<ARTICLE> 5 <LEGEND> THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE ALASKA AIR GROUP INC. 1995 FINANCIAL STATEMENTS AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS. <MULTIPLIER> 1000 <PERIOD-TYPE> YEAR <FISCAL-YEAR-END> DEC-31-1995 <PERIOD-END> DEC-31-1995 <CASH> 25800 <SECURITIES> 109300 <RECEIVABLES> 90100 <ALLOWANCES> 1600 <INVENTORY> 44800 <CURRENT-ASSETS> 338400 <PP&E> 1150100 <DEPRECIATION> 336100 <TOTAL-ASSETS> 1313400 <CURRENT-LIABILITIES> 444800 <BONDS> 522400 <PREFERRED-MANDATORY> 0 <PREFERRED> 0 <COMMON> 16700 <OTHER-SE> 195800 <TOTAL-LIABILITY-AND-EQUITY> 1313400 <SALES> 1417500 <TOTAL-REVENUES> 1417500 <CGS> 1341600 <TOTAL-COSTS> 1341600 <OTHER-EXPENSES> 0 <LOSS-PROVISION> 0 <INTEREST-EXPENSE> 51500 <INCOME-PRETAX> 34000 <INCOME-TAX> 16700 <INCOME-CONTINUING> 17300 <DISCONTINUED> 0 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> 17300 <EPS-PRIMARY> 1.28 <EPS-DILUTED> 1.26