SECURITIES AND EXCHANGE COMMISSION
                           Washington, D.C.  20549

                                  FORM 10-Q


  X    Quarterly report pursuant to Section 13 or 15(d) of the 
       Securities Exchange Act of 1934

For the quarterly period ended March 31, 1995
 
_____  Transition report pursuant to Section 13 or 15(d) of the  
       Securities Exchange Act of 1934 
 
For the transition period from __________ to __________ 
 
Commission File Number 1-7120



                     HARTE-HANKS COMMUNICATIONS, INC.                  
           (Exact name of registrant as specified in its charter)



           Delaware                                    74-1677284      
(State or other jurisdiction of                     (I.R.S. Employer 
incorporation or organization)                   Identification Number)  


        200 Concord Plaza Drive, San Antonio, Texas        78216   
        (Address of principal executive offices)         (Zip Code)

Registrant's telephone number including area code -- 210/829-9000 


Indicate by check mark whether the registrant (1) has filed all reports  
required to be filed by Section 13 or 15(d) of the Securities Exchange Act  
of 1934 during the preceding 12 months (or for such shorter period that  
the registrant was required to file such reports), and (2) has been  
subject to such filing requirements for the past 90 days.

                         Yes    X        No        


Indicate the number of shares outstanding of each of the issuer's classes  
of common stock:  $1 par value, 18,373,849 shares as of March 31, 1995


                HARTE-HANKS COMMUNICATIONS, INC. AND SUBSIDIARIES
                                TABLE OF CONTENTS
                                FORM 10-Q REPORT
                                 March 31, 1995


                                                                           Page
                                                                        
Part I.   Financial Information

     Item 1.    Interim Condensed Consolidated Financial  
                Statements (Unaudited) 

                  Condensed Consolidated Balance Sheets -                    3 
                  March 31, 1995 and December 31, 1994

                  Consolidated Statements of Operations -                    4
                  Three months ended March 31, 1995 and 1994

                  Consolidated Statements of Cash Flows -                    5
                  Three months ended March 31, 1995 and 1994
 
                  Notes to Interim Condensed Consolidated Financial          6
                  Statements

     Item 2.    Management's Discussion and Analysis of Financial            7
                Condition and Results of Operations

Part II.  Other Information

     Item 6.    Exhibits and Reports on Form 8-K                            12
 
          (a)     Exhibits 

          (b)     Reports on Form 8-K

     Signature                                                              12

TABLE

Harte-Hanks Communications, Inc. and Subsidiaries
Condensed Consolidated Balance Sheets (in thousands, except per share and share amounts)
(Unaudited)

                                                            March 31,       December 31,
                                                              1995              1994
                                                                        
Assets 
  Current assets
    Cash..............................................      $   3,979         $   4,391
    Accounts receivable, net..........................         64,553            70,929 
    Inventory.........................................         15,875            13,454
    Prepaid expenses..................................          7,274             5,904 
    Current deferred income tax benefit...............          6,830             6,808
    Other current assets..............................          3,561             4,143  
      Total current assets............................        102,072           105,629  
 
  Property, plant and equipment, net..................         84,657            91,278
  Goodwill, net.......................................        278,406           290,335 
  Other assets........................................          6,592             9,656  
      Total assets....................................      $ 471,727         $ 496,898 
 
 
Liabilities and Stockholders' Equity 
  Current liabilities  
    Accounts payable..................................      $  35,757         $  31,229
    Accrued payroll and related expenses..............         12,121            17,996
    Accrued interest..................................            695               731
    Prepaid subscriptions.............................          3,387             3,978
    Current portion of film contracts.................          1,337             1,717
    Income taxes payable..............................         13,745             1,867
    Other current liabilities.........................         15,612            13,165
    Current portion of long term debt.................            398               469   
      Total current liabilities.......................         83,052            71,152  
 
  Long term debt......................................        250,820           292,858  
  Other long term liabilities.........................         24,067            25,248   
      Total liabilities...............................        357,939           389,258   
 
  Stockholders' equity
    Common stock, $1 par value, authorized 50,000,000 
      shares. Issued and outstanding 1995: 18,373,849
      shares; 1994: 18,342,503 shares.................         18,374            18,342  
    Additional paid-in capital........................        144,814           144,350  
    Accumulated deficit...............................        (47,455)          (53,107)
    Minimum pension liability adjustment..............         (1,945)           (1,945)
      Total stockholders' equity......................        113,788           107,640 
      Total liabilities and stockholders' equity......      $ 471,727         $ 496,898 



<FN>
See Notes to Interim Condensed Consolidated Financial Statements.

