EXHIBIT 3.a.
         BY-LAWS
         OF
         HEILIG-MEYERS COMPANY

         ARTICLE 1 - OFFICES

         A.       The principal office of the Corporation shall be at 2235
Staples Mill Road, Richmond, Virginia.  The Corporation may also have
offices at such other  places,  within or without the State of Virginia,  as the
Board of  Directors  may,  from time to time,  appoint,  or the  business of the
Corporation may require.
         B. The  registered  office  of the  Corporation  shall  be its  initial
registered  office as shown in the  Articles of  Incorporation  or at such other
place in Virginia as the Board of Directors shall,  from time to time,  appoint,
and may, but need not, be at the principal office of the Corporation.

         ARTICLE II - STOCK AND OTHER SECURITIES

         A.  Certificates  of Stock  shall be in such form as is required by law
and approved by the Board of Directors.  Each stockholder shall be entitled to a
certificate  signed  by either  the  Chairman  of the Board and Chief  Executive
Officer  or a Vice  President,  and by  either  the  Treasurer  or an  Assistant
Treasurer  or the  Secretary  or an  Assistant  Secretary  or any other  officer
authorized by resolution of the Board of Directors.  Each  certificate  may (but
need not) be sealed with the seal of the Corporation or a facsimile thereof.
         B.       The signatures of the officers upon a stock certificate,
bond,  note or debenture  issued by the  Corporation  may be  facsimiles if such
stock  certificate  is  countersigned  by a transfer  agent or  registered  by a
registrar, other than the Corporation itself or an employees of the Corporation,
or if such bond, note or debenture is countersigned  or otherwise  authenticated
by the signature of a trustee. If any officer who has signed, or whose facsimile
signature has been placed upon, a stock  certificate,  bond,  note or debenture,
shall be  ceased to be such  officer  before  such  certificate,  bond,  note or
debenture is issued, or may be issued by the Corporation with the same effect as
if he were such officer at the date of its issue.
         C.       Only stockholders of record on the stock transfer books of
the  Corporation  shall be  entitled  to be  treated by the  Corporation  as the
holders  of the stock  standing  in their  respective  names,  and except to the
extent,  if any,  required by law,  the  Corporation  shall not be  obligated to
recognize any equitable or other claim to, or interest in, any share on the part
of any other  person,  whether  or not it shall  have  express  or other  notice
thereof.
         D.       Transfers of stock shall be made on the stock transfer books
only upon surrender of the certificate therefor, endorsed or accompanied
by a written assignment signed by the holder of record or by his duly authorized
attorney-in-fact. The Board of Directors may, from time to time, make reasonable
regulations governing transfers of stock and other securities. No share shall be
transferred,  unless  otherwise  required by law, if such transfer would violate
the terms of any  written  agreement  to which the  Corporation,  and either the
transferor or transferee, is a party.
         E.       In case of the loss, mutilation or destruction of a stock
certificate, bond, note or debenture, a duplicate may be issued upon such terms,
and  bearing  such  legend,  if any,  as the  Board of  Directors  may  lawfully
prescribe.

         ARTICLE III - STOCKHOLDERS' MEETING

         A.       Meetings of the stockholders shall be held at the principal
office of the Corporation,  or at such other place,  within or without the State
of Virginia, as the Board of Directors may designate from time to time. At least

