Exhibit 4.1





___________________________________________________________________________





                     STOCKHOLDER PROTECTION RIGHTS AGREEMENT

                                   dated as of

                                December 15, 2000

                                     between

                            HERSHEY FOODS CORPORATION

                                       and

                          MELLON INVESTOR SERVICES LLC,

                                 as Rights Agent



____________________________________________________________________________








                     STOCKHOLDER PROTECTION RIGHTS AGREEMENT

                                Table of Contents


                                                                                                      Page


                                                                                               
ARTICLE I DEFINITIONS....................................................................................1

         1.1      DEFINITIONS............................................................................1
                  -----------


ARTICLE II THE RIGHTS....................................................................................9

         2.1      SUMMARY OF RIGHTS......................................................................9
                  -----------------

         2.2      LEGEND ON COMMON SHARES CERTIFICATES...................................................9
                  ------------------------------------

         2.3      EXERCISE OF RIGHTS; SEPARATION OF RIGHTS..............................................10
                  ----------------------------------------

         2.4      ADJUSTMENTS TO EXERCISE PRICE; NUMBER OF RIGHTS.......................................12
                  -----------------------------------------------

         2.5      DATE ON WHICH EXERCISE IS EFFECTIVE...................................................13
                  -----------------------------------

         2.6      EXECUTION, AUTHENTICATION, DELIVERY AND DATING OF RIGHTS CERTIFICATES.................13
                  ---------------------------------------------------------------------

         2.7      REGISTRATION, REGISTRATION OF TRANSFER AND EXCHANGE...................................14
                  ---------------------------------------------------

         2.8      MUTILATED, DESTROYED, LOST AND STOLEN RIGHTS CERTIFICATES.............................15
                  ---------------------------------------------------------

         2.9      PERSONS DEEMED OWNERS.................................................................15
                  ---------------------

         2.10     DELIVERY AND CANCELLATION OF CERTIFICATES.............................................16
                  -----------------------------------------

         2.11     AGREEMENT OF RIGHTS HOLDERS...........................................................16
                  ---------------------------


ARTICLE III ADJUSTMENTS TO THE RIGHTS IN  THE EVENT OF CERTAIN TRANSACTIONS.............................17

         3.1      FLIP-IN...............................................................................17
                  -------

         3.2      FLIP-OVER.............................................................................19
                  ---------


ARTICLE IV THE RIGHTS AGENT.............................................................................20

         4.1      GENERAL...............................................................................20
                  -------

         4.2      MERGER OR CONSOLIDATION OR CHANGE OF NAME OF RIGHTS AGENT.............................20
                  ---------------------------------------------------------

                                       ii

         4.3      DUTIES OF RIGHTS AGENT................................................................21
                  ----------------------

         4.4      CHANGE OF RIGHTS AGENT................................................................23
                  ----------------------


ARTICLE V  MISCELLANEOUS................................................................................24

         5.1      REDEMPTION............................................................................24
                  ----------

         5.2      EXPIRATION............................................................................24
                  ----------

         5.3      ISSUANCE OF NEW RIGHTS CERTIFICATES...................................................25
                  -----------------------------------

         5.4      SUPPLEMENTS AND AMENDMENTS............................................................25
                  --------------------------

         5.5      FRACTIONAL SHARES.....................................................................26
                  -----------------

         5.6      RIGHTS OF ACTION......................................................................26
                  ----------------

         5.7      HOLDER OF RIGHTS NOT DEEMED A STOCKHOLDER.............................................26
                  -----------------------------------------

         5.8      NOTICE OF PROPOSED ACTIONS............................................................26
                  --------------------------

         5.9      NOTICES...............................................................................27
                  -------

         5.10     SUSPENSION OF EXERCISABILITY..........................................................27
                  ----------------------------

         5.11     COSTS OF ENFORCEMENT..................................................................28
                  --------------------

         5.12     SUCCESSORS............................................................................28
                  ----------

         5.13     BENEFITS OF THIS AGREEMENT............................................................28
                  --------------------------

         5.14     DETERMINATION AND ACTIONS BY THE BOARD OF DIRECTORS, ETC..............................28
                  ---------------------------------------------------------

         5.15     DESCRIPTIVE HEADINGS..................................................................28
                  --------------------

         5.16     GOVERNING LAW.........................................................................29
                  -------------

         5.17     COUNTERPARTS..........................................................................29
                  ------------

         5.18     SEVERABILITY..........................................................................29
                  ------------

                                       iii




                                    EXHIBITS

Exhibit A      Form of Rights Certificate for Common Stock
               (Together with Form of Election to Exercise)

Exhibit B      Form of  Certificate  of  Designation  and  Terms  of
               Series A Participating Preferred Stock

Exhibit C      Form of Certificate of Designation and Terms
               of Series B Participating Preferred Stock

                                       iv




                     STOCKHOLDER PROTECTION RIGHTS AGREEMENT


                  STOCKHOLDER  PROTECTION RIGHTS AGREEMENT (as amended from time
to time, this "Agreement"), dated as of December 15, 2000, between HERSHEY FOODS
CORPORATION,  a  Delaware  corporation  (the  "COMPANY"),  and  MELLON  INVESTOR
SERVICES  LLC, a New Jersey  limited  liability  company,  as Rights  Agent (the
"RIGHTS AGENT", which term shall include any successor Rights Agent hereunder).
                                   WITNESSETH:
                  WHEREAS,  the  Board  of  Directors  of the  Company  has  (a)
authorized  and  declared a dividend of one right  ("RIGHT")  in respect of each
share of Common  Stock (as  hereinafter  defined)  and Class B Common  Stock (as
hereinafter  defined) held of record as of the close of business on December 26,
2000 (the  "RECORD  TIME")  payable  in respect of each such share at the Record
Time or, if applicable, upon certification by the New York Stock Exchange to the
Securities  and  Exchange  Commission  that the Rights  have been  approved  for
listing and  registration  (the  "PAYMENT  TIME") and (b) as provided in Section
2.4,  authorized  the  issuance  of one Right in respect of each share of Common
Stock and Class B Common  Stock  issued  after the Record  Time and prior to the
Separation Time (as hereinafter  defined) and, to the extent provided in Section
5.3,  each  share of  Common  Stock and Class B Common  Stock  issued  after the
Separation Time;



          WHEREAS,  subject  to the  terms and  conditions  hereof,  each  Right
entitles the holder thereof,  after the Separation Time, to purchase  securities
or assets of the Company  (or, in certain  cases,  securities  of certain  other
entities)  pursuant to the terms and subject to the conditions set forth herein;
and

                  WHEREAS,  the Company  desires to appoint the Rights  Agent to
act on behalf of the  Company,  and the Rights  Agent is  willing so to act,  in
connection  with the  issuance,  transfer,  exchange and  replacement  of Rights
Certificates (as hereinafter defined),  the exercise of Rights and other matters
referred to herein;

                  NOW  THEREFORE,  in  consideration  of the  premises  and  the
respective agreements set forth herein, the parties hereby agree as follows:

                                    ARTICLE I
                                   DEFINITIONS

          1.1 DEFINITIONS.  For purposes of this Agreement,  the following terms
have the meanings indicated:




     "ACQUIRING  PERSON" shall mean any Person who is or becomes the  Beneficial
Owner  of 15% or more of the  outstanding  shares  of  Common  Stock;  provided,
however,  that the term  "Acquiring  Person" shall not include (i) Hershey Trust
Company,  a  Pennsylvania  corporation,  as trustee  for Milton  Hershey  School
(together with any successor or other validly appointed trustee,  the "Trustee")
and  Milton  Hershey  School  as  beneficiary  under  deed of trust  dated as of
November  15, 1909 between  Milton S.  Hershey and  Catherine S. Hershey and the
Hershey Trust Company,  or any Affiliates or Associates of the Trustee or Milton
Hershey School,  (ii) any Person who shall become the Beneficial Owner of 15% or
more of the  outstanding  shares of  Common  Stock as the  result of  purchasing
Common  Shares  from the Trustee in its  capacity  as trustee or Milton  Hershey
School  (the "Trust  Shares") so long as at the time of such  purchase (a "Trust
Transaction"),  and after giving effect to such Trust  Transaction,  such Person
does not become the Beneficial Owner of more than 35% of the voting power of all
of the  outstanding  Common  Shares,  until such time  thereafter as such Person
shall become the  Beneficial  Owner (other than (A) by means of a stock dividend
or stock split or (B) as the result of a Trust  Transaction  after giving effect
to which such Person does not Beneficially Own more than 35% of the voting power
of all of the  outstanding  Common  Shares) of any  additional  shares of Common
Stock while such Person is, or as the result of which such Person  becomes,  the
Beneficial Owner of 15% or more of the outstanding shares of Common Stock, (iii)
any Person who is the Beneficial Owner of 15% or more of the outstanding  shares
of Common  Stock on the date of this  Agreement,  or any Person who shall become
the Beneficial Owner of 15% or more of the outstanding  Common Stock solely as a
result of an  acquisition  by the Company of shares of Common Stock,  until such
time  hereafter or thereafter as such Person shall become the  Beneficial  Owner
(other than (A) by means of a stock dividend or stock split or (B) as the result
of a Trust  Transaction  after  giving  effect  to which  such  Person  does not
Beneficially  Own more than 35% of the  voting  power of all of the  outstanding
Common Shares) of any additional  shares of Common Stock while such Person is or
as a result of which such Person becomes the Beneficial  Owner of 15% or more of
the  outstanding  shares  of Common  Stock,  (iv) any  Person  who  becomes  the
Beneficial  Owner of 15% or more of the  outstanding  shares of Common Stock but
who acquired Beneficial  Ownership of shares of Common Stock without any plan or
intention  to seek or affect  control of the  Company,  if such Person  promptly
divests,  or promptly  enters into an agreement with, and  satisfactory  to, the
Company, in its sole discretion,  to divest (without exercising or retaining any
power,  including voting power, with respect to such shares),  sufficient shares
of  Common  Stock  (or  securities   convertible  into,   exchangeable  into  or
exercisable  for Common Stock) so that such Person  ceases to be the  Beneficial
Owner of 15% or more of the outstanding shares of Common Stock or (v) any Person
who Beneficially  Owns shares of Common Stock  consisting  solely of one or more
(A) shares of Common Stock  Beneficially Owned pursuant to the grant or exercise
of an option  granted to such  Person (an  "Option  Holder")  by the  Company in
connection with an agreement to merge with, or acquire, the Company entered into
prior to a Flip-in Date, (B) shares of Common Stock (or  securities  convertible
into, exchangeable into or exercisable for Common

                                        2




Stock)  Beneficially Owned by such Option Holder or its Affiliates or Associates
at the  time of  grant  of such  option  and (C)  shares  of  Common  Stock  (or
securities convertible into,  exchangeable into or exercisable for Common Stock)
acquired by  Affiliates  or  Associates  of such Option Holder after the time of
such grant which,  in the aggregate,  amount to less than 1% of the  outstanding
shares of Common Stock. In addition,  the Company, any Subsidiary of the Company
and any employee stock  ownership or other employee  benefit plan of the Company
or a Subsidiary of the Company (or any entity or trustee  holding  Common Shares
for or  pursuant to the terms of any such plan or for the purpose of funding any
such plan or funding other employee  benefits for employees of the Company or of
any Subsidiary of the Company) shall not be an Acquiring Person.

     "AFFILIATE" and "ASSOCIATE" shall have the respective  meanings ascribed to
such terms in Rule 12b-2  under the  Exchange  Act, as such Rule is in effect on
the date of this Agreement.

     "AGREEMENT" shall have the meaning set forth in the Preamble.

     A Person shall be deemed the "BENEFICIAL  OWNER",  and to have  "BENEFICIAL
OWNERSHIP" of, and to "Beneficially Own", any securities as to which such Person
or any of such  Person's  Affiliates or Associates is or may be deemed to be the
beneficial  owner of pursuant to Rule 13d-3 and 13d-5 under the Exchange Act, as
such  Rules  are in  effect  on the  date  of  this  Agreement,  as  well as any
securities  as to  which  such  Person  or any of such  Person's  Affiliates  or
Associates  has the right to become  Beneficial  Owner  (whether  such  right is
exercisable  immediately  or only after the passage of time or the occurrence of
conditions) pursuant to any agreement,  arrangement or understanding (other than
customary  agreements  with and between  underwriters  and selling group members
with respect to a bona fide public offering of securities), or upon the exercise
of conversion rights, exchange rights, rights (other than the Rights),  warrants
or options, or otherwise;  provided,  however, that a Person shall not be deemed
the  "Beneficial   Owner",   or  to  have  "Beneficial   Ownership"  of,  or  to
"Beneficially  Own",  any  security (i) solely  because  such  security has been
tendered  pursuant to a tender or  exchange  offer made by such Person or any of
such Person's  Affiliates or Associates until such tendered security is accepted
for  payment or  exchange  or (ii)  solely  because  such  Person or any of such
Person's  Affiliates or Associates has or shares the power to vote or direct the
voting of such  security  pursuant  to a  revocable  proxy or  consent  given in
response to a public proxy or consent solicitation made to more than ten holders
of shares of a class of stock of the Company  registered under Section 12 of the
Exchange Act and pursuant to, and in accordance  with, the applicable  rules and
regulations  under the Exchange Act,  except if such power (or the  arrangements
relating  thereto) is then  reportable  under Item 6 of  Schedule  13D under the
Exchange Act (or any similar  provision of a  comparable  or successor  report).
Notwithstanding  the  foregoing,  no officer or director of the Company shall be
deemed to  Beneficially  Own any securities of any other Person by virtue of any
actions such officer or director  takes in such  capacity.  For purposes of this
Agreement,  in determining  the percentage of the  outstanding  shares of Common
Stock with respect to which a Person is

                                        3


the  Beneficial  Owner,  all  shares  as to which  such  Person  is  deemed  the
Beneficial Owner shall be deemed outstanding.

     "BUSINESS DAY" shall mean any day other than a Saturday, Sunday or a day on
which banking  institutions  in New York,  New York are generally  authorized or
obligated by law or executive order to close.

     "CLASS B COMMON STOCK" shall mean the shares of Class B Common  Stock,  par
value $1.00 per share, of the Company.

     "CLOSE OF BUSINESS"  on any given date shall mean 5:00 p.m.  New York,  New
York time on such date or, if such date is not a  Business  Day,  5:00 p.m.  New
York, New York time on the next succeeding Business Day.

     "COMMON  SHARES"  shall mean the shares of Common  Stock and Class B Common
Stock.

      "COMMON STOCK" shall mean the shares of Common Stock,  par value $1.00 per
share, of the Company.


     "COMPANY" shall have the meaning set forth in the preamble.

     "ELECTION TO EXERCISE"  shall have the meaning set forth in Section  2.3(d)
hereof.

                  "EXCHANGE ACT" shall mean the Securities Exchange Act of 1934,
as amended.

                  "EXCHANGE  RATIO"  shall have the meaning set forth in Section
3.1(c) hereof.

                  "EXCHANGE  TIME"  shall  mean the time at which  the  right to
exercise the Rights shall terminate pursuant to Section 3.1(c) hereof.

                  "EXERCISE  PRICE"  shall  mean,  as of any date,  the price at
which a holder may purchase the  securities  issuable upon exercise of one whole
Right.  Until  adjustment  thereof  in  accordance  with the terms  hereof,  the
Exercise Price shall equal $270.

                  "EXPANSION FACTOR" shall have the meaning set forth in Section
2.4(a) hereof.

                  "EXPIRATION  TIME" shall mean the earliest of (i) the Exchange
Time,  (ii) the  Redemption  Time,  (iii)  the  Close of  Business  on the tenth
anniversary  of the date of this  Agreement,  unless  extended  by action of the
Board of Directors (in which case the applicable time shall be the time at which
it has been so extended) and (iv) immediately

                                        4



     prior to the effective time of a  consolidation,  merger or statutory share
exchange effective pursuant to an agreement to which the Company is a party that
does not constitute a Flip-over Transaction or Event.

                  "FLIP-IN DATE" shall mean any Stock  Acquisition  Date or such
later  date  and  time as the  Board  of  Directors  of the  Company  may fix by
resolution adopted prior to the Flip-in Date that would otherwise have occurred.

