Notice of Annual Meeting of Stockholders


New Orleans, Louisiana
March 29, 2000


To the Stockholders of ENTERGY CORPORATION:

NOTICE OF THE ANNUAL MEETING OF STOCKHOLDERS


Date:     Friday, May 12, 2000
Time:     10:00 a.m. Central Daylight Time
Place:    Sheraton New Orleans Hotel
          500 Canal Street
          New Orleans, Louisiana 70130

MATTERS TO BE VOTED ON


1.   Election of Twelve Directors.

2.   Ratification of the appointment of PricewaterhouseCoopers LLP as our
     independent accountants for 2000.


/s/ Michael G. Thompson

Michael G. Thompson
Secretary




                             TABLE OF CONTENTS

  NOTICE OF THE ANNUAL MEETING OF STOCKHOLDERS                     1
  MATTERS TO BE VOTED ON                                           1
  PROXY STATEMENT                                                  4
  GENERAL INFORMATION ABOUT VOTING                                 4
  WHO CAN VOTE                                                     4
  VOTING BY PROXIES.                                               4
  HOW YOU MAY REVOKE YOUR PROXY INSTRUCTIONS                       4
  QUORUM REQUIREMENT                                               4
  VOTES NECESSARY FOR ACTION TO BE TAKEN.                          4
  COST OF THIS PROXY SOLICITATION.                                 5
  ATTENDING THE ANNUAL MEETING.                                    5
  STOCKHOLDERS WHO OWN AT LEAST FIVE PERCENT                       5
  PROPOSAL 1  ELECTION OF DIRECTORS                                6
  GENERAL INFORMATION ABOUT NOMINEES                               6
  TERM OF OFFICE.                                                  6
  INFORMATION ABOUT THE NOMINEES.                                  6
  INFORMATION ABOUT THE BOARD AND ITS COMMITTEES                   9
     Audit Committee                                               9
     Finance Committee                                             9
     Personnel Committee                                          10
     Nuclear Committee                                            10
     Public Affairs Committee                                     10
     Executive Committee                                          10
     Director Affairs Committee                                   11
  DIRECTOR COMPENSATION.                                          11
  SERVICE AWARDS FOR DIRECTORS.                                   11
  RETIREMENT FOR DIRECTORS                                        11
  PERSONNEL COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION        11
  SHARE OWNERSHIP OF DIRECTORS AND OFFICERS                       12
  SECTION 16(A) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE.        12
  AUDIT COMMITTEE REPORT.                                         13
  REPORT OF PERSONNEL COMMITTEE ON EXECUTIVE COMPENSATION         14
  COMPARISON OF FIVE YEAR CUMULATIVE RETURN                       16
  EXECUTIVE COMPENSATION TABLES                                   17
     Summary Compensation Table                                   17
     Option Grants to the Executive Officers in 1999              18
     Aggregated Option Exercises in 1999 and December 31,
      1999 Option Values                                          18
  RETIREMENT INCOME PLAN                                          19
     Retirement Income Plan Table                                 19
  PENSION EQUALIZATION PAYMENTS.                                  19
  SUPPLEMENTAL RETIREMENT PLANS.                                  19
  SYSTEM EXECUTIVE RETIREMENT PLAN                                19
     System Executive Retirement Plan Table                       20
  EXECUTIVE EMPLOYMENT CONTRACTS AND RETIREMENT AGREEMENTS.       20
  PROPOSAL 2 - APPOINTMENT OF INDEPENDENT ACCOUNTANTS             21
  STOCKHOLDER PROPOSALS FOR 2001 MEETING.                         22
  AUDIT COMMITTEE CHARTER  (Exhibit A)                            23







                              PROXY STATEMENT


Your  vote  is very important.  For this reason, the Board of Directors  is
requesting  that  you allow your Entergy Corporation  Common  Stock  to  be
represented at the Annual Meeting by J. Wayne Leonard, Paul W. Murrill  and
Wm.  Clifford  Smith, the persons named as proxies on  the  enclosed  proxy
card.   This  proxy  statement  has been prepared  for  the  Board  by  our
management.   The  terms "we", "our", "Entergy" and the "Corporation"  each
refer  to Entergy Corporation.  This proxy statement is being sent  to  our
stockholders on or about March 29, 2000.


                     GENERAL INFORMATION ABOUT VOTING

WHO  CAN  VOTE.  You are entitled to vote your Common Stock if our  records
show  that  you  held your shares as of March 14, 2000.  At  the  close  of
business  on  March  14,  2000, 234,207,274 shares  of  Common  Stock  were
outstanding and entitled to vote.  Each share of Common Stock has one vote.
The enclosed proxy card shows the number of shares that you are entitled to
vote.

VOTING  BY  PROXIES. Of course, you may come to the meeting and  vote  your
shares in person.  If your Common Stock is held by a broker, bank or  other
nominee, you will receive instructions from them as to how your shares  may
be  voted  in accordance with your instructions.  Follow those instructions
carefully.  If you hold your shares in your own name, you may instruct  the
proxies  as  to  how  to  vote your Common Stock by  using  the  toll  free
telephone number listed on the proxy card or by signing, dating and mailing
the  proxy  card  in the postage paid envelope provided  to  you.   Proxies
granted  by  either of these methods are valid under applicable state  law.
When you use the telephone voting system, the system verifies that you  are
a  stockholder through the use of a Personal Identification Number assigned
to  you.  The telephone voting procedure allows you to instruct the proxies
as to how to vote your shares and confirms that your instructions have been
properly  recorded.   Your  Personal  Identification  Number  and  specific
directions  for  using the telephone voting system are on the  proxy  card.
Whether you mail or telephone your instructions, the proxies will vote your
shares  in  accordance with those instructions.  If you sign and  return  a
proxy card without giving specific voting instructions, your shares will be
voted as recommended by our Board of Directors.  We are not currently aware
of  any  matters  to be presented to the Annual Meeting  other  than  those
described  in this proxy statement.  If any other matters are presented  at
the meeting, the proxies will use their own judgment in determining how  to
vote  your shares.  If the meeting is adjourned, your Common Stock  may  be
voted by the proxies on the new meeting date.

HOW  YOU  MAY  REVOKE  YOUR  PROXY  INSTRUCTIONS.   To  revoke  your  proxy
instructions, you must either advise the Secretary in writing  before  your
shares  have been voted by the proxies at the meeting, deliver to us  later
proxy instructions, or attend the meeting and vote your shares in person.

QUORUM  REQUIREMENT.   The Annual Meeting cannot be held  unless  a  quorum
equal  to  a  majority  of  the  outstanding shares  entitled  to  vote  is
represented  at the meeting.  If you have returned valid proxy instructions
or  attend  the meeting in person, your shares will be counted to determine
whether there is a quorum, even if you wish to abstain from voting on  some
or  all  matters introduced at the meeting.  "Broker non-votes" also  count
for  quorum purposes.  If you hold your Common Stock through a broker, bank
or  other  nominee, it may only vote those shares in accordance  with  your
instructions.   However,  if it has not received  your  instructions  by  a
specified date, it may vote on matters that the New York Stock Exchange has
determined to be routine.  All matters to be voted on at the Annual Meeting
are considered to be routine.

VOTES  NECESSARY FOR ACTION TO BE TAKEN.  Twelve directors will be  elected
at  the meeting, meaning that the twelve nominees receiving the most  votes
will  be  elected. Abstentions will have no effect on the  outcome  of  the
election  of directors.  For the proposal to be adopted, it must receive  a
majority  of  the  outstanding  shares of  the  quorum.   In  those  cases,
abstentions will be counted as votes against the proposal.

COST  OF  THIS  PROXY  SOLICITATION.  We will pay the cost  of  this  proxy
solicitation.   In addition to soliciting proxies by mail, we  expect  that
certain  of  our  employees  may solicit stockholders  for  their  proxies,
personally  and  by telephone.  None of these employees  will  receive  any
additional or special compensation for doing so.  We have retained Morrow &
Co.  Inc.  for  a fee of $12,500, plus reasonable out-of-pocket  costs  and
expenses, to assist in the solicitation of proxies.  We will, upon request,
reimburse  brokers, banks and other nominees for their expenses in  sending
proxy materials to their principals and obtaining their proxies.