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ten (10) days before each meeting, a complete list of the stockholders  entitled
to vote at such meeting, or any adjournment thereof, with the address and number
of shares held by each, shall be prepared, kept on file subject to inspection by
any stockholder  during regular  business hours, at the principal  office of the
Corporation  or its  registered  office or the office of its  transfer  agent or
registrar.
         B.       The annual meeting of the stockholders shall be held on the
second  Wednesday of July of each year (and if such day is a legal  holiday,  on
the  next  business  day)  or such  other  date  as may be set by the  Board  of
Directors,  for the purpose of electing  Directors  and  transacting  such other
business as may properly come before the meeting.
         C.       Special meetings of the stockholders may be called by the
Chairman of the Board and Chief Executive Officer, the President, the Secretary
or the Board of Directors.
         D.       Written notice stating the place, day and hour of the
meeting,  and,  in the case of a  special  meeting  (or  required  by law or the
Articles of Incorporation  or these By-Laws),  the purpose or purposes for which
the meeting was called,  shall be given to each stockholder  entitled to vote at
such meeting.  Such notice shall be given either personally or by mail, by or at
the direction of the officer or other person or persons  calling the meeting not
more than  fifty  (50) days nor less than ten (10) days  before  the date of the
meeting (except that such notice shall be given not less than  twenty-five  (25)
days before a meeting called to act on a plan of merger of consolidation,  or on
proposal to amend the Articles of Incorporation or to reduce stated capital,  or
to sell,,  lease,  exchange,  mortgage or pledge for a consideration  other than
money,  all or substantially  all the property or assets of the Corporation,  if
not in the usual and regular  course of its  business  and such notice  shall be
accompanied by a copy of any proposed amendment or plan of reduction,  merger or
consolidation).  Notice to a stockholder shall be deemed given when deposited in
the United States mail,  with postage  prepaid,  addressed to the stockholder at
his address as it appears on the stock transfer books of the Corporation.
         Any  stockholder  who  attends  a  meeting  shall be deemed to have had
timely and proper  notice of the  meeting,  unless the  attends  for the express
purpose of objecting to the  transaction of any business  because the meeting is
not lawfully called or convened.
         E. Notice of any meeting may be waived,  and any action may be taken by
the  stockholders  without a meeting if a consent in writing,  setting forth the
action to be taken,  shall be signed by all the  stockholders  entitled  to vote
thereon,  in  accordance  with "  13.1-27  and  13.1-28  of the  Virginia  Stock
Corporation Act.
         F.       The stock transfer books may be closed by order of the Board
of  Directors  for not more than fifty (50) days for the purpose of  determining
stockholders  entitled  to  notice  of,  or to  vote  at,  any  meeting  of  the
stockholders or any  adjournment  thereof (or entitled to receive payment of any
dividend,  or in order to make a  determination  of  stockholders  for any other
purpose).  In lieu of closing  such  books,  the Board of  Directors  may fix in
advance,  as the record  date for any such  determination,  a date not more than
fifty (50) days  before  the date on which  such  meeting is to be held (or such
payment is to be made, or other action  requiring  such  determination  is to be
taken).  If the books are not thus  closed or the record date is not thus fixed,
then the date on which the  notice of the  meeting  was mailed (or on which such
dividend is declared or such other  action  approved by the Board of  Directors)
shall be the record date.
         G. The  Chairman  of the  Board  and  Chief  Executive  Officer  or the
President  shall  preside as  Chairman  over the  meetings of  stockholders.  If
neither the Chairman of the Board and Chief Executive  Officer nor the President
is present,  the  meeting  shall elect a  chairman.  The  Secretary,  or, in his
absence, an Assistant  Secretary,  shall act as Secretary of such meeting. If no
such  officer is  present,  the  chairman  shall  appoint the  Secretary  of the
meeting.
         H.  Two  inspectors  of  election  may be  appointed  by the  Board  of
Directors  before each meeting of the  stockholders;  and if no such appointment

