UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 10-Q
(Mark One)
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE SECURITIES EXCHANGE ACT OF 1934
for the quarterly period ended March 31,September 30, 2022
or
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE SECURITIES EXCHANGE ACT OF 1934
for the transition period from _________ to _________
Commission file number: 001-36153
Criteo S.A.
(Exact name of registrant as specified in its charter)
France
Not Applicable
(State or other jurisdiction of incorporation or organization)(I.R.S. Employer Identification Number)
32 Rue BlancheParisFrance75009
(Address of principal executive offices)(Zip Code)

+33 1 75 85 09 39
(Registrant’s telephone number, including area code)

Securities registered pursuant to Section 12(b) of the Act
Title of each classTrading Symbol(s)Name of each exchange on which registered
American Depositary Shares, each representing one Ordinary Share,
nominal value €0.025 per share
CRTONasdaq Global Select Market
Ordinary Shares, nominal value €0.025 per share*Nasdaq Global Select Market*
* Not for trading, but only in connection with the registration of the American Depositary Shares.
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes   No
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).  Yes      No 







Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See the definitions of “large accelerated filer,”“ ”“accelerated filer,” “smaller reporting company” and "emerging growth company" in Rule 12b-2 of the Exchange Act.
Large Accelerated FilerAccelerated Filer
Non-accelerated FilerSmaller reporting company
Emerging growth company
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ¨ 
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).   Yes        No x
          As of April 30,October 31, 2022, the registrant had 60,355,30460,210,797 ordinary shares, nominal value €0.025 per share, outstanding.




TABLE OF CONTENTS












General
    Except where the context otherwise requires, all references in this Quarterly Report on Form 10-Q ("Form 10-Q") to the "Company," "Criteo," "we," "us," "our" or similar words or phrases are to Criteo S.A. and its subsidiaries, taken together. In this Form 10-Q, references to "$" and "US$" are to United States dollars. Our unaudited condensed consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the United States of America, or "U.S. GAAP."
Trademarks
    “Criteo,” the Criteo logo and other trademarks or service marks of Criteo appearing in this Form 10-Q are the property of Criteo. Trade names, trademarks and service marks of other companies appearing in this Form 10-Q are the property of their respective holders.
Special Note Regarding Forward-Looking Statements
    This Form 10-Q contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), that are based on our management’s beliefs and assumptions and on information currently available to our management. All statements other than present and historical facts and conditions contained in this Form 10-Q, including statements regarding our future results of operations and financial position, business strategy, plans and objectives for future operations, are forward-looking statements. When used in this Form 10-Q, the words “anticipate,” “believe,” “can,” “could,” “estimate,” “expect,” “intend,” “is designed to,” “may,” “might,” “plan,” “potential,” “predict,” “objective,” “should,” or the negative of these and similar expressions identify forward-looking statements. Forward-looking statements include, but are not limited to, statements about:
the ongoing effect of the COVID-19 pandemic and potential effect of inflation and rising interest rates in the U.S., including itsthe macroeconomic effects, on our business, operations, and financial results, and the effect of governmental restrictions and regulations on our operations and processes;results;
the ability of the Criteo Artificial Intelligence (AI) Engine to accurately predict engagement by a user;
our ability to predict and adapt to changes in widely adopted industry platforms and other new technologies, including without limitation the proposed changes to and enhancements of the Chrome browser announced by Google;
our ability to continue to collect and utilize data about user behavior and interaction with advertisers and publishers;
our ability to acquire an adequate supply of advertising inventory from publishers on terms that are favorable to us;
our ability to meet the challenges of a growing and international company in a rapidly developing and changing industry, including our ability to forecast accurately;
our ability to maintain an adequate rate of revenue growth and sustain profitability;
our ability to manage our international operations and expansion and the integration of our acquisitions;
the effects of increased competition in our market;
our ability to adapt to regulatory, legislative or self-regulatory developments regarding internet privacy matters;
our ability to protect users’ information and adequately address privacy concerns;
our ability to enhance our brand;
the invasion of Ukraine by Russia and the effect of any resulting sanctions on our business;
our ability to enter new marketing channels and new geographies;
our ability to effectively scale our technology platform;
our ability to attract and retain qualified employees and key personnel;
our ability to maintain, protect and enhance our brand and intellectual property; and
failures in our systems or infrastructure.




    You should also refer to Item 1A “Risk Factors” of our Annual Report on Form 10-K for the year ended December 31, 2021, and to Part II, Item 1A "Risk Factors" of our subsequent quarterly reports on Form 10-Q for a discussion of important factors that may cause our actual results to differ materially from those expressed or implied by our forward-looking statements. As a result of these factors, we cannot assure you that the forward-looking statements in this Form 10-Q will prove to be accurate. Furthermore, if our forward-looking statements prove to be inaccurate, the inaccuracy may be material. In light of the significant uncertainties in these forward-looking statements, you should not regard these statements as a representation or warranty by us or any other person that we will achieve our objectives and plans in any specified time frame or at all. We undertake no obligation to publicly update any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.
    You should read this Form 10-Q and the documents that we reference in this Form 10-Q and have filed as exhibits to this Form 10-Q completely and with the understanding that our actual future results may be materially different from what we expect. We qualify all of our forward-looking statements by these cautionary factors.
     This Form 10-Q may contain market data and industry forecasts that were obtained from industry publications. These data and forecasts involve a number of assumptions and limitations, and you are cautioned not to give undue weight to such information. We have not independently verified any third-party information. While we believe the market position, market opportunity and market size information included in this Form 10-Q is generally reliable, such information is inherently imprecise.




PART I
Item 1. Financial Statements
2


CRITEO S.A. CONDENSED CONSOLIDATED STATEMENTS OF FINANCIAL POSITION (UNAUDITED)
NotesMarch 31, 2022December 31, 2021NotesSeptember 30, 2022December 31, 2021
(in thousands)(in thousands)
AssetsAssetsAssets
Current assets:Current assets:Current assets:
Cash and cash equivalents Cash and cash equivalents3$589,343 $515,527  Cash and cash equivalents4$307,323 $515,527 
Trade receivables, net of allowances of $48.7 million and $45.4 million at March 31, 2022 and December 31, 2021, respectively
4479,636 581,988 
Trade receivables, net of allowances of $57.6 million and $45.4 million at September 30, 2022 and December 31, 2021, respectively
Trade receivables, net of allowances of $57.6 million and $45.4 million at September 30, 2022 and December 31, 2021, respectively
5576,082 581,988 
Income taxes Income taxes10,131 8,784  Income taxes1316,474 8,784 
Other taxes Other taxes72,869 73,388  Other taxes75,795 73,388 
Other current assets Other current assets545,460 34,182  Other current assets634,347 34,182 
Restricted cash - current Restricted cash - current425,000 — 
Marketable securities - current portion Marketable securities - current portion331,387 50,299  Marketable securities - current portion410,000 50,299 
Total current assets Total current assets1,228,826 1,264,168  Total current assets1,045,021 1,264,168 
Property, plant and equipment, netProperty, plant and equipment, net129,164 139,961 Property, plant and equipment, net114,493 139,961 
Intangible assets, netIntangible assets, net79,441 82,627 Intangible assets, net77,464 82,627 
GoodwillGoodwill328,125 329,699 Goodwill2597,781 329,699 
Right of use assets - operating leaseRight of use assets - operating lease7110,784 120,257 Right of use assets - operating lease8101,982 120,257 
Marketable securities - non current portion3— 5,000 
Restricted cash - non-currentRestricted cash - non-current475,000 — 
Marketable securities - non-current portionMarketable securities - non-current portion4— 5,000 
Non-current financial assetsNon-current financial assets6,855 6,436 Non-current financial assets6,864 6,436 
Other non-current assetsOther non-current assets54,478 — 
Deferred tax assetsDeferred tax assets32,145 35,443 Deferred tax assets49,487 35,443 
Total non-current assets Total non-current assets686,514 719,423  Total non-current assets1,077,549 719,423 
Total assetsTotal assets$1,915,340 $1,983,591 Total assets$2,122,570 $1,983,591 
Liabilities and shareholders' equityLiabilities and shareholders' equityLiabilities and shareholders' equity
Current liabilities:Current liabilities:Current liabilities:
Trade payables Trade payables$374,601 $430,245  Trade payables$576,762 $430,245 
Contingencies142,864 3,059 
Contingencies - current portion Contingencies - current portion1560,038 3,059 
Income taxes Income taxes7,450 6,641  Income taxes135,602 6,641 
Financial liabilities - current portion Financial liabilities - current portion33,481 642  Financial liabilities - current portion4— 642 
Lease liability - operating - current portion Lease liability - operating - current portion731,373 34,066  Lease liability - operating - current portion830,469 34,066 
Other taxes Other taxes58,780 60,236  Other taxes56,894 60,236 
Employee - related payables Employee - related payables93,817 98,136  Employee - related payables72,897 98,136 
Other current liabilities Other current liabilities640,149 39,523  Other current liabilities760,810 39,523 
Total current liabilities Total current liabilities612,515 672,548  Total current liabilities863,472 672,548 
Deferred tax liabilitiesDeferred tax liabilities2,942 3,053 Deferred tax liabilities2,842 3,053 
Defined benefit plansDefined benefit plans84,638 5,531 Defined benefit plans92,836 5,531 
Financial liabilities - non current portion3354 360 
Lease liability - operating - non current portion784,692 93,893 
Financial liabilities - non-current portionFinancial liabilities - non-current portion4270 360 
Lease liability - operating - non-current portionLease liability - operating - non-current portion877,901 93,893 
Contingencies - non-current portionContingencies - non-current portion1532,731 — 
Other non-current liabilitiesOther non-current liabilities7,676 9,886 Other non-current liabilities765,618 9,886 
Total non-current liabilities Total non-current liabilities100,302 112,723  Total non-current liabilities182,198 112,723 
Total liabilitiesTotal liabilities712,817 785,271 Total liabilities1,045,670 785,271 
Commitments and contingenciesCommitments and contingencies00Commitments and contingencies
Shareholders' equity:Shareholders' equity:Shareholders' equity:
Common shares, €0.025 par value, 65,905,394 and 65,883,347 shares authorized, issued and outstanding at March 31, 2022, and December 31, 2021, respectively.
2,150 2,149 
Treasury stock, 5,327,644 and 5,632,536 shares at cost as of March 31, 2022 and December 31, 2021, respectively.
(137,330)(131,560)
Common shares, €0.025 par value, 64,985,388 and 65,883,347 shares authorized, issued and outstanding at September 30, 2022, and December 31, 2021, respectively.
Common shares, €0.025 par value, 64,985,388 and 65,883,347 shares authorized, issued and outstanding at September 30, 2022, and December 31, 2021, respectively.
2,125 2,149 
Treasury stock, 5,049,409 and 5,207,873 shares at cost as of September 30, 2022 and December 31, 2021, respectively.
Treasury stock, 5,049,409 and 5,207,873 shares at cost as of September 30, 2022 and December 31, 2021, respectively.
(152,889)(131,560)
Additional paid-in capitalAdditional paid-in capital740,515 731,248 Additional paid-in capital760,666 731,248 
Accumulated other comprehensive income (loss)Accumulated other comprehensive income (loss)(56,501)(40,294)Accumulated other comprehensive income (loss)(131,651)(40,294)
Retained earningsRetained earnings619,641 601,588 Retained earnings569,218 601,588 
Equity-attributable to shareholders of Criteo S.A.Equity-attributable to shareholders of Criteo S.A.1,168,475 1,163,131 Equity-attributable to shareholders of Criteo S.A.1,047,469 1,163,131 
Non-controlling interestsNon-controlling interests34,048 35,189 Non-controlling interests29,431 35,189 
Total equityTotal equity1,202,523 1,198,320 Total equity1,076,900 1,198,320 
Total equity and liabilitiesTotal equity and liabilities$1,915,340 $1,983,591 Total equity and liabilities$2,122,570 $1,983,591 

The accompanying notes form an integral part of these unaudited condensed consolidated financial statements.
23


CRITEO S.A.
CONDENSED CONSOLIDATED STATEMENTS OF INCOME (UNAUDITED)
Three Months EndedThree Months EndedNine Months Ended
NotesMarch 31,
2022
March 31,
2021
NotesSeptember 30,
2022
September 30,
2021
September 30,
2022
September 30,
2021
(in thousands, except share per data)(in thousands, except share per data)
RevenueRevenue9$510,567 $541,077 Revenue10$446,921 $508,580 $1,452,578 $1,600,968 
Cost of revenue:Cost of revenue:Cost of revenue:
Traffic acquisition costsTraffic acquisition costs(293,650)(327,667)Traffic acquisition costs(233,543)(297,619)(807,758)(956,364)
Other cost of revenueOther cost of revenue(32,893)(34,712)Other cost of revenue(33,771)(34,935)(96,214)(107,011)
Gross profitGross profit184,024 178,698 Gross profit179,607 176,026 548,606 537,593 
Operating expenses:Operating expenses:Operating expenses:
Research and development expensesResearch and development expenses(34,027)(31,697)Research and development expenses(42,725)(33,345)(118,248)(106,957)
Sales and operations expensesSales and operations expenses(88,999)(79,354)Sales and operations expenses(90,051)(75,619)(278,363)(235,724)
General and administrative expensesGeneral and administrative expenses(33,336)(33,428)General and administrative expenses(42,353)(34,877)(176,361)(108,779)
Total operating expensesTotal operating expenses(156,362)(144,479)Total operating expenses(175,129)(143,841)(572,972)(451,460)
Income from operations27,662 34,219 
Income (loss) from operationsIncome (loss) from operations4,478 32,185 (24,366)86,133 
Financial and Other income (expense)Financial and Other income (expense)114,030 (718)Financial and Other income (expense)123,485 (154)23,927 (1,391)
Income before taxes31,692 33,501 
Income (loss) before taxesIncome (loss) before taxes7,963 32,031 (439)84,742 
Provision for income taxesProvision for income taxes12(10,414)(10,051)Provision for income taxes13(1,442)(7,801)(4,735)(22,033)
Net income$21,278 $23,450 
Net income (loss)Net income (loss)$6,521 $24,230 $(5,174)$62,709 
Net income available to shareholders of Criteo S.A.$20,587 $22,406 
Net income available to non-controlling interests$691 $1,044 
Net income (loss) available to shareholders of Criteo S.A.Net income (loss) available to shareholders of Criteo S.A.$6,579 $23,481 $(6,448)$60,691 
Net income (loss) available to non-controlling interestsNet income (loss) available to non-controlling interests$(58)$749 $1,274 $2,018 
Weighted average shares outstanding used in computing per share amounts:Weighted average shares outstanding used in computing per share amounts:Weighted average shares outstanding used in computing per share amounts:
BasicBasic1360,738,29960,741,674Basic1460,318,11460,873,59460,431,59760,759,613
DilutedDiluted1363,613,55064,077,409Diluted1463,235,81164,197,68663,050,35564,313,526
Net income allocated to shareholders per share:
Net income (loss) allocated to shareholders per share:Net income (loss) allocated to shareholders per share:
BasicBasic13$0.34 $0.37 Basic14$0.11 $0.39 $(0.11)$1.00 
DilutedDiluted13$0.32 $0.35 Diluted14$0.10 $0.37 $(0.10)$0.94 
The accompanying notes form an integral part of these unaudited condensed consolidated financial statements.

34


CRITEO S.A.
CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (UNAUDITED)
Three Months EndedThree Months EndedNine Months Ended
March 31,
2022
March 31,
2021
September 30,
2022
September 30,
2021
September 30,
2022
September 30,
2021
(in thousands)(in thousands)
Net income$21,278 $23,450 
Net income (loss)Net income (loss)$6,521 $24,230 $(5,174)$62,709 
Foreign currency translation differences, net of taxesForeign currency translation differences, net of taxes(19,218)(36,983)Foreign currency translation differences, net of taxes(30,896)(18,394)(101,624)(44,934)
Actuarial (losses) gains on employee benefits, net of taxes1,086 629 
Actuarial gains on employee benefits, net of taxesActuarial gains on employee benefits, net of taxes409 25 2,944 683 
Other comprehensive income (loss)Other comprehensive income (loss)$(18,132)$(36,354)Other comprehensive income (loss)$(30,487)$(18,369)$(98,680)$(44,251)
Total comprehensive income$3,146 $(12,904)
Total comprehensive income (loss)Total comprehensive income (loss)$(23,966)$5,861 $(103,854)$18,458 
Attributable to shareholders of Criteo S.A.Attributable to shareholders of Criteo S.A.$4,380 $(11,446)Attributable to shareholders of Criteo S.A.$(22,142)$5,569 $(97,806)$19,314 
Attributable to non-controlling interestsAttributable to non-controlling interests$(1,234)$(1,458)Attributable to non-controlling interests$(1,824)$292 $(6,048)$(856)
The accompanying notes form an integral part of these unaudited condensed consolidated financial statements.
45


CRITEO S.A.
CONDENSED CONSOLIDATED STATEMENTS OF SHAREHOLDERS' EQUITY (UNAUDITED)
Share capitalTreasury
Stock
Additional paid-in capitalAccumulated Other Comprehensive Income (Loss)Retained EarningsEquity - attributable to shareholders of Criteo S.A.Non controlling interestTotal equity
Common sharesShares
(in thousands, except share amounts )
Balance at December 31, 202066,272,106$2,161(5,632,536)$(85,570)$693,164$16,027$491,359$1,117,142$35,545$1,152,687
Net income (loss)22,40622,4061,04423,450
Other comprehensive income (loss)(33,852)(33,852)(2,502)(36,354)
Issuance of ordinary shares119,80032,1482,1512,151
Change in treasury stocks34,935(1,693)(3,237)(4,930)(4,930)
Share-Based Compensation6,7106,710506,760
Other changes in equity
Balance at March 31, 202166,391,906$2,164(5,597,601)$(87,263)$702,022$(17,825)$510,528$1,109,626$34,137$1,143,763
Net income (loss)14,80414,80422515,029
Other comprehensive income (loss)10,38710,3878510,472
Issuance of ordinary shares305,45497,5687,5777,577
Change in treasury stocks(482,407)(24,560)(5,439)(29,999)(29,999)
Share-Based Compensation11,17211,1725511,227
Other changes in equity
Balance at June 30, 202166,697,360$2,173(6,080,008)(111,823)$720,762$(7,438)$519,893$1,123,567$34,502$1,158,069
Net income (loss)23,48123,48174924,230
Other comprehensive income (loss)(17,911)(17,911)(458)(18,369)
Issuance of ordinary shares(382,341)1612,16712,18312,183
Change in treasury stocks(27)535,481(10,567)(18,036)(9,054)(37,684)(37,684)
Share-Based Compensation12,72012,72010312,823
Other changes in equity
Balance at September 30, 202166,315,019$2,162(5,544,527)(122,390)$727,613$(25,349)$534,320$1,116,356$34,896$1,151,252
(*)
Share capitalTreasury
Stock
Additional paid-in capitalAccumulated Other Comprehensive Income (Loss)Retained EarningsEquity - attributable to shareholders of Criteo S.A.Non controlling interestTotal equity
Common sharesShares
(in thousands, except share amounts )
Balance at December 31, 202066,272,106$2,161(5,632,536)$(85,570)$693,164$16,027$491,359$1,117,142$35,545$1,152,687
Net income22,40622,4061,04423,450
Other comprehensive income (loss)(33,852)(33,852)(2,502)(36,354)
Issuance of ordinary shares119,80032,1482,1512,151
Change in treasury stocks34,935(1,693)(3,237)(4,930)(4,930)
Share-Based Compensation6,7106,710506,760
Other changes in equity
Balance at March 31, 202166,391,906$2,164(5,597,601)$(87,263)$702,022$(17,825)$510,528$1,109,626$34,137$1,143,763
From January 1, 2020, we adopted ASU 2016-13, Financial Instruments - Credit Losses (Topic 326): Measurement of Credit Losses on Financial Instruments, which requires the measurement and recognition of expected credit losses for financial assets held at amortized cost issued by the Financial Accounting Standards Board (FASB).
(**) Deferred consideration in the context of Storetail Marketing SAS acquisition in 2018.
6


