NEWS RELEASE



FOR RELEASE IMMEDIATELY                      CONTACT:
May 13, 2005                                 David C. Cole
                                             808/877-3893
                                             808/871-0953 FAX



      MAUI LAND & PINEAPPLE COMPANY, INC. DIRECTOR RESIGNS



     Kahului, Hawaii, May 13. Maui Land & Pineapple Company, Inc.
(AMEX: MLP) announced today that Richard H. Cameron has tendered
his resignation as a director of ML&P, effective immediately,
citing personal and family reasons.  Mr. Cameron has been a
director of ML&P since 1984.

     "Richard has been instrumental in moving ML&P forward over
the last year and a half," said David C. Cole, Chairman,
President & CEO.  "His practical business outlook and his
knowledge and background of this company and the Maui community
will be very much missed."

     Maui Land & Pineapple Company, Inc. conducts agricultural,
resort and development operations on the island of Maui.

                      #    #    #    #    #