                  "FLIP-OVER  ENTITY," for  purposes of Section 3.2,  shall mean
(i) in the case of a Flip-over  Transaction or Event  described in clause (i) of
the definition thereof,  the Person issuing any securities into which any Common
Shares are being  converted or exchanged  and, if no such  securities  are being
issued, the other Person to such Flip-over  Transaction or Event and (ii) in the
case of a  Flip-over  Transaction  or Event  referred  to in clause  (ii) of the
definition thereof,  the Person receiving the greatest portion of the (A) assets
or (B)  operating  income  or cash  flow  being  transferred  in such  Flip-over
Transaction  or Event,  provided in all cases if such Person is a Subsidiary  of
another Person, the ultimate parent entity shall be the Flip-over Entity.

                  "FLIP-OVER  STOCK" shall mean,  as  applicable,  (i) preferred
stock (the "SERIES A FLIP-OVER STOCK") with terms substantially identical to the
Preferred Stock, including,  without limitation,  conversion terms such that the
preferred  stock can be converted  into a series of  preferred  stock with terms
substantially  identical  to the Series B  Preferred  Stock and with a Reference
Package comprised of an equity security ("REFERENCE SECURITY") that prior to the
Flip-over  Transaction  had the greatest voting power in respect of the election
of directors (or other persons  similarly  responsible  for the direction of the
business  and  affairs  of  the  Flip-over  Entity)  but,  after  the  Flip-over
Transaction,  is second in voting power only to the equity security  referred to
in  clause  (ii)  below  and  (ii) a series  of  preferred  stock  substantially
identical  to the  Series  B  Preferred  Stock,  including  without  limitation,
conversion  terms  such  that the  preferred  stock  can be  converted  into the
Reference  Security referred to in clause (i) above and with a Reference Package
comprised of an equity  security  identical to that of the Class B Common Stock,
including the voting provisions.

                  "FLIP-OVER  TRANSACTION  OR EVENT" shall mean a transaction or
series  of  transactions  on or  after a  Flip-in  Date in  which,  directly  or
indirectly,  (i) the Company  shall  consolidate  or merge or  participate  in a
statutory  share exchange with any other Person if, at the time of  consummation
of the  consolidation,  merger or  statutory  share  exchange or at the time the
Company enters into any agreement with respect to any such consolidation, merger
or statutory share exchange, the Acquiring Person is the Beneficial Owner of 90%
or more of the outstanding shares each of the Common Stock and, to the extent it
then exists,  the Class B Common Stock or controls the Board of Directors of the
Company and either (A) any term of or  arrangement  concerning  the treatment of
shares  of  Common  Stock or Class B Common  Stock,  as the case may be, in such
consolidation,  merger or statutory  share  exchange  relating to the  Acquiring
Person is not identical to the

                                        5



     terms and  arrangements  relating to other  holders of the Common  Stock or
Class B Common  Stock,  as the  case may be,  or (B) the  Person  with  whom the
transaction  or series of  transactions  occurs  is the  Acquiring  Person or an
Affiliate or Associate of the Acquiring Person or (ii) the Company shall sell or
otherwise  transfer (or one or more of its Subsidiaries  shall sell or otherwise
transfer) assets (A) aggregating more than 50% of the assets (measured by either
book  value  or fair  market  value)  or (B)  generating  more  than  50% of the
operating income or cash flow, of the Company and its  Subsidiaries  (taken as a
whole) to any Person  (other than the Company or one or more of its wholly owned
Subsidiaries)  or to two or more such Persons which are Affiliates or Associates
or otherwise acting in concert,  if, at the time of the entry by the Company (or
any such  Subsidiary) into an agreement with respect to such sale or transfer of
assets, the Acquiring Person controls the Board of Directors of the Company. For
purposes of the foregoing description, the term "Acquiring Person" shall include
any Acquiring  Person and its Affiliates and Associates,  counted  together as a
single  Person.  An Acquiring  Person  shall be deemed to control the  Company's
Board of Directors when, on or following a Stock  Acquisition  Date, the persons
who were  directors  of the Company (or persons  nominated  and/or  appointed as
directors by vote of a majority of such  persons)  before the Stock  Acquisition
Date shall cease to constitute a majority of the Company's Board of Directors.

                  "MARKET  PRICE" per share of any  securities on any date shall
mean the  average  of the daily  closing  prices  per  share of such  securities
(determined  as  described  below) on each of the 20  consecutive  Trading  Days
through and including the Trading Day immediately preceding such date; provided,
HOWEVER,  that if any event  described in Section 2.4 hereof,  or any  analogous
event,  shall have caused the closing  prices used to determine the Market Price
on any  Trading  Days  during  such  period of 20  Trading  Days not to be fully
comparable  with the closing price on such date, each such closing price so used
shall be  appropriately  adjusted in order to make it fully  comparable with the
closing price on such date. The closing price per share of any securities on any
date shall be the last  reported  sale price,  regular  way, or, in case no such
sale takes  place or is quoted on such date,  the average of the closing bid and
asked prices, regular way, for each share of such securities,  in either case as
reported in the principal consolidated transaction reporting system with respect
to securities listed or admitted to trading on the New York Stock Exchange, Inc.
or, if the  securities  are not  listed or  admitted  to trading on the New York
Stock  Exchange,  Inc.,  as reported in the principal  consolidated  transaction
reporting  system with respect to securities  listed on the  principal  national
securities  exchange on which the  securities  are listed or admitted to trading
or, if the  securities  are not listed or  admitted  to trading on any  national
securities  exchange,  as reported by the  National  Association  of  Securities
Dealers,  Inc. Automated  Quotation System or such other system then in use, or,
if on any such date the  securities are not listed or admitted to trading on any
national securities exchange or quoted by any such organization,  the average of
the closing bid and asked  prices as furnished  by a  professional  market maker
making a market in the  securities  selected  by the Board of  Directors  of the
Company;  PROVIDED,  HOWEVER,  that if on any such date the  securities  are not
listed or admitted to trading on a

                                        6



national  securities  exchange  or traded in the  over-the-counter  market,  the
closing  price per share of such  securities  on such date  shall  mean the fair
value per share of  securities  on such date as  determined in good faith by the
Board  of  Directors  of the  Company,  after  consultation  with  a  nationally
recognized  investment banking firm, and set forth in a certificate delivered to
the Rights Agent.


                  "OPTION  HOLDER"  shall  have  the  meaning  set  forth in the
definition of Acquiring Person.

                  "PAYMENT  TIME"  shall  have  the  meaning  set  forth  in the
Recitals.

                  "PERSON" shall mean any individual, firm, partnership, limited
liability company, association,  group (as such term is used in Rule 13d-5 under
the  Exchange  Act,  as such Rule is in  effect on the date of this  Agreement),
corporation or other entity.

                  "PREFERRED  STOCK"  shall  mean  the  Series  A  Participating
Preferred  Stock,  par value  $1.00  per  share,  of the  Company  created  by a
Certificate  of  Designation  and Terms in  substantially  the form set forth in
Exhibit B hereto appropriately completed.

                  "RECORD  TIME"  shall  have  the  meaning  set  forth  in  the
Recitals.

                  "REDEMPTION  PRICE"  shall  mean an  amount  equal to one cent
($0.01).

                  "REDEMPTION  TIME"  shall  mean the time at which the right to
exercise the Rights shall terminate pursuant to Section 5.1 hereof.

                  "REFERENCE PACKAGE" with respect to the Preferred Stock, shall
have the meaning set forth in the  Certificate of  Designation in  substantially
the form set forth in Exhibit B hereto appropriately completed and, with respect
to the  Series B  Preferred  Stock,  shall  have the  meaning  set  forth in the
Certificate  of  Designation  in  substantially  the form set forth in Exhibit C
hereto appropriately completed.

                  "RIGHT" shall have the meaning set forth in the Recitals.

                  "RIGHTS  AGENT"  shall  have  the  meaning  set  forth  in the
Preamble.

                  "RIGHTS  CERTIFICATE"  shall  have the  meaning  set  forth in
Section 2.3(c) hereof.

                  "RIGHTS  REGISTER" shall have the meaning set forth in Section
2.7(a) hereof.

                  "SEPARATION  TIME"  shall mean the earlier of (i) the Close of
Business on the tenth Business Day (or such later date as the Board of Directors
of the Company may

                                        7




from time to time fix by resolution  adopted prior to the  Separation  Time that
would  otherwise have occurred)  after the date on which any Person  commences a
tender or exchange offer which,  if  consummated,  would result in such Person's
becoming  an  Acquiring  Person and (ii) the time of the first  event  causing a
Flip-in Date to occur; provided, that if the foregoing results in the Separation
Time being prior to the Payment Time, the  Separation  Time shall be the Payment
Time and provided  further,  that if any tender or exchange offer referred to in
clause (i) of this  paragraph is cancelled,  terminated  or otherwise  withdrawn
prior to the  Separation  Time  without  the  purchase  of any Common  Shares in
connection  therewith,  such  offer  shall  be  deemed,  for  purposes  of  this
paragraph, never to have been made.

          "SERIES A  FLIP-OVER  STOCK"  shall have the  meaning set forth in the
     definition of Flip-over Stock.

          "SERIES B  PREFERRED  STOCK"  shall  mean the  Series B  Participating
     Preferred  Stock,  par value $1.00 per share,  of the Company  created by a
     Certificate of Designation and Terms in substantially the form set forth in
     Exhibit C hereto appropriately completed.

          "Stock  Acquisition Date" shall mean the earlier of (i) the first date
  on which there shall be a public announcement by the Company (by any means)
     that a Person has become an  Acquiring  Person or (ii) the date and time on
     which any Acquiring Person becomes the Beneficial Owner of more than 35% of
     the voting power of all of the outstanding Common Shares.

                  "Subsidiary"   of  any   specified   Person   shall  mean  any
corporation  or other  entity of which a  majority  of the  voting  power of the
equity  securities  or a  majority  of the  equity  or  membership  interest  is
Beneficially Owned, directly or indirectly, by such Person.

     "TRADING DAY," when used with respect to any  securities,  shall mean a day
on which  the New York  Stock  Exchange,  Inc.  is open for the  transaction  of
business or, if such securities are not listed or admitted to trading on the New
York Stock  Exchange,  Inc., a day on which the  principal  national  securities
exchange on which such  securities are listed or admitted to trading is open for
the transaction of business or, if such securities are not listed or admitted to
trading on any national securities exchange, a Business Day.

     "Trustee"  shall have the meaning set forth in the  definition of Acquiring
Person.

     "TRUST  SHARES"  shall  have the  meaning  set forth in the  definition  of
Acquiring Person.


                                        8




     "TRUST  TRANSACTION"  shall have the meaning set forth in the definition of
Acquiring Person.

                                   ARTICLE II

                                   THE RIGHTS

2.1 SUMMARY OF RIGHTS. As soon as practicable after the Record Time, the Company
will mail a letter,  that incorporates by reference the terms of this Agreement,
to each  holder  of  record of Common  Shares  as of the  Record  Time,  at such
holder's address as shown by the records of the Company.

2.2 LEGEND ON COMMON  SHARES  CERTIFICATES.  Certificates  for the Common Shares
issued after the Payment Time but prior to the  Separation  Time shall  evidence
one Right for each Common Share represented thereby and shall have impressed on,
printed on, written on or otherwise affixed to them the following legend:

         Until the Separation Time (as defined in the Rights Agreement  referred
         to below),  this  certificate  also  evidences  and entitles the holder
         hereof to certain Rights as set forth in a Rights  Agreement,  dated as
         of  December  15, 2000 (as such may be amended  from time to time,  the
         "Rights Agreement"),  between Hershey Foods Corporation (the "Company")
         and the  Rights  Agent  named  therein,  the terms of which are  hereby
         incorporated  herein by reference and a copy of which is on file at the
         principal   executive   offices   of   the   Company.   Under   certain
         circumstances, as set forth in the Rights Agreement, such Rights may be
         redeemed,  may  become  exercisable  for  securities  or  assets of the
         Company or securities of another entity, may be exchanged for Preferred
         Stock or other  securities  or assets of the Company,  may expire,  may
         become void (if they are "Beneficially  Owned" by an "Acquiring Person"
         or an Affiliate or Associate thereof,  as such terms are defined in the
         Rights Agreement,  or by any transferee of any of the foregoing) or may
         be evidenced by separate certificates and may no longer be evidenced by
         this certificate. The Company will mail or arrange for the mailing of a
         copy of the Rights Agreement to the holder of this certificate  without
         charge after the receipt of a written request therefor.

Certificates  representing  Common Shares that are issued and outstanding at the
Payment Time shall,  together  with the letter  mailed  pursuant to Section 2.1,
evidence one Right for each Common Share evidenced thereby  notwithstanding  the
absence of the foregoing legend.

                   If the Common  Shares issued after the Payment Time but prior
to the Separation Time shall be uncertificated,  the registration of such Common
Shares on the stock  transfer  books of the Company shall evidence one Right for
each Common Share represented thereby and the Company shall mail to every Person
that holds such Common Shares a confirmation of the  registration of such Common
Shares on the stock transfer books of the Company,  which confirmation will have
impressed, printed, written

                                        9



or stamped thereon or otherwise  affixed  thereto the above legend.  The Company
shall mail or arrange for the mailing of a copy of this  Agreement to any Person
that holds Common Shares,  as evidenced by the registration of the Common Shares
in the name of such Person on the stock transfer  books of the Company,  without
charge after the receipt of a written request therefor.

2.3 EXERCISE OF RIGHTS;  SEPARATION OF RIGHTS.  (a) Subject to Sections 3.1, 5.1
and 5.10 and subject to adjustment as herein set forth,  each Right will entitle
the holder thereof,  on or after the Separation Time and prior to the Expiration
Time, to purchase,  for the Exercise  Price,  one  one-thousandth  of a share of
Preferred Stock.

                  (b) Until the  Separation  Time, (i) no Right may be exercised
and (ii) each Right will be  evidenced  by the  certificate  for the  associated
Common Share together,  in the case of certificates  issued prior to the Payment
Time,  with the letter mailed to the record holder  thereof  pursuant to Section
2.1 (or, if the Common Shares shall be  uncertificated,  by the  registration of
the  associated  Common Share on the stock transfer books of the Company and the
confirmation  thereof provided for in Section 2.2) and will be transferable only
together with,  and will be  transferred by a transfer  (whether with or without
such letter or confirmation) of, such associated share.

                  (c) Subject to the terms and  conditions  hereof,  on or after
the  Separation  Time and prior to the  Expiration  Time,  the Rights (i) may be
exercised and (ii) may be transferred independent of the Common Shares. Promptly
following  the  Separation  Time,  upon  receipt by the  Rights  Agent of notice
thereof and receipt of all other  necessary  information,  the Rights Agent will
mail to each holder of record of a Common Share as of the Separation Time (other
than any Person whose Rights have become void  pursuant to Section  3.1(b)),  at
such holder's address as shown by the records of the Company (the Company hereby
agreeing  to  furnish  copies  of such  records  to the  Rights  Agent  for this
purpose),  (x) a certificate  in  substantially  the form of Exhibit A hereto (a
"RIGHTS  CERTIFICATE"),  appropriately  completed,  representing  the  number of
Rights  held by such  holder at the  Separation  Time and  having  such marks of
identification  or  designation  and such  legends,  summaries  or  endorsements
printed thereon as the Company may deem appropriate (but which do not effect the
rights or duties  of the  Rights  Agent)  and as are not  inconsistent  with the
provisions  of this  Agreement,  or as may be required to comply with any law or
with any rule or regulation made pursuant thereto or with any rule or regulation
of any national  securities exchange or quotation system on which the Rights may
from  time to time be listed  or  traded,  or to  conform  to  usage,  and (y) a
disclosure statement describing the Rights; provided,  however, that the Company
shall have no  obligation  to distribute  Rights  Certificates  to any Acquiring
Person or Affiliate or Associate of an Acquiring Person or any transferee of any
of the foregoing.

          (d)  Subject  to  the  terms  and  conditions  hereof,  Rights  may be
     exercised on any Business Day on or after the Separation  Time and prior to
     the

                                       10






Expiration  Time by  submitting  to the  Rights  Agent  the  Rights  Certificate
evidencing  such Rights with an Election to Exercise (an "Election to Exercise")
substantially  in the form attached to the Rights  Certificate duly and properly
completed,  accompanied  by payment in cash,  or by certified  or official  bank
check or money order payable to the order of the Company,  of a sum equal to the
Exercise  Price  multiplied  by the number of Rights being  exercised  and a sum
sufficient  to cover any tax or charge  which may be  payable  in respect of any
transfer  involved in the  transfer or  delivery of Rights  Certificates  or the
issuance or delivery of certificates (or, if uncertificated, the registration on
the stock transfer  books of the Company) for shares or depositary  receipts (or
both) in a name other than that of the holder of the Rights being exercised.


