UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                                    FORM 10-Q



(Mark One)

 X    QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE
- ---   SECURITIES EXCHANGE ACT OF 1934


For the quarterly period ended                 August 31, 1999
or                               -------------------------------------------

      TRANSITION REPORT PURSUANT TO SECTION 13 OR 15 (d) OF THE
- ---   SECURITIES EXCHANGE ACT OF 1934



For the transition period from                to                    .
                               --------------    -------------------
Commission file number                       #1-8484                .
                       ---------------------------------------------
                     Heilig-Meyers Company                          .
- --------------------------------------------------------------------
      (Exact name of registrant as specified in its charter)

  Virginia                                               54-0558861
- --------------------------------------------------------------------
(State or other jurisdiction of                     (I.R.S. Employer
 incorporation or organization)                      Identification No.)

12560 West Creek Parkway, Richmond, Virginia            23238       .
- --------------------------------------------------------------------
(Address of principal executive offices)                (Zip Code)

                  (804) 784-7300                                    .
- --------------------------------------------------------------------
      (Registrant's telephone number, including area code)

                                                                    .
- --------------------------------------------------------------------
(Former  name,  former  address and former  fiscal year,  if changed  since last
 report.)

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed  by  Section  13 or 15 (d) of the  Securities  Exchange  Act of 1934
during the preceding 12 months (or for such shorter  period that the  registrant
was  required  to file such  reports),  and (2) has been  subject to such filing
requirements for the past 90 days. Yes X No .

Indicate the number of shares  outstanding  of each of the  issuer's  classes of
common stock, as of October 1, 1999.

        67,676,676 shares of Common Stock, $2.00 par value.





                              HEILIG-MEYERS COMPANY
                                      INDEX



                                                                    Page
PART I.     FINANCIAL INFORMATION

Item 1.     Financial Statements

            Consolidated Statements of Operations for
            Three and Six Months Ended August 31, 1999
            and August 31, 1998 (Unaudited)                            3

            Consolidated Balance Sheets as of August 31, 1999
            (Unaudited) and February 28, 1999 (Audited)                4

            Consolidated Statements of Cash Flows for
            Six Months Ended August 31, 1999 and
            August 31, 1998 (Unaudited)                                5

            Notes to Consolidated Financial Statements (Unaudited)     6

Item 2.     Management's Discussion and Analysis of
            Financial Condition and Results of Operations             12

Item 3.     Quantitative and Qualitative Disclosure of
            Market Risk                                               19

PART II.    OTHER INFORMATION

Item 4.     Submission of Matters to a Vote of Security Holders       19

Item 6.     Exhibits and Reports on Form 8-K                          20


                                       2



                                     PART I

                          ITEM 1. FINANCIAL STATEMENTS

                              HEILIG-MEYERS COMPANY
                      CONSOLIDATED STATEMENTS OF OPERATIONS
                  (Amounts in thousands except per share data)
                                   (Unaudited)



                               Three Months Ended           Six Months Ended
                                   August 31,                  August 31,
                               ------------------          ------------------
                                1999        1998            1999        1998
                                ----        ----            ----        ----

Revenues:
   Sales                     $507,640     $596,360      $1,126,133   $1,190,155
   Other income                65,308       78,647         136,020      153,791
                             --------     --------      ----------   ----------
     Total revenues           572,948      675,007       1,262,153    1,343,946
                             --------     --------      ----------   ----------

Costs and Expenses:
   Costs of sales             334,868      405,831         735,097      799,263
   Selling, general and
     administrative           192,885      213,935         424,205      431,231
   Interest                    18,557       18,986          38,292       38,126
   Provision for doubtful
     accounts                  23,279       22,494          47,151       45,693
                             --------     --------      ----------   ----------
      Total costs and
        expenses              569,589      661,246       1,244,745    1,314,313
                             --------     --------      ----------   ----------
   Gain (loss) on sale
     and write-down of
     assets held for sale      50,554           --         (63,136)          --

Earnings (loss) before
  provision for income
  taxes                        53,913       13,761         (45,728)      29,633

Provision for income taxes     51,071        5,003          21,970       10,681
                             --------    ---------      ----------   ----------

Net earnings (loss)          $  2,842     $  8,758      $  (67,698)  $   18,952
                             ========     ========      ==========   ==========


Net earnings (loss) per share of common stock:
      Basic                  $   0.05     $   0.15      $    (1.13)  $     0.32
                             ========     ========      ==========   ==========
      Diluted                $   0.05     $   0.15      $    (1.13)  $     0.32
                             ========     ========      ==========   ==========
Cash dividends per
  share of common stock      $   0.07     $   0.07      $     0.14   $     0.14
                             ========     ========      ==========   ==========


See notes to consolidated financial statements.


                                       3



                              HEILIG-MEYERS COMPANY
                           CONSOLIDATED BALANCE SHEETS
                  (Amounts in thousands except par value data)


                                              August 31,     February 28,
                                                1999            1999
                                                ----            ----
                                             (Unaudited)      (Audited)
ASSETS

Current assets:
  Cash                                       $    4,906       $   67,254
  Accounts receivable, net                      148,654          254,282
  Retained interest in securitized
     receivables at fair value                  191,999          190,970
  Inventories                                   366,135          493,463
  Other current assets                          103,050          124,305
  Net assets held for sale                      161,519              ---
                                             ----------       ----------
     Total current assets                       976,263        1,130,274

Property and equipment, net                     293,138          400,686
Other assets                                    133,786           72,632
Excess costs over net assets acquired, net      145,014          344,160
                                             ----------       ----------
                                             $1,548,201       $1,947,752
                                             ==========       ==========

LIABILITIES AND STOCKHOLDERS' EQUITY

Current liabilities:
  Notes payable                              $   89,707       $  210,000
  Long-term debt due within
     one year                                    37,540          167,486
  Accounts payable                              138,147          193,799
  Accrued expenses                              160,417          178,656
                                             ----------       ----------
     Total current liabilities                  425,811          749,941
                                             ----------       ----------

Long-term debt                                  536,481          547,344
Deferred income taxes                            56,194           45,365

Stockholders' equity:
      Preferred stock, $10 par value                ---              ---
      Common stock, $2 par value (250,000
          shares authorized; shares issued
          59,874 and 59,861, respectively)      119,748          119,722
      Capital in excess of par value            242,476          242,346
      Unrealized gain on investments              5,763            5,228
      Retained earnings                         161,728          237,806
                                             ----------       ----------
         Total stockholders' equity             529,715          605,102
                                             ----------       ----------
                                             $1,548,201       $1,947,752
                                             ==========       ==========


See notes to consolidated financial statements.


