Exhibit 99.1


FOR IMMEDIATE RELEASE                   Contact:  David M. Findlay
                                                  Executive Vice President
                                                  and Chief Financial Officer
                                                  (574) 267-9197

                   LAKELAND FINANCIAL REPORTS FIRST QUARTER
                         PERFORMANCE AND CASH DIVIDEND


     Warsaw,  Indiana  (April  15,  2004)  -  Lakeland  Financial  Corporation
(Nasdaq/LKFN),  parent company of Lake City Bank, today reported net income of
$3.5  million for the first  quarter of 2004,  which is  unchanged  versus the
comparable  period of 2003 and represents a 16% increase  versus net income of
$3.0  million in the fourth  quarter  of 2003.  Diluted  net income per common
share for the quarter was $0.58 versus $0.59 for the comparable period of 2003
and $0.50 for the fourth quarter of 2003.

     The Company also  announced  that the Board of Directors  approved a cash
dividend for the first  quarter of $0.21 per share,  payable on April 26, 2004
to shareholders of record on April 10, 2004. The quarterly dividend represents
an 11% increase over the quarterly dividend of $0.19 paid in 2003.

     Michael L.  Kubacki,  Chairman,  President and Chief  Executive  Officer,
commented, "We are proud of our performance in the first quarter of 2004. As a
result  of the  challenging  interest  rate  environment  that  we  have  been
operating in for the past twelve  months,  our focus has been on growth in key
noninterest income categories and prudent expense management.  The combination
of our  balance  sheet  structure  and  historically  low  interest  rates has
significantly  affected our net interest  income  through a decline in our net
interest margin, which was 3.60% versus 3.93% in the first quarter of 2003. As
a  result,  our net  interest  income  after  provision  for loan  losses  has
increased  by only 1% when  compared to the same period in 2003  despite  good
earning asset growth."

     Kubacki continued, "We continued to experience good revenue growth in key
noninterest  income areas during the quarter.  Excluding mortgage sales gains,
noninterest  income  grew  by 16%  versus  the  comparable  period  in  2003."
Comparing the first quarter of 2004 to the  comparable  period in 2003,  other
income  increased  by 40%, or  $271,000,  credit card fees  increased  39%, or
$140,000,  and trust and brokerage fees  increased 21%, or $129,000.  Overall,
total noninterest income decreased by $226,000, driven by a $759,000 reduction
in mortgage sales gains versus the comparable period in 2003.

     Kubacki added, "The mortgage  environment  during the first quarter had a
negative impact on earnings as we experienced a dramatic reduction in mortgage
sales  gains and  incurred  an  impairment  of  mortgage  servicing  rights of
$159,000 for the quarter versus  $141,000 in the first quarter of 2003. In the
fourth  quarter of 2003, we had a benefit of $117,000  compared to the loss in
the first  quarter.  While we have  recently  seen some  rebound  in  mortgage
origination  activity,  we do not  anticipate  that it will have a significant
impact in future quarters."

     "Recognizing the impact that the low interest rate environment has on our
earnings  power,  we have  maintained  a tight focus on  managing  noninterest
expenses.  As a result,  noninterest  expense actually decreased by 1% for the
quarter versus the comparable  period in 2003.  Through ongoing  leveraging of
technology and prudent capital  investment,  we have been able to achieve this
reduction without impacting staffing levels or customer service."

     Total  loans as of March  31,  2004 were  $884.5  million  versus  $870.9
million  as of  December  31,  2003 and $826.9  million as of March 31,  2003.
Average loans during the first quarter of 2004 were $883.7 million compared to
$860.3 million in the fourth quarter of 2003, an increase of 3%.

     Lakeland  Financial's  allowance for loan losses as of March 31, 2004 was
$10.5  million,  compared to $10.2  million as of  December  31, 2003 and $9.7
million as of March 31, 2003. Non-performing assets totaled $4.5 million as of
March 31, 2004 versus $4.3 million as of December 31, 2003 and $8.8 million on
March 31, 2003. The ratio of non-performing assets to loans was 0.51% on March
31, 2004  compared to 0.50% at December  31, 2003 and 1.06% at March 31, 2003.
Net charge offs totaled $9,000 in the first quarter versus $320,000 during the
fourth  quarter of 2003 and  $458,000  in the first  quarter of 2003.  For the
quarter ended March 31, 2004,  net charge offs were less than 0.01% of average
loans compared to 0.23% in the same period in 2003.

     Kubacki commented,  "We are extremely pleased with the overall quality of
our loan  portfolio  and the  resulting  low level of charge  offs  during the
quarter. Clearly, there is a direct relationship between our earnings power in
this low margin environment and our asset quality. As a result of our moderate
level of charge offs and overall asset  quality,  we have not been required to
increase the loan loss allocations significantly,  thus reducing our loan loss
provision."

