UNITED STATES
           SECURITIES AND EXCHANGE COMMISSION
                 Washington, D.C. 20549
                        FORM 10-K

[X] Annual Report pursuant to Section 13 or 15 (d) of the
Securities Exchange Act of 1934
 [No Fee Required]
       For the fiscal year ended December 31, 2004
                           or
[  ] Transition Report pursuant to Section 13 or 15 (d) of
the Securities Exchange Act of 1934
 [No Fee Required]

For the transition period from             to

Commission file number 1-19254
                Lifetime Hoan Corporation
 (Exact name of registrant as specified in its charter)

Delaware                                  11-2682486
(State or other jurisdiction            (I.R.S. Employer
of incorporation or organization)        Identification No.)

One Merrick Avenue, Westbury, New York    11590
(Address of principal executive offices)  (Zip Code)

Registrant's telephone number, including area code: (516) 683-6000

Securities registered pursuant to Section 12(b) of the Act:   None

Securities registered pursuant to Section 12(g) of the Act:

         Common Stock, par value $.01 per share
                    (Title of Class)

    Indicate by check mark whether the registrant (1) has
    filed all reports required to be filed by Section  13
    or  15(d)  of  the Securities Exchange  Act  of  1934
    during  the preceding 12 months (or for such  shorter
    period that the registrant was required to file  such
    reports),  and  (2) has been subject to  such  filing
    requirements for the past 90 days.
    Yes  X                                         No

    Indicate  by  check mark if disclosure of  delinquent
    filers pursuant to Item 405 of Regulation S-K is  not
    contained herein, and will not be contained,  to  the
    best  of registrant's knowledge, in definitive  proxy
    or  information statements incorporated by  reference
    in  Part  III  of this Form 10-K or any amendment  to
    this Form 10-K [ ].

    Indicate by check mark whether the registrant  is  an
    accelerated  filer (as defined by Rule 12b-2  of  the
    Act).
    Yes X     No

    The aggregate market value of 7,339,128 shares of the
    voting stock held by non-affiliates of the registrant
    as  of  June 30, 2004 was approximately $167,258,727.
    Directors,  executive officers, and trusts controlled
    by said individuals are considered affiliates for the
    purpose   of   this  calculation,  and   should   not
    necessarily  be considered affiliates for  any  other
    purpose.

    The  number of shares of Common Stock, par value $.01
    per  share, outstanding as of February 28,  2005  was
    11,051,349.

           DOCUMENTS INCORPORATED BY REFERENCE
    Parts  of the registrant's definitive proxy statement
    for  the  2005 Annual Meeting of Stockholders  to  be
    filed pursuant to Regulation 14A under the Securities
    Exchange  Act  of 1934 are incorporated by  reference
    into Items 10,11,12,13 and 14 hereof.


                LIFETIME HOAN CORPORATION

                        FORM 10-K

                    TABLE OF CONTENTS



PART I
1.  Business                                              3
2.  Properties                                           13
3.  Legal Proceedings                                    13
4.  Submission of Matters to a Vote of Security Holders  13

PART II
5.  Market for the Registrant's Common Stock and Related
     Stockholder Matters                                 14
6.  Selected Financial Data                              15
7.  Management's Discussion and Analysis of Financial
     Condition and Results of Operations                 17
7A. Quantitative and Qualitative Disclosures about Market
     Risk                                                23
8.  Financial Statements and Supplementary Data          23
9.  Changes in and Disagreements with Accountants on
     Accounting and Financial Disclosure                 23
9A. Controls and Procedures                              24

PART III
10. Directors and Executive Officers of the Registrant   25
11. Executive Compensation                               25
12. Security Ownership of Certain Beneficial Owners and
     Management and Related Stockholder Matters          25
13. Certain Relationships and Related Transactions       25
14. Principal Accountant Fees and Services               25

PART IV
15. Exhibits, Financial Statement Schedules, and Reports
     on Form 8-K                                         26
Exhibit Index                                            26
Index to Financial Statements and Financial Statement
 Schedule                                               F-1


Signatures


Certifications



                            2







Forward  Looking Statements:  This Annual Report on  Form
10-K  contains certain forward-looking statements  within
the  meaning  of  the  "safe harbor"  provisions  of  the
Private   Securities  Litigation  Reform  Act  of   1995,
including statements concerning the products, results  of
operations and prospects of Lifetime Hoan Corporation and
its    wholly-owned   subsidiaries   (collectively    the
"Company").   These  forward-looking  statements  involve
risks and uncertainties, including but not limited to the
following:

     our relationships with key customers;
     our relationships with key licensors;
     our dependence on foreign sources of supply and
       foreign manufacturing;
     the level of competition in the industry;
     changes in demand for the Company's products and the
       success of new products;
     changes in general economic and business condition
       which could affect customer payment practices or
       consumer spending;
     industry trends;
     increases in costs relating to manufacturing and
       transportation of products;
     the seasonal nature of our business;
     the departure of key personnel;
     the timing of orders received from customers


Such   statements  are  based  on  management's   current
expectations and are subject to a number of  factors  and
uncertainties, which could cause actual results to differ
materially  from  those described in the  forward-looking
statements.   Except as required by law, we undertake  no
obligation  to  publicly update or revise forward-looking
statements  which  may  be  made  to  reflect  events  or
circumstances after the date of this filing or to reflect
the occurrence of unanticipated events.

Other  Information:The Company is required  to  file  its
annual  reports  on Forms 10-K and quarterly  reports  on
Forms  10-Q, and other reports and documents as  required
from  time to time with the United States Securities  and
Exchange Commission (the "SEC").  The public may read and
copy any materials that we file with the SEC at the SEC's
Public   Reference   Room  at  450  Fifth   Street,   NW,
Washington,  DC 20549.  Information may be obtained  with
respect to the operation of the Public Reference Room  by
calling the SEC at 1-800-SEC-0330. The SEC also maintains
an   Internet  site  that  contains  reports,  proxy  and
information  statements, and other information  regarding
the   Company's  electronic  filings  with  the  SEC   at
http://www.sec.gov.  The Company also maintains a website
at  http://www.lifetime.hoan.com where users  can  access
the Company's electronic filings free of charge.


PART I

ITEM 1. BUSINESS

The Company is a leading designer, developer and marketer
of a broad range of branded consumer products used in the
home,  including Kitchenware, Cutlery and Cutting Boards,
Bakeware  and  Cookware, Pantryware and Spices,  Tabletop
and  Bath Accessories.  Products are marketed under brand
names including Farberware(R), KitchenAid(R), Cuisinart(R),
Hoffritz(R), Sabatier(R), DBK-Daniel Boulud Kitchen(TM), Joseph
Abboud Environments(R), Roshco(R), Baker's Advantage(R),
Kamenstein(R), Casa-Moda(R), Hoan(R), Gemco(R) and :USE(R). The
Company  uses the Farberware(R) brand name for kitchenware,
cutlery and cutting boards and bakeware pursuant to a 200-
year  royalty-free  license.  The  Company  licenses  the
KitchenAid(R), Cuisinart(R), Farberware(R) (for flatware and
dinnerware), Sabatier(R), DBK-Daniel Boulud Kitchen(TM) and
Joseph  Abboud  Environments(R)  trade  names  pursuant  to
licenses granted by the owners of those brands. All other
brand  names  listed  above are owned.   Several  product
lines  are marketed within each of the Company's  product
categories and under brands primarily targeting  moderate
to  medium  price points, through every  major  level  of
trade.


                            3


Over  the last several years, sales growth has come from:
(i)    expanding   product   offerings   within   current
categories,   (ii)   developing  and  acquiring   product
categories   and   (iii)   entering   new   channels   of
distribution,  primarily  in  the  United  States.    Key
factors  in the Company's growth strategy have been,  and
will continue to be, the selective use and management  of
strong brands and the ability to bring to market a steady
stream of innovative products and designs.


Acquisitions and Dispositions

Since 1995 the Company has made several acquisitions that
expanded  our product offerings, allowed us to enter  new
product  categories or added another  strong  brand.   In
1995,  the  Company acquired the Hoffritz trademarks  and
brand name, which we use on various cutlery, kitchenware,
bakeware  and  barware products.  In  1998,  the  Company
acquired  the  stock  of  Roshco, Inc.,  a  Chicago-based
bakeware  and  baking-related  products  company,   which
introduced  us  to the Bakeware category.   In  September
2000,  the  Company  acquired substantially  all  of  the
assets  of M. Kamenstein, Inc., a 107-year old housewares
company, whose products included pantryware, tea kettles,
spices   and   spice   racks,   and   home   organization
accessories.  As noted below, in late 2003,  the  Company
made  two additional acquisitions that introduced  us  to
two   new   product  categories:  bath  accessories   and
functional glassware products. Further, in July 2004  the
Company  made an additional acquisition that provided  us
two new product categories: tabletop and cookware.

:USE Acquisition

In  October  2003, the Company acquired the business  and
certain  assets  of  the  :USE - Tools  for  Civilization
Division  of  DX  Design Express,  Inc.  (":USE"),  which
focused   on  creating  high-end  contemporary  lifestyle
products  for  the  home, including decorative  hardware,
mirrors  and lighting for the bath, as well as decorative
window  accessories.   The :USE acquisition  gives  us  a
presence in another room in the house - the bathroom.

Gemco  Acquisition

In  November 2003, the Company acquired certain assets of
Gemco  Ware, Inc. ("Gemco"), a distributor of  functional
glassware  products for storing and dispensing  food  and
condiments, a new product category for us.

Excel Acquisition

On  July  23, 2004, the Company completed the acquisition
of  the  business and certain assets of Excel  Importing,
Inc.  ("Excel"), which designed, marketed and distributed
a  diversified  line  of high quality cutlery,  tabletop,
cookware   and  barware  products  under  well-recognized
premium  brand  names,  including  Sabatier,  Farberware,
Joseph Abboud Environments, DBK-Daniel Boulud Kitchen and
Legnoart, all of which are licensed,  and Retroneu Design
Studio,  which is owned. The Excel acquisition  broadened
the  Company's portfolio of brands, expanded our customer
base  to  include  additional  higher-end  retailers  and
specialty stores and made us a more complete resource for
our  retail  customers  by adding  flatware,  dinnerware,
glassware  and  cookware  to the  product  categories  we
offer.

Prestige Companies Disposition

In  September  1999,  the Company  acquired  51%  of  the
capital   stock  of  Prestige  Italiana,  Spa  ("Prestige
Italy"),  and  Prestige  Haushaltswaren  GmbH  ("Prestige
Germany,  and together with Prestige Italy, the "Prestige
Companies")  for  approximately  $1.3  million  in  cash.
Effective  September  27,  2002,  the  Company  sold  its
interest  in  Prestige  Italy,  and,  together  with  its
minority interest shareholder, caused Prestige Germany to
sell  all  of its receivables and inventory to a European
housewares distributor.   The Prestige Companies marketed
and  distributed  kitchen  tools,  gadgets,  cutlery  and
bakeware under the Prestige(R) trade  name  primarily  in
Italy and Germany.

                            4



Licenses

The Company uses the Farberware brand name pursuant to  a
200-year royalty-free license and licenses the KitchenAid
and  Cuisinart brand names from Whirlpool Corporation and
Conair  Corporation, respectively.  We have also recently
entered  into  a  license agreement  with  Hershey  Foods
Corporation, and with the Excel acquisition in July, 2004
we  acquired license agreements for the Sabatier,  Joseph
Abboud   Environments,  DBK-Daniel  Boulud  Kitchen   and
Legnoart  brand  names  and  an  additional  license  for
Farberware  dinnerware and flatware not  covered  by  our
existing Farberware license.

Farberware Agreement

In 1996, the Company entered into an agreement to acquire
certain  assets of Farberware, Inc.  Under the  terms  of
the acquisition agreement we acquired a 200-year, royalty-
free,  exclusive  right  to use the  Farberware  name  in
connection  with product lines covered by  then  existing
license  agreements between the Company  and  Farberware,
which   included  kitchen  cutlery  products   (excluding
flatware), kitchen tools such as spatulas, barbecue forks
and kitchen "gadgets" (but excluding appliances), plus  a
limited  number  of  certain  additional  products.   The
Company also acquired 50 Farberware retail outlet  stores
pursuant  to  the acquisition agreement.  With  the  July
2004  acquisition  of  Excel,  the  Company  obtained  an
additional   Farberware  license   for   dinnerware   and
flatware, which extends until June 30, 2005.

KitchenAid Agreement

On  September  24,  2000,  the  Company  entered  into  a
licensing  agreement  with Whirlpool  Corporation.   This
agreement allows us to design, manufacture and market  an
extensive  range of kitchen utensils, barbecue items  and
pantryware products under the KitchenAid brand name.   On
January  1, 2002, our licensing agreement with  Whirlpool
Corporation was amended, to include bakeware  and  baking
related products as covered products.  A second amendment
to  the  license agreement  was  entered  into  effective
August  1,  2003, which extended the term of the  license
through  December  31,  2007  and  further  expanded  the
covered  products to include kitchen cutlery.   Shipments
of  products by us under the KitchenAid name began in the
second quarter of 2001.

Cuisinart Agreement

On  March  19, 2002, the Company entered into a licensing
agreement with Conair Corporation.  This agreement allows
us  to  design, manufacture and market a wide variety  of
kitchen cutlery products under the Cuisinart brand  name.
On  April  8,  2004, the licensing agreement with  Conair
Corporation  was amended, expanding the covered  products
to  include  cutting  boards.  The  license  for  kitchen
cutlery products expires on June 30, 2005 and the license
for  cutting  board products expires on  June  30,  2007.
Each license renews automatically for successive one year
terms provided the agreement is not earlier terminated by
either party and certain minimum royalty requirements are
met.   Shipments  of products by us under  the  Cuisinart
name began in the fourth quarter of 2002.

Hershey's Agreement

On  February  20,  2004,  the  Company  entered  into   a
licensing agreement with Hershey Foods Corporation.  This
agreement  allows  us to design, manufacture  and  market
S'mores Makers and Fondues under the Hershey brand  name.
The licensing agreement expires February 28, 2006 and may
be  renewed  for one year at our option provided  certain
minimum  royalty  requirements  are  met.   Shipment   of
products by us under the Hershey name began in the  third
quarter of 2004.



                            5



Sabatier Agreement

On  July  23  2004,  the Company acquired  from  Excel  a
licensing agreement with Rousellon Freres to utilize  the
Sabatier  brand  name for cutlery as  well  as  flatware,
serveware,  bakeware and dinnerware line extensions.  The
licensing  agreement  extends  for  twenty  years   until
December  31, 2023 and may be automatically  renewed  for
two additional ten-year terms at our option.

DBK - Daniel Boulud Kitchen Agreements

The  Company also acquired from Excel on July  23,  2004,
three  licensing  and endorsement agreements  with  Dinex
Licensing to utilize the DBK Daniel Boulud Kitchen brands
for  cutlery  (expires June 30, 2006), cookware,  kitchen
gadgets,  dinnerware and bakeware (expires September  30,
2006),   and  flatware,  glassware,  barware  and   vases
(expires  December 31, 2008).  DBK cutlery, cookware  and
utensils  are  the  inspiration  of  4-star  chef  Daniel
Boulud.   The licenses renew automatically for successive
one  year  terms provided the agreements are not  earlier
terminated  by  either party and certain minimum  royalty
requirements are met.

Joseph Abboud Agreement

Another  license agreement acquired from  Excel  on  July
23,2004  is  with JA Apparel Corp. for the Joseph  Abboud
Environments  brand  for  use  on  flatware,  dinnerware,
glassware, textile, tableware and giftware products.  The
license extends to  December 31, 2007, and may be renewed
with the consent of  the licensor.



                            6

Products

The  Company designs, develops and markets a broad  range
of  branded consumer products used in the home, including
Kitchenware,  Cutlery  and Cutting Boards,  Bakeware  and
Cookware,  Pantryware  and  Spices,  Tabletop  and   Bath
Accessories.   We  have  a design  and  development  team
consisting of 33 professional designers and engineers who
create   new   products,  packaging,  and   merchandising
concepts.    In   2004,   we  developed   or   redesigned
approximately 600 individual products.  Our products  are
marketed  under various trade names including Farberware,
KitchenAid, Cuisinart, Hoffritz, Sabatier(R),  DBK-Daniel
Boulud Kitchen(TM), Joseph Abboud Environments(R), Roshco(R),
Baker's Advantage(R), Kamenstein(R), Casa-Moda(R), Hoan(R),
Gemco(R) and :USE(R).  Our products are manufactured to our
specifications,  primarily in the  People's  Republic  of
China, and are generally shipped fully assembled.


Kitchenware

The  Company  sells  over 4,000 kitchenware  items  under
various  trade  names  including Farberware,  KitchenAid,
Hoffritz,  Gemco  and  Hoan.  Our  kitchenware   products
include  tools  and gadgets used in the  preparation  and
serving  of  meals,  functional  glassware  products  for
storing  and dispensing food and condiments and  barbeque
tools and accessories. These items are typically packaged
cards,  which  generally are hung on  racks  for  maximum
point  of sale display visibility. We also provide J-Hook
and Clip Strip merchandising systems to retail customers,
especially  supermarkets and mass  merchants,  to  create
additional selling space and to trigger impulse buying.

Some  of  the key items developed during 2004  under  the
KitchenAid  brand  include  a  salad  spinner,  mandoline
slicer,  silicone  brushes and a  variety  of  innovative
specialty  peelers  and  fruit  slicers.   In  2004,   we
introduced a high-end line of Farberware Industrial tools
and  gadgets,  featuring a completely new  look  for  the
brand,  a  new line of silicone-over-steel kitchen  tools
with  chrome-plated zinc alloy castings, 20 new items  of
barbecue  tools,  as  well as  a  line  of  over  50  new
Farberware  Innovations items that include  a  number  of
potentially   patentable   inventions,   which   can   be
incorporated  into  all  of  the  Farberware  kitchenware
lines. Over 50 new functional glassware items were added,
including the new Swirl Glass collection, offered in both
open  stock and sets, plus new oil and vinegar sets,  oil
bottles,  and glass pitchers, all with colored tops.  The
Company  has also developed a new Facet Glass collection,
bringing   an   elegant,  upscale  look  to   affordable,
functional glassware.

New  kitchenware  items planned for 2005 include  further
expansion of KitchenAid branded products and new lines of
innovative  Farberware and Hoffritz utensils.   With  the
acquisition  of Excel the Company will also be  marketing
kitchenware under the Sabatier brand name.

