SECURITIES AND EXCHANGE COMMISSION
                                
                     Washington, D.C.  20549
                                
                            FORM 8-K
                                
                         CURRENT REPORT
                                
             Pursuant to Section 13 or 15(d) of the
                 Securities Exchange Act of 1934
                                
                                
 Date of Report (Date earliest event reported) September 5, 1996
                                
                                
Commission   Registrant, State of Incorporation,     I.R.S.
File Number  Address and Telephone Number            Employer
                                                     Identifica
                                                     tion No.
1-11299      ENTERGY CORPORATION                     72-1229752
             (a Delaware corporation)
             639 Loyola Avenue
             New Orleans, Louisiana  70113
             Telephone (504) 529-5262
             
1-2703       ENTERGY GULF STATES, INC.               74-0662730
             (a Texas corporation)
             350 Pine Street
             Beaumont, Texas  77701
             Telephone (409) 838-6631
             
1-8474       ENTERGY LOUISIANA, INC.                 72-0245590
             (a Louisiana corporation)
             639 Loyola Avenue
             New Orleans, Louisiana 70113
             Telephone (504) 529-5262
             
                                
                                
Form 8-K                                                   Page 1
September 6, 1996



Item 5.   Other Information

          Entergy Corporation, Entergy Gulf States, Inc. and
          Entergy Louisiana, Inc.


     On September 5, 1996, Entergy Gulf States, Inc. and Entergy

Louisiana, Inc. filed with the Louisiana Public Service

Commission proposals designed to achieve an orderly transition to

retail electric competition in Louisiana, while protecting

certain classes of ratepayers from unfairly bearing the burden of

cost shifting.

     The proposals do not increase rates for any customer class,

but provide for a universal service charge for customers that

remain connected to the Entergy Gulf States, Inc. or Entergy

Louisiana, Inc. electric distribution systems but choose to

purchase their electricity from another source.  For customers

that continue to purchase electricity from these utilities,

electric bills would not increase under these proposals because

the charge is already included in electric rates.

     The plan also includes a base rate freeze, which would be

put into effect for seven years in the Entergy Gulf States, Inc.

and Entergy Louisiana, Inc. service areas within Louisiana.

These companies also would make certain accounting adjustments to

permit a complete recovery of the investment in the River Bend

and Waterford 3 nuclear units in seven years, which would be

about one-fourth the currently authorized recovery period.



Form 8-K                                                   Page 2
September 6, 1996





     The Louisiana Public Service Commission is studying the

issue of electric competition in a proceeding that it instituted

in 1995.  Both Entergy Gulf States, Inc. and Entergy Louisiana,

Inc. are participants in that proceeding.

     Entergy Gulf States, Inc. is a wholly-owned electric and gas

utility subsidiary, and Entergy Louisiana, Inc. is a wholly-owned

electric utility subsidiary, of Entergy Corporation.


Form 8-K                                                   Page 3
September 6, 1996

                                                                 
                                
                            SIGNATURE
                                
                                
          Pursuant to the requirements of the Securities Exchange
Act of 1934, the registrant has duly caused this report to be signed
on its behalf by the undersigned hereunto duly authorized.

                                 ENTERGY CORPORATION
                                 
                                 
                                 
                                 By: /s/ Louis E. Buck, Jr.
                                        Louis E. Buck, Jr.
                                     Vice President and Chief
                                        Accounting Officer
                                 
                                 
                                 ENTERGY GULF STATES, INC.
                                 
                                 
                                 By: /s/ Louis E. Buck, Jr.
                                        Louis E. Buck, Jr.
                                     Vice President and Chief
                                        Accounting Officer
                                 
                                 
                                 ENTERGY LOUISIANA, INC.
                                 
                                 
                                 
                                 By: /s/ Louis E. Buck, Jr.
                                        Louis E. Buck, Jr.
                                     Vice President and Chief
                                        Accounting Officer
                                 

                                                 
                                                 
Dated: September 6, 1996