UNITED STATES
                    SECURITIES AND EXCHANGE COMMISSION
                          WASHINGTON, D.C. 20549

                                FORM 10-Q

[X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
    SECURITIES EXCHANGE ACT OF 1934

    For the period ended December 23, 2000.

                             OR

[ ] TRANSITION REPORT PURSUANT TO SECTION 13 OF 15(d) OF THE
    SECURITIES EXCHANGE ACT OF 1934

    For the transition period from ______ to ______

                      Commission file number 1-11427

                    NEW ENGLAND BUSINESS SERVICE, INC.
                    ----------------------------------
       (Exact name of the registrant as specified in its charter)

             Delaware                          04-2942374
             --------                          ----------
     (State or other jurisdiction of        (I.R.S. Employer
      incorporation or organization)         Identification No.)

                           500 Main Street
                    Groton, Massachusetts, 01471
                    ----------------------------
             (Address of principal executive offices)
                             (Zip Code)

                           (978) 448-6111
                           --------------
          (Registrant's telephone number, including area code)

Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Sections 13 and 15(d) of the Securities Exchange
Act of 1934 during the preceding 12 months (or for such shorter period that
the registrant was required to file such reports), and (2) has been subject
to such filing requirements for the past 90 days.

                         Yes  X         No
                             ---           ---

The number of common shares of the Registrant outstanding on February 5, 2001
was 12,893,492.



PART I - FINANCIAL INFORMATION
- ------------------------------
Item 1. Financial Statements
- ----------------------------

                       NEW ENGLAND BUSINESS SERVICE, INC.
                     CONDENSED CONSOLIDATED BALANCE SHEETS
                              (In thousands)


                                                 (unaudited)
                                                   Dec. 23,       June 24,
                                                     2000            2000
                                                   --------       --------
                                                            
ASSETS
Current Assets
  Cash and cash equivalents                        $  8,528       $  3,469
  Accounts receivable - net                          68,248         55,483
  Inventories                                        43,201         24,578
  Direct mail advertising and prepaid expenses       14,047         16,445
  Deferred income tax benefit                         9,304          8,241
                                                   --------       --------
     Total current assets                           143,328        108,216
Property and Equipment - net                         70,940         64,406
Deferred Income Tax Benefit                          15,712          8,796
Goodwill - net                                       73,971         60,567
Customer Lists - net                                 20,245         23,974
Tradenames - net                                     30,384         30,792
Long-Term Investments                                13,369         13,369
Other Assets - net                                   13,324         13,551
                                                   --------       --------
TOTAL ASSETS                                       $381,273       $323,671
                                                   ========       ========
LIABILITIES AND STOCKHOLDERS'EQUITY
Current Liabilities
  Accounts payable                                 $ 25,176       $ 18,951
  Accrued expenses                                   41,543         32,484
  Current portion of long term debt                   1,186            819
                                                   --------       --------
     Total current liabilities                       67,905         52,254
Long Term Debt                                      178,802        135,110
Deferred Income Taxes                                10,566         10,578

STOCKHOLDERS'EQUITY
  Common stock                                       15,479         15,399
  Additional paid-in capital                         51,580         50,337
  Unamortized value of restricted stock awards         (244)          (115)
  Accumulated other comprehensive loss               (5,379)        (3,399)
  Retained earnings                                 111,583        105,278
                                                   --------       --------
     Total                                          173,019        167,500
Less Treasury stock, at cost                        (49,019)       (41,771)
                                                   --------       --------
Stockholders' Equity                                124,000        125,729
                                                   --------       --------
TOTAL LIABILITIES & STOCKHOLDERS' EQUITY           $381,273       $323,671
                                                   ========       ========

See Notes to Unaudited Condensed Consolidated Financial Statements




                             NEW ENGLAND BUSINESS SERVICE, INC.
                        CONDENSED CONSOLIDATED STATEMENTS OF INCOME
                           (In thousands, except per share data)
                                      (unaudited)

                                                Three Months Ended         Six Months Ended
                                            Dec. 23,   Dec. 25,       Dec. 23,  Dec. 25,
                                                 2000       1999           2000      1999
                                               ---------  ---------      --------  ---------
                                                                        
NET SALES                                      $154,922   $137,452       $286,092   $250,876
  Cost of sales                                  59,829     49,720        111,804     89,669
                                               --------   --------       --------   --------
GROSS PROFIT                                     95,093     87,732        174,288    161,207

OPERATING EXPENSES:
  Selling and advertising                        54,680     51,409        101,527     94,611
  General and administrative                     22,641     20,100         43,885     38,625
  Exit costs                                          0          0          3,387          0
                                               --------   --------       --------   --------
     Total operating expenses                    77,321     71,509        148,799    133,236
INCOME FROM OPERATIONS                           17,772     16,223         25,489     27,971
OTHER INCOME/(EXPENSE):
  Interest income                                    46         24             99         39
  Interest expense                               (3,389)    (2,041)        (6,529)    (4,025)
                                               --------   --------       --------    -------
INCOME BEFORE INCOME TAXES                       14,429     14,206         19,059     23,985
PROVISION FOR INCOME TAXES                        5,627      5,511          7,433      9,313
                                               --------   --------       --------    -------
NET INCOME                                     $  8,802   $  8,695       $ 11,626   $ 14,672
                                                ========  ========       ========   ========
PER SHARE AMOUNTS:
Basic Earnings Per Share                       $    .67   $    .63       $    .87   $   1.06
                                               ========   ========       ========   ========
Diluted Earnings Per Share                     $    .66   $    .62       $    .87   $   1.04
                                               ========   ========       ========   ========
Dividends                                      $    .20   $    .20       $    .40   $    .40
                                               ========   ========       ========   ========
BASIC WEIGHTED AVERAGE SHARES OUTSTANDING        13,234     13,799         13,314     13,891
  Plus incremental shares from assumed
  conversion of stock options                        92        202             89        236
                                               --------   --------       --------   --------
DILUTED WEIGHTED AVERAGE SHARES OUTSTANDING      13,326     14,001         13,403     14,127
                                               ========   ========       =========  ========