Cutlery and Cutting Boards

The  Company  sells kitchen cutlery under  a  variety  of
trade  names including Farberware, Cuisinart, KitchenAid,
Sabatier,  DBK Daniel Bouloud and Hoffritz.   Cutlery  is
sold individually, in blister packages, in boxed sets and
in   sets  fitted  into  wooden  counter  blocks,   resin
carousels  and stainless carousels.  Some Cuisinart  open
stock  cutlery  is sold in reusable hard plastic  locking
cases.  We also sell a full range of cutting boards  made
of polyethylene, wood, glass and acrylic.  These products
are  distributed  under  several  trade  names  including
Farberware, KitchenAid, Cuisinart and Hoffritz.  We  also
package   cutting  boards  with  cutlery   items   and/or
kitchenware.

                            7


A major development in 2004 was the introduction of three
full   lines  of  KitchenAid  cutlery,  pursuant  to   an
expansion  of our license from the Whirlpool Corporation.
We have designed and developed 45 cutlery SKUs, all using
a  similar design concept; however each line incorporates
different materials. One line has handles made out of all
stainless steel; one utilizes heavy-duty poly-resin;  and
one   features  the  world's  first  series  of  silicone
handles,  combining  the benefits of  comfort  and  slip-
resistance.  The knives are offered in open stock as well
as  countertop  wood block sets, a molded  block,  and  a
revolving carousel block. Each line is moderately  priced
for distribution at all levels of retail trade. Shipments
of  KitchenAid  cutlery began in the  fourth  quarter  of
2004.

In  addition,  the Company introduced a  fourth  line  of
Cuisinart  cutlery  in  2004,  utilizing  the  same  high
quality standards, but with a distinctly different handle
design and incorporating a cast metal cap on the back  of
the  handle.   Also introduced in 2004 was  the  patented
Cuisinart  Knife Vault, a knife block designed  to  match
today's   professional-looking  kitchens  with   built-in
mechanisms making it virtually childproof.

In  Cuisinart cutting boards, the Company debuted a  line
of   heavy-duty  polypropylene  boards,   a   series   of
polypropylene  with  non-slip  Santoprene-corner  boards,
curved wood paddle boards, and the patented Chop 'N Slide
board in both wood and polypropylene.

Farberware Classic forged cutlery, in both a 14-Piece and
23-Piece gift block set were major additions, as were the
Farberware  Bamboo  cutting  board  collection  and  wood
cutting boards.  In all lines of cutlery, the traditional
Japanese   "Santoku"  knife  was  the  signature   piece,
combining  ancient technique with modern  technology  and
design.


New  cutlery  items  planned  for  2005  include  further
expansion  of  KitchenAid branded cutlery sets  and  open
stock  items  and  with  the acquisition  of  Excel,  the
Company   will  also  be  marketing  cutlery  under   the
prestigious Sabatier and  DBK Daniel Bouloud brands.

Bakeware and Cookware

The  Company  sells  a  variety of  bakeware  and  baking
related  products  under the Roshco, KitchenAid,  Baker's
Advantage  and Hoffritz trade names.  This  product  line
includes baking, measuring, and rangetop products such as
metal  and  silicone  cake and pie pans,  cookie  sheets,
muffin  pans,  drip  pans, bake,  roast  and  loaf  pans,
scraper  sets,  whisks,  cutters,  rolling  pins,  baking
shells,  baking  cups,  measuring devices,  thermometers,
timers,   pizza  stones,  fondues,  woks,  ceramics   and
coasters.

In   2004,   the  KitchenAid  brand  lines   of   premium
bakeware  were expanded to include aluminum  versions  of
the  patented "Slider" cookie sheets, silicone  specialty
baking  pans, silicone baking mats, gift sets in silicone
bakeware,  and  combinations of metal pans with  silicone
liners.   The  Company  also  introduced  14   items   in
Roshco branded silicone bakeware, many of which feature a
wire-frame carrying "sled".

The  Company  also  markets a diverse  line  of  products
catering   to   the   growing  trend   of   casual   home
entertaining, encompassing items such as barware,  buffet
servers  and warmers, and innovative devices for tabletop
cooking.  These products are marketed under the Hoffritz,
Farberware and Casa-Moda brands.

                            8



The  home  entertaining trend continued to be  strong  in
2004.    We  introduced the new "Tabletop  Grill",  which
allows for smokeless cooking right at the dining table in
2004  and  expanded our line of patented  S'mores  makers
with  the  Hershey's  brand ceramic  S'mores  maker.  The
Hershey's brand ceramic "Kiss" fondue was also added,  as
were  the  ceramic  inserts  that  convert  all  of   the
Company's S'mores makers into dessert fondues.

In 2004, Splash, an assortment of barware items utilizing
a  combination of colored plastic and steel with non-skid
bases,  was expanded to include a pitcher, chip and  dip,
and  coasters, in new opaque colors. A series of  ceramic
buffetware was introduced, including a party laptray,  3-
section sauce dish, flatware caddy, chip and dip,  2-tier
dessert  server, 4-section serving dish, gravy boat  with
built-in candle warmer, and a double-decker buffet  stand
with candle warmers.

New  bakeware and cookware items planned for 2005 include
expansion  of KitchenAid silicone bakeware products,  the
introduction of KitchenAid ceramic bakeware and with  the
acquisition of Excel, the Company will also be  marketing
bakeware and cookware under the Sabatier brand name.

Pantryware and Spices

In  September  2000, with the acquisition of  Kamenstein,
the Company began marketing pantryware, teakettles, spice
racks  and home organization accessories.  These products
are   distributed  under  the  trade  names   Kamenstein,
Farberware, Hoffritz, Mrs. K's Organics, and PerfectTear.
Our  pantryware  lines are manufactured  in  wood,  wire,
stainless steel and mixed media and include bread  boxes,
mug  holders,  paper towel dispensers,  spice  carousels,
mail   caddies,   enamel  teakettles,   stainless   steel
teakettles,   storage  and  organization   products   and
hardwood message centers.  Organic and non-organic spices
are  sold  separately  in gift packs.   These  items  are
manufactured  to  our specifications outside  the  United
States; however, spice containers are filled domestically
in our Winchendon, Massachusetts facility.

The  patented   PerfectTear   Paper  Towel  Holder  was
introduced in 2003, in five designs and in four materials
and  finishes (stainless steel, wood, chrome,  and  satin
nickel).  In 2004, 36 new PerfectTear designs were added,
while  also  broadening the material choices  to  include
antiqued bronze, polycarbonate, ceramic and wire.  Two of
the  30 newly developed spice racks were significant, the
Commercial Stainless Steel spice racks in three sizes and
the  stainless  steel "Jar Tower" spice  racks.  We  also
developed and introduced a full line of Bamboo pantryware
and  a  new  and  patented line of magnetic  storage  and
organization  canisters for the kitchen and home  office,
along  with a new sift and pour dispenser cap  for  spice
bottles.

Bath Accessories

With  the  acquisition of :USE in October  2003,  we  now
market  upscale contemporary decorative hardware, mirrors
and   lighting   for  the  bath  and  decorative   window
accessories  under  the  :USE  trade  name.   Since   the
purchase,  three new lines of product have been developed
for  introduction in 2005, totaling over  70  items,  all
targeted  for  the more moderately priced retail  segment
with many featuring innovative and potentially patentable
items.   One  of  these  lines is  specifically  targeted
towards the back to school market and will make it simple
and  inexpensive for students to accessorize their  bath.
The other two new lines showcase new designs and concepts
like  an expanding towel bar, as well as a toilet  tissue
holder that  utilizes  the  patented  technology  of  the
PerfectTear Paper Towel holders.

                            9



Tabletop

In  July  2004, with the acquisition Excel,  the  Company
began  to  market tabletop products under well-recognized
brand   names,  including  Sabatier,  Farberware,  Joseph
Abboud   Environments,  DBK-Daniel  Boulud  Kitchen   and
Legnoart, all of which are licensed,  and Retroneu Design
Studio,  which is owned. The Excel acquisition  broadened
our  product  categories adding flatware, dinnerware  and
drinkware  to  the product categories we offer.  Flatware
includes  knives,  forks and spoons; dinnerware  includes
plates,   bowls,  cups,  and  accessories  and  drinkware
products  include beverage glasses as well  as  pitchers,
vases and related accessories.

For 2005, the Company is planning on introducing over  50
new  patterns of flatware, dinnerware and drinkware  with
increased  placement in the Company's  existing  customer
base.


Sources of Supply

The  Company  sources its products from approximately  98
suppliers  located primarily in the People's Republic  of
China,  and  to  a  lesser extent in the  United  States,
Taiwan,  Thailand, Malaysia, Indonesia, Germany,  France,
Korea,  Czechoslovakia, Italy, India and Hong Kong.   For
the fiscal year ended December 31, 2004 our three largest
suppliers  provided  us  with approximately  54%  of  the
products  we  distributed, as compared  to  62%  for  the
fiscal  year ended December 31, 2003.  This concentration
of  sourcing  in certain key vendors is  a  risk  to  our
business.  Furthermore, because our product  lines  cover
thousands of products, many products are produced for  us
by  only  one  or two manufacturers.  An interruption  of
supply  from  any of these manufacturers  could  have  an
adverse impact on our ability to fill orders on a  timely
basis.  However, we believe other manufacturers with whom
we  do  business would be able to increase production  to
fulfill our requirements.

The  Company's  policy is to maintain several  months  of
supply  of inventory and, accordingly, we order  products
substantially in advance of the anticipated time  of  its
sale  to  our customers.  While we do not have any  long-
term  formal  arrangements with any of our suppliers,  in
certain  instances,  particularly  with  respect  to  the
manufacture  of  cutlery, we place firm  commitments  for
products  several months in advance of  receipt  of  firm
orders  from our customers.  Our arrangements  with  most
manufacturers  allow  for flexibility  in  modifying  the
quantity,  composition and delivery dates of each  order.
All purchase orders are in United States dollars.


Customers

The  Company's products are sold primarily in the  United
States  to  approximately  900 customers  including  mass
merchants,  specialty stores, national chains, department
stores,    warehouse   clubs,   supermarkets,   off-price
retailers  and  home centers, as well  as  through  other
channels of distribution. During the years ended December
31, 2004, 2003 and 2002, Wal-Mart Stores, Inc. (including
Sam's Clubs) accounted for approximately 24%, 29% and 20%
of  net sales, respectively.  No other customer accounted
for  10% or more of the Company's net sales during  2004,
2003  or  2002.   For the years ended December 31,  2004,
2003  and  2002, our ten largest customers accounted  for
approximately   59%,   62%  and   56%   of   net   sales,
respectively.

                           10


Marketing and Distribution


The  Company distributes its products through  a  diverse
nationwide  retail  customer base  of  approximately  900
customers  including  mass merchants,  specialty  stores,
national  chains,  department  stores,  warehouse  clubs,
supermarkets,  off-price retailers and home  centers,  as
well  as  through  other channels  of  distribution,  and
through  its  Farberware outlet stores.  The  20  largest
customers  are  each  serviced by an in-house  team  that
includes   representatives  from  our  sales,  marketing,
merchandising and product development departments.  This
team  effort enables us to  maximize  the sales  of  our
products to each of these customers.  We believe  we have
developed  close  and  collaborative  relationships  with
our major customers, for whom we often develop  specific
versions and packaging of  our  product lines to be sold
in their stores.

The  Company  operates  approximately  60  retail  outlet
stores  in 31 states under the Farberware name.  In  2004
under  an  agreement  with the Meyer  Corporation,  Meyer
Corporation  assumed responsibiity for merchandising  and
for stocking Farberware cookware products in the  stores,
received  all  revenue  from  store  sales  of Farberware
cookware, occupied 30% of the space  in  each store  and
reimbursed us for 30% of the  operating  expenses  of the
stores.  We utilize the  outlet  stores  to  sell  excess
inventory, overstock and discontinued items.  The Company
also  uses  the outlet stores  to  test certain marketing
techniques  we develop  prior  to  using  such techniques
with  our  customers.  In 2003 Meyer Corporation occupied
50% of each stores space during the first nine months  of
the year and 30% of each stores space in  the final three
months of the year.  The outlet  stores represented  8.4%,
6.9% and 7.8% of  the  Company's  net sales in 2004, 2003
and 2002, respectively.

The  Company's 550,000 square foot distribution  facility
in  Robbinsville, New Jersey is our largest  distribution
facility  and  most of our products are  shipped  to  our
customers from that facility.  This advanced distribution
facility  was  designed to enable us to comply  with  the
current "just-in-time" delivery requirements of our major
customers,  as  well  as  to  enable  us  to   meet   the
increasingly   more   stringent  requirements   that   we
anticipate  will  be  imposed  upon  us  by  our   retail
customers in the foreseeable future.


Competition

The  markets for Kitchenware, Cutlery and Cutting Boards,
Bakeware  and  Cookware, Pantryware and Spices,  Tabletop
and  Bath Accessories are highly competitive and  include
numerous domestic and foreign competitors, some of  which
are  larger than we are.  The primary competitive factors
in  selling such products to retailers are consumer brand
name  recognition, quality, packaging, breadth of product
line,  distribution capability, prompt delivery and price
to the consumer.


                           11

Patents and Trademarks

The  Company  has licenses for the following  trademarks:
KitchenAid  under  a license from Whirlpool  Corporation,
Cuisinart   under  a  license  from  Conair  Corporation,
Farberware,  Sabatier, Joseph Abboud  Environments,  DBK-
Daniel  Boulud Kitchen, Legnoart and Hershey's.  We  also
use  a  number  of owned trademarks, primarily  Hoffritz,
Baker's  Advantage, Roshco, Kamenstein,  Tristar,  Gemco,
:USE,  Hoan  and Retroneu Design Studio.  The  Farberware
trademark  is  licensed  under  a  200-year  royalty-free
agreement.   We consider these trademarks significant  to
our  competitive position. Some of these  trademarks  are
registered  in the United States and others  have  become
distinctive marks as to which we have acquired common law
rights.

The  Company also owns several design and utility patents
expiring from 2004 to 2023 on the overall design of  some
of  our  products.  We acquired patents,  trademarks  and
copyrights  as part of the Hoffritz, Roshco,  Kamenstein,
:USE  and  Excel acquisitions that expire  from  2004  to
2022.   We  believe that the expiration  of  any  of  our
patents would not have a material adverse effect  on  our
business.


Seasonality

The  Company's  business and working  capital  needs  are
highly  seasonal,  with a significant majority  of  sales
occurring in the third and fourth quarters. In 2004, 2003
and  2002,  net  sales for the third and fourth  quarters
combined  accounted for 63%, 66% and 61% of total  annual
net  sales, respectively, and operating profit earned  in
the third and fourth quarters combined accounted for 92%,
97%  and  100%  of  total  annual profits,  respectively.
Inventory  levels increase primarily in the June  through
October  time  period in anticipation of the  pre-holiday
shipping season.


Backlog


The  Company's backlog at December 31, 2004 and 2003  was
$10,568,000  and $5,242,000, respectively.   The  Company
expects  to  fill  the  2004 backlog  during  2005.   The
Company  does  not believe that backlog is indicative  of
its  future results of operations or prospects.  Although
the  Company  seeks  commitments from customers  well  in
advance  of  shipment dates, actual confirmed orders  are
typically  not  received  until  close  to  the  required
shipment dates.

Employees

As  of  December 31, 2004, the Company had 751  full-time
employees,  of  whom  7  were employed  in  an  executive
capacity,  100  in  sales, marketing, design  or  product
development  capacities, 97 in financial,  administrative
or  clerical capacities, 220 in  distribution  capacities
and  327  were  outlet  store  personnel.   None  of  the
Company's employees are represented by a labor union. The
Company considers its employee relations to be good.

Regulatory Matters

Certain  of  the  products the Company  manufactures  are
subject  to the jurisdiction of the U.S. Consumer Product
Safety Commission (CPSC).  Our spice packing facility  in
Winchendon, Massachusetts is subject to regulation by the
Food and Drug Administration (FDA).



                           12


ITEM 2. PROPERTIES

The  following table describes the facilities (other than
the  outlet  stores)  at which the Company  operates  its
business:

<table>
<caption>
<s>
       <c>              <c>         <c>       <c>         <c>
                                Approximate  Owned       Lease
Description/Use of                Square      or      Expiration
    Property        Location     Footage    Leased       Date

Corporate           Westbury,
headquarters        New York      47,000     Owned        N/A


Distribution        Robbinsville
facility            New Jersey    550,000    Leased      7/9/16

Showroom/Office     Bentonville,
                    Arkansas       3,750     Leased      5/31/07

Kamenstein          Elmsford,      6,200     Leased      3/31/09
headquarters        New York

Kamenstein          Winchendon,
distribution        Massachusetts  169,000    Owned       N/A
facility

Showroom/Office     Zhuhai,         4,000    Leased      4/19/06
                    China

Showroom/Office     Shanghai,       1,800    Leased      9/14/06
                    China

Sales Office        Chicago,         750     Leased     12/15/05
                    Illinois
</table>

In  addition to the properties listed above, the  Company
leases  approximately 60 stores in retail outlet  centers
located  in 31 states throughout the United States.   The
stores range in size from approximately 2,000 square feet
to  5,500  square feet.  The terms of these leases  range
from  month-to-month to five years with expiration  dates
beginning  in  January  2005 and extending  through  July
2009.

Subject to certain provisions in the lease agreement  for
the  Robbinsville, New Jersey distribution facility,  the
Company  has  three separate renewable  options  each  of
which would extend the term of the lease for a period  of
five years.

The  Company  no  longer  occupies  approximately  13,000
square  feet of leased office space located in  Westbury,
New  York under a lease that will expire on May 31,  2006
and intends to sublease this space.


ITEM 3. LEGAL PROCEEDINGS

The  Company  has,  from time to time, been  involved  in
various legal proceedings.  The Company believes that all
current litigation is routine in nature and incidental to
the  conduct  of  our business, and  that  none  of  this
litigation, if determined adversely to us, would  have  a
material  adverse  effect on our  consolidated  financial
position or results of operations.


