UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    Form 8-K

                                 Current Report
     Pursuant to Section 13 or 15(d) of The Securities Exchange Act of 1934

Date of Report (Date of
earliest event reported):     September 2, 2009 (September 2, 2009)

                            Brown-Forman Corporation
             (Exact name of registrant as specified in its charter)

   Delaware                  002-26821            61-0143150
(State or other            (Commission         (I.R.S. Employer
 jurisdiction of            File Number)       Identification No.)
 incorporation)

 850 Dixie Highway, Louisville, Kentucky           40210
(Address of principal executive offices)         (Zip Code)

Registrant's telephone number, including area code (502) 585-1100


Check the appropriate box below if the Form 8-K filing is intended to
simultaneously satisfy the filing obligation of the registrant under any of the
following provisions:

[ ] Written communications pursuant to Rule 425 under the Securities Act
    (17 CFR 230.425)

[ ] Soliciting material pursuant to Rule 14a-12 under the Exchange Act
    (17 CFR 240.14a-12)

[ ] Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange
    Act (17 CFR 240.14d-2(b))

[ ] Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange
    Act (17 CFR 240.13e-4(c))



Item 2.02.  Results of Operations and Financial Condition

Brown-Forman  Corporation  issued a press  release  today,  September  2,  2009,
reporting  results of its operations for the fiscal quarter ended July 31, 2009.
A copy of this  Brown-Forman  Corporation  press  release is attached  hereto as
Exhibit 99.1.


Item 9.01.  Financial Statements and Exhibits

 (a)  Not applicable.
 (b)  Not applicable.
 (c)  Exhibits
      99.1  Brown-Forman Corporation Press Release dated September 2, 2009.



                                   SIGNATURES

Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.

                                       Brown-Forman Corporation
                                            (Registrant)


Date:   September 2, 2009                  By:  /s/ Nelea A. Absher
                                                Nelea A. Absher
                                                Vice President, Associate
                                                General Counsel and Assistant
                                                Corporate Secretary



Exhibit Index

99.1  Press Release, dated September 2, 2009, issued by Brown-Forman
      Corporation, reporting results of operations for the fiscal quarter ended
      July 31, 2009.


                                                                 Exhibit 99.1


FOR IMMEDIATE RELEASE

BROWN-FORMAN  REPORTS EXCEPTIONAL FIRST QUARTER EARNINGS PER SHARE AND OPERATING
INCOME GROWTH

Louisville,  KY, September 2, 2009 - Brown-Forman  Corporation  reported diluted
earnings per share(1) increased 39%, to $0.81, for its fiscal 2010 first quarter
ended July 31, 2009.  Adjusting  for the $0.11 per share  non-cash  agave charge
recorded in the first  quarter of fiscal 2009,  diluted  earnings per share grew
17% during the three-month  period.  Reported  operating  income for the quarter
increased  37%, to $192  million.  Adjusting for the items in Schedule A of this
press release,  underlying(2)  operating  income increased 23% for the company's
fiscal 2010 first quarter as compared to the same prior-year period.

Paul Varga, the company's chief executive  officer stated,  "The first quarter's
underlying  results  were  driven by  underlying  sales  growth and a decline in
underlying operating expenses.  Selling,  general, and administrative reductions
were the largest dollar  contributor  to lower  operating  expenses,  due to the
timing of spending,  a reduced cost base,  and  continued  tight  management  of
discretionary  expenses.  Additionally,  our underlying  results  benefited from
seasonal  shifts  of  advertising  and  promotional  investment,  as  well  as a
reallocation of brand  investment  both within  advertising and promotion and to
elsewhere on the income  statement,  such as targeted consumer price promotions,
which are captured in net sales."


- --------
(1) All prior period per share amounts have been adjusted to reflect the
    October 27, 2008 Class B common stock distribution.  For every four
    shares of Class A or Class B common stock, one Class B share was issued.
(2) Underlying change represents the percentage increase or decrease in
    reported financial results in accordance with generally accepted
    accounting principles (GAAP) in the United States, adjusted for certain
    items. A reconciliation from reported to underlying net sales, gross
    profit, advertising expense, SG&A, and operating income (non-GAAP measures)
    increases or decreases for the first quarter, and the reasons why management
    believes these adjustments to be useful to the reader, are included in
    Schedule A and the notes to this press release.



