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                               August 31, 2021

       Scott R. Zemnick
       General Counsel
       VPC Impact Acquisition Holdings
       c/o Victory Park Capital Advisors, LLC
       150 North Riverside Plaza, Suite 5200
       Chicago, IL 60606

                                                        Re: VPC Impact
Acquisition Holdings
                                                            Amendment No. 3 to
Registration Statement on Form S-4
                                                            Filed August 19,
2021
                                                            File No. 333-254935

       Dear Mr. Zemnick:

             We have reviewed your amended registration statement and have the
following
       comments. In some of our comments, we may ask you to provide us with
information so we
       may better understand your disclosure.

              Please respond to this letter by amending your registration
statement and providing the
       requested information. If you do not believe our comments apply to your
facts and
       circumstances or do not believe an amendment is appropriate, please tell
us why in your
       response.

              After reviewing any amendment to your registration statement and
the information you
       provide in response to these comments, we may have additional comments.
Unless we note
       otherwise, our references to prior comments are to comments in our
August 9, 2021 letter.

       Amendment No. 3 to Form S-4

       Information about Bakkt
       The Company, page 270

   1.                                                   Please revise the
introductory discussion of Bakkt's business to include a bullet point list
                                                        explaining how the
company currently generates revenue and how it expects to generate
                                                        revenue in the future.
Include the following:
                                                            Disclose the
percentage of revenue that Bakkt currently generates from its loyalty
                                                            redemption service;
                                                            Disclose clearly
that revenue from Bakkt's other offerings are currently immaterial;
                                                            Describe how Bakkt
will generate revenue through its consumer app; and
 Scott R. Zemnick
FirstName  LastNameScott  R. Zemnick
VPC Impact   Acquisition Holdings
Comapany
August  31, NameVPC
            2021       Impact Acquisition Holdings
August
Page  2 31, 2021 Page 2
FirstName LastName
                Explain why Bakkt believes crypto trades will be a significant
driver of its future
              revenue.
         For example, we note the statement in your July 9th response letter
that    The consumer
         app is separate from, and the buy/sell activity on Bakkt Marketplace
does not provide
         consumers with access to, Bakkt   s institutionally-focused offerings.
The current level of
         activity on the app is immaterial.
Our Relationship with ICE and the Triparty Agreement, page 291

2.       We note your reference to "our physically-delivered bitcoin futures
contracts and the
         options contracts that are based on those futures contracts
(collectively,    PDF
         Contracts   ). Since you are the agent under the Triparty Agreement,
clarify why you
         reference the PDF Contracts as being your contracts. Your customers
are IFUS and ICUS
         under this agreement. Please revise your disclosure here and on page
289.
Revenue Recognition
Triparty Agreement, page F-60

3.       In order to help us evaluate your response 5, please revise your
accounting policy
         disclosure (and make corresponding revision as necessary throughout
the filing) to more
         clearly articulate the nature of your promises by:
             Clarifying the distinction, if any, between the custody function
and the warehousing
              function. We note page 51 defines the Bakkt Warehouse as    the
custody operations
              conducted by Bakkt Trust,    thus it is unclear whether the
reference to warehousing is
              meant to describe a promise incremental to the promise to provide
custody and
              promises (i) through (vi);
             Clarifying when for a PDF Contract you commence providing custody
(e.g. only
              upon maturity of the PDF Contract);
             As a follow-up to the preceding bullet, clarifying the meaning of
promise (iii), which
              refers to accepting bitcoin deposits, and its relationship to the
custody service you
              provide. For example, is promise (iii) stating that you accept
bitcoin deposits for a
              PDF contract between contract execution and its settlement or
maturity, such that you
              provide custody prior to contract settlement or maturity?
             Clarifying whether all promises, other than custody, are completed
within the one
              month PDF contract period; and
             Revising the description of promise (ii) to clarify to whom you
provide custody
              service. We note that the preceding sentence states that Bakkt
s customers under the
              TriParty Agreement are IFUS and ICUS and that promise (ii)
includes    ensuring safe
              storage of bitcoin for PDF Contract Traders.
4.       In order to help us evaluate your response 7 related to recognition,
please revise your
         disclosure to:
             Clarify whether you are applying the practical expedient described
in ASC 606-10-
              10-4.
             Clarify what you mean in the description of the average obligation
period by the
 Scott R. Zemnick
VPC Impact Acquisition Holdings
August 31, 2021
Page 3
           phrase    until the PDF Contract is settled by the PDF Contract
Trader    and how that
           point in time relates to the maturity of the PDF contract. For
example, the description
           of promise (ii) refers to when PDF Contracts settle through physical
delivery, which
           occurs upon maturity, and notes that a number of PDF contracts
settle prior to
           maturity.
5.    It is unclear from response 6 your basis for asserting that a single
performance obligation
      exists. In order to help us evaluate your response, please either explain
to us whether the
      timing and amount of recognition of revenue would change materially if
custody and/or
      promises (i) through (vi) were separate performance obligations and the
reasons why or
      why not or provide an accounting analysis supportive of your conclusion
that a single
      performance obligation exists.
Item 21. Exhibits and Financial Statement Schedules, page II-1

6.    Please file as an exhibit your Digital Currency Trading, Clearing, and
Warehouse Services
      Agreement with IFUS and ICUS (the    Triparty Agreement   ).
       You may contact Amanda Kim, Senior Staff Accountant, at (202) 551-3241
or Stephen
Krikorian, Accounting Branch Chief, at (202) 551-3488 if you have questions
regarding
comments on the financial statements and related matters. Please contact
Matthew Crispino,
Staff Attorney, at (202) 551-3456 or Jan Woo, Legal Branch Chief, at (202)
551-3453 with any
other questions.



                                                            Sincerely,
FirstName LastNameScott R. Zemnick
                                                            Division of
Corporation Finance
Comapany NameVPC Impact Acquisition Holdings
                                                            Office of
Technology
August 31, 2021 Page 3
cc:       Era Anagnosti
FirstName LastName