<ARTICLE>                     5
<LEGEND>
 This schedule contains summary financial information extracted from the
 Registrant's unaudited financial statements contained in its report on
 Form 10-Q for the quarterly period ended June 30, 1999 and is qualified in its
 entirety by reference to such financial statements.
</LEGEND>
<CIK>                         0000084839
<NAME>                        ROLLINS, INC.
<MULTIPLIER>                                   1,000
<CURRENCY>                                     USD

                             
<PERIOD-TYPE>                   6-MOS
<FISCAL-YEAR-END>                              DEC-31-1999
<PERIOD-START>                                 JAN-01-1999
<PERIOD-END>                                   JUN-30-1999
<EXCHANGE-RATE>                                1.0
<CASH>                                          4,600
<SECURITIES>                                   83,201
<RECEIVABLES>                                  50,695
<ALLOWANCES>                                    5,133
<INVENTORY>                                    13,793
<CURRENT-ASSETS>                              182,072
<PP&E>                                         81,011
<DEPRECIATION>                                 44,242
<TOTAL-ASSETS>                                334,877
<CURRENT-LIABILITIES>                         125,706
<BONDS>                                             0
<PREFERRED-MANDATORY>                               0
<PREFERRED>                                         0
<COMMON>                                       30,396
<OTHER-SE>                                     52,588
<TOTAL-LIABILITY-AND-EQUITY>                  334,877
<SALES>                                             0
<TOTAL-REVENUES>                              292,228
<CGS>                                               0
<TOTAL-COSTS>                                 166,536
<OTHER-EXPENSES>                              112,645
<LOSS-PROVISION>                                    0
<INTEREST-EXPENSE>                                  0
<INCOME-PRETAX>                                13,047
<INCOME-TAX>                                    4,957
<INCOME-CONTINUING>                             8,090
<DISCONTINUED>                                      0
<EXTRAORDINARY>                                     0
<CHANGES>                                           0
<NET-INCOME>                                    8,090
<EPS-BASIC>                                    0.27
<EPS-DILUTED>                                    0.27