See Notes to Unaudited Condensed Consolidated Financial Statements





                     NEW ENGLAND BUSINESS SERVICE, INC.
                CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                              (In Thousands)
                                (unaudited)

                                                       Six Months Ended
                                                      Dec. 23,     Dec. 25,
                                                       2000         1999
                                                    ---------     ---------
                                                            
CASH FLOWS FROM OPERATING ACTIVITIES:
Net Income                                           $ 11,626      $ 14,672
Adjustments to reconcile net income to cash:
  Depreciation                                          8,658         7,247
  Amortization                                          6,240         5,808
  Loss/(gain) on disposal of asset                         93           (87)
  Asset impairment loss                                 1,707             0
  Deferred income taxes                                     0            45
  Exit costs                                            2,786          (631)
  Provision for losses on accounts receivable           2,382         2,104
  Employee benefit charges                                138            94
Changes in assets and liabilities:
  Accounts receivable                                  (4,192)       (8,314)
  Inventories and prepaid expenses                     (2,973)         (783)
  Accounts payable                                      1,528         8,592
  Income taxes payable                                  1,257         2,223
  Accrued expenses                                       (435)            0
                                                    ---------     ---------
    Net cash provided by operating activities          28,815        30,970
CASH FLOWS FROM INVESTING ACTIVITIES:
Additions to property and equipment                   (12,704)      (11,340)
Proceeds from sale of building  and equipment               3         1,122
Acquisition of business-net of cash acquired          (38,581)            0
                                                    ---------     ---------
    Net cash used in investing activities             (51,282)      (10,218)

CASH FLOWS FROM FINANCING ACTIVITIES:
Repayment of debt                                     (55,374)      (67,000)
Proceeds from credit line                              94,500        69,000
Proceeds from issuance of common stock                    666           455
Acquisition of treasury stock                          (6,915)      (12,326)
Dividends paid                                         (5,321)       (5,571)
                                                    ---------     ---------
    Net cash  provided by (used in)financing           27,556       (15,442)
      activities
EFFECT OF EXCHANGE RATE CHANGES ON CASH                   (30)           18
                                                    ---------     ---------
NET INCREASE IN CASH AND CASH EQUIVALENTS               5,059         5,328

CASH AND CASH EQUIVALENTS AT BEGINNING OF YEAR          3,469         3,684
                                                    ---------     ---------
CASH AND CASH EQUIVALENTS AT END OF PERIOD           $  8,528      $  9,012
                                                    =========     =========

See Notes to Unaudited Condensed Consolidated Financial Statements



NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

1. Basis of Presentation/Accounting Policies
- --------------------------------------------
  The condensed consolidated financial statements contained in this report are
unaudited (except for June 24, 2000 amounts) but reflect all adjustments,
consisting only of normal recurring adjustments, which are, in the opinion of
management, necessary for a fair statement of the results of the interim
periods reflected. Certain information and footnote disclosures normally
included in financial statements prepared in accordance with accounting
principles generally accepted in the United States of America have been
omitted pursuant to applicable rules and regulations of the Securities and
Exchange Commission.  The condensed consolidated financial statements included
herein should be read in conjunction with the consolidated financial
statements and notes thereto, and the Independent Auditors' Report in the
Company's Annual Report on Form 10-K for the fiscal year ended June 24, 2000.
Reference is made to the accounting policies of the Company described in the
notes to the consolidated financial statements in the Company's Annual Report
on Form 10-K for the fiscal year ended June 24, 2000.  The Company has
consistently followed those policies in preparing this report.  The results
from operations for the interim periods reported herein are not necessarily
indicative of results to be expected for the full year.

2.  Acquisitions
- ----------------
  In fiscal 1998 the Company acquired McBee Systems, Inc.  As part of the
purchase accounting for the acquisition, and included in the allocation of the
acquisition cost, a liability was recorded to cover the anticipated costs
related to a plan to close redundant McBee manufacturing and warehouse
facilities and to reduce the number of manufacturing personnel.  Approximately
$1,642,000 was accrued.  The remaining liability as of December 23, 2000 was
$59,000 and was related to employee termination benefits.  For the three
months ended December 23, 2000, $56,000 had been spent to reduce this
liability and for the six months ended December 23, 2000, $88,000 had been
spent.

  Should the integration liabilities for McBee be settled at amounts less than
their original estimates, the excess will reduce the amount of recorded
goodwill.  Should such settlements be in excess of original estimates, the
Company will record a charge to current period operations.

  On July 10, 2000, the Company acquired all the outstanding shares of
PremiumWear, Inc. The purchase price was $13.50 per share in
cash and totaled approximately $38,030,000 (net of cash acquired) for the
shares plus debt assumed of $3,856,000. The Company also incurred fees of
approximately $551,000 in connection with the acquisition.  The Company is
presently undertaking, but has not yet completed, an allocation of this
purchase price, but anticipates that approximately $15,000,000 will be
allocated to certain intangible assets. These intangible assets are
anticipated to be amortized over approximately 15-20 years.