ITEM  4.  SUBMISSION  OF MATTERS TO A  VOTE  OF  SECURITY
HOLDERS

Not applicable.
                           13


PART II

ITEM  5.  MARKET  FOR THE REGISTRANT'S COMMON  STOCK  AND
RELATED STOCKHOLDER MATTERS

The  Company's  Common Stock has been  traded  under  the
symbol  "LCUT"  on The NASDAQ National Market  ("NASDAQ")
since  its  initial public offering in  June  1991.   The
Board  of  Directors  of  the Company  has  authorized  a
repurchase  of up to 3,000,000 of its outstanding  shares
of Common Stock in the open market.  Through December 31,
2004,  a  cumulative total of 2,128,000 shares of  Common
Stock  had  been repurchased and retired  at  a  cost  of
approximately $15,235,000.  There were no repurchases  in
2004 or 2003.

The  following  table sets forth the high and  low  sales
prices for the Common Stock of the Company for the fiscal
periods indicated as reported by NASDAQ.

<table>
<caption>
<s>
                        2004            2003
<c>                  <c>     <c>     <c>     <c>
                    High     Low     High    Low

  First Quarter     $17.65  $13.41   $7.10   $4.68

  Second Quarter    $22.79  $17.78   $7.93   $6.30

  Third Quarter     $22.98  $14.85  $10.50   $6.43

  Fourth Quarter    $15.90  $11.74  $17.12   $9.84

</table>

The  Company  estimates that at December 31, 2004,  there
were approximately 2,000 beneficial holders of the Common
Stock of the Company.

The  Company is authorized to issue 2,000,000  shares  of
Series B Preferred Stock, par value of One Dollar ($1.00)
each,  none  of which is outstanding.    The  Company  is
also authorized to issue 100 shares of Series A Preferred
Stock,  par  value of One Dollar ($1.00)  each,  none  of
which is outstanding.
The  Company paid quarterly cash dividends of $0.0625 per
share,  or  a  total annual cash dividend  of  $0.25  per
share, on its Common Stock during each of 2004 and  2003.
The  Board of Directors currently intends to continue  to
pay  quarterly  cash dividends of $0.0625  per  share  of
Common  Stock  for the foreseeable future,  although  the
Board  may  in  its  discretion determine  to  modify  or
eliminate such dividends at any time.

The  following  table  summarizes  the  Company's  equity
compensation plans as of December 31, 2004:

<table>
<caption>
<s>
     <c>           <c>            <c>             <c>
                                               Number of
                                              securities
                                               remaining
                Number of                    available for
              securities to    Weighted     future issuance
                be issued       average       under equity
              upon exercise    exercise    compensation plans
                   of          price of    (excluding securities
               outstanding    outstanding     reflected in
Plan category    options        options        column (a))
                   (a)            (b)             (c)
Equity
compensation
plans approved
by security
holders          694,807         $7.59          949,500

Equity
compensation
plans not
approved by
security
holders               --            --               --

Total            694,807         $7.59          949,500
</table>

                           14

ITEM 6. SELECTED FINANCIAL DATA

The  selected consolidated income statement data for  the
years  ended  December 31, 2004, 2003 and 2002,  and  the
selected  consolidated balance sheet data as of  December
31,  2004  and 2003, have been derived from the Company's
audited   consolidated  financial   statements   included
elsewhere  in  this  Annual  Report  on  Form  10-K.  The
selected consolidated income statement data for the years
ended  December  31,  2001 and  2000,  and  the  selected
consolidated balance sheet data as of December 31,  2002,
2001  and  2000,  are  derived from audited  consolidated
financial  statements  of  the  Company  which  are   not
included in this Annual Report on Form 10-K.  The Company
acquired  the business and certain assets of  Kamenstein.
in  September 2000, of  :USE in October 2003, of Gemco in
November 2003 and of Excel in July 2004. This information
should   be   read  together  with  the   discussion   in
"Management's  Discussion  and  Analysis   of   Financial
Condition  and  Results of Operations" and the  Company's
consolidated  financial statements  and  notes  to  those
statements  included elsewhere in this Annual  Report  on
Form 10-K.

          (in thousands except per share data)
 <table>
 <caption>
 <s>
                                      Year Ended December 31,
<c>                            <c>        <c>      <c>      <c>      <c>
                               2004      2003     2002      2001      2000
INCOME STATEMENT DATA:
Net sales                    $189,458  $160,355  $131,219  $135,068  $121,124

Cost of sales                 111,497    92,918    73,145    75,626    70,189
Distribution expenses          22,830    21,030    22,255    22,037    16,555
Selling, general and
 administrative expenses       40,282    31,762    28,923    30,427    26,882
Income from operations         14,849    14,645     6,896     6,978     7,498
Interest expense                  835       724     1,004     1,015       730
Other income, net                (60)      (68)      (66)      (98)      (82)

Income before income taxes     14,074    13,989     5,958     6,061     6,850
Income taxes                    5,602     5,574     2,407     2,449     2,786
Income from continuing
 operations                    $8,472    $8,415    $3,551    $3,612    $4,064
Basic earnings per common
 share from continuing
 operations                     $0.77     $0.79     $0.34     $0.34     $0.37
Weighted average shares -
 basic                         10,982    10,628    10,516    10,492    10,995

Diluted earnings per common
 share from continuing
 operations                     $0.75     $0.78     $0.34     $0.34     $0.37
Weighted average shares and
 common share equivalents -
 diluted                       11,226    10,754    10,541    10,537    11,079

Cash dividends paid per common
 share                          $0.25     $0.25     $0.25     $0.25     $0.25
</table>

<table>
<caption>
<s>
                                               December 31,
<c>                              <c>      <c>      <c>     <c>      <c>
                                2004      2003     2002    2001     2000
BALANCE SHEET DATA:
Current assets                $102,543  $88,284  $66,189  $75,486  $73,280
Current liabilities             52,913   46,974   32,809   44,925   34,074
Working capital                 49,630   41,310   33,380   30,561   39,206
Total assets                   156,335  136,736  113,369  124,856  113,307
Short-term borrowings           19,400   16,800   14,200   22,847   10,746
Long-term debt                   5,000        -        -        -        -
Stockholders' equity            92,938   86,081   78,309   78,061   77,517
</table>

                           15


Effective  September  2002,  the  Company  sold  its  51%
controlling  interest in Prestige Italia, Spa  ("Prestige
Italy"),   and,  together  with  its  minority   interest
shareholder,    caused   Prestige   Haushaltwaren    GmbH
("Prestige  Germany", and together with  Prestige  Italy,
the  "Prestige Companies") to sell all of its receivables
and  inventory to a European housewares distributor.  The
results  of operations of the Prestige Companies  through
the  date  of  disposal  are  reflected  as  discontinued
operations  and are therefore excluded from the  selected
consolidated income statement data presented above.

Certain selling, general and administrative expenses have been
reclassified to distribution expenses in 2003, 2002, 2001  and
2000 to conform with the current year's presentation.



                           16


     ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF
      FINANCIAL CONDITION AND RESULTS OF OPERATIONS

                  RESULTS OF OPERATIONS
General
The  following  discussion should be read in  conjunction
with  the  consolidated  financial  statements  for   the
Company and notes thereto filed under item 8.

OVERVIEW

The Company is a leading designer, developer and marketer
of a broad range of branded consumer products used in the
home,  including Kitchenware, Cutlery and Cutting Boards,
Bakeware  and  Cookware, Pantryware and Spices,  Tabletop
and  Bath Accessories.  Products are marketed under brand
names including Farberware(R), KitchenAid(R), Cuisinart(R),
Hoffritz(R), Sabatier(R), DBK-Daniel Boulud Kitchen(TM), Joseph
Abboud Environments(R), Roshco(R), Baker's Advantage(R),
Kamenstein(R), Casa-Moda(R), Hoan(R), Gemco(R) and :USE(R). The
Company  uses the Farberware(R) brand name for kitchenware,
cutlery and cutting boards and bakeware pursuant to a 200-
year  royalty-free  license.  The  Company  licenses  the
KitchenAid(R), Cuisinart(R), Farberware(R) (for flatware and
dinnerware), Sabatier(R), DBK-Daniel Boulud Kitchen(TM) and
Joseph  Abboud  Environments(R) trade  names  pursuant  to
licenses granted by the owners of those brands. All other
brand  names  listed  above are owned.   Several  product
lines  are marketed within each of the Company's  product
categories and under brands primarily targeting  moderate
to  medium  price points, through every  major  level  of
trade.

Over  the last several years, sales growth has come from:
(i)    expanding   product   offerings   within   current
categories,   (ii)   developing  and  acquiring   product
categories   and   (iii)   entering   new   channels   of
distribution,  primarily  in  the  United  States.    Key
factors  in the Company's growth strategy have been,  and
will continue to be, the selective use and management  of
strong  brands and the ability to provide a steady stream
of new products and designs.

For  the  year  ended December 31, 2004, net  sales  were
$189.5  million, which represented an 18.1%  growth  over
the  previous year.  The combined net sales in  2004  for
the  Gemco,  :USE  and  Excel businesses  that  had  been
acquired  during  the past 15 months, were  approximately
$14.3   million  compared  to  $0.6  million   in   2003.
Excluding the impact of these acquisitions, net sales for
2004  were  approximately $175.2 million, a  9.6%  growth
over  2003.   The  9.6% increase in sales  was  primarily
attributable  to  the  continuing growth  in  demand  for
KitchenAid  branded  products  and  higher  Outlet  Store
sales,  offset  by lower sales in 2004 of  the  Company's
S'mores  Maker.  Net sales for the Outlet Stores in  2004
were  $15.9  million compared to $11.0 million  in  2003.
The  sales  growth for the Outlet Stores was  principally
attributable  to the Company assuming responsibility  for
an  additional  20%  of the floor space  in  each  store,
effective October 1, 2003.

The   Company's  gross  profit  margin  is   subject   to
fluctuation  due primarily to product mix  and,  in  some
instances, customer mix.  In 2004 our gross profit margin
declined  as  a substantial portion of our  sales  growth
came  from  sales  of KitchenAid branded products,  which
generate  lower  margins  due  to  the  added   cost   of
royalties,  and  increased sales of other product  lines,
including  Gemco functional glassware and Excel products,
that generate lower gross profit margins.

Our operating profit margin declined in 2004 due to three
factors:  (i) the $14.3 million in sales for the recently
acquired  Gemco,  :USE and Excel businesses  generated  a
small  operating  loss in 2004, (ii) the distribution  of
the Company's products through its outlet stores generated
higher  sales  and   a  larger  operating loss  in   2004
compared  to 2003 and (iii)added personnel costs incurred
in  2004 to expand the product design group, the overseas
sourcing   department   and  our  sales   and   marketing
departments  to accommodate future growth.  In  addition,
the  Company  incurred in excess of  $900,000  of  direct
expenses  in  2004  related to Sarbanes-Oxley  compliance
work.

                           17

The  Company's  business and working  capital  needs  are
highly  seasonal,  with a significant majority  of  sales
occurring in the third and fourth quarters. In 2004, 2003
and  2002,  net  sales for the third and fourth  quarters
combined  accounted for 63%, 66% and 61% of total  annual
net  sales, respectively, and operating profit earned  in
the third and fourth quarters combined accounted for 92%,
97%   and   100%  of  total  annual  operating   profits,
respectively. Inventory levels increase primarily in  the
June  through October time period in anticipation of  the
pre-holiday shipping season.


Critical Accounting Policies and Estimates
Management's   Discussion  and  Analysis   of   Financial
Condition   and  Results  of  Operations  discusses   the
Company's  consolidated financial statements, which  have
been  prepared  in accordance with accounting  principles
generally  accepted in the United States. The preparation
of these financial statements requires management to make
estimates  and  assumptions  that  affect  the   reported
amounts  of assets and liabilities and the disclosure  of
contingent  assets and liabilities at  the  date  of  the
financial statements and the reported amounts of revenues
and  expenses during the reporting period. On an on-going
basis,  management evaluates its estimates and judgments,
including those related to inventories. Management  bases
its  estimates and judgments on historical experience and
on   various  other  factors  that  are  believed  to  be
reasonable under the circumstances, the results of  which
form  the  basis for making judgments about the  carrying
values  of  assets and liabilities that are  not  readily
apparent  from other sources. Actual results  may  differ
from  these  estimates  under  different  assumptions  or
conditions.  The Company's accounting policies  are  more
fully  described in Note A of the consolidated  financial
statements.   The  Company believes  that  the  following
discussion   addresses   the  Company's   most   critical
accounting  policies,  which  are  those  that  are  most
important  to the portrayal of the Company's consolidated
financial condition and results of operations and require
management's  most  difficult,  subjective  and   complex
judgments.

Merchandise   inventories,  consisting   principally   of
finished goods, are priced under the lower-of-cost (first-
in,  first-out  basis)  or market method.   Reserves  for
excess  or  obsolete inventory reflected in the Company's
consolidated balance sheets at December 31, 2004 and 2003
are   determined   to  be  adequate  by   the   Company's
management; however, there can be no assurance that these
reserves  will prove to be adequate over time to  provide
for  ultimate  losses in connection  with  the  Company's
inventory.  The Company's management periodically reviews
and  analyzes  inventory reserves based on  a  number  of
factors  including,  but not limited to,  future  product
demand   of   items   and  estimated   profitability   of
merchandise.

The Company is required to estimate the collectibility of
its   accounts  receivable.  A  considerable  amount   of
judgment   is   required   in  assessing   the   ultimate
realization  of these receivables including  the  current
credit-worthiness   of   each  customer.    The   Company
maintains  allowances for doubtful accounts for estimated
losses  resulting from the inability of its customers  to
make  required  payments. If the financial conditions  of
the Company's customers were to deteriorate, resulting in
an   impairment  of  their  ability  to  make   payments,
additional allowances may be required.

Effective  January 1, 2002, the Company adopted Statement
of   Financial  Accounting  Standard  ("SFAS")  No.  141,
"Business  Combinations" and SFAS No. 142, "Goodwill  and
Other  Intangible  Assets". SFAS  No.  141  requires  all
business combinations initiated after June 30, 2001 to be
accounted for using the purchase method. Under  SFAS  No.
142, goodwill and intangible assets with indefinite lives
are  no  longer  amortized  but  are  reviewed  at  least
annually for impairment.  Accordingly, the Company ceased
amortizing goodwill effective January 1, 2002.  For  each
of  the  years  ended December 31, 2004 and December  31,
2003,  the Company completed its assessment.  Based  upon
such  reviews,  no  impairment to the carrying  value  of
goodwill was identified.

Effective January 1, 2002, the Company adopted SFAS  144,
"Accounting  for  Impairment or  Disposal  of  Long-Lived
Assets".  SFAS 144 requires that a long-lived asset shall
be  tested  for impairment whenever events or changes  in
circumstances indicate that its carrying amount  may  not
be recoverable.  For each of the years ended December 31,
2004  and  December 31, 2003, the Company  completed  its
assessment.   Based upon such reviews, no  impairment  to
the   carrying   value  of  any  long-lived   asset   was
identified.

                           18


The following table sets forth income statement data of
the Company as a percentage of net sales for the periods
indicated below:
<table>
<caption>
<s>
                                   Year Ended December 31,
 <c>                             <c>        <c>           <c>
                                 2004       2003         2002
 Net sales                       100.0 %    100.0 %      100.0 %
 Cost of sales                    58.9       57.9         55.7
 Distribution expenses            12.0       13.1         17.0
 Selling, general and
  administrative expenses         21.2       19.8         22.0
 Income from operations            7.9        9.2          5.3
 Interest expense                  0.4        0.5          0.8
 Other income, net                   -          -            -
 Income before income taxes        7.5        8.7          4.5
 Income taxes                      3.0        3.5          1.8
 Income from continuing
  operations                       4.5 %      5.2 %        2.7 %
</table>


2004 COMPARED TO 2003

Net Sales

Net  sales  in 2004 were $189.5 million, an  increase  of
approximately $29.1 million, or 18.1% higher  than  2003.
The  combined  net sales in 2004 for the Gemco  and  :USE
businesses acquired in the fourth quarter of 2003 and the
Excel  business that was acquired in July  2004,  totaled
approximately $14.3 million compared to $0.6  million  in
2003.  The Outlet Stores sales were $15.9 million in 2004
compared  to  $11.0 million in 2003.  Excluding  the  net
sales   attributable  to  the  Gemco,  :USE,  and   Excel
businesses  and  the  Outlet Stores,  net  sales  totaled
approximately $159.2 million, a 7.0% increase over 2003's
sales  of  $148.7  million.  The increase  in  sales  was
primarily  attributable to increased sales of  KitchenAid
branded  products in the Company's kitchenware,  bakeware
and cutlery product lines and, to a lesser extent, higher
sales  of its pantryware products.  These sales increases
in  2004  were  offset primarily by lower  sales  of  the
Company's   S'mores  Maker.   Sales  of  Farberware   and
Cuisinart  branded  cutlery  and  Roshco branded bakeware
also declined in 2004.

The  Outlet  Stores  sales  increased  to  $15.9  million
compared  to  $11.0 million in 2003.  The  Outlet  Stores
sales  growth was principally attributable to the Company
assuming  responsibility for 70% of  the  space  in  each
store, effective October 1, 2003, compared to 50% of  the
space  in  prior  periods.   The  Outlet  Stores  had  an
operating  loss of $1.3 million in 2004, compared  to  an
operating loss of  $1.0 million in 2003.


Cost of Sales

Cost of sales for 2004 was $111.5 million, an increase of
approximately  $18.6 million, or 20.0%  more  than  2003.
Cost  of sales as a percentage of net sales increased  to
58.9%  in 2004 from 57.9% in 2003, primarily as a  result
of  higher  sales  of KitchenAid branded  products  which
generate  lower  margins  due  to  the  added  costs   of
royalties and an increase in sales of other products that
carry   lower  gross  profit  margins,  including   Gemco
functional glassware products and Excel products.

Distribution Expenses

Distribution   expenses,  which  primarily   consist   of
warehousing expenses, handling costs of products sold and
freight-out  expenses, were $22.8  million  for  2004  as
compared  to  $21.0  million for  2003.   In  2003  these
expenses included relocation charges, duplicate rent  and
other  costs associated with the Company's move into  its
Robbinsville, New Jersey distribution facility  amounting
to $0.7 million.  No such expenses were incurred in 2004.
Excluding   these  moving  related  costs,   distribution
expenses  were 12.3% higher in 2004 as compared to  2003.
However,  as  a  percentage of  net  sales,  distribution
expenses,   excluding   the   aforementioned   relocation
charges, were 12.0% in 2004 as compared to 12.7% in 2003.
This   improved   relationship  reflects  primarily   the
benefits  of labor savings and efficiencies generated  by
our main distribution center in Robbinsville, New Jersey.