TABLE

Harte-Hanks Communications, Inc. and Subsidiaries
Consolidated Statements of Operations
(in thousands, except per share amounts)                                                    
(Unaudited)

                                                            Three Months Ended March 31,
                                                               1995            1994
                                                                       
Operating revenues....................................       $130,178        $115,115 
Operating expenses  
  Payroll.............................................         49,704          47,412
  Production and distribution.........................         47,273          40,131
  Advertising, selling, general and administrative....         14,763          13,603
  Depreciation........................................          3,416           3,180
  Goodwill amortization...............................          2,424           2,350 
                                                              117,580         106,676 
Operating income......................................         12,598           8,439 
Other expenses (income)
  Interest expense....................................          4,946           3,966
  Interest income.....................................           (102)            (36)
  Gain on divestiture.................................        (12,293)           --
  Other, net..........................................            443             124 
                                                               (7,006)          4,054 
Income before income tax expense......................         19,604           4,385
Income tax expense....................................         13,494           2,118 
Net income............................................       $  6,110        $  2,267 

Primary:
  Earnings per common share...........................       $   0.32        $   0.12

  Weighted average common and common equivalent 
    shares outstanding................................         19,139          19,051

Fully diluted:
  Earnings per common share...........................       $   0.31        $   0.12

  Weighted average common and common equivalent 
    share outstanding.................................         20,601          20,483












<FN>
See Notes to Interim Condensed Consolidated Financial Statements.

TABLE

Harte-Hanks Communications, Inc. and Subsidiaries
Consolidated Statements of Cash Flows (in thousands)                                      
(Unaudited)

                                                           Three Months Ended March 31,
                                                              1995           1994
                                                                    
Operating Activities
  Net income..........................................     $  6,110       $  2,267
  Add (deduct) non-cash income and expenses:
      Depreciation ...................................        3,416          3,180
      Goodwill amortization...........................        2,424          2,350
      Amortization of option related expense..........          240            474
      Film amortization...............................          654            616
      Deferred income taxes...........................       (1,321)          (849)
      Other, net......................................          300            236
      Gain on divestiture.............................      (12,293)          --
  Changes in operating assets and liabilities, 
    net of acquisitions and divestiture
    Decrease in accounts receivable, net..............        3,626          4,916
    (Increase) decrease in inventory..................       (3,614)         1,268
    Increase in prepaid expenses and other 
      current assets..................................       (1,732)        (2,994)
    Increase (decrease) in accounts payable...........        1,822         (3,874)
    Increase in other accrued expenses
      and other liabilities...........................        9,212          3,398
    Other, net........................................          222            225 
      Net cash provided by operating activities.......        9,066         11,213 
 
Investing Activities
  Purchases of property, plant and equipment..........       (3,344)        (3,660) 
  Proceeds from the sale of property, plant  
    and equipment and divested assets.................       40,113             62
  Acquisitions........................................       (5,760)          --
  Payments on film contracts..........................         (507)          (504)
    Net cash provided by (used in) 
      investing activities............................       30,502         (4,102)
 
Financing Activities 
  Long term debt borrowings...........................      521,255        156,625
  Payments on long term debt, including current  
    maturities .......................................     (561,273)      (165,197)
  Issuance of common stock............................          496            183 
  Dividends paid......................................         (458)          --   
    Net cash used in financing activities.............      (39,980)        (8,389)
 
  Net decrease in cash................................         (412)        (1,278)

  Cash at beginning of year...........................        4,391          4,392  
  Cash at end of period...............................     $  3,979       $  3,114 

<FN>
See Notes to Interim Condensed Consolidated Financial Statements.


              Harte-Hanks Communications, Inc. and Subsidiaries

        Notes to Interim Condensed Consolidated Financial Statements
                                 (Unaudited)


Note A - Financial Statements

      The accompanying unaudited Interim Condensed Consolidated Financial
      Statements include the accounts of Harte-Hanks Communications, Inc.
      and subsidiaries (the "Company").