                                       4



                                   HEILIG-MEYERS COMPANY
                           CONSOLIDATED STATEMENTS OF CASH FLOWS
                                  (Amounts in thousands)
                                        (Unaudited)

                                                     Six Months Ended
                                                        August 31,
                                                   -------------------
                                                   1999           1998
                                                   ----           ----
Cash flows from operating activities:
   Net earnings (loss)                          $(67,698)      $ 18,952
    Adjustments to reconcile net
     earnings (loss) to net cash provided
     (used) by operating activities:
       Depreciation and amortization              30,478         27,819
       Provision for doubtful accounts            47,151         45,696
       Store closing charge payments              (1,312)        (3,548)
       Gain (loss), net of tax on sale and
         write-down of net assets held for
         sale                                     78,903            ---
       Other, net                                 (2,763)        (4,858)
       Change in operating assets and
         liabilities net of the effects
         of acquisitions:
             Accounts receivable                 (49,503)       (10,115)
             Retained interest in securitized
               receivables at cost                  (494)         4,657
             Other receivables                   (41,957)           414
             Inventories                         (39,713)         1,666
             Prepaid expenses                     13,864         (1,579)
             Accounts payable                        148         (1,180)
             Accrued expenses                    (17,205)           (53)
                                                ---------      ---------

               Net cash provided (used)
               by operating activities           (50,101)        77,871
                                                ---------      ---------

Cash flows from investing activities:
   Proceeds from sale of subsidiaries            263,575            ---
   Additions to property and equipment           (15,578)       (35,015)
   Disposals of property and equipment             5,109         16,742
   Miscellaneous investments                      (7,476)       (50,914)
                                                ---------      ---------

               Net cash provided (used)
               by investing activities            245,630        (69,187)
                                                ---------      ---------

Cash flows from financing activities:
   Net decrease in notes payable                (120,293)       (11,500)
   Payments of long-term debt                   (129,229)        (2,551)
   Issuance of common stock                           26             25
   Dividends paid                                 (8,381)        (8,271)
                                                ---------      ---------

               Net cash used by
               financing activities             (257,877)       (22,297)
                                                ---------      ---------

Net decrease in cash                             (62,348)       (13,613)
Cash at beginning of period                       67,254         48,779
                                                ---------      ---------
Cash at end of period                           $  4,906       $ 35,166
                                                =========      =========


See notes to consolidated financial statements.


                                       5





             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)

A.   The accompanying consolidated financial statements of Heilig-Meyers Company
     (the  "Company") have not been audited by independent  accountants,  except
     for the balance sheet at February 28, 1999. These financial statements have
     been prepared in accordance with regulations of the Securities and Exchange
     Commission in regard to quarterly  (interim)  reporting.  In the opinion of
     management,  the financial  information presented reflects all adjustments,
     comprised only of normal recurring accruals, which are necessary for a fair
     presentation of the results for the interim periods. Significant accounting
     policies and accounting  principles have been consistently  applied in both
     the interim and annual consolidated financial statements. Certain notes and
     the related  information  have been  condensed  or omitted from the interim
     financial  statements  presented  in this  Quarterly  Report on Form  10-Q.
     Therefore,  these financial  statements  should be read in conjunction with
     the Company's  1999 Annual Report on Form 10-K.  The results for the second
     quarter  of  fiscal  year  2000 are not  necessarily  indicative  of future
     financial results.

B.   On May 28, 1999,  the Company  entered into a definitive  agreement to sell
     93% of its interest in its Mattress Discounters division,  and on August 6,
     the Company completed the transaction. Heilig-Meyers received approximately
     $204  million  in cash,  subject to certain  working  capital  adjustments,
     pay-in-kind junior  subordinated notes valued at $12.0 million and retained
     a 7% equity interest in Mattress  Discounters.  The Company  incurred costs
     related to the  transaction  of  approximately  $8.9  million  and  assumed
     liabilities of approximately $5.6 million.  This transaction  resulted in a
     pre-tax gain of $135.2 million ($56.2 million net of tax).

     On June 15, 1999, the Company  entered into a definitive  agreement to sell
     its interest in its Rhodes division. The transaction was closed on July 13,
     1999,  with an effective date of July 1, 1999.  Under the terms of the sale
     agreement  the Company  received  $60.0  million in cash, a $40 million 10%
     pay-in-kind  subordinated  note receivable due 2004 (9.5% interest rate per
     annum for periods where  interest is paid in cash) and an option to acquire
     a 10% equity interest in Rhodes Holdings, the acquiring entity. The Company
     also has the option to acquire an additional 10% equity interest if certain
     financial goals are achieved by Rhodes Holdings.  The Company has agreed to
     provide or  guarantee a $20.0  million  standby  credit  facility to Rhodes
     after  the  closing,  which may only be drawn on in  certain  circumstances
     after utilization of availability under Rhodes' primary credit facility. In
     addition,  under terms of the agreement,  Rhodes assumed  approximately $10
     million in capital  lease  obligations.  During the first quarter ended May
     31,  1999,  the  Company  recorded a pre-tax  charge to  earnings of $113.7
     million  ($79.6  million net of tax) to write down its investment in Rhodes
     to estimated net realizable  value.  During the second quarter ended August
     31, 1999,  this loss was adjusted to $104.6  million  ($68.8 million net of
     tax) to reflect the final terms of this transaction.

     During the second quarter ended August 31, 1999, the Company  announced its
     intent to exit certain  markets which are not  considered to be part of the
     Company's  core  operations.   These  markets  include  Chicago,  Illinois,
     Milwaukee,  Wisconsin  and  non-continental  U.S.  operations.  During  the
     quarter  ended  August 31, 1999,  the Company  recorded a pre tax charge of
     $93.8  million  ($66.3  million  net of tax) to write  down the  associated
     assets to their  estimated  fair  value,  less  costs to sell.  The  assets
     effected by this plan total approximately $161.5 million and are classified
     as net assets  held for sale on the  August 31,  1999  balance  sheet.  The
     Company began the execution of this plan in September 1999 with the sale of
     assets  related to 18  Heilig-Meyers  Furniture  stores in the  Chicago and
     Milwaukee  markets.  The Company  expects the remaining  dispositions to be
     completed  within  the next 12  months.  The net cash  proceeds  from these
     divestitures will be used to pay down debt.


                                       6



C.   On June 16, 1999, the Board of Directors  declared a cash dividend of $0.07
     per share  which will be payable on August 21,  1999,  to  stockholders  of
     record on July 14, 1999.

D.   Accounts  receivable  are shown net of the allowance for doubtful  accounts
     and unearned  finance  income.  The  allowance  for  doubtful  accounts was
     $46,435,000 and $42,475,000 and unearned finance income was $30,647,000 and
     $31,775,000 at August 31, 1999, and February 28, 1999, respectively.