Varga  continued,  "We  believe  our  underlying  net sales  growth  and  strong
underlying  operating  income  growth in the quarter  continued to be in the top
tier of the industry.  We will continue to strive for an appropriate  balance of
supporting our brands' growth and equity while also delivering operating expense
efficiencies in this challenging economic environment."

Brown-Forman's reported net sales of $738 million for the quarter ended July 31,
2009 declined 7% when compared with the same prior year period.  Underlying  net
sales  increased  2% for the  quarter  due to higher  prices and mix,  partially
offset by increased  consumer price  promotions as underlying  case volumes were
flat.  The brands that drove the 2% underlying  net sales growth were  primarily
Jack  Daniel's & Cola,  Jack  Daniel's  Tennessee  Whiskey,  el Jimador,  Korbel
Champagne,  Gentleman Jack, and Woodford Reserve. Australia, France, and Germany
were the most  significant  geographical  contributors  to underlying  net sales
growth for the quarter. Results were mixed in Central and Eastern Europe as Jack
Daniel's  continued to experience  good  depletion(3)  growth across the region,
while  Finlandia's  depletions  grew in some  countries  but declined in others.
Brown-Forman's  results were affected by global on-premise  declines and trading
down by consumers. The company's brands experienced significant retail inventory
reductions in Eastern Europe, while retail inventory levels in U.S. and Southern
European  markets  appear to have  stabilized  during the first quarter for many
Brown-Forman brands when compared to the previous six months.  However,  some of
the company's wine and higher-margin  spirit brands experienced retail inventory
reductions  in the U.S.  during the  quarter.  Sales  through the travel  retail
channel were  significantly  affected by reduced  consumer  traffic.  Schedule B
contains more  detailed  depletion  and net sales  information  by brand for the
quarter.


- --------
(3) Depletions are shipments direct to retail or from distributors to wholesale
    and retail customers, and are commonly regarded in the industry as an
    approximate measure of consumer demand.



Brown-Forman's  fiscal  2010  first  quarter  gross  profit  was  flat on both a
reported and an underlying  basis.  A shift in sales mix was the primary  reason
underlying gross profit trends lagged  underlying net sales growth.  The company
reduced  its  underlying  advertising  and  promotion  expense  as  well  as its
underlying  selling,  general,  and  administrative  expense during the quarter.
Brown-Forman's lower underlying  advertising spend was due to seasonal shifts of
advertising  and  promotional  investment,  as well as a  reallocation  of brand
investment both within advertising  expense and to activities that are reflected
elsewhere on the income statement.  The company's  underlying selling,  general,
and administrative expense benefited from a reduced cost base as a result of the
company's  fiscal 2009 early retirement  program and reduction in workforce,  as
well as continued tight management of  discretionary  expenses and the timing of
some investments.

Brown-Forman  maintained its strong balance sheet,  reducing net debt during the
quarter by $30 million, to $629 million.  Cash provided by operating  activities
for the first  quarter of fiscal  2010 was  approximately  $118  million,  a 13%
increase  over the same  prior  year  period.  During the  quarter  the  company
repurchased  a combined  total of $50 million Class A and Class B shares as part
of its  share  repurchase  program.  Through  August  31,  2009,  total  program
repurchases  were  nearly  $115  million of the $250  million  authorized  until
December  4, 2009.  Also  during the  quarter,  Brown-Forman  approved a regular
quarterly  cash  dividend  of  $0.2875  per  share on Class A and Class B common
stock. The cash dividend is payable on October 1, 2009 to stockholders of record
on September 8, 2009.  With this dividend,  Brown-Forman  will have paid regular
quarterly cash dividends for 64 consecutive years.

Full-Year Outook

The company's fiscal 2010 full-year  earnings outlook remains unchanged at $2.60
to $3.00 per share.  While some  improvement in global  economic  indicators has
occurred,  concerns about the uncertain  environment  remain,  including further
weakness  in  the  on-premise  channel,  continued  trading-down  by  consumers,
softening spirits consumption trends,  potential  fluctuations in both inventory
levels and  foreign  exchange  rates,  and  aggressive  competitive  activities.
Brown-Forman   expects  less  operating  expense  leverage  and  more  difficult
comparables for the remainder of the year.



