<ARTICLE>                                           CT
<LEGEND>
     Conglomerate Totals - This schedule contains summary financial information
extracted from Ford's Current Report on Form 8-K dated October 16, 1996 and is
qualified in its entirety by reference to such financial statements.
</LEGEND>
<CIK>                         0000037996
<NAME>                        FORD MOTOR COMPANY
<MULTIPLIER>                                   1,000,000
       
                             
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                              DEC-31-1996
<PERIOD-END>                                   SEP-30-1996
<TOTAL-ASSETS>                                 258,501
<PREFERRED-MANDATORY>                          0
<PREFERRED>                                    0
<COMMON>                                       1,186
<OTHER-SE>                                     24,966
<TOTAL-LIABILITY-AND-EQUITY>                   258,501
<TOTAL-REVENUES>                               108,158
<INCOME-TAX>                                   1,581
<INCOME-CONTINUING>                            3,242
<DISCONTINUED>                                 0
<EXTRAORDINARY>                                0
<CHANGES>                                      0
<NET-INCOME>                                   3,242
<EPS-PRIMARY>                                  2.71
<EPS-DILUTED>                                  2.66