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                                                                EXHIBIT 99.1

        SAFE TECHNOLOGIES ANNOUNCES GLOBAL
    MARKETING PLAN FOR INTERNET FRANCHISE SALES

PALM BEACH, FL., December 2, 1999 - Safe Technologies
International, Inc., (OTC:BB - SFAD) announced today
that its wholly owned subsidiary, 'connect.ad.' is
implementing its strategy for launching connect.ad
Franchise sales.

Brad Tolley, V. P. of Investor Relations, said  "SFAD
Management is pleased with the aggressive and creative
marketing plan which has been designed to sell
Franchises.  Connect.ad is a most unique U.S. Internet
Franchise, which functions as an Electronic Advertising
Agency, specializing in Internet Marketing services.
We have come up with a plan which will enable us to
expeditiously sell Franchises, across the country,
and more importantly, reach out to the large, and yet,
untapped international market."

The Marketing Plan consists of elements, i.e., national
Franchise shows and the listing of the Franchise
opportunity with International Business Brokers and
Estate Agents.  However, a unique selling proposition
has also been included in the Marketing Plan which opens
'connect.ad' up to the Global marketplace.  Connect.ad
will reach out to the vast, international markets,
targeting individuals wanting to repatriate to the United
States, and buy a business in order to facilitate
obtaining a Resident Visa.  With SFAD's Management team
having extensive experience in European and Asian
markets, Visas, etc., they have designed a customized
package which fits both the needs of Foreign Nationals,
interested in emigrating to the U.S. while satisfying
Immigration requirements.

Mr. Tolley continued, "the connect.ad Franchise opens the
E-Commerce door for the Foreign National who wishes to
emigrate to the U.S; wants to become involved with the
boundless growth potential of the Internet, and wants a
coordinated transition to a specific state and county(s)
of his choice.

Some of the special Franchise features to be offered,
which would not be needed by a US Franchisee, will be a
comprehensive business and personal set up service, i.e.,
establishing the business Corporation for the Franchisee,
hiring and training Personnel and a Sales Manager for
Franchisee's territory, securing Franchisee's business
permits, licenses, insurance, etc., recommending a
Franchisee office location, recommending legal and
accounting, and importantly, assistance through the entire
immigration process.  In essence, we have developed a Turn
Key Internet Foreign National Franchise package designed
to make their transition easier, and with the goal of
helping to ensure the Franchisee's success."

The program is scheduled to be launched early next year,
in the United Kingdom.  The UK market is affluent, Internet
savvy, and consists of a large population interested in
repatriation to the U.S. for themselves and their assets.
 UK Partnering and Co Venture Agreements, supporting the
connect.ad Strategy, will be expanded with other strategic
Partners in other parts of the world, throughout Y2000.

Mr. Tolley concluded by saying "we are confident this plan
will increase Revenues for SFAD, and be a win/win for our
clients and shareholders".

SOURCE:    Safe Technologies International, Inc.,(SFAD)
CONTACT:   Brad Tolley VP Investor Relations
TEL:       561-832-2700
EMAIL:     investor.relations@safetechnologies.com
HTTP://    www.safetechnologies.com

Forward-Looking Statements:  Except for the historical
information contained herein, this news release may contain
forward looking statements within the meaning of Section 27A
of the Securities Act of l934, as amended, that may involve
risks and uncertainties, including those relating to the
availability of suitable financial resources, the availability
of management, unproven market for SFAD's products and services
as well as other risks detailed from time to time in the
Company's SEC reports, including reports on Form 10KSB for the
year ended December 31, 1998 and Form 10-QSB for the quarter
ended September 30, 1999.