E.   The Company made  (received) net income tax payments  (refunds) of $281,000
     and $(9,942,000)  during the three months ended August 31, 1999, and August
     31, 1998, respectively.

F.   The Company made interest  payments of $41,550,000 and  $38,639,000  during
     the six months ended August 31, 1999, and August 31, 1998 respectively.

G.   Total comprehensive  income (loss) was $3,127,000 and ($67,163,000) for the
     three and six months ended August 31, 1999 and total  comprehensive  income
     was  $6,955,000 and  $17,149,000  for the three and six months ended August
     31, 1998. The difference between net income (loss) and comprehensive income
     (loss) is due to the change in the unrealized  gain on  investments,  which
     consists of retained interests in securitized receivables.

H.   In June 1998 the FASB  issued  SFAS No.  133,  "Accounting  for  Derivative
     Instruments  and Hedging  Activities",  which is effective for fiscal years
     beginning  after  June 15,  2000.  The new  statement  requires  that every
     derivative instrument (including certain derivative instruments embedded in
     other  contracts)  be recorded  in the balance  sheet as either an asset or
     liability  measured at its fair value. SFAS No. 133 requires the changes in
     the derivative's  fair value to be recognized  currently in earnings unless
     specific  hedge  accounting  criteria  are  met.  The  Company  has not yet
     determined  the  effect  this  statement  will  have  on  the  consolidated
     financial position or results of operations of the Company.

I.   During the six months ended August 31,  1999,  the Company had  significant
     operations aligned in four operating formats: Heilig-Meyers, The RoomStore,
     Rhodes and Mattress Discounters.  The Company's  Heilig-Meyers  division is
     associated with the Company's  historical  operations.  The majority of the
     Heilig-Meyers  stores  operate  in  smaller  markets  with a broad  line of
     merchandise. The RoomStore division includes the stores primarily operating
     in Texas,  Oregon,  Maryland,  Illinois  and  Virginia  and  the  stores in
     Puerto  Rico operating  under the  "Berrios"  name.   The Rhodes  retailing
     strategy  was selling  quality  furniture  to a broad base of middle income
     customers.  The  Mattress  Discounters  division  is the  Nation's  largest
     retail bedding specialist.

     As  discussed in Note B, the Company has  completed  the sale of its Rhodes
     division and has also sold 93% of its interest in its Mattress  Discounters
     division.  Therefore,  results  from the  second  quarter  of 2000  include
     operations  of the Rhodes  division  through June 30, 1999 and the Mattress
     Discounters division through August 6, 1999.

     Results for the second  quarter and six months  ended  August 31, 1999 also
     include the results  associated  with  operations that the Company plans to
     divest.  These  include  operations  in the Chicago,  Illinois,  Milwaukee,
     Wisconsin and non-continental  U.S. markets,  which are reported as part of
     The RoomStore operating segment.

     The Company evaluates  performance based on earnings (loss) before interest
     and income taxes (based on generally accepted accounting  principles).  The
     Company generally  accounts for intersegment sales and transfers at current
     market  prices  as if the sales or  transfers  were to  unaffiliated  third
     parties. General corporate expenses are allocated between the divisions.


                                       7


     Pertinent  financial data by operating  segment for the three and six month
     periods ended August 31, 1999 and 1998 are as follows:

                                             Three Months      Three Months
                                                 Ended             Ended
                                               August 31,        August 31,
         (Amounts in thousands)                   1999              1998
                                                  ----              ----
         Revenues:
            Heilig-Meyers                     $  368,788        $  377,000
            The RoomStore                        120,559           110,923
            Rhodes                                37,945           121,440
            Mattress Discounters                  45,656            65,644
                                              ----------        ----------
                  Total revenues from
                    external customers        $  572,948        $  675,007
                                              ==========        ==========

         Earnings (loss) before interest and taxes:
            Heilig-Meyers                     $   14,782        $   28,261
            The RoomStore                          3,753             3,586
            Rhodes                                (1,558)           (7,357)
            Mattress Discounters                   4,939             8,257
                                              ----------        ----------
                  Total earnings before
                    interest and taxes        $   21,916        $   32,747

         Gain on sale and write-
          down of assets held for sale            50,554                --
         Interest expense                        (18,557)          (18,986)
                                             -----------       -----------
                  Consolidated earnings
                    before provision for
                    income taxes              $   53,913        $   13,761
                                              ==========        ==========

         Depreciation and amortization expense:
            Heilig-Meyers                     $   10,616        $    7,717
            The RoomStore                          1,677             1,212
            Rhodes                                   848             3,203
            Mattress Discounters                     896             1,100
                                              ----------        ----------
                  Total depreciation and
                    amortization expense      $   14,037        $   13,232
                                              ==========        ==========

         Capital Expenditures:
            Heilig-Meyers                     $    1,997        $   13,452
            The RoomStore                          4,031             4,116
            Rhodes                                   339               869
            Mattress Discounters                     236               748
                                              ----------        ----------
                  Total capital expenditures  $    6,603        $   19,185
                                              ==========        ==========

         Total identifiable assets:
            Heilig-Meyers                     $1,345,989        $1,376,732
            The RoomStore                        202,212           270,366
            Rhodes                                    --           323,743
            Mattress Discounters                      --            99,215
                                              ----------        ----------
                  Total identifiable assets   $1,548,201        $2,070,056
                                              ==========        ==========


                                       8



                                               Six Months        Six Months
                                                 Ended             Ended
                                               August 31,        August 31,
                                                  1999              1998
                                                  ----              ----
         Revenues:
            Heilig-Meyers                     $  751,241        $  758,202
            The RoomStore                        244,131           221,837
            Rhodes                               160,048           239,150
            Mattress Discounters                 106,733           124,757
                                              ----------        ----------
                  Total revenues from
                    external customers        $1,262,153        $1,343,946
                                              ==========        ==========

         Earnings (loss) before interest and taxes:
            Heilig-Meyers                     $   38,903        $   54,620
            The RoomStore                          7,537            10,022
            Rhodes                                (2,390)          (11,314)
            Mattress Discounters                  11,650            14,431
                                              ----------        ----------
                  Total earnings before
                    interest and taxes        $   55,700        $   67,759

         Gain (loss) on sale and write-
           down of assets held for sale          (63,136)               --
         Interest expense                        (38,292)          (38,126)
                                             -----------       -----------
                  Consolidated earnings (loss)
                    before provision for
                    income taxes              $  (45,728)       $   29,633
                                             ===========        ==========

