Exhibit 10.1
                                          

                            TRANSAMERICA CORPORATION
                       NONQUALIFIED STOCK OPTION AGREEMENT

                  Transamerica  Corporation  (the "Company")  hereby grants you,
Frank C.  Herringer  (the  "Employee"),  a  nonqualified  stock option under the
Company's 1995 Performance Stock Option Plan (the "Plan"), to purchase shares of
common stock of the Company ("Shares"). The date of this Agreement is January 2,
1998.  In  general,  the latest  date this option will expire is January 2, 2008
(the "Expiration  Date").  However, as provided in Appendix A (attached hereto),
this  option  may  expire  earlier  than the  Expiration  Date.  Subject  to the
provisions of Appendix A and of the Plan, the principal  features of this option
are as follows:  

Maximum Number of Shares Purchasable with this Option:  645,000
Purchase Price per Share: $150.00

     Scheduled  Vesting Date: The first date on which both of the following have
occurred: (a) the tenth trading day (occurring within a period of 30 consecutive
trading  days before  January 3, 2003) on which the Fair Market Value of a Share
is at least $150, and (b) as determined in the discretion of the Committee,  the
Company's  total  shareholder  return  equals or  exceeds  the  median  level of
shareholder return for a subset of the S&P 500 Financial Index during the period
from  January 2, 1998 to the tenth  trading day in (a) plus any days  thereafter
until such median level is met or, if such period is less than one year,  during
the  one-year  period that begins prior to January 2, 1998 and ends on the tenth
trading day in (a) or any day  thereafter  until such median level is met (if it
is met during such one-year period).




Event Triggering Termination of Option                                            Maximum Time to Exercise After
                                                                                       Triggering Event*

                                                                                             

Termination of Employment (except as shown below)                                         3 months
Termination of Employment due to Good Reason or by the Company other                      until Expiration Date
  than for Cause (except as shown below)
Termination of Employment due to Disability                                               3 years
Termination of Employment due to Early or Normal Retirement                               5 years
Termination of Employment due to death                                                    3 years
Termination of Employment within 1 year after a Change of Control for a                   1 year
  reason other than Disability, Good Reason, Cause, Early or                              Normal
Retirement or death
Failure of Option to Vest                                                                 None

*    However, in no event may this option be exercised after the Expiration Date
     (except in certain cases of the death of the Employee).



                  Your   signature    below   indicates   your   agreement   and
understanding  that this  option is subject  to all of the terms and  conditions
contained  in  Appendix  A and  the  Plan.  For  example,  important  additional
information on vesting and termination of this option is contained in Paragraphs
4 through 6 of Appendix A.  ACCORDINGLY,  PLEASE BE SURE TO READ ALL OF APPENDIX
A, WHICH CONTAINS THE SPECIFIC TERMS AND CONDITIONS OF THIS OPTION.

TRANSAMERICA CORPORATION                  EMPLOYEE


By___________________________             ____________________                 
  Title:  Assistant Secretary              Frank C. Herringer








                                   APPENDIX A

               TERMS AND CONDITIONS OF NONQUALIFIED STOCK OPTIONS

                  1. Grant of Option.  The Company hereby grants to the Employee
under the Plan, as a separate incentive in connection with his or her employment
and not in lieu of any salary or other  compensation for his or her services,  a
nonqualified stock option to purchase,  on the terms and conditions set forth in
this Agreement and the Plan, all or any part of an aggregate of 645,000  Shares.
The option granted hereby is not intended to be an Incentive Stock Option within
the meaning of Section 422 of the Code.  This  Agreement  reflects the Company's
obligation  under Section  2(b)(iv) of that certain  employment  agreement dated
November  4,  1997  between  the  Company  and  the  Employee  (the  "Employment
Agreement").

