<ARTICLE> 5
<LEGEND> THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM
         MATTEL INC.'S BALANCE SHEETS AND INCOME STATEMENTS FOR THE NINE MONTHS
         ENDED SEPTEMBER 2000 AND IS QUALIFIED IN ITS ENTIRETY BY
         REFERENCE TO SUCH FINANCIAL STATEMENTS.
<MULTIPLIER> 1,000

                                        
<PERIOD-TYPE>                                 9-MOS
<FISCAL-YEAR-END>                          DEC-31-2000
<PERIOD-END>                               SEP-30-2000
<CASH>                                          95,815
<SECURITIES>                                    40,933
<RECEIVABLES>                                1,480,867
<ALLOWANCES>                                    24,553
<INVENTORY>                                    655,706
<CURRENT-ASSETS>                             2,458,241
<PP&E>                                       1,118,842
<DEPRECIATION>                                 456,651
<TOTAL-ASSETS>                               4,843,896
<CURRENT-LIABILITIES>                        2,095,502
<BONDS>                                      1,273,076
<COMMON>                                       435,232
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                          0
<OTHER-SE>                                     872,846
<TOTAL-LIABILITY-AND-EQUITY>                 4,843,896
<SALES>                                      3,094,821
<TOTAL-REVENUES>                             3,094,821
<CGS>                                        1,749,967
<TOTAL-COSTS>                                1,749,967
<OTHER-EXPENSES>                             1,160,024
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                             102,926
<INCOME-PRETAX>                                 81,904
<INCOME-TAX>                                    16,835
<INCOME-CONTINUING>                             65,069
<DISCONTINUED>                                (567,166)
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                  (502,097)
<EPS-BASIC>                                    (1.18)
<EPS-DILUTED>                                    (1.18)