Exhibit 99-1 UNAUDITED PRO FORMA COMBINED FINANCIAL STATEMENTS The following unaudited pro forma financial statements give effect to the exchange of approximately $690 million in cash by Outdoor Systems, Inc. for substantially all of Gannett Co., Inc.'s outdoor advertising business. The transaction involves the sale of assets of certain of the Company's outdoor subsidiaries and the sale of stock of certain other outdoor subsidiaries. The unaudited pro forma balance sheet presents the financial position of Gannett as of March 31, 1996, assuming that the proposed sale had occurred as of that date. Such pro forma information is based on the historical balance sheet of the Company at March 31, 1996. As required by rule 11-02 of regulation S-X, the unaudited pro forma statements of income have been prepared assuming that the proposed sale occurred as of the beginning of the earliest period presented. The unaudited pro forma statements of income reflect the historical results of operations for Gannett for its fiscal year ended 1995 and first three months of 1996. The 1995 statement also includes the eleven month pro forma effect of the Company's 1995 acquisition of Multimedia, as discussed in note 2 to the financial statements filed with the Company's 1995 Annual Report on Form 10-K. The unaudited pro forma financial statements give effect to certain pro forma adjustments which are described in the notes to these statements. Nonrecurring charges related to the transaction are not reflected in the unaudited pro forma financial statements because they are insignificant. The unaudited pro forma data is presented for informational purposes only and is not necessarily indicative of the results of operations or financial position which would have been achieved had this transaction been completed as of the date indicated, nor is it necessarily indicative of Gannett's future results of operations or financial position. The unaudited pro forma financial statements should be read in conjunction with the historical financial statements of the Company, including the related notes thereto. GANNETT CO., INC. UNAUDITED PRO FORMA CONDENSED BALANCE SHEET MARCH 31, 1996 Sale of Outdoor Pro Forma Pro Forma (In thousands) Gannett Business Adjustments Balance Sheet ASSETS Cash and marketable securities $ 50,876 $ (195) $ 50,681 Accounts receivable, net 518,173 (46,311) 471,862 Inventories 119,162 (1,128) 118,034 Prepaid expenses and other current assets 110,629 (20,581) 90,048 --------- ------- ------- --------- Total Current Assets 798,840 (68,215) 730,625 Property, plant and equipment, net 2,066,809 (138,160) 1,928,649 Other assets 3,573,046 (19,688) 3,553,358 --------- ------- ------- --------- Total Assets $6,438,695 $(226,063) $6,212,632 ========= ======= ======= ========= LIABILITIES & SHAREHOLDERS EQUITY Current maturities of long-term debt $ 123 $ 0 $ 123 Accounts payable and current portion of film contracts payable 231,019 (11,345) 219,674 Accrued expenses and other current liabilities 341,022 (9,193) 331,829 Dividends payable 49,222 0 49,222 Income taxes 83,909 0 83,909 --------- ------- -------- --------- Total Current Liabilities 705,295 (20,538) 684,757 Deferred income taxes 322,244 (6,879) 315,365 Long-term debt, less current portion 2,769,474 0 $(499,758)(1) 2,269,716 Postretirement medical and life insurance liabilities 306,710 0 306,710 Other long-term liabilities 138,640 (259) 138,381 Total Shareholders' equity 2,196,332 (198,387) 499,758 (1) 2,497,703 --------- ------- -------- --------- Total Liabilities and Shareholders' Equity $6,438,695 $(226,063) $ 0 $6,212,632 ========= ======= ======== ========= See accompanying notes to Unaudited Pro Forma Financial Statements. GANNETT CO., INC. UNAUDITED PRO FORMA CONDENSED STATEMENT OF INCOME THREE MONTHS ENDED MARCH 31, 1996 Sale of Pro Forma (In thousands except Outdoor Pro Forma Statement per share data) Gannett Business Adjustments of Income NET OPERATING REVENUES: Newspapers $ 786,302 $ 786,302 Broadcasting 141,688 141,688 Cable 47,208 47,208 Other 128,962 $(51,131) 77,831 --------- ------ --------- Total Operating Revenues 1,104,160 (51,131) 1,053,029 --------- ------ --------- OPERATING COSTS: Total operating expenses, exclusive of depreciation & amortization 828,837 (49,701) 779,136 Depreciation 53,135 (4,194) 48,941 Amortization of intangible assets 24,277 (194) 24,083 --------- ------ --------- Total Operating Expenses 906,249 (54,089) 852,160 --------- ------ --------- Total Operating Income (loss) 197,911 2,958 200,869 --------- ------ --------- NON-OPERATING INCOME (EXPENSE) Interest expense (39,528) $6,847 (1) (32,681) Other income (expense) (1,583) (1,583) --------- ------ ----- --------- Total Non-operating (41,111) 6,847 (34,264) --------- ------ ----- --------- Income Before Income Taxes 156,800 2,958 6,847 166,605 Provision for/benefit of Income Taxes (67,450) (1,154) (2,670)(2) (71,274) --------- ------ ----- --------- Net Income $ 89,350 $ 1,804 $4,177 $ 95,331 ========= ====== ===== ========= Net Income Per Share $0.64 $0.01 $0.03 $0.68 Average Number of Outstanding Shares 140,680 140,680 140,680 140,680 See accompanying notes to Unaudited Pro Forma Financial Statements. GANNETT CO., INC. UNAUDITED PRO FORMA CONDENSED COMBINED STATEMENT OF INCOME YEAR ENDED DECEMBER 31, 1995 Sale of Pro Forma (In