      The statements have been prepared in accordance with generally
      accepted accounting principles for interim financial information and
      with the instructions to Form 10-Q and Rule 10-01 of Regulation S-X. 
      Accordingly, they do not include all of the information and footnotes
      required by generally accepted accounting principles for complete
      financial statements.  In the opinion of management, all adjustments
      (consisting of normal recurring adjustments) considered necessary for
      a fair presentation have been included.  Operating results for the
      three months ended March 31, 1995 are not necessarily indicative of
      the results that may be expected for the year ending December 31.  For
      further information, refer to the consolidated financial statements
      and footnotes included in the Company's annual report on Form 10-K for
      the year ended December 31, 1994.

      Certain prior period amounts have been reclassified for comparative
      purposes.

Note B - Divestiture

      In March 1995, the Company completed the previously announced sale of
      its suburban Boston community newspapers, which consisted of three
      daily and 11 weekly publications.  As a result of this transaction,
      the Company recognized a gain on divestiture of $2.3 million, or 11
      cents per share, net of $10.0 million of income taxes.

Note C - Income Taxes

      The Company's quarterly income tax provision of $13.5 million includes
      $10.0 million related to the gain on divestiture.  The Company's
      income taxes on operations of $3.5 million were calculated using an
      effective income tax rate of 47.2%.  The Company's effective income
      tax rate is derived by estimating pretax income and income tax expense
      for the year ended December 31, 1995.  The effective income tax rate
      calculated is higher than the federal statutory rate of 35% due to the
      addition of state taxes and to certain expenses recorded for financial
      reporting purposes (primarily goodwill amortization), which are not
      deductible for federal income tax purposes.

Item 2.  Management's Discussion and Analysis of Financial Condition and
         Results of Operations                                          


Results of Operations

Operating results were as follows:

                               Three months ended
In thousands           March 31, 1995     March 31, 1994     Change
                                                     
Revenues                   $130,178           $115,115        13.1%
Operating expenses          117,580            106,676        10.2%
Operating income           $ 12,598           $  8,439        49.3%

Net income                 $  6,191           $  2,267       173.1%

Fully diluted earnings
  per share                $   0.31           $   0.12       158.3%

Consolidated revenues grew 13.1% to $130.2 million and operating income grew
49.3% to $12.6 million in the first quarter of 1995 as compared to the first
quarter of 1994.  The most dramatic growth occurred in the direct marketing
business where revenues increased 32.1% and operating income increased
105.0%.  The Company's overall growth resulted from increased business with
both new and existing customers, new products and services as well as
advertising and circulation rate increases.  Operating expenses also rose
due to the growth in business as well as higher newsprint prices and postal
rates.

Net income of $6.2 million for the first quarter of 1995 includes a gain on
divestiture, net of income taxes, of $2.3 million discussed under "Gain on
Divestiture" (page 10).  Excluding this net gain on divestiture, net income
was $3.9 million, or 20 cents per share, on a fully diluted basis.

Direct Marketing

Direct marketing operating results were as follows:

                               Three months ended
In thousands           March 31, 1995     March 31, 1994     Change
                                                     
Revenues                   $45,772            $34,651         32.1%
Operating expenses          41,094             32,369         27.0%
Operating income           $ 4,678            $ 2,282        105.0%

Direct marketing revenues increased $11.1 million, or 32.1%, in the first
quarter of 1995 when compared to 1994.  All service offerings experienced
growth with the most significant revenue increases occurring in database,
integrated direct marketing and response management.  Direct marketing
service offerings enable Harte-Hanks customers to identify and communicate
with their marketing targets, evaluate responses and measure the
effectiveness of their marketing communications.  Overall, revenue growth
resulted from increased business with both new and existing customers,
particularly in services provided to the retail, banking, financial
services, high technology industries and to international customers. 
Although the majority of direct marketing revenue growth came from existing
operations, revenue growth was also affected by the October 1994 acquisition
of Select Marketing Inc., an Austin, Texas company offering response
management services, and the January 1995 acquisition of Steinert &
Associates, a New York City direct marketing communications and advertising
firm offering integrated direct marketing services.