          (e) Upon  receipt of a Rights  Certificate,  with a duly and  properly
completed  Election to Exercise  accompanied  by payment as set forth in Section
2.3(d),  and subject to the terms and conditions  hereof,  the Rights Agent will
thereupon  promptly (i)(A)  requisition from a transfer agent stock certificates
evidencing such number of shares or other  securities to be purchased or, in the
case of uncertificated  shares or other securities,  requisition from a transfer
agent a notice  setting  forth such number of shares or other  securities  to be
purchased for which registration will be made on the stock transfer books of the
Company (the  Company  hereby  irrevocably  authorizing  its transfer  agents to
comply with all such  requisitions)  and (B) if the Company  elects  pursuant to
Section  5.5 not to issue  certificates  (or effect  registrations  on the stock
transfer books of the Company) representing fractional shares,  requisition from
the depositary  selected by the Company  depositary  receipts  representing  the
fractional  shares to be purchased or requisition from the Company the amount of
cash to be paid in lieu of fractional  shares in accordance with Section 5.5 and
(ii) after receipt of such  certificates,  depositary  receipts,  notices and/or
cash,  deliver  the same to or upon the order of the  registered  holder of such
Rights Certificate, registered (in the case of certificates, depositary receipts
or  notices)  in such name or names as may be  designated  by such  holder.  The
Rights Agent shall have no duty or  obligation  with respect to this Section and
any other Section of this  Agreement  relating to  fractional  shares unless and
until it has received  specific  instructions (and sufficient cash, if required)
from the Company with respect to its duties and obligations under such Sections.

          (f) In case the holder of any Rights shall  exercise less than all the
Rights evidenced by such holder's Rights  Certificate,  a new Rights Certificate
evidencing the Rights  remaining  unexercised will be issued by the Rights Agent
to such holder or to such holder's duly authorized assigns.

          (g) The  Company  covenants  and agrees that it will (i) take all such
action as may be necessary to ensure that all shares  delivered (or evidenced by
registration on the stock transfer books of the Company) upon exercise of Rights
shall, at the time of delivery of the  certificates (or  registration)  for such
shares  (subject  to  payment  of the  Exercise  Price),  be  duly  and  validly
authorized,  executed,  issued and delivered (or  registered) and fully paid and
nonassessable; (ii) take all such action as may be necessary
                                       11




to comply with any applicable  requirements of the Securities Act of 1933 or the
Exchange Act, and the rules and regulations thereunder, and any other applicable
law,  rule or  regulation,  in  connection  with the issuance of any shares upon
exercise  of Rights;  and (iii) pay when due and payable any and all federal and
state taxes and charges which may be payable in respect of the original issuance
or delivery of the Rights Certificates or of any shares issued upon the exercise
of Rights,  provided,  that the Company  shall not be required to pay any tax or
charge which may be payable in respect of any transfer  involved in the transfer
or delivery of Rights  Certificates  or the issuance or delivery of certificates
(or the  registration) for shares in a name other than that of the holder of the
Rights being transferred or exercised.

          2.4 ADJUSTMENTS TO EXERCISE PRICE;  NUMBER OF RIGHTS. (a) In the event
the Company shall at any time after the Record Time and prior to the  Separation
Time (i)  declare or pay a  dividend  on any class of Common  Shares  payable in
Common Stock or Class B Common  Stock,  as the case may be, (ii)  subdivide  any
outstanding  class of Common  Shares or (iii) combine any  outstanding  class of
Common Shares into a smaller  number of shares of Common Stock or Class B Common
Stock,  as the  case  may be,  (x) the  Exercise  Price  in  effect  after  such
adjustment  will be equal to the Exercise Price in effect  immediately  prior to
such  adjustment  divided  by the  number of  shares of Common  Stock or Class B
Common  Stock  (the  "Expansion  Factor"),  that a holder of one share of Common
Stock or Class B Common  Stock,  as the case may be,  immediately  prior to such
dividend,  subdivision or combination  would hold thereafter as a result thereof
and (y) each Right held prior to such  adjustment  will  become  that  number of
Rights equal to the Expansion Factor,  and the adjusted number of Rights will be
deemed  to be  distributed  among the  shares of Common  Stock or Class B Common
Stock,  as the case may be,  with  respect  to which the  original  Rights  were
associated (if they remain outstanding) and the shares issued in respect of such
dividend, subdivision or combination, so that each such share of Common Stock or
Class B Common Stock, as the case may be, will have exactly one Right associated
with it. Each adjustment made pursuant to this paragraph shall be made as of the
payment  or  effective  date  for  the  applicable   dividend,   subdivision  or
combination.


In the event the  Company  shall at any time after the Record  Time and prior to
the  Separation  Time issue any Common  Shares  otherwise  than in a transaction
referred to in the preceding  paragraph,  each such Common Share so issued shall
automatically  have one new  Right  associated  with it,  which  Right  shall be
evidenced by the certificate  representing  such share (or, if the Common Shares
shall be  uncertificated,  such Right shall be evidenced by the  registration of
such  Common  Shares  on the  stock  transfer  books  of  the  Company  and  the
confirmation thereof provided for in Section 2.2). Rights shall be issued by the
Company in respect of Common Shares that are issued or sold by the Company after
the Separation Time only to the extent provided in Section 5.3.

                                       12



          (b) In the event the  Company  shall at any time after the Record Time
and prior to the Separation Time issue or distribute any securities or assets in
respect of, in lieu of or in exchange for Common  Shares (other than pursuant to
any non-extraordinary periodic cash dividend or a dividend paid solely in Common
Shares)  whether  by  dividend,   in  a  reclassification   or  recapitalization
(including any such transaction  involving a merger,  consolidation or statutory
share exchange), or otherwise, the Company shall make such adjustments,  if any,
in the Exercise  Price,  number of Rights and/or  securities  or other  property
purchasable upon exercise of Rights as the Board of Directors of the Company, in
its sole discretion, may deem to be appropriate under the circumstances in order
to adequately protect the interests of the holders of Rights generally,  and the
Company and the Rights Agent shall amend this  Agreement as necessary to provide
for such adjustments.

          (c) Each  adjustment  to the  Exercise  Price  made  pursuant  to this
Section 2.4 shall be calculated  to the nearest cent.  Whenever an adjustment to
the Exercise  Price is made  pursuant to this Section 2.4, the Company shall (i)
promptly  prepare a  certificate  setting  forth  such  adjustment  and a brief,
reasonably  detailed  statement  of  the  facts,  computations  and  methodology
accounting for such  adjustment and (ii) promptly file with the Rights Agent and
with each transfer agent for the Common Shares a copy of such  certificate.  The
Rights Agent shall be fully protected in relying on any such  certificate and on
any  adjustment  therein  contained  and shall have no duty with  respect to and
shall not be deemed to have  knowledge  of any  adjustment  unless  and until it
shall have received such a certificate.

          (d) Rights  Certificates  shall  represent  the right to purchase  the
securities  purchasable  under  the  terms  of  this  Agreement,  including  any
adjustment or change in the securities  purchasable upon exercise of the Rights,
even though such certificates may continue to express the securities purchasable
at the time of issuance of the initial Rights Certificates.

          2.5 DATE ON WHICH EXERCISE IS EFFECTIVE. Each Person in whose name any
certificate for shares is issued (or registration on the stock transfer books is
effected)  upon the  exercise of Rights shall for all purposes be deemed to have
become the holder of record of the shares  represented  thereby on the date upon
which the Rights  Certificate  evidencing  such Rights was duly  surrendered and
payment of the  Exercise  Price for such  Rights (and any  applicable  taxes and
other governmental charges payable by the exercising holder hereunder) was made;
provided, however, that if the date of such surrender and payment is a date upon
which the stock transfer  books of the Company are closed,  such Person shall be
deemed to have become the record holder of such shares on, and such  certificate
(or registration)  shall be dated, the next succeeding Business Day on which the
stock transfer books of the Company are open.



          2.6   EXECUTION,   AUTHENTICATION,   DELIVERY  AND  DATING  OF  RIGHTS
     CERTIFICATES.  (a) The Rights  Certificates  shall be executed on behalf of
the Company by

                                       13






its Chairman of the Board,  President or one of its Vice  Presidents,  under its
corporate  seal  reproduced  thereon  attested  by its  Secretary  or one of its
Assistant  Secretaries.  The  signature  of any of these  officers on the Rights
Certificates may be manual or facsimile.

          Rights  Certificates  bearing the manual or  facsimile  signatures  of
individuals  who were at any time the proper  officers of the Company shall bind
the Company, notwithstanding that such individuals or any of them have ceased to
hold such  offices  prior to the  countersignature  and  delivery of such Rights
Certificates.

          Promptly  after the  Separation  Time,  the Company  will  notify,  in
writing,  the  Rights  Agent of such  Separation  Time and will  deliver  Rights
Certificates executed by the Company to the Rights Agent for  counter-signature,
and, subject to Section 3.1(b), the Rights Agent shall manually  countersign and
deliver  such  Rights  Certificates  to the  holders of the Rights  pursuant  to
Section  2.3(c)  hereof.  No Rights  Certificate  shall be valid for any purpose
unless manually countersigned by the Rights Agent.


          (b)    Each Rights Certificate shall be dated the date of
countersignature thereof.

          2.7 REGISTRATION, REGISTRATION OF TRANSFER AND EXCHANGE. (a) After the
Separation  Time,  the  Company  will cause to be kept a register  (the  "RIGHTS
REGISTER") in which, subject to such reasonable regulations as it may prescribe,
the Company will provide for the registration and transfer of Rights. The Rights
Agent is hereby appointed "Rights  Registrar" for the purpose of maintaining the
Rights Register for the Company and  registering  Rights and transfers of Rights
after the Separation Time as herein provided. In the event that the Rights Agent
shall cease to be the Rights Registrar,  the Rights Agent will have the right to
examine the Rights Register at all reasonable times after the Separation Time.

          After the  Separation  Time and  prior to the  Expiration  Time,  upon
surrender for  registration  of transfer or exchange of any Rights  Certificate,
and  subject to the  provisions  of Section  2.7(c) and (d),  the  Company  will
execute,  and the Rights Agent will countersign and deliver,  in the name of the
holder or the designated transferee or transferees,  as required pursuant to the
holder's instructions,  one or more new Rights Certificates  evidencing the same
aggregate number of Rights as did the Rights Certificate so surrendered.

          (b)    Except as otherwise  provided in Section 3.1(b), all Rights issued
upon any  registration of transfer or exchange of Rights  Certificates  shall be
the valid  obligations of the Company,  and such Rights shall be entitled to the
same  benefits  under  this  Agreement  as  the  Rights  surrendered  upon  such
registration of transfer or exchange.

          (c)    Every Rights  Certificate  surrendered for registration of
transfer or exchange  shall be duly  endorsed,  or be  accompanied  by a written
instrument of transfer


                                       14




in form  satisfactory  to the Company or the Rights  Agent,  as the case may be,
duly executed by the holder thereof or such holder's attorney duly authorized in
writing. As a condition to the issuance of any new Rights Certificate under this
Section  2.7, the Company may require the payment of a sum  sufficient  to cover
any tax or other  charge  that may be imposed in  relation  thereto.  The Rights
Agent shall have no duty or  obligation  to take any action under any Section of
this Agreement which requires the payment by a Rights holder of applicable taxes
and charges  unless and until the Rights Agent is satisfied  that all such taxes
and/or charges have been paid.

          (d)    The Company  shall not register the transfer or exchange of any
Rights which have become void under Section 3.1(b), been exchanged under Section
3.1(c) or been redeemed under Section 5.1.

          2.8 MUTILATED,  DESTROYED, LOST AND STOLEN RIGHTS CERTIFICATES. (a) If
any mutilated Rights Certificate is surrendered to the Rights Agent prior to the
Expiration Time, then,  subject to Sections 3.1(b),  3.1(c) and 5.1, the Company
shall  execute and the Rights  Agent shall  countersign  and deliver in exchange
therefor a new Rights  Certificate  evidencing  the same number of Rights as did
the Rights Certificate so surrendered.

          (b) If there shall be  delivered  to the Company and the Rights  Agent
prior  to  the  Expiration  Time  (i)  evidence  to  their  satisfaction  of the
destruction,  loss or theft of any Rights  Certificate and (ii) such security or
indemnity  as may be  required  by them to save  each of them  and any of  their
agents harmless,  then,  subject to Sections  3.1(b),  3.1(c) and 5.1 and in the
absence  of  notice  to the  Company  or  the  Rights  Agent  that  such  Rights
Certificate  has been  acquired  by a BONA FIDE  purchaser,  the  Company  shall
execute and upon its request the Rights Agent shall countersign and deliver,  in
lieu of any such  destroyed,  lost or stolen  Rights  Certificate,  a new Rights
Certificate  evidencing the same number of Rights as did the Rights  Certificate
so destroyed, lost or stolen.


          (c) As a condition to the issuance of any new Rights Certificate under
this  Section 2.8,  the Company may require the payment of a sum  sufficient  to
cover any tax or other  charge that may be imposed in  relation  thereto and any
other expenses  (including the fees and expenses of the Rights Agent)  connected
therewith.

          (d) Every new Rights  Certificate  issued pursuant to this Section 2.8
in lieu of any destroyed,  lost or stolen Rights  Certificate  shall evidence an
original additional  contractual  obligation of the Company,  whether or not the
destroyed, lost or stolen Rights Certificate shall be at any time enforceable by
anyone,  and, subject to Section 3.1(b) shall be entitled to all the benefits of
this Agreement  equally and  proportionately  with any and all other Rights duly
issued hereunder.

          2.9  PERSONS  DEEMED  OWNERS.  Prior  to due  presentment  of a Rights
Certificate  (or,  prior to the Separation  Time,  the  associated  Common Share
certificate or
                                       15







notice of  transfer,  if  uncertificated)  for  registration  of  transfer,  the
Company,  the Rights  Agent and any agent of the Company or the Rights Agent may
deem and treat the person in whose name such Rights  Certificate  (or,  prior to
the Separation Time, such Common Share certificate or Common Share registration,
if uncertificated) is registered as the absolute owner thereof and of the Rights
evidenced  thereby for all  purposes  whatsoever,  including  the payment of the
Redemption  Price and neither the Company nor the Rights Agent shall be affected
by any notice to the  contrary.  As used in this  Agreement,  unless the context
otherwise  requires,  the term "holder" of any Rights shall mean the  registered
holder of such Rights (or, prior to the Separation  Time, the associated  Common
Shares).


          2.10   DELIVERY  AND   CANCELLATION   OF   CERTIFICATES.   All  Rights
Certificates  surrendered  upon  exercise  or for  registration  of  transfer or
exchange  shall,  if surrendered  to any Person other than the Rights Agent,  be
delivered to the Rights Agent and, in any case,  shall be promptly  cancelled by
the Rights  Agent.  The Company may at any time  deliver to the Rights Agent for
cancellation  any Rights  Certificates  previously  countersigned  and delivered
hereunder which the Company may have acquired in any manner whatsoever,  and all
Rights  Certificates  so  delivered  shall be promptly  cancelled  by the Rights
Agent. No Rights  Certificates  shall be countersigned in lieu of or in exchange
for any Rights  Certificates  cancelled as provided in this Section 2.10, except
as expressly  permitted by this  Agreement.  The Rights Agent shall  destroy all
cancelled  Rights  Certificates  and deliver a certificate of destruction to the
Company.

          2.11 AGREEMENT OF RIGHTS HOLDERS.  Every holder of Rights by accepting
the same  consents  and agrees with the  Company  and the Rights  Agent and with
every other holder of Rights that:

          (a)    prior to the Separation Time, each Right will be transferable
only together  with,  and will be  transferred  by a transfer of, the associated
Common Share;

          (b)    after the Separation Time, the Rights  Certificates  will be
 transferable  only on the Rights Register as provided herein;

          (c)    prior to due presentment of a Rights Certificate (or, prior to
the Separation  Time, the  associated  Common Share  certificate or Common Share
registration,  if uncertificated) for registration of transfer, the Company, the
Rights Agent and any agent of the Company or the Rights Agent may deem and treat
the person in whose name the Rights  Certificate  (or,  prior to the  Separation
Time, the associated Common Share certificate or Common Share  registration,  if
uncertificated)  is registered  as the absolute  owner thereof and of the Rights
evidenced thereby for all purposes  whatsoever,  and neither the Company nor the
Rights Agent shall be affected by any notice to the contrary;

          (d)    Rights  beneficially owned by certain Persons will, under the
 circumstances set forth in Section 3.1(b), become null and void; and

                                       16




          (e)    this  Agreement  may be  supplemented  or amended from time to
 time pursuant to Section 2.4(b) or 5.4 hereof.