Share capitalTreasury StockAdditional paid-in capitalAccumulated Other Comprehensive Income (Loss)Retained EarningsEquity - attributable to shareholders of Criteo S.A.Non controlling interestTotal equityShare capitalTreasury StockAdditional paid-in capitalAccumulated Other Comprehensive Income (Loss)Retained EarningsEquity - attributable to shareholders of Criteo S.A.Non controlling interestTotal equity
Common sharesSharesCommon sharesShares
(in thousands, except share amounts )(in thousands, except share amounts )
Balance at December 31, 2021Balance at December 31, 202165,883,347$2,149(5,207,873)$(131,560)$731,248$(40,294)$601,588$1,163,131$35,189$1,198,320Balance at December 31, 202165,883,347$2,149(5,207,873)$(131,560)$731,248$(40,294)$601,588$1,163,131$35,189$1,198,320
Net income20,58769121,278
Net income (loss)Net income (loss)20,58769121,278
Other comprehensive income (loss)Other comprehensive income (loss)(16,207)(16,207)(1,925)(18,132)Other comprehensive income (loss)(16,207)(16,207)(1,925)(18,132)
Issuance of ordinary sharesIssuance of ordinary shares22,0471319320320Issuance of ordinary shares22,0471319320320
Change in treasury stocks(*)
Change in treasury stocks(*)
(119,771)(5,770)(2,534)(8,304)(8,304)
Change in treasury stocks(*)
(119,771)(5,770)(2,534)(8,304)(8,304)
Share-Based CompensationShare-Based Compensation8,9488,948939,041Share-Based Compensation8,9488,948939,041
Other changes in equityOther changes in equityOther changes in equity
Balance at March 31, 2022Balance at March 31, 202265,905,394$2,150(5,327,644)$(137,330)$740,515$(56,501)$619,641$1,168,475$34,048$1,202,523Balance at March 31, 202265,905,394$2,150(5,327,644)$(137,330)$740,515$(56,501)$619,641$1,168,475$34,048$1,202,523
Net income (loss)Net income (loss)(33,613)641(32,972)
Other comprehensive income (loss)Other comprehensive income (loss)(46,430)(46,430)(3,631)(50,061)
Issuance of ordinary sharesIssuance of ordinary shares(111,362)110110110
Change in treasury stocks(*)
Change in treasury stocks(*)
(3)62,251(11,179)(1,342)(8,509)(21,033)(21,033)
Share-Based CompensationShare-Based Compensation11,45211,4529711,549
Other changes in equityOther changes in equity39337272
Balance at June 30, 2022Balance at June 30, 202265,794,032$2,147(5,265,393)$(148,509)$750,774$(102,931)$577,552$1,079,033$31,155$1,110,188
Net income (loss)Net income (loss)6,579(58)6,521
Other comprehensive income (loss)Other comprehensive income (loss)(28,720)(28,720)(1,767)(30,487)
Issuance of ordinary sharesIssuance of ordinary shares(808,644)111
Change in treasury stocks(*)
Change in treasury stocks(*)
(23)215,984(4,380)(10,530)(14,913)(29,846)(29,846)
Share-Based CompensationShare-Based Compensation20,42220,42210120,523
Other changes in equityOther changes in equity
Balance at September 30, 2022Balance at September 30, 202264,985,388$2,125(5,049,409)$(152,889)$760,666$(131,651)$569,218$1,047,469$29,431$1,076,900
(*) On February 3, 2022, Criteo's board of directors authorized an extension of the share repurchase program to up to $280.0 million of the Company's outstanding American Depositary Shares. The change in treasury stocks is comprised of 303,3422,195,411 shares repurchased at an average price of $27.4$26.7 offset by 183,5711,401,489 treasury shares used for RSUs vesting.and LUSs vesting, 952,386 shares retired.

The accompanying notes form an integral part of these unaudited condensed consolidated financial statements.
57


CRITEO S.A.
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED)
Three Months EndedNine Months Ended
March 31,
2022
March 31,
2021
September 30,
2022
September 30,
2021
(in thousands)(in thousands)
Net income$21,278 $23,450 
Net income (loss)Net income (loss)$(5,174)$62,709 
Non-cash and non-operating itemsNon-cash and non-operating items34,726 30,017 Non-cash and non-operating items122,043 103,573 
- Amortization and provisions - Amortization and provisions26,611 17,225  - Amortization and provisions134,650 67,919 
- Net gain or (loss) on disposal of non-current assets - Net gain or (loss) on disposal of non-current assets3,945  - Net gain or (loss) on disposal of non-current assets(361)4,694 
- Equity awards compensation expense (1)
- Equity awards compensation expense (1)
9,489 7,215 
- Equity awards compensation expense (1)
42,594 32,174 
- Interest accrued and non-cash financial income and expenses - Interest accrued and non-cash financial income and expenses(2,244)— 
- Change in deferred taxes - Change in deferred taxes2,868 4,998  - Change in deferred taxes(16,051)4,568 
- Change in income taxes - Change in income taxes(432)(3,379) - Change in income taxes(12,899)(5,820)
- Other(2) - Other(2)(3,819)13  - Other(2)(23,646)38 
Changes in working capital related to operating activitiesChanges in working capital related to operating activities18,926 23,895 Changes in working capital related to operating activities13,661 (11,381)
- (Increase) / Decrease in trade receivables - (Increase) / Decrease in trade receivables92,738 47,226  - (Increase) / Decrease in trade receivables75,399 16,654 
- Increase / (Decrease) in trade payables - Increase / (Decrease) in trade payables(49,672)(10,640) - Increase / (Decrease) in trade payables(19,526)(5,693)
- (Increase) / Decrease in other current assets - (Increase) / Decrease in other current assets(18,947)(5,050) - (Increase) / Decrease in other current assets(23,224)(12,710)
- Increase/ (Decrease) in other current liabilities - Increase/ (Decrease) in other current liabilities(3,182)(4,527) - Increase/ (Decrease) in other current liabilities(20,178)(5,774)
- Change in operating lease liabilities and right of use assets - Change in operating lease liabilities and right of use assets(2,011)(3,114) - Change in operating lease liabilities and right of use assets1,190 (3,858)
Cash from operating activitiesCash from operating activities74,930 77,362 Cash from operating activities130,530 154,901 
Acquisition of intangible assets, property, plant and equipmentAcquisition of intangible assets, property, plant and equipment(10,857)(11,953)Acquisition of intangible assets, property, plant and equipment(48,955)(44,383)
Change in accounts payable related to intangible assets, property, plant and equipmentChange in accounts payable related to intangible assets, property, plant and equipment5,293 (1,827)Change in accounts payable related to intangible assets, property, plant and equipment7,632 1,518 
Payment for a business, net of cash acquiredPayment for a business, net of cash acquired(135,453)(9,527)
Change in other non-current financial assetsChange in other non-current financial assets22,489 (3,252)Change in other non-current financial assets43,052 (13,803)
Cash (used for) from investing activitiesCash (used for) from investing activities16,925 (17,032)Cash (used for) from investing activities(133,724)(66,195)
Proceeds from borrowings under line-of-credit agreementProceeds from borrowings under line-of-credit agreement78,513 — Proceeds from borrowings under line-of-credit agreement78,513 — 
Repayment of borrowingsRepayment of borrowings(78,513)(182)Repayment of borrowings(78,513)(1,262)
Proceeds from exercise of stock optionsProceeds from exercise of stock options271 2,074 Proceeds from exercise of stock options617 21,688 
Repurchase of treasury stocksRepurchase of treasury stocks(8,304)(4,930)Repurchase of treasury stocks(59,162)(72,611)
Change in other financial liabilitiesChange in other financial liabilities6,666 (378)Change in other financial liabilities107 (3,636)
Cash (used for) from financing activities(1,367)(3,416)
Other (2)
Other (2)
22,242 — 
Cash used for financing activitiesCash used for financing activities(36,196)(55,821)
Effect of exchange rates changes on cash and cash equivalentsEffect of exchange rates changes on cash and cash equivalents(16,672)(24,865)Effect of exchange rates changes on cash and cash equivalents(68,813)(23,438)
Net increase in cash and cash equivalents73,816 32,049 
Net increase (decrease) in cash and cash equivalentsNet increase (decrease) in cash and cash equivalents(108,203)9,447 
Net cash and cash equivalents at beginning of periodNet cash and cash equivalents at beginning of period515,527 488,011 Net cash and cash equivalents at beginning of period515,526 488,011 
Net cash and cash equivalents at end of period$589,343 $520,060 
Net cash and cash equivalents and restricted cash at end of periodNet cash and cash equivalents and restricted cash at end of period$407,323 $497,458 
Supplemental disclosures of cash flow informationSupplemental disclosures of cash flow informationSupplemental disclosures of cash flow information
Cash paid for taxes, net of refundsCash paid for taxes, net of refunds(7,978)(8,432)Cash paid for taxes, net of refunds(33,685)(23,285)
Cash paid for interestCash paid for interest(365)(367)Cash paid for interest(959)(1,139)
(1)(1) Of which $9.0$41.1 million and $6.8$30.8 million of equity awards compensation expense consisted of share-based compensation expense according to ASC 718 Compensation - stock compensation for the threenine months ended March 31,September 30, 2022 and 2021, respectively.
(2) Primarily consists of realized gains in FX hedges.
The accompanying notes form an integral part of these unaudited condensed consolidated financial statements.
68


CRITEO S.A.
NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)

Criteo S.A. was initially incorporated as a société par actions simplifiée, or S.A.S., under the laws of the French Republic on November 3, 2005, for a period of 99 years and subsequently converted to a société anonyme, or S.A.
We are a global technology company that enables marketers and media owners to drive better commerce outcomes through the world’s leading Commerce Media Platform. We bring richer experiences to every consumer by supporting a fair and open internet that enables discovery, innovation, and choice — powered by trusted and impactful advertising from the world’s marketers and media owners.

We are leading the way of commerce media — a new approach to advertising that combines commerce data and machine learning to target consumers throughout their shopping journey and help marketers and media owners drive commerce outcomes (sales, leads, advertising revenue).

WeOur strategy is to help marketers and media owners activate 1st-party, privacy-safe data and drive better commerce outcomes through our Commerce Media Platform, a suite of products:
that offer marketers (brands, retailers, and agencies) the ability to easily reach consumers anywhere throughout their shopping journey and measure their advertising campaigns
that offer media owners (publishers and retailers) the ability to monetize their advertising and promotions inventory for commerce anywhere where consumers spend their time
sitting on top of a dataset and technology that power our entire offering.


In these notes, Criteo S.A. is referred to as the "Parent" company and together with its subsidiaries, collectively, as "Criteo," the "Company," the "Group," or "we".






























79


Note 1. Summary of Significant Accounting Policies

Basis of Presentation

The unaudited condensed consolidated financial statements included herein (the "Unaudited Condensed Consolidated Financial Statements") have been prepared by Criteo pursuant to the rules and regulations of the Securities and Exchange Commission ("SEC"). Certain information and footnote disclosures normally included in financial statements prepared in accordance with accounting principles generally accepted in the United States of America ("U.S. GAAP") have been condensed or omitted pursuant to such rules and regulations. However, the Company believes that the disclosures are adequate to make the information presented not misleading. These unaudited condensed consolidated financial statements should be read in conjunction with the consolidated financial statements and the notes thereto included in the Company's Annual Report on Form 10-K for the year ended December 31, 2021, filed with the SEC on February 25, 2022. The unaudited condensed consolidated financial statements included herein reflect all adjustments (consisting of normal, recurring adjustments) which are, in the opinion of management, necessary to state fairly the results for the interim periods presented. The results of operations for the interim periods presented are not necessarily indicative of the operating results to be expected for any subsequent interim period or for the fiscal year.

Conformity with U.S. GAAP requires the use of estimates and judgments that affect the reported amounts of assets, liabilities, revenue and expenses in the condensed consolidated financial statements and accompanying notes. We base our estimates and judgments on historical information and on various other assumptions that we believe are reasonable under the circumstances. Our actual results may differ from these estimates. U.S. GAAP requires us to make estimates and judgments in several areas, including, but not limited to: (1) revenue recognition criteria, (2) allowances for credit losses, (3) research tax credits, (4) income taxes, including (i) recognition of deferred tax assets arising from the subsidiaries projected taxable profit for future years, (ii) evaluation of uncertain tax positions associated with our transfer pricing policy and (iii) recognition of income tax position in respect with tax reforms recently enacted in countries we operate, (5) assumptions used in valuing acquired assets and assumed liabilities in business combinations, (6) assumptions used in the valuation of goodwill, intangible assets and right of use assets - operating lease, and (7) assumptions used in the valuation model to determine the fair value of share-based compensation plan.

There have been no changes to our significant accounting policies described in our Annual Report on Form 10-K for the fiscal year ended December 31, 2021.
810


Accounting Pronouncements Adopted in 2022

Effective January 1, 2022, we have adopted the Financial Accounting Standards Board ("FASB") Accounting Standards Update ("ASU") Government Assistance (Topic 832): Disclosure by Business Entities about Government Assistance (ASU 2021-10), which improves the transparency of government assistance received by most business entities by requiring the disclosure of: (1) the types of government assistance received; (2) the accounting for such assistance; and (3) the effect of the assistance on a business entity's financial statements. We have enhancedThe impacts on our disclosuresannual consolidated financial statements will be limited as a result of adoption of this pronouncement.standard.

Recent Accounting Pronouncements
Accounting standards that have been issued or proposed by the FASB or other standards-setting bodies that do not require adoption until a future date are not expected to have a material impact on the Company’s Consolidated Financial Statements upon adoption.

Note 2. Business acquisitions
On August 1, 2022, the Company, Iponweb Holding Limited, Exezars Limited (a subsidiary of Iponweb Holding Limited and collectively with Iponweb Holding Limited, the “Sellers”), Mr. Ljubisa Bogunovic, in his capacity as trustee of the “IW General Management Trust” and Mr. Boris Mouzykantskii, founder and Chief Executive Officer of Iponweb Holding Limited (the “Founder”) entered into an amended and restated Framework Purchase Agreement (the “FPA”), amending and restating the previously disclosed framework purchase agreement, dated December 22, 2021, which provided for the acquisition of the business of Iponweb Holding Limited (the "Iponweb business"), a market-leading AdTech company with world-class media trading capabilities, by the Company (the “Iponweb Acquisition”).

This business combination is composed of an asset purchase of Iponweb intellectual property and other intangible rights and a share purchase of 100% of the share capital and voting rights of nine Iponweb operational legal entities.
Purchase price. The purchase price, as per ASC 805, was $287.6 million (subject to post-close purchase price adjustments) for the Iponweb business, out of which $61.2 million represents the fair value of the contingent consideration and is payable based upon the achievement of certain net revenue targets by the Iponweb business for the 2022 and 2023 fiscal years. The FPA also provides for contingent consideration payable in cash to the Sellers in an amount up to $100 million, conditioned upon the achievement of certain net revenue targets by the Iponweb business for the 2022 and 2023 fiscal years.
Separate compensation arrangement. The Company transferred Treasury shares with a fair value of $70.2 million to Iponweb's Sellers, subject to lock-up conditions. As these shares are subject to a lock-up period that expires in three installments on each of the first three anniversaries of the Iponweb Acquisition, unless the Founder's employment agreement is terminated under certain circumstances during the pendency of such lock-up period, the $70.2 million fair value was not included in the purchase price consideration above and will be accounted for separately from the business combination as a stock compensation expense. See Note 11 for further discussion.

Financing. The acquisition was financed by available cash resources, and in connection with the Acquisition, the Company drew down €50.0 million ($51.1 million) for a one-month period on its then-current revolving credit facility (repaid prior to quarter end) to provide additional liquidity.
Assets acquired and liabilities assumed. The transaction was accounted for as a business acquisition. The purchase price allocation is in progress and we expect to complete this analysis within one year from the Acquisition Date.
On the Acquisition Date, assets acquired and liabilities assumed by major asset class before purchase price allocationare as follow:
9
11


Estimated fair values
(in millions)
Cash and cash equivalents93.3 
Trade receivables113.3 
    Other current assets1.0 
Other non-current assets56.1 
Trade Payables(192.5)
Other current liabilities(13.7)
Other non-current liabilities(52.2)
Net assets acquired$5.3
In theIponweb business's opening balance sheet, Criteo recognized an $18.0 million liability related to the Iponweb business's uncertain tax positions in accordance with ASC 740. The Company also recognized a $32.7 million provision in connection with the Iponweb business, accounted for under ASC 450 Contingencies. As part of the Acquisition, the Sellers agreed to indemnify Criteo for losses related to certain liabilities, up to an amount of $50.0 million. As such, we have recognized an indemnification asset of $50.0 million which is recorded as part of "Other non-current assets" on the consolidated statement of financial position.

Preliminary goodwill. The Company is assessing the fair value estimate of assets acquired and liabilities assumed as part of the Iponweb Acquisition, based on facts and circumstances that existed as of the Acquisition Date. This measurement period will not exceed one year from the Acquisition Date. The excess of the purchase price over the fair value of net assets acquired is allocated to goodwill. The preliminary goodwill of $282.3 million is primarily attributable to synergies expected to be realized from leveraging our technological capabilities and from the existence of an assembled workforce.
Our fair value estimate of assets acquired and liabilities assumed is pending the completion of certain items including the final determination of the purchase price and the final assessment of the fair value of the assets acquired and liabilities assumed, including those related to intangible assets. Accordingly, there could be material adjustments to our consolidated financial statements, including changes in our amortization expense related to the valuation of intangible assets and their respective useful lives, among other adjustments.
Acquisition costs. Acquisition related costs of $7.1 million and $11.5 million were recorded within general and administrative expenses on the consolidated statements of comprehensive income for the three and nine months ended September 30, 2022, respectively.
Impact on profit and loss. The Company's consolidated statements of operations for the nine months ended September 30, 2022 includes Iponweb's revenues of $18.5 million and pretax income (loss) of $0.5 million for the period from the Acquisition Date to September 30, 2022.
On a pro-forma basis, assuming the Acquisition occurred on January 1, 2021, Criteo's consolidated pro-forma revenue and net income or loss would have been as follows:
Pro Forma Consolidated Statement of Operations Data
Three Months EndedNine Months Ended
September 30,
2022
September 30,
2021
September 30,
2022
September 30,
2021
(in thousands)
Revenue$473,859 $532,986 $1,512,605 $1,670,941 
Net Income (loss)6,709 25,510 (4,079)$66,720 


12


The historical consolidated financial information has been adjusted in the pro forma combined financial statements to give the effect to pro forma events that are directly attributable to the business combination and are reasonably estimable. The pro forma information is for informational purposes only and is not indicative of the results of operations that would have been achieved if the Acquisition had taken place at the beginning the Company's fiscal year 2021.

13


Note 2.3. Segment information
Reportable segments
The Company reports segment information based on the "management" approach. The management approach designates the internal reporting used by management for making decisions and assessing performance as the source of the Company's reportable segments. As a result of the Iponweb Acquisition, the Company reassessed its operating and reportable segments in accordance with ASC 280, Segment Reporting. Effective August 1, 2022, the Company reports its results of operations through the following three segments: Marketing Solutions, Retail Media and Retail Media.Iponweb.

Criteo's Marketing SolutionsSolutions: This segment allows commerce companies to address multiple marketing goals by engaging their consumers with personalized ads across the web, mobile and offline store environments.