                  2.  Exercise  Price.  The  purchase  price  per Share for this
option (the "Exercise Price") shall be $150.00.

                  3. Number of Shares.  The number and class of Shares specified
in Paragraph 1 above,  the Exercise Price and/or the Fair Market Value specified
in Paragraph 4 below, are subject to adjustment by the Committee in the event of
any  merger,  reorganization,   consolidation,   recapitalization,   separation,
liquidation, stock dividend, split-up, Share combination,  distribution or other
change in the  corporate  structure  of the  Company  affecting  the  Shares (an
"Event").  Any such  adjustment  shall be made by the  Committee as  constituted
immediately prior to the applicable Event (the "Applicable Committee") and shall
be designed so that if the Employee (or any  beneficiary)  exercises this option
after an Event,  he or she shall receive (upon payment of the Exercise Price for
each Share  exercised) the securities and any other property (other than regular
cash dividends) which the Employee (or beneficiary)  would have been entitled to
had he or she  instead  acquired  the  Shares  on the  Grant  Date and held them
through the date of exercise.  Notwithstanding the preceding,  (a) the number of
Shares  subject to this option  always shall be a whole  number,  and (b) if the
Applicable  Committee  determines  that  the  delivery  of  securities  or other
property  (other than  Shares)  from any such  adjustment  would create an undue
burden or expense,  the Employee (or  beneficiary)  instead shall receive a lump
sum cash payment equal to the fair market value (as determined by the Applicable
Committee) of such securities or other property.

                  4. Vesting  Schedule.  The right to exercise  this option will
vest as to 100% of the Shares  specified  in Paragraph 1 above on the first date
on which both of the following  conditions  shall have been  satisfied:  (a) the
tenth trading day (occurring within a period of 30 consecutive  trading days) on
which  the Fair  Market  Value of a Share is at  least  $150.00,  provided  that
vesting will occur only if such tenth trading day occurs on or before January 2,
2003, and (b) the Company's total shareholder return (change in share price plus
reinvestment of any dividends, as determined in the discretion of the Committee)
equals or exceeds  the median  level of  shareholder  return for a subset of the
Standard & Poor's  ("S&P") 500 Financial  Index (as determined in the discretion
of the  Committee)  during the period from January 2, 1998 to the tenth  trading
day in (a) plus any days  thereafter  until such median level is met or, if such
period is less than one year,  during the  one-year  period that begins prior to
January 2, 1998 and ends on the tenth  trading day in (a) or any day  thereafter
until such  median  level is met (if it is met  during  such  one-year  period).
However,  on any scheduled vesting date, vesting actually will occur only if the
Employee is an Executive on such date.  Notwithstanding  the  foregoing,  in the
event of the  Employee's  Termination  of  Employment  due to Early  Retirement,
Normal Retirement,  Disability (hereafter, as defined in the Plan) or death, (i)
if the right to exercise any particular  Shares would have vested within six (6)
months after such  Termination  of  Employment  (had the Employee not incurred a
Termination of Employment),  then the right to exercise such Shares will vest on
the date that such right otherwise  would have vested,  and (ii) if the right to
exercise any particular  Shares would have vested more than six (6) months after
such  Termination of Employment  (had the Employee not incurred a Termination of
Employment),  then the right to  exercise a portion of such  Shares will vest on
the date that such right  otherwise  would have  vested,  as  determined  in the
discretion of the Committee based on the time elapsed from the Grant Date to the
Termination  of Employment  and the vesting date.  Notwithstanding  any contrary
provision of this  Paragraph 4, in the event of the  Employee's  Termination  of
Employment (A) by the Company other than for Cause (hereafter, as defined in the
Employment  Agreement),  death or  Disability  or (B) by the  Employee  for Good
Reason  (hereafter,  as  defined  in the  Employment  Agreement),  the  right to
exercise one hundred  percent  (100%) of the Shares subject to this option shall
vest on the date that such Termination of Employment occurs.

