Item 5.  Other Events.

         On May 16, 2001, Registrant issued the following press release
announcing its sales and earnings for the three-month period ended April 30,
2001:

NEW YORK,  May 16, 2001 - Tiffany & Co.  (NYSE-TIF)  reported that its net sales
declined 3 percent and net  earnings  rose 1 percent in the three  months  ended
April 30, 2001. U.S. Retail sales results  suffered from generally weak consumer
confidence and a tough  comparison to 2000's first quarter when U.S.  comparable
store sales grew 28 percent.

Net sales of  $336,401,000 in the first quarter were 3 percent lower than a year
ago. On a constant-exchange-rate  basis which excludes the effect of translating
local-currency-denominated  sales  into U.S.  dollars,  net sales rose 2 percent
over 2000 and worldwide  comparable store sales declined 2 percent. Net earnings
in the first  quarter  rose 1 percent to  $30,762,000,  or 20 cents per  diluted
share, compared with $30,425,000, or 20 cents per diluted share, in 2000's first
quarter.

Michael J. Kowalski, president and chief executive officer, said, "These results
are not consistent with the strong growth that Tiffany has achieved for a number
of years, including an 88 percent net earnings increase in 2000's first quarter.
However,  they were,  not  surprisingly,  impacted by external  conditions  that
affected  customers'  average  spending levels and that are in sharp contrast to
the robust retail environment of a year ago."

Sales in Tiffany's three channels of distribution were as follows:

o    U.S. Retail sales of $159,012,000 in the first quarter were 6 percent lower
     than $169,767,000 a year ago. Comparable store sales declined 8 percent,
     after increasing 28 percent in the first quarter of 2000. Comparable store
     sales in the first quarter declined 15 percent in Tiffany's flagship New



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     York store and 6 percent in branch stores. New stores opened in the past
     year performed well.

o    International Retail sales of $146,423,000 in the first quarter declined 1
     percent from $147,446,000 a year ago. On a constant-exchange-rate-basis,
     International Retail sales rose 9 percent, and comparable store sales rose
     6 percent in Japan, 2 percent in other Asia-Pacific markets and 13 percent
     in Europe.

o    Direct Marketing sales rose 11 percent to $30,966,000 in the first quarter,
     compared with $27,930,000 in the prior year. Corporate sales rose 8 percent
     and catalog/Internet sales increased 15 percent.

Results  in the first  quarter of 2001  included:  a pretax  gain of  $5,253,000
recorded in Other  (income)  expense,  net  ($3,152,000,  net of tax),  based on
Tiffany's equity interest in Aber Diamond  Corporation,  which sold its interest
in the Snap Lake Project to De Beers Canada Mining, Inc. in February 2001; and a
pretax charge of $1,653,000  recorded in Cost of sales  ($992,000,  net of tax),
related to the Company's adoption of Statement of Financial Accounting Standards
No.  133,  "Accounting  for  Derivative  Instruments  and  Hedging  Activities."
Excluding these two items,  net earnings in the first quarter of 2001 would have
been $28,602,000, or 19 cents per diluted share.

Mr.  Kowalski  added,  "We were pleased that,  despite the sales  shortfall,  we
minimized the impact on operating  margin  through a combination of strong gross
margin and expense  control.  We are only two weeks into the second  quarter and
initial  U.S.  comparable  store  sales have  improved  slightly  from the first
quarter,  but remain  below the prior year.  Our outlook  continues  to call for
challenging  external  conditions  in the coming  months and we will continue to
face a tough comparison to last year. Therefore, we believe that net earnings in
the second quarter could approach last year's level, which would fall within the
published range of security analysts'  estimates,  assuming that U.S. comparable




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store  sales for the  quarter  are at least  equal to the prior  year.  Our plan
continues  to call for  mid-to-high  single-digit  U.S.  comparable  store sales
growth in the second half of the year,  which would result in a return to strong
earnings growth."

"Most importantly, Tiffany remains in a very strong position, both competitively
and financially,  and we will continue to expand distribution and further invest
in the  supporting  infrastructure.  We  will  exercise  rigorous  control  over
expenses,  but we will  not  permit  short-term  considerations  to  dampen  our
enthusiasm about plans for 2001 and beyond," Mr. Kowalski concluded.

Tiffany & Co. is the  internationally  renowned jeweler and specialty  retailer.
Sales are made  primarily  through  TIFFANY & CO.  stores and  boutiques  in the
Americas,  Asia-Pacific,  Europe and the Middle East. Direct Marketing  includes
Tiffany's corporate division, catalog and Internet sales. Additional information
can be found on  Tiffany's  Web site,  www.tiffany.com,  and on its  shareholder
information line (800) TIF-0110.

The Company will host a conference call today at 8:30 a.m. (EST) to review first
quarter results and the outlook. Interested parties may listen to a broadcast on
the Internet at www.shareholder.com/tiffany, www.vcall.com or
www.streetevents.com.

This press release  contains  certain  "forward-looking"  statements  concerning
expectations  for sales,  margins and  earnings.  Actual  results  might  differ
materially from those projected in the forward-looking  statements.  Information
concerning  factors that could cause actual results to differ materially are set
forth in  Tiffany's  2000 Annual  Report and in Form 10-K,  10-Q and 8-K Reports
filed with the Securities  and Exchange  Commission.  The Company  undertakes no
obligation  to  update or  revise  any  forward-looking  statements  to  reflect
subsequent events or circumstances.

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