Criteo's Retail MediaMedia: This segment allows retailers to generate advertising revenues from consumer brands, and/or to drive sales for themselves, by monetizing their data and audiences through personalized ads, either on their own digital property or on the open Internet, that address multiple marketing goals.

Iponweb: This segment specializes in building real-time advertising technology and trading infrastructure, delivering advanced media buying, selling, and packaging capabilities for media owners, agencies, performance advertisers, and 3rd-party ad tech platforms.


Segment operating results, Contribution ex-TAC, is Criteo's segment profitability measure and reflects our gross profit plus other costs of revenue.

The following table shows revenue by reportable segment:
Three Months EndedThree Months EndedNine Months Ended
March 31,
2022
March 31,
2021
September 30,
2022
September 30,
2021
September 30,
2022
September 30,
2021
(in thousands)(in thousands)
Marketing SolutionsMarketing Solutions$463,888 483,190 Marketing Solutions$387,288 458,622 $1,291,599 1,429,277 
Retail MediaRetail Media46,679 57,887 Retail Media41,170 49,958 142,516 171,691 
IponwebIponweb18,463 — 18,463 — 
Total RevenueTotal Revenue$510,567 $541,077 Total Revenue$446,921 $508,580 $1,452,578 $1,600,968 
The following table shows Contribution ex-TAC by reportable segment and its reconciliation to the Company’s Consolidated Statements of Operation:
Three Months Ended
March 31,
2022
March 31,
2021
(in thousands)
Contribution ex-TAC
Marketing Solutions$186,088 $192,317 
Retail Media30,829 21,093 
$216,917 $213,410 
Other costs of sales(32,893)(34,712)
Gross profit$184,024 $178,698 
Operating expenses
Research and development expenses(34,027)(31,697)
Sales and operations expenses(88,999)(79,354)
General and administrative expenses(33,336)(33,428)
Total Operating expenses(156,362)(144,479)
Income from operations$27,662 $34,219 
Financial and Other Income (Expense)4,030 (718)
Income before tax$31,692 $33,501 
14


Three Months EndedNine Months Ended
September 30,
2022
September 30,
2021
September 30,
2022
September 30,
2021
(in thousands)
Contribution ex-TAC
Marketing Solutions$158,022 $182,124 $522,079 $567,774 
Retail Media36,893 28,837 104,278 76,830 
Iponweb18,463 — 18,463 
$213,378 $210,961 $644,820 $644,604 
Other costs of sales(33,771)(34,935)(96,214)(107,011)
Gross profit$179,607 $176,026 $548,606 $537,593 
Operating expenses
Research and development expenses(42,725)(33,345)(118,248)(106,957)
Sales and operations expenses(90,051)(75,619)(278,363)(235,724)
General and administrative expenses(42,353)(34,877)(176,361)(108,779)
Total Operating expenses(175,129)(143,841)(572,972)(451,460)
Income (loss) from operations$4,478 $32,185 $(24,366)$86,133 
Financial and Other Income (Expense)3,485 (154)23,927 (1,391)
Income (loss) before tax$7,963 $32,031 $(439)$84,742 
The Company's chief operating decision maker, or CODM, does not review any other financial information for our 2three segments, other than Contribution ex-TAC, at the reportable segment level.
1015



Note 3.4. Financial Instruments
Financial assets
The maximum exposure to credit risk at the end of each reported period is represented by the carrying amount of financial assets and summarized in the following table:
March 31, 2022December 31, 2021
(in thousands)
Trade receivables, net of allowances479,636 581,988 
Other taxes72,869 73,388 
Other current assets45,460 34,182 
Non-current financial assets6,855 6,436 
Marketable securities31,387 55,299 
Total$636,207 $751,293 
September 30, 2022December 31, 2021
(in thousands)
Trade receivables, net of allowances576,082 581,988 
Other taxes75,795 73,388 
Other current assets34,347 34,182 
Non-current financial assets6,864 6,436 
Restricted cash100,000 — 
Marketable securities10,000 55,299 
Total$803,088 $751,293 

For our financial assets, other than trade receivables, net of allowances, the fair value approximates the carrying amount, given the nature of the financial assets and the maturity of the expected cash flows.

Financial Liabilities
March 31, 2022December 31, 2021September 30, 2022December 31, 2021
(in thousands)(in thousands)
Trade payablesTrade payables$374,601 $430,245 Trade payables$576,762 $430,245 
Other taxesOther taxes58,780 60,236 Other taxes56,894 60,236 
Employee-related payablesEmployee-related payables93,817 98,136 Employee-related payables72,897 98,136 
Other current liabilitiesOther current liabilities40,149 39,523 Other current liabilities60,810 39,523 
Financial liabilitiesFinancial liabilities3,835 1,002 Financial liabilities270 1,002 
TotalTotal$571,182 $629,142 Total$767,633 $629,142 

The fair value of financial liabilities approximates the carrying amount, given the nature of the financial liabilities and the maturity of the expected cash outflows.

Fair Value Measurements     
We measure the fair value of our cash equivalents and marketable securities, which include interest-bearing bank deposits, as level 2 measurements because they are valued using observable market data.
Financial assets or liabilities include derivative financial instruments used to manage our exposure to the risk of exchange rate fluctuations. These instruments are considered level 2 financial instruments as they are measured using valuation techniques based on observable market data.



11
16



Derivative Financial Instruments
Derivatives consist of foreign currency forward contracts that we use to hedge intercompany transactions and other monetary assets or liabilities denominated in currencies other than the local currency of a subsidiary. We recognize gains and losses on these contracts in financial income (expense), and their position on the balance sheet is based on their fair value at the end of each respective period. These instruments are considered level 2 financial instruments as they are measured using valuation techniques based on observable market data.
March 31, 2022December 31, 2021
(in thousands)
Derivative Assets:
Included in other current assets$— $60 
Derivative Liabilities:
Included in financial liabilities - current portion$3,287 $— 
September 30, 2022December 31, 2021
(in thousands)
Derivative Assets:
Included in other current assets$385 $60 
Derivative Liabilities:
Included in financial liabilities - current portion$— $— 

The fair value of derivative financial instruments approximates the notional amount, given the nature of the derivative financial instruments and the maturity of the expected cash flows.

Cash and Cash Equivalents
The following table presents for each reporting period, the breakdown of cash and cash equivalents:
March 31, 2022December 31, 2021September 30, 2022December 31, 2021
(in thousands)(in thousands)
Cash equivalentsCash equivalents$78,782 $137,228 Cash equivalents$41,139 $137,228 
Cash on handCash on hand510,561 378,299 Cash on hand266,184 378,299 
Total cash and cash equivalentsTotal cash and cash equivalents$589,343 $515,527 Total cash and cash equivalents$307,323 $515,527 

Cash equivalents are investments in interest–bearing bank deposits which meet ASC 230—Statement of Cash flows criteria: short-term, highly liquid investments, for which the risks of changes in value are considered to be insignificant. Interest-bearing bank deposits are considered level 2 financial instruments as they are measured using valuation techniques based on observable market data.
For our cash and cash equivalents, the fair value approximates the carrying amount, given the nature of the cash and cash equivalents and the maturity of the expected cash flows.


In addition to the cash and cash equivalents, we have $25.0 million of restricted cash - current and $75.0 million of restricted cash - non-current due to the Iponweb Acquisition (refer to Note 2). The balance of cash and cash equivalents of $307.3 million and restricted cash of $100.0 million reconciles to Net cash and cash equivalents and restricted cash at the end of period presented in the Statement of Cash Flows. We have not reported restricted cash as of December 31, 2021 or as of September 30, 2021.




1217




Marketable Securities

The following table presents for each reporting period, the breakdown of the fair value of marketable securities:
March 31, 2022December 31, 2021September 30, 2022December 31, 2021
(in thousands)(in thousands)
Securities Available-for-saleSecurities Available-for-saleSecurities Available-for-sale
Term DepositsTerm Deposits$21,385 $22,652 Term Deposits$— $22,652 
Securities Held-to-maturitySecurities Held-to-maturitySecurities Held-to-maturity
Term DepositsTerm Deposits$10,000 $32,647 Term Deposits$10,000 $32,647 
TotalTotal$31,385 $55,299 Total$10,000 $55,299 

The gross unrealized gains on our marketable securities were not material as of March 31,September 30, 2022.
Term deposits are considered a level 2 financial instrument as they are measured using valuation techniques based on observable market data.
The following table classifies our marketable securities by contractual maturities:

Held-to-maturityAvailable-for-sale
March 31, 2022
(in thousands)
Due in one year$10,000 $21,385 
Due in one to five years$— $— 
Total$10,000 $21,385 
Held-to-maturityAvailable-for-sale
September 30, 2022
(in thousands)
Due in one year$10,000 $— 
Due in one to five years$— $— 
Total$10,000 $— 

Restricted Cash
As part of the Iponweb Acquisition (refer to Note 2), we have deposited $100.0 million of cash into an escrow account containing withdrawal conditions. The cash secures the Company's potential payment of Iponweb Acquisition contingent consideration to the Sellers, which is conditioned upon the achievement of certain revenue targets by the Iponweb business for the 2022 and 2023 fiscal years.
September 30, 2022December 31, 2021
(in thousands)
Restricted cash – current$25,000 $— 
Restricted cash – non-current$75,000 $— 
Total$100,000 $— 

1318




Note 4.5. Trade Receivables
The following table shows the breakdown in trade receivables net book value for the presented periods:
March 31, 2022December 31, 2021September 30, 2022December 31, 2021
(in thousands)(in thousands)
Trade accounts receivablesTrade accounts receivables$528,294 $627,379 Trade accounts receivables$633,694 $627,379 
(Less) Allowance for credit losses(Less) Allowance for credit losses(48,658)(45,391)(Less) Allowance for credit losses(57,612)(45,391)
Net book value at end of periodNet book value at end of period$479,636 $581,988 Net book value at end of period$576,082 $581,988 
Changes in allowance for credit accounts are summarized below:
 2022 2021 2022 2021
(in thousands)(in thousands)
Balance at January 1Balance at January 1$(45,391)$(16,068)Balance at January 1$(45,391)$(39,899)
Allowance for credit lossesAllowance for credit losses(7,291)(2,759)Allowance for credit losses(17,735)(9,765)
Reversal of provisionReversal of provision2,633 3,306 Reversal of provision6,319 3,895 
OtherOther(4,732)— 
Currency translation adjustmentCurrency translation adjustment1,391 658 Currency translation adjustment3,927 1,039 
Balance at March 31$(48,658)$(38,694)
Balance at September 30Balance at September 30$(57,612)$(44,730)
We write off accounts receivable balances once the receivables are no longer deemed collectible. In the first quarter of 2022, Criteo recorded a bad debt reserve of $2.7 million associated with the adverse economic impacts of the Russian invasion of Ukraine.

During the threenine month period ended March 31,September 30, 2022, and March 31,September 30, 2021, the Company recovered $0.6$2.4 million, and $0.5$2.0 million, respectively, previously reserved for, and accounted for this as a reversal of provision. Other includes $(4.7) million related to the Iponweb acquisition.
As of March 31,September 30, 2022 and December 31, 2021 no customer accounted for 10% or more of trade receivables.

14



Note 5.6. Other Current Assets
The following table shows the breakdown in other current assets net book value for the presented periods:
March 31, 2022December 31, 2021September 30, 2022December 31, 2021
(in thousands)(in thousands)
Prepayments to suppliersPrepayments to suppliers$12,840 $9,640 Prepayments to suppliers$11,000 $9,640 
Other debtorsOther debtors4,272 9,259 Other debtors647 9,259 
Prepaid expensesPrepaid expenses28,348 15,283 Prepaid expenses22,316 15,283 
Derivative instrumentsDerivative instruments384 — 
Net book value at end of periodNet book value at end of period$45,460 $34,182 Net book value at end of period$34,347 $34,182 
Prepaid expenses mainly consist of costscash paid related to SaaS arrangements.

1519


Note 6.7. Other Current and Non-Current Liabilities
Other current liabilities are presented in the following table:
March 31, 2022December 31, 2021September 30, 2022December 31, 2021
(in thousands)(in thousands)
Current liabilities to clientsCurrent liabilities to clients$16,214 $16,423 Current liabilities to clients$17,154 $16,423 
RebatesRebates16,714 17,423 Rebates12,914 17,423 
Accounts payable relating to capital expendituresAccounts payable relating to capital expenditures4,251 4,507 Accounts payable relating to capital expenditures5,529 4,507 
Other creditorsOther creditors1,911 1,088 Other creditors5,413 1,170 
Deferred revenue1,059 82 
Earn out liability – currentEarn out liability – current19,800 $— 
TotalTotal$40,149 $39,523 Total$60,810 $39,523 

Other non-current liabilities are presented in the following table:
September 30, 2022December 31, 2021
(in thousands)
Earn out liability – non-current$41,413 $— 
Uncertain tax positions18,001 — 
Other6,204 9,886 
Total$65,618 $9,886 

Earn out liability
As part of the Iponweb Acquisition (refer to Note 2), the Sellers are entitled to contingent consideration of a maximum of $100.0 million, which is conditioned upon the achievement of certain revenue targets by the Iponweb business for the 2022 and 2023 fiscal years. The related earn out liability is valued and discounted using management's best estimate of the consideration that will be paid in 2023 (current portion) and 2024 (non-current portion).

Uncertain tax positions
Other non-current liabilities also include approximately $18 million related to uncertain tax positions as of September 30, 2022. These uncertain tax positions are related to the Iponweb Acquisition. We have recorded an indemnification asset of $17.3 million in relation to these uncertain tax positions as the Company is indemnified against certain tax liabilities under the FPA. The indemnification asset is recorded as part of "Other non-current assets" on the consolidated statement of financial position.


1620


Note 7.8. Leases
The components of lease expense are as follows:
Three Months EndedThree Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021
OfficesData CentersTotalOfficesData CentersTotalOfficesData CentersTotalOfficesData CentersTotal
(in thousands)(in thousands)
Lease expenseLease expense$4,409 $5,207 $9,616 $6,543 $6,398 $12,941 Lease expense$2,362 $4,806 $7,168 $2,383 $5,703 $8,086 
Short term lease expenseShort term lease expense151 154 76 83 Short term lease expense149 — 149 141 26 167 
Variable lease expenseVariable lease expense50 55 144 73 217 Variable lease expense107 91 198 63 66 129 
Sublease incomeSublease income(172)0(172)(188)— (188)Sublease income(47)— (47)(233)— (233)
Total operating lease expenseTotal operating lease expense$4,438 $5,215 $9,653 $6,575 $6,478 $13,053 Total operating lease expense$2,571 $4,897 $7,468 $2,354 $5,795 $8,149 

Nine Months Ended
September 30, 2022September 30, 2021
OfficesData CentersTotalOfficesData CentersTotal
(in thousands)
Lease expense$11,114 $15,042 $26,156 $15,800 $18,561 $34,361 
Short term lease expense504 509 342 40 382 
Variable lease expense182 182 364 307 268 575 
Sublease income(482)— (482)(709)— (709)
Total operating lease expense$11,318 $15,229 $26,547 $15,740 $18,869 $34,609 

As of March 31,September 30, 2022, we have additional operating leases, that have not yet commenced which will result in additional operating lease liabilities and right of use assets:
OfficesData Centers
(in thousands)
Additional operating lease liabilities$— $13,5237,387 
Additional right of use assets$— $13,5237,387 
These operating leases will commence during the fiscal yearyears ending December 31, 2022.2022, December 31, 2023 and December 31, 2024.

1721


Note 8.9. Employee Benefits

Defined Benefit Plans
According to the French law and the Syntec Collective Agreement, French employees are entitled to compensation paid on retirement.
The following table summarizes the changes in the projected benefit obligation:
Projected benefit obligation
(in thousands)
Projected benefit obligation present value at January 1, 2021$6,167 
Service cost1,324 
 Interest cost51 
Actuarial losses (gains)(1,543)
Currency translation adjustment(468)
Projected benefit obligation present value at December 31, 2021$5,531 
Service cost276786 
 Interest cost1955 
Actuarial losses (gains)(1,086)(2,937)
Currency translation adjustment(102)(599)
Projected benefit obligation present value at March, 31,September 30, 2022$4,6382,836 
The Company does not hold any plan assets for any of the periods presented.
The main assumptions used for the purposes of the actuarial valuations are listed below:
Three Months EndedYear endedNine Months EndedYear ended
March 31, 2022December 31, 2021September 30, 2022December 31, 2021
Discount rate (Corp AA)Discount rate (Corp AA)2.25%1.40%Discount rate (Corp AA)4.25%1.40%
Expected rate of salary increaseExpected rate of salary increase5%5%Expected rate of salary increase5%5%
Expected rate of social chargesExpected rate of social charges49% - 50%49% - 50%Expected rate of social charges49% - 50%49% - 50%
Expected staff turnoverExpected staff turnover—% - 17.8%—% - 17.8%Expected staff turnover—% - 17.8%—% - 17.8%
Estimated retirement ageEstimated retirement ageProgressive tableProgressive tableEstimated retirement ageProgressive tableProgressive table
Life tableLife tableTH-TF 2000-2002 shiftedTH-TF 2000-2002 shiftedLife tableTH-TF 2000-2002 shiftedTH-TF 2000-2002 shifted


1822


Defined Contribution Plans
The total expense represents contributions payable to these plans by us at specified rates.
In some countries, the Group’s employees are eligible for pension payments and similar financial benefits. The Group provides these benefits via defined contribution plans. Under defined contribution plans, the Group has no obligation other than to pay the agreed contributions, with the corresponding expense charged to income for the year. The main contributions concern France, the United States (for 401k plans), and the United Kingdom.
Three Months Ended
March 31,
2022
March 31,
2021
(in thousands)
Defined contributions plans included in personnel expenses$(3,858)$(5,553)
Three Months EndedNine Months Ended
September 30,
2022
September 30,
2021
September 30,
2022
September 30,
2021
(in thousands)
Defined contributions plans included in personnel expenses$(3,590)$(3,638)$(13,726)$(12,638)



Note 9.10. Revenue

Disaggregation of revenue
The following table presents our disaggregated revenues:
Marketing SolutionsRetail MediaTotal
For the three months ended(in thousands)
March 31, 2022$463,888 $46,679 $510,567 
March 31, 2021$483,190 $57,887 $541,077 
Marketing SolutionsRetail MediaIponwebTotal
For the three months ended(in thousands)
September 30, 2022$387,288 $41,170 $18,463 $446,921 
September 30, 2021$458,622 $49,958 $— $508,580 


Marketing SolutionsRetail MediaIponwebTotal
For the nine months ended(in thousands)
September 30, 2022$1,291,599 $142,516 $18,463 $1,452,578 
September 30, 2021$1,429,277 $171,691 $— $1,600,968 
1923


Note 10.11. Share-Based Compensation
Criteo's board of directors ("board of directors") has been authorized by the general meeting of the shareholders to grant employee warrants (Bons de Souscription de Parts de Créateur d’Entreprise or "BSPCEs"), share options (Options de Souscription d'Actions or "OSAs"), restricted share units ("RSUs") and non-employee warrants (Bons de Souscription d'Actions or "BSAs").
During the threenine months ended March 31,September 30, 2022, there waswere 1 grantthree grants of RSUs under the Employee Share Option Plan 14 and Plan 15 as defined in Note 20 to our audited consolidated financial statements included in our Annual Report on Form 10-K for the year ended December 31, 2021.
On February 24, 2022, 348,134348,133 RSUs were granted to Criteo employees subject to continued employment and 378,387384,277 PSUs were granted to members of the management subject to continued employment.
On April 28, 2022, 1,626,911 RSUs were granted to Criteo employees subject to continued employment and 79,907 PSUs were granted to members of the management subject to continued employment.
On July 28, 2022 193,420 RSUs were granted to Criteo employees subject to continued employment.
On August 1, 2022, 2,960,243 Treasury shares were transferred to the Founder (referred to as Lock Up Shares or "LUS"), as partial consideration for the Iponweb Acquisition. As these shares are subject to a lock-up period that expires in three installments on each of the first three anniversaries of the Iponweb Acquisition, unless the Founder's employment agreement is terminated under certain circumstances during the pendency of such lock-up period, they are considered as equity settled share-based payments under ASC 718 and are accounted over the three-year vesting period (included in the column RSU/PSU/LUS in the table above). The shares were valued based on the volume weighted average price of one ADS traded on Nasdaq during the twenty (20) trading days immediately preceding July 28, 2022.
There have been no changes in the vesting and method of valuation of the BSPCEs, OSAs, RSUs, or BSAs from what was disclosed in Note 1920 to the consolidated financial statements included in the Company's Annual Report on Form 10-K for the year ended December 31, 2021, filed with the SEC on February 25, 2022.

