<ARTICLE>                     5
<LEGEND>
THIS  SCHEDULE  CONTAINS  SUMMARY  FINANCIAL   INFORMATION  EXTRACTED  FROM  THE
CONSOLIDATED  BALANCE SHEETS AND CONSOLIDATED  STATEMENTS OF OPERATIONS FOUND ON
PAGES 3 AND 4 OF THE COMPANY'S FORM 10-Q FOR THE  YEAR-TO-DATE  AND IS QUALIFIED
IN ITS ENTIRETY TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<CIK>     000865752                         
<NAME>    HANSEN NATURAL CORPORATION                    
       
                                            
<PERIOD-TYPE>                                  3-MOS
<FISCAL-YEAR-END>                              DEC-31-1998
<PERIOD-START>                                 APR-01-1998
<PERIOD-END>                                   JUN-30-1998
<CASH>                                          2,146,543
<SECURITIES>                                            0
<RECEIVABLES>                                   5,012,254
<ALLOWANCES>                                    2,318,369
<INVENTORY>                                     3,996,739
<CURRENT-ASSETS>                                9,180,810
<PP&E>                                          1,350,268  
<DEPRECIATION>                                    728,133
<TOTAL-ASSETS>                                 20,142,511 
<CURRENT-LIABILITIES>                           5,508,666
<BONDS>                                                 0
<PREFERRED-MANDATORY>                                   0
<PREFERRED>                                             0
<COMMON>                                           45,746
<OTHER-SE>                                     11,652,145
<TOTAL-LIABILITY-AND-EQUITY>                   20,142,511
<SALES>                                        25,215,385
<TOTAL-REVENUES>                               25,215,385
<CGS>                                          12,622,771
<TOTAL-COSTS>                                  12,622,771
<OTHER-EXPENSES>                                9,739,951
<LOSS-PROVISION>                                        0
<INTEREST-EXPENSE>                                211,657      
<INCOME-PRETAX>                                 2,641,006
<INCOME-TAX>                                      920,123
<INCOME-CONTINUING>                             1,720,883
<DISCONTINUED>                                          0
<EXTRAORDINARY>                                         0
<CHANGES>                                               0
<NET-INCOME>                                    1,720,883
<EPS-PRIMARY>                                         .19
<EPS-DILUTED>                                         .17