<ARTICLE> BD
<LEGEND>
This schedule contains summary financial information extracted from
the Morgan Keegan, Inc. 2000 Annual Report and is qualified in its
entirety by reference to such financial statements.
</LEGEND>
<MULTIPLIER> 1,000

                             
<PERIOD-TYPE>                   YEAR
<FISCAL-YEAR-END>                          JUL-31-2000
<PERIOD-END>                               JUL-31-2000
<CASH>                                          19,716
<RECEIVABLES>                                  731,831
<SECURITIES-RESALE>                            481,535
<SECURITIES-BORROWED>                            7,562
<INSTRUMENTS-OWNED>                            390,656
<PP&E>                                          26,498
<TOTAL-ASSETS>                               1,732,276
<SHORT-TERM>                                   100,290
<PAYABLES>                                     860,477
<REPOS-SOLD>                                   207,488
<SECURITIES-LOANED>                              5,560
<INSTRUMENTS-SOLD>                             130,851
<LONG-TERM>                                          0
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                          0
<COMMON>                                        17,842
<OTHER-SE>                                     240,787
<TOTAL-LIABILITY-AND-EQUITY>                 1,732,276
<TRADING-REVENUE>                              140,452
<INTEREST-DIVIDENDS>                           100,911
<COMMISSIONS>                                  145,925
<INVESTMENT-BANKING-REVENUES>                   54,492
<FEE-REVENUE>                                   52,181
<INTEREST-EXPENSE>                              71,887
<COMPENSATION>                                 252,413
<INCOME-PRETAX>                                 71,890
<INCOME-PRE-EXTRAORDINARY>                      71,890
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                    44,890
<EPS-BASIC>                                       1.54
<EPS-DILUTED>                                     1.53