                           19

Selling, General and Administrative Expenses

Selling,  general  and administrative expenses  for  2004
were  $40.3  million,  an increase of  $8.5  million,  or
26.8%,  from 2003.  The increase in selling, general  and
administrative expenses was primarily attributable to the
following:   increased Outlet Store  operating  expenses,
resulting from the Company being responsible for  70%  of
the  space and expenses of each store for the last  three
months  of  2003 and all of 2004 compared to 50%  of  the
space  and  expenses  of each store for  the  first  nine
months  of  2003;  additional operating expenses  of  the
:USE,  Gemco and Excel businesses recently acquired;  the
higher  personnel costs associated with planned personnel
increases  in  the  product design  group,  the  overseas
sourcing  department and sales and marketing  departments
and expenses related to Sarbanes-Oxley compliance work.


Interest Expense

Interest  expense for 2004 was $0.8 million, an  increase
of $0.1 million or 15.3%, from 2003.

Income Taxes

Income taxes for each of 2004 and 2003 were $5.6 million.
Income taxes as a percentage of income before taxes
remained consistent from year-to-year at approximately
40%.
                           20


2003 COMPARED TO 2002

Net Sales

Net  sales  in 2003 were $160.4 million, an  increase  of
approximately $29.1 million, or 22.2% higher  than  2002.
The  increase in sales volume was attributable  primarily
to  increased  shipments  of KitchenAid  branded  kitchen
tools  and  gadgets  and bakeware,  the  Company's  newly
designed   S'mores   Makers  and  Kamenstein   pantryware
products.

The  Outlet  Stores  sales  increased  to  $11.0  million
compared  to  $10.3 million in 2002.  The  Outlet  Stores
became  responsible for 70% of the space and expenses  in
each store, effective October 1, 2003, compared to 50% of
the  space  and  expenses in prior periods.   The  Outlet
Stores  had  an operating loss of $1.0 million  in  2003,
compared to an operating loss of  $0.1 million in 2002.



Cost of Sales

Cost of sales for 2003 was $92.9 million, an increase  of
approximately  $19.8 million, or 27.0%  more  than  2002.
Cost  of sales as a percentage of net sales increased  to
57.9% in 2003 from 55.7% in 2002, due primarily to higher
sales  of licensed branded products which generate  lower
margins due to the added costs of royalties and a  higher
cost  of  sales-to-net sales relationship for  Kamenstein
products  in  2003.   In addition, the amount  of  direct
import  sales increased in 2003.  These sales  relate  to
products shipped directly from contract manufacturers  to
the  Company's retail customers and therefore carry lower
gross  profit  margins  as  the  pricing  of  such  sales
recognizes   that  the  Company  does   not   incur   any
warehousing or distribution costs.


Distribution Expenses

Distribution   expenses,  which  primarily   consist   of
warehousing expenses, handling costs of products sold and
freight-out  expenses, were $21.0  million  for  2003  as
compared  to  $22.2  million for  2002.   These  expenses
included  relocation charges, duplicate  rent  and  other
costs  associated  with  the  Company's  move  into   its
Robbinsville, New Jersey distribution facility  amounting
to   $0.7  million  in  2003 and $2.2  million  in  2002.
Excluding   these  moving  related  costs,   distribution
expenses were 1.2% higher in 2003 as compared to 2002 due
to   higher  depreciation  expense  related  to   capital
expenditures  for the new automated  distribution  system
and related equipment, offset by lower payroll costs.  As
a   percentage  of  net  sales,  distribution   expenses,
excluding  the  aforementioned relocation charges,   were
12.7%  in  2003  as  compared to  15.3%  in  2002.   This
improved  relationship  reflects the  benefits  of  labor
savings generated by the new systems in our Robbinsville,
New Jersey  distribution facility.


Selling, General and Administrative Expenses

Selling,  general  and administrative expenses  for  2003
were $31.8 million, an increase of $2.8 million, or 9.8%,
from   2002.   The  increase  in  selling,  general   and
administrative  expenses  was primarily  attributable  to
increased  personnel costs, including  planned  personnel
additions  in  the sales and product design  departments,
increased commission expense related to the higher  sales
volume and higher consulting fees.


Interest Expense

Interest expense for 2003 was $0.7 million, a decrease of
$0.3  million,  or  27.9%, from 2002.   The  decrease  is
attributable  to  a  decrease in  the  average  level  of
borrowings  outstanding during 2003 under  the  Company's
secured, revolving credit facility.

Income Taxes

Income taxes for 2003 were $5.6 million, an increase of
$3.2 million or 131.6%, from 2002.  The increase in
income taxes is directly related to the increase in
income before taxes from 2002 to 2003.  Income taxes as a
percentage of income before taxes remained consistent
from year-to-year at approximately 40%.

                           21




LIQUIDITY AND CAPITAL RESOURCES

The Company's principal sources of cash to fund liquidity
needs are: (i) cash provided by operating activities  and
(ii) borrowings available under its credit facility.  Its
primary  uses  of funds consist of capital  expenditures,
acquisitions,  funding  for  working  capital  increases,
payments of principal and interest on its debt and payment
of cash dividends.

At  December  31,  2004, the Company had  cash  and  cash
equivalents of $1.7 million, compared to $1.2 million  at
December  31,  2003; working capital was  $49.6  million,
compared  to  $41.3  million at December  31,  2003;  the
current  ratio was 1.94 to 1 compared to  1.88  to  1  at
December  31,  2003;  and borrowings increased  to  $24.4
million at December 31, 2004 compared to $16.8 million at
December  31,  2003.   The increase  in  working  capital
primarily   resulted  from  an  increase  in  merchandise
inventories  offset  in part by an increase  in  accounts
payable and trade acceptances and accrued expenses.

Cash  provided  by operating activities was approximately
$4.4  million, primarily resulting from net income before
depreciation,  amortization,  provisions  for  losses  on
accounts  receivable  and  other  non-cash  charges   and
increased   income  taxes  payable  offset  by  increased
merchandise  inventories, decreased accounts payable  and
trade  acceptances and accrued expenses.   Cash  used  in
investing  activities  was  approximately  $9.9  million,
which  consisted of purchases of property  and  equipment
and   the   cash  paid  in  connection  with  the   Excel
acquisition.   Net cash provided by financing  activities
was approximately $6.0 million, primarily as a result  of
an  increase  in short and long-term borrowings  and  the
proceeds  from the exercise of stock options,  offset  by
cash dividends paid.

Capital  expenditures were $2.9 million in 2004 and  $2.2
million in 2003.  Total planned capital expenditures  for
2005  are  estimated at $5.0 million.  These expenditures
are  expected to be funded from current operations,  cash
and  cash  equivalents and, if necessary, from borrowings
under the Company's secured credit facility.

As  of  December  31,  2004,  the  Company's  contractual
obligations were as follows (in thousands of dollars):
<table>
<caption>
<s>
                         Payments Due by Period
<c>              <c>        <c>      <c>     <c>      <c>
                            Less                      More
Contractual                than 1    1-3     3-5     Than 5
 Obligations     Total      Year    Years   Years     Years
Operating
 Leases         $40,194   $5,941   $8,929   $6,705   $18,619
Capitalized
 Leases           1,204      331      581      292         -
Short-term debt  19,400   19,400        -        -         -
Long-term debt    5,000        -        -    5,000         -
Royalty License
 Agreements      11,103    3,618    7,439       46         -
Employment
 Agreements       5,312    3,157    2,155        -         -
Totals          $82,213  $32,447  $19,104  $12,043   $18,619

</table>

On  July 28, 2004, the Company entered into a $50 million
five-year,   secured   credit   facility   (the   "Credit
Facility")  with  a  group of banks and,  in  conjunction
therewith,  canceled  its $35 million  secured,  reducing
revolving  credit  facility which was due  to  mature  in
November 2004.  Borrowings under the Credit Facility  are
secured  by all of the assets of the Company.  Under  the
terms of the Credit Facility, the Company is required  to
satisfy    certain    financial   covenants,    including
limitations on indebtedness and sale of assets; a minimum
fixed   charge  ratio;  a  maximum  leverage  ratio   and
maintenance of a minimum net worth.  Borrowings under the
credit facility have different interest rate options that
are  based on an alternate base rate, the LIBOR rate  and
the  lender's  cost of funds rate, plus in  each  case  a
margin  based  on a leverage ratio.  As of  December  31,
2004, the Company had outstanding $0.4 million of letters
of  credit and trade acceptances, $19.4 million of short-
term  borrowings and a $5.0 million term loan  under  its
Credit Facility and, as a result, the availability  under
the  Credit Facility was $25.2 million.  The $5.0 million
long-term loan is non-amortizing, bears interest at 5.07%
and matures in August 2009.  Interest rates on short-term
borrowings  at December 31, 2004 ranged from  3.3125%  to
5.25%.

                           22

Products are sold to retailers primarily on 30-day credit
terms,  and  to  distributors primarily on 60-day  credit
terms.

The  Company  believes that its cash and cash equivalents
plus   internally   generated  funds   and   its   credit
arrangements will be sufficient to finance its operations
for the next twelve months.

The  results of operations of the Company for the periods
discussed   have  not  been  significantly  affected   by
inflation  or foreign currency fluctuations. The  Company
negotiates  all of its purchase orders with  its  foreign
manufacturers    in   United   States   dollars.    Thus,
notwithstanding  any fluctuations in foreign  currencies,
the  Company's cost for a purchase order is generally not
subject  to  change after the time the order  is  placed.
However,  the  weakening  of  the  United  States  dollar
against local currencies could lead certain manufacturers
to   increase  their  United  States  dollar  prices  for
products.  The  Company believes  it  would  be  able  to
compensate for any such price increase.

ITEM  7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES  ABOUT
MARKET RISK

Market  risk represents the risk of loss that may  impact
the   consolidated   financial   position,   results   of
operations or cash flows of the Company.  The Company  is
exposed  to  market  risk  associated  with  changes   in
interest  rates.  The Company's revolving credit facility
bears  interest  at  variable rates and,  therefore,  the
Company is subject to increases and decreases in interest
expense   on  its  variable  rate  debt  resulting   from
fluctuations  in  interest rates.   There  have  been  no
changes  in  interest rates that would  have  a  material
impact on the consolidated financial position, results of
operations  or  cash flows of the Company  for  the  year
ended December 31, 2004.

ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

The Company's Consolidated Financial Statements as of and
for  the  years  ended December 31,  2004  and  2003  are
included herein commencing on page F-1.

The following is a summary of the unaudited quarterly
results of operations for the years ended December 31,
2004 and 2003.

<table>
<caption>
<s>
                               Three Months Ended
<c>                        <c>    <c>      <c>      <c>
                           3/31   6/30     9/30     12/31
                      (in thousands, except per share data)
2004

Net sales               $37,129  $33,029  $51,241  $68,059
Cost of sales            21,689   19,154   30,553   40,100
Net income                  345      203    2,584    5,340
Basic earnings per common
 share                    $0.03    $0.02    $0.23    $0.48
Diluted earnings per
 common share             $0.03    $0.02    $0.23    $0.47

2003

Net sales               $24,284  $29,950  $44,068  $62,053
Cost of sales            13,426   17,003   25,552   36,936
Net (loss) income         (602)      724    2,887    5,408
Basic (loss) earnings per
 common share           ($0.06)    $0.07    $0.27    $0.50
Diluted (loss) earnings
 per common share       ($0.06)    $0.07    $0.27    $0.49

</table>

The quarterly results of operations for the periods ended
September  30,  2004 and December 31,  2004  include  the
operations of Excel acquired in July 2004.

ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON
ACCOUNTING AND FINANCIAL DISCLOSURE.

None.

                           23

ITEM 9A.  CONTROLS and PROCEDURES

Management's   Evaluation  of  Disclosure  Controls   and
Procedures

The term disclosure controls and procedures is defined in
the  Securities  Exchange Act of 1934,  as  amended  (the
"Exchange Act") or Rules 13a-15(e) and 15d-15(e)  of  the
Exchange  Act.   This  term refers to  the  controls  and
procedures of a company that are designed to ensure  that
information  required to be disclosed by the  company  in
the  reports  that  it files under the  Exchange  Act  is
recorded,  processed, summarized and reported within  the
time  periods  specified by the Securities  and  Exchange
Commission.   An  evaluation  was  performed  under   the
supervision  and with the participation of the  Company's
management, including its Chief Executive Officer ("CEO")
and Chief Financial Officer ("CFO"), of the effectiveness
of the Company's disclosure controls and procedures as of
December  31,  2004.   Based  on  that  evaluation,   the
Company's   management,  including  the  CEO   and   CFO,
concluded  that  the  Company's disclosure  controls  and
procedures  were  effective  as  of  December  31,  2004.
During the quarter ended on December 31, 2004, there  was
no   change  in  the  Company's  internal  control   over
financial reporting that has materially affected,  or  is
reasonably  likely  to materially affect,  the  Company's
internal control over financial reporting.


Management's  Report on Internal Control  over  Financial
Reporting

Management of the Company is responsible for establishing
and maintaining effective internal control over financial
reporting as defined in Rule 13a-15(f) under the Exchange
Act.   The  Company's  internal  control  over  financial
reporting  is  designed to provide  reasonable  assurance
regarding the reliability of financial reporting and  the
preparation of financial statements for external purposes
in   accordance  with   accounting  principles  generally
accepted in the United States of America.

Because  of  inherent limitations, internal control  over
financial   reporting   may   not   prevent   or   detect
misstatements.  Therefore, even those systems  determined
to  be  effective  can provide only reasonable  assurance
with  respect  to  financial  statement  preparation  and
presentation.

As  required by Section 404 of the Sarbanes-Oxley Act  of
2002,  management  assessed  the  effectiveness  of   the
Company's internal control over financial reporting as of
December  31,  2004  using  the  criteria  set  forth  in
Internal  Control - Integrated Framework  issued  by  the
Committee  of  Sponsoring Organizations of  the  Treadway
Commission   ("COSO").    Based   on   this   assessment,
management  believes that, as of December 31,  2004,  the
Company's  internal control over financial reporting  was
effective based on those criteria.

During   this  process  the  Company  identified  control
opportunities,  none  of  which  constituted  a  material
weakness,  and implemented a process to investigate  and,
as  appropriate, remediate such matters.  The Company  is
continuing  to review, evaluate, document  and  test  our
internal  control and procedures and may  identify  areas
where  disclosure and additional corrective measures  are
advisable  or required.  The Company will also  look  for
methods to improve its overall system of controls.

Management's  assessment  of  the  effectiveness  of  the
Company's internal control over financial reporting as of
December 31, 2004, has been audited by Ernst & Young LLP,
the  independent  registered public accounting  firm  who
also   audited   the  Company's  consolidated   financial
statements.   Ernst & Young LLP's attestation  report  on
management's assessment of the Company's internal control
over financial reporting appears on page F-3.



                           24

PART III

ITEMS 10, 11, 12, 13 and 14

Information  required under these items is  contained  in
the  Company's 2005 Proxy Statement , which will be filed
with  the  Securities and Exchange Commission within  120
days after the close of the Company's fiscal year covered
by  this  Form  10-K.  Accordingly, this  information  is
therefore incorporated herein by reference.

                           25



PART IV

ITEM  15.  EXHIBITS,  FINANCIAL  STATEMENT  SCHEDULES  AND
           REPORTS ON FORM 8-K

(a)   (1)  and  (2) - see list of Financial Statements  and
      Financial Statement Schedule on F-1.

(b)   Reports on Form 8-K in the fourth quarter of 2004.

      On  November 4, 2004, the Company filed a report  on
      Form  8-K  announcing  results  of  operations  and
      financial  condition  for its third  quarter  ended
      September 30, 2004.

      On  November 8, 2004, the Company filed a report  on
      Form  8-K  announcing that Mr. Ronald  Shiftan  had
      been elected Vice Chairman of the Board.

(c)   Exhibits*:


Exhibit
No.   Description

3.1   Restated Certificate of Incorporation of the Company
      (incorporated herein by reference to Exhibit 3[a] to
      Form   S-1   [No.   33-40154]   of   Lifetime   Hoan
      Corporation).

3.2   Amendment  dated  June  9,  1994  to  the   Restated
      Certificate of Incorporation of the Company (incorporated
      herein by reference to the December 31, 1994 Form 10-K
      [No. 1-19254] of Lifetime Hoan Corporation).

3.3   By-Laws  of  the  Company  (incorporated  herein  by
      reference to Exhibit 3[b] to Form S-1 [No. 33-40154]
      of Lifetime Hoan Corporation).

10.1  Loan Agreement dated as of May 11, 1988 with Bank of
      New  York, as amended (incorporated by reference  to
      Exhibit 10[d] to Form S-1 [No. 33-40154] of Lifetime
      Hoan Corporation).

10.2  Amendment  No. 6 dated as of March 5,  1992  between
      Lifetime  Hoan Corporation and The Bank of New  York
      (incorporated by reference to the December 31,  1991
      Form   10-K   [No.   1-19254]   of   Lifetime   Hoan
      Corporation).

10.3  Stock Option Plan for key employees of Lifetime Hoan
      Corporation,  as amended June 9, 1994  (incorporated
      by reference to the December 31, 1994 Form 10-K [No.
      1-19254] of Lifetime Hoan Corporation).

10.4  Promissory notes dated December 17, 1985  of  Milton
      L.  Cohen, Jeffrey Siegel, Craig Phillips and Robert
      Phillips,  as amended (incorporated by reference  to
      Exhibit 10[f] to Form S-1 [No. 33-40154] of Lifetime
      Hoan Corporation).

                           26

10.5  Lease  to  Dayton, New Jersey premises dated  August
      20, 1987 and amendment between the Company and Isaac
      Heller  (incorporated by reference to Exhibit  10[h]
      to   Form  S-1  [No.  33-40154]  of  Lifetime   Hoan
      Corporation).

10.6  License  Agreement dated December 14,  1989  between
      the  Company  and Farberware, Inc. (incorporated  by
      reference  to  Exhibit 10[j] to Form  S-1  [No.  33-
      40154] of Lifetime Hoan Corporation).

10.7  License Agreement dated as of April 19, 1991 between
      the  Company and The Pillsbury Company (incorporated
      by  reference to Exhibit 10[m] to Form S-1 [No.  33-
      40154] of Lifetime Hoan Corporation).