Change in number of outstanding BSPCE / OSA / RSU / PSU / LUS / BSA
OSA/BSPCERSU/PSUBSATotalOSA/BSPCERSU/PSU/LUSBSATotal
Balance at January 1, 2022Balance at January 1, 2022570,801 5,299,356 343,775 6,213,932 Balance at January 1, 2022570,801 5,299,356 343,775 6,213,932 
GrantedGranted— 726,521 — 726,521 Granted— 5,592,890 — 5,592,890 
Exercised (OSA/BSPCE/BSA)Exercised (OSA/BSPCE/BSA)(22,047)— — (22,047)Exercised (OSA/BSPCE/BSA)(63,643)— — (63,643)
Vested (RSU)— (184,443)— (184,443)
Vested (RSU/LUS)Vested (RSU/LUS)— (1,392,436)— (1,392,436)
ForfeitedForfeited(23,420)(339,704)— (363,124)Forfeited(107,802)(839,730)— (947,532)
ExpiredExpired— — — — Expired— — — — 
Balance at March 31, 2022525,334 5,501,730 343,775 6,370,839 
Balance at September 30, 2022Balance at September 30, 2022399,356 8,660,080 343,775 9,403,211 

Breakdown of the Closing Balance
OSA/BSPCERSUBSA
Number outstanding525,334 5,501,730 343,775 
Weighted-average exercise price19.41 NA15.12 
Number vested256,600 — 278,790 
Weighted-average exercise price25.21 NA15.75 
Weighted-average remaining contractual life of options outstanding, in years5.54NA5.54



OSA/BSPCERSU/PSU/LUSBSA
Number outstanding399,356 8,660,080 343,775 
Weighted-average exercise price21.49 NA15.12 
Number vested277,928 — 304,500 
Weighted-average exercise price23.98 NA15.18 
Weighted-average remaining contractual life of options outstanding, in years4.68NA5.04
2024



Reconciliation with the Unaudited Consolidated Statements of Income
Three Months EndedThree Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021
(in thousands)(in thousands)
R&DS&OG&ATotalR&DS&OG&ATotalR&DS&OG&ATotalR&DS&OG&ATotal
RSUs$(3,968)$(2,611)$(2,404)$(8,983)$(2,496)$(1,649)$(2,288)$(6,433)
RSUs / LUSsRSUs / LUSs$(11,621)$(4,572)$(4,261)$(20,454)$(4,858)$(3,818)$(3,931)$(12,607)
Share options / BSPCEShare options / BSPCE— 45 (103)(58)— (105)(222)(327)Share options / BSPCE— (5)(62)(67)— (58)(157)(215)
Total share-based compensationTotal share-based compensation(3,968)(2,566)(2,507)(9,041)(2,496)(1,754)(2,510)(6,760)Total share-based compensation(11,621)(4,577)(4,323)(20,521)(4,858)(3,876)(4,088)(12,822)
BSAsBSAs— — (448)(448)— — (455)(455)BSAs— — (563)(563)— — (467)(467)
Total equity awards compensation expenseTotal equity awards compensation expense$(3,968)$(2,566)$(2,955)$(9,489)$(2,496)$(1,754)$(2,965)$(7,215)Total equity awards compensation expense$(11,621)$(4,577)$(4,886)$(21,084)$(4,858)$(3,876)$(4,555)$(13,289)
    

Nine Months Ended
September 30, 2022September 30, 2021
(in thousands)
R&DS&OG&ATotalR&DS&OG&ATotal
RSUs / LUSs$(21,166)$(9,892)$(10,006)$(41,064)$(11,572)$(9,026)$(9,402)$(30,000)
Share options / BSPCE— 197 (244)(47)— (240)(568)(808)
Total share-based compensation(21,166)(9,695)(10,250)(41,111)(11,572)(9,266)(9,970)(30,808)
BSAs— — (1,483)(1,483)— — (1,366)(1,366)
Total equity awards compensation expense$(21,166)$(9,695)$(11,733)$(42,594)$(11,572)$(9,266)$(11,336)$(32,174)


2125


Note 11.12. Financial and Other Income and Expenses
The condensed consolidated statements of income line item “Financial income (expense)” can be broken down as follows:
Three Months EndedThree Months EndedNine Months Ended
March 31,
2022
March 31,
2021
September 30,
2022
September 30,
2021
September 30,
2022
September 30,
2021
(in thousands)(in thousands)
Financial income from cash equivalentsFinancial income from cash equivalents$133 $128 Financial income from cash equivalents$170 $179 $543 $505 
Interest and feesInterest and fees(547)(540)Interest and fees(422)(445)(1,391)(1,491)
Interest on debtInterest on debt(530)(417)Interest on debt(332)(361)(1,076)(1,242)
FeesFees(17)(123)Fees(90)(84)(315)(249)
Foreign exchange gain (loss)Foreign exchange gain (loss)4,463 (798)Foreign exchange gain (loss)3,795 952 24,384 (367)
Other financial expenseOther financial expense(19)492 Other financial expense(58)(840)391 (38)
Total Financial and Other income (expense)Total Financial and Other income (expense)$4,030 $(718)Total Financial and Other income (expense)$3,485 $(154)$23,927 $(1,391)

The $4.0$3.5 million financial and other income and the $0.7$23.9 million financial and other expensesincome for the three months and nine months ended March 31,September 30, 2022, and March 31, 2021, respectively, were driven by the recognition of a positive impact of foreign exchange reevaluations net of related hedging and the up-front fees amortization, the non-utilization costs, and the financial expense relating to our available Revolving Credit Facility ("RCF") financing.
At March 31,September 30, 2022, our exposure to foreign currency risk was centralized at Criteo S.A. and hedged using foreign currency swaps or forward purchases or sales of foreign currencies.



2226


Note 12.13. Income Taxes
Breakdown of Income Taxes
The tax provision for interim periods is determined using an estimate of our annual effective tax rate (“AETR”), adjusted for discrete items arising in the period. To calculate our estimated AETR, we estimate our income before taxes and the related tax expense or benefit for the full fiscal year (total of expected current and deferred tax provisions), excluding the effect of significant unusual or infrequently occurring items or comprehensive income items not recognized in the statement of income. Each quarter, we update our estimate of the annual effective tax rate, and if our estimated annual tax rate does change, we make a cumulative adjustment in that quarter. Our quarterly tax provision, and our quarterly estimate of our annual effective tax rate, are subject to significant volatility due to several factors including our ability to accurately predict our income (loss) before provision for income taxes in multiple jurisdictions and the changes in foreign exchange rates. Our effective tax rate in the future will depend on the portion of our profits earned within and outside of France.
On August 16, 2022, the "Inflation Reduction Act" (H.R. 5376) (the "IRA") was signed into law in the United States. Among other things, the IRA imposes a 15% corporate alternative minimum tax for tax years beginning after December 31, 2022, levies a 1% excise tax on net stock repurchases after December 31, 2022, and provides tax incentives to promote clean energy. We are still in the process of analyzing the provisions of the IRA. We do not currently expect the IRA to have a material impact on the Company's Consolidated Financial Statements.
The condensed consolidated statements of income line item “Provisionfollowing table presents provision for income taxes” can be broken down as follows:taxes:
Three Months Ended
March 31, 2022March 31, 2021
(in thousands)
Current income tax$(7,546)$(5,053)
Net change in deferred taxes(2,868)(4,998)
Provision for income taxes$(10,414)$(10,051)
Nine Months Ended
September 30, 2022September 30, 2021
(in thousands)
Provision for income tax expense (benefit)$4,735 $22,033 

For the threenine months ended March 31,September 30, 2022 and March 31,September 30, 2021, we used an annual estimated tax rate of33%provision for incomes taxes is $4.7 million and 30%, respectively, to calculate the$22.0 million, respectively. The nine months ended September 30, 2022 provision for income taxes.taxes differs from the nominal standard French rate of 25.0% due to non-tax deductibility of the loss contingency related to the CNIL matter as described in Note 15 and a discrete tax expense related to change in valuation allowance for certain US deferred tax assets.

Current tax assets and liabilities
The total amount of current tax assets and liabilities consists mainly of prepayments of income taxes and credits of Criteo S.A., Criteo Corp., and Criteo GmbH.
2327


Note 13.14. Earnings Per Share
Basic Earnings Per Share
We calculate basic earnings per share by dividing the net income or loss for the period attributable to shareholders of the Parent by the weighted average number of shares outstanding.
Three Months EndedThree Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021September 30, 2022September 30, 2021
Net income attributable to shareholders of Criteo S.A.$20,587 $22,406 
Net income (loss) attributable to shareholders of Criteo S.A.Net income (loss) attributable to shareholders of Criteo S.A.$6,579 $23,481 $(6,448)$60,691 
Weighted average number of shares outstandingWeighted average number of shares outstanding60,738,299 60,741,674 Weighted average number of shares outstanding60,318,114 60,873,594 60,431,597 60,759,613 
Basic earnings per shareBasic earnings per share$0.34 $0.37 Basic earnings per share$0.11 $0.39 $(0.11)$1.00 
Diluted Earnings Per Share
We calculate diluted earnings per share by dividing the net income or loss attributable to shareholders of the Parent by the weighted average number of shares outstanding plus any potentially dilutive shares not yet issued from share-based compensation plans (see(refer to Note 10). There were no other potentially dilutive instruments outstanding as of March 31,September 30, 2022 and March 31,September 30, 2021. Consequently, all potential dilutive effects from shares are considered.
For each period presented, a contract to issue a certain number of shares (i.e,(i.e., share option, non-employee warrant, employee warrant ("BSPCE")) is assessed as potentially dilutive if it is “in the money” (i.e., the exercise or settlement price is lower than the average market price).
Three Months EndedThree Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021September 30, 2022September 30, 2021
Net income attributable to shareholders of Criteo S.A.$20,587 $22,406 
Net income (loss) attributable to shareholders of Criteo S.A.Net income (loss) attributable to shareholders of Criteo S.A.$6,579 $23,481 $(6,448)$60,691 
Weighted average number of shares outstanding of Criteo S.A.Weighted average number of shares outstanding of Criteo S.A.60,738,299 60,741,674 Weighted average number of shares outstanding of Criteo S.A.60,318,114 60,873,594 60,431,597 60,759,613 
Dilutive effect of :Dilutive effect of :Dilutive effect of :
Restricted share awards ("RSUs")Restricted share awards ("RSUs")2,591,530 2,972,382 Restricted share awards ("RSUs")2,715,552 2,865,581 2,402,215 3,074,241 
Share options and BSPCEShare options and BSPCE179,089 296,071 Share options and BSPCE111,342 334,028 126,117 375,211 
Share warrantsShare warrants104,632 67,282 Share warrants90,803 124,483 90,426 104,461 
Weighted average number of shares outstanding used to determine diluted earnings per shareWeighted average number of shares outstanding used to determine diluted earnings per share63,613,550 64,077,409 Weighted average number of shares outstanding used to determine diluted earnings per share63,235,811 64,197,686 63,050,355 64,313,526 
Diluted earnings per shareDiluted earnings per share$0.32 $0.35 Diluted earnings per share$0.10 $0.37 $(0.10)$0.94 

The weighted average number of securities that were anti-dilutive for diluted EPS for the periods presented but which could potentially dilute EPS in the future are as follows:
Three Months Ended
March 31, 2022March 31, 2021
Restricted share awards58,840 332,300 
Share options and BSPCE— — 
Weighted average number of anti-dilutive securities excluded from diluted earnings per share58,840 332,300 

2428


Three Months EndedNine Months Ended
September 30, 2022September 30, 2021September 30, 2022September 30, 2021
Restricted share awards44,850 — 162,876 396,937 
Share options and BSPCE— — — — 
Weighted average number of anti-dilutive securities excluded from diluted earnings per share44,850 — 162,876 396,937 

Note 14.15. Commitments and contingencies
Commitments
Revolving Credit Facilities, Credit Line Facilities and Bank Overdrafts     
We are party to an RCFOn September 27, 2022, we entered into a new Revolving Credit Facility ("RCF") with a five year tenor with a syndicate of banks which allows us to draw up to €294.0€407.0 million ($326.4396.7 million).
We are also party to short-term credit lines and overdraft facilities with HSBC plc, BNP Paribas and LCL with an authorization to draw up to a maximum of €21.5 million ($23.921.0 million) in the aggregate under the short-term credit lines and overdraft facilities. As of March 31,September 30, 2022, we had not drawn on any of these facilities. Any loans or overdrafts under these short-term facilities bear interest based on the one month EURIBOR rate or three month EURIBOR rate. As these facilities are exclusively short-term credit and overdraft facilities, our banks have the ability to terminate such facilities on short notice.
Contingencies
Changes in provisions during the presented periods are summarized below:
Provision for employee-related litigationOther provisionsTotalProvision for employee-related litigationOther provisionsTotal
(in thousands)(in thousands)
Balance at January 1, 2022Balance at January 1, 2022$1,117 $1,942 $3,059 Balance at January 1, 20221,117 1,942 3,059 
IncreaseIncrease17 — 17 Increase91 63,936 64,027 
Provision usedProvision used(79)— (79)Provision used(473)(302)(775)
Provision released not used*(65)— (65)
Provision released not usedProvision released not used(140)(398)(538)
OtherOther— 32,731 32,731 
Currency translation adjustmentsCurrency translation adjustments(31)(37)(68)Currency translation adjustments(121)(5,614)(5,735)
Balance at March 31, 2022$959 $1,905 $2,864 
Balance at September 30, 2022Balance at September 30, 2022474 92,295 92,769 
- of which current - of which current959 1,905 2,864  - of which current474 59,564 60,038 
- of which non-current- of which non-current— 32,731 32,731 
*Due to changes in management's latest estimates
The amount of the provisions represents management’s latest estimate of the expected impact.
Other includes $32.7 million provisions related to certain items accounted for under "ASC 450 Contingencies". These risks were identified and recognized as part of the Iponweb Acquisition. We have recorded an indemnification asset in the full amount of the provision as the Company is indemnified against certain tax liabilities under the the FPA. The indemnification asset is recorded as part of "Other non current assets" on the consolidated statement of financial position.

29


Regulatory matters
As indicatedpreviously reported in our Annual Report on Form 10-K for the year ended December 31, 2021, in November 2018, Privacy International filed a complaint with certain data protection authorities, including France's Commission Nationale de l'Informatique et des Libertés ("CNIL"), against Criteo and a number of other similarly situated advertising technology companies, arguing that certain of these companies' practices dowere not complyin compliance with the European Union's General Data Protection Regulation ("GDPR"). In January 2020, CNIL opened a formal investigation into Criteo in response to this complaint, which is still ongoing as per CNIL’s notification to Criteo datedand on June 23, 2021, whichCNIL notified the Company of the appointment of an investigator (rapporteur)investigator(rapporteur) for the ongoing investigation. The investigation also covers another complaint against Criteo received in November 2018 by CNIL from the European Center for Digital Rights ("NOYB"). There can be no assurance
On August 3, 2022, the assigned rapporteur issued a report that actions byclaimed certain GDPR violations, in particular relating to the Company’s contractual relationships with its advertisers and publishers with respect to consent collection oversight. The report includes a proposed financial sanction against the Company will not be required as a resultof €60.0 million ($65.4 million).Under the CNIL sanction procedures, Criteo has the right to respond in writing to the report, both with respect to the GDPR findings and the value of the investigation. However, atsanction, following which there will be a formal hearing before the current phaseCNIL Sanction Committee. The CNIL Sanction Committee will then issue a draft decision that will be submitted for consultation to other European data protection authorities as part of the investigation, duecooperation mechanism mandated by GDPR. Any final decision, including regarding potential financial penalties, will likely not occur until 2023.

Pursuant to the absence of anyU.S. GAAP, we establish accruals for specific grievance or sanction and the lack of any legal grounds therefor, we consider this to be an unasserted claim for which an unfavorable outcomeproceedings when it is only reasonably possible,considered probable that a loss has been incurred and the amount of the potential loss cannotcan be reasonably estimated, in accordance with "ASC 450 Contingencies”and these accruals are reviewed and adjusted each quarter based on the information available at that time.

Given the receipt of this report, which included a proposed sanction penalty of €60.0 million ($65.4 million), therefore, we have not accruedaccounted for the proposed penalty as a provision for a loss contingency.contingency, which is reflected in our financial statements for the period ended as of June 30, 2022 as general and administrative expenses. Such amount could be lower or higher based on the final resolution and merits of the claims made in the report.



2530


Note 15.16. Breakdown of Revenue and Non-Current Assets by Geographical Areas
The Company operates in the following 3three geographical markets:
•    Americas (North and South America);
•    EMEA (Europe, Middle-East and Africa); and
•    Asia-Pacific.
The following tables disclose our consolidated revenue for each geographical area for each of the reported periods. Revenue by geographical area is based on the location of advertisers’ campaigns.

AmericasEMEAAsia-PacificTotal
For the three months ended:(in thousands)
March 31, 2022$194,847 $193,954 $121,766 $510,567 
March 31, 2021$203,900 $212,096 $125,081 $541,077 
AmericasEMEAAsia-PacificTotal
For the three months ended:(in thousands)
September 30, 2022$201,274 $150,915 $94,732 $446,921 
September 30, 2021$204,428 $188,354 $115,798 $508,580 
Revenue generated in France, the country of incorporation of the Parent,Parent, amounted to $30.8$23.2 million and $37.7$33.5 million for the three months ended March 31,September 30, 2022 and 2021, respectively.
AmericasEMEAAsia-PacificTotal
For the nine months ended:(in thousands)
September 30, 2022$609,461 $521,736 $321,381 $1,452,578 
September 30, 2021$629,555 $609,753 $361,660 $1,600,968 

Revenue generated in Fran
ce amounted to $83.3 million and $110.3 million for the nine months ended September 30, 2022 and September 30, 2021, respectively.
Revenue generated in other significant countries where we operate is presented in the following table:
Three Months EndedThree Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021September 30, 2022September 30, 2021
(in thousands)(in thousands)
AmericasAmericasAmericas
United StatesUnited States$171,864 $184,084 United States$180,152 $179,302 $542,034 $559,965 
EMEAEMEAEMEA
GermanyGermany$55,455 $53,596 Germany$40,808 $49,927 $144,902 $156,574 
United KingdomUnited Kingdom$18,647 $23,292 United Kingdom$19,572 $18,936 $56,225 $64,340 
Asia-PacificAsia-PacificAsia-Pacific
JapanJapan$77,975 $84,212 Japan$56,999 $72,437 $196,818 $231,440 


2631


Other Information
For each reported period, non-current assets (corresponding to the net book value of tangible and intangible assets, excluding right of use assets related to lease agreements) are presented in the table below. The geographical information includes results from the locations of legal entities.
Of whichOf whichOf whichOf whichOf which
HoldingAmericasUnited StatesEMEAAsia-PacificJapanSingaporeTotalAmericasUnited StatesEMEAFranceAsia-PacificJapanSingaporeTotal
(in thousands)(in thousands)(in thousands)
March 31, 2022$88,303 $83,755 $82,504 $5,619 $30,928 $12,001 $14,824 $208,605 
September 30, 2022September 30, 2022$77,134 $75,216 $4,650 $85,967 $24,206 $8,834 $11,685 $191,957 
December 31, 2021December 31, 2021$97,627 $84,954 $83,843 $6,036 $33,971 $14,159 $15,650 $222,588 December 31, 2021$84,954 $83,843 $6,036 $97,627 $33,971 $14,159 $15,650 $222,588 

Note 16.17. Related Parties
There were no significant related-party transactions pursuant to ASC 850 during the period nor any change in the nature of the transactions as describeddescribed in Note 25 to the consolidatedconsolidated financial statements included in the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 2021.
2732


Note 17.18. Subsequent Events
The Company evaluated all subsequent events that occurred after March 31,September 30, 2022 through the date of issuance of the unaudited condensed consolidated financial statements and determined there are no significant events that require adjustments or disclosure.
2833


Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations.