     For the three months ended March 31, 2004,  Lakeland  Financial's average
equity to  average  assets  ratio was 7.21%  compared  to 7.06% for the fourth
quarter of 2003 and 7.07% for the first quarter of 2003. Average stockholders'
equity for the quarter  ended March 31, 2004 was $92.4  million  versus  $89.0
million for the fourth  quarter of 2003 and $85.6  million for the  comparable
period in 2003.  Average  total  deposits for the quarter ended March 31, 2004
were $968.7 million  compared to $993.3 million for the fourth quarter of 2003
and $934.1 million for the same period in 2003.

     Lakeland  Financial  Corporation  is a $1.3 billion bank holding  company
headquartered in Warsaw,  Indiana. Lake City Bank serves Northern Indiana with
43 branches located in the following  Indiana  counties:  Kosciusko,  Elkhart,
Allen, St. Joseph,  DeKalb, Fulton,  Huntington,  LaGrange,  Marshall,  Noble,
Pulaski and Whitley.

     Lakeland  Financial  Corporation  may be  accessed  on its  home  page at
www.lakecitybank.com. The Company's common stock is traded on the Nasdaq Stock
Market under "LKFN".  Marketmakers in Lakeland  Financial  Corporation  common
shares include FTN Financial  Securities  Corp.,  Goldman,  Sachs & Co., Hill,
Thompson, Magid & Co., Howe Barnes Investments, Inc., Keefe, Bruyette & Woods,
Inc., Knight Equity  Securities,  L.P.,  Merrill Lynch & Co., Morgan Stanley &
Co., Inc., Sandler O'Neill & Partners, Schwab Capital Markets, Stifel Nicolaus
& Company, Inc., Susquehanna Capital Group and Trident Securities.

     This  document  contains,  and future oral and written  statements of the
Company and its management may contain,  forward-looking statements within the
meaning of the Private  Securities  Litigation Reform Act of 1995 with respect
to the financial condition, results of operations,  plans, objectives,  future
performance and business of the Company. Forward-looking statements, which may
be  based  upon  beliefs,   expectations  and  assumptions  of  the  Company's
management and on information currently available to management, are generally
identifiable  by the use of words such as "believe,"  "expect,"  "anticipate,"
"plan,"  "intend,"  "estimate,"  "may," "will," "would,"  "could," "should" or
other similar  expressions.  Additionally,  all  statements in this  document,
including forward-looking statements, speak only as of the date they are made,
and the Company  undertakes  no obligation to update any statement in light of
new information or future events.

     A number of factors,  many of which are beyond the ability of the Company
to control or predict,  could cause actual results to differ  materially  from
those in its forward-looking statements.  These factors include, among others,
the following:  (i) the strength of the local and national  economy;  (ii) the
economic  impact  of past and any  future  terrorist  attacks,  acts of war or
threats  thereof and the response of the United States to any such attacks and
threats; (iii) changes in state and federal laws, regulations and governmental
policies  concerning the Company's general business;  (iv) changes in interest
rates and prepayment rates of the Company's assets; (v) increased  competition
in the financial  services  sector and the inability to attract new customers;
(vi) changes in technology and the ability to develop and maintain  secure and
reliable  electronic  systems;  (vii) the loss of key executives or employees;
(viii) changes in consumer spending;  (ix) unexpected results of acquisitions;
(x) unexpected  outcomes of existing or new litigation  involving the Company;
and (xi)  changes  in  accounting  policies  and  practices.  These  risks and
uncertainties  should be considered in evaluating  forward-looking  statements
and  undue  reliance  should  not be  placed  on such  statements.  Additional
information  concerning  the Company and its  business,  including  additional
factors that could  materially  affect the  Company's  financial  results,  is
included in the Company's filings with the Securities and Exchange Commission.




                                                     LAKELAND FINANCIAL CORPORATION
                                                 FIRST QUARTER 2004 FINANCIAL HIGHLIGHTS
                                   (Unaudited - Dollars in thousands except Share and Per Share Data)


                                                                                         Three Months Ended
                                                                       --------------------------------------------------------
                                                                         Mar. 31,             Dec. 31,             Mar. 31,
                                                                           2004                 2003                 2003
                                                                       --------------       -------------       ---------------
                                                                                                   
END OF PERIOD BALANCES
  Assets                                                            $      1,285,929     $     1,271,414     $       1,222,883
  Deposits                                                                 1,006,811             926,391               961,494
  Loans                                                                      884,499             870,882               826,865
  Allowance for Loan Losses                                                   10,477              10,234                 9,742
  Common Stockholders' Equity                                                 94,191              90,022                86,067