10.8  Real Estate Sales Agreement dated October 28, 1993
      between the Company and The Olsten Corporation
      (incorporated by reference to the December 31, 1993
      Form 10-K [No. 1-19254] of Lifetime Hoan Corporation).

10.9  Amendment  to the Real Estate Sales Agreement  dated
      September  26,  1994  between the  Company  and  The
      Olsten  Corporation. (incorporated by  reference  to
      the  December  31, 1995 Form 10-K [No.  1-19254]  of
      Lifetime Hoan Corporation).

10.10 Lease to additional Dayton, New Jersey premises
      dated  December 7, 1994. (incorporated by  reference
      to  the December 31, 1995 Form 10-K [No. 1-19254] of
      Lifetime Hoan Corporation).

10.11 License  Agreement  dated  December  21,  1995
      between the Company and The Walt Disney Company.

10.12 Memorandum of purchase dated September 18, 1995
      between  the  Company and Alco Capital  Group,  Inc.
      (incorporated by reference to the September 30, 1995
      Form   10-Q   [No.   1-19254]   of   Lifetime   Hoan
      Corporation).

10.13 Registration Rights Agreement dated  September
      18, 1995 between the Company and Alco Capital Group,
      Inc. (incorporated by reference to the September 30,
      1995  Form  10-Q  [No.  1-19254]  of  Lifetime  Hoan
      Corporation).

10.14 Amendment No. 1 dated September 26, 1995 to the
      Lease   for   the  additional  Dayton,  New   Jersey
      premises.   (incorporated  by   reference   to   the
      September  30,  1995  Form  10-Q  [No.  1-19254]  of
      Lifetime Hoan Corporation).

10.15 Form  of  Extension  Agreement  dated  as  of
      December  15,  1995  between  Milton  L.  Cohen  and
      Lifetime Hoan Corporation (incorporated by reference
      to  the  January 8, 1996 Form 8-K [No.  1-19254]  of
      Lifetime Hoan Corporation).

10.16 Form  of  Extension  Agreement  dated  as  of
      December   15,  1995  between  Jeffrey  Siegel   and
      Lifetime Hoan Corporation (incorporated by reference
      to  the  January 8, 1996 Form 8-K [No.  1-19254]  of
      Lifetime Hoan Corporation).

10.17 Form  of  Extension  Agreement  dated  as  of
      December   15,  1995  between  Craig  Phillips   and
      Lifetime Hoan Corporation (incorporated by reference
      to  the  January 8, 1996 Form 8-K [No.  1-19254]  of
      Lifetime Hoan Corporation).

10.18 Asset   Purchase  Agreement  by  and  between
      Farberware, Inc., Far-b Acquisition Corp.,  Syratech
      Corporation  and  Lifetime Hoan  Corporation,  dated
      February 2, 1996.

10.19 Joint  Venture Agreement by and among Syratech
      Corporation,  Lifetime  Hoan Corporation  and  Far-b
      Acquisition Corp., dated February 2, 1996.

10.20 Employment Agreement dated April 7, 1996  with
      Milton L. Cohen (incorporated by reference to the March
      31, 1996 10-Q).

                           27

10.21 Employment Agreement dated April 7, 1996  with
      Jeffrey  Siegel  (incorporated by reference  to  the
      March 31, 1996 10-Q).

10.22 Employment Agreement dated April 7, 1996  with
      Craig  Phillips (incorporated by  reference  to  the
      March 31, 1996 10-Q).

10.23 Lifetime Hoan 1996 Incentive Stock Option Plan
      (incorporated by reference to the March 31, 1996 10-Q).

10.24 Lifetime Hoan 1996 Incentive Bonus Compensation
      Plan  (incorporated by reference to  the  March  31,
      1996 10-Q).

10.25 Meyer  Operating Agreement dated July 1,  1997
      between   Lifetime  Hoan  Corporation    and   Meyer
      Corporation and Amendment to Agreement dated July 1,
      1998.

10.26 Jeffrey  Siegel Employment Agreement Amendment
      No. 1, dated June 6, 1997

10.27 Milton L. Cohen Employment Agreement Amendment
      No. 1, dated June 6, 1997

10.28 Stock Purchase Agreement between Lifetime Hoan
      Corporation and  Roshco, Inc. dated August 10, 1998.

10.29 Stock Purchase Agreement between Lifetime Hoan
      Corporation and Meyer International Holdings Limited
      and Prestige Italiana, SPA dated September 2, 1999.

10.30 Stock Purchase Agreement between Lifetime Hoan
      Corporation and Meyer International Holdings Limited
      and Prestige Haushaltswaren GmbH, dated September 2,
      1999.

10.31 Asset Purchase Agreement between MK Acquisition
      Corp.,  a  wholly owned subsidiary of Lifetime  Hoan
      Corporation, and M. Kamenstein, Inc., dated September 28,
      2000.

10.32 Employment Agreement dated April 6, 2001
      between Jeffrey Siegel and Lifetime Hoan Corporation.

10.33 Consulting Agreement dated April 7, 2001
      between Milton L. Cohen and Lifetime Hoan Corporation.

10.34 Credit Facility Agreement between Lifetime Hoan
      Corporation and The Bank of New York, HSBC Bank USA,
      Citibank,  N.A., Wells Fargo Bank,  N.A.,  and  Bank
      Leumi USA, dated November 9, 2001.

10.35 Stock Sale Agreement of Prestige Italiana,  SPA,
      between    Lifetime    Hoan    Corporation,    Meyer
      International  Holdings Limited and  Meyer  Prestige
      Holdings Ltd and Meyer Prestige GmbH, dated  October
      11, 2002.

10.36 Consulting  Agreement dated October  1,  2002,
      between Lifetime Hoan Corporation and Ronald Shiftan.

10.37 Amendment  No.  6  to Outlet  Store  Operating
      Agreement, dated as of April 30, 2003 (the "Amendment",
      made  by and between Outlet Retail Stores, Inc.  and
      Cookware Concepts, Inc.

10.38 Robert McNally Employment Agreement dated July
      1, 2003.

10.39 Craig Phillips Employment Agreement dated July
      1, 2003.

10.40 Bruce Cohen Employment Agreement dated July  1,
      2003.

                           28

10.41 Evan Miller Employment Agreement dated July  1,
      2003.

10.42 Robert Reichenbach Employment Agreement  dated
      July 1, 2003.

10.43 Amendment   and   Restated  Credit   Facility
      Agreement between Lifetime Hoan Corporation and  the
      Bank of New York dated July 28, 2004.

21    Subsidiaries of the registrant

23    Consent of Ernst & Young LLP.

31.1  Certification   by  Jeffrey   Siegel,   Chief
      Executive  Officer, pursuant to  Rule  13a-14(a)  or
      Rule 15d-14(a) of the Securities and Exchange Act of
      1934,  as  adopted pursuant to Section  302  of  the
      Sarbanes-Oxley Act of 2002.

31.2  Certification   by  Robert   McNally,   Chief
      Financial  Officer, pursuant to  Rule  13a-14(a)  or
      Rule 15d-14(a) of the Securities and Exchange Act of
      1934,  as  adopted pursuant to Section  302  of  the
      Sarbanes-Oxley Act of 2002.

32    Certification   by  Jeffrey   Siegel,   Chief
      Executive   Officer,  and  Robert   McNally,   Chief
      Financial  Officer, pursuant to  18  U.S.C.  Section
      1350,  as  adopted pursuant to Section  906  of  the
      Sarbanes-Oxley Act of 2002.


*The  Company will furnish a copy of any of the  exhibits
listed  above upon payment of $5.00 per exhibit to  cover
the cost of the Company furnishing the exhibits.

  (d) Financial Statement Schedules - the response to this
      portion of Item 15 is submitted as a separate section of
      this report.

                           29


                       SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of
the Securities Exchange Act of 1934, the registrant has
duly caused this report to be signed on its behalf by the
undersigned, thereunto duly authorized.


                              Lifetime Hoan Corporation



                              /s/ Jeffrey Siegel
                              Jeffrey Siegel
                              Chairman of the Board
                               of Directors,
                              Chief Executive Officer,
                              President and Director


Pursuant to the requirements of the Securities Exchange
Act of 1934, this report has been signed below by the
following persons on behalf of the registrant and in the
capacities and on the dates indicated.

Signature               Title                           Date

/s/ Jeffrey Siegel   Chairman of the Board of       March 16, 2005
Jeffrey Siegel        Directors,
                     Chief Executive Officer,
                     President and Director

/s/ Robert McNally
Robert McNally       Vice-President - Finance       March 16, 2005
                      and Treasurer
                     (Principal Financial and
                      Accounting Officer)

/s/ Craig Phillips
Craig Phillips       Director                       March 16, 2005

/s/ Bruce Cohen
Bruce Cohen          Director                       March 16, 2005

/s/ Ronald Shiftan
Ronald Shiftan       Director                       March 16, 2005

/s/ Howard Bernstein
Howard Bernstein     Director                       March 16, 2005

/s/ Leonard Florence
Leonard Florence     Director                       March 16, 2005

/s/ Cherrie Nanninga
Cherrie Nanninga     Director                       March 16, 2005

/s/ William Westerfield
William Westerfield  Director                       March 16, 2005

/s/ Sheldon Misher
Sheldon Misher       Director                       March 16, 2005


                                             Exhibit 31.1
                      CERTIFICATIONS

I, Jeffrey Siegel, certify that:

   1. I have reviewed this annual report on Form 10-K of
      Lifetime Hoan Corporation ("the registrant");

   2. Based on my knowledge, this annual report does not
      contain any untrue statement of a material fact or omit
      to state a material fact necessary to make the statements
      made, in light of the circumstances under which such
      statements were made, not misleading with respect to the
      period covered by this annual report:

   3. Based on my knowledge, the financial statements, and
      other financial information included in this annual
      report, fairly present in all material respects the
      financial condition, results of operations and cash flows
      of the registrant as of, and for, the periods presented
      in this annual report;

   4. The registrant's other certifying officers and I are
      responsible for establishing and maintaining disclosure
      controls and procedures (as defined in Exchange Act Rules
      13a-15(e) and 15d-14 and internal control over financial
      reporting (as defined in Exchange Act Rules 13a-15(f) and
      15d-15(f))) for the registrant and have:

        a. designed such disclosure controls and procedures, or
           caused such disclosure controls and procedures to be
           designed under our supervision, to ensure that material
           information relating to the registrant, including its
           consolidated subsidiaries, is made known to us by others
           within those entities, particularly during the period in
           which this annual report is being prepared;
        b. designed such internal control over financial
           reporting, or caused such internal control over financial
           reporting to be designed under our supervision, to
           provide reasonable assurance regarding the reliability of
           financial reporting and the preparation of financial
           statements for external purposes in accordance with
           generally accepted accounting principles;
        c. evaluated the effectiveness of the registrant's
           disclosure controls and procedures and presented in this
           report our conclusions about the effectiveness of the
           disclosure controls and procedures, as of the end of the
           period covered by this report based on such evaluation;
           and
        d. disclosed in this report any change in the
           registrant's internal control over financial reporting
           that occurred during the registrant's most recent fiscal
           quarter that has materially affected or is reasonably
           likely to materially affect the registrant's internal
           controls over financial reporting; and

   5. The registrant's other certifying officers and I
      have disclosed, based on our most recent evaluation of
      internal control over financial reporting, to the
      registrant's auditors and the audit committee of
      registrant's board of directors (or persons performing
      the equivalent functions):
        a. all significant deficiencies in the design or
           operation of internal control over financial reporting
           which are reasonably likely to adversely affect the
           registrant's ability to record, process, summarize and
           report financial information; and
        b. any fraud, whether or not material, that involves
           management or other employees who have a significant role
           in the registrant's internal control over financial
           reporting.



Date:        March 16, 2005



__/s/ Jeffrey Siegel______________
Jeffrey Siegel
President and Chief Executive Officer


                                             Exhibit 31.2
                     CERTIFICATIONS

I, Robert McNally, certify that:

  1. I have reviewed this annual report on Form 10-K of
     Lifetime Hoan Corporation ("the registrant");

  2. Based on my knowledge, this annual report does not
     contain any untrue statement of a material fact or omit
     to state a material fact necessary to make the statements
     made, in light of the circumstances under which such
     statements were made, not misleading with respect to the
     period covered by this annual report:

  3. Based on my knowledge, the financial statements, and
     other financial information included in this annual
     report, fairly present in all material respects the
     financial condition, results of operations and cash flows
     of the registrant as of, and for, the periods presented
     in this annual report;

  4. The registrant's other certifying officers and I are
     responsible for establishing and maintaining disclosure
     controls and procedures (as defined in Exchange Act Rules
     13a-15(e) and 15d-14 and internal control over financial
     reporting (as defined in Exchange Act Rules 13a-15(f) and
     15d-15(f))) for the registrant and have:

       a. designed such disclosure controls and procedures, or
          caused such disclosure controls and procedures to be
          designed under our supervision, to ensure that material
          information relating to the registrant, including its
          consolidated subsidiaries, is made known to us by others
          within those entities, particularly during the period in
          which this annual report is being prepared;
       b. designed such internal control over financial
          reporting, or caused such internal control over financial
          reporting to be designed under our supervision, to
          provide reasonable assurance regarding the reliability of
          financial reporting and the preparation of financial
          statements for external purposes in accordance with
          generally accepted accounting principles;
       c. evaluated the effectiveness of the registrant's
          disclosure controls and procedures and presented in this
          report our conclusions about the effectiveness of the
          disclosure controls and procedures, as of the end of the
          period covered by this report based on such evaluation;
          and
       d. disclosed in this report any change in the
          registrant's internal control over financial reporting
          that occurred during the registrant's most recent fiscal
          quarter that has materially affected or is reasonably
          likely to materially affect the registrant's internal
          controls over financial reporting; and

  5. The registrant's other certifying officers and I
     have disclosed, based on our most recent
     evaluation of internal controls over financial
     reporting, to the registrant's auditors and the
     audit committee of registrant's board of directors
     (or persons performing the equivalent functions):
        a. All significant deficiencies in the design or
           operation of internal control over financial reporting
           which are reasonably likely to adversely affect the
           registrant's ability to record, process, summarize and
           report information; and
        b. Any fraud, whether or not material, that involves
           management or other employees who have a significant role
           in the registrant's internal control over financial
           reporting.


Date:        March 16, 2005



___/s/ Robert McNally___________
Robert McNally
Vice President and
Chief Financial Officer

            FORM 10-K - ITEM 15(a)(1) and (2)
                LIFETIME HOAN CORPORATION

  INDEX TO FINANCIAL STATEMENTS AND FINANCIAL STATEMENT
                        SCHEDULE


The following Financial Statements and Schedule of
Lifetime Hoan Corporation are included in Item 8.

Report of Independent Registered Public Accounting Firm          F-2
Report of Independent Registered Public Accounting Firm
 on Internal Control Over Financial Reporting                    F-3
Consolidated Balance Sheets as of December 31, 2004 and 2003     F-5
Consolidated Statements of Income for the
     Years ended December 31, 2004, 2003 and 2002                F-6
Consolidated Statements of Stockholders' Equity for the
     Years ended December 31, 2004, 2003 and 2002                F-7
Consolidated Statements of Cash Flows for the
     Years ended December 31, 2004, 2003 and 2002                F-8
Notes to Consolidated Financial Statements                       F-9


The following financial statement schedule of Lifetime Hoan Corporation
is included in Item 15 (d);

Schedule II - Valuation and qualifying accounts                  S-1





All other schedules in the applicable accounting regulation of the
Securities and Exchange Commission are not required under the related
instructions or are inapplicable, and therefore have been omitted.


                           F-1


            Report of Independent Registered Public Accounting Firm

To the Board of Directors and Stockholders of
Lifetime Hoan Corporation

We  have  audited  the accompanying consolidated  balance
sheets of Lifetime Hoan Corporation and subsidiaries (the
"Company")  as  of  December 31, 2004 and  2003  and  the
related  consolidated statements of income, stockholders'
equity, and cash flows for each of the three years in the
period ended December 31, 2004.  Our audits also included
the  financial statement schedule listed in the Index  at
Item 15(d).  These consolidated financial statements  and
schedule   are   the  responsibility  of  the   Company's
management.  Our responsibility is to express an  opinion
on  these  consolidated financial statements and schedule
based on our audits.

We conducted our audits in accordance with the  standards
of  the Public Company Accounting Oversight Board (United
States).   Those  standards  require  that  we  plan  and
perform  the  audit to obtain reasonable assurance  about
whether  the  financial statements are free  of  material
misstatement.   An audit includes examining,  on  a  test
basis, evidence supporting the amounts and disclosures in
the   financial  statements.   An  audit  also   includes
assessing  the accounting principles used and significant
estimates  made by management, as well as evaluating  the
overall  financial  statement presentation.   We  believe
that  our  audits  provide  a reasonable  basis  for  our
opinion.

In  our  opinion,  the financial statements  referred  to
above  present  fairly,  in all  material  respects,  the
consolidated   financial  position   of   Lifetime   Hoan
Corporation  at  December 31,  2004  and  2003,  and  the
consolidated results of its operations and its cash flows
for  each of the three years in the period ended December
31,   2004,  in  conformity  with  accounting  principles
generally  accepted in the United States.  Also,  in  our
opinion,  the related financial statement schedule,  when
considered  in relation to the basic financial statements
taken  as  a  whole,  presents  fairly  in  all  material
respects the information set forth therein.

We have also audited, in accordance with the standards of
the  Public  Company Accounting Oversight  Board  (United
States),  the  effectiveness of  the  Company's  internal
control over financial reporting as of December 31, 2004,
based  on  the criteria established in Internal Control--
Integrated   Framework  issued  by   the   Committee   of
Sponsoring  Organizations of the Treadway Commission  and
our report dated March 11, 2005, expressed an unqualified
opinion thereon.


Ernst & Young LLP

Melville, New York
March 11, 2005

                           F-2

 Report of Independent Registered Public Accounting Firm
      on Internal Control Over Financial Reporting

To the Board of Directors and Stockholders of
Lifetime Hoan Corporation

We  have audited management's assessment, included in the
accompanying  Report  by Management on  Internal  Control
over  Financial Reporting, that Lifetime Hoan Corporation
maintained  effective  internal  control  over  financial
reporting  as  of  December 31, 2004, based  on  criteria
established  in  Internal  Control-Integrated   Framework
issued  by  the Committee of Sponsoring Organizations  of
the  Treadway  Commission (the COSO  criteria).  Lifetime
Hoan   Corporation's   management  is   responsible   for
maintaining  effective  internal control  over  financial
reporting and for its assessment of the effectiveness  of
internal   control   over   financial   reporting.    Our
responsibility  is to express an opinion on  management's
assessment  and  an opinion on the effectiveness  of  the
company's internal control over financial reporting based
on our audit.