The following discussion should be read in conjunction with the unaudited condensed consolidated financial statements and related notes thereto included elsewhere in this Quarterly Report on Form 10-Q and the audited consolidated financial statements and related notes thereto included in our Annual Report on Form 10-K for the year ended December 31, 2021, filed with the Securities and Exchange Commission, or "SEC", on February 25, 2022.

Critical Accounting Policies and Estimates

There have been no material changes to our critical accounting policies and estimates from the information provided in Item 2, "Management's Discussion and Analysis of Financial Condition and Results of Operations," included in our Annual Report filed on Form 10-K for the year ended December 31, 2021.

Recently Issued Pronouncements

See "Recently Issued Accounting Standards" under Note 1, "Summary of Significant Accounting Policies," of the Notes to Unaudited Condensed Consolidated Financial Statements for a discussion of certain accounting standards that have been issued during 2022.

Use of Non-GAAP Financial Measures

This Form 10-Q includes the following financial measures defined as non-GAAP financial measures by the SEC: Contribution ex-TAC, Adjusted EBITDA and Adjusted Net Income. These measures are not calculated in accordance with U.S. GAAP.

Contribution ex-TAC is a profitability measure akin to gross profit. It is calculated by deducting traffic acquisition costs ("TAC") from revenue and reconciled to gross profit through the exclusion of other cost of revenue. Contribution ex-TAC is not a measure calculated in accordance with U.S. GAAP. We have included Contribution ex-TAC because it is a key measure used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions. In particular, we believe that this measure can be useful for period-to-period comparisons of our business. Accordingly, we believe that Contribution ex-TAC provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors.
Adjusted EBITDA is our consolidated earnings before financial income (expense), income taxes, depreciation and amortization, adjusted to eliminate the impact of equity awards compensation expense, pension service costs, and restructuring related and transformation costs.costs, certain acquisition and integration costs and a loss contingency related to a regulatory matter. Adjusted EBITDA and Adjusted EBITDA margin are key measures used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget and to develop short- and long-term operational plans. In particular, we believe that by eliminating equity awards compensation expense, pension service costs and restructuring related and transformation costs, Adjusted EBITDA and Adjusted EBITDA margin can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Adjusted EBITDA and Adjusted EBITDA margin provide useful information to investors and the market generally in understanding and evaluating our results of operations in the same manner as our management and board of directors.
Adjusted Net Income is our net income adjusted to eliminate the impact of equity awards compensation expense, amortization of acquisition-related intangible assets, restructuring related and transformation costs, certain acquisition and integration costs, a loss contingency related to a regulatory matter, and the tax impact of these adjustments. Adjusted Net Income and Adjusted diluted EPS are key measures used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital. In particular, we believe that by eliminating equity awards compensation expense, amortization of acquisition-related intangible assets, restructuring related and transformation costs and the tax impact of these adjustments, Adjusted Net Income and Adjusted diluted EPS can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Adjusted Net Income and Adjusted diluted EPS provide useful information to investors and the market generally in understanding and evaluating our results of operations in the same manner as our management and board of directors.

29


Please refer to the supplemental financial tables provided for a reconciliation of Contribution ex-TAC to gross profit, Adjusted EBITDA to net income, and Adjusted Net Income to net income in each case, the most comparable U.S. GAAP measurement. Our use of non-GAAP financial measures has limitations as an analytical tool, and you should not consider them in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP.
34


Some of these limitations are: (1) other companies, including companies in our industry which have similar business arrangements, may address the impact of TAC differently; and (2) other companies may report Contribution ex-TAC, Adjusted EBITDA, Adjusted Net Income, or similarly titled measures but calculate them differently or over different regions, which reduces their usefulness as comparative measures. Because of these and other limitations, you should consider these measures alongside our U.S. GAAP financial results, including revenue and net income.

30


Condensed Consolidated Statements of Income Data (Unaudited):
Three Months EndedThree Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021September 30, 2022September 30, 2021
(in thousands, except share and per share data)(in thousands, except share and per share data)
RevenueRevenue$510,567 $541,077 Revenue$446,921 $508,580 $1,452,578 $1,600,968 
Cost of revenue (1)
Cost of revenue (1)
Cost of revenue (1)
Traffic acquisition costsTraffic acquisition costs(293,650)(327,667)Traffic acquisition costs(233,543)(297,619)(807,758)(956,364)
Other cost of revenueOther cost of revenue(32,893)(34,712)Other cost of revenue(33,771)(34,935)(96,214)(107,011)
Gross profitGross profit184,024 178,698 Gross profit179,607 176,026 548,606 537,593 
Operating expensesOperating expensesOperating expenses
Research and development expenses (1)
Research and development expenses (1)
(34,027)(31,697)
Research and development expenses (1)
(42,725)(33,345)(118,248)(106,957)
Sales and operations expenses (1)
Sales and operations expenses (1)
(88,999)(79,354)
Sales and operations expenses (1)
(90,051)(75,619)(278,363)(235,724)
General and administrative expenses (1)
General and administrative expenses (1)
(33,336)(33,428)
General and administrative expenses (1)
(42,353)(34,877)(176,361)(108,779)
Total operating expensesTotal operating expenses(156,362)(144,479)Total operating expenses(175,129)(143,841)(572,972)(451,460)
Income from operationsIncome from operations27,662 34,219 Income from operations4,478 32,185 (24,366)86,133 
Financial and Other income (expense)Financial and Other income (expense)4,030 (718)Financial and Other income (expense)3,485 (154)23,927 (1,391)
Income before taxes31,692 33,501 
Income (loss) before taxesIncome (loss) before taxes7,963 32,031 (439)84,742 
Provision for income taxesProvision for income taxes(10,414)(10,051)Provision for income taxes(1,442)(7,801)(4,735)(22,033)
Net income$21,278 $23,450 
Net income available to shareholders of Criteo S.A.$20,587 $22,406 
Net income (loss)Net income (loss)$6,521 $24,230 $(5,174)$62,709 
Net income (loss) available to shareholders of Criteo S.A.Net income (loss) available to shareholders of Criteo S.A.$6,579 $23,481 $(6,448)$60,691 
Net income allocated to shareholders per share:
Net income (loss) allocated to shareholders per share:Net income (loss) allocated to shareholders per share:
BasicBasic$0.34 $0.37 Basic$0.11 $0.39 $(0.11)$1.00 
DilutedDiluted$0.32 $0.35 Diluted$0.10 $0.37 $(0.10)$0.94 
Weighted average shares outstanding used in computing per share amounts:Weighted average shares outstanding used in computing per share amounts:Weighted average shares outstanding used in computing per share amounts:
BasicBasic60,738,299 60,741,674 Basic60,318,114 60,873,594 60,431,597 60,759,613 
DilutedDiluted63,613,550 64,077,409 Diluted63,235,811 64,197,686 63,050,355 64,313,526 
(1)Cost of revenue and operating expenses include equity awards compensation expense, pension service costs, depreciation and amortization expense, restructuring related and transformation costs, and acquisition-related costs:
3135



Detailed Information on Selected Items (unaudited):
Three Months EndedThree Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021September 30, 2022September 30, 2021
(in thousands)(in thousands)
Equity awards compensation expenseEquity awards compensation expenseEquity awards compensation expense
Research and development expensesResearch and development expenses$3,967 $2,496 Research and development expenses$11,621 $4,858 $21,166 $11,572 
Sales and operations expensesSales and operations expenses2,568 2,369 Sales and operations expenses4,577 3,875 9,695 9,880 
General and administrative expensesGeneral and administrative expenses2,955 3,017 General and administrative expenses4,886 4,557 11,733 11,389 
Total equity awards compensation expenseTotal equity awards compensation expense$9,490 $7,882 Total equity awards compensation expense$21,084 $13,290 $42,594 $32,841 
Pension service costsPension service costsPension service costs
Research and development expensesResearch and development expenses142 175 Research and development expenses130 170 408 520 
Sales and operations expensesSales and operations expenses40 53 Sales and operations expenses40 52 119 158 
General and administrative expensesGeneral and administrative expenses93 110 General and administrative expenses77 108 259 327 
Total pension service costs (a)
Total pension service costs (a)
$275 $338 
Total pension service costs (a)
$247 $330 $786 $1,005 
Depreciation and amortization expenseDepreciation and amortization expenseDepreciation and amortization expense
Cost of revenue (data center equipment)Cost of revenue (data center equipment)14,632 15,244 Cost of revenue (data center equipment)11,972 15,520 39,229 46,508 
Research and development expenses (b)
Research and development expenses (b)
3,293 1,753 
Research and development expenses (b)
3,208 2,557 9,682 6,517 
Sales and operations expenses (c)
Sales and operations expenses (c)
3,609 3,954 
Sales and operations expenses (c)
3,540 3,545 10,878 11,201 
General and administrative expensesGeneral and administrative expenses610 903 General and administrative expenses563 679 1,779 2,420 
Total depreciation and amortization expenseTotal depreciation and amortization expense$22,144 $21,854 Total depreciation and amortization expense$19,283 $22,301 $61,568 $66,646 
Acquisition-related costsAcquisition-related costsAcquisition-related costs
Sales and operationsSales and operations(11)— 167 — 
General and administrative expensesGeneral and administrative expenses2,544 — General and administrative expenses6,981 2,091 11,324 5,138 
Total acquisition-related costsTotal acquisition-related costs$2,544 $ Total acquisition-related costs$6,970 $2,091 $11,491 $5,138 
Loss contingency on regulatory matterLoss contingency on regulatory matter
General and administrativeGeneral and administrative(1,764)— 63,920 — 
Total loss contingency on regulatory matterTotal loss contingency on regulatory matter$(1,764)$ $63,920 $ 
Restructuring related and transformation (gain) costsRestructuring related and transformation (gain) costsRestructuring related and transformation (gain) costs
Research and development expensesResearch and development expenses1,436 Research and development expenses(53)(1,029)985 5,238 
Sales and operations expensesSales and operations expenses456 7,367 Sales and operations expenses(624)(106)3,908 8,812 
General and administrative expensesGeneral and administrative expenses245 2,833 General and administrative expenses596 (632)1,661 5,815 
Total Restructuring related and transformation (gain) costsTotal Restructuring related and transformation (gain) costs$710 $11,636 Total Restructuring related and transformation (gain) costs$(81)$(1,767)$6,554 $19,865 
(a) Effective January 1, 2012, actuarial gains and losses are recognized in other comprehensive income.
(b) Includes acquisition-related amortization of intangible assets of $1.5$1.4 million and $0.7$1.1 million for the three months ended March 31,September 30, 2022 and 2021, respectively .and $4.4 million and $2.6 million for the nine months ended September 2022 and, 2021, respectively.
(c) Includes acquisition-related amortization of intangible assets of $2.1 million and $2.2 million for the three months ended March 31,September 30, 2022 and 2021, respectively and $6.5 million and $6.6 million for the nine months ended September 30, 2022 and 2021, respectively.





3236



Detailed Information on Restructuring related and Transformation costs (unaudited):

Three Months EndedThree Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021September 30, 2022September 30, 2021
(in thousands)(in thousands)
(Gain) from forfeitures of share-based compensation awards(Gain) from forfeitures of share-based compensation awards— (666)(Gain) from forfeitures of share-based compensation awards— — — (666)
Facilities related (gain) costsFacilities related (gain) costs533 6,616 Facilities related (gain) costs(284)(1,645)1,002 14,692 
Payroll related (gain) costsPayroll related (gain) costs— 5,152 Payroll related (gain) costs(306)(334)4,686 4,637 
Consulting costs related to transformationConsulting costs related to transformation177 534 Consulting costs related to transformation509 212 866 1,202 
Total restructuring related and transformation (gain) costsTotal restructuring related and transformation (gain) costs$710 $11,636 Total restructuring related and transformation (gain) costs$(81)$(1,767)$6,554 $19,865 
For the three months ended March 31,and the nine months ended September 30, 2022 and March 31,September 30, 2021, respectively, the cash outflows related to restructuring related and transformation costs were $0.9$6.6 million, and $6.1$4.4 million and 9.7 million, and $20.9 million respectively, and were mainly comprised of payroll costs, broker and termination penalties related to real-estate facilities and other consulting fees.

Consolidated Statements of Financial Position Data (unaudited):

March 31, 2022December 31,
2021
(in thousands)
Cash and cash equivalents$589,343 $515,527 
Total assets1,915,340 1,983,591 
Trade receivables, net of credit losses479,636 581,988 
Total financial liabilities3,835 1,002 
Total liabilities712,817 785,271 
Total equity$1,202,523 $1,198,320 

Other Financial and Operating Data (unaudited):
Three Months Ended
March 31, 2022March 31, 2021
(in thousands, except client data)
Number of clients21,597 20,626 
Contribution ex-TAC (3)
$216,917 $213,410 
Adjusted Net Income (4)
$33,774 $43,152 
Adjusted EBITDA (5)
$62,825 $75,929 

Three Months EndedNine Months Ended
September 30, 2022September 30, 2021September 30, 2022September 30, 2021
(in thousands, except client data)
Number of clients21,673 21,747 21,673 21,747 
Contribution ex-TAC (3)
$213,378 $210,961 $644,820 $644,604 
Adjusted Net Income (4)
$33,225 $41,033 $121,260 $125,041 
Adjusted EBITDA (5)
$50,176 $68,430 $162,994 $211,628 

3337


(3) We define Contribution ex-TAC as a profitability measure akin to gross profit. It is calculated by deducting traffic acquisition costs from revenue and reconciled to gross profit through the exclusion of other cost of revenue. Contribution ex-TAC is not a measure calculated in accordance with U.S. GAAP. We have included Contribution ex-TAC because it is a key measure used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions. In particular, we believe that this measure can be useful for measuring for period-to-period comparisons of our business. Accordingly, we believe that Contribution ex-TAC provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Contribution ex-TAC has limitations as an analytical tool, and you should not consider them in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) other companies, including companies in our industry which have similar business arrangements, may address the impact of TAC differently; (b) other companies may report Contribution ex-TAC or similarly titled measures but calculate them differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Contribution ex-TAC alongside our other U.S. GAAP financial result measures. The below table provides a reconciliation of Contribution ex-TAC to gross profit:
Three Months EndedThree Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021September 30, 2022September 30, 2021
(in thousands, except client data)
Gross ProfitGross Profit$184,024 $178,698 Gross Profit$179,607 $176,026 $548,606 $537,593 
Other Cost of RevenueOther Cost of Revenue32,893 34,712 Other Cost of Revenue$33,771 34,935 96,214 107,011 
Contribution ex-TAC (1)
Contribution ex-TAC (1)
$216,917 $213,410 
Contribution ex-TAC (1)
$213,378 $210,961 $644,820 $644,604 


3438


(4) We define Adjusted Net Income as our net income adjusted to eliminate the impact of equity awards compensation expense, amortization of acquisition-related intangible assets, restructuring related and transformation costs, certain acquisition and acquisition-relatedintegration costs, a loss contingency related to a regulatory matter, and the tax impact of the foregoingthese adjustments. Adjusted Net Income is not a measure calculated in accordance with U.S. GAAP. We have includedand Adjusted Net Income in this Form 10-Q because it is adiluted EPS are key measuremeasures used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital. In particular, we believe that the elimination of equity awards compensation expense, amortization of acquisition-related intangible assets, restructuring related and transformation costs and, acquisition-related costs, and the tax impact of the foregoing adjustments in calculating Adjusted Net Income and Adjusted diluted EPS can provide a useful measuremeasures for period-to-period comparisons of our core business. Accordingly, we believe that Adjusted Net Income providesand Adjusted diluted EPS provide useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Adjusted Net Income has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) Adjusted Net Income does not reflect the potentially dilutive impact of equity-based compensation or the impact of certain acquisition relatedacquisition-related costs; and (b) other companies, including companies in our industry, may calculate Adjusted Net Income or similarly titled measures differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Adjusted Net Income alongside our other U.S. GAAPGAAP-based financial results, including net income. The following table presents a reconciliation of Adjusted Net Income to net income, the most directly comparable U.S. GAAP measure, for each of the periods indicated:income:

Three Months Ended
March 31, 2022March 31, 2021
(in thousands)
Net income$21,278 $23,450 
Adjustments:
Equity awards compensation expense9,490 7,882 
Amortization of acquisition-related intangible assets3,708 2,935 
Acquisition-related costs2,544 — 
Restructuring related and transformation (gain) costs710 11,636 
Tax impact of the above adjustments(3,956)(2,751)
Adjusted Net Income$33,774 $43,152 


Three Months EndedNine Months Ended
September 30, 2022September 30, 2021September 30, 2022September 30, 2021
(in thousands)
Net income (loss)$6,521 $24,230 $(5,174)$62,709 
Adjustments:
Equity awards compensation expense21,084 13,290 42,594 32,841 
Amortization of acquisition-related intangible assets3,531 3,303 10,853 9,174 
Acquisition-related costs6,970 2,091 11,491 5,138 
Loss contingency on regulatory matter(1,764)— 63,920 — 
Restructuring related and transformation (gain) costs(81)(1,767)6,554 19,865 
Tax impact of the above adjustments(3,036)(114)(8,978)(4,686)
Adjusted Net Income$33,225 $41,033 $121,260 $125,041 


3539


(5) We define Adjusted EBITDA as our consolidated earnings before financial income (expense), income taxes, depreciation and amortization, adjusted to eliminate the impact of equity awards compensation expense, pension service costs, depreciation and amortization expense and certain restructuring related and transformation costs, certain acquisition and acquisition-related costs.integration costs and a loss contingency related to a regulatory matter. Adjusted EBITDA is not a measure calculated in accordance with U.S. GAAP. We have included Adjusted EBITDA in this Form 10-Q because it is a key measure used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget and to develop shortshort-term and long-term operational plans. In particular, we believe that the elimination of equity awards compensation expense, pension service costs, restructuring related and transformation costs and, acquisition-related costs in calculating Adjusted EBITDA can provide a useful measure for period-to-period comparisons of our core business. Accordingly, we believe that Adjusted EBITDA provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Adjusted EBITDA has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future, and Adjusted EBITDA does not reflect cash capital expenditure requirements for such replacements or for new capital expenditure requirements; (b) Adjusted EBITDA does not reflect changes in, or cash requirements for, our working capital needs; (c) Adjusted EBITDA does not reflect the potentially dilutive impact of equity-based compensation; (d) Adjusted EBITDA does not reflect tax payments that may represent a reduction in cash available to us; and (e) other companies, including companies in our industry, may calculate Adjusted EBITDA or similarly titled measures differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Adjusted EBITDA alongside our other U.S. GAAP financial results, including net income. The following table presents a reconciliation of Adjusted EBITDA to net income, the most directly comparable U.S. GAAP measure, for each of the periods indicated:

Three Months EndedThree Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021September 30, 2022September 30, 2021
(in thousands)(in thousands)
Net income$21,278 $23,450 
Net income (loss)Net income (loss)$6,521 $24,230 $(5,174)$62,709 
Adjustments:Adjustments:Adjustments:
Financial expense(4,030)718 
Financial income (expense)Financial income (expense)(3,526)154 (23,480)1,391 
Provision for income taxesProvision for income taxes10,414 10,051 Provision for income taxes1,442 7,801 4,735 22,033 
Equity awards compensation expenseEquity awards compensation expense9,490 7,882 Equity awards compensation expense21,084 13,290 42,594 32,841 
Pension service costsPension service costs275 338 Pension service costs247 330 786 1,005 
Depreciation and amortization expenseDepreciation and amortization expense22,144 21,854 Depreciation and amortization expense19,283 22,301 61,568 66,646 
Acquisition-related costsAcquisition-related costs2,544 — Acquisition-related costs6,970 2,091 11,491 5,138 
Loss contingency on regulatory matterLoss contingency on regulatory matter(1,764)— 63,920 — 
Restructuring related and transformation (gain) costsRestructuring related and transformation (gain) costs710 11,636 Restructuring related and transformation (gain) costs(81)(1,767)6,554 19,865 
Total net adjustmentsTotal net adjustments41,547 52,479 Total net adjustments43,655 44,200 168,168 148,919 
Adjusted EBITDAAdjusted EBITDA$62,825 $75,929 Adjusted EBITDA$50,176 $68,430 $162,994 $211,628 

3640


Results of Operations for the Periods Ended March 31,September 30, 2022 and March 31,September 30, 2021 (Unaudited)
Revenue breakdown by segment
Beginning in
Effective August 1, 2022, the first quarterCompany reports its results of 2022 and 2021, we report our segments results asoperations through the following three segments: Marketing Solutions, Retail Media and Retail Media:Iponweb.