                                   ARTICLE III
                          ADJUSTMENTS TO THE RIGHTS IN
                        THE EVENT OF CERTAIN TRANSACTIONS

          3.1  FLIP-IN  (a) In the event  that  prior to the  Expiration  Time a
Flip-in  Date shall occur,  except as provided in this  Section 3.1,  each Right
shall  constitute the right to purchase from the Company,  upon exercise thereof
in accordance  with the terms hereof (but subject to Section 5.10),  that number
of one  one-thousandths  of a share of  Preferred  Stock equal to that number of
shares  of  Common  Stock,  having  an  aggregate  Market  Price  on  the  Stock
Acquisition  Date that gave rise to the Flip-in Date equal to twice the Exercise
Price  for an amount  in cash  equal to the  Exercise  Price  (such  right to be
appropriately  adjusted  in order to protect  the  interests  of the  holders of
Rights  generally in the event that on or after such Stock  Acquisition Date any
of the events described in Section 2.4(a) or (b), or any analogous event,  shall
have occurred with respect to the Common Shares).

          (b)  Notwithstanding  the  foregoing,  any  Rights  that  are or  were
Beneficially Owned on or after the Stock Acquisition Date by an Acquiring Person
or an Affiliate or Associate  thereof or by any transferee,  direct or indirect,
of any of the foregoing shall become null and void and any holder of such Rights
(including  transferees)  shall thereafter have no right to exercise or transfer
such Rights under any provision of this Agreement.  If any Rights Certificate is
presented for assignment or exercise and the Person presenting the same will not
complete the  certification  set forth at the end of the form of  assignment  or
notice of election  to exercise  and  provide  such  additional  evidence of the
identity of the  Beneficial  Owner and its  Affiliates and Associates (or former
Beneficial  Owners and their  Affiliates  and  Associates)  as the Company shall
reasonably request,  then the Company shall be entitled conclusively to deem the
Beneficial  Owner thereof to be an Acquiring Person or an Affiliate or Associate
thereof or a transferee of any of the foregoing  and  accordingly  will deem the
Rights  evidenced   thereby  to  be  null  and  void  and  not  transferable  or
exercisable.

          (c) The Board of Directors  of the Company may, at its option,  at any
time after a Flip-in Date and prior to the time that an Acquiring Person becomes
the  Beneficial  Owner of more than 50% of the  outstanding  voting power of the
Common Shares elect to exchange all (but not less than all) the then outstanding
Rights  (which shall not include  Rights that have become null and void pursuant
to the  provisions  of Section  3.1(b))  for shares of  Preferred  Stock,  at an
exchange ratio of one  one-thousandth  of a share of Preferred Stock, per Right,
appropriately  adjusted in order to protect the  interests  of holders of Rights
generally in the event that after the Stock  Acquisition  Date any of the events
described in Section 2.4(a) or (b), or any analogous event, shall have


                                       17




occurred with respect to the Common  Shares (such  exchange  ratio,  as adjusted
from time to time, being hereinafter referred to as the "Exchange Ratio").

          Immediately  upon the action of the Board of  Directors of the Company
electing to  exchange  the  Rights,  without any further  action and without any
notice,  the right to exercise the Rights will  terminate  and each Right (other
than Rights that have become null and void pursuant to Section 3.1(b)),  whether
or not previously exercised, will thereafter represent only the right to receive
a number  of one  one-thousandths  of a share of  Preferred  Stock  equal to the
Exchange Ratio.  Promptly after the action of the Board of Directors electing to
exchange the Rights,  the Company shall give written notice thereof  (specifying
the steps to be taken to receive  Common  Shares in exchange  for Rights) to the
Rights  Agent and the holders of the Rights  (other than Rights that have become
void  pursuant  to Section  3.1(b))  outstanding  immediately  prior  thereto by
mailing such notice in accordance with Section 5.9.

          Each Person in whose name any certificate for shares is issued (or for
whom any  registration  on the stock transfer books of the Company is made) upon
the exchange of Rights  pursuant to this Section  3.1(c) or Section 3.1(d) shall
for all  purposes  be deemed to have  become  the holder of record of the shares
represented  thereby  on, and such  certificate  (or  registration  on the stock
transfer  books of the Company)  shall be dated (or  registered  as of) the date
upon which the Rights  Certificate  evidencing such Rights was duly  surrendered
and payment of any applicable  taxes and other charges payable by the holder was
made;  PROVIDED,  HOWEVER,  that if the date of such  surrender and payment is a
date upon which the stock transfer books of the Company are closed,  such Person
shall be deemed to have  become  the record  holder of such  shares on, and such
certificate  (or  registration on the stock transfer books of the Company) shall
be dated (or  registered  as of) the next  succeeding  Business Day on which the
stock transfer books of the Company are open.

          (d) Whenever the Company shall become  obligated  under Section 3.1(a)
or (c) to issue a share (or fractional  share) of Preferred  Stock upon exercise
of or in exchange  for  Rights,  the  Company,  to the extent  permitted  by the
Company's Restated Certificate of Incorporation,  as amended, at its option, may
substitute  therefor  shares  of  Common  Stock  or  Class B  Common  Stock,  as
applicable,  at a ratio of one share of Common Stock or Class B Common Stock, as
applicable,  for  each  one-thousandth  of a share  of the  Preferred  Stock  so
issuable.

          (e) In the event that there shall not be sufficient treasury shares or
authorized  but  unissued  Common  Shares or  Preferred  Stock of the Company to
permit the exercise or exchange in full of the Rights in accordance with Section
3.1(a) or if the Company so elects,  to make the exchange referred to in Section
3.1(c),  the Company  shall  either (i) call a meeting of  stockholders  seeking
approval to cause sufficient  additional shares to be authorized  (provided that
if such  approval is not obtained the Company will take the action  specified in
clause (ii) of this sentence) or (ii) take such


                                       18


action as shall be necessary to ensure and provide,  to the extent  permitted by
applicable  law and  any  agreements  or  instruments  in  effect  on the  Stock
Acquisition  Date to which it is a  party,  that  each  Right  shall  thereafter
constitute  the right to receive,  (x) at the  Company's  option,  either (A) in
return for the Exercise Price,  debt or equity  securities or other assets (or a
combination  thereof)  having a fair value equal to twice the Exercise Price, or
(B) without payment of consideration (except as otherwise required by applicable
law),  debt or equity  securities  or other  assets (or a  combination  thereof)
having  a fair  value  equal  to the  Exercise  Price,  or (y) if the  Board  of
Directors  of the  Company  elects to  exchange  the Rights in  accordance  with
Section  3.1(c),  debt or equity  securities  or other assets (or a  combination
thereof) having a fair value equal to the product of the Market Price of a share
of Common Stock on the Flip-in  Date times the  Exchange  Ratio in effect on the
Flip-in Date,  where in any case set forth in (x) or (y) above the fair value of
such debt or equity  securities  or other assets shall be as  determined in good
faith by the  Board of  Directors  of the  Company,  after  consultation  with a
nationally recognized investment banking firm.

          3.2 FLIP-OVER. (a) Prior to the Expiration Time, the Company shall not
enter into any  agreement  with  respect to,  consummate  or permit to occur any
Flip-over  Transaction  or Event  unless and until it shall have  entered into a
supplemental agreement with the Flip-over Entity, for the benefit of the holders
of the Rights,  providing that, upon consummation or occurrence of the Flip-over
Transaction  or Event (i) the  Flip-over  Entity will have duly  authorized  and
available  for issuance  sufficient  shares of (x)  Flip-over  Stock and (y) the
classes of common equity securities into which the shares of Flip-over Stock are
convertible,  (ii) each Right shall thereafter  constitute the right to purchase
from the Flip-over  Entity,  upon exercise  thereof in accordance with the terms
hereof,  that  number of shares of  Series A  Flip-over  Stock of the  Flip-over
Entity having an aggregate Market Price (based on the Market Price of the Common
Stock in the  Reference  Package) on the date of  consummation  or occurrence of
such  Flip-over  Transaction  or Event equal to twice the Exercise Price for the
Right for an  amount in cash  equal to the  Exercise  Price for the Right  (such
right to be  appropriately  adjusted  in order to protect the  interests  of the
holders of Rights generally in the event that after such date of consummation or
occurrence  any of the  events  described  in  Section  2.4(a)  or  (b),  or any
analogous  event,  shall have occurred with respect to the Flip-over  Stock) and
(iii) the Flip-over Entity shall thereafter be liable for, and shall assume,  by
virtue of such Flip-over  Transaction or Event and such supplemental  agreement,
all the  obligations and duties of the Company  pursuant to this Agreement.  The
provisions of this Section 3.2 shall apply to successive Flip-over  Transactions
or Events.

          (b) Prior to the Expiration  Time,  unless the Rights will be redeemed
pursuant to Section  5.1 hereof  pursuant to an  agreement  entered  into by the
Company prior to a Flip-in Date,  the Company shall not enter into any agreement
with respect to,  consummate  or permit to occur any  Flip-over  Transaction  or
Event if at the time  thereof  there  are any  rights,  warrants  or  securities
outstanding  or any other  arrangements,  agreements or  instruments  that would
eliminate or otherwise diminish in any material

                                       19






respect the  benefits  intended to be afforded by this Rights  Agreement  to the
holders of Rights upon consummation of such transaction.

                                   ARTICLE IV
                                THE RIGHTS AGENT

          4.1 GENERAL.  (a) The Company hereby  appoints the Rights Agent to act
as agent for the Company in accordance with the terms and conditions hereof, and
the Rights Agent hereby accepts such  appointment.  The Company agrees to pay to
the  Rights  Agent  reasonable  compensation  for all  services  rendered  by it
hereunder and, from time to time, on demand of the Rights Agent,  its reasonable
expenses and counsel fees and other  disbursements  incurred in the preparation,
execution,  delivery,  administration  and  amendment of this  Agreement and the
exercise and  performance  of its duties  hereunder.  The Company also agrees to
indemnify  the Rights  Agent for,  and to hold it  harmless  against,  any loss,
liability,  damage, judgment, fine, penalty, claim, settlement, cost or expense,
incurred without gross negligence,  bad faith or willful  misconduct on the part
of the Rights  Agent (which gross  negligence,  bad faith or willful  misconduct
must be  determined  by an  order,  judgment,  decree  or  ruling  of a court of
competent jurisdiction), for any action taken, suffered or omitted by the Rights
Agent in connection  with the acceptance and  administration  of this Agreement,
including  without  limitation  the costs and expenses of defending  against any
claim of liability.  The indemnity provided herein shall survive the termination
of this Agreement and the  termination  and expiration of the Rights.  The costs
and expenses  incurred in successfully  enforcing this right of  indemnification
shall be paid by the Company.

          (b) The Rights Agent shall be  protected  and shall incur no liability
for or in respect of any action  taken,  suffered or omitted by it in connection
with its  acceptance and  administration  of this Agreement in reliance upon any
certificate  for securities (or  registration on the stock transfer books of the
Company)  purchasable upon exercise of Rights,  Rights Certificate,  certificate
for other securities of the Company, instrument of assignment or transfer, power
of  attorney,  endorsement,   affidavit,  letter,  notice,  direction,  consent,
certificate,  statement, or other paper or document believed by it to be genuine
and to be signed,  executed and, where necessary,  verified or acknowledged,  by
the proper  person or persons,  or  otherwise  upon the advice of counsel as set
forth in Section 4.3 hereof.

          4.2 MERGER OR CONSOLIDATION OR CHANGE OF NAME OF RIGHTS AGENT. (a) Any
Person into which the Rights Agent or any  successor  Rights Agent may be merged
or with which it may be consolidated, or any Person resulting from any merger or
consolidation  to which the  Rights  Agent or any  successor  Rights  Agent is a
party,  or any Person  succeeding to the  shareholder  services  business of the
Rights Agent or any successor Rights Agent,  will be the successor to the Rights
Agent under this  Agreement  without the execution or filing of any paper or any
further act on the part of any of the parties hereto,  provided that such Person
would be eligible for appointment as a successor

                                       20


Rights  Agent under the  provisions  of Section 4.4 hereof.  In case at the time
such successor Rights Agent succeeds to the agency created by this Agreement any
of the Rights  Certificates have been countersigned but not delivered,  any such
successor Rights Agent may adopt the  countersignature of the predecessor Rights
Agent and deliver such Rights Certificates so countersigned; and in case at that
time any of the Rights Certificates have not been  countersigned,  any successor
Rights Agent may countersign such Rights  Certificates either in the name of the
predecessor  Rights Agent or in the name of the successor  Rights Agent;  and in
all such cases such Rights Certificates will have the full force provided in the
Rights Certificates and in this Agreement.



          (b) In case at any time the name of the Rights Agent is changed and at
such time any of the Rights  Certificates  shall have been countersigned but not
delivered,  the Rights Agent may adopt the countersignature under its prior name
and deliver Rights  Certificates so countersigned;  and in case at that time any
of the Rights Certificates shall not have been  countersigned,  the Rights Agent
may  countersign  such  Rights  Certificates  either in its prior name or in its
changed name; and in all such cases such Rights Certificates shall have the full
force provided in the Rights Certificates and in this Agreement.

          4.3 DUTIES OF RIGHTS  AGENT.  The  Rights  Agent  undertakes  only the
duties  and  obligations  expressly  imposed by this  Agreement  (and no implied
duties or obligations) upon the following terms and conditions,  by all of which
the Company and the holders of Rights Certificates, by their acceptance thereof,
shall be bound:

          (a) The Rights Agent may consult with legal  counsel (who may be legal
counsel for the Company or an employee of the Rights  Agent),  and the advice or
opinion of such counsel will be full and complete  authorization  and protection
to the Rights  Agent and the Rights  Agent  shall incur no  liability  for or in
respect of any action  taken,  suffered by it or omitted by it in good faith and
in accordance with such advice or opinion.

          (b) Whenever in the performance of its duties under this Agreement the
Rights Agent deems it necessary or desirable that any fact or matter (including,
without  limitation,  the identity of any Acquiring Person and the determination
of Market  Price)  be proved or  established  by the  Company  prior to  taking,
suffering or omitting to take any action hereunder,  such fact or matter (unless
other  evidence in respect  thereof be herein  specifically  prescribed)  may be
deemed to be conclusively  proved and  established by a certificate  signed by a
person  believed  by the  Rights  Agent to be the  Chairman  of the  Board,  the
President or any Vice President and by the Treasurer or any Assistant  Treasurer
or the Secretary or any Assistant  Secretary of the Company and delivered to the
Rights Agent; and such certificate will be full  authorization and protection to
the Rights Agent and the Rights Agent shall incur no liability for or in respect
of any  action  taken,  suffered  or  omitted  in good  faith  by it  under  the
provisions of this Agreement in reliance upon such certificate.

                                       21




          (c) The Rights Agent will be liable  hereunder  only for its own gross
negligence,  bad faith or willful misconduct (which gross negligence,  bad faith
or willful misconduct must be determined by an order, judgment, decree or ruling
of a court of competent jurisdiction). Anything to the contrary notwithstanding,
in no event shall the Rights  Agent be liable for special,  punitive,  indirect,
consequential or incidental loss or damage of any kind whatsoever (including but
not limited to lost  profits),  even if the Rights Agent has been advised of the
likelihood of such loss or damage.

          (d) The Rights Agent will not be liable for or by reason of any of the
statements  of  fact  or  recitals   contained  in  this  Agreement  or  in  the
certificates,  if any, for securities purchasable upon exercise of Rights or the
Rights  Certificates  (except  its  countersignature  thereof) or be required to
verify the same, but all such  statements and recitals are and will be deemed to
have been made by the Company only.

          (e)  The  Rights  Agent  will  have  no  liability  nor be  under  any
responsibility in respect of the validity of this Agreement or the execution and
delivery hereof (except the due authorization,  execution and delivery hereof by
the Rights Agent) or in respect of the validity or execution of any certificate,
if any, for securities purchasable upon exercise of Rights or Rights Certificate
(except its countersignature thereof); nor will it be responsible for any breach
by the Company of any  covenant or condition  contained in this  Agreement or in
any  Rights  Certificate;  nor  will it be  responsible  for any  change  in the
exercisability  of the  Rights  (including  the  Rights  becoming  null and void
pursuant  to  Section  3.1(b)  hereof)  or any  adjustment  required  under  the
provisions  of Section  2.4,  3.1 or 3.2 hereof or  responsible  for the manner,
method or amount of any such adjustment or the  ascertaining of the existence of
facts  that  would  require  any such  adjustment  (except  with  respect to the
exercise of Rights after receipt of the certificate  contemplated by Section 2.4
describing any such  adjustment);  nor will it by any act hereunder be deemed to
make any  representation  or warranty as to the  authorization or reservation of
any  securities  purchasable  upon  exercise  of Rights  or any  Rights or as to
whether any securities purchasable upon exercise of Rights will, when issued, be
duly and validly authorized,  executed,  issued and delivered and fully paid and
nonassessable.