         Depreciation and amortization expense:
            Heilig-Meyers                     $   21,177        $   16,651
            The RoomStore                          3,272             2,554
            Rhodes                                 3,918             6,440
            Mattress Discounters                   2,116             2,174
                                              ----------        ----------
                  Total depreciation and
                    amortization expense      $   30,483        $   27,819
                                              ==========        ==========

         Capital Expenditures:
            Heilig-Meyers                     $    6,727        $   22,462
            The RoomStore                          5,991             8,421
            Rhodes                                 1,665             2,340
            Mattress Discounters                   1,195             1,792
                                              ----------        ----------
                  Total capital expenditures  $   15,578        $   35,015
                                              ==========        ==========


                                       9



I.       MacSaver  Financial  Services,   Inc.  ("MacSaver")  is  the  Company's
         wholly-owned  subsidiary whose principal business activity is to obtain
         financing   for  the   operations  of   Heilig-Meyers   and  its  other
         subsidiaries, and, in connection therewith, MacSaver generally acquires
         and holds the installment  credit  accounts  generated by the Company's
         operating   subsidiaries.   The  payment  of  principal   and  interest
         associated with MacSaver debt is guaranteed by the Company. The Company
         has not presented separate  financial  statements and other disclosures
         concerning   MacSaver  because  management  has  determined  that  such
         information  is not  material  to the  holders  of  the  MacSaver  debt
         securities guaranteed by the Company.  However, as required by the 1934
         Act, the summarized  financial  information  concerning  MacSaver is as
         follows:


                        MacSaver Financial Services, Inc.
                       Summarized Statements of Operations
                             (Amounts in thousands)
                                   (Unaudited)

                                   (Unaudited)           (Unaudited)
                               Three Months Ended     Six Months Ended
                                    August 31,            August 31,
                                  1999      1998        1999      1998
                               ------------------    ------------------
Net revenues                   $ 74,896  $ 72,799    $151,410  $143,694
Operating expenses               62,243    55,228     124,101   110,791
                               --------  --------    --------  --------
   Earnings before taxes         12,653    17,571      27,309    32,903
                               --------  --------    --------  --------
Net earnings                   $  8,224  $ 11,421    $ 17,751  $ 21,387
                               ========  ========    ========  ========


                        MacSaver Financial Services, Inc.
                            Summarized Balance Sheets
                              (Amounts in thousands)

                                            August 31,     February 28,
                                                 1999             1999
                                           (Unaudited)        (Audited)
                                           ----------       ----------
Current assets                             $   67,068       $   57,148
Accounts receivable, net                      120,039          145,211
Retained interest in securitized
  receivables at fair value                   191,999          190,970
Due from affiliates                           508,225          716,867
                                           ----------       ----------
  Total Assets                             $  887,331       $1,110,196
                                           ==========       ==========

Current liabilities                            55,463          173,727
Deferred income taxes                          12,429           15,023
Notes payable                                  89,707          210,000
Long-term debt                                535,000          535,000
Stockholder's equity                          194,732          176,446
                                           ----------       ----------
  Total Liabilities and Equity             $  887,331       $1,110,196
                                           ==========       ==========


                                       10


J.   The  following  table  sets  forth the  computations  of basic and  diluted
     earnings (loss) per share:
                                    Three Months Ended          Six Months Ended
                                         August 31,                 August 31,
                                      1999      1998             1999      1998
                                    ------------------          ----------------
      (Amounts in thousands except per share data)

      Numerator:
          Net earnings (loss)        $2,842   $ 8,758         $(67,698)   18,952
      Denominator:
          Denominator for basic
          earnings per share -
          average common shares
          outstanding                59,949    59,077           59,905    58,945

          Effect of potentially
          dilutive stock options         37       494               --       544

          Effect of contingently
          issuable shares
          considered earned              --        --               --       132
                                     ------    ------           ------    ------

          Denominator for diluted
          earnings per share         59,986    59,571           59,905    59,621

      Basic EPS                     $  0.05   $  0.15           $(1.13)  $  0.32
      Diluted EPS                      0.05      0.15            (1.13)     0.32


         Options to purchase  4,806,000 and 3,481,000  shares of common stock at
         prices  ranging  from  $9.03  and  $13.56  to  $35.06  per  share  were
         outstanding  at August 31,  1999 and 1998,  respectively,  but were not
         included in the computation of diluted  earnings per share because they
         would have been antidilutive.


K.       In the fourth  quarter of fiscal 1998,  the Company  recorded a pre-tax
         charge of approximately  $25,530,000 related to specific plans to close
         approximately  40  Heilig-Meyers  stores,  downsize  office and support
         facilities,  and reorganize the Heilig-Meyers private label credit card
         program.  Amounts charged to the provision  during the first and second
         quarter of fiscal 2000 are as follows:

                                                    Amount
                                                    Utilized      Remaining
                                      Reserve as    through       Reserve as
                                      of March 1,   August 31,    of August 31,
        (Amounts in thousands,        1999          1999          1999
           unaudited)                 ------------------------------------------

         Severance                    $ 1,498       $   890       $   608
         Lease & facility exit cost     3,294           422         2,872
                                      ------------------------------------------
         Total                        $ 4,792       $ 1,312       $ 3,480
                                      ==========================================

         The  Company  completed  the store  closings,  office  downsizing,  and
         private label credit card program  reorganization  associated with this
         plan during  fiscal 1999.  The  substantial  majority of the  remaining
         reserves  are  expected  to be  utilized  during  fiscal 2000 with some
         amounts related to long-term lease obligations  extending beyond fiscal
         2000.


                                       11



ITEM 2. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
           AND RESULTS OF OPERATIONS

     The  following   discussion   should  be  read  in  conjunction   with  the
consolidated  financial  statements  and  notes  to the  consolidated  financial
statements  included  in  Item  1  of  this  document,   and  with  the  audited
consolidated  financial statements of Heilig-Meyers  Company (the "Company") and
notes thereto for the fiscal year ended February 28, 1999.

     On March 24, 1999, the Company announced that in an effort to substantially
improve the overall financial position of the Company and to refocus on its core
home furnishings  operation,  a review of strategic  divestiture  options of all
non-core operating assets was being made. The Heilig-Meyers division and certain
markets  within The RoomStore  division are  considered  as the  Company's  core
business.

     On  May  28,  1999,  the  Company  announced  that  it had  entered  into a
definitive  agreement to sell 93% of its  interest in its  Mattress  Discounters
division, and on August 6, the Company completed the transaction.  Heilig-Meyers
received  approximately $204 million in cash, subject to certain working capital
adjustments,  pay-in-kind junior  subordinated notes valued at $12.0 million and
retained a 7% equity  interest in  Mattress  Discounters.  The Company  incurred
costs  related to the  transaction  of  approximately  $8.9  million and assumed
liabilities  of  approximately  $5.6  million.  This  transaction  resulted in a
pre-tax gain of $135.2 million ($56.2 million net of tax).