Criteo Marketing Solutions allowSolutions: This segment allows commerce companies to address multiple marketing goals by engaging their consumers with personalized ads across the web, mobile and offline store environments.

Criteo Retail Media solutions allowMedia: This segment allows retailers to generate advertising revenues from consumer brands, and/or to drive sales for themselves, by monetizing their data and audiences through personalized ads, either on their own digital property or on the open Internet, that address multiple marketing goals.

Iponweb: This segment specializes in building real-time advertising technology and trading infrastructure, delivering advanced media buying, selling, and packaging capabilities for media owners, agencies, performance advertisers, and 3rd-party ad tech platforms.

Three months ended March 31,September 30, 2022 compared to the three months ended March 31,September 30, 2021
Three Months Ended
March 31,
2022
March 31,
2021
2022 vs 2021
(in thousands)
Revenue as reported$510,567 $541,077 (6)%
Conversion impact U.S. dollar/other currencies$25,595 
Revenue at constant currency (1)
$536,162 $541,077 (1)%
Marketing Solutions as reported$463,888 $483,190 (4)%
Conversion impact U.S. dollar/other currencies$25,082 
Marketing Solutions at constant currency (1)
488,970 483,190 %
Retail Media as reported (2)
46,679 57,887 (19)%
Conversion impact U.S. dollar/other currencies$513 
Retail Media at constant currency (1)
47,192 57,887 (18)%
Revenue for the three months ended March 31, 2022 decreased (6)%, or (1)% on a constant currency basis, to $510.6 million compared to the three months ended March 31, 2021.

In the quarter, 88% of revenue came from existing clients while 12% came from new client additions. We added 971 net new clients year-over-year across regions.

Marketing Solutions revenue decreased (4)%, or increased 1% on a constant currency basis, to $463.9 million for the three months ended March 31, 2022, driven by healthy demand from Retail clients, both on our retargeting and audience targeting solutions, partially offset by anticipated identity and privacy changes and the suspension of the Company's operations in Russia.

Three Months Ended
September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands)
Revenue as reported$446,921 $508,580 (12)%
Conversion impact U.S. dollar/other currencies$46,392 
Revenue at constant currency (1)
$493,313 $508,580 (3)%
Marketing Solutions revenue as reported$387,288 $458,622 (16)%
Conversion impact U.S. dollar/other currencies$44,830 
Marketing Solutions revenue at constant currency (1)
432,118 458,622 (6)%
Retail Media revenue as reported (2)
41,170 49,958 (18)%
Conversion impact U.S. dollar/other currencies$1,562 
Retail Media revenue at constant currency (1)
42,732 49,958 (14)%
Iponweb revenue as reported18,463 — N/A
Conversion impact U.S. dollar/other currencies$— 
Iponweb revenue at constant currency18,463 — N/A
(1) Information herein with respect to results presented on a constantConstant currency basismeasures exclude the impact of foreign currency fluctuations and is computed by applying the prior period averageyear monthly exchange rates to current period results. We have included results on a constant currency basis because it is a key measure used by our management and board of directors to evaluate operating performance. Management reviews and analyzes business results excludingtransactions denominated in settlement or billing currencies other than the effect of foreign currency translation because they believe this better represents our underlying business trends. The table above reconciles the actual results presented in this section with the results presented on a constant currency basis.US dollar.
(2) Criteo operates as two reportable segments from December 31, 2021. The table above presents the operating results of our Marketing Solutions and Retail Media segments. APlatform, introduced in June 2020, is a strategic building block of Criteo’s Commerce Media Platform the Retail Media Platform, introduced in June 2020, and is reported under the retail media segment,segment. It is a self-service solution providing transparency, measurement and control to brands and retailers. In all arrangements running on this platform, Criteo recognizes revenue on a net basis, whereas revenue from arrangements running on legacy Retail Media solutions are accounted for on a gross basis. We expect most clients using Criteo’s legacy Retail Media solutions to transition to this platform by the second half of 2022. As new clients onboard and existing clients transition to the Retail Media Platform, Revenue may decline but Contribution ex-TAC margin is expected to increase. Contribution ex-TAC is not impacted by this transition.



3741


Retail Media revenueRevenue by segment
Revenue for the three months ended September 30, 2022 decreased (19)(12)%, or (18)(3)% on a constant currency basis, to $46.7$446.9 million compared to the three months ended September 30, 2021.
In the quarter, 88% of revenue came from existing clients while 12% came from new client additions. Our number of clients was flat year-over-year.

Marketing Solutions revenue decreased (16)%, or (6)% on a constant currency basis, to $387.3 million for the three months ended March 31,September 30, 2022, driven by anticipated identity and privacy changes and the suspension of the Company's operations in Russia, partially offset by a rebound in travel and traction in upselling and cross-selling of existing clients.

Retail Media revenue decreased (18)%, or (14)% on a constant currency basis, to $41.2 million for the three months ended September 30, 2022, reflecting the impact of recognizing revenue on a net basis for clients transitioning to the Company's platform. Criteo's platform accounts for a fast-growinggrowing share of Retail Media onsite revenue, or about 81%95% in the firstthird quarter of 2022, and its revenue is accounted for on a net basis. In the prior year period, approximately 18%63% of retail media onsite revenue was accounted for on a net basis, and as a result of this transition to a full platform business, the growth of Retail Media revenue ishas been temporarily impacted.

Reflecting the underlying economic performance, Retail Media's Contribution ex-TAC increased 46% (or 48%28%, or 32% on a constant currency basis)basis, in the firstthird quarter of 2022, driven by continued strength in Retail Media onsite, in particular in the U.S. market, and growing network effects of the platform.

Iponweb revenue for the three months ended September 30, 2022 was $18.5 million following the closing of the acquisition on August 1, 2022.

Additionally, our $510.6$446.9 million of revenue for the three months ended March 31,September 30, 2022 was negatively impacted by $25.6$46.4 million of currency fluctuations, particularly as a result of the depreciation of the Euro, Japanese Yen, British Pound, Turkish Lira, Russian Ruble Japanese Yen and the Brazilian real compared to the U.S. dollar.


42


Revenue breakdown by region
Three months ended March 31,September 30, 2022 compared to the three months ended March 31,September 30, 2021

Three Months EndedThree Months Ended
March 31,
2022
March 31,
2021
2022 vs 2021September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands)(in thousands)
Revenue as reportedRevenue as reported$510,567 $541,077 (6)%Revenue as reported$446,921 $508,580 (12)%
Conversion impact U.S. dollar/other currenciesConversion impact U.S. dollar/other currencies$25,595 Conversion impact U.S. dollar/other currencies$46,392 
Revenue at constant currency (1)
Revenue at constant currency (1)
536,162 541,077 (1)%
Revenue at constant currency (1)
493,313 508,580 (3)%
AmericasAmericasAmericas
Revenue as reportedRevenue as reported194,847 203,900 (4)%Revenue as reported201,274 204,428 (2)%
Conversion impact U.S. dollar/other currenciesConversion impact U.S. dollar/other currencies$(594)Conversion impact U.S. dollar/other currencies$3,027 
Revenue at constant currency (1)
Revenue at constant currency (1)
194,253 203,900 (5)%
Revenue at constant currency (1)
204,301 204,428 — %
EMEAEMEAEMEA
Revenue as reportedRevenue as reported193,954 212,096 (9)%Revenue as reported150,915 188,354 (20)%
Conversion impact U.S. dollar/other currenciesConversion impact U.S. dollar/other currencies$15,995 Conversion impact U.S. dollar/other currencies$27,071 
Revenue at constant currency (1)
Revenue at constant currency (1)
209,949 212,096 (1)%
Revenue at constant currency (1)
177,986 188,354 (6)%
Asia-PacificAsia-PacificAsia-Pacific
Revenue as reportedRevenue as reported121,766 125,081 (3)%Revenue as reported94,732 115,798 (18)%
Conversion impact U.S. dollar/other currenciesConversion impact U.S. dollar/other currencies$10,194 Conversion impact U.S. dollar/other currencies$16,294 
Revenue at constant currency(1)
Revenue at constant currency(1)
$131,960 $125,081 %
Revenue at constant currency (1)
$111,026 $115,798 (4)%
Revenue by region

Our revenue in the Americas region decreased (4)(2)% (or (5), or (0.06)% on a constant currency basis)basis, to $194.8$201.3 million for the three months ended March 31,September 30, 2022 compared to the three months ended March 31,September 30, 2021. This primarily reflects the impact of recognizing revenue on a net basis for Retail Media clients transitioning to the Company's platform, partially offset by continued strong performance of Retail Media as the platform continues to scale with large retailers and consumer brands, as well as positive retail trends and a rebound in travel.

Our revenue in EMEA decreased (9)(20)% (or (1), or (6)% on a constant currency basis), basis, to $194.0$150.9 million for the three months ended March 31,September 30, 2022 compared to the three months ended March 31,September 30, 2021, reflecting the suspension of the Company's operations in Russia and mixed retail trends with strength in Germany, the U.K., and emerging markets offsetting softness in France. This also reflects the U.K. and France, and solidimpact of recognizing revenue on a net basis for Retail Media clients transitioning to the Company's platform, partially offset by continued traction in Retail Media.

Our revenue in the Asia-Pacific region decreased (3)(18)% (or increased 5%, or decreased (4)% on a constant currency basis),basis, to $121.8$94.7 million for the three months ended March 31, 2022 compared to the three months ended March 31, 2021, reflecting the recovery of our retail business in the region and soft Classifieds trends.
38


Cost of Revenue
Three months ended March 31,September 30, 2022 compared to the three months ended March 31,September 30, 2021,
Three Months Ended% change
March 31,
2022
March 31,
2021
2022 vs 2021
(in thousands, except percentages)
Traffic acquisition costs*$(293,650)$(327,667)(10)%
Other cost of revenue$(32,893)$(34,712)(5)%
Total Cost of Revenue$(326,543)$(362,379)(10)%
% of revenue(64)%(67)%
Gross profit %36 %33 %
*Traffic acquisition costs breakdown by solution:
Three Months Ended% change
March 31,
2022
March 31,
2021
2022 vs 2021
(in thousands, except percentages)
Marketing Solutions$(277,800)$(290,873)(4)%
Retail Media (1)
$(15,850)$(36,794)(57)%
Traffic Acquisition Costs$(293,650)$(327,667)(10)%
reflecting mixed retail trends and a slow recovery of classifieds and travel in the region.

Cost of revenue for the three months ended March 31, 2022 decreased $(35.8) million, or (10)%, compared to the three months ended March 31, 2021. This decrease was primarily the result of a decrease of $(34.0) million, or (10)% (or (6)% on a constant currency basis) in traffic acquisition costs driven by higher volume, and a decrease of $(1.8) million, or (5)% (or NM on a constant currency basis) in other cost of revenue.
Traffic acquisition costs in Marketing Solutions decreased by (4)% or increased 1% at constant currency. This was driven by a 16% decrease (or 11% at constant currency) in the average cost per thousand impressions ("CPM") for inventory purchased, reflecting our preferred relationships with media owners, which allow us to buy quality inventory directly from large publishers and remove intermediary fees in the process, and a 7% increase in the number of impressions we purchased, reflecting our expanding relationships with existing and new publisher partners, in particular through direct connections, to support client demand for advertising campaigns.
Traffic acquisition costs in Retail Media(1) decreased by (57)%, reflecting the technical and transitory impact related to the ongoing client migration due to the transitioning of our platform. Because we recognize revenue on a net basis in all arrangements running on the platform, we expect our traffic acquisition costs for Retail Media to decrease over time as all of our clients are transitioned to the platform.
The decrease in other cost of revenue included a decrease in hosting costs of $2.0 million and depreciation and amortization expense of $0.6 million, offset by an increase in other costs of sales mainly due to the digital tax and data acquisition costs.


(1) Criteo operates as two reportable segmentsConstant currency measures exclude the impact of foreign currency fluctuations and is computed by applying the prior year monthly exchange rates to transactions denominated in settlement or billing currencies other than the US dollar.
43


Nine months ended September 30, 2022 compared to the nine months ended September 30, 2021
Revenue breakdown by segment

Nine Months Ended
September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands)
Revenue as reported$1,452,578 $1,600,968 (9)%
Conversion impact U.S. dollar/other currencies$110,110 
Revenue at constant currency (1)
$1,562,688 $1,600,968 (2)%
Marketing Solutions revenue as reported$1,291,599 $1,429,277 (10)%
Conversion impact U.S. dollar/other currencies$106,833 
Marketing Solutions revenue at constant currency (1)
1,398,432 1,429,277 (2.2)%
Retail Media revenue as reported (2)
142,516 171,691 (17)%
Conversion impact U.S. dollar/other currencies$3,277 
Retail Media revenue at constant currency (1)
145,793 171,691 (15)%
Iponweb revenue as reported18,463 — N/A
Conversion impact U.S. dollar/other currencies
Iponweb revenue at constant currency18,463 — N/A



Revenue by segment

Revenue for the nine months ended September 30, 2022 decreased (9)%, or (2)% on a constant currency basis, to $1.5 billion compared to the nine months ended September 30, 2021.

In the nine months of 2022, 88% of revenue came from December 31, 2021. The table above presents the operating resultsexisting clients while 12% came from new client additions. Our number of our clients was flat year-over-year.

Marketing Solutions revenue decreased (10)%, or (2.2)% on a constant currency basis, to $1.4 billion for the nine months ended September 30, 2022, driven by anticipated identity and privacy changes and the suspension of the Company's operations in Russia, partially offset by a rebound in travel and mixed retail trends.

Retail Media segments. Arevenue decreased (17)%, or (15)% on a constant currency basis, to $142.5 million for the nine months ended September 30, 2022, reflecting the impact of recognizing revenue on a net basis for clients transitioning to the Company's platform. Criteo's platform accounts for a fast-growing share of Retail Media onsite revenue, or about 84% in the first nine months of 2022, and its revenue is accounted for on a net basis. In the prior year period, approximately 40% of retail media onsite revenue was accounted for on a net basis, and as a result of this transition to a full platform business, the growth of Retail Media revenue has been temporarily impacted. Reflecting the underlying economic performance, Retail Media's Contribution ex-TAC increased 36%, or 40% on a constant currency basis, for the nine months ended September 30, 2022, driven by continued strength in Retail Media onsite, in particular in the U.S. market, and growing network effects of onboarding brands and retailers to the platform.


(1)Constant currency measures exclude the impact of foreign currency fluctuations and is computed by applying the prior year monthly exchange rates to transactions denominated in settlement or billing currencies other than the US dollar.

(2) The Retail Media Platform, introduced in June 2020, is a strategic building block of Criteo’s Commerce Media Platform the Retail Media Platform, introduced in June 2020, and is reported under the retail media segment,segment. It is a self-service solution providing transparency, measurement and control to brands and retailers. In all arrangements running on this platform, Criteo recognizes revenue on a net basis, whereas revenue from arrangements running on legacy Retail Media solutions are accounted for on a gross basis. We expect most clients using Criteo’s legacy Retail Media solutions to transition to this platform by the second half of 2022. As new clients onboard and existing clients transition to the Retail Media Platform, Revenue may decline but Contribution ex-TAC margin willis expected to increase. Contribution ex-TAC willis not be impacted by this transitiontransition.
3944


Iponweb revenue for the nine months ended September 30, 2022 was $18.5 million following the closing of the acquisition on August 1, 2022.

Additionally, our $1.5 billion of revenue for the nine months ended September 30, 2022 was negatively impacted by $110.1 million of currency fluctuations, particularly as a result of the depreciation of the Euro, Japanese Yen, British Pound, Turkish Lira, Russian Ruble and the Brazilian real compared to the U.S. dollar.


Nine months ended September 30, 2022 compared to the nine months ended September 30, 2021

Revenue breakdown by region
Nine Months Ended
September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands)
Revenue as reported$1,452,578 $1,600,968 (9)%
Conversion impact U.S. dollar / other currencies$110,110 
Revenue at constant currency (1)
1,562,688 1,600,968 (2)%
Americas
Revenue as reported609,461 629,555 (3)%
Conversion impact U.S. dollar / other currencies$2,090 
Revenue at constant currency (1)
611,551 629,555 (3)%
EMEA
Revenue as reported521,736 609,753 (14)%
Conversion impact U.S. dollar / other currencies$64,474 
Revenue at constant currency (1)
586,210 609,753 (4)%
Asia-Pacific
Revenue as reported321,381 361,660 (11)%
Conversion impact U.S. dollar / other currencies$43,546 
Revenue at constant currency (1)
$364,927 $361,660 %
Revenue by region

Our revenue in the Americas region decreased (3)%, or (3)% on a constant currency basis, to $609.5 million for the nine months ended September 30, 2022 compared to the nine months ended September 30, 2021. This primarily reflects the impact of recognizing revenue on a net basis for Retail Media clients transitioning to the Company's platform, partially offset by continued strong performance of Retail Media as the platform continues to scale with large retailers and consumer brands and a rebound in travel.

Our revenue in EMEA decreased (14)%, or (4)% on a constant currency basis, to $521.7 million for the nine months ended September 30, 2022 compared to the nine months ended September 30, 2021, reflecting mixed retail trends with strength in Germany and emerging markets, offsetting softness in France. This also reflects the impact of recognizing revenue on a net basis for Retail Media clients transitioning to the Company's platform, partially offset by solid traction in Retail Media.

Our revenue in the Asia-Pacific region decreased (11)%, or increased 1% on a constant currency basis, to $321.4 million for the nine months ended September 30, 2022 compared to the nine months ended September 30, 2021, reflecting the recovery of our retail business in the region and soft Classifieds trends.

(1) Constant currency measures exclude the impact of foreign currency fluctuations and is computed by applying the prior year monthly exchange rates to transactions denominated in settlement or billing currencies other than the US dollar.