          (f) The Company agrees that it will perform, execute,  acknowledge and
deliver or cause to be performed, executed,  acknowledged and delivered all such
further and other acts, instruments and assurances as may reasonably be required
by the Rights Agent for the carrying  out or  performing  by the Rights Agent of
the provisions of this Agreement.

          (g) The  Rights  Agent is hereby  authorized  and  directed  to accept
advice or instructions  with respect to the performance of its duties  hereunder
from any person  believed by the Rights  Agent to be the  Chairman of the Board,
the President or any Vice President or the Secretary or any Assistant  Secretary
or the Treasurer or any Assistant Treasurer of the Company, and to apply to such
persons for advice or

                                       22


instructions  in  connection  with its duties,  and such advice or  instructions
shall be full  authorization  and  protection to the Rights Agent and the Rights
Agent shall incur no liability for or in respect of any action  taken,  suffered
or omitted by it in good faith in accordance  with the advice or instructions of
any such person.

          (h) The Rights Agent and any stockholder, affiliate, director, officer
or employee of the Rights Agent may buy, sell or deal in Common Stock, Rights or
other  securities  of  the  Company  or  become  pecuniarily  interested  in any
transaction  in which the Company may be  interested,  or contract  with or lend
money to the Company or otherwise  act as fully and freely as though it were not
Rights Agent under this  Agreement.  Nothing  herein  shall  preclude the Rights
Agent from acting in any other capacity for the Company or for any Person.

          (i) The Rights  Agent may  execute and  exercise  any of the rights or
powers hereby vested in it or perform any duty hereunder  either itself or by or
through its attorneys or agents,  and the Rights Agent will not be answerable or
accountable for any act, default, neglect or misconduct of any such attorneys or
agents or for any loss to the  Company  resulting  from any such  act,  default,
neglect or misconduct, absent gross negligence, bad faith, or willful misconduct
(which gross negligence,  bad faith or willful  misconduct must be determined by
an order,  judgment,  decree or ruling of a court of competent  jurisdiction) in
the selection and continued employment thereof.

          (j) No provision of this  Agreement  shall require the Rights Agent to
expend or risk its own funds or otherwise  incur any financial  liability in the
performance of any of its duties or obligations  hereunder or in the exercise of
its  rights  if  it  believes   that   repayment   of  such  funds  or  adequate
indemnification against such risk or liability is not assured to it.

          4.4  CHANGE OF RIGHTS  AGENT.  The  Rights  Agent  may  resign  and be
discharged  from its duties under this  Agreement  upon 30 days' notice (or such
lesser notice as is acceptable to the Company) in writing  mailed to the Company
and to each transfer agent of Common Shares by registered or certified mail, and
to the holders of the Rights in  accordance  with  Section  5.9. The Company may
remove the Rights  Agent upon 30 days'  notice in writing,  mailed to the Rights
Agent and to each transfer agent of the Common Shares by registered or certified
mail,  and to the holders of the Rights in  accordance  with Section 5.9. If the
Rights  Agent  should  resign or be removed or  otherwise  become  incapable  of
acting, the Company will appoint a successor to the Rights Agent. If the Company
fails to make such appointment  within a period of 30 days after such removal or
after it has been notified in writing of such  resignation  or incapacity by the
resigning or  incapacitated  Rights Agent or by the holder of any Rights  (which
holder shall,  with such notice,  submit such holder's  Rights  Certificate  for
inspection by the Company), then the holder of any Rights may apply to any court
of  competent  jurisdiction  for the  appointment  of a new  Rights  Agent.  Any
successor  Rights  Agent,  whether  appointed by the Company or by such a court,
shall be (a) a Person organized

                                       23


and  doing  business  under  the laws of the  United  States or any state of the
United States, in good standing, which is authorized under such laws to exercise
the powers of the Rights Agent  contemplated by this Agreement and is subject to
supervision or  examination  by federal or state  authority and which has at the
time of its  appointment  as Rights  Agent a combined  capital and surplus of at
least  $50,000,000  or (b) an Affiliate  of a Person  described in clause (a) of
this  sentence  that is under  control of such Person.  After  appointment,  the
successor Rights Agent will be vested with the same powers,  rights,  duties and
responsibilities  as if it had been  originally  named as Rights  Agent  without
further act or deed; but the predecessor Rights Agent shall deliver and transfer
to the successor Rights Agent any property at the time held by it hereunder, and
execute and deliver any further assurance, conveyance, act or deed necessary for
the purpose.  Not later than the  effective  date of any such  appointment,  the
Company will file notice  thereof in writing with the  predecessor  Rights Agent
and each  transfer  agent of the  Common  Shares,  and mail a notice  thereof in
writing to the holders of the Rights. Failure to give any notice provided for in
this Section 4.4, however, or any defect therein,  shall not affect the legality
or validity of the resignation or removal of the Rights Agent or the appointment
of the successor Rights Agent, as the case may be.

                                    ARTICLE V
                                  MISCELLANEOUS

          5.1 REDEMPTION.  (a) The Board of Directors of the Company may, at its
option, at any time prior to the Flip-in Date, elect to redeem all (but not less
than all) the then  outstanding  Rights at the Redemption Price and the Company,
at its option,  may pay the Redemption  Price either in cash or other securities
of the Company  deemed by the Board of  Directors,  in the  exercise of its sole
discretion, to be at least equivalent in value to the Redemption Price.

          (b)  Immediately  upon the  action  of the Board of  Directors  of the
Company  electing to redeem the Rights (or,  if the  resolution  of the Board of
Directors  electing to redeem the Rights states that the redemption  will not be
effective  until the  occurrence of a specified  future time or event,  upon the
occurrence of such future time or event), without any further action and without
any notice,  the right to exercise  the Rights  will  terminate  and each Right,
whether or not previously exercised, will thereafter represent only the right to
receive the Redemption  Price in cash or securities,  as determined by the Board
of Directors.  Promptly  after the Rights are  redeemed,  the Company shall give
written  notice of such  redemption  to the Rights  Agent and the holders of the
then outstanding Rights by mailing such notice in accordance with Section 5.9.

          5.2      EXPIRATION.  The Rights and this  Agreement  shall  expire at
the  Expiration  Time and no Personshall have any rights pursuant to this
Agreement or any

                                       24




Right  after the  Expiration  Time,  except,  if the  Rights  are  exchanged  or
redeemed, as provided in Section 3.1 or 5.1 hereof , respectively.

          5.3 ISSUANCE OF NEW RIGHTS  CERTIFICATES.  Notwithstanding  any of the
provisions of this Agreement or of the Rights to the contrary,  the Company may,
at its option,  issue new Rights Certificates  evidencing Rights in such form as
may be approved by its Board of Directors to reflect any adjustment or change in
the  number or kind or class of shares of stock  purchasable  upon  exercise  of
Rights made in accordance with the provisions of this Agreement. In addition, in
connection  with the issuance or sale of Common Shares by the Company  following
the Separation  Time and prior to the  Expiration  Time pursuant to the terms of
securities  convertible  or  redeemable  into Common Shares (other than any such
securities  issued or issuable in  connection  with the  exercise or exchange of
Rights or upon conversion of shares of Class B Common Stock after the Separation
Time) or to options,  in each case issued or granted  prior to, and  outstanding
at, the  Separation  Time, the Company shall issue to the holders of such Common
Shares,  Rights  Certificates  representing the appropriate  number of Rights in
connection with the issuance or sale of such Common Shares;  PROVIDED,  HOWEVER,
in each case,  (i) no such Rights  Certificate  shall be issued,  if, and to the
extent that,  the Company shall be advised by counsel that such  issuance  would
create a significant risk of material adverse tax consequences to the Company or
to the Person to whom such  Rights  Certificates  would be issued,  (ii) no such
Rights  Certificates  shall be issued if, and to the  extent  that,  appropriate
adjustment shall have otherwise been made in lieu of the issuance  thereof,  and
(iii) the Company shall have no obligation to distribute Rights  Certificates to
any  Acquiring  Person or Affiliate  or Associate of an Acquiring  Person or any
transferee of any of the foregoing.

          5.4 SUPPLEMENTS  AND AMENDMENTS.  The Company and the Rights Agent may
from time to time supplement or amend this Agreement without the approval of any
holders of Rights (i) prior to the Flip-in  Date,  in any respect and (ii) on or
after the Flip-in Date, to make any changes that the Company may deem  necessary
or desirable and which shall not  materially  adversely  affect the interests of
the holders of Rights  generally or in order to cure any ambiguity or to correct
or supplement any provision  contained herein which may be inconsistent with any
other  provisions  herein or otherwise  defective.  The Rights Agent will,  upon
delivery of a  certificate  from an  appropriate  officer of the  Company  which
states that the proposed supplement or amendment complies with this Section 5.4,
duly execute and deliver any  supplement  or amendment  hereto  requested by the
Company which satisfies the terms of the preceding  sentence,  provided that any
supplement or amendment shall become effective immediately upon execution by the
Company,  whether  or not also  executed  by the Rights  Agent.  Notwithstanding
anything contained in this Agreement to the contrary,  the Rights Agent may, but
shall not be obligated to, enter into any  supplement or amendment  that affects
only  the  rights,  duties,  obligations  or  indemnities  of the  Rights  Agent
hereunder.

                                       25




          5.5 FRACTIONAL SHARES. If the Company elects not to issue certificates
representing (or register on the stock transfer books of the Company) fractional
shares upon exercise,  exchange or redemption of Rights,  the Company shall,  in
lieu  thereof,  in the sole  discretion  of its Board of  Directors,  either (a)
evidence such  fractional  shares by depositary  receipts  issued pursuant to an
appropriate  agreement  between  the Company  and a  depositary  selected by it,
providing that each holder of a depositary receipt shall have all of the rights,
privileges  and  preferences  to  which  such  holder  would  be  entitled  as a
beneficial owner of such fractional  share, or (b) pay to the registered  holder
of such Rights the appropriate fraction of the Market Price per share in cash.

          5.6  RIGHTS  OF  ACTION.  Subject  to  the  terms  of  this  Agreement
(including  Sections  3.1(b)  and  5.14),  rights of action in  respect  of this
Agreement,  other than rights of action vested  solely in the Rights Agent,  are
vested in the  respective  holders of the Rights;  and any holder of any Rights,
without  the consent of the Rights  Agent or of the holder of any other  Rights,
may,  on such  holder's  own behalf and for such  holder's  own  benefit and the
benefit of other holders of Rights,  enforce, and may institute and maintain any
suit, action or proceeding  against the Company to enforce,  or otherwise act in
respect of, such holder's  right to exercise such holder's  Rights in the manner
provided in such holder's  Rights  Certificate  and in this  Agreement.  Without
limiting the foregoing or any remedies available to the holders of Rights, it is
specifically  acknowledged that the holders of Rights would not have an adequate
remedy at law for any breach of this  Agreement and will be entitled to specific
performance of the obligations  under,  and injunctive  relief against actual or
threatened  violations  of,  the  obligations  of any  Person  subject  to  this
Agreement.

          5.7 HOLDER OF RIGHTS NOT DEEMED A STOCKHOLDER.  No holder, as such, of
any Rights  shall be entitled to vote,  receive  dividends  or be deemed for any
purpose  the holder of shares or any other  securities  which may at any time be
issuable on the exercise of such Rights,  nor shall anything contained herein or
in any Rights  Certificate be construed to confer upon the holder of any Rights,
as such,  any of the rights of a stockholder of the Company or any right to vote
for the election of directors or upon any matter  submitted to  stockholders  at
any meeting thereof,  or to give or withhold consent to any corporate action, or
to receive notice of meetings or other actions affecting stockholders (except as
provided in Section 5.8 hereof), or to receive dividends or subscription rights,
or  otherwise,  until such Rights  shall have been  exercised  or  exchanged  in
accordance with the provisions hereof.

          5.8 NOTICE OF PROPOSED  ACTIONS.  In case the Company shall propose on
or after the Separation  Time and prior to the Expiration  Time (i) to effect or
permit a  Flip-over  Transaction  or Event or (ii) to  effect  the  liquidation,
dissolution  or winding up of the Company,  then, in each such case, the Company
shall give to each holder of a Right, in accordance  with Section 5.9 hereof,  a
notice of such  proposed  action,  which  shall  specify  the date on which such
Flip-over Transaction or Event, liquidation, dissolution,
                                       26



or winding up is to take place,  and such  notice  shall be so given at least 20
Business Days prior to the date of the taking of such proposed action.

          5.9  NOTICES.  Notices  or  demands  authorized  or  required  by this
Agreement to be given or made by the Rights Agent or by the holder of any Rights
to or on the Company shall be sufficiently given or made if delivered or sent by
first-class mail, postage prepaid,  addressed (until another address is filed in
writing with the Rights Agent) as follows:

                            Hershey Foods Corporation
                           100 Crystal A Drive
                           Hershey, Pennsylvania 17033
                           Attention: General Counsel and Secretary

Any notice or demand  authorized  or required by this  Agreement  to be given or
made by the  Company or by the  holder of any  Rights to or on the Rights  Agent
shall be  sufficiently  given or made if delivered or sent by first-class  mail,
postage  prepaid,  addressed (until another address is filed in writing with the
Company) as follows:

                          Mellon Investor Services LLC
                           44 Wall Street
                           6th and 7th Floor
                            New York, New York 10005
                           Attention:  Relationship Manager

                           With a copy to:

                          Mellon Investor Services LLC
                           85 Challenger Road
                           Ridgefield Park, New Jersey 07660-2108
                           Attention: General Counsel

Notices or demands  authorized or required by this Agreement to be given or made
by the  Company or the Rights  Agent to or on the holder of any Rights  shall be
sufficiently  given or made if delivered or sent by  first-class  mail,  postage
prepaid,  addressed  to such  holder at the address of such holder as it appears
upon the registry books of the Rights Agent or, prior to the Separation Time, on
the registry books of the transfer agent for the Common Shares. Any notice which
is mailed in the manner herein  provided  shall be deemed given,  whether or not
the holder receives the notice.

          5.10  SUSPENSION  OF  EXERCISABILITY.  To the extent  that the Company
determines  in good faith that some  action  will or need be taken  pursuant  to
Section 3.1 or to comply with federal or state  securities laws, the Company may
suspend the  exercisability  of the Rights for a  reasonable  period in order to
take such action or comply with

                                       27


such laws.  In the event of any such  suspension,  the  Company  shall  issue as
promptly as practicable a public announcement stating that the exercisability or
exchangeability  of the  Rights  has been  temporarily  suspended  (with  prompt
written notice thereof to the Rights Agent).  Notice thereof pursuant to Section
5.9 shall not be required.

          Failure to give a notice  pursuant to the provisions of this Agreement
shall not affect the validity of any action taken hereunder.

          5.11 COSTS OF  ENFORCEMENT.  The Company agrees that if the Company or
any other Person the securities of which are purchasable upon exercise of Rights
fails to fulfill any of its  obligations  pursuant to this  Agreement,  then the
Company or such Person will reimburse the holder of any Rights for the costs and
expenses  (including  legal fees)  incurred by such holder in actions to enforce
such holder's rights pursuant to any Rights or this Agreement.

          5.12 SUCCESSORS. All the covenants and provisions of this Agreement by
or for the  benefit of the  Company or the Rights  Agent shall bind and inure to
the benefit of their respective successors and assigns hereunder.

          5.13 BENEFITS OF THIS  AGREEMENT.  Nothing in this Agreement  shall be
construed to give to any Person other than the Company, the Rights Agent and the
holders of the Rights any legal or equitable  right,  remedy or claim under this
Agreement and this Agreement shall be for the sole and exclusive  benefit of the
Company, the Rights Agent and the holders of the Rights.