ATTENDING THE ANNUAL MEETING.  If you are a holder of record and  you  plan
to  attend the Annual Meeting, please come to the registration desk  before
the  meeting.  If you are a beneficial owner of Common Stock held by a bank
or  broker  (i. e., in "street name"), you will need proof of ownership  of
your  Common Stock as of March 14, 2000 to be admitted to the  meeting.   A
recent brokerage statement or letter from a bank or broker are examples  of
proof  of  ownership.  If you want to vote in person your shares of  Common
Stock  held in street name, you must obtain a proxy in your name  from  the
registered holder.

STOCKHOLDERS  WHO  OWN AT LEAST FIVE PERCENT.  A stockholder  "beneficially
owns"  Common  Stock by having the power to vote or dispose of  the  Common
Stock,  or  to  acquire the Common Stock within 60 days.  Stockholders  who
beneficially own at least five percent of the Common Stock are required  to
file certain reports with the Securities and Exchange Commission.  Based on
these   reports,  the  following  beneficial  owners  have  reported  their
ownership as of December 31, 1999:

Name and Address of              Amount and Nature of   Percent
Beneficial Owner                 Beneficial Ownership  of Class

Barrow, Hanley, Mewhinney
  & Strauss, Inc. ("BHM&S")         28,711,268 (1)      11.6%
One McKinney Plaza
3232 McKinney Avenue, 15th Floor
Dallas, Texas 75204-2429

FMR Corp ("FMR")                    17,468,364 (2)       7.1%
82 Devonshire Street
Boston, Massachusetts 02109

Franklin Resources, Inc. ("FRI")    17,262,204 (3)       7.2%
777 Mariners Island Blvd.
P.O. Box 7777
San Mateo, California 94403-7777

Putnam Investments, Inc.            15,485,026 (4)       6.4%
One Post Office Square
Boston, Massachusetts 02109

(1)Barrow,  Hanley,  Mewhinney  & Strauss, Inc. has indicated that  it  has
   sole voting power over all 28,711,268 shares, sole investment power over
   6,676,668 shares and shared voting power over 22,034,600 shares. Barrow,
   Hanley  also  advised  the  Company  that  it is a registered investment
   advisor and  these  shares are held on behalf of various clients.  These
   shares include 19,980,400 shares (8.28%) held on behalf of the  Vanguard
   Windsor Funds-Vanguard Windsor II Fund,  The Vanguard  Group,  455 Devon
   Park Drive, Wayne, Pennsylvania 19087-1815.

(2)FMR  may   not  vote or  transfer  this Common Stock.   The  shares  are
   beneficially owned by two wholly owned subsidiaries of FMR each of which
   may  vote  and  transfer the shares beneficially owned by it.   Fidelity
   Management  and  Research  Company  beneficially  owns  and  has  shared
   investment power over  15,709,900  shares and Fidelity  Management Trust
   Company beneficially owns and has shared investment power over 1,753,864
   shares.  The  remaining  4, 600 shares are beneficially owned and may be
   voted  and  transferred  by  Fidelity  International Limited, a Bermudan
   joint  stock company and former  majority-owned  subsidiary  of Fidelity
   Management  and Research Company.

(3)FRI  may  not vote  or  transfer  this Common Stock.  These  shares  are
   beneficially owned by one or more investment companies or other  managed
   accounts, which are advised by investment advisory subsidiaries of  FRI.
   Those  subsidiaries, Franklin Advisors, Inc., Templeton Global Advisors,
   Limited,  Templeton/Franklin  Investment   Services,   Inc.,   Templeton
   Investment Management Limited, and  Franklin  Advisory  Services,  LLC.,
   may  vote  and  transfer  5,330,300,  10,883,049,  13,855,  35,000,  and
   1,000,000, respectively.

(4)Putnam  Investments,  Inc.,  a  wholly  owned   subsidiary  of  Marsh  &
   McLennan Companies, Inc., wholly owns two registered investment advisers:
   Putman Investment Management, Inc. and The Putnam Advisory Company, Inc.
   which  beneficially own and have shared investment power over 14,933,086
   and 551,940  shares,  respectively.  Putnam Investments, Inc. has shared
   voting power as to 456,936 shares.

                     PROPOSAL 1  ELECTION OF DIRECTORS

                    GENERAL INFORMATION ABOUT NOMINEES

All  nominees  are currently members of the Board.  Each has agreed  to  be
named  in  this  proxy  statement and to serve if  elected.   Except  where
authority to vote for one or more nominee(s) is withheld, the proxies  will
vote  all  Common  Stock represented by an executed proxy equally  for  the
election of the nominees listed below.

TERM OF OFFICE.  Directors are elected annually to serve a term of one year
and until the next annual meeting of stockholders and the election of their
successors.

INFORMATION ABOUT THE NOMINEES.  The following biographical information was
supplied by each nominee.  Unless stated otherwise, all nominees have  been
continuously employed in their present positions for more than five  years.
The age of each individual is as of December 31, 1999.


               W. FRANK BLOUNT            Age 61       Director Since 1987
               Kiawah Island, South Carolina

               o Former Chief Executive Officer and Director of Telstra
                 Communications Corporation (Australian- telecommunications
                 company)
               o Director of First Union National Bank of Georgia;
                 Caterpillar, Inc.; BHP, Ltd.; National Australia Bank;
                 Pioneer International; Alcatel Ltd.; Alcatel USA; and
                 Adtran, Inc.


               VADM. GEORGE W. DAVIS      Age 66       Director Since 1998
               USN (Ret.)
               Columbia, South Carolina

               o Retired Director, President and Chief Operating Officer
                 of Boston Edison Company (utility company)
               o Vice Admiral (retired) U.S. Navy and former Commander Naval
                 Surface Force, Pacific
               o Director of The University of Chicago's Board of Governors
                 for Argonne National Laboratories
               o Former Chairman of the Board for the National Nuclear
                 Accrediting Board for the Institute of Nuclear Power Operations

               DR. NORMAN C. FRANCIS      Age 68       Director Since 1994
               New Orleans, Louisiana

               o President of Xavier University of Louisiana, New Orleans,
                 Louisiana
               o Director of The Equitable Life Assurance Society of the
                 United States, New York, New York; Liberty Bank & Trust,
                 New Orleans, Louisiana; and Piccadilly Cafeterias Inc.,
                 Baton Rouge, Louisiana
               o Member of the Advisory Board of The Times Picayune Publishing
                 Co., New Orleans, Louisiana
               o Chairman of the Board for the Southern Education Foundation,
                 Atlanta, Georgia
               o Former Chairman of the Board of Trustees, Educational Testing
                 Service, Princeton, New Jersey
               o Chairman of the Advisory Board for the Local Initiative
                 Support Corporation, New Orleans, Louisiana


               J. WAYNE LEONARD           Age 49       Director Since 1999
               New Orleans, Louisiana

               o Chief Executive Officer of Entergy and Entergy Services, Inc.,
                 January 1999-present
               o Director of Entergy Arkansas, Inc.; Entergy Gulf States, Inc.;
                 Entergy Louisiana, Inc.; Entergy Mississippi, Inc.; Entergy
                 New Orleans, Inc.; and Entergy Services, Inc.; June 1998-1999.
               o Chief Operating Officer, Entergy Arkansas, Inc.; Entergy Gulf
                 States, Inc.; Entergy Louisiana, Inc.; Entergy Mississippi,
                 Inc.; and Entergy New Orleans; Inc.; March-December, 1998