45


Cost of Revenue
Three months ended September 30, 2022 compared to the three months ended September 30, 2021
Three Months Ended% change
September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands, except percentages)
Traffic acquisition costs$(233,543)$(297,619)(22)%
Other cost of revenue$(33,771)$(34,935)(3)%
Total cost of revenue$(267,314)$(332,554)(20)%
% of revenue(60)%(65)%
Gross profit %40 %35 %

Cost of revenue for the three months ended September 30, 2022 decreased $(65.2) million, or (20)%, compared to the three months ended September 30, 2021. This decrease was primarily the result of a decrease of $(64.1) million, or (22)%, or (15)% on a constant currency basis, in traffic acquisition costs driven by a lower average price partially offset by an increase in volume, and a decrease of $(1.2) million, or (3)% in other cost of revenue.

*Traffic acquisition costs breakdown by solution:
Three Months Ended% change
% change at Constant Currency (2)
September 30,
2022
September 30,
2021
2022 vs 20212022 vs 2021
(in thousands, except percentages)
Marketing Solutions$(229,266)$(276,498)(17)%(10)%
Retail Media (1)
$(4,277)$(21,121)(80)%(78)%
Traffic Acquisition Costs$(233,543)$(297,619)(22)%(15)%








(1) The Retail Media Platform, introduced in June 2020, is a strategic building block of Criteo’s Commerce Media Platform and is reported under the retail media segment. It is a self-service solution providing transparency, measurement and control to brands and retailers. In all arrangements running on this platform, Criteo recognizes revenue on a net basis, whereas revenue from arrangements running on legacy Retail Media solutions are accounted for on a gross basis. We expect most clients using Criteo’s legacy Retail Media solutions to transition to this platform by the second half of 2022. As new clients onboard and existing clients transition to the Retail Media Platform, Revenue may decline but Contribution ex-TAC margin is expected to increase. Contribution ex-TAC is not impacted by this transition.
(2) Constant currency measures exclude the impact of foreign currency fluctuations and is computed by applying the prior year monthly exchange rates to transactions denominated in settlement or billing currencies other than the US dollar.
46


Traffic acquisition costs in Marketing Solutions decreased by (17)% (or (10.5)% at constant currency). This was driven by a (31)% decrease (or (26)% at constant currency) in the average cost per thousand impressions ("CPM") for inventory purchased, including lower CPMs for signal-limited environments where Criteo continues to perform, and a 18% increase in the number of impressions we purchased, reflecting our expanding relationships with existing and new publisher partners, in particular through direct connections, to support client demand for advertising campaigns.
Traffic acquisition costs in Retail Media(1) decreased by (80)% (or (78.3)% at constant currency), reflecting the technical and transitory impact related to the ongoing client migration due to the transitioning of our platform. Because we recognize revenue on a net basis in all arrangements running on the platform, we expect our traffic acquisition costs for Retail Media to decrease over time as all of our clients are transitioned to the platform.
As Iponweb reports revenues on a net basis, it has no traffic acquisition costs.
The decrease in other cost of revenue included a decrease in depreciation and amortization expense of $3.5 million and a decrease of $0.1 million in other costs of sales mainly due to the digital tax offset by an increase in hosting costs of $(2.3) million following the replacement of certain data centers and a $0.2 million in data acquisition.

Nine months ended September 30, 2022 compared to the nine months ended September 30, 2021
Nine Months Ended% change
September 30, 2022September 30, 20212022 vs 2021
(in thousands, except percentages)
Traffic acquisition costs$(807,758)$(956,364)(16)%
Other cost of revenue$(96,214)$(107,011)(10)%
Total cost of revenue$(903,972)$(1,063,375)(15)%
% of revenue(62)%(66)%
Gross profit %38 %34 %
*Traffic acquisition costs breakdown by solution:
Nine Months Ended% change
% change at Constant Currency (2)
September 30, 2022September 30, 20212022 vs 20212022 vs 2021
(in thousands, except percentages)
Marketing Solutions$(769,520)$(861,503)(11)%(5)%
Retail Media (1)
$(38,238)$(94,861)(60)%(60)%
Traffic Acquisition Costs$(807,758)$(956,364)(16)%(11)%

Cost of revenue for the nine months ended September 30, 2022 decreased $(159.4) million, or (15)%, compared to the nine months ended September 30, 2021. This decrease was primarily the result of a decrease of $(148.6) million, or (16)% (or (11)% on a constant currency basis) in traffic acquisition costs driven by a lower average price partially offset by an increase in volume, and a decrease of $(10.8) million, or (10)% in other cost of revenue.
(1) The Retail Media Platform, introduced in June 2020, is a strategic building block of Criteo’s Commerce Media Platform and is reported under the retail media segment. It is a self-service solution providing transparency, measurement and control to brands and retailers. In all arrangements running on this platform, Criteo recognizes revenue on a net basis, whereas revenue from arrangements running on legacy Retail Media solutions are accounted for on a gross basis. We expect most clients using Criteo’s legacy Retail Media solutions to transition to this platform by the second half of 2022. As new clients onboard and existing clients transition to the Retail Media Platform, Revenue may decline but Contribution ex-TAC margin is expected to increase. Contribution ex-TAC is not impacted by this transition.
(2) Constant currency measures exclude the impact of foreign currency fluctuations and is computed by applying the prior year monthly exchange rates to transactions denominated in settlement or billing currencies other than the US dollar.
47


Traffic acquisition costs in Marketing Solutions decreased by (11)% (or (5)% at constant currency). This was driven by a (21)% decrease (or (17)% at constant currency) in the average cost per thousand impressions ("CPM") for inventory purchased, including lower CPMs for signal-limited environments where Criteo continues to perform, and a 10% increase in the number of impressions we purchased, reflecting our expanding relationships with existing and new publisher partners, in particular through direct connections, to support client demand for advertising campaigns.
Traffic acquisition costs in Retail Media(1) decreased by (60)% (or (60)% at constant currency), reflecting the technical and transitory impact related to the ongoing client migration due to the transitioning of our platform. Because we recognize revenue on a net basis in all arrangements running on the platform, we expect our traffic acquisition costs for Retail Media to decrease over time as all of our clients are transitioned to the platform.
As Iponweb reports revenues on a net basis, it has no traffic acquisition costs.
The decrease in other cost of revenue included a decrease in hosting costs of $3.3 million and depreciation and amortization expense of $7.3 million, and a decrease in other costs of sales mainly due to the digital tax.
48


Contribution excluding Traffic Acquisition Costs
We consider Contribution ex-TAC as a key measure of our business activity. Our strategy focuses on maximizing our Contribution ex-TAC on an absolute basis over maximizing our near-term gross margin. We believe this focus builds sustainable long-term value for our business by fortifying a number of our competitive strengths, including access to advertising inventory, breadth and depth of data and continuous improvement of the Criteo AI Engine’s performance, allowing it to deliver more relevant advertisements at scale. As part of this focus, we continue to invest in building preferred relationships with direct publishers and pursue access to leading advertising exchanges.
The following table sets forth our revenue and Contribution ex-TAC by segment:

Three Months EndedThree Months EndedNine Months Ended
SegmentSegmentMarch 31,
2022
March 31,
2021
YoY ChangeYoY Change at Constant CurrencySegmentSeptember 30,
2022
September 30,
2021
YoY Change
YoY Change at Constant Currency (2)
September 30,
2022
September 30,
2021
YoY Change
YoY Change at Constant Currency (2)
RevenueRevenue(amounts in thousands, except percentages)Revenue(amounts in thousands, except percentages)
Marketing SolutionsMarketing Solutions$463,888 $483,190 (4)%%Marketing Solutions$387,288 $458,622 (16)%(6)%$1,291,599 $1,429,277 (10)%(2)%
Retail MediaRetail Media46,679 57,887 (19)%(18)%Retail Media41,170 49,958 (18)%(14)%142,516 171,691 (17)%(15)%
IponwebIponweb18,463 — N/AN/A18,463 — N/AN/A
TotalTotal510,567 541,077 (6)%(1)%Total446,921 508,580 (12)%(3)%1,452,578 1,600,968 (9)%(2)%
Contribution ex-TAC (1)
Contribution ex-TAC (1)
Contribution ex-TAC (1)
Marketing SolutionsMarketing Solutions186,088 192,317 (3)%%Marketing Solutions158,022 182,124 (13)%%522,079 567,774 (8)%%
Retail MediaRetail Media30,829 21,093 46 %48 %Retail Media36,893 28,837 28 %32 %104,278 76,830 36 %40 %
IponwebIponweb18,463 — N/AN/A18,463 — N/AN/A
TotalTotal216,917 213,410 2 %6 %Total213,378 210,961 1 %14 %644,820 644,604  %10 %

(1)We define Contribution ex-TAC as a profitability measure akin to gross profit. It is calculated by deducting traffic acquisition costs from revenue and reconciled to gross profit through the exclusion of other cost of revenue. We have included Contribution ex-TAC in this Form 10-Q because it is a key measures used by our management and board of directors to evaluate operating performance and generate future operating plans. In particular, we believe that this can provide useful measures for period-to-period comparisons of our core business. Accordingly, we believe that Contribution ex-TAC provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Contribution ex-TAC has limitations as an analytical tool, and you should not consider them in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) other companies, including companies in our industry which have similar business arrangements, may address the impact of TAC differently; (b)  other companies may report Contribution ex-TAC or similarly titled measures but calculate them differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Contribution ex-TAC alongside our other U.S. GAAP financial results, including gross profit.

(2)



Constant currency measures exclude the impact of foreign currency fluctuations and is computed by applying the prior year monthly exchange rates to transactions denominated in settlement or billing currencies other than the US dollar.





4049


Constant Currency Reconciliation
Information in this Form 10-Q with respect to results presented on a constant currency basis was calculated by applying the 2021 averagemonthly exchange rates to transactions denominated in settlement or billing currencies other than the US dollar.
Beginning in the second quarter of 2022, the Company updated its methodology for the relevant period to 2022 figures. We have included information with respect to our results presentedcalculating revenue and traffic acquisition costs on a constant currency basis, because it is a key measure used by our managementwhich are non-GAAP measures. The Company will use the prior year’s monthly exchange rates where the settlement or billing currencies are in currencies other than US dollars. The Q1 2022 revenue and board of directors to evaluate operating performance. Management reviews and analyzes business results excluding the effect of foreign currency translation because they believetraffic acquisition costs have been revised consistent with this better represents our underlying business trends. updated methodology.
Below is a table which reconciles the actual results presented in this section with the results presented on a constant currency basis:  
Three Months EndedThree Months EndedNine Months Ended
March 31,
2022
March 31,
2021
YoY ChangeSeptember 30,
2022
September 30,
2021
YoY ChangeSeptember 30,
2022
September 30,
2021
YoY Change
(amounts in thousands, except percentages)(amounts in thousands, except percentages)
Revenue as reportedRevenue as reported$510,567 $541,077 (6)%Revenue as reported$446,921 $508,580 (12)%$1,452,578$1,600,968(9)%
Conversion impact U.S. dollar/other currenciesConversion impact U.S. dollar/other currencies25,595 — Conversion impact U.S. dollar/other currencies46,390 — 110,109 — 
Revenue at constant currencyRevenue at constant currency$536,162 $541,077 (1)%Revenue at constant currency$493,311 $508,580 (3)%$1,562,687$1,600,968(2)%
Gross profit as reported$184,024 $178,698 %
Conversion impact U.S. dollar/other currencies$8,733 $— 
Gross profit at constant currency$192,757 $178,698 %
Traffic acquisition costs as reportedTraffic acquisition costs as reported$(293,650)$(327,667)(10)%Traffic acquisition costs as reported$(233,543)$(297,619)(22)%$(807,758)$(956,364)(16)%
Conversion impact U.S. dollar/other currenciesConversion impact U.S. dollar/other currencies(15,308)— Conversion impact U.S. dollar/other currencies(18,558)— (47,369)— 
Traffic Acquisition Costs at constant currencyTraffic Acquisition Costs at constant currency$(308,958)$(327,667)(6)%Traffic Acquisition Costs at constant currency$(252,101)$(297,619)(15)%$(855,127)$(956,364)(11)%
Contribution ex-TAC as reportedContribution ex-TAC as reported$216,917 $213,410 %Contribution ex-TAC as reported$213,378 $210,961 %$644,820 $644,604 — %
Conversion impact U.S. dollar/other currenciesConversion impact U.S. dollar/other currencies10,287 — Conversion impact U.S. dollar/other currencies27,832 — 62,740 — 
Contribution ex-TAC at constant currencyContribution ex-TAC at constant currency$227,204 $213,410 %Contribution ex-TAC at constant currency$241,210 $210,961 14 %$707,560 $644,604 10 %
Contribution ex-TAC/Revenue as reportedContribution ex-TAC/Revenue as reported48 %41 %44 %40 %
Other cost of revenue as reportedOther cost of revenue as reported$(32,893)$(34,712)(5)%Other cost of revenue as reported$(33,771)$(34,935)(3)%$(96,214)$(107,011)(10)%
Conversion impact U.S. dollar/other currencies(1,554)— 
Other cost of revenue at constant currency$(34,447)$(34,712)(1)%
Gross Profit as reportedGross Profit as reported$179,607 $176,026 %$548,606 $537,593 %

4150


Research and Development Expenses
Three months ended March 31,September 30, 2022 compared to the three months ended March 31,September 30, 2021
Three Months Ended% changeThree Months Ended% change
March 31,
2022
March 31,
2021
2022 vs 2021September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands, except percentages)(in thousands, except percentages)
Research and development expensesResearch and development expenses$(34,027)$(31,697)7%Research and development expenses$(42,725)$(33,345)28%
% of revenue% of revenue(7)%(6)%% of revenue(10)%(7)%

Research and development expenses for the three months ended March 31,September 30, 2022, increased $(2.3)$9.4 million or 7% 28%, compared to the three months ended March 31,September 30, 2021. This increase mainly related to higher share-based compensation expense and rent and facilities costs offset by lower facilities and supplies costs.

Nine months ended September 30, 2022 compared to the nine months ended September 30, 2021
Nine Months Ended% change
September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands, except percentages)
Research and development expenses$(118,248)$(106,957)11%
% of revenue(8)%(7)%

Research and development expenses for the nine months ended September 30, 2022, increased $11.3 million or 11% compared to the nine months ended September 30, 2021. This increase mainly related to higher share-based compensation expense related to higher grant amount and headcount related costs, depreciation and amortization costsoffset by a decrease in RSU social charges and headcount-relatedfacilities costs.
4251



Sales and Operations Expenses
Three months ended March 31,September 30, 2022 compared to the three months ended March 31,September 30, 2021
Three Months Ended% changeThree Months Ended% change
March 31, 2022March 31, 20212022 vs 2021September 30, 2022September 30, 20212022 vs 2021
(in thousands, except percentages)(in thousands, except percentages)
Sales and operations expensesSales and operations expenses$(88,999)$(79,354)12%Sales and operations expenses$(90,051)$(75,619)19%
% of revenue% of revenue(17)%(15)%% of revenue(20)%(15)%

Sales and operations expenses for the three months ended March 31,September 30, 2022 increased $9.6$14.4 million or 12%19% compared to the three months ended March 31,September 30, 2021. This increase mainly related to an increase in headcount-related costs, marketing costs, and net bad debt expense, partially offset by a decrease in rent and facilities.

Nine months ended September 30, 2022 compared to the nine months ended September 30, 2021
Nine Months Ended% change
September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands, except percentages)
Sales and operations expenses$(278,363)$(235,724)18%
% of revenue(19)%(15)%

Sales and operations expenses for the nine months ended September 30, 2022 increased $42.6 million or 18% compared to the nine months ended September 30, 2021. This increase mainly related to an increase ofin headcount-related costs, marketing costs, and net bad debt expense, and an increase in headcount-related costs, partially offset by a decrease in rent &and facilities.



4352


General and Administrative Expenses
Three months ended March 31,September 30, 2022 compared to the three months ended March 31,September 30, 2021
Three Months Ended% changeThree Months Ended% change
March 31, 2022March 31, 20212022 vs 2021September 30, 2022September 30, 20212022 vs 2021
(in thousands, except percentages)(in thousands, except percentages)
General and administrative expensesGeneral and administrative expenses$(33,336)$(33,428)(0.3)%General and administrative expenses$(42,353)$(34,877)21%
% of revenue% of revenue(7)%(6)%% of revenue(9)%(7)%

General and administrative expenses for the three months ended March 31,ended September 30, 2022, decreased $(0.1)increased $7.5 million or (0.3)%21%, compared to the three months ended March 31,September 30, 2021. This decreaseincrease was mainly related to a decreasean increase in headcount related costs.
Nine months ended September 30, 2022 compared to the nine months ended September 30, 2021
Nine Months Ended% change
September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands, except percentages)
General and administrative expenses$(176,361)$(108,779)62%
% of revenue(12)%(7)%

General and administrative expenses for the nine months ended September 30, 2022, increased $67.6 million or 62%, compared to the nine months ended September 30, 2021. This significant increase was mainly related to the loss contingency related to the CNIL matter as described in Note 15 and the increase of headcount.
4453



Financial and Other Income / (Expense)
Three months ended March 31,September 30, 2022 compared to the three months ended March 31,September 30, 2021
Three Months Ended% changeThree Months Ended% change
March 31, 2022March 31, 20212022 vs 2021September 30, 2022September 30, 20212022 vs 2021
(in thousands, except percentages)(in thousands, except percentages)
Financial and Other Income / (Expense)Financial and Other Income / (Expense)$4,030 $(718)NMFinancial and Other Income / (Expense)$3,485 $(154)2363%
% of revenue% of revenue0.8 %(0.1)%% of revenue0.8 %— %

Nine months ended September 30, 2022 compared to the nine months ended September 30, 2021
Nine Months Ended% change
September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands, except percentages)
Financial and Other Income / (Expense)$23,927 $(1,391)1820%
% of revenue1.6 %(0.1)%
Financial and Other income for the three months ended March 31,and the nine months ended September 30, 2022, increaseincreased by $(4.7)$3.6 million or NM,and by $25.3 million, respectively, compared to the three months ended period March 31,and nine months ended September 30, 2021. The $(4.0)$3.5 million and $23.9 million financial and other income for the three months ended March 31,and nine months ended September 30, 2022, respectively, were driven by the recognition of a positive impact of foreign exchange reevaluations net of related hedging and the up-front fees amortization, the non-utilization costs, and the financial expense relating to our available Revolving Credit Facility ("RCF") financing.financing. At March 31,September 30, 2022, our exposure to foreign currency risk was centralized at Criteo S.A. and hedged using foreign currency swaps or forward purchases or sales of foreign currencies.


4554


Provision for Income Taxes
Three months ended March 31,September 30, 2022 compared to the three months ended March 31,September 30, 2021
Three Months Ended% change
March 31,
2022
March 31,
2021
2022 vs 2021
(in thousands, except percentages)
Provision for income taxes$(10,414)$(10,051)4%
% of revenue(2)%(2)%
Effective tax rate33 %30 %
Three Months Ended% change
September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands, except percentages)
Provision for income tax expense (benefit)$1,442 $7,801 (82)%

Nine months ended September 30, 2022 compared to the nine months ended September 30, 2021
Nine Months Ended% change
September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands, except percentages)
Provision for income tax expense (benefit)$4,735 $22,033 (79)%
For the threenine months ended March 31,September 30, 2022 and March 31,September 30, 2021, we used an annual estimated tax rate of 33%provision for incomes taxes is $4.7 million and 30%, respectively, to calculate the$22.0 million, respectively. The nine months ended September 30, 2022 provision for income taxes.


taxes differs from the nominal standard French rate of 25.0% due to non-tax deductibility of the loss contingency related to the CNIL matter as described in Note 15 and a discrete tax expense related to change in valuation allowance for certain US deferred tax assets.
4655



Net Income
Three months ended March 31,September 30, 2022 compared to the three months ended March 31,September 30, 2021
Three Months Ended% changeThree Months Ended% change
March 31,
2022
March 31,
2021
2022 vs 2021September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands, except percentages)(in thousands, except percentages)
Net incomeNet income$21,278 23,450 (9)%Net income$6,521 24,230 (73)%
% of revenue% of revenue%%% of revenue%%
Net income for the three months ended March 31,September 30, 2022, decreased $(2.2)$(17.7) million, or (9)(73)%, compared to the three months ended March 31,September 30, 2021. This decrease was the result of the business dynamics discussed above, in particular, a $(6.6)$(27.7) million decrease in income from operations, offset by a $3.6 million increase in financial and $4.7other income and by a $(6.4) million decrease in financial expense by a $(0.4) million, increase in provision for income taxes compared to the three months ended March 31,September 30, 2021.