3. Restructuring and Impairment of Assets
- ----------------------------------------

  In the first quarter of fiscal year 2001, the Company recorded a
restructuring charge of $3,387,000 to provide for costs primarily associated
with the Company's decision to more closely align its direct marketing and
direct sales activities.  As part of the restructuring program, the McBee US
headquarters has been relocated from Parsippany, New Jersey to the existing
RapidForms facility in Thorofare, New Jersey.  In addition, the McBee
manufacturing plant in Damascus, Virginia will be closed and
a portion of leased warehousing space currently occupied by Chiswick in
Sudbury, Massachusetts will be vacated.  In Canada, the McBee sales and
marketing organizations have been combined with NEBS Direct Marketing and
operate under the NEBS name.  Approximately 140 employees will be affected
by the restructuring either through elimination of their positions or
relocation. Pursuant to this plan, the following charges and payments have
been recorded (unaudited):







Three Months Ended
Dec. 23, 2000
                              Balance      Charge          Payments or         Balance
Type of                       Sept. 23,    (credit) for    reductions for       Dec. 23,
Liability                      2000        the period      the period           2000
- ---------                    ---------     -----------     ------------       ------------
                                                                  
Employee termination
  benefit costs             $2,037,000           $ 0        $(358,000)        $1,679,000

Facility closure
  costs                     $1,271,000           $ 0        $ (78,000)        $1,193,000











Six Months Ended
Dec. 23, 2000
                              Balance      Charge          Payments or         Balance
Type of                       June 24,    (credit) for     reductions for       Dec. 23,
Liability                      2000        the period      the period           2000
- ---------                    ---------     -----------     ------------       ------------
                                                                  
Employee termination
  benefit costs                $0         $2,114,000        $(435,000)        $1,679,000

Facility closure
  costs                        $0         $1,273,000        $ (80,000)        $1,193,000

  Additionally, during the first quarter, the Company recognized an impairment charge of $1,707,000 for
the write-off of capitalized internal-use software related to an enterprise resource planning system the
Company no longer plans to implement. This charge is included in general and administrative expenses.

  After an income tax benefit of $1,987,000, these actions reduced earnings for the three months ended
September 23, 2000 and six months ended December 23, 2000 by $3,107,000.


<PAGE

4. Inventories
- --------------
  Inventories are generally carried at the lower of first-in, first-out cost
or market. Inventories at December 23, 2000 and June 24, 2000 consisted of:



                                               (unaudited)
                                                  Dec. 23,       June 24,
                                                   2000           2000
                                               -----------    -----------
                                                        
  Raw Material                                 $ 2,102,000    $ 1,804,000
  Work in Process                                2,823,000              -
  Finished Goods                                38,276,000     22,774,000
                                                ----------    -----------
  Total                                        $43,201,000    $24,578,000
                                               ===========    ===========


5. Adoption of Statement of Financial Accounting Standard No. 133
   Derivatives and Hedging Activities
   -----------------------------------

  In the first quarter of fiscal 2001, the Company adopted Statement of
Financial Accounting Standards ("SFAS") No. 133, "Accounting for Derivative
Instruments and Hedging Activities." Such adoption resulted in an initial
credit of $391,000 (net of tax) to Accumulated Other Comprehensive Loss.

  The Company is exposed to interest rate risk relating to its variable
rate debt. As part of its overall strategy to manage the level of exposure
to the risk of interest rate fluctuations, the Company uses interest rate
swaps which qualify and are designated as cash flow hedges.

  On the date the Company enters into a derivative contract, management
designates the derivative as a hedge of the identified cash flow exposure.
The Company does not enter into derivative transactions that do not qualify
as hedges.

  The Company formally documents all relationships between hedging instruments
and hedged items, as well as its risk-management objective and strategy for
undertaking various hedge transactions. In this documentation, the Company
specifically identifies the asset, liability, firm commitment, or forecasted
transaction that has been designated as a hedged item and states how the
hedging instrument is expected to hedge the risks related to the hedged item.
The Company formally measures effectiveness of its hedging relationships both
at the hedge inception and on an ongoing basis in accordance with its risk
management policy.

  The Company may discontinue hedge accounting prospectively when it is
determined that the derivative is no longer effective in offsetting changes
in the fair value or cash flows of a hedged item; when the derivative expires
or is sold, terminated, or exercised; or when the derivative is redesignated
to no longer be a hedge instrument.

  As discussed above, the Company designates certain derivatives as cash flow
hedges.  For all qualifying and highly effective cash flow hedges, the changes
in the fair value of the derivative are recorded in other comprehensive income
<PAGE

(OCI)(see note 6).  There can be, however, a portion of the hedge that is
deemed "ineffective" and which can result in a charge to the Company's income
statement. For the quarter ending December 23, 2000 and for the six months
ended December 23, 2000, the Company's ineffective portion of the hedge was
immaterial to interest expense.


6. Comprehensive Income
- --------------------------

  Other Comprehensive Income consists of foreign currency translation
adjustments, unrealized gains and losses on investments and changes in the
fair market value of cash flow hedges. Comprehensive income for the six months
ending December 23, 2000 also includes the impact of the Company's adoption of
SFAS No. 133 discussed in note 5. The Company's comprehensive income is set
forth below (unaudited):


                                              Three Months Ended        Six Months Ended
                                            Dec. 23,    Dec. 25,       Dec. 23,     Dec. 25,
                                              2000         1999          2000         1999
                                            -----------    ----------  --------     --------

                                                                           
Net Income                                 $ 8,802,000    $ 8,695,000   $11,626,000   $14,672,000

Change in unrealized gains and losses
   on investments                               14,000              -        14,000            -

Change in foreign currency
   translation adjustments, net               (122,000)       (88,000)     (331,000)      141,000

Unrealized losses on interest
   rate swaps, net of tax                   (1,367,000)         -        (2,054,000)            -
                                            -----------   -----------    -----------   ----------
Other comprehensive income                   7,327,000      8,607,000     9,255,000    14,813,000
   before cumulative effect adjustment

Cumulative effect adjustment recorded
   upon the adoption of SFAS 133                     -          -           391,000             -
                                            -----------   -----------    -----------   ----------
Comprehensive Income                       $ 7,327,000    $ 8,607,000   $ 9,646,000   $14,813,000
                                            ===========   ===========    ===========  ===========



<PAGE

7. Financial Information by Business Segment
- --------------------------------------------
   In the first quarter of 2001, the Company changed its internal reporting
for segments. This change was precipitated by the acquisition of
PremiumWear, Inc. and the realignment of the Company's international
subsidiaries. The Company has now identified five reportable segments. Prior
year figures have been restated so as to match the current year
presentation. The first is "Direct Marketing-US" and represents those
business operations that sell primarily printed products such as checks and
business forms to small businesses through direct marketing in the United
States. The second segment, "Direct Sales-US," also sells primarily
checks and business forms to small businesses; however,
they sell primarily through distributors or by directly selling
to the customer in the United States. The third segment,
"Apparel", utilizes independent sales representatives to market its specialty
clothing products and to solicit orders from customers in the promotional
products/advertising specialty industry. "Packaging and Display Products",
the fourth segment, primarily resells packaging and shipping supplies and
retail signage marketed through a combination of direct marketing and
direct selling efforts. The fifth segment, "International" sells
primarily printed products such as checks and business forms to small
businesses in Europe and Canada through direct marketing, distributors
or by directly selling to the customer.