          5.14  DETERMINATION  AND ACTIONS BY THE BOARD OF  DIRECTORS,  ETC. The
Board of Directors of the Company shall have the  exclusive  power and authority
to administer this Agreement and to exercise all rights and powers  specifically
granted to the Board or to the  Company,  or as may be necessary or advisable in
the administration of this Agreement,  including,  without limitation, the right
and power to (i)  interpret the  provisions of this  Agreement and (ii) make all
determinations  deemed  necessary or advisable  for the  administration  of this
Agreement. All such actions,  interpretations and determinations (including, for
purposes of clause (y) below,  all omissions with respect to the foregoing) done
or made by the Board, shall (x) be final, conclusive and binding on the Company,
the Rights Agent,  the holders of the Rights and all other parties,  and (y) not
subject the Board of Directors of the Company to any liability to the holders of
the  Rights.  The Rights  Agent  shall  always be  entitled  to assume  that the
Company's  Board of Directors  acted in good faith and shall be fully  protected
and incur no liability in reliance thereon.

          5.15     DESCRIPTIVE  HEADINGS.  Descriptive  headings  appear herein
for  convenience  only and shall not control or affect the meaning or
construction of any of the provisions hereof.

                                       28




          5.16  GOVERNING  LAW. THIS  AGREEMENT AND EACH RIGHT ISSUED  HEREUNDER
SHALL BE DEEMED TO BE A CONTRACT  MADE  UNDER THE LAWS OF THE STATE OF  DELAWARE
AND FOR ALL PURPOSES  SHALL BE GOVERNED BY AND CONSTRUED IN ACCORDANCE  WITH THE
LAWS OF SUCH STATE  APPLICABLE  TO CONTRACTS TO BE MADE AND  PERFORMED  ENTIRELY
WITHIN SUCH STATE; PROVIDED,  HOWEVER, THAT ALL PROVISIONS REGARDING THE RIGHTS,
DUTIES AND OBLIGATIONS OF THE RIGHTS AGENT SHALL BE GOVERNED BY AND CONSTRUED IN
ACCORDANCE  WITH THE LAWS OF THE STATE OF NEW YORK  APPLICABLE TO CONTRACTS MADE
AND TO BE PERFORMED ENTIRELY WITHIN SUCH STATE.

          5.17  COUNTERPARTS.  This  Agreement  may be executed in any number of
counterparts and each of such  counterparts  shall for all purposes be deemed to
be an original,  and all such counterparts shall together constitute but one and
the same instrument.

          5.18 Severability.  If any term or provision hereof or the application
thereof to any circumstance  shall, in any  jurisdiction  and to any extent,  be
invalid or unenforceable, such term or provision shall be ineffective as to such
jurisdiction  to the  extent  of such  invalidity  or  unenforceability  without
invalidating  or rendering  unenforceable  the  remaining  terms and  provisions
hereof or the application of such term or provision to circumstances  other than
those as to which it is held invalid or unenforceable.

          IN WITNESS  WHEREOF,  the parties hereto have caused this Agreement to
be duly executed as of the date first above written.

                                                   HERSHEY FOODS CORPORATION


                                                    By: /S/ ROBERT M. REESE
                                                    ____________________________
                                                      Name:  Robert M. Reese
                                                      Title: Vice President,
                                                             General Counsel
                                                             and Secretary


                                                   MELLON INVESTOR SERVICES LLC,
                                                        As Rights Agent


                                                    By: /S/ ROBERT G. SCOTT, JR.
                                                    ____________________________
                                                      Name: Robert G. Scott, Jr.
                                                      Title: Vice President

                                       29






                                                                       EXHIBIT A


                          [Form of Rights Certificate]

Certificate No. W-                                            _______ Rights

         THE RIGHTS ARE SUBJECT TO  REDEMPTION  OR  MANDATORY  EXCHANGE,  AT THE
         OPTION OF THE COMPANY,  ON THE TERMS SET FORTH IN THE RIGHTS AGREEMENT.
         RIGHTS  BENEFICIALLY  OWNED  BY  ACQUIRING  PERSONS  OR  AFFILIATES  OR
         ASSOCIATES  THEREOF (AS SUCH TERMS ARE DEFINED IN THE RIGHTS AGREEMENT)
         OR TRANSFEREES OF ANY OF THE FOREGOING WILL BE VOID.

                               Rights Certificate


                            HERSHEY FOODS CORPORATION

                  This  certifies  that   ____________________,   or  registered
assigns,  is the registered holder of the number of Rights set forth above, each
of  which  entitles  the  registered  holder  thereof,  subject  to  the  terms,
provisions and conditions of the Stockholder Protection Rights Agreement,  dated
as of December 15, 2000 (as amended from time to time, the "RIGHTS  AGREEMENT"),
between Hershey Foods Corporation,  a Delaware corporation (the "COMPANY"),  and
Mellon Investor Services LLC, a New Jersey limited liability company,  as Rights
Agent (the "RIGHTS AGENT",  which term shall include any successor  Rights Agent
under the Rights Agreement),  to purchase from the Company at any time after the
Separation  Time (as such term is defined in the Rights  Agreement) and prior to
the close of business on December 15, 2010, one  one-thousandth  of a fully paid
share of Series A Participating  Preferred Stock, par value $1.00 per share (the
"SERIES A PREFERRED  STOCK"),  of the Company (subject to adjustment as provided
in  the  Rights  Agreement)  at the  Exercise  Price  referred  to  below,  upon
presentation and surrender of this Rights  Certificate with the Form of Election
to Exercise duly executed at the office of the Rights Agent  designated for such
purpose.  The  Exercise  Price  shall  initially  be $270 per Right and shall be
subject to adjustment in certain events as provided in the Rights Agreement.

          Under certain  circumstances,  each one  one-thousandth  of a share of
Series A Preferred  Stock held by a holder of a share of Class B Common Stock at
the Separation  Time may be converted at the election of the holder thereof into
one  one-thousandth  of a fully paid share of Series B  Participating  Preferred
Stock,  par value  $1.00 per share  (the  "SERIES B  PREFERRED  STOCK"),  of the
Company. The procedures to be followed and





  limitations on effecting such  conversion are set forth in the  Certificate of
Designation and Terms of the Series A Preferred Stock.

          In certain circumstances described in the Rights Agreement, the Rights
evidenced  hereby  may  entitle  the  registered   holder  thereof  to  purchase
securities  of an entity  other than the  Company or  securities  of the Company
other than Series A Preferred Stock or assets of the Company, all as provided in
the Rights Agreement.

          This Rights Certificate is subject to all of the terms, provisions and
conditions of the Rights Agreement,  which terms,  provisions and conditions are
hereby  incorporated  herein by  reference  and made a part  hereof and to which
Rights Agreement  reference is hereby made for a full description of the rights,
limitations  of rights,  obligations,  duties and  immunities  hereunder  of the
Rights Agent, the Company and the holders of the Rights Certificates.  Copies of
the Rights  Agreement are on file at the principal office of the Company and are
available without cost upon written request.

          This Rights  Certificate,  with or without other Rights  Certificates,
upon  surrender at the office of the Rights Agent  designated  for such purpose,
may be exchanged for another Rights  Certificate or Rights  Certificates of like
tenor  evidencing an aggregate number of Rights equal to the aggregate number of
Rights evidenced by the Rights Certificate or Rights  Certificates  surrendered.
If this Rights  Certificate  shall be exercised in part, the  registered  holder
shall be entitled to receive, upon surrender hereof,  another Rights Certificate
or Rights Certificates for the number of whole Rights not exercised.

          Subject  to  the  provisions  of  the  Rights  Agreement,  each  Right
evidenced by this Rights  Certificate  may be (a) redeemed by the Company  under
certain  circumstances,  at its option, at a redemption price of $0.01 per Right
or (b) exchanged by the Company under certain circumstances,  at its option, for
one  share  of  Common  Stock or Class B Common  Stock,  as  applicable,  or one
one-thousandth  of a share of Series A Preferred Stock per Right (or, in certain
cases,  other  securities  or assets of the  Company),  subject  in each case to
adjustment in certain events as provided in the Rights Agreement.

          No holder of this Rights  Certificate,  as such,  shall be entitled to
vote or  receive  dividends  or be  deemed  for any  purpose  the  holder of any
securities which may at any time be issuable on the exercise  hereof,  nor shall
anything contained in the Rights Agreement or herein be construed to confer upon
the holder hereof, as such, any of the rights of a stockholder of the Company or
any right to vote for the election of directors or upon any matter  submitted to
stockholders  at any  meeting  thereof,  or to give or  withhold  consent to any
corporate  action,  or to receive notice of meetings or other actions  affecting
stockholders  (except  as  provided  in the  Rights  Agreement),  or to  receive
dividends or subscription  rights,  or otherwise,  until the Rights evidenced by
this Rights  Certificate  shall have been  exercised or exchanged as provided in
the Rights Agreement.

                                       A-2


          This  Rights  Certificate  shall  not be valid or  obligatory  for any
purpose until it shall have been countersigned by the Rights Agent.

          WITNESS the facsimile  signature of the proper officers of the Company
and its corporate seal.

Date:  ____________


  ATTEST:                                              HERSHEY FOODS CORPORATION



___________________________                 By______________________
       Secretary


Countersigned:

MELLON INVESTOR SERVICES LLC,
         As Rights Agent


By____________________________
   Authorized Signature
                                       A-3







                                    [Form of Reverse Side of Rights Certificate]


                               FORM OF ASSIGNMENT

                (To be executed by the registered  holder if such holder desires
              to transfer this Rights Certificate.)

          FOR VALUE RECEIVED ________________________ hereby
sells, assigns and transfers unto ______________________________________
                               (Please Print name

______________________________________________________________
             and address of transferee)

this Rights  Certificate,  together with all right,  title and interest therein,
and does hereby irrevocably constitute and appoint _______________  Attorney, to
transfer the within Rights Certificate on the books of the within-named Company,
with full power of substitution.
Dated:  _______________, ____

Signature Guaranteed:                       _________________________
                                                   Signature
                                                  (Signature must  correspond to
                                                   name as written upon the face
                                                   of this Rights Certificate in
                                                   every   particular,   without
                                                   alteration or  enlargement or
                                                   any change whatsoever)



          Signatures  must be  guaranteed by an eligible  guarantor  institution
(banks,  stockbrokers,  savings  and loan  associations  and credit  unions with
membership in an approved signature guarantee  Medallion  program),  pursuant to
Exchange Act Rule 17Ad-15.





______________________________________________________
                                            (To be completed if true)

The undersigned hereby represents,  for the benefit of all holders of Rights and
Common Shares,  that the Rights  evidenced by this Rights  Certificate  are not,
and, to the knowledge



of the undersigned,  have never been,  Beneficially Owned by an Acquiring Person
or an Affiliate or Associate thereof (as defined in the Rights Agreement).


                                                  __________________________
                                                   Signature

________________________________________________________


                                     NOTICE

                  In  the  event  the  certification  set  forth  above  is  not
completed in connection with a purported  assignment,  the Company will deem the
Beneficial Owner of the Rights  evidenced by the enclosed Rights  Certificate to
be an Acquiring  Person or an Affiliate or Associate  thereof (as defined in the
Rights  Agreement) or a transferee of any of the foregoing and accordingly  will
deem  the  Rights  evidenced  by such  Rights  Certificate  to be  void  and not
transferable or exercisable.


                                       -2-







                                     [To be attached to each Rights Certificate]



                          FORM OF ELECTION TO EXERCISE

                      (To be executed if holder desires to
                        exercise the Rights Certificate.)

TO:  HERSHEY FOODS CORPORATION

          The    undersigned    hereby    irrevocably    elects   to    exercise
_______________________   whole  Rights   represented  by  the  attached  Rights
Certificate  to purchase the shares of Series A  Participating  Preferred  Stock
issuable  upon the exercise of such Rights and requests  that  certificates  for
such shares be issued in the name of:


                  ___________________________________
                  ADDRESS:

                  ___________________________________
                  SOCIAL SECURITY OR OTHER TAXPAYER
                  IDENTIFICATION NUMBER:


If such number of Rights  shall not be all the Rights  evidenced  by this Rights
Certificate,  a new Rights  Certificate  for the balance of such Rights shall be
registered in the name of and delivered to:


                  ___________________________________
                  ADDRESS:

                  ___________________________________
                  SOCIAL SECURITY OR OTHER TAXPAYER
                  IDENTIFICATION NUMBER:


Dated:  _______________, ____




Signature Guaranteed:                       _________________________
                                                    Signature
                                                   (Signature must correspond to
                                                    name  as  written  upon  the
                                                    face of the attached  Rights
                                                    Certificate     in     every
                                                    particular,          without
                                                    alteration or enlargement or
                                                    any change whatsoever)




          Signatures  must be  guaranteed by an eligible  guarantor  institution
(banks,  stockbrokers,  savings  and loan  associations  and credit  unions with
membership in an approved signature guarantee  Medallion  program),  pursuant to
Exchange Act Rule 17Ad-15.


______________________________________________________________
                                               (To be completed if true)

          The undersigned hereby  represents,  for the benefit of all holders of
Rights and Common  Shares,  that the Rights  evidenced  by the  attached  Rights
Certificate are not, and, to the knowledge of the undersigned,  have never been,
Beneficially  Owned by an Acquiring Person or an Affiliate or Associate  thereof
(as defined in the Rights Agreement).


                                                      _________________________
                                                            Signature

- ------------------------------------------------------------

                                     NOTICE

          In the event the  certification  set forth above is not  completed  in
connection with a purported exercise, the Company will deem the Beneficial Owner
of the Rights  evidenced by the attached  Rights  Certificate to be an Acquiring
Person or an Affiliate or Associate thereof (as defined in the Rights Agreement)
or a transferee  of any of the foregoing  and  accordingly  will deem the Rights
evidenced  by such  Rights  Certificate  to be  void  and  not  transferable  or
exercisable.


                                       -2-







                                                                       EXHIBIT B



                  FORM OF CERTIFICATE OF DESIGNATION AND TERMS
                  OF SERIES A PARTICIPATING PREFERRED STOCK OF
                            HERSHEY FOODS CORPORATION



                     Pursuant to Section 151 of the General
                     Corporation Law of the State of Delware


          We,     the     undersigned,      ____________________     and
____________________, the ____________________, and __________, respectively, of
Hershey Foods Corporation, a Delaware corporation (the "CORPORATION"), do hereby
certify as follows:

          Pursuant  to  authority  granted  by  Article  FOURTH of the  Restated
Certificate of Incorporation of the Corporation,  as amended,  and in accordance
with the provisions of Section 151 of the General  Corporation  Law of the State
of Delaware, the Board of Directors of the Corporation has adopted the following
resolutions  fixing the designation and certain terms,  powers,  preferences and
other rights of a new series of the  Corporation's  Preferred  Stock,  par value
$1.00 per  share,  and  certain  qualifications,  limitations  and  restrictions
thereon:

          RESOLVED,  that  there is hereby  established  a series  of  Preferred
     Stock, par value $1.00 per share, of the  Corporation,  and the designation
     and certain terms,  powers,  preferences  and other rights of the shares of
     such  series,  and certain  qualifications,  limitations  and  restrictions
     thereon, are hereby fixed as follows:

                       (i) The  distinctive  serial  designation  of this series
                  shall be "Series A Participating Preferred Stock" (hereinafter
                  called  "THIS  SERIES").  Each share of this  Series  shall be
                  identical in all respects with the other shares of this Series
                  except as to the dates from and after which dividends  thereon
                  shall be cumulative and except as otherwise herein provided.

                       (ii) The number of shares in this Series shall  initially
                  be _______, which number may from time to time be increased or
                  decreased (but not below the number then  outstanding)  by the
                  Board of  Directors.  Shares of this Series  purchased  by the
                  Corporation or converted into Common Stock or into a different
                  series of Preferred Stock of the Corporation shall be





                  cancelled and shall revert to authorized  and designated as to
                  series, but unissued shares of Preferred Stock. Shares of this
                  Series  may be issued  in  fractional  shares  which are whole
                  number  multiples  of one  one-thousandth  of a  share,  which
                  fractional  shares shall entitle the holder,  in proportion to
                  such holder's fractional share, to all rights of a holder of a
                  whole share of this Series.