AVERAGE BALANCES
Assets
  Total Assets                                                      $      1,281,413     $     1,260,792     $       1,212,142
  Earning Assets                                                           1,176,928           1,153,994             1,113,508
  Investments                                                                282,053             271,815               275,204
  Loans                                                                      883,692             860,265               829,647
Liabilities and Stockholders' Equity
  Total Deposits                                                             968,724             993,267               934,078
  Interest Bearing Deposits                                                  781,823             805,586               776,931
  Interest Bearing Liabilities                                               993,786             975,773               956,165
  Common Stockholders' Equity                                                 92,444              88,973                85,590

INCOME STATEMENT DATA
  Net Interest Income                                               $         10,208     $        10,500     $          10,551
  Net Interest Income-Fully Tax Equivalent                                    10,534              10,836                10,787
  Provision for Loan Losses                                                      252                 490                   667
  Noninterest Income                                                           4,160               4,621                 4,386
  Noninterest Expense                                                          8,908              10,345                 8,971
  Net Income                                                                   3,502               3,010                 3,515

PER SHARE DATA
  Basic Net Income Per Common Share                                 $           0.60     $          0.52     $            0.60
  Diluted Net Income Per Common Share                                           0.58                0.50                  0.59
  Cash Dividends Per Common Share                                               0.21                0.19                  0.19
  Book Value Per Common Share (equity per share issued)                        16.10               15.43                 14.80
  Market Value - High                                                          38.05               37.47                 25.75
  Market Value - Low                                                           31.41               33.51                 23.21
  Basic Weighted Average Common Shares Outstanding                         5,842,946           5,829,072             5,813,984
  Diluted Weighted Average Common Shares Outstanding                       6,052,537           6,046,778             5,957,134

KEY RATIOS
  Return on Average Assets                                                      1.10  %             0.95  %               1.18  %
  Return on Average Common Stockholders' Equity                                15.24               13.42                 16.65
  Efficiency  (Noninterest Expense / Net Interest Income
      plus Noninterest Income)                                                 61.98               68.41                 60.04
  Average Equity to Average Assets                                              7.21                7.06                  7.07
  Net Interest Margin                                                           3.60                3.73                  3.93
  Net Charge Offs to Average Loans                                              0.00                0.15                  0.23
  Loan Loss Reserve to Loans                                                    1.18                1.18                  1.18
  Nonperforming Assets to Loans                                                 0.51                0.50                  1.06
  Tier 1 Leverage                                                               9.23                9.15                  8.12
  Tier 1 Risk-Based Capital                                                    11.95               11.78                 10.54
  Total Capital                                                                13.02               12.83                 11.59

ASSET QUALITY
  Loans Past Due 90 Days or More                                    $          3,211     $         3,191     $           3,386
  Non-accrual Loans                                                              997                 553                 5,208
  Net Charge Offs                                                                  9                 320                   458
  Other Real Estate Owned                                                        277                 557                   109
  Other Nonperforming Assets                                                      39                  27                    62
  Total Nonperforming Assets                                                   4,524               4,328                 8,765






                                          LAKELAND FINANCIAL CORPORATION
                                            CONSOLIDATED BALANCE SHEETS
                                    As of March 31, 2004 and December 31, 2003
                                                  (in thousands)


                                                                                      March 31,    December 31,
                                                                                        2004           2003
                                                                                    ------------   ------------
                                                                                     (Unaudited)
                                                                                            
ASSETS
Cash and cash equivalents:
  Cash and due from banks                                                           $     50,651   $     52,297
  Short-term investments                                                                   6,823          5,144
                                                                                    ------------   ------------
     Total cash and cash equivalents                                                      57,474         57,441
Securities available-for-sale:
  U. S. Treasury and government agency securities                                         19,641         17,280
  Mortgage-backed securities                                                             211,988        211,142
  State and municipal securities                                                          53,322         52,945
                                                                                    ------------    -----------
       Total securities available-for-sale                                               284,951        281,367