  The Company evaluates segment performance and allocates resources based on a
profit from operations measure. This measure is akin to income from operations
as reported on the statements of consolidated income in that it excludes
interest and other income and expense.  This measure, however, also excludes
certain items that are reported within income from operations. These include
management incentive compensation, amortization, 401(k) expenses, integration
charges, restructuring charges, impairment charges and corporate expenses. The
chief operating decision-maker, in assessing segment results, does not
consider these items.  In order to reconcile the segment numbers to the
Company's income before income taxes, adjustments representing the items
listed above totaling $13,205,000 and $10,502,000 for the three months ended
December 23, 2000 and December 25, 1999 and $29,366,000 and $20,257,000 for
the six months ended December 23, 2000 and December 25, 1999, respectively,
need to be made to the reported segment results.

  Net sales and profit from operations for each of the Company's business
segments are set forth below (unaudited).






                                                                 Packaging and
               Direct          Direct                            Display
               Marketing-US    Sales-US          Apparel         Products       International   Total
               -----------  ------------         ----------      -------        -------------   ------

Three months ended
Dec. 23, 2000
                                                      
  Net sales     $84,418,000       $24,359,000    $13,291,000       $22,210,000    $10,644,000 $154,922,000
  Profit from
   operations    22,050,000         2,419,000        807,000         1,528,000        830,000   27,634,000
  Less adjustments
   listed
   above                                                                                        13,205,000
  Income before
   income taxes                                                                                $14,429,000







Three months ended
Dec. 25, 1999
                                                      
  Net sales      $81,432,000      $23,750,000              -        $21,177,000  $11,093,000  $137,452,000
  Profit from
   operations     20,338,000        2,178,000              -          1,443,000      749,000    24,708,000
  Less adjustments
   listed
   above                                                                                        10,502,000
  Income before
   income taxes                                                                                $14,206,000






Six months ended
Dec. 23, 2000
                                                      
  Net sales     $148,128,000     $47,843,000    $29,356,000        $40,756,000  $20,009,000   $286,092,000
  Profit from
   operations     37,671,000       4,943,000      2,122,000          2,424,000    1,265,000     48,425,000
  Less adjustments
   listed
   above                                                                                        29,366,000
  Income before
   income taxes                                                                                $19,059,000






Six months ended
Dec. 25, 1999
                                                      
  Net sales     $146,969,000     $44,795,000              -        $38,690,000  $20,422,000   $250,876,000
  Profit from
   operations     36,980,000       4,002,000              -          2,521,000      739,000     44,242,000
  Less adjustments
   listed
   above                                                                                        20,257,000
  Income before
   income taxes                                                                                $23,985,000





<PAGE


8. New Accounting Pronouncements
- -------------------------------


  In December 1999, the Securities and Exchange Commission issued Staff
Accounting Bulletin No. 101 "Revenue Recognition." This SAB was intended to
clarify certain elements of revenue recognition. It has been supplemented by a
"frequently asked questions" document and will be required to be implemented
by the Company no later than the fourth quarter of fiscal 2001. Management
believes that this SAB will not materially impact its revenue recognition
practices.

  In July 2000, the Emerging Issues Task Force reached a consensus on Issue
No. 00-10, "Accounting for Shipping and Handling Fees and Costs".  The
consensus states that a seller of goods should classify fees attributable to
shipping and handling in the income statement as revenues. The Company
currently nets such fees against shipping and handling costs in the cost of
sales line. The consensus will be applied to financial statement presentation
no later than the fourth quarter of fiscal year 2001. Management will effect
such a reclassification, and will restate previous periods, as appropriate.
There will be no effect on reported net income. If such a reclass had been
made in the second quarter and for the six months ended December 23, 2000, the
net sales and cost of sales line items would have increased by approximately
$12.0 million and $22.0 million, respectively.

9. Reclassifications
- ---------------------

  Certain reclassifications have been made to the comparative period so as to
be in conformity with the current quarter presentation.




Item 2. Management's Discussion and Analysis of Financial Condition
- -------------------------------------------------------------------
        and Results of Operations
- ---------------------------------

Overview
- --------

  New England Business Service, Inc. (the "Company"), was founded in 1952,
incorporated in Massachusetts in 1955 and reincorporated in Delaware in 1986.
The Company designs, produces and distributes business forms, checks,
envelopes, labels, greeting cards, signs, stationery and related printed
products and distributes packaging, shipping and warehouse supplies, software,
work apparel and other business products through direct mail, direct sales,
telesales, dealers and the Internet to small businesses throughout the United
States, Canada, the United Kingdom and France. The Company also markets and
sells specialty apparel products through distributors and independent sales
representatives to the promotional products/advertising specialty industry,
primarily in the United States.

The Company has identified five reportable segments. The first is "Direct
Marketing-US" and represents those business operations that sell primarily
printed products such as checks and business forms to small businesses through
direct marketing in the United States. The second segment, "Direct Sales-US,"
also sells primarily checks and business forms to small businesses; however,
they sell principally through distributors or by directly selling
to the customer in the United States. The third segment, "Apparel",
utilizes independent sales representatives to market its specialty
clothing products and to solicit orders from customers in the promotional
products/advertising specialty industry. "Packaging and Display Products",
the fourth segment, primarily resells packaging and shipping supplies
and retail signage marketed through a combination of direct marketing
and direct selling efforts. The fifth segment, "International"
sells primarily printed products such as checks and business forms to
small businesses in Europe and Canada through direct marketing,
distributors or by directly selling to the customer.


