Exhibit 99.4
Ford Motor Company
FOURTH QUARTER 2001 DATA SHEET
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2001 Compared with 2000
3rd Qtr 2001 2000
2001 4th Qtr Full Year 4th Qtr Full Year
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<s> <c> <c> <c> <c> <c>
Market Share Data (%)
U.S.
Car 17.1% 17.8% 17.7% 17.4% 19.1%
Truck 27.1% 27.0% 27.4% 27.1% 28.2%
Total 22.1% 22.8% 22.8% 22.5% 23.7%
Europe
Car 11.3% 10.5% 11.0% 10.2% 10.3%
Truck 9.0% 8.3% 8.6% 7.1% 7.7%
Total 11.0% 10.2% 10.7% 9.7% 9.9%
U.S. Total Marketing Costs (Ford/LM)
-- Variable and Fixed
(% of Gross Revenue) 16.0% 16.7% 14.7% 10.7% 11.1%
U.S. Sales Mix (Ford/LM)
Fleet Sales (% of Total) 18% 21% 25% 29% 26%
Red Carpet Lease (% of Total) 18% 7% 15% 14% 18%
Red Carpet Lease (% of Retail) 22% 9% 20% 19% 25%
U.S. Inventory (Days' Supply)
Car 48 63 63 79 79
Truck 70 59 59 92 92
Average 62 60 60 87 87
Avg. Portfolio Borrowing Rate
Ford Credit (%) 5.9% 5.6% 6.1% 6.7% 6.4%
Worldwide Taxes
Effective Tax Rate 32.5% 32.5% 32.5% 31.5% 32.5%
Common and Class B
Shares Outstanding (Mils.)
Average - actual 1,812 1,810 1,820 1,873 1,483
Average - assuming full dilution 1,806 1,806 1,810 1,895a/ 1,504a/
Period ended - actual 1,811 1,809 1,809 1,854 1,854
Common Stock price (per share)
(adjusted to reflect Visteon spin-off)
High $25.76 $18.94 $31.46 $27.00 $30.13
Low 15.34 14.93 14.93 21.63 21.63
Cash Dividends (per share) $0.30 $0.15 $1.05 $0.30 $1.16
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a/ If the Value Enhancement plan was treated as a stock split followed by a
share repurchase, the shares would have been 2,136 for 2nd quarter 2000 and
2,041 for full year 2000.