                       (iii) The  holders of full or  fractional  shares of this
                  Series  shall be entitled to receive,  when and as declared by
                  the  Board  of  Directors,  but  only  out  of  funds  legally
                  available therefor, dividends, (A) on each date that dividends
                  or other distributions  (other than dividends or distributions
                  payable in Common Stock of the  Corporation) are payable on or
                  in respect of Common Stock  comprising  part of the  Reference
                  Package  (as defined  below),  in an amount per whole share of
                  this Series  equal to the  aggregate  amount of  dividends  or
                  other  distributions  (other than  dividends or  distributions
                  payable  in Common  Stock of the  Corporation)  that  would be
                  payable on such date to a holder of the Reference  Package and
                  (B) on the last day of March, June,  September and December in
                  each year,  in an amount per whole share of this Series  equal
                  to the amount by which $10  exceeds  the  aggregate  dividends
                  paid per whole  share of this  Series  during the three  month
                  period ending on such last day.  Each such  dividend  shall be
                  paid to the  holders of record of shares of this Series on the
                  date,  not  exceeding  sixty days  preceding  such dividend or
                  distribution  payment date, fixed for the purpose by the Board
                  of Directors in advance of payment of each particular dividend
                  or  distribution.  Dividends on each full and each  fractional
                  share of this Series  shall be  cumulative  from the date such
                  full or fractional share is originally  issued;  provided that
                  any such full or fractional  share  originally  issued after a
                  dividend  record date and on or prior to the dividend  payment
                  date to which such record date  relates  shall not be entitled
                  to receive the dividend  payable on such dividend payment date
                  or any  amount in respect  of the  period  from such  original
                  issuance to such dividend payment date.

                                  The term  "Reference  Package" shall initially
                  mean 1000  shares of Common  Stock,  par value $1.00 per share
                  ("COMMON  STOCK"),  of  the  Corporation.  In  the  event  the
                  Corporation  shall at any time after the close of  business on
                  ________,  ____*/f1/  (A)  declare  or pay a  dividend  on any
                  Common Stock payable in Common Stock, (B) subdivide any Common
                  Stock or (C) combine any Common Stock into a smaller number

- ------------------------------
        /f1/* For a certificate of  designation  relating to shares to be issues
     pursuant  to Section  2.3 of the Rights  Agreement,  insert the  Separation
     Time.  For a  certificate  of  designation  relating to shares to be issued
     pursuant  to Section  3.1(d) of the Rights  Agreement,  insert the  Flip-in
     Date.

                                       B-2

                  of shares,  then and in each such case the  Reference  Package
                  after  such event  shall be the Common  Stock that a holder of
                  the Reference  Package  immediately  prior to such event would
                  hold thereafter as a result thereof.




                                  Holders of shares of this Series  shall not be
                  entitled to any dividends,  whether payable in cash,  property
                  or stock,  in excess of full cumulative  dividends,  as herein
                  provided on this Series.  This Series shall rank pari passu in
                  all respects with the Series B  Participating  Preferred Stock
                  of the Company except with respect to voting rights.

                                  So  long as any  shares  of  this  Series  are
                  outstanding,  no  dividend  (other  than a dividend  in Common
                  Stock or in any other stock  ranking  junior to this Series as
                  to dividends and upon  liquidation)  shall be declared or paid
                  or set aside for  payment or other  distribution  declared  or
                  made upon the Common Stock or Class B Common Stock or upon any
                  other stock  ranking  junior to this Series as to dividends or
                  upon  liquidation,   unless  the  full  cumulative   dividends
                  (including  the  dividend  to be  paid  upon  payment  of such
                  dividend or other  distribution) on all outstanding  shares of
                  this Series shall have been,  or shall  contemporaneously  be,
                  paid. When dividends are not paid in full upon this Series and
                  any other stock ranking on a parity as to dividends  with this
                  Series,  all dividends declared upon shares of this Series and
                  any other stock  ranking on a parity as to dividends  shall be
                  declared pro rata so that in all cases the amount of dividends
                  declared  per share on this  Series and such other stock shall
                  bear to each other the same ratio that  accumulated  dividends
                  per share on the shares of the  Series  and such  other  stock
                  bear to each other. Neither the Common Stock or Class B Common
                  Stock nor any other stock of the Corporation ranking junior to
                  or on a  parity  with  this  Series  as to  dividends  or upon
                  liquidation may be redeemed,  purchased or otherwise  acquired
                  for  any  consideration  (or  any  moneys  be  paid to or made
                  available for a sinking fund for the  redemption of any shares
                  of any such stock) by the  Corporation  (except by  conversion
                  into or exchange for stock of the  Corporation  ranking junior
                  to this Series as to dividends and upon liquidation),  unless,
                  in each case,  the full  cumulative  dividends  (including the
                  dividend   to  be  due   upon   payment   of  such   dividend,
                  distribution,  redemption,  purchase or other  acquisition) on
                  all  outstanding  shares of this  Series  shall have been,  or
                  shall contemporaneously be, paid.

                       (iv)  In  the   event  of  any   merger,   consolidation,
                  reclassification  or other  transaction  in which  the  Common
                  Shares  are  exchanged  for or  changed  into  other  stock or
                  securities,  cash and/or any other property,  then in any such
                  case the  shares  of this  Series  shall  at the same  time be
                  similarly  exchanged  or changed in an amount per whole  share
                  equal to the  aggregate  amount  of  stock,  securities,  cash
                  and/or any other property

                                       B-3

                  (payable  in kind),  as the case may be,  that a holder of the
                   Reference Package would be entitled to receive as a result of
                   such transaction.

                       (v)  In the  event  of any  liquidation,  dissolution  or
                  winding  up  of  the  affairs  of  the  Corporation,   whether
                  voluntary or  involuntary,  the holders of full and fractional
                  shares  of  this  Series   shall  be   entitled,   before  any
                  distribution  or payment is made on any date to the holders of
                  the Common Stock or Class B Common Stock or any other stock of
                  the   Corporation   ranking   junior  to  this   Series   upon
                  liquidation,  to be paid in full an amount per whole  share of
                  this Series  equal to the greater of (A)  $__________*/f2/  or
                  (B) the aggregate  amount  distributed or to be distributed in
                  connection with such liquidation, dissolution or winding up to
                  a holder of the Reference  Package (such greater  amount being
                  hereinafter  referred  to as  the  "Liquidation  Preference"),
                  together  with  accrued  dividends  to  such  distribution  or
                  payment  date,  whether  or not  earned or  declared.  If such
                  payment  shall have been made in full to all holders of shares
                  of this  Series,  the holders of shares of this Series as such
                  shall have no right or claim to any of the remaining assets of
                  the Corporation.

                                  In the  event the  assets  of the  Corporation
                  available  for  distribution  to the holders of shares of this
                  Series upon any liquidation,  dissolution or winding up of the
                  Corporation,   whether  voluntary  or  involuntary,  shall  be
                  insufficient  to pay in full all amounts to which such holders
                  are entitled  pursuant to the first  paragraph of this Section
                  (v),  no such  distribution  shall be made on  account  of any
                  shares of any other class or series of Preferred Stock ranking
                  on  a  parity  with  the  shares  of  this  Series  upon  such
                  liquidation,  dissolution  or winding up unless  proportionate
                  distributive amounts shall be paid on account of the shares of
                  this Series,  ratably in proportion to the full  distributable
                  amounts  for  which  holders  of all such  parity  shares  are
                  respectively  entitled upon such  liquidation,  dissolution or
                  winding up.

                                  Upon the  liquidation,  dissolution or winding
                  up of the  Corporation,  the  holders of shares of this Series
                  then outstanding shall be entitled to be paid out of assets of
                  the Corporation available for distribution to its stockholders
                  all amounts to which such holders are entitled pursuant to the
                  first  paragraph of this Section (v) before any payment  shall
                  be made to the holders of Common Stock or Class B Common Stock
                  or any other  stock of the  Corporation  ranking  junior  upon
                  liquidation to this Series.


- ------------------------------
        /f2/*   Insert an amount equal to 10 times the Exercise  Price in effect
                as of the Separation Time.


                                       B-4

                                  For the  purposes  of this  Section  (v),  the
                  consolidation  or merger of, or binding share exchange by, the
                  Corporation with any other  corporation shall not be deemed to
                  constitute  a  liquidation,  dissolution  or winding up of the
                  Corporation.

                       (vi)  The shares of this Series shall not be redeemable.

                       (vii)  In  addition  to any  other  vote  or  consent  of
                  stockholders required by law or by the Restated Certificate of
                  Incorporation,  as amended,  of the  Corporation and except as
                  otherwise required by law, each share (or fraction thereof) of
                  this Series  shall,  on any  matter,  vote as a class with any
                  other capital stock  comprising part of the Reference  Package
                  and shall  have the number of votes  thereon  that a holder of
                  the Reference  Package (or a similar  fraction  thereof) would
                  have.

                       (viii) To the extent  any  holder of this  Series was the
                  record holder of Class B Common Stock at the  Separation  Time
                  (a "CLASS B HOLDER"), as reflected in the stock transfer books
                  of the Company,  such holder may convert one one-thousandth of
                  a share of this Series for every share of Class B Common Stock
                  held as of Separation  Time at any time at the election of the
                  holder thereof into one  one-thousandth  of a fully paid share
                  of Series B Participating Preferred Stock, par value $1.00 per
                  share (the "SERIES B PREFERRED STOCK") of the Corporation. Any
                  such Class B Holder  may elect to  convert  any or all of such
                  one  one-thousandths  of a share of this Series at one time or
                  at various times in such Class B Holder's discretion but in no
                  event   shall   such   Holder   be   able  to   convert   more
                  one-thousandths  of a share of this  Series than the number of
                  shares of Class B Common  Stock held at the  Separation  Time.
                  Such  right  shall  be  exercised  by  the  surrender  of  the
                  certificate representing each one one-thousandth of a share of
                  this Series to be converted to the agent for the  registration
                  of transfer of shares of this Series at its office,  or to the
                  Corporation at its principal executive offices, accompanied by
                  a written  notice of the  election  by the  holder  thereof to
                  convert,  a statement (the "Ownership  Statement")  certifying
                  the number  of,  and if  requested  further  identifying  the,
                  shares of Class B Common Stock held as of the Separation  Time
                  and  (if  so  required  by  the  transfer   agent  or  by  the
                  Corporation) by instruments of transfer,  in form satisfactory
                  to the transfer agent and to the Corporation, duly executed by
                  such holder or his duly authorized attorney. The issuance of a
                  certificate or  certificates  for shares of Series B Preferred
                  Stock upon  conversion  of shares of this Series shall be made
                  without  charge for any stamp or other  similar tax in respect
                  of  such  issuance.   However,  if  any  such  certificate  or
                  certificates  is or are to be issued in a name other than that
                  of the holder of the share or shares of this Series converted,
                  the person or persons  requesting  the issuance  thereof shall
                  pay to the transfer agent or to the  Corporation the amount of
                  any tax which

                                       B-5


                  may be  payable  in  respect  of any such  transfer,  or shall
                  establish to the  satisfaction of the transfer agent or of the
                  Corporation  that  such  tax has been  that  such tax has been
                  paid.  As  promptly as  practicable  after the  surrender  for
                  conversion  of  a  certificate  or  certificates  representing
                  shares  of  this   Series  and  the  payment  of  any  tax  as
                  hereinbefore   provided,    the   Corporation,    subject   to
                  verification of the Ownership Statement, will deliver or cause
                  to be  delivered  at the office of the  transfer  agent to, or
                  upon the written order of, the holder of such  certificate  or
                  certificates,  a certificate or certificates  representing the
                  number of shares of the Series B Preferred Stock issuable upon
                  such  conversion,  issued in such name or names as such holder
                  may direct.  Such conversion shall be deemed to have been made
                  immediately  prior to the close of business on the date of the
                  surrender  of the  certificate  or  certificates  representing
                  shares of this Series (if on such date the  transfer  books of
                  the Corporation shall be closed, then immediately prior to the
                  close of business on the first date thereafter that said books
                  shall be open),  and all rights of such  holder  arising  from
                  ownership  of shares of this Series  shall cease at such time,
                  and  the  person  or  persons  in  whose  name  or  names  the
                  certificate or certificates  representing shares of the Series
                  B  Preferred  Stock are to be issued  shall be treated for all
                  purposes as having become the record holder or holders of such
                  shares of the Series B Preferred  Stock at such time and shall
                  have and may exercise  all the rights and powers  appertaining
                  thereto.

                       (ix) For so long as there  are  shares  of Class B Common
                  Stock  outstanding,  this  Series  shall be  convertible  into
                  Series B Preferred Stock in accordance  with Paragraph  (viii)
                  above.  Immediately  upon  the  automatic  conversion  of  all
                  outstanding  shares  of Class B Common  Stock  into  shares of
                  Common Stock pursuant to the terms of the Restated Certificate
                  of  Incorporation  of the  Corporation,  as amended,  each one
                  one-thousandth  of a  share  of  this  Series  which  is  then
                  outstanding  shall,   without  any  action  by  the  Board  of
                  Directors of the Corporation or the holder or holders thereof,
                  automatically convert into and become for all purposes a share
                  of the Common Stock,  subject to a sufficient number of shares
                  of Common Stock being authorized and available for issuance to
                  permit such conversion.  To the extent a sufficient  number of
                  shares of Common Stock is not  authorized  and  available  for
                  issuance to permit the  conversion  set forth in the  previous
                  sentence,  then  the one  one-thousandths  of a share  of this
                  Series  shall be  converted  into  Common  Stock on a pro-rata
                  basis to the  extent  possible  given the  number of shares of
                  Common Stock that is  authorized  and  available for issuance.
                  The Board of Directors of the Corporation is hereby authorized
                  to take such  actions,  consistent  with the Delaware  General
                  Corporation Law, as it

                                       B-6




                  deems appropriate or advisable with respect to the replacement
                  of certificates then outstanding  evidencing ownership of this
                  Series,  or  otherwise,  in  order to carry  into  effect  the
                  foregoing provisions.

                  IN WITNESS  WHEREOF,  the undersigned have signed and attested
 this  certificate on the___________ day of _________, _____.



                                                      __________________________
Attest:



______________________________

                                       B-7







                                                                       EXHIBIT C



                  FORM OF CERTIFICATE OF DESIGNATION AND TERMS
                  OF SERIES B PARTICIPATING PREFERRED STOCK OF
                            HERSHEY FOODS CORPORATION



                     Pursuant to Section 151 of the General
                    Corporation Law of the State of Delware
                    ---------------------------------------


                  We,     the     undersigned,      ____________________     and
____________________, the ____________________, and __________, respectively, of
Hershey Foods Corporation, a Delaware corporation (the "CORPORATION"), do hereby
certify as follows:

                  Pursuant  to  authority  granted  by  Article  FOURTH  of  the
Restated  Certificate of Incorporation of the  Corporation,  as amended,  and in
accordance with the provisions of Section 151 of the General  Corporation Law of
the State of Delaware, the Board of Directors of the Corporation has adopted the
following   resolutions  fixing  the  designation  and  certain  terms,  powers,
preferences  and other  rights of a new  series of the  Corporation's  Preferred
Stock,  par value $1.00 per share, and certain  qualifications,  limitations and
restrictions thereon:

                  RESOLVED,  that  there  is  hereby  established  a  series  of
         Preferred Stock, par value $1.00 per share, of the Corporation, and the
         designation and certain terms, powers,  preferences and other rights of
         the shares of such series, and certain qualifications,  limitations and
         restrictions thereon, are hereby fixed as follows:


                       (i) The  distinctive  serial  designation  of this series
                  shall be "Series B Participating Preferred Stock" (hereinafter
                  called  "THIS  SERIES").  Each share of this  Series  shall be
                  identical in all respects with the other shares of this Series
                  except as to the dates from and after which dividends  thereon
                  shall be cumulative.

                       (ii) The number of shares in this Series shall  initially
                  be _______, which number may from time to time be increased or
                  decreased (but not below the number then  outstanding)  by the
                  Board of  Directors.  Shares of this Series  purchased  by the
                  Corporation or converted into Common Stock or into a different
                  series of Preferred Stock of the Corporation shall be




                  cancelled and shall revert to authorized  but unissued  shares
                  of Preferred Stock  undesignated as to series.  Shares of this
                  Series  may be issued  in  fractional  shares  which are whole
                  number  multiples  of one  one-thousandth  of a  share,  which
                  fractional  shares shall entitle the holder,  in proportion to
                  such holder's fractional share, to all rights of a holder of a
                  whole share of this Series.