  Any sentence followed by an asterisk (*) in this section constitutes a
forward-looking statement which reflects the Company's current expectations.
There can be no assurance the Company's actual performance will not differ
materially from those projected in such forward-looking statements due to the
important factors described in the section to this Management's Discussion and
Analysis of Financial Condition and Results of Operations titled "Certain
Factors That May Affect Future Results."

Results of Operations
- ---------------------

  Net sales increased $17.4 million or 12.7% to $154.9 million in the second
quarter of fiscal year 2001 from $137.5 million in last year's second quarter.
The sales increase totaled approximately $17.9 million, of which $13.3 million
was attributable to the PremiumWear, Inc. operation, which was purchased in
July 2000 and hence not part of the comparable figures in fiscal 2000.  There
were also small increases associated with Direct Marketing-US, Direct Sales-US
and the Packaging and Display. The sales increase was offset by a slight
decline in the sales of the Company's International segment.

Net sales increased $35.2 million or 14.0% to $286.1 million for the first six
months of fiscal year 2001 from $250.9 million in last year's six months.  The
sales increase was due to similar reasons as outlined above regarding the
second quarter results.



  For the second quarter of fiscal year 2001, cost of sales increased to 38.6%
of sales from 36.2% in last year's comparable period.  For the first six
months of fiscal year 2001, cost of sales increased to 39.1% of sales from
35.7% in last year's comparable period.  The increases were due primarily to
the addition of PremiumWear, Inc., which incurs higher costs as a percent of
sales than in the Company's other businesses.  Excluding PremiumWear, Inc.,
cost of sales approximated 35.3% and 35.2% of sales for the second quarter and
the first six months of fiscal year 2001, respectively, a slight decrease from
the comparable periods last year.  Cost of sales as a percent of sales is
anticipated to increase slightly for the remainder of 2001.*

  Selling and advertising expense decreased to 35.3% of sales in the second
quarter of fiscal year 2001 from 37.4% of sales in last year's comparable
quarter. For the first six months of fiscal year 2001, selling and advertising
expense decreased to 35.5% of sales from 37.7% of sales in last year's
comparable period.  The decrease was due primarily to the addition of
PremiumWear, Inc., which has a lower selling and advertising expense as a
percentage of sales than in the Company's other businesses. Management
anticipates that such costs as a percent of net sales will remain consistent
with the first six months for the remainder of fiscal 2001.*

  General and administrative expense remained relatively consistent at 14.6%
and 15.3% of sales in the second quarters and first six months of fiscal year
2001 and 2000, respectively. Management anticipates that these costs as a
percent of net sales will remain consistent with the second quarter throughout
the remainder of fiscal 2001.*

  In the first six months of fiscal year 2001, the Company recorded a
restructuring charge of $3,387,000 based on a decision to more closely align
its direct marketing and direct sales activities.  The restructuring consists
of employee termination benefit costs of $2,114,000 and facility closure
charges of $1,273,000 related primarily to lease terminations.  It is expected
that employee termination benefit payments will be complete by the second
quarter of fiscal year 2002.* Additionally, the Company recognized an
impairment charge of $1,707,000, included in general and administrative
expenses, for the write off of capitalized internal-use software related to an
enterprise resource planning system the Company no longer plans to implement.
After an income tax benefit of $1,987,000, these actions reduced earnings for
the three months ended September 23, 2000 and six months ended December 23,
2000 by $3,107,000.


  Interest expense increased to 2.2% of sales in the second quarter of fiscal
year 2001 and to 2.3% for the first six months of the year from 1.5% and 1.6%
of sales in the prior year's comparable periods.  The increase is the result
of an increase in the principal amount of debt used for financing activities,
primarily from the PremiumWear, Inc. acquisition in July 2000, and higher
interest rates in the current year.

  The provision for income taxes as a percentage of pre-tax income increased
to 39.0% in the second quarter of fiscal year 2001 from 38.8% in the
comparable quarter in fiscal year 2000 due to an increase in the Company's
overall effective state tax rate and from the effect of non-deductible
permanent differences arising from the PremiumWear, Inc. acquisition in July
2000.







  In the first six months of fiscal 2001, the Company adopted Statement of
Financial Accounting Standards No. 133, "Accounting for Derivative
Instruments and Hedging Activities." Such adoption resulted in an initial
credit of $391,000 (net of tax)to Accumulated Other Comprehensive Loss.
However, the adoption of the Standard had an immaterial impact on net income
for the period.

  In December 1999, the Securities and Exchange Commission issued Staff
Accounting Bulletin No. 101 "Revenue Recognition". This SAB was intended to
clarify certain elements of revenue recognition. It has been supplemented by a
"frequently asked questions" document and will be required to be implemented
by the Company no later than the fourth quarter of fiscal 2001. Management
believes that this SAB will not materially impact its revenue recognition
practices.

  In July 2000, the Emerging Issues Task Force reached a consensus on Issue
No. 00-10, "Accounting for Shipping and Handling Fees and Costs".  The
consensus states that a seller of goods should classify fees attributable to
shipping and handling in the income statement as revenues. The Company
currently nets such fees against shipping and handling costs in the cost of
sales line. The consensus will be applied to financial statement presentation
no later than the fourth quarter of fiscal year 2001. Management will effect
such a reclassification, and will restate previous periods, as appropriate.
There will be no effect on reported net income. If such a reclass had been
made in the second quarter and for the six months ended December 23, 2000, the
net sales and cost of sales line items would have increased by approximately
$12.0 million and $22.0 million, respectively.