               ROBERT v.d. LUFT           Age 64      Director Since 1992
               Chadds Ford, Pennsylvania

               o Chairman of the Board, Entergy
               o Acting Chief Executive Officer of Entergy, May-December 1998
               o Former Chairman of the Board of DuPont Dow Elastomers
               o Retired Senior Vice President-DuPont and President-DuPont
                 Europe (industrial products, fibers, petroleum, chemicals,
                 and specialty products businesses)
               o Retired Chairman of Dupont International
               o Member of the Board of Visitors, School of Engineering,
                 University of Pittsburgh


               THOMAS F. "MACK" MCLARTY, III  Age 53   Director Since 1999
               Little Rock, Arkansas

               o Chairman of the Board of the McLarty Companies (automobile
                 dealership group and private investments)
               o President and CEO of Asbury Arkansas Automotive, LLC
                 (automobile dealership group)
               o Vice Chairman of Kissinger McLarty Associates
                 (Washington/New York based strategic advisory firm)
               o Director of Acxiom Corporation (data and information
                 technology)
               o Former White House Special Envoy to the Americas
               o Former Chief of Staff and Counselor to President Clinton
               o Former member of National Economic Council
               o Former member of the St. Louis Federal Reserve Board
               o Former member of the National Petroleum Council and the
                 National Council on Environmental Quality
               o Former Chief Executive Officer of Arkla, Inc. (natural
                 gas company)


               DR. PAUL W. MURRILL        Age 65       Director Since 1993
               Baton Rouge, Louisiana

               o Chairman of the Board of Piccadilly Cafeterias, Inc., Baton
                 Rouge, Louisiana
               o Former Chancellor of Louisiana State University and A&M
                 College, Baton Rouge, Louisiana
               o Retired Chairman of the Board and Chief Executive Officer
                 of Entergy Gulf States, Inc.
               o Director of ChemFirst, Inc., Jackson, Mississippi; Tidewater,
                 Inc., New Orleans, Louisiana; Zygo Corporation, Middlefield,
                 Connecticut; and Howell Corporation, Houston, Texas
               o Chairman of Trustees, Burden Foundation


               JAMES R. NICHOLS           Age 61     Director Since 1986
               Boston, Massachusetts

               o Partner, Nichols & Pratt (family trustees), Attorney and
                 Chartered Financial Analyst
               o Partner, Nichols & Pratt Advisors (registered investment
                 adviser)
               o Life Trustee of the Boston Museum of Science


               WILLIAM A. PERCY, II       Age 60      Director Since 2000
               Greenville, Mississippi

               o President and Chief Executive Officer of Greenville Compress
                 Company (commercial warehouse and real estate), Greenville, MS
               o Partner, Trail Lake Enterprises (cotton farm and gin)
               o Director of ChemFirst Inc., Mississippi Chemical Corporation
                 and Farmers Grain Terminal (regional grain co-op)
               o Chairman of Staple Cotton (regional grain co-op) and
                 Enterprise Corporation of the Delta (a non-profit economic
                 development corporation)


               DENNIS H. REILLEY          Age 46      Director Since 1999
               Danbury, Connecticut

               o President and Chief Executive Officer of PRAXAIR, Inc.
                 (industrial gases)
               o Former Executive Vice President & Chief Operating Officer
                 of Dupont
               o Former Senior Vice President of DuPont
               o Former Vice President and General Manager of DuPont White
                 Pigment & Mineral Products
               o Former Vice President and General Manager of DuPont Specialty
                 Chemicals
               o Former Vice President and General Manager of DuPont Lycrar
                 /Terathaner
               o Director of Chemical Manufacturers Association

               WM. CLIFFORD SMITH         Age 64      Director Since 1983
               Houma, Louisiana

               o President of T. Baker Smith & Son, Inc. (consultants - civil
                 engineering and land surveying).  During 1999, T. Baker Smith
                 & Son, Inc. performed land-surveying services for Entergy
                 companies and was paid approximately $202,996.  Mr. Smith's
                 children own 100% of the voting stock of T. Baker Smith &
                 Son, Inc.


               BISMARK A. STEINHAGEN      Age 65       Director Since 1993
               Beaumont, Texas

               o Chairman of the Board of Steinhagen Oil Company, Inc.
                 (oil and gasoline distributor), Beaumont, Texas


              INFORMATION ABOUT THE BOARD AND ITS COMMITTEES

In  1999, the Board of Directors met seven times.  Reference to the "Board"
means  to  the Board of Directors.  In addition to meetings of  the  Board,
directors attended meetings of separate Board Committees.  All nominees who
are  now  directors attended at least 75% of the meetings of the Board  and
committees on which they serve.

COMMITTEES  OF  THE  BOARD.   The  Board of Directors  has  seven  standing
committees.

Audit Committee.    7 meetings in 1999

Present Members:    James R. Nichols (Chairman)
                    George W. Davis
                    Dennis H. Reilley
                    Wm. Clifford Smith

Functions:          Discusses the audit results with management and
                    independent accountants.

                    Reviews internal controls, financial reporting and
                    other financial matters.

                    Reports to the Board and makes recommendations relevant
                    to the audit.


Finance Committee.  7 meetings in 1999

Present Members:    W. Frank Blount (Chairman)
                    Robert v.d. Luft
                    Paul W. Murrill
                    James R. Nichols
                    Eugene H. Owen
                    Wm. Clifford Smith

Function:           Reviews all financial, budgeting and banking policies.

                    Makes  recommendations to  the  Board  concerning
                    financial transactions and the sale of securities.

Personnel Committee.7 meetings in 1999

Present Members:    Norman C. Francis (Chairman)
                    Paul W. Murrill
                    Dennis H. Reilley
                    William A. Percy, II

Functions:          Reviews  major  employee relations matters,  employment
                    practices, compensation and employee benefit plans.

                    Reviews    officer   performance    and    makes
                    recommendations   to   the  Board  concerning   officer
                    compensation.

Nuclear Committee.  10 meetings in 1999

Present Members:    Kinnaird R. McKee (Chairman)
                    George W. Davis
                    Eugene H. Owen
                    Bismark A. Steinhagen

Functions:          Provides non-management oversight and review of all the
                    Corporation's nuclear generating plants, focusing on
                    safety, operating performance, operating costs, staffing
                    and training.

                    Consults  with  management  concerning  internal  and
                    external nuclear related issues.

                    Reports to the Board with respect to the Corporation's
                    nuclear facilities.

Public Affairs
  Committee.        4 meetings in 1999

Present Members:    Bismark A. Steinhagen (Chairman)
                    J. Wayne Leonard
                    Thomas F. McLarty, III
                    William A. Percy, II

Functions:          Advises  and  counsels  management  regarding governmental,
                    regulatory and public relations matters.

                    Makes  recommendations to the Board  regarding  public
                    policy   issues  and  equal  opportunity  in all corporate
                    relationships.

Executive Committee.2 meetings during 1999

Present Members:    Robert v.d. Luft (Chairman)
                    J. Wayne Leonard
                    W. Frank Blount
                    Norman C. Francis
                    James R. Nichols

Functions:          May exercise Board powers with respect to management
                    and the business affairs of the Corporation between
                    Board meetings.

                    Reports all actions to the Board.

Director Affairs
 Committee.         4 meetings in 1999

Present Members:    Eugene H. Owen (Chairman)
                    Norman C. Francis
                    Robert v.d. Luft
                    Kinnaird R. McKee

Functions:          Advises  and  counsels the Board on all matters concerning
                    Directors, including committee memberships, compensation
                    and performance.

                    Searches for and screens new nominees for positions on
                    the Board.

                    Considers qualified candidates for director  nominated
                    by  shareholders; provided, however, that written notice
                    of any shareholder nominations must be received by the
                    Secretary of the Corporation not less than 60 days nor
                    more than 85 days prior to the anniversary date of the
                    immediately preceding year's annual meeting.

