[Deloitte & Touche LLP letterhead]



                           EXHIBIT 23
                                
                     STIFEL FINANCIAL CORP.
                 CONSENT OF INDEPENDENT AUDITORS









We  consent to the incorporation by reference in the registration
statements of Stifel Financial Corp. and Subsidiaries on Form S-8
(file  numbers 2-94326, 33-10030, 33-20568, 333-37805,  and  333-
37807,)and on Form S-3(file number 33-53699), of our report dated
March 5, 1999, incorporated by  reference  in  the  Annual Report
on  Form  10-K  of  Stifel Financial  Corp. for  the  year  ended 
December 31, 1998.


/s/ Deloitte & Touche LLP


March 5, 1999
St. Louis, Missouri