Operating expenses increased $8.7 million, or 27.0%, in the first quarter of
1995 when compared to 1994.  Payroll costs increased $3.1 million, primarily
due to increased hiring to support direct marketing's revenue growth. 
Production costs increased $4.6 million due to increased volumes.  Operating
expense growth was also impacted by the acquisitions made in the fourth
quarter of 1994 and the first quarter of 1995.

Shoppers

Shopper operating results were as follows:

                               Three months ended
In thousands           March 31, 1995     March 31, 1994     Change
                                                     
Revenues                   $43,646            $42,092         3.7%
Operating expenses          40,704             39,831         2.2%
Operating income           $ 2,942            $ 2,261        30.1%

Excluding revenues from the Company's smallest shopper that was sold in
February 1994, shopper revenues grew $2.5 million, or 6.1%, in the first
quarter of 1995 as compared to 1994.  Revenue increases occurred primarily
in existing circulation zones and were also due, in part, to new
circulation.  Revenues in existing circulation zones rose due to increased
rates.  The revenue increase due to circulation expansion resulted from an
additional 131,000 households added since March 31, 1994 as well as
increased circulation of the newsstand product.  The newsstand product was
introduced in the Southern California market in late 1993.  Total weekly
shopper household circulation was 7.0 million at March 31, 1995.

Excluding operating expenses from the divested shopper, first quarter
operating expenses increased $2.0 million, or 5.1%, when compared to 1994. 
Postage costs increased $1.8 million, or 16.9%, due primarily to a postage
rate increase as well as to increased circulation and higher overweight
postage costs.  This increase was offset partially by lower payroll costs of
$0.6 million, or 4.3%.  Payroll costs decreased due to reduced headcount and
changes in commission plans.  Newsprint costs were flat, despite increased
newsprint prices, due to reduced volumes.  Newsprint consumption decreased,
in part, due to the implementation of pagination technology in the Company's
Southern California shopper.  Pagination permits a more efficient
publication design and reduces the number of pages in the book.


Newspapers

Newspaper operating results were as follows:

                               Three months ended
In thousands           March 31, 1995     March 31, 1994     Change
                                                     
Revenues                   $34,878            $32,221         8.2%
Operating expenses          29,341             27,559         6.5%
Operating income           $ 5,537            $ 4,662        18.8%

Newspaper revenues increased $2.6 million, or 8.2%, in the first quarter of
1995 when compared to 1994.  Overall advertising revenues were up $2.0
million, or 8.0%.  In particular, classified advertising revenues grew 14.6%
as a result of increases both in rates and volumes.  The classified growth
was attributable to growth in automotive volumes as well as help wanted
volumes in the Company's suburban markets.  Retail advertising revenues
increased 2.8% as a result of increased rates, while insert revenues rose
slightly.  In addition, niche and specialty product revenues were up
primarily as a result of a direct mail initiative into South Texas, which
began in 1994.  Circulation revenues increased 7.9%, reflecting home
delivery price increases in the fall of 1994.

Newspaper operating expenses increased $1.8 million, or 6.5%, in the first
quarter of 1995 when compared to 1994.  Payroll costs were $0.5 million
higher, or 3.9%, due to increased sales commissions on higher advertising
volumes and normal payroll increases.  Newsprint costs increased $0.5
million, or 14.6%, as a result of higher average newsprint prices offset
slightly by reduced volumes.  The reduction in volumes was attributable to
newsprint savings from the new press installed in July 1994 at the Corpus
Christi Caller-Times as well as to various operating decisions that affected
newsprint consumption.  Costs associated with the direct mail program also
rose due to the postal rate increase in January 1995, as well as to
increased volumes.

Television

Television operating results were as follows:

                               Three months ended
In thousands           March 31, 1995     March 31, 1994     Change
                                                    
Revenues                   $5,882             $6,151         -4.4%
Operating expenses          4,457              4,711         -5.4%
Operating income           $1,425             $1,440         -1.0%

Revenues for the television segment decreased $0.3 million, or 4.4%,  in the
first quarter of 1995 when compared to 1994.  Revenues from the television
station operation decreased $0.1 million, or 2.8%, when compared to 1994,
which benefited from significant political revenue and CBS coverage of the
NFL playoffs and winter Olympics.  The television segment revenue decrease
was also affected by decreased revenues from the segment's print graphics
services and the absence of a direct mail publication in the first quarter
of 1995.