                  5.  Termination  of  Option.  In the  event of the  Employee's
Termination of Employment for Good Reason or by the Company for any reason other
than Cause, Early or Normal  Retirement,  Disability or death, the Employee may,
prior to the Expiration  Date,  exercise any vested but  unexercised  portion of
this option.  Except as provided in the fifth  sentence of this  Paragraph 5, in
the event of the  Employee's  Termination  of Employment by the Employee for any
reason other than Good Reason, Early or Normal Retirement,  Disability or death,
the Employee may, within three (3) months after the date of such Termination, or
prior to the Expiration Date,  whichever shall first occur,  exercise any vested
but  unexercised  portion  of  this  option.  In the  event  of  the  Employee's
Termination of Employment due to Disability,  the Employee may, within three (3)
years  after  the date of such  Termination,  or prior to the  Expiration  Date,
whichever shall first occur, exercise any vested but unexercised portion of this
option. In the event of the Employee's Termination of Employment due to Early or
Normal Retirement, the Employee may, within five (5) years from the date of such
Termination,  or prior to the  Expiration  Date,  whichever  shall first  occur,
exercise any vested but unexercised  portion of this option.  Except if a longer
period is applicable as provided in the first  sentence of this  Paragraph 5, in
the event of the Employee's  Termination  of Employment  within one year after a
Change  of  Control  for any  reason  other  than  Early or  Normal  Retirement,
Disability  or death,  the Employee  may,  within one (1) year after the date of
such Termination,  or prior to the Expiration Date, whichever shall first occur,
exercise any vested but unexercised  portion of this option.  In addition,  this
option shall  terminate  (a) on the first date on which the option no longer may
become  exercisable  pursuant to Paragraph 4 above,  or (b) upon exercise of the
tandem limited stock  appreciation  right (the "TLSAR") granted with this option
(but only to the extent provided in the following sentence). For each Share with
respect to which the TLSAR is  exercised,  the right to  exercise  2.7447 of the
Shares  subject to this option shall  immediately  terminate,  provided that the
number of Shares which so terminate shall be rounded to the nearest whole number
(or to such number as is  appropriate  to ensure that the total number of shares
covered by this  option  does not exceed the number  specified  in  Paragraph  1
above).

                  6.  Death of  Employee.  In the event that the  Employee  dies
prior to the  expiration  of this option in  accordance  with the  provisions of
Paragraph 5 above, the Employee's designated  beneficiary,  or if no beneficiary
survives the Employee,  the administrator or executor of the Employee's  estate,
may,  within  three (3) years after the date of death,  exercise  any vested but
unexercised  portion of the option. Any such transferee must furnish the Company
(a)  written  notice  of  his  or  her  status  as a  transferee,  (b)  evidence
satisfactory  to the Company to  establish  the validity of the transfer of this
option and compliance with any laws or regulations  pertaining to such transfer,
and (c) written  acceptance  of the terms and  conditions  of this option as set
forth in this  Agreement.  The three (3) year limit  described in the  preceding
sentence  shall not cause this option to expire before the  Expiration  Date if,
prior to the Employee's death, the Employee incurred a Termination of Employment
for Good  Reason or was  terminated  by the  Company  for any reason  other than
Cause, Early or Normal Retirement or Disability.

                  7. Persons Eligible to Exercise  Option.  This option shall be
exercisable during the Employee's lifetime only by the Employee.  This option is
not  transferable,  except that the Employee  may transfer  this option (a) by a
valid  beneficiary  designation  made in a form  and  manner  acceptable  to the
Committee, or (b) by will or the applicable laws of descent and distribution.

                  8.  Exercise of Option.  This option may be  exercised  by the
person then  entitled to do so as to any Shares which may then be purchased  (a)
by giving  written notice of exercise to the Secretary of the Company (or his or
her  designee),  specifying  the  number  of full  Shares  to be  purchased  and
accompanied  by full payment of the Exercise Price (and the amount of any income
tax the Company is required by law to withhold by reason of such exercise),  and
(b) by giving  satisfactory  assurances  in writing if requested by the Company,
signed by the person exercising the option, that the Shares to be purchased upon
such  exercise are being  purchased  for  investment  and not with a view to the
distribution thereof.

                  9.  Suspension of  Exercisability.  If at any time the Company
shall  determine,  in  its  discretion,   that  the  listing,   registration  or
qualification  of the Shares upon any securities  exchange or under any state or
federal  law,  or  the  consent  or  approval  of  any  governmental  regulatory
authority,  is  necessary  or desirable as a condition of the purchase of Shares
hereunder,  this option may not be  exercised,  in whole or in part,  unless and
until such listing, registration,  qualification, consent or approval shall have
been effected or obtained free of any  conditions not acceptable to the Company.
The Company shall make reasonable  efforts to meet the  requirements of any such
state or federal law or  securities  exchange  and to obtain any such consent or
approval of any such governmental authority.