Nine months ended September 30, 2022 compared to the nine months ended September 30, 2021
Nine Months Ended% change
September 30,
2022
September 30,
2021
2022 vs 2021
(in thousands, except percentages)
Net income (loss)$(5,174)62,709 (108)%
% of revenue— %%
Net income or loss for the nine months ended September 30, 2022, decreased $(67.9) million, or (108)%, compared to the nine months ended September 30, 2021. This decrease was the result of the business dynamics discussed above, in particular, a $(110.5) million decrease in income from operations, offset by $25.3 million increase in financial and other income and by a $(17.3) million decrease in provision for income taxes compared to the nine months ended September 30, 2021.
47
56


Liquidity and Capital Resources
Our principal sources of liquidity are our cash and cash equivalents and cash generated from operating activities. We have never declared or paid any cash dividends on our ordinary shares. We do not anticipate paying cash dividends on our equity securities in the foreseeable future. In 2018, we completed an $80 million share repurchase program. In July 2019, the board of directors authorized a new share repurchase program of up to $80 million of the Company’s outstanding American Depositary Shares, which we completed in February 2020. In April 2020, the board of directors authorized a new share repurchase program of up to $30 million of the Company's outstanding American Depositary Shares, which we completed in July 2020. In February 2021, the board of directors approved a new, long-term share repurchase program of up to $100 million of the Company's outstanding American Depositary Shares, for which the duration is estimated to be untilwe completed in December 2021.2021. In February 2022,October 2021, the board of directors approved an extension of the long-term share repurchase program of up to $175 million of the Company's outstanding American Depositary Shares, and in February 2022, the board of directors further extended this long-term share repurchase program to a total of $280 million.
Other than these repurchase programs, we intend to retain all available funds from any future earnings to fund our growth. As discussed in Note 1415 to the unaudited condensed consolidated financial statements in Item 1 to this Form 10-Q, we are party to several loan agreements and revolving credit facilities with third-party financial institutions.
Our cash and cash equivalents are invested primarily in demand deposit accounts that currently provide only a minimal return. Ourand restricted cash and cash equivalents at March 31,September 30, 2022 were held for working capital and general corporate purposes, which could include acquisitions, and amounted to $589.3$407.3 million as of March 31,September 30, 2022. The $73.8$(108.2) million increasedecrease in cash and cash equivalents compared with December 31, 2021 primarily resulted from $74.9 million in cash from operating activities, by $16.9a decrease $(133.7) million in cash from investing activities partially offsetand by $(1.4)$(36.2) million in cash used for financing activities over the period.period, partially offset by an increase of $130.5 million in cash from operating activities. The cash used for financing activities was mainly related to $(8.3)$(59.2) million in cash used for the share repurchase programs, and a $(0.4) million change in other financial liabilities, partially offset by the recognition of a$22.2 million positive impact of foreign exchange reevaluations net of related hedging, and $0.3by $0.6 million of proceeds from a capital increase following the exercises of stock options.options. In addition, the increasedecrease in cash includes an $(16.7)$(68.8) million negative impact of changes in foreign exchange rates on our cash position over the period. We do not enter into investments for trading or speculative purposes. Our policy is to invest any cash in excess of our immediate requirements in investments designed to preserve the principal balance and provide liquidity. Accordingly, our cash and cash equivalents are invested primarily in demand deposit accounts that are currently providing only a minimal return.
Furthermore,On September 27, 2022, the Company hasentered into a new five year Revolving Credit Facility (the "RCF") that allows immediate access to an additional € 294€407.0 million ($326.4396.7 million) from the RCF,of liquidity, which, combined with our cash position, marketable securities and treasury shares as of March 31,September 30, 2022, provides total liquidity above $740 million. On July 29, 2022, we drew down €50 million under our prior revolving credit facility for a one month period to provide additional liquidity in excessconnection with the Iponweb Acquisition. This draw down was repaid by the end of $1.0 billion.August 2022. Overall, we believe that our current financial liquidity, combined with our expected cash-flow generation in 2022, enables financial flexibility.

Operating and Capital Expenditure Requirements
For the threenine months ended March 31,September 30, 2022 and 2021, our capital expenditures were $5.6$41.3 million and $13.8$42.9 million, respectively. During the threenine months ended March 31,September 30, 2022, these capital expenditures were mainly comprisedcomprised of purchases of servers and other data-center equipment and capitalized software development costs. We expect our capital expenditures to remain at, or slightly above, 4%3% of revenue for 2022, as we plan to continue to build and maintain additional data center equipment capacity in all regions and significantly increase our redundancy capacity to strengthen our infrastructure.
We believe our existing cash balances will be sufficient to meet our anticipated cash requirements through at least the next 12 months.  
Our future working capital requirements will depend on many factors, including the impact of the macro environment on customer budgets that they spend with us, the rate of our revenue growth the amount and timing of our investments in personnel and capital equipment, and the timingpace at which we implement and extent of our introduction oflaunch new products and product enhancements.enhancements as part of the Commerce Media Platform, Investments in new capabilities and new capital equipment, including renewal of data center contracts.
If our cash and cash equivalents balances and cash flows from operating activities are insufficient to satisfy our liquidity requirements, we may need to raise additional funds through equity, equity-linked or debt financings to support our operations, and such financings may not be available to us on acceptable terms, or at all.
4857


We may also need to raise additional funds in the event we determine in the future to effect one or more acquisitions of businesses, technologies, assets or products.
If we are unable to raise additional funds when needed, our operations and ability to execute our business strategy could be adversely affected. If we raise additional funds through the incurrence of indebtedness, such indebtedness would have rights that are senior to holders of our equity securities and could contain covenants that restrict our operations. Any additional equity financing will be dilutive to our shareholders.
Off-Balance Sheet Arrangements
We do not have any relationships with unconsolidated entities or financial partnerships, including entities sometimes referred to as structured finance or special purpose entities that were established for the purpose of facilitating off-balance sheet arrangements or other contractually narrow or limited purposes. In addition, we do not engage in trading activities involving non-exchange traded contracts. We therefore believe that we are not materially exposed to any financing, liquidity, market or credit risk that could arise if we had engaged in these relationships.
4958


Historical Cash Flows
The following table sets forth our cash flows for the threenine month period ended March 31,September 30, 2022 and March 31,September 30, 2021:
Three Months EndedNine Months Ended
March 31, 2022March 31,
2021
September 30, 2022September 30,
2021
(in thousands)(in thousands)
Cash (used for) from operating activitiesCash (used for) from operating activities$74,930 $77,362 Cash (used for) from operating activities$130,530 $154,901 
Cash (used for) from investing activitiesCash (used for) from investing activities$16,925 $(17,032)Cash (used for) from investing activities$(133,724)$(66,195)
Cash (used for) from financing activitiesCash (used for) from financing activities$(1,367)$(3,416)Cash (used for) from financing activities$(36,196)$(55,821)
Operating Activities
Cash from operating activities is primarily impacted by the increase in the number of clients using our solutions and by the amount of cash we invest in personnel to support the anticipated growth of our business. Cash from operating activities has typically been generated from net income and by changes in our operating assets and liabilities, particularly in the areas of accounts receivable, accounts payable and accrued expenses, adjusted for certain non-cash and non-operating items such as depreciation, amortization and share-based compensation, deferred tax assets and income taxes.
For the threenine months ended March 31,September 30, 2022, net cash provided by operating activities was $74.9$130.5 million and consisted of net incomeloss of $21.3$(5.2) million, and $34.7$122.0 million in adjustments for certain non-cash and non-operating items. Adjustments for certain non-operating items primarily consisted of amortization and provision expense of $26.6$134.7 million, equity awards compensation expense of $9.5$42.6 million,and $2.9 partially offset by $(16.1) million of changes in deferred tax assets, partially offset by a $(0.4)$(12.9) million change in income taxes and by other non-operating items of $(3.8)$(26.3) million. The $18.9$13.7 million increase in cash from changes in working capital primarily consisted of a $92.7$75.4 million decreaseincrease in trade receivables, and a $1.1 million change in lease liabilities and right of use assets partially offset by a $(18.9)$(23.2) million change in other current assets including prepaid expenses and value-added tax ("VAT") receivables, a $(2.0)$(19.5) million change in lease liabilities and right of use assets, a $(49.7) million decrease in trade payables, and a $(3.2)$(20.2) million decreasechange in other current liabilities such as payroll and payroll related expenses and VAT payables and change in fair value of derivatives.
Investing Activities
Our investing activities to date have consisted primarily of the consideration paid to acquire the Iponweb business and purchases of servers and other data-center equipment. For the threenine months ended March 31,September 30, 2022, net cash from investing activities was $16.9$(133.7) million and primarily consisted of a $22.5$(135.5) million positive change fromof consideration paid for the maturity of investments in Marketable Securities, partially offset by a $(5.6)Iponweb business, $(41.3) million change in capital expenditures mainly comprised of purchases of servers and other data-center equipment and capitalized software development costs.costs, partially offset by a $43.1 million positive change from the maturity of investments in Marketable Securities.
Financing Activities
For the threenine months ended March 31,September 30, 2022, net cash used for financing activities was $(1.4)$(36.2) million, resulting mainly from a $(8.3)$(59.2) million payment for our share repurchase program, partially offset by a $6.7$22.2 million change in other financial liabilities relating to the recognition of a positive impact of foreign exchange reevaluations net of related hedging, partially offset by $0.3and $0.6 million of proceeds from capital increase following the exercises of stock options.options and a $0.1 million change in other financial liabilities.
5059


Item 3. Quantitative and Qualitative Disclosures About Market Risk.

Market Risk

We are mainly exposed to foreign currency exchange rate fluctuations. There have been no material changes to our exposure to market risk during the three months ended March 31,September 30, 2022.
    
For a description of our foreign exchange risk, please see "Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations - B. Liquidity and Capital Resources" in our Annual Report on Form 10-K for the year ended December 31, 2021.
A hypothetical 10% increase or decrease of the Pound Sterling, the Euro, the Japanese yen or the Brazilian real against the U.S. dollar would have impacted the Condensed Consolidated Statements of Income as follows:
Three Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021
(in thousands)(in thousands)
GBP/USDGBP/USD+10%-10%+10%-10%GBP/USD+10%-10%+10%-10%
Net income impact$(138)$138 $(14)$14 
Net income (loss) impactNet income (loss) impact$(331)$331 $(278)$278 
Three Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021
(in thousands)(in thousands)
BRL/USDBRL/USD+10%-10%+10%-10%BRL/USD+10%-10%+10%-10%
Net income impact$— $— $44 $(44)
Net income (loss) impactNet income (loss) impact$37 $(37)$180 $(180)
Three Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021
(in thousands)(in thousands)
JPY/USDJPY/USD+10%-10%+10%-10%JPY/USD+10%-10%+10%-10%
Net income impact$134 $(134)$203 $(203)
Net income (loss) impactNet income (loss) impact$1,649 $(1,649)$392 $(392)
Three Months EndedNine Months Ended
March 31, 2022March 31, 2021September 30, 2022September 30, 2021
(in thousands)(in thousands)
EUR/USDEUR/USD+10%-10%+10%-10%EUR/USD+10%-10%+10%-10%
Net income impact$2,273 $(2,273)$3,033 $(3,033)
Net income (loss) impactNet income (loss) impact$(1,968)$1,968 $8,075 $(8,075)

Credit Risk and Trade receivables
For a description of our credit risk and trade receivables, please see "Note 3.4. Financial instruments" and "Note 4.5. Trade Receivables" in the Notes to the Consolidated Financial Statements.

5160


Item 4. Controls and Procedures.

Disclosure Controls and Procedures
Based on their evaluation as of March 31,September 30, 2022, our management, including our Chief Executive Officer and Chief Financial Officer, concluded that our disclosure controls and procedures (as defined in Rule 13a-15(e) under the Exchange Act) were effective to provide reasonable assurance that (i) the information required to be disclosed in our reports filed or submitted under the Exchange Act are recorded, processed, summarized and reported within the time periods specified in the SEC's rules and forms, and (ii) such information is accumulated and communicated to our management, including our Chief Executive Officer and Chief Financial Officer, as appropriate, to allow timely decisions regarding required disclosure.

Changes in Internal Control Over Financial Reporting
There were no changes in our internal control over financial reporting identified in management's evaluation pursuant to Rules 13a-15(d) or 15d-15(d) of the Exchange Act during the period covered by this Quarterly Report on Form 10-Q that materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.
We have not experienced any material impact to our internal controls over financial reporting despite the fact that most of our employees are working remotely due to the COVID-19 pandemic. We are continually monitoring and assessing the COVID-19 situation on our internal controls to minimize the impact on their design and operating effectiveness.
Limitation on Effectiveness of Controls and Procedures
Our management, including our Chief Executive Officer and Chief Financial Officer, does not expect that our disclosure controls and procedures or our internal controls will prevent all error and all fraud. A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met. Further, the design of a control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Because of the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, within Criteo have been detected. These inherent limitations include the realities that judgments in decision making can be faulty and that breakdowns can occur because of simple error or mistake. Controls can also be circumvented by the individual acts of some persons, by collusion of two or more people, or by management override of the controls. The design of any system of controls is based in part on certain assumptions about the likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated goals under all potential future conditions. Over time, controls may become inadequate because of changes in conditions or deterioration in the degree of compliance with policies and procedures. Because of the inherent limitations in a cost-effective control system, misstatements due to error ofor fraud may occur and may not be detected.

5261


PART II
Item 1.    Legal Proceedings.
From time to time, we may become involved inFor a discussion of our legal proceedings, or be subjectrefer to claims arising in the ordinary course of our business. We are not presently a party to any legal proceedings that, if determined adversely to us, would individually or taken together have a material adverse effect on our business, financial condition, results of operations or cash flows. Regardless of the outcome, litigation can have an adverse impact on us because of defenseNote 15. Commitments and settlement costs, diversion of management resources and other factors.contingencies.
Item 1A. Risk Factors.

The following risk factor is provided to update the risk factors previously disclosed under the heading “Risk Factors” in our Annual Report on Form 10-K for the year ended December 31, 2021 filed with the SEC on February 25, 2022. Except as presented below, there have been no material changes to the Risk Factors described in our Annual Report on Form 10-K for the fiscal year ended December 31, 2021.2021 and our Quarterly Report on Form 10-Q for the quarter ended June 30, 2022.

The ongoing conflict between Russia and Ukraine may adversely affect our business and results of operations.

The current conflict between Russia and Ukraine and related government actions are evolving and beyond our control, and given our global operations, such conflict may adversely affect our business and results of operations. As a result of this conflict, we decided to suspend all ad campaigns and digital advertising activities in Russia until further notice.notice, and we ultimately reduced personnel attached to supporting these activities. Our current business in Russia and Ukraine is limited, and in 2021, it represented less than 2% of our Contribution ex-TAC. In addition, as part of the acquisition of the Iponweb business, we have entered into a transitional services agreement to cover certain R&D and back office functions that are delivered to the acquired Iponweb entities from contractors and/or employees based in Russia until June 2023.

The current conflict between Russia and Ukraine may also have the effect of heightening many other risks disclosed in our public filings, any of which could materially and adversely affect our business and results of operations. Such risks include, but are not limited to: adverse effects on global macroeconomic conditions; regional instability and geopolitical shifts; supply chain disruption; increased exposure to cyberattacks; limitations in our ability to implement and execute our business strategy, including our pendingcompleted acquisition of Iponweb;the Iponweb business; risks to employees and contractors that we have in the region; and exposure to foreign currency fluctuations.

In addition, we may in the future choose or be required to further limit or cease operations in Russia entirely, in which case we will no longer receive any revenue from those operations. We could also incur significant expenses as a result of the process of suspending operations in Russia.

62


Item 2. Unregistered Sales of Equity Securities and Use of Proceeds.

Purchases of Equity Securities by the issuer and Affiliated Purchasers
53


The following table provides certain information with respect to our purchases of our ADSs during the firstthird fiscal quarter of 2022:
Period
Total Number of Shares Purchased(1)
Average Price Paid per Share(2)
Total Number of Shares Purchased as Part of Publicly Announced Plans or Programs(1)
Approximate Dollar Value of Shares That May Yet Be Purchased Under the Plans or Programs(1)
January 1 to 31, 2022— — — — 
February 1 to 28, 2022— — — — 
March 1 to 31, 2022303,342 $27.37 303,342 271,695,646 
Total303,342 303,342  
Period
Total Number of Shares Purchased(1)
Average Price Paid per Share(2)
Total Number of Shares Purchased as Part of Publicly Announced Plans or Programs(1)
Approximate Dollar Value of Shares That May Yet Be Purchased Under the Plans or Programs(1)
July 1 to 31, 2022— $— — 
August 1 to 31, 2022448,868 $27.66 448,868 238,245,963 
September 1 to 30, 2022628,670 $27.71 628,670 220,818,656 
Total1,077,538 1,077,538  
(1) In October 2021, the board of directors approved an extension of the long-term share repurchase program of up to $175 million of the Company's outstanding American Depositary Shares, forand in February 2022, the board of directors further extended this long-term share repurchase program to a totaltotal of $280 million.
(2) Average price paid per share excludes any broker commissions paid.



5463


Item 6. Exhibits.
Exhibit Index
Incorporated by Reference
ExhibitDescriptionSchedule/ FormFile
Number
ExhibitFile
Date
101.INSXBRL Instance Document - the instance document does not appear in the Interactive Data File because its XBRL tags are embedded within the Inline XBRL document.
101.SCHXBRL Taxonomy Extension Schema Document
101.CALXBRL Taxonomy Extension Calculation Linkbase Document
101.DEFXBRL Taxonomy Extension Definition Linkbase Document
101.LABXBRL Taxonomy Extension Labels Linkbase Document
101.PREXBRL Taxonomy Extension Presentation Linkbase Document
104Cover Page Interactive Data File, formatted in Inline XBRL and contained in Exhibit 101.

Incorporated by Reference
ExhibitDescriptionSchedule/ FormFile
Number
ExhibitFile
Date
8-K001-3615310.1September 28, 2022
101.INSXBRL Instance Document - the instance document does not appear in the Interactive Data File because its XBRL tags are embedded within the Inline XBRL document.
101.SCHXBRL Taxonomy Extension Schema Document
101.CALXBRL Taxonomy Extension Calculation Linkbase Document
101.DEFXBRL Taxonomy Extension Definition Linkbase Document
101.LABXBRL Taxonomy Extension Labels Linkbase Document
101.PREXBRL Taxonomy Extension Presentation Linkbase Document
104Cover Page Interactive Data File, formatted in Inline XBRL and contained in Exhibit 101.
#    Filed herewith.
*    Furnished herewith.

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SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
 CRITEO S.A.
 (Registrant)
By:/s/ Sarah Glickman
Date: May 5,November 1, 2022Name:Sarah Glickman
Title: Chief Financial Officer
 (Principal financial officer and duly authorized signatory)
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