First quarter expenses for the television segment decreased $0.3 million, or
5.4%, when compared to 1994 primarily due to reduced costs associated with
print graphics and direct mail services.

Gain on Divestiture

In March 1995, the Company completed the previously announced sale of its
suburban Boston community newspapers, which consisted of three daily and 11
weekly publications.  As a result of this transaction, the Company
recognized a gain on divestiture of $2.3 million, or 11 cents per share, net
of $10.0 million of income taxes.

Interest Expense

Interest expense increased $1.0 million in the first quarter of 1995 when
compared to 1994 as a result of higher interest rates.  Although short term
interest rates rose throughout 1994, the impact on the Company was mitigated
somewhat by more favorable pricing under terms of the Company's credit
facility.  The more favorable pricing is a result of increased operating
cash flow, as defined in the Company's credit facility agreement, and
reduced debt levels.  In addition, the Company is realizing lower interest
costs and commitment fees after amending its revolving credit commitment in
February 1995.

Income Taxes

The Company's income tax expense of $13.5 million for the first quarter of
1995 includes $10.0 million of income taxes relating to the gain on
divestiture.  The remaining income tax expense of $3.5 million related to
operations increased $1.4 million when compared to the first quarter of
1994.  The expense increase was directly related to the increased income
levels.

Liquidity and Capital Resources

Cash provided from operating activities for the three months ended March 31,
1995 was $9.1 million as compared to $11.2 million for the three months
ended March 31, 1994.  Net cash inflows for investing activities were
$30.5 million as compared to outflows of $4.1 million in 1994.  Year-to-date
investing activities for 1995 included $40.1 million in sales proceeds from
the sale of property, plant and equipment and divested assets.  These
proceeds resulted primarily from the sale of the Boston community newspapers
and were used to reduce borrowings under the Company's credit facility. 
Also included in year-to-date investing activities were expenditures of $5.8
million for acquisitions and $3.3 million for equipment purchases.


Capital resources are available from and provided through the Company's
unsecured credit facility.  All borrowings under the revolving credit
facility are to be repaid by December 31, 2001.  Management believes that
its credit facility, together with cash provided from operating activities,
will be sufficient to fund operations, anticipated capital and film
expenditures and debt service requirements for the foreseeable future.  As
of March 31, 1995, the Company had $115.0 million of unused borrowing
capacity under its credit facility, of which $24.1 million was reserved to
serve as backup for the Company's outstanding commercial paper and other
short-term borrowing facilities.

PART II.   OTHER INFORMATION 


Item 6.    Exhibits and Reports on Form 8-K

      (a)  Exhibits.  See index to Exhibits on Page 13.

      (b)  No reports on Form 8-K were filed for the three months ended
           March 31, 1995.



                                 SIGNATURE 

Pursuant to the requirements of the Securities Exchange Act of 1934, the
Company has duly caused this report to be signed on its behalf by the 
undersigned hereunto duly authorized.  


                                           HARTE-HANKS COMMUNICATIONS, INC.  


                                         
         May 10, 1995                          /s/  Richard L. Ritchie   
             Date                                 Richard L. Ritchie
                                                Senior Vice President,
                                             Finance and Chief Financial
                                                and Accounting Officer
/TABLE



Exhibit
  No.                     Description of Exhibit                   Page No.

                                                               
*10(n)     Second Amendment to Third Amended and Restated Loan       14
           Agreement dated as of February 2, 1995 among the 
           Company, NationsBank of Texas, N.A., National 
           Westminster Bank USA, The Bank of Nova Scotia, 
           The First National Bank of Boston, Bank of Hawaii, 
           The Bank of Tokyo, LTD., Dallas Agency, Corestates 
           Bank, N.A. and CIBC Inc. and Toronto-Dominion (Texas), 
           Inc. in its Individual Capacity and as Agent.

*11        Statement Regarding Computation of Net Income             35
           Common Share

*27        Financial Data Schedules                                  36

                          
* Filed herewith.