We  conducted our audit in accordance with the  standards
of  the Public Company Accounting Oversight Board (United
States). Those standards require that we plan and perform
the  audit  to obtain reasonable assurance about  whether
effective  internal control over financial reporting  was
maintained  in all material respects. Our audit  included
obtaining  an  understanding  of  internal  control  over
financial  reporting, evaluating management's assessment,
testing   and   evaluating  the  design   and   operating
effectiveness  of internal control, and  performing  such
other  procedures  as  we  considered  necessary  in  the
circumstances.  We  believe that  our  audit  provides  a
reasonable basis for our opinion.

A  company's internal control over financial reporting is
a   process  designed  to  provide  reasonable  assurance
regarding the reliability of financial reporting and  the
preparation of financial statements for external purposes
in   accordance   with   generally  accepted   accounting
principles.  A company's internal control over  financial
reporting includes those policies and procedures that (1)
pertain to the maintenance of records that, in reasonable
detail,  accurately and fairly reflect  the  transactions
and  dispositions  of  the assets  of  the  company;  (2)
provide   reasonable  assurance  that  transactions   are
recorded  as necessary to permit preparation of financial
statements   in   accordance  with   generally   accepted
accounting principles, and that receipts and expenditures
of  the  company  are being made only in accordance  with
authorizations  of  management  and  directors   of   the
company;  and (3) provide reasonable assurance  regarding
prevention    or   timely   detection   of   unauthorized
acquisition, use, or disposition of the company's  assets
that  could  have  a  material effect  on  the  financial
statements.

Because  of  its  inherent limitations, internal  control
over  financial  reporting  may  not  prevent  or  detect
misstatements.   Also, projections of any  evaluation  of
effectiveness to future periods are subject to  the  risk
that controls may become inadequate because of changes in
conditions,  or  that the degree of compliance  with  the
policies or procedures may deteriorate.

                           F-3

In  our  opinion, management's assessment  that  Lifetime
Hoan  Corporation  maintained effective internal  control
over  financial  reporting as of December  31,  2004,  is
fairly  stated, in all material respects,  based  on  the
COSO  criteria.   Also,  in our  opinion,  Lifetime  Hoan
Corporation   maintained,  in  all   material   respects,
effective internal control over financial reporting as of
December 31, 2004, based on the COSO criteria.

We also have audited, in accordance with the standards of
the  Public  Company Accounting Oversight  Board  (United
States), the consolidated balance sheets of Lifetime Hoan
Corporation and subsidiaries as of December 31, 2004  and
2003  and the related consolidated statements of  income,
stockholders'  equity, and cash flows  for  each  of  the
three years in the period ended December 31, 2004 and our
report  dated  March  11, 2005 expressed  an  unqualified
opinion thereon.


Ernst & Young LLP

Melville, New York
March 11, 2005

                           F-4





                LIFETIME HOAN CORPORATION

               CONSOLIDATED BALANCE SHEETS

            (in thousands, except share data)
<table>
<caption>
<s>

                                                       December 31,
<c>                                                  <c>          <c>
ASSETS                                               2004         2003
CURRENT ASSETS
  Cash and cash equivalents                         $1,741       $1,175
  Accounts receivable, less allowances of $3,477
   in 2004 and $3,349 in 2003                       34,083       31,977
  Merchandise inventories                           58,934       49,294
  Prepaid expenses                                   1,998        2,129
  Other current assets                               5,787        3,709
      TOTAL CURRENT ASSETS                         102,543       88,284

PROPERTY AND EQUIPMENT, net                         20,003       20,563
GOODWILL                                            16,200       16,145
OTHER INTANGIBLES, net                              15,284        9,530
OTHER ASSETS                                         2,305        2,214
                      TOTAL ASSETS                $156,335     $136,736

LIABILITIES AND STOCKHOLDERS' EQUITY
CURRENT LIABILITIES
  Short-term borrowings                             $19,400      $16,800
  Accounts payable and trade acceptances              7,892        8,405
  Accrued expenses                                   20,145       17,156
  Income taxes payable                                5,476        4,613
      TOTAL CURRENT LIABILITIES                      52,913       46,974

DEFERRED RENT & OTHER LONG-TERM LIABILITIES           2,072        1,593
DEFERRED INCOME TAX LIABILITIES                       3,412        2,088
LONG-TERM DEBT                                        5,000            -

STOCKHOLDERS' EQUITY
  Common stock, $.01 par value, shares
   authorized: 25,000,000; shares issued
   and outstanding: 11,050,349 in 2004
   and 10,842,540 in 2003                               111          109
  Paid-in capital                                    65,229       63,409
  Retained earnings                                  28,077       23,042
  Notes receivable for shares issued to
   stockholders                                       (479)        (479)
      TOTAL STOCKHOLDERS' EQUITY                     92,938       86,081

   TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY      $156,335     $136,736
</table>

     See notes to consolidated financial statements.


                           F-5

                LIFETIME HOAN CORPORATION

            CONSOLIDATED STATEMENTS OF INCOME
         (in thousands - except per share data)


<table>
<caption>
<s>
                                        Year Ended December 31,

<c>                                   <c>         <c>       <c>
                                     2004        2003       2002

Net Sales                         $189,458    $160,355    $131,219
Cost of Sales                      111,497      92,918      73,145
Distribution Expenses               22,830      21,030      22,255
Selling, General and
 Administrative Expenses            40,282      31,762      28,923

Income from Operations              14,849      14,645       6,896

Interest Expense                       835         724       1,004
Other Income, net                     (60)        (68)        (66)

Income Before Income Taxes          14,074      13,989       5,958

Income Taxes                         5,602       5,574       2,407

Income from Continuing Operations    8,472       8,415       3,551

Discontinued Operations:
  Loss from Operations, net of tax       -           -       (495)

  Loss on Disposal, net of income
   tax benefit of $225                   -           -       (811)

Total Loss from Discontinued
 Operations                              -           -     (1,306)

NET INCOME                          $8,472      $8,415      $2,245

BASIC INCOME PER COMMON SHARE
 FROM CONTINUING OPERATIONS          $0.77       $0.79       $0.34

DILUTED INCOME PER COMMON SHARE
 FROM CONTINUING OPERATIONS          $0.75       $0.78       $0.34

LOSS PER COMMON SHARE FROM
 DISCONTINUED OPERATIONS                 -           -     ($0.13)

BASIC INCOME  PER COMMON SHARE       $0.77       $0.79       $0.21

DILUTED INCOME  PER COMMON SHARE     $0.75       $0.78       $0.21

</table>


     See notes to consolidated financial statements.



                           F-6


                            LIFETIME HOAN CORPORATION

                 CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY
                                 (in thousands)
      <table>
      <caption>
      <s>
<c>                  <c>     <c>       <c>      <c>        <c>          <c>            <c>        <c>
                                                           Notes      Accumulated
                                                         Receivable     Other
                     Common Stock    Paid-in  Retained     from      Comprehensive            Comprehensive
                    Shares  Amount   Capital  Earnings  Stockholders  Income(Loss)     Total      Income

Balance at
 December 31, 2001  10,491   $105    $61,087   $17,660     ($486)        ($305)      $78,061

Net income for 2002                              2,245                                 2,245       $2,245
Exercise of stock
 options                70      1        318                                             319
Repayment of notes
 receivable                                                     7                          7
Foreign currency
 translation adjustment                                                     305          305          305
Comprehensive income                                                                               $2,550
Cash dividends                                 (2,628)                               (2,628)
Balance at
 December 31, 2002  10,561    106     61,405    17,277      (479)             -       78,309


Net income for 2003                              8,415                                 8,415
Tax Benefit on Exercise
 of Stock Options                        302                                             302
Exercise of stock
 options               282      3      1,702                                           1,705
Cash dividends                                 (2,650)                               (2,650)
Balance at
 December 31, 2003  10,843    109     63,409    23,042      (479)             -       86,081

Net income for 2004                              8,472                                 8,472
Tax Benefit on Exercise
 of Stock Options                        449                                             449
Exercise of stock
 options               207      2      1,371                                           1,373
Dividends declared                               (691)                                 (691)
Cash dividends                                 (2,746)                               (2,746)
Balance at
 December 31, 2004  11,050   $111    $65,229   $28,077     ($479)             -      $92,938
</table>

                 See notes to consolidated financial statements.
                                       F-7

                       LIFETIME HOAN CORPORATION

                 CONSOLIDATED STATEMENTS OF CASH FLOWS
                            (in thousands)
<table>
<caption>
<s>
                                               Year Ended December 31,
<c>                                          <c>          <c>          <c>
                                             2004        2003          2002
OPERATING ACTIVITIES
Net income                                  $8,472        $8,415     $2,245
Adjustments to reconcile net income to
  net cash provided by operating
  activities:
 Loss on sale of discontinued operations         -             -        811
 Depreciation and amortization               4,074         3,673      3,457
 Deferred income taxes                       (100)           105        133
 Deferred rent and other long-term
  liabilities                                  479           539        468
 Provision for losses on accounts
  receivable                                  (68)             8        386
 Reserve for sales returns and
  allowances                                 9,942         9,297      7,453
 Minority interest                               -             -      (476)
Changes in operating assets and
  liabilities, excluding the effects
  of the sale of the Prestige companies
  and the acquisitions of Excel, :USE
  and Gemco:
 Accounts receivable                      (10,658)      (21,008)    (6,880)
 Merchandise inventories                   (4,944)       (6,960)      1,022
 Prepaid expenses, other current assets
  and other assets                           (595)           177      1,853
 Accounts payable, trade acceptances
  and accrued expenses                     (3,485)         8,987    (6,122)
 Income taxes                                1,312         2,452      2,463

NET CASH PROVIDED BY OPERATING ACTIVITIES    4,429         5,685      6,813

INVESTING ACTIVITIES
Purchases of property and equipment, net   (2,911)       (2,213)    (1,807)
Proceeds from disposition of Prestige
 Companies                                       -             -        985
Acquisition of Excel                       (7,000)             -          -
Acquisitions of :USE and Gemco                   -       (3,964)          -

NET CASH USED IN INVESTING ACTIVITIES      (9,911)       (6,177)      (822)

FINANCING ACTIVITIES
Proceeds from (payments of) short-term
 borrowings, net                             2,600         2,600    (8,647)
Proceeds from long-term debt                 5,000             -          -
Proceeds from the exercise of stock
 options                                     1,373         1,705        318
Repayment of Note Receivable                     -             -          7
Payment of capital lease obligations         (179)          (50)          -
Cash dividends paid                        (2,746)       (2,650)    (2,628)

NET CASH PROVIDED BY (USED IN) FINANCING
 ACTIVITIES                                  6,048         1,605   (10,950)

    INCREASE (DECREASE) IN CASH AND CASH
          EQUIVALENTS                          566         1,113    (4,959)
 Cash and cash equivalents at beginning of
   year                                      1,175            62      5,021

CASH AND CASH EQUIVALENTS AT END OF YEAR    $1,741        $1,175        $62
</table>
            See notes to consolidated financial statements.

                                  F-8


                       LIFETIME HOAN CORPORATION

              NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

                           DECEMBER 31, 2004

NOTE  A - SIGNIFICANT ACCOUNTING POLICIES

  Organization  and  Business:  The  accompanying  consolidated   financial
statements  include the accounts of Lifetime Hoan Corporation  ("Lifetime")
and  its  wholly-owned  subsidiaries (collectively the  "Company"),  Outlet
Retail  Stores, Inc. ("Outlets"), Roshco, Inc. ("Roshco") and M. Kamenstein
Corp.  ("Kamenstein"), collectively, the "Company".    Effective  September
27,  2002,  the  Company  sold its 51% owned and  controlled  subsidiaries,
Prestige Italiana, Spa. ("Prestige Italy") and Prestige Haushaltswaren GmbH
("Prestige  Germany"  and,  together with  Prestige  Italy,  the  "Prestige
Companies").    Accordingly,  the  Company  has  classified  the   Prestige
Companies  business  as discontinued operations.  Significant  intercompany
accounts and transactions have been eliminated in consolidation.

      The Company is engaged in the design, marketing and distribution of a
broad  range  of consumer products used in the home, including kitchenware,
cutlery  and cutting boards, bakeware and cookware, pantryware and  spices,
tabletop and decorative bath accessories and markets its products  under  a
number  of  trade names, some of which are licensed. The Company sells  its
products primarily to retailers throughout the United States.

      The Company also operates approximately 60 retail outlet stores in 31
states under the Farberware(R) name.   Under an agreement  with  the  Meyer
Corporation,  Meyer  Corporation assumed  responsibility for  merchandising
and for stocking Farberware cookware products in  the stores, receives  all
revenue  from  sales  of Farberware cookware  and  since  October 31, 2003,
occupies 30% of the  space in  each store and reimburses the Company for 30%
of the operating expenses of  the  stores.  For the periods prior to October
1,  2003,  Meyer  was responsible  for  50% of the space in  each  store and
50% of  the  operating expenses of the stores.

  The  significant  accounting policies used  in  the  preparation  of  the
consolidated financial statements of the Company are as follows:

  Revenue  Recognition: Revenue is recognized when goods  are  shipped  and
title  of  ownership transfers to the customer.  Related freight-out  costs
are  included  in distribution expenses and amounted to $3.3 million,  $2.7
million and $2.7 million for 2004, 2003 and 2002, respectively.

       Distribution Expenses:  Distribution expenses primarily  consist  of
warehousing  expenses,  handling costs of products  sold  and  freight-out.
These  expenses include relocation charges, duplicate rent and other  costs
associated  with  the  Company's move into it's  Robbinsville,  New  Jersey
distribution facility, amounting to $0.7 million and $2.2 million  in  2003
and 2002, respectively.  No such expenses were incurred in 2004.

       Inventories:   Merchandise  inventories, consisting  principally  of
finished goods, are priced at the lower-of-cost (first-in, first-out basis)
or  market method.  Reserves for excess or obsolete inventory reflected  in
the Company's consolidated balance sheets at December 31, 2004 and 2003 are
considered adequate by the Company's management; however, there can  be  no
assurance  that  these  reserves will prove to be  adequate  over  time  to
provide for ultimate losses in connection with the Company's inventory.

       Accounts  Receivable:   The  Company is  required  to  estimate  the
collectibility  of  its  accounts  receivable.  A  considerable  amount  of
judgment  is  required  in  assessing the  ultimate  realization  of  these
receivables including the current credit-worthiness of each customer.   The
Company  maintains  allowances for doubtful accounts for  estimated  losses
resulting from the inability of its customers to make required payments. If
the  financial  conditions of the Company's customers were to  deteriorate,
resulting  in  an impairment of their ability to make payments,  additional
allowances may be required.

  Property  and  Equipment:  Property and  equipment  is  stated  at  cost.
Property   and  equipment  other  than  leasehold  improvements  is   being
depreciated under the straight-line method over the estimated useful  lives
of  the  assets.  Buildings and improvements are being depreciated over  30
years  and  machinery,  furniture,  and  equipment  over  3  to  10  years.
Leasehold improvements are depreciated over the term of the lease or  their
estimated useful lives, whichever is shorter.

  Cash Equivalents: The Company considers highly liquid instruments with  a
maturity of three months or less when purchased to be cash equivalents.

  Use  of  Estimates: The preparation of financial statements in conformity
with accounting principles generally accepted in the United States requires
management  to  make  estimates and assumptions  that  affect  the  amounts
reported in the financial statements and accompanying notes. Actual results
could differ from those estimates.

                                  F-9

                       LIFETIME HOAN CORPORATION

        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued

NOTE  A - SIGNIFICANT ACCOUNTING POLICIES (continued)

  Fair  Value  of  Financial  Instruments:  The  carrying  amounts  of  the
Company's  financial  instruments, including  cash  and  cash  equivalents,
accounts  receivable,  accounts payable and trade  acceptances  approximate
their  fair  values because of the short-term nature of these  items.   The
carrying  value  of short-term borrowings outstanding under  the  Company's
revolving  credit facility approximate fair value as such  borrowings  bear
interest  at  variable market rates.  The carrying value of long-term  debt
outstanding under the Company's revolving credit facility approximates fair
value of such debt and bears interest at the current market rate of 5.07%.

  Goodwill  and  Other Intangible Assets:  Effective January 1,  2002,  the
Company  adopted  Statement of Financial Accounting Standard  ("SFAS")  No.
141,  "Business  Combinations"  and  SFAS  No.  142,  "Goodwill  and  Other
Intangible  Assets".  SFAS  No.  141  requires  all  business  combinations
initiated  after  June  30, 2001 to be accounted  for  using  the  purchase
method.  Under SFAS No. 142, goodwill and intangible assets with indefinite
lives  are  no  longer  amortized but are reviewed at  least  annually  for
impairment.   The Company ceased amortizing goodwill effective  January  1,
2002.    The Company completed its annual assessment of goodwill impairment
in  the  fourth  quarters of 2004 and 2003.  Based upon  such  reviews,  no
impairment  to  the  carrying value of goodwill was  identified  in  either
period.

  Other   intangibles  consist  of  licenses,  trademarks  /  trade  names,
customer  relationships  and  product designs  acquired  pursuant  to  four
acquisitions  and  are  being amortized by the  straight-line  method  over
periods  ranging  from  4  to  40 years.   The  remaining  weighted-average
amortization  period  for  such  intangibles  is  approximately  28  years.
Accumulated amortization at December 31, 2004 and 2003 was $3.7 million and
$3.1  million,  respectively.  Amortization expense with respect  to  these
intangible assets for each of five succeeding fiscal years is estimated  to
be  as follows:  2005 - $677,000; 2006 - $677,000; 2007 - $677,000; 2008  -
$665,000; 2009 - $615,000.


  Amortization expense for the years ended December 31, 2004, December  31,
2003   and   December  31,  2002  was  $602,000,  $410,000  and   $390,000,
respectively.