Real estate mortgages held-for-sale                                                        3,513          3,431
Loans:
  Total loans                                                                            884,499        870,882
  Less: Allowance for loan losses                                                         10,477         10,234
                                                                                    ------------   ------------
     Net loans                                                                           874,022        860,648
Land, premises and equipment, net                                                         25,976         26,157
Accrued income receivable                                                                  5,173          5,010
Goodwill                                                                                   4,970          4,970
Other intangible assets                                                                    1,406          1,460
Other assets                                                                              28,444         30,930
                                                                                    ------------   ------------
     Total assets                                                                   $  1,285,929   $  1,271,414
                                                                                    ============   ============
LIABILITIES AND STOCKHOLDERS' EQUITY
LIABILITIES
Deposits:
  Noninterest bearing deposits                                                      $    197,977   $    185,734
  Interest bearing deposits                                                              808,834        740,657
                                                                                    ------------   ------------
     Total deposits                                                                    1,006,811        926,391
Short-term borrowings:
  Federal funds purchased                                                                 16,000         24,000
  Securities sold under agreements
    to repurchase                                                                         86,511        102,601
  U.S. Treasury demand notes                                                               2,303          3,160
  Other borrowings                                                                        10,000         55,000
                                                                                    ------------   ------------
     Total short-term borrowings                                                         114,814        184,761
Accrued expenses payable                                                                   7,626          7,804
Other liabilities                                                                          1,513          1,461
Long-term borrowings                                                                      30,046         30,047
Subordinated debentures                                                                   30,928         30,928
                                                                                    ------------   ------------
     Total liabilities                                                                 1,191,738      1,181,392
STOCKHOLDERS' EQUITY
Common stock: No par value, 90,000,000 shares authorized,
  5,849,494 shares issued and 5,817,474 outstanding as of
  March 31 2004, and 5,834,744 shares issued and 5,787,463
  outstanding at December 31, 2003                                                         1,453          1,453
Additional paid-in capital                                                                10,700         10,509
Retained earnings                                                                         82,534         80,260
Accumulated other comprehensive income/(loss)                                                169         (1,282)
Treasury stock, at cost                                                                     (665)          (918)
                                                                                    ------------   ------------
     Total stockholders' equity                                                           94,191         90,022
                                                                                    ------------   ------------
     Total liabilities and stockholders' equity                                     $  1,285,929   $  1,271,414
                                                                                    ============   ============






                                          LAKELAND FINANCIAL CORPORATION
                                         CONSOLIDATED STATEMENTS OF INCOME
                                For the Three Months Ended March 31, 2004 and 2003
                                       (in thousands except for share data)
                                                    (Unaudited)

                                                                                        Three Months Ended
                                                                                             March 31,
                                                                                    ---------------------------
                                                                                        2004           2003
                                                                                    ------------   ------------
                                                                                            
INTEREST AND DIVIDEND INCOME
- ----------------------------
Interest and fees on loans: Taxable                                                 $     11,316   $     11,833
                            Tax exempt                                                        68             63
                                                                                    ------------   ------------
   Total loan income                                                                      11,384         11,896
Short-term investments                                                                        28             27
Securities:
 U.S. Treasury and government agency securities                                              157            170
 Mortgage-backed securities                                                                2,022          2,932
 State and municipal securities                                                              584            428
                                                                                    ------------   ------------
   Total interest and dividend income                                                     14,175         15,453

INTEREST EXPENSE
- ----------------
Interest on deposits                                                                       3,031          3,786
Interest on short-term borrowings                                                            346            340
Interest on long-term borrowings                                                             590            776
                                                                                    ------------   ------------
   Total interest expense                                                                  3,967          4,902
                                                                                    ------------   ------------
NET INTEREST INCOME                                                                       10,208         10,551
- -------------------
Provision for loan losses                                                                    252            667
                                                                                    ------------   ------------
NET INTEREST INCOME AFTER
PROVISION FOR LOAN LOSSES                                                                  9,956          9,884
- -------------------------                                                           ------------   ------------
NONINTEREST INCOME
- ------------------
Trust and brokerage fees                                                                     739            610
Service charges on deposit accounts                                                        1,657          1,664
Credit card fee income                                                                       500            360
Other income (net)                                                                           944            673
Net gains on sale of real estate mortgages held for sale                                     320          1,079
                                                                                    ------------   ------------
   Total noninterest income                                                                4,160          4,386

NONINTEREST EXPENSE
- -------------------
Salaries and employee benefits                                                             4,925          4,705
Occupancy and equipment expense                                                            1,017          1,362
Data processing expense                                                                      595            583
Credit card interchange                                                                      290            196
Other expense                                                                              2,081          2,125
                                                                                    ------------   ------------
   Total noninterest expense                                                               8,908          8,971

INCOME BEFORE INCOME TAX EXPENSE                                                           5,208          5,299
- --------------------------------
Income tax expense                                                                         1,706          1,784
                                                                                    ------------   ------------
NET INCOME                                                                          $      3,502   $      3,515
- ----------                                                                          ============   ============
BASIC WEIGHTED AVERAGE COMMON SHARES OUTSTANDING                                       5,842,946      5,813,984
BASIC EARNINGS PER COMMON SHARE                                                     $       0.60   $       0.60
- -------------------------------                                                     ============   ============
DILUTED WEIGHTED AVERAGE COMMON SHARES OUTSTANDING                                     6,052,537      5,957,134
DILUTED EARNINGS PER COMMON SHARE                                                   $       0.58   $       0.59
- ---------------------------------                                                   ============   ============