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has been made,  or if any inspector  thus  appointed  shall not be present,  the
Chairman may, and if requested by stockholders holding in the aggregate at least
one-fifth (1/5) of the stock entitled to vote at the meeting shall, appoint such
an inspector  or  inspectors  to determine  the  qualifications  of voters,  the
validity  of proxies and the number of shares  represented  at the  meeting,  to
supervise voting, and to ascertain the results thereof.
         I. A  stockholder  may vote  either in person or by proxy  executed  in
writing by the stockholder or by his duly authorized attorney-in-fact.  No proxy
shall be valid after eleven (11) months from its date unless otherwise  provided
in the proxy.  A proxy may be revoked at any time  before the shares to which it
relates are voted by written  notice,  which may be in the form of a  substitute
proxy to the secretary of the meeting.  A proxy apparently  executed in the name
of a partnership or other Corporation,  or by one of several fiduciaries,  shall
be presumed to be valid until challenged,  and the burden of proving  invalidity
shall rest upon the challenger.
         J.  The  procedure  at  each  meeting  of  the  stockholders  shall  be
determined  by the Chairman of the meeting,  and (subject to paragraph H of this
Article III) the vote on all questions before any meeting shall be taken in such
manner as the  Chairman  prescribes.  However,  upon the demand of  stockholders
holding in the aggregate at least  one-fifth (1/5) of the stock entitled to vote
on any questions, such vote shall be by ballot.
         K. A quorum at any meeting of  stockholders  shall be a majority of the
shares entitled to vote, represented in person or by proxy. The affirmative vote
of a majority  of such  quorum  shall be the act of the  stockholders,  unless a
greater vote is required by the Virginia Stock  Corporation  Act or the Articles
of  Incorporation  (except that in elections of directors,  those  receiving the
greatest  number  of  votes  shall be  elected  even  though  less  than  such a
majority).  Less than a quorum  may,  by the vote of a  majority  of the  shares
present  and  entitled  to vote,  adjourn the meeting to a fixed time and place,
without  further  notice;  and if a quorum shall then be present in person or by
proxy,  any business may be  transacted  which might have been  transacted  if a
quorum had been present at the meeting as originally called.
         L.       All committees of stockholders created at any meeting of the
stockholders shall be appointed by the Chairman of the meeting unless otherwise
directed by the meeting.

ARTICLE IV - BOARD OF DIRECTORS

         A.       The Board of Directors shall consist of fourteen (14)
persons,  none of whom need be  residents  of  Virginia or  stockholders  of the
Corporation.  Nominations  for  the  election  of  directors  may be made by the
Directors  or a nominating  committee  appointed by the Board of Directors or by
any  stockholder  entitled to vote in the election of  directors.  A stockholder
entitled to vote in the election of  directors  may nominate one or more persons
for election as a director at an annual or special meeting of stockholders  only
if written notice of such stockholder's  intent to make such nomination has been
given, either by personal delivery to the Secretary of the Corporation not later
than the close of business on the tenth day  following  the date on which notice
of such  meeting  is first  mailed to  stockholders  or by Untied  States  mail,
postage prepaid,  to the Secretary of the Corporation  postmarked not later than
the tenth day following the date on which notice of such meeting is first mailed
to  stockholders.  Each notice required by this section shall set forth: (1) the
name and address of the stockholder who intends to make the nomination;  (2) the
name,  address,  and  principal  occupation  of  each  proposed  nominee;  (3) a
representation  that the  stockholder  is entitled  to vote at such  meeting and
intends to appear in person or by proxy at the meeting to nominate the person or
persons specified in the notice; and (4) the consent of each proposed nominee to
serve as a director  of the  Corporation  if so  elected.  The  Chairman  of the