     On June 15, 1999, the Company  entered into a definitive  agreement to sell
its  interest in its Rhodes  division.  The  transaction  was closed on July 13,
1999,  with an  effective  date of July 1,  1999.  Under  the  terms of the sale
agreement  the  Company  received  $60.0  million  in cash,  a $40  million  10%
pay-in-kind  subordinated note receivable due 2004 (9.5% interest rate per annum
for  periods  where  interest  is paid in cash) and an  option to  acquire a 10%
equity interest in Rhodes Holdings,  the acquiring entity.  The Company also has
the option to acquire an  additional  10% equity  interest if certain  financial
goals are  achieved  by Rhodes  Holdings.  The  Company has agreed to provide or
guarantee a $20.0 million  standby credit  facility to Rhodes after the closing,
which  may  only be drawn  on in  certain  circumstances  after  utilization  of
availability under Rhodes' primary credit facility. In addition,  under terms of
the  agreement,  Rhodes  assumed  approximately  $10  million in  capital  lease
obligations. During the first quarter ended May 31, 1999, the Company recorded a
pre-tax charge to earnings of $113.7 million ($79.6 million net of tax) to write
down its  investment in Rhodes to estimated  net  realizable  value.  During the
second  quarter ended August 31, 1999,  the loss was adjusted to $104.6  million
($68.8 million net of tax) to reflect the final terms of this transaction.

     During the second quarter ended August 31, 19999, the Company announced its
intent  to exit  certain  markets  which  are not  considered  to be part of the
Company's core operations.  These markets include Chicago, Illinois,  Milwaukee,
Wisconsin and non-continental U.S.  operations.  During the quarter ended August
31, 1999, the Company  recorded a pre tax charge of $93.8 million ($66.3 million
net of tax) to write down the associated  assets to their  estimated fair value,
less costs to sell. The assets effected by this plan total approximately  $161.5
million  and are  classified  as net assets held for sale on the August 31, 1999
balance  sheet.  The Company began the execution of this plan in September  1999
with the sale of assets  related  to 18  Heilig-Meyers  Furniture  stores in the
Chicago and Milwaukee markets. The Company expects the remaining dispositions to
be  completed  within  the next 12  months.  The net cash  proceeds  from  these
divestitures will be used to pay down debt.


                                       12



RESULTS OF OPERATIONS

Revenues and Earnings

     Revenues in those  divisions  which were under the Company's  ownership for
the full quarter increased 0.3% to $489.3 million, compared to $487.9 million in
the prior  year  quarter.  As a result of the sale of the  Company's  Rhodes and
Mattress Discounters divisions, total revenues for the quarter declined 15.1% to
$572.9  million  from $675.0  million in the prior year,  which  included a full
three months activity for these divisions.  Net earnings from operations for the
quarter ended August 31, 1999,  were $2.2 million or $0.04 per share.  Including
the net gain  relating to the  divestiture  activity,  the Company  reported net
income of $2.8 million or $0.05 per share for the quarter  ended August 31, 1999
compared  to $0.15 per share in the prior  year  quarter.  The  results  for the
quarter  ended  August 31, 1999  include a net gain of $0.6  million or $.01 per
share related to divestiture activity and write downs of assets held for sale.

     For the six month period ended August 31, 1999, revenues in those divisions
which were under the Company's  ownership for the full six months increased 1.6%
to $995.4  million,  compared to $980.0  million for the six months ended August
31,  1998.  As a  result  of the  sales of the  Company's  Rhodes  and  Mattress
Discounters divisions, total revenues for the six month period declined to $1.26
billion  from $1.34  billion for the same period in the prior year.  For the six
month period ended August 31, 1999,  the Company has incurred  pre-tax  costs of
$63.1 million ($78.9 million net of tax) associated with divestiture  activities
and the write down of assets held for sale.  Including these costs,  the Company
reported a net loss of $67.7 million or $1.13 per share for the six month period
ending  August 31, 1999.  Absent these  charges,  net earnings for the six month
period ended August 31, 1999, were $11.2 million,  or $0.19 per share,  compared
to $19.0 million, or $0.32 per share in the prior year comparative period.

         The following table shows a comparison of sales by division:

                     Three Months Ended               Six Months Ended
                          August 31,                      August 31,
                     1999            1998             1999            1998
                 ------------    ------------    -------------    ------------
                                  (Sales amounts in millions)
                        % of            % of            % of            % of
                 Sales  Sales    Sales  Sales     Sales  Sales    Sales  Sales
                 ------------    ------------     ------------    ------------
Heilig-Meyers   $313.1   61.7%  $313.3   52.5%   $640.5   56.9%  $633.6   53.2%
The RoomStore    112.9   22.2    101.7   17.1     228.2   20.2    203.6   17.1
Rhodes            36.0    7.1    115.9   19.4     150.8   13.4    228.4   19.2
Mattress
 Discounters      45.6    9.0     65.5   11.0     106.6    9.5    124.6   10.5
                ------          ------         --------        --------
     Total      $507.6          $596.4         $1,126.1        $1,190.2
                ======          ======         ========        ========


     Sales in those divisions  which were under the Company's  ownership for the
full second quarter of fiscal 2000 increased 2.7% to $426.0 million, compared to
$415.0  million for the quarter  ended August 31, 1998. As a result of the sales
of the Company's Rhodes and Mattress Discounters divisions, sales declined 14.9%
to $507.6 million compared to sales of $596.4 million in the prior year quarter.
For the six month period ended August 31, 1999,  sales in those  divisions which
were under the  Company's  ownership for the full six months  increased  3.8% to
$868.7  million from $837.2  million.  As a result of the sales of the Company's
Rhodes  and  Mattress  Discounters  divisions,  sales for the six  month  period
declined 5.4% to $1,126.1 million from $1,190.2 million. The overall increase in
sales in the  divisions  under the  Company's  ownership for the full period was
primarily attributable to a comparable store sales increase of 0.7% and 1.9% for
the three and six months  ended August 31, 1999,  with the  remainder  due to an
increase  in  operating  units from August 31,  1998 to August 31,  1999.  Price
changes had an immaterial impact on the overall sales increase for the quarter.