DIRECTOR  COMPENSATION.  Directors who are Entergy officers do not  receive
any  fee for service as a director.  Each non-employee director receives  a
fee  of  $1,500 for attendance at Board meetings, $1,000 for attendance  at
committee meetings scheduled in conjunction with Board meetings, and $2,000
for  attendance at committee meetings not scheduled in conjunction  with  a
Board  meeting.   Directors also receive $1,000 for  participation  in  any
inspection  trip  or conference not held in conjunction  with  a  Board  or
Committee  meeting.   In  addition,  committee  chairpersons  are  paid  an
additional $5,000 annually.  Directors receive only one-half the  fees  set
forth  above for telephone attendance at Board or committee meetings.   All
non-employee  directors receive on a quarterly basis 150 shares  of  Common
Stock  and one-half the value of the 150 shares in cash.  Mr. Luft is  paid
$200,000 annually to serve as Chairman of the Board.

SERVICE AWARDS FOR DIRECTORS.  All non-employee directors are credited with
800  "phantom" shares of Common Stock for each year of service on the Board
up  to  a  maximum of ten years.  The "phantom" shares are  credited  to  a
specific account for each director that is maintained solely for accounting
purposes.  After separation from Board service, these directors receive  an
amount  in  cash equal to the value of their accumulated "phantom"  shares.
Payments  are  made in at least five but no more than 15  annual  payments.
Each  "phantom" share is assigned a value on its payment date equal to  the
value  of  a share of Common Stock on that date.  Dividends are  earned  on
each "phantom" share from the date of original crediting.

RETIREMENT  FOR  DIRECTORS.   Before Entergy Gulf  States,  Inc.  became  a
subsidiary of Entergy, it established a deferred compensation plan for  its
officers  and non-employee directors.  A director could defer a maximum  of
100%  of his salary, and an officer could defer up to a maximum of  50%  of
his  salary.   Both  Dr. Murrill, as an officer, and Mr. Steinhagen,  as  a
director,  deferred their salaries.  The directors' right to  receive  this
deferred compensation is an unsecured obligation of the Corporation,  which
accrues simple interest compounded annually at the rate set by Entergy Gulf
States,  Inc. in 1985.  In addition to payments received prior to 1997,  on
January  1,  2000,  Dr. Murrill began to receive his deferred  compensation
plus  interest in equal installments annually for 15 years.   Beginning  on
the  January 1 after Mr. Steinhagen turns 70, he will receive his  deferred
compensation plus interest in equal installments annually for 10 years.


         PERSONNEL COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION

Messrs.  Francis  (Chairman), Murrill, and Reilley served  during  1999  as
members  of the Personnel Committee of the Board.  None of these  directors
was,  during  1999,  an  officer or employee  of  Entergy  or  any  of  its
subsidiaries.  Dr. Murrill is the retired Chairman of the Board  and  Chief
Executive Officer of Entergy Gulf States, Inc.


                 SHARE OWNERSHIP OF DIRECTORS AND OFFICERS

The table below shows how much Common Stock each current director, nominee,
and executive officer named in the "Summary Compensation Table" on page  17
beneficially  owned as of December 31, 1999, as well as how much  they  and
the   other  executive  officers  beneficially  owned  as  a  group.   This
information  has  been furnished by each individual.  Each  individual  has
sole  voting and investment power, unless otherwise indicated.  The  amount
of  Common Stock owned by all directors, nominees and executive officers as
a group totals less than 1% of the outstanding Common Stock.


                                               Entergy Corporation Common Stock

                            Amount and Nature                                       Amount and Nature
                              of Beneficial                                           of Beneficial
                                 Ownership                                              Ownership
                          Sole Voting     Other                                  Sole Voting      Other
                              and       Beneficial                                   and       Beneficial
                          Investment    Ownership                                 Investment    Ownership
         Name                Power         (a)                  Name                Power          (a)
                                                                                 
W. Frank Blount              6,234             -     Thomas F. McLarty, III           300             -
VADM. George W. Davis          900             -     Dr. Paul W. Murrill            2,682             -
Dr. Norman C. Francis        2,100             -     James R. Nichols              15,614             -
Frank F. Gallaher            5,706        45,000     William A. Percy, III              -  (b)        -
Donald C. Hintz              2,095        55,000     Dennis H. Reilley                300             -
Jerry D. Jackson            20,998        51,911     Wm. Clifford Smith             8,520             -
J. Wayne Leonard             5,594             -     Bismark A. Steinhagen          9,047             -
Robert v.d. Luft            14,522        40,000     C. John Wilder                 8,666             -
Jerry L. Maulden            16,587        32,500
                                                     All directors, nominees,     136,086        247,411
                                                     and executive officers



(a) Includes Common Stock in the form of stock options that are currently
    exercisable as follows:  Mr. Gallaher, 45,000 shares; Mr. Hintz,  55,000
    shares;  Mr.  Jackson, 51,911 shares; Mr. Luft, 40,000 shares;  and  Mr.
    Maulden, 32,500 shares.

(b) Mr.  Percy was elected to the Board of Directors on January 16,  2000
    and now owns 100 shares.


SECTION  16(A)  BENEFICIAL OWNERSHIP REPORTING COMPLIANCE.   Directors  and
certain  executive  officers  must file reports  with  the  Securities  and
Exchange Commission indicating their ownership of any equity securities  of
the  Corporation  at the time they became a director or executive  officer.
Thereafter,  reports must be filed to update any changes in ownership.   In
1999,  all  directors' and officers' reports were correctly  filed,  except
that  the  Form  3  of  Nathan  E. Langston, an  officer  of  the  Company,
originally  over-reported by 970 the maximum number of  Company  shares  he
could receive under the Company's 1998-2000 Long-Term Incentive Plan.   The
correct maximum was 3,530 shares and this correction has now been reported.



                          AUDIT COMMITTEE REPORT


The Entergy Corporation Board of Directors' Audit Committee is comprised of
four  directors  who  are  not officers of the  Company.   Under  currently
applicable  rules, all members are independent, although one  member  would
not  be  considered independent under newly adopted rules of the  New  York
Stock  Exchange, which are not yet effective.  The Board of  Directors  has
adopted a written charter for the Audit Committee, which is included as  an
Appendix to this Proxy Statement.

The  Committee held seven meetings during 1999.  The meetings were designed
to facilitate and encourage private communication between the Committee and
the  internal  auditors and the Company's independent  public  accountants,
PricewaterhouseCoopers.

During  these  meetings, the Committee reviewed and discussed  the  audited
financial statements with management and PricewaterhouseCoopers. The  Audit
Committee  believes  that  management  maintains  an  effective  system  of
internal  controls which results in fairly presented financial  statements.
Based on these discussions, the Audit Committee recommended to the Board of
Directors  that the audited financial statements be included  in  Entergy's
Annual Report on Form 10-K.

The  discussions  with  PricewaterhouseCoopers also  included  the  matters
required  by  Statement on Auditing Standards No. 61.  The Audit  Committee
received  from  PricewaterhouseCoopers written disclosures and  the  letter
regarding  its  independence  as required by Independence  Standards  Board
Standard     No.    1.     This    information    was    discussed     with
PricewaterhouseCoopers.

The Audit Committee of the Board of Directors of Entergy Corporation



James R. Nichols, Chairman         Dennis H. Reilley
George W. Davis                    Wm. Clifford Smith



          REPORT OF PERSONNEL COMMITTEE ON EXECUTIVE COMPENSATION


The  Personnel  Committee  of the Entergy Corporation  Board  of  Directors
(Committee)  reviews and makes recommendations to the Board  regarding  all
aspects  of executive compensation including the adoption of, or amendments
to,   the  various  compensation,  incentives  and  benefit  plans/programs
maintained  for  officers  and  other  key  management  employees  of   the
Corporation.

The  Corporation's  executive  compensation  programs  provide  competitive
rewards  designed to attract, retain and motivate key management  employees
who  are  critical to the Corporation's success.  For 1999,  the  Committee
assessed  the competitiveness of its compensation programs to a peer  group
of similar-sized electric utility companies (based on revenue).