<PAGE



Liquidity and Capital Resources
- -------------------------------

 Cash provided by operating activities for the six months ended December 23,
2000 was $ 28.8 million and represented a decrease of $2.2 million from the
$31.0 million provided in the comparable period last year.  The primary reason
is net income decreased period on period, however, there was an increase in
non-cash exit costs and amortization and decrease in working capital to the
comparable period last year.  The increase in amortization was the result of
the acquisition of PremiumWear, Inc. in July 2000 and the increase in exit
charges was the result of the restructuring (see note 3 to the consolidated
financial statements) in the first six months of fiscal year 2001.  This
increase was offset by increases in inventory and accounts receivable levels
resulting from the operational nature of the Direct Marketing-US and Apparel
segments.

  Working capital at December 23, 2000 amounted to $75.4 million, including
$8.5 million of cash and short term investments.  At June 24, 2000, working
capital amounted to $55.9 million, including cash and short term investments
of $3.5 million.  The $19.5 million increase in working capital during the
period is principally due to the effect of the PremiumWear, Inc. acquisition
in July 2000, and an increase in accounts receivable and inventory due to the
effect of the seasonal nature of the greeting card and apparel businesses.


  On July 10, 2000, the Company acquired all the outstanding shares of
PremiumWear, Inc. The purchase price was $13.50 per share in
cash and totaled approximately $38,030,000 (net of cash acquired) for the
shares plus debt assumed of $3,856,000. The Company also incurred fees of
approximately $551,000 in connection with the acquisition.  The Company is
presently undertaking, but has not yet completed, an allocation of this
purchase price, but anticipates that approximately $15,000,000 will be
allocated to certain intangible assets. These intangible assets are
anticipated to be amortized over approximately 15-20 years.


  Capital expenditures for the six months ended December 23, 2000 were $12.7
million versus $11.3 million expended during last year's comparable period.
Capital expenditures in the first six months of fiscal year 2001 included
expenditures for facility infrastructure and office equipment improvements and
manufacturing-related equipment.  In addition, the effect of the PremiumWear,
Inc. capital expenditures are included in the first six months of 2001.
Capital expenditures for the first six months of fiscal year 2000 included
expenditures for information systems infrastructure and manufacturing-related
equipment.  In addition, the Company constructed a warehouse distribution
facility in Lithia Springs, Georgia. The Company anticipates that total
capital outlays will approximate $25 million in fiscal year 2001.*

  During the six months ended December 23, 2000, $6.9 million was spent to
repurchase 213,700 shares of the Company's common stock.

  In addition to its present cash and short-term investment balances, the
Company has consistently generated sufficient cash internally to fund its
needs for working capital, dividends and capital expenditures.  The Company
has, over time, amended the terms of its committed, unsecured, revolving line
of credit agreement in order to facilitate certain transactions.  The total
committed line currently stands at $200 million.  At December 23, 2000, the
Company had $176.0 million of outstanding debt under this credit facility.
The credit agreement contains various restrictive covenants, which, among

other things, require the Company to maintain certain minimum levels of
consolidated net worth, and specific consolidated debt and fixed charge
ratios.  The Company is currently in compliance with these covenants.

  In order to effectively fix the interest rate on a portion of the debt
outstanding under the revolving line of credit, the Company has entered into
interest rate swap agreements with several of the banks party to the credit
agreement.  These swap agreements contain notional principal amounts and other
terms determined with respect to the Company's forecast of future cash flows
and borrowing requirements.  At December 23, 2000, the notional principal
amount outstanding of the interest rate swap agreements totaled $152.5
million.

  The Company anticipates that its current cash on hand, cash flow from
operations and additional availability under the line of credit will be
sufficient to meet the Company's liquidity requirements for its operations and
capital expenditures during fiscal year 2001.*  However, the Company may
pursue additional acquisitions from time to time which would likely be funded
through the use of available cash, the issuance of stock, the obtaining of
additional credit, or any combination thereof.*


<PAGE

Certain Factors That May Affect Future Results
- ------------------------------------------------------------------

     References in this section to "we", "us" and "our" refer to New England
Business Service, Inc.

  We may make forward-looking statements in this report and in other documents
filed with the SEC, in press releases, and in discussions with analysts,
investors and others. These statements include:

- -  descriptions of our operational and strategic plans,

- -  expectations about our future sales and profits,

- -  views of conditions and trends in our markets, and


- -  other statements that include words like "expects",
   "estimates", "anticipates", "believes" and "intends",
   and which describe opinions about future events.

  You should not rely on these forward-looking statements as though they were
guarantees. These statements are based on our expectations at the time the
statements are made, and we are not required to revise or update
these statements based on future developments. Known and unknown risks may
cause our actual results, performance or achievements to be materially
different from those expressed or implied by these statements.

  A majority of our sales and profits come from selling standardized business
forms, checks and related products by mail order, telesales and direct sales
to a target market consisting mainly of small businesses. We
believe that the critical success factors to compete in this market include
competitive pricing, breadth of product offering, product quality and the
ability to attract and retain a large number of individual customers. Known
material risks that may affect those critical success factors are described
below.

  A majority of the sales in our newly-acquired apparel business come from
selling knit and woven sport shirts under labels licensed from third parties
to the promotional products/advertising specialty industry.  We believe that
the critical success factors to compete in this market include product
quality, timely fulfillment of customer orders and brand awareness.  Known
material risks that may affect those success factors are also described below.

  Our printed product lines face increased competition from new sources, such
as office supply superstores and Internet-based vendors. Increased competition
may require us to reduce prices or offer other incentives in order to attract
new customers and retain existing customers, which could reduce our profits.

  Low-price, high-volume office supply chain stores have entered our core
business of selling standardized business forms, checks and related products
to small businesses. Because of their size, these superstores have the
buying power to offer these products at competitive prices. These superstores
also offer the convenience of ''one-stop shopping'' for a broad array of
office supplies that we do not offer. In addition, national superstore
competitors have greater financial strength to reduce prices or increase
promotional discounts in order to seek or retain market share.

  Recently, Internet-based vendors have begun to compete in our core business.
These vendors include both start-up ventures as well as the online sites of
the office supply national chains. One business model for many
Internet-based vendors is to seek market share as rapidly as possible through
significantly reduced prices and deep discounting.