                  10. No Rights of  Stockholder.  Neither the Employee  (nor any
beneficiary)  shall be or have any of the rights or  privileges of a stockholder
of the Company in respect of any of the Shares issuable pursuant to the exercise
of this option,  unless and until  certificates  representing  such Shares shall
have been issued,  recorded on the records of the Company or its transfer agents
or registrars, and delivered to the Employee (or beneficiary).

                  11. Address for Notices. Any notice to be given to the Company
under the terms of this Agreement shall be addressed to the Company,  in care of
its Secretary, at 600 Montgomery Street, San Francisco,  California 94111, or at
such other address as the Company may hereafter designate in writing.

                  12. Option is Not Transferable.  Except as otherwise  provided
in Paragraphs 6 and 7 above, this option and the rights and privileges conferred
hereby may not be transferred,  pledged,  assigned or otherwise  hypothecated in
any way (whether by operation of law or  otherwise)  and shall not be subject to
sale  under  execution,  attachment  or  similar  process.  Upon any  attempt to
transfer, pledge, assign, hypothecate or otherwise dispose of this option, or of
any right or privilege  conferred  hereby,  or upon any attempted sale under any
execution,  attachment  or  similar  process,  this  option  and the  rights and
privileges conferred hereby immediately shall become null and void.

                  13.  Maximum  Term  of  Option.   Notwithstanding   any  other
provision of this  Agreement  except  Paragraph 6 above relating to the death of
the Employee (in which case this option is  exercisable  to the extent set forth
therein), this option is not exercisable after the Expiration Date.

                  14.  Binding  Agreement.  Subject  to  the  limitation  on the
transferability of this option contained herein, this Agreement shall be binding
upon and inure to the  benefit of the heirs,  legatees,  legal  representatives,
successors and assigns of the parties hereto.

                  15. Conditions to Exercise. The Exercise Price for this option
must be paid in the legal  tender of the United  States  or, in the  Committee's
sole discretion,  in Shares. Exercise of this option will not be permitted until
satisfactory  arrangements  have been made for the  payment  of the  appropriate
amount of withholding taxes (as determined by the Company).

                  16.  Plan  Governs.  This  Agreement  is subject to all of the
terms and provisions of the Plan. In the event of a conflict between one or more
provisions  of this  Agreement  and  one or more  provisions  of the  Plan,  the
provisions  of the Plan  shall  govern.  Except as  otherwise  provided  in this
Agreement,  capitalized terms and phrases used and not defined in this Agreement
shall have the meaning set forth in the Plan.

                  17.  Committee   Authority.   The  Committee  shall  have  all
discretion, power, and authority to interpret the Plan and this Agreement and to
adopt such rules for the  administration,  interpretation and application of the
Plan as are consistent therewith.  All actions taken and all interpretations and
determinations  made by the  Committee  in good faith shall be final and binding
upon the Employee,  the Company and all other interested  persons,  and shall be
given the maximum  deference  permitted by law. No member of the Committee shall
be personally  liable for any action,  determination or  interpretation  made in
good faith with respect to the Plan or this Agreement.

                  18. Captions. The captions provided herein are for convenience
only and are not to serve as a basis for the  interpretation  or construction of
this Agreement.

                  19.  Agreement  Severable.  In the event that any provision in
this Agreement shall be held invalid or  unenforceable,  such provision shall be
severable from, and such invalidity or  unenforceability  shall not be construed
to have any effect on, the remaining provisions of this Agreement.

                  20.  Modifications  to  the  Agreement.   This  Agreement  (a)
constitutes the entire understanding of the parties on the subjects covered, and
(b) shall control in the event of any  inconsistency  between this Agreement and
the  Employment  Agreement  related  to  the  subject  matter  covered  by  this
Agreement.  The Employee expressly warrants that he or she is not executing this
Agreement in reliance on any promises,  representations,  or  inducements  other
than those contained herein.  Modifications to this Agreement or the Plan can be
made only in an express written contract  executed by a duly authorized  officer
of the Company.