For  1999,  this  peer  group  was used for  all  components  of  Entergy's
compensation  including base salary and incentives (both annual  and  long-
term).   An  executive's total compensation package  was  targeted  at  the
median  of  total  compensation within this peer  group.   Incentive  plans
provided opportunities for executives to earn compensation at a level above
or  below  the  median  level for this peer group, based  upon  performance
targets  approved  by the Board.  The total executive compensation  package
consisted of the following four major components:

1.   Base Salary

Base salary was set through a comparison with companies in the compensation
peer group.  As a result of this comparison, the Board of Directors granted
to  Mr.  Leonard  an increase, during 1999, as reflected  in  the  "Summary
Compensation Table" on page 17.

2.   Benefits and Perquisites

Executives  were eligible to participate in Entergy's pension  plan(s),  in
addition to the Company's standard medical, dental, life insurance and long-
term   disability   coverage.   Executives  were  not  provided   executive
perquisites during 1999, because all perquisites were eliminated in  August
1998.

3.   Annual Incentive Compensation

Each  executive's annual incentive compensation is based on the  attainment
of key strategic goals and objectives including improvement in earnings per
share,  operating  cash flows, control of operation and maintenance  costs,
customer  satisfaction and transition to a competitive environment.   These
measures  have  varying  weights  and are  specifically  tailored  to  each
executive's  responsibilities.  For 1999, Mr. Leonard  received  an  annual
incentive award of $840,000.

4.   Long-Term Incentive Compensation

In  1998,  the  Board of Directors adopted a three-year, performance-based,
Long-Term  Incentive  Plan, which spans the period of  1998  through  2000.
Under  this Long-Term Incentive Plan, the Corporation must achieve  pre-set
levels  of performance measured against a selected group of other companies
in the area of total return to shareholders and pre-set levels of return on
capital over the three-year performance period.

Stock option grants are considered on an annual cycle (i.e., in January  of
each   year)   and  are  based  upon  each  executive's  (i.e.,  grantee's)
performance,  as  reviewed by the Committee.  Mr. Leonard's  135,000  stock
option  grant  in 1999, for 1998's performance, is outlined  in  the  stock
options  table on page 18.  In addition to these stock options, Mr. Leonard
received  a 120,000 stock option grant in 1999 for that year's performance.
Both awards were funded under the 1998 Equity Ownership Plan.

o Total Compensation

As reported in the "Summary Compensation Table," during 1999, Mr. Leonard's
participation in each of Entergy's compensation components was as follows:

     o  Base Salary                             35%
     o  Bonus                                   39%
     o  Long-Term Incentive Compensation
        o Performance Shares  (LTIP)             0%
        o Stock Options*                        26%
     o  All Other Compensation                   0%

* Please  note that this number includes the 120,000 stock options  granted
  for  1999.  A Black Scholes model price of $4.68 is assumed for the stock
  options.

o Deductibility of Executive Compensation

Section  162(m) of the Internal Revenue Code generally disallows an  income
tax  deduction  to  public companies for individual compensation  over  one
million dollars, paid to the Company's Chief Executive Officer and  to  the
four  other  most  highly paid executives, unless certain requirements  are
met.  Key requirements include that 1) compensation over $1 million must be
performance-based and 2) incentive plans must be approved by shareholders.

All  of  Entergy's incentive plans meet the requirements  of  the  Internal
Revenue Code for deductibility.  As a result, no executive officers  earned
compensation in excess of $1 million in 1999 that was not tax deductible.


Personnel Committee Members:

Mr. Norman C. Francis, Chairman
Dr. Paul W. Murrill
Mr. Dennis H. Reilley
Mr. William A. Percy, II



COMPARISON OF FIVE YEAR CUMULATIVE RETURN.  The following graph compares
the performance of the Common Stock of the Corporation to the S&P 500 Index
and the S&P Electric Utilities Index (each of which includes the
Corporation) for the last five years.




                       Years ended December 31,
                   1994   1995   1996   1997   1998   1999
   Entergy         $100   142    143    164    179    155
   S&P 500 (2)     $100   137    168    224    287    347
   S&P EUI (2)     $100   130    130    162    186    151



(1)Assumes  $100 invested at the closing price on December 30, 1994,  in
   Entergy Common Stock, the S&P 500, and the S&P Electric Utilities Index,
   and reinvestment of all dividends.

(2)Cumulative  total returns calculated from the S&P 500 Index  and  S&P
   Electric Utilities Index maintained by Standard & Poor's Corporation.







                       EXECUTIVE COMPENSATION TABLES

                        Summary Compensation Table

                                                                                Long-Term Compensation
                                        Annual Compensation                              Awards
                                                                              Restricted       Securities
                                                            Other Annual         Stock          Underlying       All Other
 Name and Principal Position    Year    Salary      Bonus   Compensation         Awards           Options     Compensation(a)
                                                                                          
J. Wayne Leonard                1999   $771,938  $  840,000    $ 2,570              (b)         255,000 shares   $      0
 Chief Executive Officer        1998    412,843   1,145,416     65,787        $796,860(b)(c)          0            18,125

Frank F. Gallaher               1999   $401,161  $  303,855    $38,496              (b)          39,500 shares    $13,545
 Senior Vice President,         1998    382,829     280,747     89,137              (b)           2,500            12,396
 Generation, Transmission, and  1997    327,385           0     11,132              (b)           5,000             9,822
 Energy Management

Donald C. Hintz                 1999   $535,713  $  495,000    $76,188              (b)         272,000 shares    $22,156
 President                      1998    423,379     310,571     28,508              (b)           2,500            14,236
                                1997    365,077           0     18,245              (b)           5,000            10,952

Jerry D. Jackson                1999   $442,809  $  403,554    $39,670              (b)          94,000 shares    $15,497
 Executive Vice President       1998    408,456     348,156     59,630              (b)           2,500            13,849
                                1997    342,077           0     56,359              (b)           5,000            10,262

Jerry L. Maulden (d)            1999   $475,939  $  428,345   $121,089              (b)          47,000 shares    $18,833
 Vice Chairman                  1998    476,287     388,022     42,712              (b)           2,500            17,782
                                1997    445,615           0     67,485              (b)           5,000            13,369

C. John Wilder                  1999   $445,191  $  406,693   $119,878              (b)          52,500 shares    $20,035
 Executive Vice President and   1998    201,413     513,106      7,255         $758,560(b)(c)         0             3,300
 Chief Financial Officer



(a)  Includes the following:

 (1)  1999 benefit accruals under the Defined Contribution Restoration Plan
      as follows:  Mr. Gallaher $8,745; Mr. Hintz $13,493; Mr. Jackson $10,697;
      Mr. Maulden $14,033; and Mr. Wilder $8,832.

 (2)  1999 employer contributions to the System Savings Plan of $4,800 each
      for Mr. Gallaher, Mr. Hintz, Mr. Jackson, and Mr. Maulden, and $4,400 for
      Mr. Wilder.

 (3)  1999 reimbursements for moving expenses as follows:  Mr. Hintz $3,863,
      and Mr. Wilder $6,803

(b)There  were  no  restricted stock awards in  1999  under  the  Equity
   Ownership  Plan.   At December 31, 1999, the number  and  value  of  the
   aggregate restricted stock holdings were as follows: Mr. Gallaher  7,497
   shares, $193,048; Mr. Hintz 27,006 shares, $695,405; Mr. Jackson  27,000
   shares, $695,250; Mr. Leonard 75,080 shares, $1,933,310; Mr. Maulden 8,993
   shares, $231,570; and Mr. Wilder 39,111 shares, $1,007,108.  Accumulated
   dividends are paid on restricted stock when vested.  No restrictions were
   lifted in 1999, 1998 and 1997 under the Equity Ownership Plan.  The value
   of  restricted stock holdings as of December 31, 1999 are determined  by
   multiplying the total number of shares awarded by the closing market price
   of  Entergy  Corporation  common stock on the New  York  Stock  Exchange
   Composite Transactions on December 31, 1999 ($25.75 per share).  Restricted
   stock awarded will best on December 31, 2000 subject to the attainment of
   approved performance goals for Entergy.

