EXHIBIT 23

                       CONSENT OF INDEPENDENT ACCOUNTANTS


We consent to the  incorporation by reference in the Registration  Statements of
Franklin  Resources,  Inc. on Form S-3 dated October 9, 1996 for the issuance of
medium term notes,  Form S-3 filed  September 30, 1994 for the  registration  of
1,411,736 shares,  Form S-8 for the 1988 Restricted Stock Plan, Form S-8 for the
Franklin Resources,  Inc. Universal Stock Plan, Form S-8 for Franklin Resources,
Inc.  United  Kingdom Stock Option Plan #1, Form S-8 for the Canada Stock Option
Plan, as amended,  and Form S-8 for the 1998 Employee Stock  Investment  Plan of
our report dated October 23, 1998, on our audits of the  consolidated  financial
statements of Franklin Resources, Inc. and subsidiaries as of September 30, 1998
and 1997 and for the years ended September 30, 1998, 1997 and 1996, which report
is included in this Annual Report on Form 10-K.

PricewaterhouseCoopers LLP


San Francisco, California
December 23, 1998