                                       13


     Other income for those divisions  which were under the Company's  ownership
for the full  quarter  decreased  to 14.8% from 17.6% of sales in the prior year
quarter.  For the six months  ended  August  31,  1999,  other  income for these
divisions  decreased as a  percentage  of sales to 14.5% from 17.1% in the prior
year. On a consolidated  basis,  other income decreased to 12.9% for the quarter
from 13.2% in the prior year  quarter.  For the six month  period  other  income
decreased to 12.1% from 12.9% in the prior year.  These  decreases are primarily
the result of sales  growth in stores that do not offer the  Company's  in-house
installment credit program. The Heilig-Meyers division and certain stores in The
RoomStore  division offer installment credit as a financing option to customers.
The following table shows other income as a percentage of divisional sales:

                         Three Months Ended             Six Months Ended
                       August 31,    August 31,      August 31,    August 31,
                         1999          1998            1999          1998
                         ----          ----            ----          ----
Heilig-Meyers            17.6%         20.3%           17.1%         19.7%
The RoomStore             6.8           9.1             7.0           9.0
Rhodes                    5.4           4.8             6.1           4.7
Mattress
  Discounters             0.0           0.2             0.1           0.2


     Within  the  Heilig-Meyers   format,  other  income  decreased  2.7%  as  a
percentage of sales for the quarter and 2.6% of sales year-to-date. The decrease
is due to an increase in the amount of  receivables  that have been  securitized
and the elimination of the previous  revolving  credit card program.  Within The
RoomStore division, other income decreased as a percentage of sales 2.3% for the
quarter and 2.0%  year-to-date due to an increase in stores that do not offer an
in-house installment program.

Costs and Expenses

     Costs of sales for those divisions which were under the Company's ownership
for the full  quarter  decreased  to 65.7% from 67.6% of sales in the prior year
quarter.  For the six months  ended  August 31,  1999,  costs of sales for these
divisions  decreased as a  percentage  of sales to 64.8% from 66.5% in the prior
year. On a consolidated  basis, cost of sales decreased to 66.0% for the quarter
from 68.1% in the prior year quarter.  For the six month period ended August 31,
1999,  cost of sales  decreased  to 65.3%  from  67.2% in the  prior  year.  The
following table shows the costs of sales as a percentage of divisional sales:

                         Three Months Ended             Six Months Ended
                      August 31,    August 31,      August 31,    August 31,
                         1999          1998            1999          1998
                         ----          ----            ----          ----
Heilig-Meyers            65.6%         67.6%           64.7%         66.6%
The RoomStore            66.3          67.8            65.2          66.1
Rhodes                   75.3          73.2            70.6          72.2
Mattress
  Discounters            63.2          61.8            62.2          62.4


     The  costs of  sales  in the  Heilig-Meyers  division  decreased  2.0% as a
percentage  of sales from the prior year  quarter  and 1.9% as a  percentage  of
sales from the prior  year-to-date as a result of cost control efforts primarily
in the  warehouse  and  delivery  areas.  The  decrease in costs of sales in The
RoomStore  division  was  primarily  due to  decreases  in costs of sales in the
Puerto Rican stores.


                                       14


     Selling, general and administrative expenses for those divisions which were
under the Company's ownership for the full quarter increased to 39.6% from 36.9%
of sales in the prior year  quarter.  For the six months  ended August 31, 1999,
selling,  general and administrative expenses for these divisions increased as a
percentage  of sales to 39.1% from 37.4% in the prior  year.  On a  consolidated
basis, selling,  general and administrative  expenses increased to 38.0% for the
quarter  from 35.9% in the prior year  quarter.  For the six month  period ended
August 31, 1999, selling, general and administrative expenses increased to 37.7%
from 36.2% in the prior year. The following table displays selling,  general and
administrative expense as a percentage of the applicable division's sales:

                          Three Months Ended            Six Months Ended
                      August 31,    August 31,      August 31,    August 31,
                         1999          1998            1999          1998
                         ----          ----            ----          ----
Heilig-Meyers            41.3%         37.5%           40.3%         38.0%
The RoomStore            34.9          35.1            35.7          35.4
Rhodes                   34.5          37.9            37.1          37.5
Mattress
  Discounters            26.1          25.8            26.9          26.2


     Selling,  general and administrative  expenses as a percentage of sales for
the Heilig-Meyers  division  increased 3.8% as a percentage of sales as compared
to the prior year quarter and 2.3% as a  percentage  of sales as compared to the
prior  year six month  period.  This  increase  is due to the  timing of certain
administrative  expenses  such  as  legal  and  professional  fees  as well as a
redistribution of store-level  compensation from year end bonus programs to base
pay as compared to the prior year. Selling,  general and administrative expenses
in The  RoomStore  division  decreased  0.2% as a percentage of sales versus the
prior year quarter and  increased  0.3% versus the prior year six month  period.
The  increases  in expenses  in The  RoomStore  division  are  primarily  due to
increased advertising for new stores.

     Interest  expense  was 3.7% and 3.2% of  sales in the  second  quarters  of
fiscal  years 2000 and 1999,  respectively  with the effect of lower debt levels
being  offset  by higher  interest  rates.  For the  quarter,  weighted  average
long-term debt decreased to $627.0 million from $722.0 million in the prior year
second quarter.  The decrease in long-term debt levels between years is a result
of  repayments  made on $20.0  million  of private  placement  debt in the third
quarter of fiscal 1999 and $129.2 million paydown of long-term debt in the first
and second quarters of fiscal 2000.  Weighted average  long-term  interest rates
increased to 8.6% from 7.6% in the prior year.  Weighted average short-term debt
decreased to $172.5 million from $258.7 million in the prior year. This decrease
was the  result  of the use of  proceeds  from  divestitures  to  paydown  notes
payable.  Weighted average short-term interest rates increased to 7.1% from 6.4%
in the prior year.  Interest  expense  increased  0.5% as a percentage  of sales
compared to the prior year  quarter due to higher  interest  rates.  For the six
month period ended August 31, 1999,  interest expense increased to 3.4% of sales
from 3.2% in the prior year.

     The  reduction  in the  sales  contribution  of  the  Rhodes  and  Mattress
Discounters divisions caused the provision for doubtful accounts to increase for
the second quarter, as a percentage of sales to 4.6% from 3.8% in the prior year
quarter. For the six month period ended August 31, 1999, the provision increased
to 4.2% from 3.8% in the prior  year.  For  those  stores  offering  installment
credit,  the  provision  was 6.5% and 6.4% of sales for the second  quarters  of
fiscal years 2000 and 1999 and 6.4% for the six months ended August 31, 1999 and
1998.

     As a result of  divestiture  activity,  the  effective  income tax rate was
94.7% for the second  quarter  ended August 31,  1999.  For the six months ended
August 31, 1999, the divestiture  activity caused the provision for income taxes
to be an expense of $22.0  million on a pre-tax loss of $45.7  million.  Because
the Company's tax basis in the Mattress  Discounters  division was minimal,  the
sale of the division resulted in a tax gain  significantly in excess of the gain
recorded for financial  reporting  purposes.  Before divestiture  activity,  the
effective  income tax rate from operations for the second quarter of fiscal 2000
was 34.7%  compared  to 36.4% for the  second  quarter of fiscal  1999.  For the
six-month  period ended August 31, 1999, the effective tax rate from  operations
was 35.6% compared to 36.0% in the prior year.