(c)In  addition  to  the  restricted shares  granted  under  the  Equity
   Ownership Plan, in 1998 Mr. Leonard and Mr. Wilder were granted 30,000 and
   26,000  additional  restricted shares, respectively.  Restricted  shares
   awarded will vest in equal increments, annually, over a three-year period,
   beginning in 1999, based on continued service with Entergy.  The value Mr.
   Leonard and Mr. Wilder may realize is dependent upon both the number  of
   shares  that  vest and the future market price of Entergy common  stock.
   Accumulated  dividends are not paid on Mr. Leonard's 30,000  shares  and
   21,000 shares of Mr. Wilder's restricted stock when vested.  Accumulated
   dividends will be paid on 5,000 shares of Mr. Wilder's restricted  stock
   when vested.

(d)Mr.  Maulden  retired  effective  December  31,  1999,  but  had  no
   organizational responsibilities effective April 1, 1999.


              Option Grants to the Executive Officers in 1999

                                     Individual Grants                   Potential Realizable
                                  % of Total                                    Value
                     Number of     Options                                at Assumed Annual
                    Securities    Granted to    Exercise                    Rates of Stock
                    Underlying     Employees      Price                   Price Appreciation
                      Options         in          (per     Expiration     for Option Term(c)
        Name          Granted        1999        share)       Date          5%          10%
                                                                  
 J. Wayne Leonard    255,000(a)       4.8%      $29.9375     1/28/09    $4,801,021  $12,166,730
 Frank F. Gallaher    39,500(a)       0.7%       29.9375     1/28/09       743,688    1,884,650
 Donald C. Hintz      72,000(a)       1.3%       29.9375     1/28/09     1,355,582    3,435,312
 Donald C. Hintz     200,000(b)       3.7%       30.4375     2/01/09     3,828,396    9,701,907
 Jerry D. Jackson     94,000(a)       1.8%       29.9375     1/28/09     1,769,788    4,484,991
 Jerry L. Maulden     47,000(a)       0.9%       29.9375     1/28/09       884,894    2,242,495
 C. John Wilder       52,500(a)       1.0%       29.9375     1/28/09       988,454    2,504,936


(a)  Options  were  granted  on January 28, 1999, pursuant  to  the  Equity
     Ownership Plan.  All options granted on this date have an exercise price
     equal to the closing price of Entergy common stock on the New York Stock
     Exchange Composite Transactions on January 28, 1999.  These options will
     vest in equal increments, annually, over a three-year period beginning in
     2000.

(b)  Options  were granted on February 1, 1999 pursuant to Mr. Hintz's  new
     employment agreement.  These options have an exercise price  equal  to
     the  closing  price  of Entergy common stock on  the  New  York  Stock
     Exchange  Composite Transactions on February 1, 1999.   These  options
     will  vest  in  equal  increments, annually, over a  five-year  period
     beginning in 2000.

(c)  Calculation  based  on  the market price of the underlying  securities
     assuming the market price increases over a ten-year option period  and
     assuming  annual  compounding.   The  column  presents  estimates   of
     potential values based on simple mathematical assumptions.  The actual
     value, if any, an executive officer may realize is dependent upon  the
     market price on the date of option exercise.

Aggregated Option Exercises in 1999 and December 31, 1999 Option Values (a)


                          Number of Securities         Value of Unexercised
                    Underlying Unexercised Options     In-the-Money Options
                        as of December 31, 1999      as of December 31, 1999(b)
          Name        Exercisable    Unexercisable  Exercisable   Unexercisable
                                                       
   J. Wayne Leonard          -          255,000      $      -          $  -
   Frank F. Gallaher    45,000           39,500       127,813             -
   Donald C. Hintz      55,000          272,000       133,750             -
   Jerry D. Jackson     51,911           94,000       121,875             -
   Jerry L. Maulden     32,500           47,000        11,875             -
   C. John Wilder            -           52,500             -             -


(a)No Named Executive Officer exercised options during 1999.

(b)Based on the difference between the closing price of Common Stock  on
   the New York Stock Exchange Composite Transactions on December 31, 1999,
   and the option exercise price.

RETIREMENT  INCOME PLAN.  The Corporation has a defined  benefit  plan  for
employees,  including executive officers, that provides  for  a  retirement
benefit calculated by multiplying the number of years of employment by 1.5%
which  is  then  multiplied by the final average pay.   A  single  employee
receives  a  lifetime  annuity and a married employee  receives  a  reduced
benefit  with a 50% surviving spouse annuity.  Retirement benefits are  not
subject to any deduction for social security or other offset amounts.   The
credited years of service under the plan, as of December 31, 1999, were for
Mr.  Gallaher (30), for Mr. Leonard (2), and for Mr. Maulden (34).  Because
they entered into supplemental retirement agreements, the credited years of
service under this plan were for Mr.  Hintz (28), for Mr. Jackson (20), and
for Mr. Wilder (16).

The following table shows the annual retirement benefits that would be paid
at  normal  retirement (age 65 or later) and includes covered  compensation
for  the  executive officers included in the salary column of  the  summary
compensation table on page 17.


                     Retirement Income Plan Table (1)
     Annual
    Covered                               Years of Service
  Compensation      15          20          25          30          35

   $100,000      $ 22,500    $ 30,000    $ 37,500   $ 45,000    $ 52,500
    200,000        45,000      60,000      75,000     90,000     105,000
    300,000        67,500      90,000     112,500    135,000     157,500
    400,000        90,000     120,000     150,000    180,000     210,000
    500,000       112,500     150,000     187,500    225,000     262,500
    650,000       146,250     195,000     243,750    292,500     341,250
    950,000       213,750     285,000     356,250    427,500     498,750

(1) Benefits are shown for various rates of final average pay,  which  is
    the highest salary earned in any consecutive 60 months during the last 120
    months of employment.

PENSION  EQUALIZATION  PAYMENTS.   Supplemental  retirement  benefits   are
provided  to  all executive officers and other participants whose  benefits
are  limited under the qualified plans by applicable federal tax  laws  and
regulations  equal to the difference between the benefits that  would  have
been  payable under the qualified plans but for the applicable  limitations
and the benefits that are indicated in the above referenced pension table.

SUPPLEMENTAL RETIREMENT PLANS.  Two other supplemental plans are offered to
executive  officers.  Executives may participate in one  or  the  other  of
these supplemental plans at the invitation of the Corporation.  These plans
provide  that a participant may receive a monthly payment for  120  months.
The  amount  of  monthly payment shall not exceed 2.5% or 3.33%,  depending
upon the plan, of the participant's average basic annual pay (as defined in
the  plans).   Current estimates indicate that the annual payments  to  any
executive  officer under either of these two plans would be less  than  the
payments  to  that  officer  under  the System  Executive  Retirement  Plan
discussed below.

SYSTEM  EXECUTIVE  RETIREMENT PLAN.  This executive  plan  is  an  unfunded
defined  benefit  plan  for senior executives, that  includes  all  of  the
executive  officers  named  in the Summary Compensation  Table.   Executive
officers  can  choose, at retirement, between the retirement benefits  paid
under  provisions  of  this plan or those payable  under  the  supplemental
retirement plans discussed above.  The plan was amended in 1998 to  provide
that covered pay is the average of the highest three years annual base  pay
and  incentive  compensation earned by the executive during the  ten  years
immediately   preceding  his  retirement.   Benefits  are   calculated   by
multiplying  the  covered pay times the maximum pay replacement  ratios  of
55%,  60%, or 65% (dependent on job rating at retirement) that are attained
at  30 years of credited service.  The ratios are reduced for each year  of
employment  below  30  years.  The amended plan provides  that  the  single
employee  receives a lifetime annuity and a married employee  receives  the
reduced  benefit  with  a 50% surviving spouse annuity.   These  retirement
payments  are  guaranteed for ten years, but are  offset  by  any  and  all
defined  benefit  plan  payments  from  the  Corporation  and  from   prior
employers.  These payments are not subject to social security offsets.