  If any of these new competitors seek to gain or retain market share through
price reductions or increased discounting, we may be forced to reduce our
prices or match the discounts in order to stay competitive, which could reduce
our profits.


  Technological improvements may reduce our competitive advantage over our
smaller competitors, which could reduce our profits.

  Historically, our relatively greater financial strength and size have
enabled us to offer a broader array of products, particularly those having a
complex construction, at lower prices than the small local and regional
dealers, distributors and printers who constitute our primary competition.
Improvements in the cost and quality of printing technology are enabling these
smaller competitors to gain access to products of complex design and
functionality at competitive costs. Increased competition from local and
regional competitors could force us to reduce our prices in order to attract
and retain customers, which could reduce our profits.

  Because our long-term sales growth is dependent on our ability to
continually attract new customers in our target small business market,
economic events that adversely affect the small business economy may reduce
our sales and profits.

  Average annual sales per customer of our core products have remained
relatively stable over time. As a result, we rely, in part, on continually
attracting new customers for these mature products. Our sales and profits
have been adversely affected in the past by recession-related contractions in
the small business economy. We expect that our sales and profits will continue
to be affected by changes in the levels of small business formations
and failures and from other economic events that affect the small business
economy generally.

  Because our long-term sales growth is dependent on our ability to
continually attract new customers in our target small business market, changes
in the direct marketing industry that reduce our competitive advantage in
contacting prospective customers may reduce our sales and profits.

  Growth in the total number of our direct mail customers depends on continued
access to high-quality lists of newly-formed small businesses. In the past,
our ability to compile proprietary prospect lists was a distinct
competitive advantage. However, the external list compilation industry has
grown more sophisticated and comprehensive lists of new small business
formations are now commercially available to our competitors. In
addition, the Internet has the potential to eliminate our advantage of scale
in direct marketing by providing all competitors, regardless of current size,
with access to prospective customers.

  We currently rely on the speed of our delivery of promotional materials to
prospective customers to gain advantage over competitors. We are also
expanding our Internet product offerings and capabilities and seeking to
increase our visibility on the Internet. Notwithstanding these efforts, a
deterioration in our competitive advantage in contacting prospective customers
could reduce our sales and profits.

  In addition, the enactment of privacy laws could constrain our ability to
obtain prospect lists or telemarket to prospective customers.





  Increases in the cost of paper and in postal rates adversely impact our
costs, which we may be unable to offset by reducing costs in other areas or by
raising prices.

  The cost of paper to produce our products, catalogs and advertising
materials makes up a significant portion of our total costs. We also rely on
the U.S. Postal Service to deliver most of our promotional materials. Prices
for the various types of paper that we use have been volatile, and we expect
them to continue to be so. Third class postal rates have generally increased
over the past ten years, at times significantly. We are not sure that we
will always be able to reduce costs in other areas or increase prices for our
products sufficiently to offset increases in paper costs and postal rates. If
we are unable to offset these cost increases, our profits will be
adversely affected.

  Disruption in the services provided by certain of our critical vendors may
adversely affect our operating performance and profits.

  In order to obtain favorable pricing, we have selected a limited number of
vendors to provide key services to our business. Examples of this are as
follows:

MCI WorldCom provides most of the toll-free telephone lines that we use in
connection with our direct marketing business,

- -  we use United Parcel Service to deliver most of the products
   that we ship to customers,

- -  we use R.R. Donnelley and Sons for the printing and processing
   of most of the catalogs that we mail each year,

- -  we rely on the postal services of the countries in which we do
   business to deliver our catalogs and other advertising to customers.

  In the past, we have been adversely affected by disruption of some of these
services due to labor actions, system failures, adverse weather conditions and
other natural disasters. If there are future interruptions in service
from one or more of these vendors, we believe that there could be a
significant disruption to our business due to our inability to readily find
alternative service providers at comparable rates.

  Sales of our standardized forms products face technological obsolescence and
changing customer preferences, which could reduce our sales and profits.

  Our standardized business forms, checks and related products provide our
customers with financial and business records to manage their businesses.
Continual technological improvements have provided our target
customers in several market segments with alternative means to enact and
record business transactions. For example, the price and performance
capabilities of personal computers and related printers now provide a cost-
competitive means to print low-quality versions of our business forms on plain
paper. In addition, electronic transaction systems and off-the-shelf business
software applications have been designed to automate several of
the functions performed by our business form products.

  In response to the gradual obsolescence of our standardized forms business,
we continue to develop our capability to provide custom and full-color
products. However, we have less of a cost advantage with these
products than with standardized forms, due to improvements in the cost and
quality of printing technology available to our smaller local and regional
competitors. We are also seeking to introduce new products that are
less susceptible to technological obsolescence. We may develop new products
internally, procure them from third party vendors, or obtain them through the

acquisition of a new business. We generally realize lower gross
margins on out-sourced products than on products that we manufacture
ourselves. The risks associated with the acquisition of new businesses are
described below.

  If new printing capabilities and new product introductions do not continue
to offset the obsolescence of our standardized business forms products, there
is a risk that the number of new customers we attract and existing
customers we retain may diminish, which could reduce our sales and profits.
Decreases in sales of our historically high margin standardized business forms
products due to obsolescence could also reduce our gross margins. This
reduction could in turn adversely impact our profits unless we are able to
offset the reduction through the introduction of new high margin products and
services or realize cost savings in other areas.

  Our growth strategy depends, in part, on the acquisition of complementary
businesses that address our target small business market.

  The acquisition of complementary businesses that address our target small
business market has been important to our growth strategy. We intend to
continue this acquisition activity in the future. The success of
this activity depends on the following:

- -  our ability to identify suitable businesses and to negotiate agreements on
   acceptable terms,

- -  our ability to obtain financing through additional borrowings,
   by issuing additional shares of common stock, or through internally
   generated cash flow, and

- -  our ability to achieve anticipated savings and growth and avoid
   disruption to our existing businesses.