Commenting on the first quarter, Varga concluded,  "We are pleased with our good
start to the year but we believe  the  environment  will  remain  uncertain  and
challenging.  We will  continue  with our efforts to strike the right balance of
being  competitive  today while developing our business for long-term growth. We
expect to deliver modest  underlying growth in operating income this fiscal year
and we look forward to when the environment improves and we have the opportunity
to return to our longer-term trends."

Brown-Forman  will host a  conference  call to discuss the results at 10:00 a.m.
(EDT) this morning.  All interested  parties in the U.S. are invited to join the
conference call by dialing  888-624-9285 and asking for the  Brown-Forman  call.
International  callers  should dial  706-679-3410  and ask for the  Brown-Forman
call. No password is required.  The company suggests that  participants  dial in
approximately  ten minutes in advance of the 10:00 a.m.  start of the conference
call.

A live  audio  broadcast  of the  conference  call  will also be  available  via
Brown-Forman's  Internet  Web  site,  www.brown-forman.com,  through  a link  to
"Investor Relations." For those unable to participate in the live call, a replay
will   be   available   by   calling   800-642-1687   (U.S.)   or   706-645-9291
(international).  The identification code is 26140274. A digital audio recording
of the conference call will also be available on the Web site  approximately one
hour after the conclusion of the  conference  call. The replay will be available
for at least 30 days following the conference call.

Brown-Forman  Corporation  is a producer and  marketer of fine quality  beverage
alcohol brands, including Jack Daniel's, Southern Comfort,  Finlandia,  Canadian
Mist,   Fetzer,   Korbel,   Gentleman  Jack,  el  Jimador,   Tequila  Herradura,
Sonoma-Cutrer, Chambord, Tuaca, Woodford Reserve, and Bonterra.



IMPORTANT NOTE ON FORWARD-LOOKING STATEMENTS:

This  report  contains   statements,   estimates,   and  projections   that  are
"forward-looking  statements"  as defined under U.S.  federal  securities  laws.
Words  such  as  "expect,"  "believe,"  "intend,"   "estimate,"  "will,"  "may,"
"anticipate," "project," and similar words identify forward-looking  statements,
which  speak only as of the date we make them.  Except as required by law, we do
not  intend to update or revise  any  forward-looking  statements,  whether as a
result  of new  information,  future  events,  or  otherwise.  By their  nature,
forward-looking  statements involve risks, uncertainties and other factors (many
beyond our  control)  that could cause our actual  results to differ  materially
from our historical  experience or from our current expectations or projections.
These risks and other factors include, but are not limited to:

 - deepening or expansion of the global economic downturn or turmoil in
   financial and equity markets (and related credit and capital market
   instability and illiquidity; decreased consumer and trade spending; higher
   unemployment; supplier, customer or consumer credit or other financial
   problems; inventory fluctuations at distributors, wholesalers, or retailers;
   bank failures or governmental nationalizations; etc.)
 - competitors' pricing actions (including price promotions, discounting,
   couponing or free goods), marketing, product introductions, or other
   competitive activities aimed at our brands
 - trade or consumer reaction to our product line extensions or new marketing
   initiatives
 - prolonged or deeper declines in consumer confidence or spending, whether
   related to global economic conditions, wars, natural disasters, pandemics
   (such as swine flu), terrorist attacks or other factors
 - changes in tax rates (including excise, sales, corporate, individual income,
   dividends, capital gains) or related reserves, changes in tax rules (e.g.,
   LIFO, foreign income deferral, U.S. manufacturing deduction) or accounting
   standards, tariffs, or other restrictions affecting beverage alcohol, and the
   unpredictability and suddenness with which they can occur
 - trade or consumer resistance to price increases in our products
 - tighter governmental restrictions on our ability to produce and market our
   products, including advertising and promotion
 - business disruption, decline or costs related to reductions in workforce or
   other cost-cutting measures
 - lower returns on pension assets, higher interest rates on debt, or
   significant changes in recent inflation rates (whether up or down)
 - fluctuations in the U.S. dollar against foreign currencies, especially the
   euro, British pound, Australian dollar, or Polish zloty
 - continued reduction of bar, restaurant, hotel and other on-premise business;
   consumer shifts to discount stores to buy our products; consumer shifts away
   from premium-priced products; decreased travel; or other price-sensitive
   consumer behavior
 - changes in consumer preferences, societal attitudes or cultural trends that
   result in reduced consumption of our products
 - distribution arrangement decisions that affect the timing of our sales or
   limit our ability to market or sell our products
 - adverse impacts resulting from our acquisitions, dispositions, joint
   ventures, business partnerships, or portfolio strategies
 - lower profits, due to factors such as fewer used barrel sales, lower
   production volumes (either for our own brands or those of third parties),
   or cost increases in energy or raw materials, such as grapes, grain, agave,
   wood, glass, plastic, or closures
 - climatic changes, agricultural uncertainties, our suppliers' financial
   hardships or other factors that reduce the availability or quality of grapes,
   agave, grain, glass, closures, plastic, or wood
 - negative publicity related to our company, brands, personnel, operations,
   business performance or prospects
 - product counterfeiting, tampering, or contamination and resulting negative
   effects on our sales, brand equity, or corporate reputation
 - adverse developments stemming from state, federal or other governmental
   investigations of beverage alcohol industry business, trade, or marketing
   practices by us, our distributors, or retailers
 - impairment in the recorded value of inventory, fixed assets, goodwill or
   other intangibles