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meeting  may  refuse to  acknowledge  the  nomination  of any person not made in
compliance with the foregoing procedure.
         B.       Regular meetings of the Board of Directors may be held
without  notice at such time and place as the Board of Directors  may  designate
from time to time (and,  in the absence of such  designation,  at the  principal
office  of the  Corporation).  A  regular  meeting  shall  be  held  as  soon as
practicable  after each annual  meeting of the  stockholders  for the purpose of
electing  officers and  transacting  such other  business as may  properly  come
before the meeting.
         C.       Special meetings of the Board of Directors may be called at
any time by the Chairman of the Board and Chief Executive Officer or by
any director.
         D. Notice of the time and place of each special  meeting shall be given
to each director either by mail, telegraph,  or written communication  delivered
to the address of such director as it appears in the records of the Corporation,
at least twenty-four (24) hours before such meeting.  Neither the business to be
transacted at, nor the purpose of, any meeting of the Board of Directors need be
specified in the notice or any waiver of notice of such meeting.
                  A director  who attends a meeting  shall be deemed to have had
timely and proper notice  thereof,  unless he attends for the express purpose of
objecting to the transaction of any business because the meeting is not lawfully
called or convened.
         E.       Notice of any meeting may be waived, and any action may be
taken by the Board of Directors (or by any committee  thereof) without a meeting
if a consent in writing,  setting forth the action taken, shall be signed by all
the directors (or members of the  committee,  as the case may be), in accordance
with "13.1-41 and 13.1-41.1 of the Virginia Stock Corporation Act.
         F.       Each director shall be elected to hold office until the next
succeeding annual meeting,  and shall hold office until his successor shall have
been elected and qualifies,  or until such earlier time as he shall resign,  die
or be removed.  No decrease in the number of  directors  by  amendment  to these
By-Laws shall change the term of any incumbent director.
         G.       Any director may be removed, with or without cause, by a vote
of the holders of a majority of the number of shares entitled to vote at an
election of directors.
         H.       Any vacancy in the Board of Directors (including any vacancy
resulting from an increase of not more than thirty percent (30%) of the
number of directors last elected by the shareholders) may be filled by the
affirmative vote of a majority of the remaining directors, even
though less than a quorum, unless filled by the stockholders.
         I.       A quorum at a meeting of the Board of Directors shall be a
majority  of the  number of  directors  fixed by these  By-Laws.  The act of the
majority  of the  directors  present  at a meeting  at which a quorum is present
shall be the act of the Board of Directors.
         J.  An  Executive  Committee  consisting  of at  least  two (2) or more
directors may be designated by a resolution  adopted by a majority of the number
of directors fixed by these By-Laws.  To the extent provided in such resolution,
such Executive Committee shall have and may exercise all of the authority of the
Board  of  Directors   except  to  approve  an  amendment  to  the  Articles  of
Incorporation  or a plan of  merger  or  consolidation.  Other  committees  with
limited  authority may be designated by resolution  adopted by a majority of the
directors present at a meeting at which a quorum is present.
                  Regular  meetings of any committee may be held without  notice
at such time and place as shall be fixed by a majority of the committee. Special
meetings of any  committee  may be called at the request of the  Chairman of the
Board and Chief Executive Officer or any member of the committee. Notice of such
special meetings shall be given by the Chairman of the Board and Chief Executive
Officer or any member of any such committee,  and shall be deemed duly given, or
may be  waived,  or  action  may be taken  without a  meeting,  as  provided  in
paragraphs  D and E of this Article IV. A majority of any such  committee  shall

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constitute a quorum,  and the act of a majority of those  present at any meeting
at which a quorum is present shall be the act of the committee, unless otherwise
provided by the Board of Directors.

ARTICLE V - OFFICERS, AGENTS AND EMPLOYEES

         A.       The officers of the Corporation shall be a Chairman of the
Board and Chief Executive  Officer, a President,  a Secretary,  and a Treasurer,
each of whom shall be elected by the Board of Directors  at the regular  meeting
of the Board of  Directors to be held as soon as  practicable  after each annual
meeting of the  stockholders,  and any  officer may be elected at any meeting of
the Board of  Directors.  Any  officer may hold more than one office and he may,
but need not be a  director,  except that the same person may not be Chairman of
the Board and Chief  Executive  Officer and  Secretary,  and the Chairman of the
Board and Chief Executive  Officer shall be a director.  The Board may elect one
or more Vice  Presidents and any other  officers and assistant  officers and may
fill any  vacancies.  The officers  shall have such  authority  and perform such
duties as generally  pertain to their offices and as may lawfully be provided by
these By-Laws or by resolution of the Board of Directors not  inconsistent  with
these By-Laws.
         B.       The Chairman of the Board and Chief Executive Officer shall
have  general  supervision  over,  responsibility  for, and control of the other
officers, agents, and employees of the Corporation and shall preside as Chairman
at meetings of the stockholders and the directors. The Chairman of the Board and
Chief Executive  Officer shall also perform such duties and shall also have such
authority as may  lawfully be required of or conferred  upon him by the Board of
Directors.
         C. The President and each Vice President  shall perform such duties and
shall have such  authority as may be lawfully  required of or conferred upon him
by the  Chairman  of the  Board  and  Chief  Executive  Officer  or the Board of
Directors.  The  President  shall,  during  the  absence,  disqualification,  or
incapacity of the Chairman of the Board and Chief  Executive  Officer,  exercise
all the  functions  and perform all the duties of the  Chairman of the Board and
Chief Executive Officer.
         D.       The Secretary shall, as Secretary of the meeting, record all
proceedings at stockholders' meetings and directors' meetings, in books
kept for that  purpose.  He shall  maintain  the record of  stockholders  of the
Corporation,  giving the names and addresses of all stockholders and the number,
classes and series of the shares held by each; and, unless otherwise  prescribed
by the Board of Directors, he shall maintain the stock transfer books.
         E. The Treasurer shall have custody of all moneys and securities of the
Corporation.  He shall  deposit  the same in the name and to the  credit  of the
Corporation in such depositories as may be designated by the Board of Directors,
disburse the funds of the  Corporation  as may be required,  and cause books and
records of account to be kept in accordance with generally  accepted  accounting
practices and principles.
         F. During the absence,  disqualification,  or incapacity of any officer
of the  Corporation  other than the  Chairman  of the Board and Chief  Executive
Officer,  the Chairman of the Board and Chief  Executive  Officer may be written
order,  or the Board of Directors may by resolution,  delegate the power of each
such officer to any other officer or employee of the Corporation.
         G.  Each  officer  shall  be  elected  to hold  office  until  the next
succeeding  regular  meeting  of the  Board of  Directors  to be held as soon as
practicable after each annual meeting of the stockholders, or for such longer or
shorter term as the Board of Directors may lawfully  specify;  and he shall hold
office until his successor shall have been elected and qualified,  or until such
earlier time as he shall resign, die or be removed.
         H. Any  officer  may be  removed,  with or without  cause,  at any time
whenever the Board of Directors in its absolute  discretion  shall consider that
the best interests of the Corporation  would be served  thereby.  Any officer or