                                       15


LIQUIDITY AND CAPITAL RESOURCES

     The Company  decreased its cash  position  $62.4 million to $4.9 million at
August 31, 1999 from $67.3 million at February 28, 1999.

     Net cash from operating  activities  produced  negative cash flows of $50.1
million,  compared to an inflow of $77.9 million in the comparable period of the
prior year.  The prior year amount  includes a cash inflow of $59.3 million from
the sale of accounts  receivable  through  the  Company's  asset  securitization
program.  Continued  extension  of credit  and  related  increases  in  customer
accounts  receivable  will likely  produce  minimal or  negative  cash flow from
operations in the upcoming fiscal 2000 quarters.

     Investing  activities  produced cash flows of $245.6 million during the six
months ended August 31, 1999 compared to negative cash flows of $69.2 million in
the prior year period.  The increase in cash flows from investing  activities is
primarily due to cash proceeds received from the sale of the Rhodes and Mattress
Discounters  divisions,  as well as a decrease  in  additions  to  property  and
equipment  during the period and a decrease in miscellaneous  investments.  Cash
used for miscellaneous  investments  during the six months ended August 31, 1998
includes deposits paid by the Company related to the change in lessor of certain
leased real estate and the purchase of previously leased equipment.

     Financing  activities produced negative cash flows of $257.9 million during
the six months ended August 31, 1999  compared to a negative  cash flow of $22.3
million  in the prior  year  period.  The  negative  cash  flow  from  financing
activities  in the current  year period is due to the  payments of debt from the
proceeds of the sale of the Rhodes and Mattress Discounters  divisions.  In June
1997,  the  Company and a  wholly-owned  subsidiary  filed a joint  Registration
Statement on Form S-3 with the Securities and Exchange Commission relating to up
to $400.0  million  aggregate  principal  amount of  securities.  There  were no
issuances of debt pursuant to the joint  Registration  Statement  during the six
months ended August 31, 1999.  As of August 31, 1999,  long-term  notes  payable
with an aggregate  principal amount of $175 million  securities have been issued
to the public under this  Registration  Statement.  As of August 31,  1999,  the
Company had a $200.0 million  revolving credit facility in place,  which expires
in July 2000. This facility includes ten banks and had $89.7 million outstanding
and $110.3 million unused as of August 31, 1999.

     As a result of losses  incurred  during the second  quarter of fiscal 2000,
the Company obtained amendments to its bank debt agreements in order to maintain
covenant compliance.

     Total debt as a percentage of debt and equity was 55.6% at August 31, 1999,
compared to 60.4% at February 28, 1999.  This  decrease is primarily  due to the
paydown  of  debt  from  proceeds  of  divested  subsidiaries  as  well  as  the
reclassification  of assets held for sale.  The current ratio was 2.3X at August
31,  1999,  compared  to 1.5X at  February  28,  1999.  The  current  ratio also
increased due to the paydown of debt and the reclassification of assets held for
sale.


                                       16

OTHER INFORMATION

Year 2000 Issue

     The Year 2000 issue arises  because many  computer  programs use two digits
rather than four to define the applicable year. Using two digits could result in
system failure or  miscalculations  that cause  disruptions  of  operations.  In
addition to computer  systems,  any  equipment  with  embedded  technology  that
involves date sensitive functions is at risk if two digits have been used rather
than four.

     During  fiscal  year 1997,  management  established  a team to oversee  the
Company's  Year 2000 date  conversion  project.  The  project is composed of the
following stages: 1) assessment of the problem, 2) prioritization of systems, 3)
remediation  activities and 4) compliance  testing.  A plan of corrective action
using both internal and external resources to enhance or replace the systems for
Year  2000  compliance  has been  implemented.  Internal  resources  consist  of
permanent employees of the Company's  Information  Systems  department,  whereas
external  resources  are  composed of contract  programming  personnel  that are
directed  by the  Company's  management.  The team has  continued  to assess the
systems of  subsidiaries as the Company has expanded.  Management  completed the
remediation  stage for the  critical  systems  of the  Heilig-Meyers  operations
during  fiscal  year  1999.  Remediation  for all other  subsidiaries'  critical
systems was  completed  in the second  quarter of fiscal year 2000.  The testing
stage for critical  systems  within the entire Company was also completed in the
second  quarter of fiscal year 2000.  The audit phase for this testing  began in
the second quarter and will continue into the third quarter of fiscal year 2000.
The Company is in the last stages of  inventorying  and making an  assessment of
its lower priority non-information  technology systems. Managers of such systems
have contacted the appropriate  third party vendors to determine their Year 2000
compliance.

     Since the  project's  beginning  in fiscal  1997,  the Company has incurred
approximately  $1.2 million in expenses in updating its  management  information
system to alleviate potential year 2000 problems.  These expenditures  represent
personnel  costs related to software  remediation of major impact  systems.  The
Company had previously  initiated a hardware upgrade plan for desktop  computers
that was  independent  of the Year 2000 issue,  and,  therefore,  most  hardware
upgrades were completed under this plan.

     The remaining  expenditures are expected to be approximately $1.69 million,
which will be expensed as incurred.  Expected future  expenditures can be broken
down as follows:

                                                 Dollars            % of
         Task:                             (in thousands)          Total
         -----                             --------------          -----
         Auditing Remediation Efforts             $  700              42%
         Internal Personnel Resources                640              38
         Software Upgrades-Remediation/
           Auditing/Testing                          350              20
                                               ----------           ----
                           Total                  $1,690             100%

     The  remaining  cost of the  Company's  Year 2000  Project and the dates on
which the Company plans to complete the Year 2000  compliance  program are based
on  management's  current  estimates,   which  are  derived  utilizing  numerous
assumptions.  Such  assumptions  include,  but are not limited to, the continued
availability of certain resources,  the readiness of third-parties through their
own remediation  plans, the absence of costs associated with  implementation  of
any  contingency  plan and the lack of  acquisitions  by the  Company  requiring
additional  remediation efforts.  These assumptions are inherently uncertain and
actual events could differ significantly from those anticipated.

     The team is  communicating  with other  companies,  on which the  Company's
systems rely and has obtained compliance letters from these entities.  There can
be no  assurance,  however,  that the systems of these other  companies  will be
converted  in a timely  manner,  or that any such  failure to convert by another
company would not have an adverse effect on the Company's systems.

