SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549


                         ______________________________

                                    FORM 8-K

                 CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d)

                     OF THE SECURITIES EXCHANGE ACT OF 1934




       Date of report (date of earliest event reported): January 31, 2003




                        FINANCIAL INDUSTRIES CORPORATION
               (Exact name of Registrant as specified in charter)




           Texas                       0-4690                    74-2126975
(State or other jurisdiction   (Commission file number)     (I.R.S. employer
 of incorporation)                                           identification no.)





                      6500 River Place Blvd., Building One
                               Austin, Texas 78730
                    (Address of principal executive offices)

       Registrant's telephone number, including area code: (512) 404-5000


                        _______________________________





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Item 7.  FINANCIAL STATEMENTS AND EXHIBITS

          (c) Exhibits

          The following exhibit is included with this Report:

          Exhibit 99 Press  release  dated  January 31, 2003 issued by Financial
          Industries Corporation


Item 9.  REGULATION FD DISCLOSURE

On January 31, 2003, Financial Industries  Corporation  ("Registrant")  issued a
press  release  announcing  that it plans to  implement  a number of  technology
projects  consistent with the company's new strategic direction program aimed at
improving   operational   efficiency  and  increasing   investment  income.  The
technology  improvements  consist of a New Business and Underwriting  Automation
Project,  an Interactive Voice Response(IVR)  Project,  and migration to one new
business  computer  system  throughout  the  company,  all of which will  reduce
operating   expenses,   increase   productivity  and  enhance  customer  service
capabilities.

     NOTE: The  information in this report  (including the exhibit) is furnished
     pursuant to Item 9 and shall not be deemed to be "filed" for the purpose of
     Section 18 of the Securities  Exchange Act of 1934 or otherwise  subject to
     the  liabilities  of that  section.  This  report  will  not be  deemed  an
     admission as to the materiality of any information contained herein that is
     required to be disclosed solely by regulation FD.





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<page>





                                   SIGNATURES

Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.

                                        FINANCIAL INDUSTRIES CORPORATION


                                        Date: January 31, 2003

                                        By:           /s/ Eugene E. Payne
                                             Eugene E. Payne
                                             Chief Executive Officer





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<page>





                                   Exhibit 99

(BW) (Financial Industries  Corporation) (FNIN) Financial Industries Corporation
Announces Technology Component of New Strategic Direction



AUSTIN,  Texas -  (BUSINESS  WIRE) - January  31,  2003 -  Financial  Industries
Corporation  (FIC) (Nasdaq:  FNIN) today  announced that it plans to implement a
number of  technology  projects  consistent  with the  company's  new  strategic
direction  program  aimed at improving  operational  efficiency  and  increasing
investment income. It is estimated that the new technology  investment will have
a net savings of  approximately  $1.58  million over the course of the next five
years.

"For 2003,  FIC has  scheduled  three major  technology  improvements  that will
reduce operating expenses,  increase productivity,  and enhance customer service
capabilities," said the head of FIC's new management team, Chairman,  President,
and CEO,  Eugene E. Payne.  "We are excited about what these  improvements  will
mean for our sales and marketing  capabilities,  as well as the positive  impact
they will have on our bottom-line."

A New Business and Underwriting  Automation Project includes several initiatives
to enhance the New Business/Underwriting processing environment:

     o    The Document  Imaging and Workflow  project will allow each department
          to  substantially  reduce  paper  work,  improve  business  processing
          turnaround  time,  expedite work  scheduling  between  departments and
          reduce resources.

     o    The Personal  Digital  Assistance  Program  (PDA) will allow agents to
          enter all application information into a handheld PDA and transmit the
          data with  electronic  signature  directly  into the Home  Office  new
          business system.

     o    The    Automate    Policy    Assembly    Process    will   allow   New
          Business/Underwriting  to  print  policy  forms  at time of  issuance,
          reducing manual production processes and decreasing turnaround time by
          up to a full day.

     o    The  Automate   Sales   Illustrations   will   eliminate  the  current
          requirement  to manually  input all of the data from the issue  system
          into the sales illustrations software.

An Interactive Voice Response (IVR) Project will allow  policyholders and agents
to obtain policy  information  directly from the Home Office computer system via
voice, fax, callback and email - 24 hours a day, 7 days a week.

In 2003,  the company  will also  commence  its  migration  to one new  business
computer system consistent throughout the company.

"There are numerous additional technology initiatives currently under evaluation
which also may help reduce expenses and improve  productivity and service.  Each
must pass the test of quickly  improving the  bottom-line"  said Payne.  "FIC is
dedicated  to rapidly  and  aggressively  pursuing  such  initiative  to improve
operating  efficiencies and producing  better financial  results in the future,"
continued Payne.
                                     (more)





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FIC - Technology Release, page 2


These  latest  planned  technology   improvements  are  a  critical  part  of  a
far-reaching plan designed to refocus on the Company's new strategic  direction.
Additional  components  of the plan  include  cost  cutting  measures to quickly
streamline  sales costs while  focusing  sales  energy on their most  profitable
markets,  the  development  of a new  diversified  strategy for  investments  to
enhance earnings, a re-invigorated  acquisition strategy, and a revamping of the
company's organizational structure.

Financial  Industries  Corporation  (FIC),  through  its  various  subsidiaries,
markets and underwrites individual life insurance and annuity products. For more
information on FIC, go to http://www.ficgroup.com on the Internet.

This release contains certain "forward-looking statements" within the meaning of
the United  States  Private  Securities  Litigation  Reform  Act of 1995.  These
statements are based on  management's  current  expectations  and are subject to
risks, uncertainty and changes in circumstances, which may cause actual results,
performance or  achievements  to differ  materially  from  anticipated  results,
performance  or  achievements.  All  statements  contained  herein  that are not
clearly  historical  in nature are forward  looking and the words  "anticipate,"
"believe,"  "expect,"   "estimate,"   "project,"  and  similar  expressions  are
generally intended to identify forward-looking  statements.  The forward-looking
statements  in this  release  include  statements  addressing  future  financial
condition  and  operating  results.  Economic,   business,   competitive  and/or
regulatory  factors  affecting FIC's  businesses are examples of factors,  among
others,  that  could  cause  actual  results  to differ  materially  from  those
described in the  forward-looking  statements.  More detailed  information about
these and other factors is set forth in FIC's Annual Report on Form 10-K for the
fiscal year ended  December 31, 2001 and its other  filings with the  Securities
and Exchange Commission.  FIC is under no obligation to (and expressly disclaims
any such obligation to) update or alter its  forward-looking  statements whether
as a result of new information, future events or otherwise.

For  more  information  contact:   Bob  Bender,   Corporate  Relations  Officer,
512-404-5080, bbender@ficgroup.com





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