  In evaluating a potential acquisition, we conduct a business, financial and
legal review of the target. This review is intended to support our assumptions
with respect to the projected future performance of the target and to
identify the benefits and risks associated with those assumptions. We cannot
be certain that our review will identify all potential risks associated with
the purchase, integration or operation of acquired businesses. Unanticipated
risks may adversely affect the benefits that we expect to obtain from any
given acquisition.

  We source our apparel products from offshore third party manufacturers.
Difficulty in securing reliable sources for these products could adversely
affect our ability to maintain inventory levels that are adequate to satisfy
customer demand.

  We purchase a majority of our apparel products either from "full package"
manufacturers in the Far East, Central and South America, or through 807
programs (assembly only) in Central America.  In most cases these same
manufacturers supply other apparel companies, many of which are significantly
larger than our apparel business and are able, when necessary, to secure
preferential treatment from the manufacturers.  The availability of product
from these manufacturers can also be adversely affected by social and economic
conditions in their respective regions.  Any significant disruption in our
relationships with our current manufacturers could adversely affect our
apparel business to the extent we cannot readily find alternative sources of
supply at comparable levels of price and quality.



  Inaccurate forecasting of the demand for specific styles and sizes could
reduce our sales and profits.

  We believe that success in our apparel business depends in part on our
ability to immediately ship ordered products, either directly or through our
distributors.  Given the relatively long lead time in procuring inventory, we
must estimate demand for specific styles and sizes well in advance of
receiving firm orders from customers in order to ensure the timely
availability of these products.  Inaccurate forecasting of demand for specific
styles and sizes can result in either lost sales due to product
unavailability, or reduced margins from overstocked items.

  Failure of our licensors to adequately promote our licensed brands and
protect those brands from infringement could reduce our sales and profits.

  We believe that brand awareness is an important factor to the end-user of
our apparel products, and in that regard we market and sell a majority of our
apparel products under nationally-recognized brands licensed from third
parties.  In each case the licensor is primarily responsible for promoting its
brand and protecting its brand from infringement.  The failure of one or more
of our licensors to adequately promote or defend their brands could diminish
the perceived value of those brands to our customers, which could lead to
reduced sales and profits.


Item 3. Quantitative and Qualitative Disclosures About Market Risk
- ------------------------------------------------------------------
    The Company is exposed to a number of market risks, primarily the effects
of changes in foreign currency exchange rates and interest rates. Investments
in and loans and advances to foreign subsidiaries and branches, and their
resultant operations, denominated in foreign currencies, create exposures to
changes in exchange rates. The Company's utilization of its revolving line of
credit creates an exposure to changes in interest rates. The effect of changes
in exchange rates and interest rates on the Company's earnings generally has
been small relative to other factors that also affect earnings, such as
business unit sales and operating margins. For more information on these
market risks and financial exposures, see the Notes to Consolidated Financial
Statements included in the Annual Report on Form 10-K for the year ended
June 24, 2000.  The Company does not hold or issue financial instruments for
trading, profit or speculative purposes.

  In order to effectively convert the interest rate of a portion of the
Company's debt from a Eurodollar-based floating rate to a fixed rate, the
Company has entered into interest rate swap agreements with major
commercial banks. Although the Company is exposed to credit and market risk in
the event of future nonperformance by any of the banks, management has no

reason to believe that such an event will occur.

  Upon reviewing its derivatives and other foreign currency and interest rate
instruments, based on historical foreign currency rate movements and the fair
value of market-rate sensitive instruments at year-end, the Company does not
believe that near term changes in foreign currency or interest rates will have
a material impact on its future earnings, fair values or cash flows.

<PAGE

PART II - OTHER INFORMATION
- ---------------------------

Item 1.  LEGAL PROCEEDINGS
- --------------------------
    To the Company's knowledge, no material legal proceedings are pending on
the date hereof to which the Company is a party or to which any property of
the Company is subject.

Item 2.  CHANGES IN SECURITIES AND USE OF PROCEEDS
- --------------------------------------------------
    Not applicable

Item 3.  DEFAULTS UPON SENIOR SECURITIES
- ----------------------------------------
    Not applicable.

Item 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
- ------------------------------------------------------------
a. The Annual Meeting of Stockholders was held on October 20, 2000.

b. See Item 4c below.


c. The stockholders fixed the number of
   Directors to be elected at nine and elected
   the following Directors:

                                    For      Authority Withheld
                                    ---      ------------------
      Robert J. Murray           12,533,452         34,524
      William T. End             12,529,666         38,310
      Neil S. Fox                12,532,484         35,492
      Robert L. Gable            12,532,562         35,414
      Benjamin H. Lacy           12,532,162         35,814
      Thomas J. May              12,531,162         36,814
      Herbert W. Moller          12,532,562         35,414
      Brian E. Stern             12,532,562         35,414
      M. Anne Szostak            12,532,328         35,648

      The stockholders voted to ratify the selection of
Deloitte & Touche LLP as independent auditors of the
Company for the fiscal year ending June 30, 2001.

       For          Against      Abstain
       ---         --------     --------
      12,529,466     9,697       28,813


Item 5.  OTHER INFORMATION
- --------------------------
     Not applicable


Item 6.  EXHIBITS AND REPORTS ON FORM 8-K
- -----------------------------------------
    a. Exhibits

       Exhibit No.  Description
       ----------   -----------
         15         Awareness Letter of Independent Accountants
         99         Independent Accountants' Review Report


b. Reports on Form 8-K.

       Not applicable




  Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.


                                            NEW ENGLAND BUSINESS SERVICE, INC.
                                            ----------------------------------
                                                      (Registrant)

February 5, 2001                            /s/Daniel M. Junius
- -----------------                           --------------------
Date                                        Daniel M. Junius
                                            Senior Vice President-Chief
                                            Financial Officer
                                            (Principal Financial and
                                            Accounting Officer)