<ARTICLE> 5
<LEGEND> THESE SCHEDULES HAVE BEEN RESTATED IN ACCORDANCE WITH REGULATION S-K,
         ITEM 601(c)(2)(iii) TO DISCLOSE EARNINGS PER SHARE AS REQUIRED BY
         STATEMENT OF FINANCIAL ACCOUNTING STANDARDS NO. 128, "EARNINGS
         PER SHARE" AND THE EFFECT OF MATTEL, INC.'S POOLING OF INTERESTS
         WITH TYCO TOYS, INC. IN MARCH 1997.
<RESTATED>
<MULTIPLIER> 1,000
       
                                                  
<PERIOD-TYPE>                                  YEAR         YEAR
<FISCAL-YEAR-END>                          DEC-31-1996  DEC-31-1995
<PERIOD-END>                               DEC-31-1996  DEC-31-1995
<CASH>                                         550,271      493,686
<SECURITIES>                                         0       17,375
<RECEIVABLES>                                  969,949      903,184
<ALLOWANCES>                                    21,009       16,840
<INVENTORY>                                    444,178      407,551
<CURRENT-ASSETS>                             2,139,062    2,014,940
<PP&E>                                         939,377      825,073
<DEPRECIATION>                                 323,096      292,738
<TOTAL-ASSETS>                               3,581,142    3,341,370
<CURRENT-LIABILITIES>                        1,141,877    1,067,951
<BONDS>                                        519,806      627,067
<COMMON>                                       296,091      296,080
<PREFERRED-MANDATORY>                                0            0
<PREFERRED>                                        827           52
<OTHER-SE>                                   1,509,005    1,255,548
<TOTAL-LIABILITY-AND-EQUITY>                 3,581,142    3,341,370
<SALES>                                      4,535,332    4,369,816
<TOTAL-REVENUES>                             4,535,332    4,369,816
<CGS>                                        2,315,574    2,302,076
<TOTAL-COSTS>                                2,315,574    2,302,076
<OTHER-EXPENSES>                             1,582,775    1,460,089
<LOSS-PROVISION>                                     0            0
<INTEREST-EXPENSE>                             100,226      102,983
<INCOME-PRETAX>                                536,756      504,668
<INCOME-TAX>                                   164,532      166,779
<INCOME-CONTINUING>                            372,224      337,889
<DISCONTINUED>                                       0            0
<EXTRAORDINARY>                                      0            0
<CHANGES>                                            0            0
<NET-INCOME>                                   372,224      337,889
<EPS-PRIMARY>                                     1.26         1.13
<EPS-DILUTED>                                     1.23         1.12

<FN>
Notes -

Amounts disclosed as EPS-Primary and EPS-Diluted represent Basic and
Diluted Earnings per Share as required by Statement of Financial
Accounting Standards No. 128 "Earnings per Share."

Diluted earnings per share for the year ended December 31, 1995
has been submitted in accordance with Regulation S-K, Item 601(b)(11),
although it is contrary to paragraph 13 of FAS No. 128 because it
produces an anti-dilutive result.