Receipt  of  benefits  under  any  of  the  supplemental  retirement  plans
described  above is contingent upon several factors.  The participant  must
agree  not to take any employment after retirement with any entity that  is
in  competition  with  or  similar in nature  to  the  Corporation  or  any
affiliated   company.   Benefits  are  forfeitable  for  various   reasons,
including  a  violation of an agreement with the Corporation or resignation
or  termination  of  employment for any reason  without  the  Corporation's
permission.

The  credited years of service for the Named Executive Officers  under  the
system  executive retirement plan are as follows:  Mr. Gallaher  (30),  Mr.
Hintz  (28),  and Mr. Jackson (26), Mr. Maulden (34), and Mr.  Wilder  (1).
Mr.  Maulden's retirement benefits are discussed below.  His benefits  will
be calculated based on his final annual base pay and incentive awards, with
no  reduction  on  the surviving spouse annuity, the provisions  in  effect
prior to the amendment to the plan.

The following table shows the annual retirement benefits that would be paid
at normal retirement (age 65 or later).

                System Executive Retirement Plan Table (1)
      Annual
      Covered                        Years of Service
        Pay            10        15        20          25          30+


     $200,000    $60,000     $ 90,000  $ 100,000    $ 110,000   $ 120,000
      300,000     90,000      135,000    150,000      165,000     180,000
      400,000    120,000      180,000    200,000      220,000     240,000
      500,000    150,000      225,000    250,000      275,000     300,000
      600,000    180,000      270,000    300,000      330,000     360,000
      700,000    210,000      315,000    350,000      385,000     420,000
    1,000,000    300,000      450,000    500,000      550,000     600,000


(1) Covered pay includes the average of the three highest years of annual
    base pay and incentive awards earned by the executive during the ten
    years immediately preceding retirement.   Benefits shown are
    based on a replacement ratio of 50% based on the years of service
    and covered pay shown.  The benefits for 10, 15, and 20 or more years
    of service at 45% and 55% replacement levels would decrease (in the
    case of 45%) or increase (in the case of 55%) by the following
    percentages: 3.0%, 4.5%, and 5.0%, respectively.

EXECUTIVE  EMPLOYMENT  CONTRACTS AND RETIREMENT AGREEMENTS.  In  connection
with  his  early  retirement, Mr. Maulden entered into  an  agreement  with
Entergy.  Effective April 1, 1999, Mr. Maulden continued to serve  as  Vice
Chairman, and continued to receive his base salary, incentive pay  and  all
other  benefits  but  will no longer be responsible for any  organizational
responsibilities.  Commencing on December 31,1999, his retirement date, Mr.
Maulden will receive retirement benefits as though he had continued  as  an
active  employee until age 65 without the application of 2% per year  early
retirement discount factor.  In addition, the Company has agreed to fund  a
named  chair to honor Mr. Maulden at the University of Arkansas  at  Little
Rock  for  $1,000,000.  The funding will be made in four equal installments
paid  directly  to  the University, the first paid on April  1,  1999,  and
thereafter on April 1, 2000, 2001, 2002.
When Mr. Leonard became Chief Executive Officer on January 1, 1999, certain
elements  of  compensation set forth in his 1998 employment agreement  with
the  Corporation were increased by the Board of Directors.   Mr.  Leonard's
1999  compensation in salary, incentive bonus, restricted stock  and  stock
options are as shown in the Executive Compensation Table.  Pursuant to  the
1998  Employment  Agreement, Entergy continues to provide Mr.  Leonard,  in
lieu  of  participation  in  Entergy Executive  Retirement  Plans,  with  a
retirement benefit comparable to the one provided by his previous employer.
This  benefit  will be calculated on the basis of 60% of his highest  three
year  average base salary and annual incentive payments, and will be offset
by  Mr.  Leonard's vested retirement benefit from his previous  employment.
This  retirement benefit can begin at age 55.  If Mr. Leonard should resign
prior  to  age  55  without  permission, he will forfeit  this  replacement
benefit  and receive only regular accrued pension benefits.  If  he  should
resign  prior to age 55 with the Corporation's permission, he will  receive
the  replacement benefit, but discounted at the rate of 6.5% for each  year
before  age  55.   This benefit would not be payable  until  age  62.   Mr.
Leonard's agreement contains a "change of control" provision that  provides
for an immediate vesting of the 60% replacement pension benefit plus a lump
sum payment of 2.99 times his average three years base pay.

In  connection  with Mr. Hintz's employment, the Company  entered  into  an
agreement with him effective July 29, 1999.  The agreement provides for  an
annual  base salary of $550,000 and 200,000 stock options with an  exercise
price  of  $30.44.   On  February  1, 2000 40,000  options  vested  and  an
additional 40,000 options will vest every succeeding February 1  until  and
including  February 1, 2004.  The exercise period for these  stock  options
expires July 29, 2009.  In addition, Entergy agreed to provide Supplemental
System  Executive Retirement Plan benefits, by which Mr. Hintz will receive
retirement  benefits,  survivor benefits or pre-retirement  death  benefits
that  would  have  been due to him from both the Entergy  System  Executive
Retirement  Plan ("SERP") and from a 1997 agreement between Mr.  Hintz  and
Entergy  Operations, Inc., with the benefits calculated as if the terms  of
the  SERP  in  effect  immediately prior to March 25, 1998  were  still  in
effect.   Mr.  Hintz's agreement contains a "change of  control"  provision
that provides a payment of 2.99 times the sum of his final base salary plus
his  target  bonus under the Executive Annual Incentive Plan and  immediate
vesting of the 200,000 stock options and Supplemental SERP benefits.

Upon  his employment on July 6, 1998, Mr. Wilder entered into an employment
agreement  with  the  Corporation pursuant to which he receives  an  annual
salary  of  $400,000 and the potential maximum annual incentive  payout  of
90%.   Mr. Wilder is eligible for a pro-rata share of the performance award
for  the  period 1998-2000.  The Corporation granted Mr. Wilder  a  signing
bonus  of  $300,000,  and  21,000 shares of restricted  stock,  upon  which
restrictions  have  been  or  will be lifted  on  7,000  shares  each  year
beginning  on his first employment anniversary.  On December 4,  1998,  Mr.
Wilder  was granted 5,000 restricted shares of Entergy stock.  Restrictions
were lifted on one-third of these 5,000 shares on December 4, 1999 and will
be  lifted on one-third of these shares on the second and third anniversary
dates  of  this grant.  Mr. Wilder was offered participation in the  System
Executive  Retirement Plan and was credited with 15 years of  service.   If
Entergy terminates Mr. Wilder's employment within two years other than  for
just cause, he will receive his annual base salary and continuation of  his
health  benefits for two years and all of his remaining earned but unvested
stock options and performance shares would immediately vest.  Upon a change
of  control, if Mr. Wilder resigns for "good reason" his executive  pension
benefits  will immediately vest and he will receive a lump sum  payment  of
2.99 times his average three years base pay.

            PROPOSAL 2 - APPOINTMENT OF INDEPENDENT ACCOUNTANTS

Unless otherwise specified by the stockholders, votes will be cast pursuant
to the proxies in favor of the ratification of the appointment by the Board
of   PricewaterhouseCoopers  LLP  as  independent   accountants   for   the
Corporation  for  the  year  2000.  PricewaterhouseCoopers  LLP   (or   its
predecessor  Coopers  &  Lybrand LLP) has been the  Corporation's  auditors
since  1994,  and  of  Entergy Gulf States, Inc., an operating  subsidiary,
since  1933. A representative of PricewaterhouseCoopers LLP will be present
at   the  meeting  and  will  be  available  to  respond  to  questions  by
stockholders  and will be given an opportunity to make a statement  if  the
representative desires to do so.

THE  BOARD  OF  DIRECTORS  RECOMMENDS THAT THE STOCKHOLDERS  VOTE  FOR  THE
APPOINTMENT OF PRICEWATERHOUSECOOPERS LLP.

