material adverse effect on our business, financial condition, results of operations or cash flows.

ITEM 1A. RISK FACTORS

    ThereOther than as set forth below, there have been no material changes in the Company's risk factors from those disclosed in Part I, Item 1A, of our Annual Report.

We have incurred indebtedness by issuing convertible notes, and we may borrow under our Credit Agreement. Our debt repayment obligations may adversely affect our financial condition and cash flows in the future.

In September 2020, we issued $150.0 million principal amount of 2.25% convertible senior notes ("2027 Notes") due September 15, 2027, unless earlier redeemed, purchased or converted in accordance with their terms prior to such date. Interest is payable semi-annually in arrears on March 15 and September 15 of each year. As of September 30, 2023, $150.0 million of aggregate principal amount of the 2027 Notes were outstanding. Following the completion of the Exchange on October 10, 2023, $266.8 million of aggregate principal amount of the 2027 Notes are outstanding.

In May 2019, we issued $143.8 million principal amount of 1.0% convertible senior notes ("2024 Notes" and together with the 2027 Notes, the "Notes") due May 15, 2024, unless earlier redeemed, purchased or converted in accordance with their terms prior to such date. Interest is payable semi-annually in arrears on May 15 and November 15 of each year. As of September 30, 2023, $143.8 million of aggregate principal amount of the 2024 Notes were outstanding. Following the completion of the Exchange on October 10, 2023, $21.7 million of aggregate principal amount of the 2024 Notes are outstanding.

Our Credit Agreement provides for a $50.0 million revolving line of credit, none of which was drawn as of September 30, 2023. The Credit Agreement contains affirmative and negative covenants, including covenants which restrict our ability to, among other things, create liens, incur additional indebtedness and engage in certain other transactions, in each case subject to certain exclusions. In addition, the Credit Agreement contains certain financial covenants which become effective in the event our liquidity (as defined in the Credit Agreement) falls below a certain level. The Credit Agreement contains customary events of default relating to, among other things, payment defaults, breach of covenants, cross acceleration to material indebtedness, bankruptcy-related defaults, judgment defaults, and the occurrence of certain change of control events. The occurrence of an event of default may result in the termination of the Credit Agreement and acceleration of repayment obligations with respect to any outstanding principal amounts.

Our indebtedness could have important consequences because it may impair our ability to obtain additional financing in the future for working capital, capital expenditures, acquisitions and general corporate or other purposes. Our ability to meet our debt obligations will depend on our future performance, which will be affected by financial, business, economic, regulatory and other factors. We cannot control many of these factors. Our future operations may not generate sufficient cash to enable us to repay our debt. If we fail to comply with any covenants contained in the agreements governing any of our debt, or make a payment on any of our debt when due, we could be in default on such debt, which could, in turn, result in such debt and our other indebtedness becoming immediately payable in full. If we are at any time unable to pay our indebtedness when due, we may be required to renegotiate the terms of the indebtedness, seek to refinance all or a portion of the indebtedness, and/or obtain additional financing. There can be no assurance that, in the future, we will be able to successfully renegotiate such terms, that any such refinancing would be possible or that any additional financing could be obtained on terms that are favorable or acceptable to us.

ITEM 2. UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

We have an ongoing authorization from our board of directors to repurchase up to $15.0 million in shares of our common stock in the open market or through privately negotiated transactions. As of March 31,September 30, 2023, $10.0 million remained available for repurchase under the existing repurchase authorization. We did not make any purchases of our common stock under this program for the three months ended March 31,September 30, 2023.

ITEM 3. DEFAULTS UPON SENIOR SECURITIES

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None.

ITEM 4. MINE SAFETY DISCLOSURE

None.

ITEM 5. OTHER INFORMATION

None.Securities Trading Plans of Directors and Executive Officers

During the three months ended September 30, 2023, the following directors and officers, as defined in Rule 161-1(f), adopted a "Rule 10b5-1 trading arrangement" as defined in Regulation S-K Item 408, as follows:

On August 1, 2023 Leland Jourdan, one of our Directors, adopted a Rule 10b5-1 trading plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). The plan provides for the sale of up to 2,162 shares of our common stock to satisfy tax obligations related to vesting of RSUs. The plan will terminate on June 7, 2024, subject to early termination for certain specified events set forth in the plan, including if all transactions under the trading plan are completed.

On August 10, 2023, Scott Cook, our Chief Accounting Officer, adopted a Rule 10b5-1 trading plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). The plan provides for the sale, from time to time, of up to 12,000 shares of our common stock. The plan will terminate on November 29, 2024, subject to early termination for certain specified events set forth in the plan, including if all transactions under the trading plan are completed.

On August 11, 2023, Stefan Schulz, our Chief Financial Officer, adopted a Rule 10b5-1 trading plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). The plan provides for the sale, from time to time, of up to 64,000 shares of our common stock. The plan will terminate on December 9, 2024, subject to early termination for certain specified events set forth in the plan, including if all transactions under the trading plan are completed.

On August 30, 2023, Andres Reiner, our Chief Executive Officer, adopted a Rule 10b5-1 trading plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). The plan provides for the sale, from time to time, of up to 200,000 shares of our common stock. The plan will terminate on September 9, 2024, subject to early termination for certain specified events set forth in the plan, including if all transactions under the trading plan are completed.

No other director or officer of the Company adopted or terminated a “Rule 10b5-1 trading arrangement” or “non-Rule 10b5-1 trading arrangement,” as each term is defined in Item 408(a) of Regulation S-K during the three months ended September 30, 2023.

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ITEM 6. EXHIBITS
Index to Exhibits
ProvidedIncorporated by Reference
Exhibit No.DescriptionHerewithFormFiling Date
31.1X
31.2X
32.1*X
Exhibit No.Description
101.INSXBRL Instance Document.
101.SCHXBRL Taxonomy Extension Schema Document.
101.CALXBRL Taxonomy Extension Calculation Linkbase Document.
101.DEFXBRL Taxonomy Extension Definition Linkbase Document.
101.LABXBRL Taxonomy Extension Label Linkbase Document.
101.PREXBRL Taxonomy Extension Presentation Linkbase Document.
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*This certification shall not be deemed “filed” for purposes of Section 18 of the Securities Act of 1934, or otherwise subject to the liability of that Section, nor shall it be deemed to be incorporated by reference into any filing under the Securities Act of 1933 or the Securities Exchange Act of 1934.
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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
 PROS HOLDINGS, INC.
May 2,October 31, 2023By: /s/ Andres Reiner
 Andres Reiner
 President and Chief Executive Officer
(Principal Executive Officer)
May 2,October 31, 2023By: /s/ Stefan Schulz
 Stefan Schulz
 Executive Vice President and Chief Financial Officer
(Principal Financial Officer)
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