     Management  believes  the Year  2000  compliance  issue is being  addressed
properly by the Company to prevent any material adverse operational or financial
impacts. However, if such enhancements are not completed in a timely manner, the
Year 2000  issue may have a material  adverse  impact on the  operations  of the
Company.


                                       17

     The  Company  is  currently  assessing  the  consequences  of its Year 2000
remediation efforts not being successful.  Management is developing  contingency
plans to mitigate  the  effects of  problems  experienced  by the  Company,  key
vendors  or  service  providers  related  to the Year  2000.  Management  ranked
suppliers based on how critical each supplier is believed to be to the Company's
operations.  The Company  requested a copy of the Year 2000  project  plan under
which these  suppliers are  operating.  The Company's Year 2000 project team has
reviewed  these plans.  If a supplier is deemed to be critical and has a project
plan that does not meet the Company's  expectations for completion,  the Company
will  examine  all  of  the   circumstances  and  develop  a  contingency  plan.
Contingency  plans  may  include  the  identification  and  use of an  alternate
supplier of the product or service  that is Year 2000  compliant or the purchase
of  additional  levels  of  inventory  as a  precaution  based on the  Company's
expected  needs.  Management  expects  to  complete  its Year  2000  contingency
planning during the third quarter of fiscal year 2000.


FORWARD-LOOKING STATEMENTS

     Certain  statements  included above are not based on historical  facts, but
are forward-looking statements. These statements can be identified by the use of
forward-looking  terminology  such  as  "believes,"  "expects,"  "may,"  "will,"
"should," or "anticipates"  or the negative thereof or other variations  thereon
or comparable  terminology,  or by  discussions  of strategy.  These  statements
reflect the Company's reasonable judgments with respect to future events and are
subject to risks and  uncertainties  that could cause  actual  results to differ
materially  from  those  in  the  forward-looking  statements.  Such  risks  and
uncertainties include, but are not limited to, the customer's willingness,  need
and  financial  ability to purchase  home  furnishings  and related  items,  the
Company's ability to extend credit to its customers, the costs and effectiveness
of promotional  activities,  the Company's access to, and cost of, capital,  and
the Company's ability to attract buyers and obtain  satisfactory  valuations for
certain  assets held for sale.  Payments  under  guarantees  of Rhodes leases or
other  obligations  or the  standby  credit  facility  as a result of lower than
expected Rhodes operating results or defaults by Rhodes could impact the outcome
of  forward  looking  statements.  Other  factors  such as  changes in tax laws,
consumer credit and bankruptcy  trends,  recessionary or expansive trends in the
Company's  markets,  the  ability of the  Company,  its key  vendors and service
providers to effectively  correct the Year 2000 issue,  and inflation  rates and
regulations  and laws which affect the  Company's  ability to do business in its
markets may also impact the outcome of forward-looking statements.


                                       18


ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

     There are no material  changes to the disclosure on this matter made in our
Report on Form 10-K for the year ended  February 28, 1999.  Reference is made to
Part II, Item 7A, Quantitative and Qualitative Disclosures About Market Risk, in
the  Registrant's  Annual  Report on Form 10-K for the year ended  February  28,
1999.


                                     PART II


ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

(a) The Annual Meeting of the Company's shareholders was held June 16, 1999.

(c)(i) The  shareholders  approved the ratification of the selection of Deloitte
       and  Touche LLP as  accountants  and  auditors  for the  Company  for the
       current fiscal year. The ratification was approved by the following vote:
                          FOR             -        50,330,069
                          AGAINST         -           125,679
                          ABSTAIN         -            64,293

(c)(ii) The  shareholders  of the Company  elected a board of nine directors for
        one-year terms. The elections were approved by the following vote:

                      Directors                    For            Withheld
                      ---------                    ---            --------
                  William C. DeRusha            48,522,355        1,999,538
                  Alexander Alexander           48,732,011        1,789,881
                  Robert L. Burrus, Jr.         48,735,497        1,786,396
                  Beverley E. Dalton            48,741,787        1,780,106
                  Charles A. Davis              48,733,601        1,788,292
                  Benjamin F. Edwards, III      48,737,419        1,784,474
                  Lawrence N. Smith             48,736,168        1,785,724
                  Eugene P. Trani               48,735,793        1,786,100
                  L. Douglas Wilder             48,515,614        2,006,278

(c)(iii) The shareholders  approved the Company's Director Stock Ownership Plan.
         The votes were cast as follows:
                          FOR             -        46,767,041
                          AGAINST         -         3,632,247
                          ABSTAIN         -           120,752

(c)(iv) The shareholders  disapproved the shareholder  proposal.  The votes were
        cast as follows:
                          FOR             -        14,403,031
                          AGAINST         -        26,545,513
                          ABSTAIN         -           755,501



                                       19


Item 6.        Exhibits and Reports on Form 8-K.

               (a)  Exhibits.  See INDEX TO EXHIBITS

               (b)  There were three  Current  Reports on Form 8-K filed  during
                    the  quarterly  period ended  August 31,  1999.  On June 17,
                    1999,  Registrant filed a Form 8-K in which it announced the
                    signing of a definitive  agreement to transfer a controlling
                    interest  in   Mattress   Discounters   Corporation   to  an
                    investment group.  The Registrant also announced the signing
                    of  a  definitive  agreement to  sell  Rhodes,  Inc.  to  an
                    investment  group and reported results for the first quarter
                    ended May 31, 1999.

                    On July 28,  1999,  Registrant  filed a Form 8-K in which it
                    reported  that  Registrant  had sold its interest in Rhodes,
                    Inc.  and included pro forma  financial  statements  related
                    thereto.

                    On August 23, 1999,  Registrant filed a Form 8-K in which it
                    reported that Registrant had sold a controlling  interest in
                    Mattress  Discounters  Corporation  and  included  pro forma
                    financial statements related thereto.


                                INDEX TO EXHIBITS

                                      Page

10.1     Registrant's Director Stock Ownership Paln as
         amended effective July 1, 1999                         22

10.2     Registrant's Severance Plan (1999 Amendment
         and Restatement)                                       26


27.      Financial Data Schedule                                30




                                       20






                                   SIGNATURES


      Pursuant to the  requirements of the Securities  Exchange Act of 1934, the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.




                                          Heilig-Meyers Company
                                          (Registrant)



Date:      October 15, 1999               /s/Roy B. Goodman
                                          ----------------------------
                                          Roy B. Goodman
                                          Executive Vice President and
                                          Principal Financial Officer


Date:      October 15, 1999               /s/Thomas F. Crump
                                          ----------------------------
                                          Thomas F. Crump
                                          Senior Vice President,
                                          Controller






                                       21