                  STOCKHOLDER PROPOSALS FOR 2001 MEETING

For  a  stockholder proposal to be included in the proxy statement for  our
next  annual meeting, including a proposal for the election of a  director,
the  proposal must be received by the Corporation at its principal  offices
no  later than December 1, 2000.  Also, under our Bylaws, stockholders must
give  advance  notice of nominations for director or other business  to  be
addressed at the meeting not later than the close of business on March  13,
2001 and not earlier than February 16, 2001.



By order of the Board of Directors,



Robert v.d. Luft
Chairman of the Board.
Dated:  March 29, 2000



Exhibit A
                            ENTERGY CORPORATION
                          AUDIT COMMITTEE CHARTER

The Audit Committee assists the Board of Directors (Board) by reviewing
financial reporting, effective and efficient operations, and compliance
risks and controls, and by reporting to the Board on a quarterly or as-
needed basis.

Reporting
The Committee may request assistance from the external auditors, internal
auditors, management, and others with special competence. In particular,
the external auditor is ultimately accountable to the Audit Committee and
the Board.  The internal auditors and the external auditors may also meet
with the Board without restriction.

Committee Organization
Membership will consist of four or more outside directors and will comply
with requirements of the New York Stock Exchange.  The Board shall appoint
the Audit Committee Chairman, who shall serve at least two years.  Meetings
shall be held at least four times per year.

Authority
The Committee has unrestricted authority to investigate any Entergy or
subsidiary activity.

Responsibility
Business Risks:  Maintain an understanding of Entergy's operational and
financial control risks, issues, and risk management strategies.

Internal Controls:  Determine the adequacy of Entergy's system of internal
accounting and operational controls and financial reporting processes, by
reviewing with the external auditors and internal auditors, audit results
and obtaining auditors' opinions on the adequacy of internal controls.

Financial Reporting:  Oversee the quarterly and annual financial reporting
process, through discussions with management and internal and external
auditors regarding the quality and acceptability of the accounting
principles' application, unusual transactions, and the impact of proposed
accounting rules.

External Audit:  Ensure the external auditors' adequate performance through
reviews of the risk assessment process, annual audit plan, and audit
results.  Recommend to the Board the appointment or dismissal of the
external auditors and proposed audit fees.  Annually review and discuss the
firm's last peer review, the status of significant litigation or
disciplinary actions by the SEC or others, required disclosures of
independence, and matters required by SAS 61.

Internal Audit:  Ensure internal audit's adequate performance through
review of the risk assessment process, annual audit plan, staffing, and
audit results.  Concur with the Internal Audit Charter and the appointment
or dismissal of the Vice President, Risk Management & General Auditor.

Shareholder Assurance:  Provide reasonable assurance of operating and
financial controls' sufficiency in the Audit Committee Report in the Proxy
Statement.

Committee Effectiveness and Scope:  The Committee should assess its
effectiveness and its Charter annually.


Approved this 13th day of March, 2000.



James R. Nichols, Chairman, Entergy Corporation Audit Committee





                            ENTERGY CORPORATION

             Proxy Solicited by the Board of Directors for the
               Annual Meeting of Stockholders--May 12, 2000

      I  hereby appoint J. Wayne Leonard, Paul W. Murrill and Wm. Cliffford
Smith jointly and severally, as Proxies, each with the power to appoint his
substitute,  and  hereby  authorize them  to  represent  and  to  vote,  as
designated  on  the  reverse side, all shares of Common  Stock  of  Entergy
Corporation  held of record by me on March 14, 2000, at the Annual  Meeting
of  Stockholders  to be held at the Sheraton New Orleans Hotel,  500  Canal
Street,  New  Orleans, Louisiana 70130, on Friday, May 12, 2000,  at  10:00
a.m.,  Central Daylight Time, and any adjournment or adjournments  thereof,
with all powers that I would possess if personally present.

     In their discretion, the Proxies are authorized to vote upon such
other business as may properly come before the meeting, and any adjournment
or adjournments thereof.

     Receipt of the notice of meeting, the proxy statement and the Annual
Report of Entergy Corporation for 1999 is acknowledged.


    (Continued, and to be marked, dated and signed, on the other side)

- ---------------------------------------------------------------------------
                            FOLD AND DETACH HERE


                          YOUR VOTE IS IMPORTANT!

                     You can vote in one of two ways:

     1.Call toll free 1-800-840-1208 on a Touch Tone telephone and follow the
       instructions on the reverse side.  (available to stockholders in the
       United States, Canada and Puerto Rico). There is NO CHARGE to you
       for this call.

     2.Mark, sign and date your proxy card and return it promptly in the
       enclosed envelope.

                                PLEASE VOTE

In order to reduce the costs associated with producing and mailing your
Annual Report and Proxy Statement in future years, we urge you to elect on
your proxy card that you would like to view your Annual Report and Proxy
Statement electronically via the Internet.  Your election can be revoked at
anytime by calling 1-800-648-8166.  You will continue to receive your proxy
card in the mail, regardless of your election.

You will receive further directions regarding the Internet viewing process
in the future for next year's Annual Report and Proxy Statement.

THIS PROXY WHEN PROPERLY EXECUTED WILL BE VOTED IN THE MANNER DIRECTED.
THE BOARD OF DIRECTORS RECOMMENDS A VOTE FOR PROPOSALS 1 AND 2.

                                                          FOR   WITHHOLD  FOR
                                                                          ALL
                                                                        EXCEPT
1.  Election of Directors
01  W. F. Blount    02 G. W. Davis    03 N. C. Francis
04  J. W. Leonard   05 R. v.d. Luft   06 T. F. McLarty, III
07  P. W. Murrill   08 J. R. Nichols  09  W. A. Percy, II
10  D. H. Reilley   11 W. C. Smith    12 B. A. Steinhagen


___________________________________________________
Except Nominee(s) written above

                                                          FOR  AGAINST  ABSTAIN

2. Ratification of the appointment of PricewaterhouseCoopers
   LLP as our independent accountants for 2000.
         I consent to future access of the Annual Report
         and Proxy Statements electronically via the
         internet.  I understand that the Company may no
         longer distribute printed materials to me for any
         future shareholder meeting until such consent is
         revoked.
         **WE ENCOURGE YOU TO VOTE BY TELEPHONE TOLL FREE
         PLEASE READ THE INSTRUCTIONS BELOW**


Signature______________  Signature______________  Date______________

If acting as Attorney, Executor, Trustee or in other representative
capacity, please sign name and title
____________________________________________________________________________
                            FOLD AND DETACH HERE

                              VOTE BY TELEPHONE
                          QUICK  EASY  IMMEDIATE
Your telephone vote authorizes the named proxies to vote your shares in the
same manner as if you marked, signed and returned your proxy card.

        YOUR VOTE IS IMPORTANT!  -- YOU CAN VOTE IN ONE OF TWO WAYS

1.TO VOTE BY PHONE:  Call toll-free 1-800-840-1208 in the U.S., Canada or
  Puerto Rico on a touch tone telephone 24 hours a day - 7 days a week.
  There is NO CHARGE to you for this call.  - Have your proxy card in hand.
  You will be asked to enter a Control Number, which is located in the box
  in the lower right hand corner of this form.

OPTION #1:  To vote as the Board of Directors recommends on ALL proposals:
Press 1.

            When asked, please confirm your vote by pressing 1.

OPTION #2:  If you choose to vote on each proposal separately, press 0.  You
will hear these instructions.
Proposal 1:  To vote FOR ALL nominees, press 1; to WITHHOLD FOR ALL
             nominees, press 9.
             To withhold FOR AN INDIVIDUAL nominee, press 0 and listen to
             the instructions.

Proposal 2: To vote FOR, press 1; AGAINST, press 9; ABSTAIN, press 0.

          When asked, please confirm  by pressing 1.
                                                           or
2.   TO VOTE BY PROXY:  Mark, sign and date your proxy card and return
promptly in the enclosed envelope.

NOTE:  If you vote by telephone, THERE IS NO NEED TO MAIL BACK your Proxy
Card.
                           THANK YOU FOR VOTING.