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agent appointed  otherwise than by the Board of Directors may be removed with or
without  cause at any time by any officer  having  authority  to appoint such an
officer or agent, except as may be otherwise provided in these By-Laws, whenever
such officer in his absolute  discretion  shall consider that the best interests
of the  Corporation  will be served  thereby.  Any such removal shall be without
prejudice to the recovery of damages for breach of the contract rights,  if any,
of the person removed.  Election or appointment of an officer or agent shall not
of itself create contract rights.
         I. Checks,  drafts,  notes and orders for the payment of money shall be
signed by such  officer or officers or such other person or persons as the Board
of Directors  may, from time to time,  authorize,  and any  endorsement  of such
paper in the ordinary  course of business shall be similarly  made,  except that
any officer or assistant  officer of the Corporation may endorse checks,  drafts
or notes  for  collection  or  deposit  to the  credit of the  Corporation.  The
signature of any such officer or other person may be a facsimile when authorized
by the Board of Directors.
         J. Unless  otherwise  provided by resolution of the Board of Directors,
the Chairman of the Board and Chief  Executive  Officer may,  from time to time,
himself or by such proxies,  attorneys, or agents of the Corporation as he shall
designate in the name and on behalf of the Corporation,  cast the votes to which
the  Corporation  may be entitled as a  stockholder  or  otherwise  in any other
Corporation,  at  meetings,  or  consent  in  writing  to any action by any such
Corporation. He may instruct the person or persons so appointed as to the manner
of casting  such votes or giving  such  consent,  and may execute or cause to be
executed  on  behalf  of the  Corporation  and  under  its  corporate  seal,  or
otherwise,  such written proxies consents,  waivers,  or other instruments as he
may deem necessary or desirable in the premises.

ARTICLE VI - SEAL

         The seal of the Corporation shall be a flat-face circular die, of which
there may any number of counterparts or facsimiles, in such form as the Board of
Directors  shall,  from  time  to  time,  adopt  as the  corporate  seal  of the
Corporation.

ARTICLE VII - AMENDMENTS

                  These  By-Laws may be  repealed  or  changed,  and new By-Laws
made, by the stockholders  entitled to vote at any annual or special meeting, or
by the Board of Directors at any regular or special meeting. By-Laws made by the
directors  may be repealed or changed by the  stockholders;  and By-Laws made by
the stockholders may be repealed or changed by the directors,  except as, and to
the extent that, the stockholders  prescribe that the By-Laws,  or any specified
By-Law, shall not be altered, amended or repealed by the directors.

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