EXHIBIT 32.1

                           CERTIFICATION PURSUANT TO
                            18 U.S.C. SECTION 1350,
                             AS ADOPTED PURSUANT TO
                 SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

In  connection  with the quarterly  report of Hansen  Natural  Corporation  (the
"Company")  on Form 10-Q for the quarter  ended March 31, 2004 as filed with the
Securities and Exchange  Commission (the "Report"),  the undersigned,  Rodney C.
Sacks,  Chairman of the Board of Directors  and Chief  Executive  Officer of the
Company,  certifies,  pursuant to 18 U.S.C. 1350, as adopted pursuant to Section
906 of the  Sarbanes-Oxley  Act of 2002, that:

     1. The Report fully  complies  with the  requirements  of Section  13(a) or
     15(d) of the Securities Exchange Act of 1934; and

     2. The information contained in the Report fairly presents, in all material
     respects, the financial condition and results of operations of the Company.

Date: May 13, 2004                                       /s/ RODNEY C. SACKS
                                                         -------------------
                                                         Rodney C. Sacks
                                                         Chairman of the Board
                                                         of Directors and Chief
                                                         Executive Officer