                            Brown-Forman Corporation
                 Unaudited Consolidated Statements of Operations
                 (Dollars in millions, except per share amounts)

                                            Three Months Ended
                                                 July 31,
                                           2008            2009         Change
                                          ------          ------        ------

Net sales                                 $790.0          $737.9          (7%)
Excise taxes                               176.2           167.1          (5%)
Cost of sales                              233.0           190.7         (18%)
                                          ------          ------
   Gross profit                            380.8           380.1           0%

Advertising expenses                        97.0            76.0         (22%)
Selling, general, and
 administrative expenses                   144.3           117.2         (19%)
Amortization expense                         1.3             1.3
Other (income), net                         (2.4)           (6.4)
                                          ------          ------
   Operating income                        140.6           192.0          37%

Interest expense, net                        7.5             7.1
                                          ------          ------
   Income before income taxes              133.1           184.9          39%

Income taxes                                44.9            63.5
                                          ------          ------
   Net income                             $ 88.2          $121.4          38%
                                          ======          ======
Earnings per share:
   Basic                                   $0.59           $0.81          38%
   Diluted                                 $0.58           $0.81          39%



Gross margin                               48.2%           51.5%
Operating margin                           17.8%           26.0%

Effective tax rate                         33.8%           34.4%

Cash dividends paid per common share     $0.2720         $0.2875

Shares (in thousands) used in the
calculation of earnings per share
   - Basic                               150,604         149,604
   - Diluted                             151,804         150,271


                                     (more)



                            Brown-Forman Corporation
                 Unaudited Condensed Consolidated Balance Sheets
                              (Dollars in millions)

                                                April 30,           July 31,
                                                  2009                2009
                                                -------             -------
Assets:
Cash and cash equivalents                        $340.1              $286.5
Accounts receivable, net                          367.1               392.6
Inventories                                       652.0               685.4
Other current assets                              214.6               175.5
                                                -------             -------
     Total current assets                       1,573.8             1,540.0

Property, plant, and equipment, net               482.8               479.7
Goodwill                                          675.0               678.2
Other intangible assets                           686.1               687.3
Other assets                                       57.0                59.0
                                                -------             -------
     Total assets                              $3,474.7            $3,444.2
                                                =======             =======

Liabilities:
Accounts payable and accrued expenses            $326.4              $323.0
Dividends payable                                    --                42.8
Short-term borrowings                             336.6               253.3
Current portion of long-term debt                 152.9               152.9
Other current liabilities                          19.7                39.1
                                                -------             -------
     Total current liabilities                    835.6               811.1

Long-term debt                                    509.3               509.1
Deferred income taxes                              79.6                95.0
Accrued postretirement benefits                   175.6               173.5
Other liabilities                                  58.8                52.5
                                                -------             -------
     Total liabilities                          1,658.9             1,641.2

Stockholders' equity                            1,815.8             1,803.0
                                                -------             -------

Total liabilities and stockholders' equity     $3,474.7            $3,444.2
                                                =======             =======

                                     (more)



                            Brown-Forman Corporation
            Unaudited Condensed Consolidated Statements of Cash Flows
                              (Dollars in millions)

                                                        Three Months Ended
                                                             July 31,
                                                       2008             2009
                                                      ------           ------
Cash provided by operating activities                 $104.7           $117.8

Cash flows from investing activities:
   Additions to property, plant, and equipment         (13.2)            (6.8)
   Other                                                (1.0)            (1.2)
                                                      ------           ------
         Cash used for investing activities            (14.2)            (8.0)