         Long-Lived Assets:  The Company periodically reviews the  carrying
value  of  intangibles  and other long-lived assets for  recoverability  or
whenever events or changes in circumstances indicate that such amounts have
been  impaired. Impairment indicators include, among other conditions, cash
flow  deficits, a historic or anticipated decline in revenue  or  operating
profit  and  a material decrease in the fair value of some or  all  of  the
Company's  long-lived  assets. When indicators  are  present,  the  Company
compares  the  carrying  value of the asset to the  estimated  undiscounted
future  cash flows expected to be generated from the use of the asset.   If
these  estimated future cash flows are less than the carrying value of  the
asset,  the Company recognizes impairment to the extent the carrying  value
of  the  asset exceeds its fair value. Such a review has been performed  by
management and does not indicate an impairment of such assets.

    Income  Taxes:   Income taxes have been provided  using  the  liability
method.   Deferred income taxes have been provided  for to reflect the  net
tax  effects of temporary differences between the carrying amount of assets
and  liabilities for financial reporting purposes and the amounts used  for
income tax purposes.

  Earnings  Per  Share:  Basic earnings per share  have  been  computed  by
dividing  net  income  by  the weighted average  number  of  common  shares
outstanding  of  10,982,000 in 2004, 10,628,000 in 2003 and  10,516,000  in
2002.    Diluted  earnings  per share have been computed  by  dividing  net
income  by  the  weighted  average number  of  common  shares  outstanding,
including  the  dilutive effects of stock options, of 11,226,000  in  2004,
10,754,000 in 2003 and 10,541,000 in 2002.




                                 F-10


                       LIFETIME HOAN CORPORATION

        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued


  NOTE  A - SIGNIFICANT ACCOUNTING POLICIES (continued)

  Accounting for Stock Option Plan:  At December 31, 2004, the Company  had
a  stock option plan, which is more fully described in Note D.  The Company
accounts  for the plan under the recognition and measurement principles  of
APB Opinion No. 25, "Accounting for Stock Issued to Employees", and related
Interpretations.  No stock-based employee compensation cost is reflected in
net  income, as all options granted under those plans had an exercise price
equal  to the market values of the underlying common stock on the  date  of
grant.   The  following  table illustrates the effect  on  net  income  and
earnings  per  share if the Company had applied the fair value  recognition
provisions of Statement of Financial Accounting Standards ("SFAS") No. 123,
"Accounting   for   Stock-Based  Compensation"  to   stock-based   employee
compensation.

  <table>
  <caption>
  <s>
                                Year ended December 31,
                          (in thousands, except per share data)
    <c>                           <c>     <c>       <c>
                                 2004     2003     2002
  Net income, as reported       $8,472   $8,415   $2,245
  Deduct:  Total stock option
    employee compensation
    expense determined under
    fair value based method
    for all awards, net of
    related tax effects          (179)    (196)    (156)
  Pro forma net income          $8,293   $8,219   $2,089

  Earnings per share:
    Basic - as reported          $0.77    $0.79    $0.21
    Basic - pro forma            $0.76    $0.77    $0.20

    Diluted - as reported        $0.75    $0.78    $0.21
    Diluted - pro forma          $0.74    $0.76    $0.20
 </table>

     The  weighted average fair values of options granted during the  years
ended  December  31,  2004,  2003 and 2002 were  $5.90,  $2.57  and  $0.16,
respectively.  The fair values for these options was estimated at the  date
of  grant  using  a Black-Scholes option pricing model with  the  following
weighted-average assumptions:  risk-free interest rates of 3.73%, 3.37% and
3.47%  for 2004, 2003 and 2002, respectively; 1.55% dividend yield in 2004,
2.53%  dividend yield in 2003 and 4.33% dividend yield in 2002;  volatility
factor  of the expected market price of the Company's common stock of  0.37
in  2004,  0.41  in 2003 and 0.06 in 2002; and a weighted-average  expected
life  of  the  options of 6.0, 6.0 and 6.0 years in 2004,  2003  and  2002,
respectively.

     The  Black-Scholes  option valuation model was developed  for  use  in
estimating  the  fair  value  of  traded options,  which  have  no  vesting
restrictions  and  are fully transferable.  In addition,  option  valuation
models  require  the input of highly subjective assumptions  including  the
expected  stock  price  volatility.  Because the Company's  employee  stock
options  have characteristics significantly different from those of  traded
options,  and  because  changes  in the subjective  input  assumptions  can
materially  affect the fair value estimates, in management's  opinion,  the
existing models do not necessarily provide a reliable single measure of the
fair values of its employee stock options.

New Accounting Pronouncements:  In December 2004, the FASB issued Statement
of  Financial  Accounting  Standards  No.  123R,  Share-Based  Payment,  an
amendment  of  FASB  Statements No. 123 ("SFAS No. 123R").  SFAS  No.  123R
addresses  the accounting for transactions in which an enterprise exchanges
its  valuable  equity instruments for employee services. It also  addresses
transactions  in which an enterprise incurs liabilities that are  based  on
the  fair  values of the enterprise's equity instruments  or  that  may  be
settled  by  the  issuance  of  those equity instruments  in  exchange  for
employee  services.  For  public entities, the cost  of  employee  services
received  in  exchange  for  equity instruments, including  employee  stock
options,  would  be measured based on the grant-date fair  value  of  those
instruments. That cost would be recognized as compensation expense over the
requisite  service  period  (often  the  vesting  period).  Generally,   no
compensation cost would be recognized for equity instruments  that  do  not
vest.

                                 F-11

                       LIFETIME HOAN CORPORATION

        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued

NOTE  A - SIGNIFICANT ACCOUNTING POLICIES (continued)

     SFAS  No. 123R is effective for periods beginning after June 15, 2005.
SFAS No. 123R will apply to awards granted, modified, or settled in cash on
or  after  that date. Companies may choose from one of three  methods  when
transitioning to the new standard, which may include restatement  of  prior
annual  and  interim periods. The impact on EPS of expensing stock  options
will be dependent upon the method to be used for valuation of stock options
and the transition method determined by the Company. The total impact on an
annualized  basis could range from approximately $0.01 to $0.02 per  share-
diluted, assuming option grants continue at the same level as in 2004.

     Reclassifications:    Certain  selling,  general  and   administrative
expenses  have been reclassified to distribution expenses in 2003 and  2002
to conform with the current presentation.

                                 F-12

                       LIFETIME HOAN CORPORATION

        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued


NOTE B - ACQUISITIONS, DISPOSALS AND LICENSES

  Prestige  Acquisition  and Disposition: In September  1999,  the  Company
acquired  51%  of  the capital stock and controlling interest  in  each  of
Prestige Italiana, Spa ("Prestige Italy") and Prestige Haushaltswaren  GmbH
("Prestige  Germany"  and,  together with  Prestige  Italy,  the  "Prestige
Companies").  The Company paid approximately $1.3 million for its  majority
interests  in  the Prestige Companies. This acquisition was  accounted  for
using  the  purchase method and the Company recorded goodwill of  $586,000.
Effective September 27, 2002, the Company sold its 51% controlling interest
in  Prestige  Italy  and, together with its minority interest  shareholder,
caused Prestige Germany to sell all of its  receivables and inventory to a
European  housewares  distributor.   As  a  result  the  Company  received
approximately $1.0 million in cash on October 21, 2002.  The sale resulted
in a net loss of approximately $811,000 that includes  the   write-off  of
goodwill   of   approximately   $540,000.  Accordingly, the  Company  has
classified the Prestige Companies business  as discontinued operations.

     Gemco  Acquisition:  In November 2003, the Company acquired the assets
of  Gemco  Ware,  Inc.  ("Gemco"), a distributor  of  functional  glassware
products  for storing and dispensing food and condiments.  The  results  of
operations  of Gemco are included in the Company's consolidated  statements
of  income  from  the  date of acquisition.  This acquisition  enabled  the
Company  to  broaden  its kitchenware product lines to  include  functional
glassware.

     :USE Acquisition:   In October 2003, the Company acquired the business
and  certain  assets of the :USE - Tools for Civilization  Division  of  DX
Design  Express, Inc., which was a company focused on creating contemporary
lifestyle products for the home, including decorative hardware, mirrors and
lighting  for  the  bath, as well as decorative window  accessories.   This
acquisition enabled the Company to expand its product offering  to  include
bath  accessories.  The results of operations of :USE are included  in  the
Company's consolidated statements of income from the date of acquisition.


          In connection with the Gemco and :USE acquisitions, the total  of
the  purchase prices paid in cash, including associated expenses,  amounted
to  approximately  $4.0 million.   In connection with the :USE  acquisition
the  Company  is  also required to pay minimum contingent consideration  of
$300,000  ($100,000  in  each  of the years  2004  -  2006)  based  upon  a
percentage  of  net  sales of the :USE product line  up  to  a  maximum  of
$1,500,000  ($500,000 in each of the years 2004 - 2006).  The  acquisitions
were  accounted  for  under the purchase method and, accordingly,  acquired
assets  and  liabilities are recorded at their fair values. The allocations
of the purchase prices of the acquired businesses resulted in the following
condensed balance of assets being acquired (in thousands):

              <table>
              <caption>
              <s>
                <c>                           <c>
                                         Purchase Price
                                           Allocation
                Accounts receivable         $ 1,131
                Merchandise Inventories         944
                Other intangibles               940
                Goodwill                      1,248
                Total assets acquired       $ 4,263
              </table>

                                 F-13


                       LIFETIME HOAN CORPORATION

        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued


NOTE B - ACQUISITIONS, DISPOSALS AND LICENSES (continued)


           In  July  2004,  the Company acquired the business  and  certain
assets  of  Excel Importing Corp., ("Excel"), a wholly-owned subsidiary  of
Mickelberry Communications Incorporated.  Excel marketed and distributed  a
diversified  line of high quality cutlery, tabletop, cookware  and  barware
products  under  well-recognized premium brand names, including Sabatier(R),
Farberware(R), Retroneu Design Studio(R), Joseph Abboud Environments(R), DBK-
Daniel Boulud Kitchen(TM) and Legnoart(R).  The Excel  acquisition  provided
quality brand names that the Company can use to market many of its existing
product  lines  and  added  tabletop product categories  to  the  Company's
current  product  lines.   The  purchase price,  subject  to  post  closing
adjustments, was approximately $8.5 million, of which $7.0 million was paid
in  cash  at  the  closing.  The Company has not paid the balance  of  $1.5
million since it  believes  the  total  estimated  post  closing  inventory
adjustments  and  certain indemnificiation claims are  in  excess  of  that
amount.

    The  Company has not yet determined either the amount or the allocation
of the purchase price for the Excel acquisition since the calculation of post
closing  adjustments  has  not  yet been finalized.   The  acquisition  was
accounted  for under the purchase method and, accordingly, acquired  assets
and  liabilities  are recorded at their fair values. Preliminary  the  $7.0
million  of the purchase price paid at closing has been allocated based  on
management's estimates as follows (in thousands):

              <table>
              <caption>
              <s>
                <c>                        <c>
                                        Preliminary
                                       Purchase Price
                                         Allocation
                Accounts receivable       $ 1,300
                Merchandise Inventories     4,800
                Current liabilities       (5,400)
                License intangibles         6,300
                Total assets acquired     $ 7,000
              </table>

    KitchenAid License Agreement: On September 24, 2000, the Company entered
into a license agreement with Whirlpool Corporation. This agreement allows the
Company  to  design, manufacture and market an extensive range  of  kitchen
utensils,  barbecue  items and pantryware products  under  the  KitchenAid(R)
brand  name.   On  January  1,  2002, the license  agreement  was  amended,
expanding  the  covered  products to include bakeware  and  baking  related
products as covered products.  A second amendment to the license agreement
was entered into effective August  1,  2003, which extended the term of the
license through December  31, 2007 and further expanded the covered products
to include kitchen cutlery.  Shipments  of products by the Company under the
KitchenAid name began in the second  quarter  of 2001.

  Cuisinart  License  Agreement:  On March 19, 2002,  the  Company  entered
into  a  license agreement with Conair Corporation.  This agreement  allows
the  Company  to design, manufacture and market a wide variety  of  cutlery
products under the Cuisinart(R) brand name.  Shipments of products under the
Cuisinart(R) name began in the fourth quarter of 2002. On April 8, 2004, the
license  agreement  was amended, expanding the covered products to  include
cutting boards.


                                 F-14


                       LIFETIME HOAN CORPORATION

        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued


NOTE C -CREDIT FACILITIES

      On  July  28, 2004, the Company entered into a $50 million five-year,
secured credit facility (the "Credit Facility") with a group of banks  and,
in  conjunction  therewith,  canceled its  $35  million  secured,  reducing
revolving  credit  facility  which was due  to  mature  in  November  2004.
Borrowings  under the Credit Facility are secured by all of the  assets  of
the  Company.   Under  the  terms of the Credit Facility,  the  Company  is
required  to satisfy certain financial covenants, including limitations  on
indebtedness  and sale of assets; a minimum fixed charge ratio;  a  maximum
leverage  ratio; and maintenance of a minimum net worth.  Borrowings  under
the credit facility have different interest rate options that are based  on
an alternate base rate, the LIBOR rate and the lender's cost of funds rate,
plus  in each case a margin based on a leverage ratio.  As of December  31,
2004,  the  Company had outstanding $0.4 million of letters of  credit  and
trade  acceptances,  $19.4  million of short-term  borrowings  and  a  $5.0
million  term  loan  under  its  Credit Facility  and,  as  a  result,  the
availability under the Credit Facility was $25.2 million.  The $5.0 million
long-term  loan is non-amortizing, bears interest at 5.07% and  matures  in
August 2009.  Interest rates on short-term borrowings at December 31,  2004
ranged from 3.3125% to 5.25%.   The weighted-average interest rate on short-
term borrowings was 3.857% and 3.502% at December 31, 2004 and December 31,
2003, respectively.

          The  Company  paid interest of approximately $0.8  million,  $0.7
million and $1.0 million during the years ended December 31, 2004, 2003 and
2002, respectively.

 NOTE D - CAPITAL STOCK

          Cash Dividends: The Company paid regular quarterly cash dividends
of  $0.0625 per share on its Common Stock, or a total annual cash  dividend
of $0.25 per share, in each of 2004, 2003 and 2002.  The Board of Directors
currently  intends  to maintain a quarterly cash dividend  of  $0.0625  per
share of Common Stock for the foreseeable future, although the Board may in
its discretion determine to modify or eliminate such dividend at any time.

 Common  Stock Repurchase and Retirement:  During the years ended  December
31,  1999  and  2000, the Board of Directors of the Company authorized  the
repurchase of up to 3,000,000 shares of the outstanding Common Stock in the
open  market.   Through  December  31,  2004,  2,128,000  shares  had  been
repurchased for approximately $15.2 million (none were repurchased in 2004,
2003 and 2002).

 Preferred Stock:  The Company is authorized to issue 2,000,000 shares of
Series B Preferred Stock, par value of One Dollar ($1.00) each, none of
which is outstanding.    The Company is also authorized to issue 100 shares
of Series A Preferred Stock, par value of One Dollar ($1.00) each, none of
which is outstanding.

    Stock  Option  Plans:  In June 2000, the stockholders  of  the  Company
approved the 2000 Long-Term Incentive Plan (the "Plan"), which replaced all
other  Company stock option plans, whereby up to 1,750,000 shares of Common
Stock  may  be  granted in the form of stock options or other  equity-based
awards to directors, officers, employees, consultants and service providers
to  the  Company  and  its affiliates.  The Plan authorizes  the  Board  of
Directors  of  the Company to issue incentive stock options as  defined  in
Section 422 of the Internal Revenue Code, stock options that do not conform
to  the  requirements  of that Section of the Code and  other  stock  based
awards.  Options that have been granted under the plan expire over a  range
of ten years from the date of the grant and vest over a range of up to five
years, from the date of grant.

     As  of  December 31, 2004, approximately 949,500 shares were available
for grant under the  Plan and all options granted through December 31, 2004
under  the  Plan  have  exercise prices equal to the market  value  of  the
Company's stock on the date of grant.

                                 F-15

                       LIFETIME HOAN CORPORATION

        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued

NOTE D - CAPITAL STOCK (continued)

               The  following table summarizes the Company's  stock  option
activity and related information for the years ended December 312004,  2003
and 2002:

<table>
<caption>
<s>

                   2004                  2003                   2002
<c>          <c>        <c>        <c>        <c>          <c>       <c>
                       Weighted-            Weighted-              Weighted-
                        Average              Average                Average
                       Exercise             Exercise               Exercise
            Options     Price     Options    Price      Options     Price
Balance-
 Jan 1,      966,610     $6.98    919,291    $6.98     1,031,830    $6.94

Grants        49,000    $16.68    370,000    $7.37       175,000    $6.30

Exercised  (217,041)     $6.76  (298,232)    $6.50      (94,153)    $5.00

Canceled   (103,762)    $10.60   (24,449)    $7.44     (193,386)    $7.09

Balance-
 Dec 31,     694,807     $7.59    966,610    $7.27       919,291    $6.98
</table>

               The  following table summarizes information about employees'
stock options outstanding at December 31, 2004:

<table>
<caption>
<s>
    <c>           <c>          <c>         <c>           <c>           <c>
                                                     Weighted-     Weighted-
                                        Weighted-     Average       Average
                                         Average     Exercise      Exercise
                                        Remaining      Price -       Price -
 Exercise       Options      Options   Contractual    Options       Options
   Price      Outstanding  Exercisable    Life      Outstanding   Exercisable
$4.14 - $5.51   198,400      198,400    7.2 years      $5.28         $5.28
$6.00 - $8.55   413,457      234,332    6.8 years      $7.25         $6.97
$8.64 - $13.84   58,950       15,200    8.5 years     $12.90        $11.45
$15.60 - $22.46  24,000       14,000    9.3 years     $19.65        $20.09
                694,807      461,932    7.1 years      $7.59         $6.79
</table>

               At  December  31,  2003  and 2002,  there  were  outstanding
exercisable options to purchase 699,610 and 789,917 shares of Common Stock,
respectively, at weighted-average exercise prices per share  of  $6.94  and
$7.14, respectively.

                          In connection with the exercise of options issued
under  a  stock  option plan that has since been terminated,  the  Company
received cash of $255,968 and notes in the amount of $908,000 in 1985.  The
notes  bear  interest at 9% and are due no later than  December  31,  2005.
During  2001, a note issued by Milton L. Cohen, a director of the  Company,
in  the  amount of $422,000 was canceled and replaced by a new note  issued
by  Milton  L.  Cohen  in the amount of $855,000, which  consolidated  such
$422,000  and all other amounts due by Milton L. Cohen to the Company.   As
at  December  31,  2004,  the  amount of such  note  had  been  reduced  to
approximately $278,000.