                       (iii) The  holders of full or  fractional  shares of this
                  Series  shall be entitled to receive,  when and as declared by
                  the  Board  of  Directors,  but  only  out  of  funds  legally
                  available therefor, dividends, (A) on each date that dividends
                  or other distributions  (other than dividends or distributions
                  payable  in  Class B  Common  Stock  of the  Corporation)  are
                  payable on or in respect  of Class B Common  Stock  comprising
                  part of the Reference Package (as defined below), in an amount
                  per whole share of this Series equal to the  aggregate  amount
                  of dividends or other  distributions  (other than dividends or
                  distributions   payable  in  Class  B  Common   Stock  of  the
                  Corporation) that would be payable on such date to a holder of
                  the Reference Package and (B) on the last day of March,  June,
                  September  and  December in each year,  in an amount per whole
                  share of this  Series  equal  to the  amount  by which  $9.091
                  exceeds the aggregate  dividends  paid per whole share of this
                  Series  during the three month period ending on such last day.
                  Each such  dividend  shall be paid to the holders of record of
                  shares of this Series on the date,  not  exceeding  sixty days
                  preceding such dividend or  distribution  payment date,  fixed
                  for the  purpose  by the  Board of  Directors  in  advance  of
                  payment of each particular dividend or distribution. Dividends
                  on each full and each fractional share of this Series shall be
                  cumulative  from the date  such  full or  fractional  share is
                  originally  issued;  provided that any such full or fractional
                  share originally issued after a dividend record date and on or
                  prior to the  dividend  payment date to which such record date
                  relates shall not be entitled to receive the dividend  payable
                  on such dividend  payment date or any amount in respect of the
                  period from such original  issuance to such  dividend  payment
                  date.

                                    The term "Reference Package" shall initially
                  mean 1000 shares of Class B Common Stock,  par value $1.00 per
                  share ("CLASS B COMMON  STOCK"),  of the  Corporation.  In the
                  event  the  Corporation  shall at any time  after the close of
                  business on ________,  ____*.f1/ (A) declare or pay a dividend
                  on any Class B Common Stock  payable in Class B Common  Stock,
                  (B) subdivide any Class B Common Stock or
- ----------------------
        /f1/*   For  certificate of designation  relating to shares to be issued
                pursuant  to  Section  2.3 of the Rights  Agreement,  insert the
                Separation  Time. For a certificate  of designation  relating to
                shares to be issued  pursuant  to  Section  3.1(d) of the Rights
                Agreement, insert the Flip-in Date.

                                       C-2

                 (C) combine any Class B Common Stock into a smaller number of
                  shares, then and in each such case the Reference Package after
                  such event shall  be the Class  B Common  Stock that a  holder
                  of the Reference  Package  immediately prior to such event
                  would hold thereafter as a result thereof.

                                    Holders of shares of this  Series  shall not
                  be  entitled  to  any  dividends,  whether  payable  in  cash,
                  property or stock, in excess of full cumulative dividends,  as
                  herein  provided on this  Series.  This Series shall rank pari
                  passu  in  all  respects  with  the  Series  A   Participating
                  Preferred  Stock of the  Corporation  except  with  respect to
                  voting rights.

                                    So long as any  shares  of this  Series  are
                  outstanding,  no  dividend  (other  than a dividend in Class B
                  Common  Stock or in any  other  stock  ranking  junior to this
                  Series as to dividends and upon liquidation) shall be declared
                  or  paid  or set  aside  for  payment  or  other  distribution
                  declared or made upon the Common Stock or Class B Common Stock
                  or upon any other  stock  ranking  junior to this Series as to
                  dividends  or upon  liquidation,  unless  the full  cumulative
                  dividends  (including  the dividend to be paid upon payment of
                  such dividend or other distribution) on all outstanding shares
                  of this Series shall have been, or shall contemporaneously be,
                  paid. When dividends are not paid in full upon this Series and
                  any other stock ranking on a parity as to dividends  with this
                  Series,  all dividends declared upon shares of this Series and
                  any other stock  ranking on a parity as to dividends  shall be
                  declared pro rata so that in all cases the amount of dividends
                  declared  per share on this  Series and such other stock shall
                  bear to each other the same ratio that  accumulated  dividends
                  per share on the shares of the  Series  and such  other  stock
                  bear to each other. Neither the Common Stock or Class B Common
                  Stock nor any other stock of the Corporation ranking junior to
                  or on a  parity  with  this  Series  as to  dividends  or upon
                  liquidation may be redeemed,  purchased or otherwise  acquired
                  for  any  consideration  (or  any  moneys  be  paid to or made
                  available for a sinking fund for the  redemption of any shares
                  of any such stock) by the  Corporation  (except by  conversion
                  into or exchange for stock of the  Corporation  ranking junior
                  to this Series as to dividends and upon liquidation),  unless,
                  in each case,  the full  cumulative  dividends  (including the
                  dividend   to  be  due   upon   payment   of  such   dividend,
                  distribution,  redemption,  purchase or other  acquisition) on
                  all  outstanding  shares of this  Series  shall have been,  or
                  shall contemporaneously be, paid.

                       (iv)  In  the   event  of  any   merger,   consolidation,
                  reclassification  or other  transaction  in which  the  Common
                  Shares  are  exchanged  for or  changed  into  other  stock or
                  securities,  cash and/or any other property,  then in any such
                  case the  shares  of this  Series  shall  at the same  time be
                  similarly  exchanged  or changed in an amount per whole  share
                  equal to the
                                       C-3


                  aggregate amount of stock,  securities,  cash and/or any other
                  property  (payable in kind), as the case may be, that a holder
                  of the  Reference  Package  would be  entitled to receive as a
                  result of such transaction.

                       (v)  In the  event  of any  liquidation,  dissolution  or
                  winding  up  of  the  affairs  of  the  Corporation,   whether
                  voluntary or  involuntary,  the holders of full and fractional
                  shares  of  this  Series   shall  be   entitled,   before  any
                  distribution  or payment is made on any date to the holders of
                  the Common Stock or Class B Common Stock or any other stock of
                  the   Corporation   ranking   junior  to  this   Series   upon
                  liquidation,  to be paid in full an amount per whole  share of
                  this Series  equal to the greater of (A)  $__________*/f2/  or
                  (B) the aggregate  amount  distributed or to be distributed in
                  connection with such liquidation, dissolution or winding up to
                  a holder of the Reference  Package (such greater  amount being
                  hereinafter  referred  to as  the  "Liquidation  Preference"),
                  together  with  accrued  dividends  to  such  distribution  or
                  payment  date,  whether  or not  earned or  declared.  If such
                  payment  shall have been made in full to all holders of shares
                  of this  Series,  the holders of shares of this Series as such
                  shall have no right or claim to any of the remaining assets of
                  the Corporation.

                                    In the event the  assets of the  Corporation
                  available  for  distribution  to the holders of shares of this
                  Series upon any liquidation,  dissolution or winding up of the
                  Corporation,   whether  voluntary  or  involuntary,  shall  be
                  insufficient  to pay in full all amounts to which such holders
                  are entitled  pursuant to the first  paragraph of this Section
                  (v),  no such  distribution  shall be made on  account  of any
                  shares of any other class or series of Preferred Stock ranking
                  on  a  parity  with  the  shares  of  this  Series  upon  such
                  liquidation,  dissolution  or winding up unless  proportionate
                  distributive amounts shall be paid on account of the shares of
                  this Series,  ratably in proportion to the full  distributable
                  amounts  for  which  holders  of all such  parity  shares  are
                  respectively  entitled upon such  liquidation,  dissolution or
                  winding up.

                                    Upon the liquidation, dissolution or winding
                  up of the  Corporation,  the  holders of shares of this Series
                  then outstanding shall be entitled to be paid out of assets of
                  the Corporation available for distribution to its stockholders
                  all amounts to which such holders are entitled pursuant to the
                  first  paragraph of this Section (v) before any payment  shall
                  be made to the holders of Common Stock or Class B Common Stock
                  or any other  stock of the  Corporation  ranking  junior  upon
                  liquidation to this Series.

- ----------------------
        /f2/*   Insert an amount equal to 10 times the Exercise  Price in effect
                as of the Separation Time.

                                       C-4

                                    For the  purposes of this  Section  (v), the
                  consolidation  or merger of, or binding share exchange by, the
                  Corporation with any other  corporation shall not be deemed to
                  constitute  a  liquidation,  dissolution  or winding up of the
                  Corporation.

                       (vi) Shares of this Series (or fractions  thereof)  shall
                  not  be  redeemable.  Shares  of  this  Series  (or  fractions
                  thereof)   shall  only  be  issued  in  connection   with  the
                  conversion of shares of Series A Participating Preferred Stock
                  (or fractions thereof) of the Corporation ("Series A Preferred
                  Stock").

                       (vii)  In  addition  to any  other  vote  or  consent  of
                  stockholders required by law or by the Restated Certificate of
                  Incorporation,  as amended,  of the  Corporation and except as
                  otherwise  required  by law,  each  share of this  Series  (or
                  fraction  thereof) shall, on any matter,  vote as a class with
                  any  other  capital  stock  comprising  part of the  Reference
                  Package  and shall  have the  number of votes  thereon  that a
                  holder  of  the  Reference  Package  (or  a  similar  fraction
                  thereof) would have.

                       (viii) Each one  one-thousandth of a share of this Series
                  may at any time be  converted  at the  election  of the holder
                  thereof  into  one  one-thousandth  of a  share  of  Series  A
                  Preferred Stock. Any holder of one  one-thousandth  of a share
                  of this  Series  may elect to  convert  any or all of such one
                  one-thousandths  of a share at one time or at various times in
                  such holder's discretion. Such right shall be exercised by the
                  surrender of the certificate(s) representing the number of one
                  one-thousandths  of a share of this Series to be  converted to
                  the agent for the  registration  of transfer of shares of this
                  Series at its office,  or to the  Corporation at its principal
                  executive  offices,  accompanied  by a  written  notice of the
                  election by the holder  thereof to convert and (if so required
                  by the transfer agent or by the Corporation) by instruments of
                  transfer,  in form  satisfactory  to the transfer agent and to
                  the  Corporation,  duly  executed  by such  holder or his duly
                  authorized   attorney.   The  issuance  of  a  certificate  or
                  certificates for a number of one one-thousandths of a share of
                  Series A Preferred  Stock upon  conversion  of a number of one
                  one-thousandths  of a  share  of  this  Series  shall  be made
                  without  charge for any stamp or other  similar tax in respect
                  of  such  issuance.   However,  if  any  such  certificate  or
                  certificates  is or are to be issued in a name other than that
                  of the holder of the share or shares of this Series converted,
                  the person or persons  requesting  the issuance  thereof shall
                  pay to the transfer agent or to the  Corporation the amount of
                  any tax which may be payable in respect of any such  transfer,
                  or shall  establish to the  satisfaction of the transfer agent
                  or of the Corporation that such tax has been paid. As promptly
                  as  practicable  after  the  surrender  for  conversion  of  a
                  certificate or certificates representing one
                                       C-5

                  one-thousandths  of a share of this  Series and the payment of
                  any tax as hereinbefore provided, the Corporation will deliver
                  or cause to be delivered  at the office of the transfer  agent
                  to,  or  upon  the  written  order  of,  the  holder  of  such
                  certificate or  certificates,  a certificate  or  certificates
                  representing the number of one  one-thousandths  of a share of
                  Series A Preferred Stock issuable upon such conversion, issued
                  in such  name  or  names  as  such  holder  may  direct.  Such
                  conversion shall be deemed to have been made immediately prior
                  to the close of business on the date of the  surrender  of the
                  certificate or certificates  representing one  one-thousandths
                  of a share of this Series (if on such date the transfer  books
                  of the Corporation shall be closed,  then immediately prior to
                  the close of business on the first date  thereafter  that said
                  books shall be open),  and all rights of such  holder  arising
                  from  ownership  of one  one-thousandths  of a  share  of this
                  Series shall cease at such time,  and the person or persons in
                  whose   name  or  names  the   certificate   or   certificates
                  representing  a number  of one  one-thousandths  of a share of
                  Series A Preferred Stock are to be issued shall be treated for
                  all purposes as having  become the record holder or holders of
                  such  number  of one  one-thousandths  of a share of  Series A
                  Preferred  Stock at such time and shall have and may  exercise
                  all the rights and powers appertaining thereto. No adjustments
                  in  respect  of past  cash  dividends  shall be made  upon the
                  conversion  of any  one  one-thousandths  of a  share  of this
                  Series; provided,  however, that if any one one-thousandths of
                  a share of this Series  shall be converted  subsequent  to the
                  record  date for the  payment of a cash or stock  dividend  or
                  other  distribution on one  one-thousandths of a share of this
                  Series but prior to such  payment,  the  registered  holder of
                  such one  one-thousandths  of a share at the close of business
                  on such  record  date shall be entitled to receive the cash or
                  stock  dividend  or other  distribution  payable to holders of
                  Series A Preferred Stock.  The Corporation  shall at all times
                  reserve  and keep  available,  solely for the purpose of issue
                  upon conversion of outstanding one  one-thousandths of a share
                  of this Series,  such number of one one-thousandths of a share
                  of  Series  A  Preferred  Stock  as may be  issuable  upon the
                  conversion of all such  outstanding one  one-thousandths  of a
                  share of this Series,  provided,  the  Corporation may deliver
                  shares  of  Series A  Preferred  Stock  which  are held in the
                  treasury  of the  Corporation  for shares of this Series to be
                  converted.  If any  shares  of the  Series A  Preferred  Stock
                  require  registration  with or  approval  of any  governmental
                  authority under any federal or state law before such shares of
                  the Series A Preferred  Stock may be issued  upon  conversion,
                  the  Corporation  will cause such shares to be duly registered
                  or approved, as the case may be. The Corporation will endeavor
                  to list shares of the Series A Preferred  Stock required to be
                  delivered  upon  conversion  prior to such  delivery  upon any
                  national  securities  exchange  or national  market  system on
                  which the  outstanding  shares of the Series A Preferred Stock
                  may be listed at the time of such delivery.  All shares of the
                  Series A Preferred Stock which

                                       C-6




                 may be issued upon  conversion  of shares of this Series  will,
                  upon issue, be fully paid and nonassessable.


                       (ix)  Immediately  upon the  automatic  conversion of all
                  outstanding  shares  of Class B Common  Stock  into  shares of
                  Common Stock pursuant to the terms of the Restated Certificate
                  of  Incorporation  of the  Corporation,  as amended,  each one
                  one-thousandth  of a  share  of  this  Series  which  is  then
                  outstanding  shall,   without  any  action  by  the  Board  of
                  Directors of the Corporation or the holder or holders thereof,
                  automatically  convert  into and become for all  purposes  one
                  share  (subject to  adjustment)  of the Common Stock,  and the
                  provisions of this  Certificate of  Designation  which provide
                  for different  voting or cash dividend  rights for this Series
                  shall not be of any effect; PROVIDED, HOWEVER, if there is not
                  a sufficient  number of shares of Common Stock  authorized and
                  available  for  issuance to permit such  conversion,  each one
                  one-thousandth  of a  share  of  this  Series  which  is  then
                  outstanding  shall,   without  any  action  by  the  Board  of
                  Directors of the Corporation or the holder or holders thereof,
                  automatically  convert  into and become for all  purposes  one
                  share  (subject to  adjustment)  of the Common  Stock on a pro
                  rata basis to the extent  possible  given the number of shares
                  of Common Stock that is authorized  and available for issuance
                  and each one one-thousandth of a share of this Series which is
                  then   remaining   shall   automatically   convert   into  one
                  one-thousandth of a share of Series A Participating  Preferred
                  Stock  of  the   Company.   The  Board  of  Directors  of  the
                  Corporation  is  hereby   authorized  to  take  such  actions,
                  consistent with the Delaware  General  Corporation  Law, as it
                  deems appropriate or advisable with respect to the replacement
                  of certificates then outstanding  evidencing ownership of this
                  Series,  or  otherwise,  in  order to carry  into  effect  the
                  foregoing provisions.

                  IN WITNESS  WHEREOF, the undersigned  have signed and attested
 this  certificate on the_______ day of _________, _____.


                                                  _____________________________

Attest:


____________________________

                                       C-7




- ----------------------

FOOTNOTES:

*        For a  certificate  of  designation  relating  to  shares  to be issued
         pursuant to Section 2.3 of the Rights Agreement,  insert the Separation
         Time. For a certificate of designation  relating to shares to be issued
         pursuant to Section 3.1(d) of the Rights Agreement,  insert the Flip-in
         Date.

*        Insert an amount equal to 10 times the  Exercise  Price in effect as of
         the Separation Time.

*        For a  certificate  of  designation  relating  to  shares  to be issued
         pursuant to Section 2.3 of the Rights Agreement,  insert the Separation
         Time. For a certificate of designation  relating to shares to be issued
         pursuant to Section 3.1(d) of the Rights Agreement,  insert the Flip-in
         Date.

*        Insert an amount equal to 10 times the  Exercise  Price in effect as of
         the Separation Time.