Cash flows from financing activities:
   Net repayment of short-term borrowings              (10.3)           (84.1)
   Acquisition of treasury stock                        (0.3)           (51.1)
   Dividends paid                                      (41.1)           (43.2)
   Other                                                (0.7)             0.7
                                                      ------           ------
         Cash used for financing activities            (52.4)          (177.7)

Effect of exchange rate changes
 on cash and cash equivalents                            3.2             14.3
                                                      ------           ------

Net increase (decrease) in
 cash and cash equivalents                              41.3            (53.6)

Cash and cash equivalents, beginning of period         118.9            340.1
                                                      ------           ------
Cash and cash equivalents, end of period              $160.2           $286.5
                                                      ======           ======


These  figures have been prepared in  accordance  with the  company's  customary
accounting practices.




Schedule A

                            Brown-Forman Corporation
                      Supplemental Information (Unaudited)

                                                 
                                                    Three Months Ended
                                                      July 31, 2009

REPORTED CHANGE IN NET SALES                               (7%)
Excise tax increases                                       (1%)
Impact of discontinued brands                               2%
Impact of foreign currencies                                8%
                                                          -----
UNDERLYING CHANGE IN NET SALES                              2%
                                                          =====

REPORTED CHANGE IN GROSS PROFIT                             0%
Non-cash agave charge (FY2009)                             (6%)
Gross profit from discontinued brands                       0%
Impact of foreign currencies                                6%
                                                          -----
UNDERLYING CHANGE IN GROSS PROFIT                           0%
                                                          =====

REPORTED CHANGE IN ADVERTISING                            (22%)
Advertising from discontinued brands                        1%
Impact of foreign currencies                                6%
                                                          -----
UNDERLYING CHANGE IN ADVERTISING                          (15%)
                                                          =====

REPORTED CHANGE IN SG&A                                   (19%)
Impact of foreign currencies                                5%
                                                          -----
UNDERLYING CHANGE IN SG&A                                 (14%)
                                                          =====

REPORTED CHANGE IN OPERATING INCOME                        37%
Non-cash agave charge (FY2009)                            (19%)
Impact of discontinued brands                               1%
Impact of foreign currencies                                4%
                                                          -----
UNDERLYING CHANGE IN OPERATING INCOME                      23%
                                                          =====


Notes:

Excise tax increases - Refers to the impact of the additional  revenues  related
to excise tax increases  implemented during the period;  primarily in Australia,
Poland, and the U.K. Since net sales are recorded including revenues  associated
with excise taxes,  we believe it is important to make this adjustment to better
understand our underlying sales trends.

Discontinued  brands - Refers both to the  company's  December  2008 sale of its
Bolla and Fontana  Candida Italian wine brands to Gruppo Italiano Vini (GIV) and
to the impact of certain agency brands  distributed in various  geographies that
exited  Brown-Forman's  portfolio during the comparable  fiscal year. We believe
that excluding the prior incremental  contribution from these brands, as well as
the  net  gain  on the  sale  of  the  Italian  wine  brands,  provides  helpful
information in forecasting and planning the growth expectations of the company.

Impact of foreign  currencies  - Refers to net gains and losses  incurred by the
company  relating  to sales and  purchases  in  currencies  other  than the U.S.
Dollar.  We use the  measure  to  understand  the  growth of the  business  on a
constant  dollar  basis as  fluctuations  in  exchange  rates  can  distort  the
underlying  growth  of  our  business  (both  positively  and  negatively).   To
neutralize the effect of foreign  exchange  fluctuations,  we have  historically
translated  current  year results at prior year rates.  While we recognize  that
foreign  exchange  volatility  is a reality for a global  company,  we routinely
review our company  performance  on a constant  dollar  basis.  We believe  this
allows both  management  and our  investors to  understand  better our company's
growth trends.

Non-cash  agave charge  (FY2009) - Refers to an abnormal  number of agave plants
identified  during the first  quarter of fiscal 2009 as dead or dying.  Although
agricultural  uncertainties  are  inherent in our tequila or any other  business
that includes the growth and  harvesting of raw  materials,  we believe that the
magnitude  of  this  item  distorts  the  underlying  trends  of  our  business.
Therefore,  we believe that excluding this $22.4 million pre-tax non-cash charge
allows for a better understanding of profit trends.