                                 F-16

                       LIFETIME HOAN CORPORATION

        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued

NOTE E - INCOME TAXES

  Pre-tax  income  from continuing operations for the years ended  December
31,  2004, 2003 and 2002 was $14.1 million, $14.0 million and $6.0 million,
respectively.

  The provision for income taxes consists of the following (in thousands):

  <table>
  <caption>
  <s>
                                Year Ended December 31,
           <c>                      <c>     <c>     <c>
                                   2004    2003    2002
        Current:
          Federal                 $4,861  $4,451  $2,035
          State and local            841   1,018     239
        Deferred                   (100)     105     133
        Income tax provision      $5,602  $5,574  $2,407
  </table>

  Deferred   income  taxes  reflect  the  net  tax  effects  of   temporary
differences  between  the  carrying amount of assets  and  liabilities  for
financial  reporting purposes and the amounts used for income tax purposes.
Significant   components  of  the  Company's  net   deferred   tax   assets
(liabilities) are as follows (in thousands):

  <table>
  <caption>
  <s>
                                       December 31,
           <c>                        <c>       <c>
                                      2004     2003
        Merchandise inventories      $1,174   $1,122
        Accounts receivable
         allowances                     964      876
        Depreciation and
         amortization               (3,412)  (2,088)
        Inventory reserve               889        -
        Accrued bonuses                 395        -
        Net deferred tax
         (liabilities) assets           $10    ($90)
  </table>

  The  provisions  for  income taxes differs from the amounts  computed  by
applying the applicable federal statutory rates as follows (in thousands):

  <table>
  <caption>
  <s>
                                   Year Ended December 31,
           <c>                       <c>      <c>     <c>
                                     2004     2003    2002
        Provision for Federal
         income taxes at the
         statutory rate             $4,926  $4,896  $2,026
        Increases (decreases):
           State and local income
            taxes, net of Federal
            income tax benefit         547     662     158
           Other                       129      16     223
        Provision for income taxes  $5,602  $5,574  $2,407
</table>

     The  Company paid income taxes of approximately $4.2 million and  $3.1
million  during the years ended 2004 and 2003, respectively.   The  Company
received  income  tax  refunds (net of payments) of approximately  $328,000
during the year ended December 2002.

     The  Company  and  its  subsidiaries' income tax returns are routinely
examined by  various  tax  authorities.  In management's  opinion, adequate
provision for income taxes have been made for all open years in  accordance
with SFAS No. 5, "Accounting for Contingencies".

                                 F-17

                       LIFETIME HOAN CORPORATION

        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued

NOTE F - COMMITMENTS

  Operating  Leases: The Company has lease agreements for its  distribution
facility, showroom facilities, sales offices and outlet stores which expire
through  2016. These leases provide for, among other matters,  annual  base
rent escalations and additional rent for real estate taxes and other costs.
Leases  for  certain retail outlet stores provide for  rent  based  upon  a
percentage of monthly gross sales.

  Future  minimum  payments under non-cancelable operating  leases  are  as
follows (in thousands):

  <table>
  <caption>
  <s>
            <c>                        <c>
            Year ended December 31:

            2005                     $5,941
            2006                      4,821
            2007                      4,108
            2008                      3,607
            2009                      3,098
            Thereafter               18,619
                                    $40,194
      </table>

       Under  an  agreement  with  the Meyer Corporation  ("Meyer"),  Meyer
assumed responsibility for merchandising and for stocking Farberware cookware
products in the outlet stores and receives  all  revenue  from  store  sales
of  Farberware(R) cookware.  Since October  31,  2003, Meyer has occupied 30%
of the space in each  store  and reimbursed  the  Company  for  30% of  the
operating expenses of the  stores.  For the periods prior to October 1, 2003,
Meyer occupied 50% of the  space in  each  store  and  50%  of the operating
expenses of the stores.  In 2004, 2003 and 2002, Meyer Corporation reimbursed
the Company  approximately  $1.2 million,  $1.5  million  and  $1.7  million,
respectively,  for  operating expenses.

  Rental  and  related  expenses under operating leases were  approximately
$7.0  million,  $6.9 million and $7.1 million for the years ended  December
31, 2004, 2003 and 2002, respectively.  Such amounts are prior to the Meyer
reimbursements described above.

  Capital  Leases:  In  November  2003 the  Company  entered  into  various
capital  lease arrangements for the leasing of equipment to be utilized  in
its  Robbinsville, New Jersey  distribution facility.  These leases  expire
in  2008 and the future minimum lease payments due under the leases  as  of
December 31, 2004 are as follows (in thousands):

  <table>
  <caption>
  <s>
            <c>                              <c>
            Year ended December 31:

            2005                           $  331
            2006                              304
            2007                              277
            2008                              226
            2009                               66
            Total Minimum Lease Payments    1,204
            Less: amounts representing
             interest                         123
            Present value of minimum
             lease payments                $1,081
  </table>

  The  current  and  non-current portions of the  Company's  capital  lease
obligations  at December 31, 2004 of approximately $262,000  and  $819,000,
respectively,  and  at  December  31, 2003 of  approximately  $128,000  and
$586,000,  respectively,  are  included in  the  accompanying  consolidated
balance  sheets within accrued expenses and deferred rent and  other  long-
term liabilities, respectively.

                                 F-18

                       LIFETIME HOAN CORPORATION

        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued

NOTE F - COMMITMENTS (continued)

  Royalties:  The Company has license agreements that require  payments  of
royalties  on sales of licensed products which expire through December  31,
2008.   Future  minimum  royalties payable under these  agreements  are  as
follows (in thousands):

  <table>
  <caption>
  <s>
            <c>                         <c>
            Year ended December 31:

            2005                      $3,618
            2006                       3,748
            2007                       3,691
            2008                          46
                                     $11,103
  </table>

  Legal  Proceedings: The Company has, from time to time, been involved  in
various   legal  proceedings.   The  Company  believes  that  all   current
litigation  is  routine  in nature and incidental to  the  conduct  of  our
business, and that none of this litigation, if determined adversely to  us,
would  have  a  material  adverse  effect  on  the  Company's  consolidated
financial position or results of operations.

  Employment  Agreements:  Effective as of April 6,  2001,  Jeffrey  Siegel
entered into a new employment agreement with the Company that provides that
the  Company  will employ him as its President and Chief Executive  Officer
for  a  term commencing on April 6, 2001, and as its Chairman of the  Board
for a term that commenced immediately following the 2001 Annual Meeting  of
stockholders,  and  continuing until April  6,  2006,  and  thereafter  for
additional  consecutive one year periods unless terminated  by  either  the
Company or Mr. Siegel as provided in the agreement.  The agreement provides
for an annual salary of $700,000 with annual increases based on changes  in
the  Consumer Price Index and for the payment each year of a  bonus  in  an
amount equal to 3.5% of the Company's pre-tax income for such fiscal  year,
adjusted  to  include amounts payable during such year to Mr. Siegel  under
the  employment  agreement and to Milton L. Cohen  in  his  capacity  as  a
consultant  to  the  Company  and  all  significant  non-recurring  charges
deducted  in  determining  such pre-tax income.   During  the  years  ended
December  31, 2004, 2003 and 2002, the Company recorded annual compensation
expense of approximately $555,000, $576,000 and $323,000, respectively,  to
the  bonus  plan.      In  addition, under  the  terms  of  the  employment
agreement,  Mr.  Siegel is entitled to $350,000 payable at the  earlier  of
April  5,  2006  and  the  occurrence of certain termination  events.   The
agreement  also  provides for, among other things, certain standard  fringe
benefits,  such  as disability benefits, medical insurance, life  insurance
and  an accountable expense allowance. The agreement further provides  that
if  the  Company  is  merged  or  otherwise  consolidated  with  any  other
organization or substantially all of the assets of the Company are sold  or
control  of  the Company has changed (the transfer of 50% or  more  of  the
outstanding  stock of the Company) and such event is followed by:  (i)  the
termination of his employment, other than for cause; (ii) the diminution of
his duties or change in his executive position; (iii) the diminution of his
compensation (other than as part of a general reduction in the compensation
of  all  employees);  or  (iv) the relocation of  his  principal  place  of
employment to other than the New York Metropolitan Area, the Company  would
be  obligated  to pay to Mr. Siegel or his estate the base salary  required
pursuant  to  the  employment agreement for the balance of  the  term.  The
employment  agreement  also contains restrictive covenants  preventing  Mr.
Siegel from competing with the Company for a period of five years from  the
earlier  of  the  termination  of Mr. Siegel's  employment  (other  than  a
termination  by  the  Company  without cause)  or  the  expiration  of  his
employment agreement.

  During  2003 and 2004, several members of senior management entered  into
employment   agreements  with  the  Company.   The  employment   agreements
termination  dates  range from June 30, 2006 through June  30,  2007.   The
agreements  provide for annual salaries and bonuses, and  certain  standard
fringe  benefits,  such  as disability benefits,  medical  insurance,  life
insurance and auto allowances.


                                 F-19

                       LIFETIME HOAN CORPORATION

        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued

NOTE F - COMMITMENTS (continued)

       In March 2002, the Company awarded Mr. Jeffrey Siegel a special
bonus of $129,600.

NOTE G - RELATED PARTY TRANSACTIONS

     Effective  April  6, 2001, Milton L. Cohen, then  a  director  of  the
Company,  and  the  Company  entered into  a  5-year  consulting  agreement
pursuant  to  which  the  Company  is paying  Milton  L.  Cohen  an  annual
consulting fee of $440,800.

       As  of December 31, 2004 and December 31, 2003, Milton L. Cohen owed
the  Company approximately $278,000 and $453,000, respectively.  Milton  L.
Cohen  remits $48,404 quarterly in payment of interest and principal.   The
loan, which matures on March 31, 2006, is included within other current and
non-current assets in the accompanying consolidated balance sheets.

       As  of  December  31,  2004 and December 31, 2003,  Jeffrey  Siegel,
Chairman  of  the  Board,  President and Chief Executive  Officer  of  the
Company,  owed  the  Company  approximately $344,000  with  respect  to  an
outstanding  loan related to the exercise of stock options  under  a  stock
option plan which has since been terminated.

 As  of  December  31, 2004 and December 31, 2003, Craig Phillips,  a  vice
president  of  the  Company, owed the Company approximately  $135,000  with
respect  to  an  outstanding loan related to the exercise of stock  options
under a stock option plan which has since been terminated.

      The  above  referenced notes receivables due from Jeffery Siegel  and
Craig  Phillips  totaling $479,000 are included within total  stockholders'
equity  in  the accompanying balance sheets at December 31, 2004 and  2003,
respectively.

    On October 1, 2002 the Company entered into a consulting agreement with
Ronald  Shiftan, a director of the Company.  The agreement was  terminated
effective November 1, 2004 when Mr. Shiftan became Vice Chairman of the
Company.  Mr. Shiftan  was paid compensation under the consulting agreement
at a rate  of $30,000 per month.

NOTE H - RETIREMENT PLAN

  The   Company  maintains  a  defined  contribution  retirement  plan  for
eligible  employees  under  Section 401(k) of the  Internal  Revenue  Code.
Participants  can make voluntary contributions up to a maximum  of  15%  of
their  respective salaries. The Company made matching contributions to  the
plan  of  approximately $257,000, $206,000 and $220,000 in 2004,  2003  and
2002, respectively.

NOTE I - CONCENTRATION OF CREDIT RISK

  The  Company  maintains cash and cash equivalents with various  financial
institutions.

  Concentrations  of credit risk with respect to trade accounts  receivable
are  limited  due to the large number of entities comprising the  Company's
customer  base and their dispersion across the United States.  The  Company
periodically  reviews  the  status of its accounts  receivable  and,  where
considered necessary, establishes an allowance for doubtful accounts.


  During  the  years  ended  December 31, 2004,  2003  and  2002,  Wal-Mart
Stores,  Inc. (including Sam's Clubs) accounted for approximately 24%,  29%
and 20% of net sales, respectively.  No other customer accounted for 10% or
more  of  the Company's net sales during 2004, 2003 or 2002. For the  years
ended December 31, 2004, 2003 and 2002, our ten largest customers accounted
for approximately 59%, 62% and 56% of net sales, respectively.



                                 F-20


        NOTES TO CONSOLIDATED FINANCIAL STATEMENTS - continued

                       LIFETIME HOAN CORPORATION

NOTE J - OTHER
     Property and Equipment:
Property and equipment consist of (in thousands):

<table>
<caption>
<s>
                                           December 31,
<c>                                        <c>        <c>
                                          2004       2003

Land                                       $932      $932
Building and improvements                 7,179     7,135
Machinery, furniture and equipment       28,881    26,451
Leasehold improvements                    1,810     1,637
                                         38,802    36,155
Less:  accumulated depreciation and
  amortization                           18,799    15,592
                                        $20,003   $20,563
</table>

Depreciation  and  amortization expense on property and equipment  for  the
years ended December 31, 2004, 2003 and 2002 was $3.5 million, $3.3 million
and  $3.1  million,  respectively.  Included in  machinery,  furniture  and
equipment  and  related accumulated depreciation above as of  December  31,
2004 are $1,332,000 and $281,000, respectively, and as of December 31, 2003
are  $763,000  and $76,000, respectively, related to assets recorded  under
capital leases.


Accrued Expenses:

Accrued expenses consist of (in thousands):
<table>
<caption>
<s>
                                           December 31,
<c>                                         <c>       <c>
                                           2004       2003

Commissions                                  $887      $732
Accrued customer allowances and rebates     5,407     5,410
Amounts due to Meyer Corporation            1,621     2,534
Officer and employee bonuses                1,203     1,504
Accrued health insurance                       --       642
Accrued royalties                           2,249       966
Accrued salaries, vacation and
 temporary labor billings                   2,075     1,855
Other                                       6,703     3,513
                                          $20,145   $17,156
</table>

Sources   of   Supply:   The  Company  sources   its   products   from
approximately 98 suppliers located primarily in the People's  Republic
of  China,  and  to  a  lesser extent in the  United  States,  Taiwan,
Thailand, Malaysia, Indonesia, Germany, France, Korea, Czechoslovakia,
Italy,  India  and Hong Kong.  For the fiscal year ended December  31,
2004 our three largest suppliers provided us with approximately 54% of
the  products we distributed, as compared to 62% for the  fiscal  year
ended  December 31, 2003.  This concentration of sourcing  in  certain
key  vendors  is  an  additional risk to  our  business.  Furthermore,
because  our product lines cover thousands of products, many  products
are  produced  for  us  by  only  by one  or  two  manufacturers.   An
interruption of supply from any of these manufacturers could  have  an
adverse  impact  on  our ability to fill orders  on  a  timely  basis.
However, we believe other manufacturers with whom we do business would
be able to increase production to fulfill our requirements.



                                 F-21

                       LIFETIME HOAN CORPORATION

            Schedule II - Valuation and Qualifying Accounts

                       Lifetime Hoan Corporation

                            (in thousands)
<table>
<caption>
<s>
         <c>             <c>         <c>           <c>           <c>
       COL. A          COL. B      COL. C         COL. D        COL. E
                                  Additions
                       Balance     Charged
                          at      to Costs                    Balance at
                      Beginning     and                         End of
 Description          of Period   Expenses      Deductions      Period

Year ended December
  31, 2004
Deducted from asset
  accounts:
 Allowance for
  doubtful Accounts       $195      ($68)          ($68)  (a)     $195
 Reserve for sales
  returns and
  allowances             3,154      9,942  (c)     9,814  (b)    3,282
                        $3,349     $9,874         $9,746        $3,477

Year ended December
  31, 2003
Deducted from asset
  accounts:
 Allowance for
  doubtful Accounts       $612         $8           $425  (a)     $195
 Reserve for sales
  returns and
  allowances             3,276      9,297  (c)     9,419  (b)    3,154
                        $3,888     $9,305         $9,844        $3,349

Year ended December
  31, 2002
Deducted from asset
  accounts:
 Allowance for
  doubtful Accounts       $315       $386            $89  (a)     $612
 Reserve for sales
  returns and
  allowances             3,334      7,453  (c)     7,511  (b)    3,276
                        $3,649     $7,839         $7,600        $3,888
 </table>

(a) Uncollectible accounts written off, net of recoveries.
(b) Allowances granted.
(c) Charged to net sales.



                                  S-1


Exhibit 21.  Subsidiaries of the Registrant

                 Outlet Retail Stores, Inc.
                 Incorporated in the state of Delaware

                 Roshco, Inc.
                 Incorporated in the state of Illinois

                 M. Kamenstein Corp.
                 Incorporated in the state of Delaware


                                                            Exhibit 23
Consent of Independent Registered Public Accounting Firm

We  consent  to  the  incorporation by reference in  the  Registration
Statement  (Form  S-8 No. 33-51774) pertaining to  the  Lifetime  Hoan
Corporation  1991  Stock Option Plan, of our report  dated  March  11,
2005,  with  respect  to  the consolidated  financial  statements  and
schedule   of   Lifetime   Hoan  Corporation  and   its   consolidated
subsidiaries  included in the Annual Report (Form 10-K) for  the  year
ended December 31, 2004.



Ernst & Young LLP

Melville, New York
March 16, 2005


                              EXHIBIT 32

 Certification by Jeffrey Siegel, Chief Executive Officer, and Robert
                   McNally, Chief Financial Officer,
Pursuant to 18 U.S.C. Section 1350, as Adopted Pursuant to Section 906
                  of the Sarbanes-Oxley Act of 2002.



         I,  Jeffrey  Siegel, Chief Executive Officer, and  I,  Robert
McNally,  Chief  Financial Officer, of Lifetime  Hoan  Corporation,  a
Delaware corporation (the "Company"), each hereby certifies that:


   (1)  the Company's Annual Report on Form 10-K for the annual period
        ended December 31, 2004 (the "Report") fully complies with the
        requirements of Section 13(a) or 15(d) of the Securities Exchange Act
        of 1934, as amended; and
   (2)  the information contained in the Report fairly presents, in all
        material respects, the financial condition and results of operations
        of the Company.






     /s/ Jeffrey Siegel                           /s/ Robert McNally
        Jeffrey Siegel                               Robert McNally
    Chief Executive Officer                      Chief Financial Officer

    Date: March 16, 2005                         Date:  March 16, 2005