thousands except Multimedia Outdoor Pro Forma Statement per share data) Gannett Pro forma (*) Subtotal Business Adjustments of Income NET OPERATING REVENUES: Newspapers $3,088,423 $150,684 $3,239,107 $3,239,107 Broadcasting 466,187 144,412 610,599 610,599 Cable 15,061 159,581 174,642 174,642 Other 437,065 153,832 590,897 $(253,841) 337,056 --------- ------- --------- ------- --------- Total Operating Revenues 4,006,736 608,509 4,615,245 (253,841) 4,361,404 --------- ------- --------- ------- --------- OPERATING COSTS: Total operating expenses, exclusive of depreciation & amortization 2,944,898 374,623 3,319,521 (209,201) 3,110,320 Depreciation 159,657 53,473 213,130 (15,900) 197,230 Amortization of intangible assets 50,298 48,059 98,357 (776) 97,581 --------- ------- --------- ------- --------- Total Operating Expenses 3,154,853 476,155 3,631,008 (225,877) 3,405,131 --------- ------- --------- ------- --------- Total Operating Income 851,883 132,354 984,237 (27,964) 956,273 --------- ------- --------- ------- --------- NON-OPERATING INCOME (EXPENSE) Interest expense (52,175) (154,570) (206,745) $29,486 (1) (177,259) Other income (expense) 3,754 417 4,171 4,171 --------- ------- --------- ------- ------ --------- Total Non-operating (48,421) (154,153) (202,574) 29,486 (173,088) --------- ------- --------- ------- ------ --------- Income Before Income Taxes 803,462 (21,799) 781,663 (27,964) 29,486 783,185 Provision for/benefit of Income Taxes (326,200) (7,600) (333,800) 10,906 (11,500)(2) (334,394) --------- ------- --------- ------- ------ --------- Net Income $ 477,262 $(29,399) $ 447,863 $ (17,058) $17,986 $ 448,791 ========= ======= ========= ======= ====== ========= Net Income Per Share $3.41 ($0.21) $3.20 ($0.12) $0.13 $3.21 Average Number of Outstanding Shares 139,968 139,968 139,968 139,968 139,968 139,968 * In December, 1995, the Company completed the acquisition of Multimedia, Inc ("Multimedia"). The amounts in this column reflect the estimated results of operations of the Company and its subsidiaries as though the Multimedia acquisition was made at the beginning of the year in which the transaction was consummated along with the related costs of financing the acquisition and the additional goodwill and depreciation expense associated with the purchase. Refer to note 2 of the Company's financial statements filed with its 1995 Annual Report on Form 10-K for more information concerning this acquisition. See accompanying notes to Unaudited Pro Forma Financial Statements. NOTES TO UNAUDITED PRO FORMA COMBINED FINANCIAL STATEMENTS Note 1 - Basis of Presentation The unaudited pro forma balance sheet has been prepared to reflect the sale of the Company's outdoor advertising business for an aggregate price of approximately $690 million in cash. The unaudited pro forma balance sheet presents the financial position of the Company as of March 31, 1996 assuming that the transaction occurred as of that date. Such pro forma information is based on the historical balance sheet of Gannett as of March 31, 1996, adjusted for the effects of the sale. As required by rule 11-02 of regulation S-X, the unaudited pro forma statements of income have been prepared assuming that the proposed sale occurred as of the beginning of the earliest period presented. The unaudited pro forma statements of income reflect the historical results of operations for Gannett for its fiscal year ended 1995 and first three months of 1996. The 1995 pro forma statement of income also includes the eleven month pro forma effect of the Company's 1995 acquisition of Multimedia, as presented in note 2 to the financial statements filed with the Company's 1995 Annual Report on Form 10-K. The Company believes that the assumptions used in preparing the unaudited pro forma financial statements provide a reasonable basis for presenting all of the significant effects of the sale and that the pro forma adjustments give effect to those assumptions in the unaudited pro forma financial statements. Note 2 - Pro forma Adjustments A. Pro forma adjustments to the unaudited condensed balance sheet are made to reflect the following: (1) Adjustment to reflect the pay down of long-term debt from the after-tax proceeds of the sale. The proceeds are reduced by the tax on the estimated gain on sale of the business, using a combined federal and state tax rate of 39%. B. Pro forma adjustments to the March 31, 1996 unaudited condensed statement of income are made to reflect the following: (1) Reduction in interest expense due to pay down of long-term debt from the after-tax proceeds of the sale. The rate used to calculate the reduction in interest expense is based on the weighted average rate paid by Gannett for commercial paper during the three-month period ended March 31, 1996. (2) Record income tax effect of pro forma adjustment described in item 1. C. Pro forma adjustments to the December 31, 1995 unaudited condensed combined statement of income are made to reflect the following: (1) Reduction in interest expense due to pay down of long-term debt from net proceeds of the sale. The rate used to calculate the reduction in interest expense is based on the weighted average rate paid by Gannett for commercial paper during the Company's fiscal year ended December 31, 1995. (2) Record income tax effect of pro forma adjustment in item 1.