Estimated  net  change in  distributor  inventories  - Refers  to the  estimated
financial impact of changes in distributor inventories for the company's brands.
We compute  this effect  using our  estimated  depletion  trends and  separately
identify trade inventory  changes in the variance analysis for our key measures.
Based on the estimated depletions and the fluctuations in distributor  inventory
levels,  we then adjust the percentage  variances from prior to current  periods
for our key  measures.  We believe it is  important to make this  adjustment  in
order for  management  and investors to  understand  the results of our business
without   distortions   that  can  arise  from  varying  levels  of  distributor
inventories.

The company  cautions that  non-GAAP  measures may be considered in addition to,
but not as a substitute for, the company's reported GAAP results.



Schedule B

                            Brown-Forman Corporation
                      Supplemental Information (Unaudited)
                  Three Months Ended July 31, 2009 (Q1 FY2010)


                                                       Net Sales % Change vs. Q1 FY2009
                               Depletion % Change      --------------------------------
Brand                            vs. Q1 FY2009         Reported    Constant Currency(4)
                                                          
Jack Daniel's Family of Brands        15%                  1%               8%
  Jack Daniel's Family
   of Whiskey Brands(5)               (1%)                (3%)              2%
  Jack Daniel's RTD(6)                60%                 41%              64%
Finlandia                             (6%)               (24%)             (6%)
Southern Comfort Family of Brands     (1%)                (8%)             (3%)
  Southern Comfort                    (9%)               (14%)            (10%)
  Southern Comfort RTD(7)             74%                111%             131%
Fetzer Valley Oaks                    (5%)                (8%)             (6%)
Canadian Mist                         (1%)                 5%               5%
Korbel Champagne                       6%                 19%              19%
el Jimador                            18%                  6%              26%
New Mix RTD(8)                       (19%)               (37%)            (19%)
Super-Premium Other(9)                (9%)               (13%)             (8%)


Additional Commentary:

- - For the Jack Daniel's Family of Whiskey Brands, first quarter depletion gains
  in Australia, France and Poland were offset by declines in the travel retail
  channel, the U.K., and the U.S.

- - U.S. and International depletions for Jack Daniel's Tennessee Whiskey declined
  in the low single digits for the quarter; globally, reported net sales
  declined in the mid-single digits while constant currency net sales increased
  in the low single digits.

- - Gentleman Jack's reported and constant currency net sales grew in excess of
  25% during the period.

- - Jack Daniel's & Cola experienced significant growth rates as the brand lapped
  the depressed period last year which followed the unexpected increase in the
  ready-to-drink tax rate in Australia.

- - Finlandia's performance was affected by trade inventory reductions in much of
  Eastern Europe; the brand continued to experience double digit depletion
  growth in Russia.

- - Southern Comfort and many of the company's super-premium brands' softer or
  negative trends were influenced, in part, by the declining on-premise channel
  in the U.S. and elsewhere around the world.

- - el Jimador experienced strong growth over the period as positive consumer and
  trade response to the brand's reformulation and repackaging continued in both
  Mexico and the U.S.  New Mix's first quarter performance was significantly
  impacted by the swine flu scare, particularly in Mexico City, one of the
  brand's largest markets.

- - Many of the company's mid-priced regional brands realized improved sales
  trends as consumers traded down from more premium price points.


- --------
(4) Constant currency represents reported net sales with the affect of a
    stronger U.S. dollar removed. Management uses the measure to understand the
    growth of the business on a constant dollar basis as fluctuations in
    exchange rates can distort the underlying growth of the business both
    positively and negatively.
(5) Includes Jack Daniel's Tennessee Whiskey, Gentleman Jack, and Jack Daniel's
    Single Barrel
(6) Refers to all ready-to-drink line extensions of Jack Daniel's such as
    Jack Daniel's & Cola and Jack Daniel's Country Cocktails
(7) Refers to all ready-to-drink and ready-to-pour line extensions of Southern
    Comfort including Southern Comfort & Cola, Southern Comfort Lime & Lemonade,
    Southern Comfort Hurricane, and Southern Comfort Sweet Tea
(8) Tequila ready-to-drink brand acquired in January 2007 as part of
    Casa Herradura
(9) Includes Bonterra, Chambord, Herradura, Sonoma-Cutrer, Tuaca, and
    Woodford Reserve