<page> Exhibit 10.1 Nordstrom, Inc. Notice of Award of Performance Share Units First Name, Last Name Employee No: Award No: On _______, Nordstrom, Inc. awarded _________Performance Share Units (PSUs) to you. Your PSUs are earned based on the Nordstrom Total Shareholder Return (TSR) relative to the performance of our retail comparator group over the three-year period ending on January 31, 2009. At the end of the three-year period, if Nordstrom TSR is a positive number, your PSUs will be earned as detailed below: Percentile Ranking Vest % ---------- ------ 100.00% 125% 93.00% 125% 86.00% 125% 80.00% 100% 73.00% 85% 66.00% 85% 60.00% 75% 53.00% 75% 0-50.00% 0% TSR results are provided to you via e-mail on a quarterly basis during the fiscal year. The periodic TSR communication shows you how Nordstrom stock is performing in relation to our retail comparator group for each PSU grant, and the progress that has been made toward earning your PSUs. Final vesting of PSU's will be based on the actual TSR measured at the end of the performance cycle. Please keep this Notice for your records. If you have any questions about your grant, please call Nordstrom Leadership Benefits at (206) 303-5855, tie line 8-805-5855 or e- mail leadership.benefits@nordstrom.com.