Exhibit 10.5
                            INDEMNIFICATION AGREEMENT


                  This  Agreement,  made and entered  into as of the 16th day of
August,  1999  ("Agreement"),  by and between Individual Investor Group, Inc., a
Delaware corporation ("Corporation"), and David H Allen ("Indemnitee"):

                  WHEREAS,  highly  competent  persons recently have become more
reluctant to serve  publicly-held  corporations  as directors,  officers,  or in
other capacities,  unless they are provided with better protection from the risk
of  claims  and  actions  against  them  arising  out of  their  service  to and
activities on behalf of such corporation; and

                  WHEREAS,  the current  impracticability  of obtaining adequate
insurance and the uncertainties  related to  indemnification  have increased the
difficulty of attracting and retaining such persons; and

                  WHEREAS,  the Board of Directors of the Corporation  ("Board")
has  determined  that the  inability  to  attract  and  retain  such  persons is
detrimental to the best  interests of the  Corporation's  stockholders  and that
such  persons  should be assured  that they will have better  protection  in the
future; and

                  WHEREAS,  it is  reasonable,  prudent  and  necessary  for the
Corporation to obligate  itself  contractually  to indemnify such persons to the
fullest  extent  permitted by applicable  law so that such persons will serve or
continue to serve the Corporation  free from undue concern that they will not be
adequately indemnified; and

                  WHEREAS,  this Agreement is a supplement to and in furtherance
of Article  VIII of the  By-laws of the  Corporation,  and  Article  VIII of the
Amended and Restated  Certificate of  Incorporation  of the  Corporation and any
resolutions  adopted  pursuant  thereto  and  shall  neither  be  deemed to be a
substitute  therefor  nor to  diminish  or  abrogate  any  rights of  Indemnitee
thereunder; and

                  WHEREAS,  Indemnitee  is  willing  to  serve  and to  take  on
additional  service for or on behalf of the Corporation on the condition that he
be indemnified according to the terms of this Agreement;

                  NOW,  THEREFORE,  in  consideration  of the  premises  and the
covenants  contained  herein,  the Corporation and Indemnitee do hereby covenant
and agree as follows:

1      Definitions.

       For purposes of this Agreement:

       1.1 "Change in Control"  means a  change  in  control of the  Corporation
occurring  after  the date  hereof  of a nature  that  would be  required  to be
reported  in  response to Item 6(e) of  Schedule  14A of  Regulation  14A (or in
response to any similar item on any similar schedule or form)  promulgated under
the  Securities  Exchange Act of 1934,  as amended  ("Act"),  whether or not the
Corporation is then subject to such  reporting  requirement  provided,  however,
that,  without  limitation,  such a Change  in  Control  shall be deemed to have
occurred  if after the date  hereof  (i) any  "person"  (as such term is used in
Sections  13(d)  and  14(d) of the Act) is or  becomes  "beneficial  owner"  (as
defined in Rule 13d-3 under the Act),  directly or indirectly,  of securities of
the  Corporation  representing  20% or more of the combined  voting power of the
then outstanding  securities of the Corporation without the prior approval of at
least two-thirds of the members of the Board in office immediately prior to such
person attaining such percentage interest;  (ii) the Corporation is a party to a
merger,  consolidation,  sale of  assets  or  other  reorganization,  or a proxy
contest,  as a consequence  of which members of the Board in office  immediately
prior to such  transaction or event constitute less than a majority of the Board
thereafter; or (iii) during any period of two consecutive years, individuals who
at the  beginning  of such  period  constituted  the Board  (including  for this
purpose any new  director  whose  election  or  nomination  for  election by the
Corporation's  stockholders was approved by a vote of at least two-thirds of the
directors  then  still in office who were  directors  at the  beginning  of such
period) cease for any reason to constitute at least a majority of the Board.

       1.2  "Corporate  Status"   means the  status of a person  who is or was a
director,  officer,  employee,  agent or fiduciary of the  Corporation or of any
other corporation,  partnership,  joint venture, trust, employee benefit plan or
other  enterprise  which such  person is or was  serving  at the  request of the
Corporation.

       1.3  "Disinterested  Director"  means a  director of the  Corporation who
is not and was not a party to the Proceeding in respect of which indemnification
is sought by Indemnitee.

       1.4 "Expenses" means all  reasonable  attorneys' fees,  retainers,  court
costs,  transcript  costs,  fees of  experts,  witness  fees,  travel  expenses,
duplicating  costs,  printing and binding  costs,  telephone  charges,  postage,
delivery  service  fees,  and all other  disbursements  or expenses of the types
customarily  incurred in connection with  prosecuting,  defending,  preparing to
prosecute or defend,  investigating,  or being or preparing to be a witness in a
Proceeding.

       1.5 "Independent Counsel"  means a law firm,  or a  member of a law firm,
that is experienced in matters of corporation law and neither  presently is, nor
in the past five years has been,  retained to represent:  (i) the Corporation or
Indemnitee in any other matter  material to either such party, or (ii) any other
party to the Proceeding  giving rise to a claim for  indemnification  hereunder.
Notwithstanding the foregoing,  the term "Independent Counsel" shall not include
any person who,  under the  applicable  standards of  professional  conduct then
prevailing,  would  have a  conflict  of  interest  in  representing  either the
Corporation  or Indemnitee in an action to determine  Indemnitee's  rights under
this Agreement.

       1.6  "Proceeding"   means   any   action,  suit,  arbitration,  alternate
dispute resolution mechanism, investigation, administrative hearing or any other
proceeding, whether civil, criminal, administrative or investigative, except one
initiated by an Indemnitee  pursuant to Section 11 of this  Agreement to enforce
his rights under this Agreement.

2      Services by Indemnitee.

       Indemnitee  agrees  to  serve  as  Vice  President  and  Chief  Financial
Officer of the Corporation. Indemnitee may at any time and for any reason resign
from  such  position  (subject  to  any  other  contractual  obligation  or  any
obligation imposed by operation of law).

3      Indemnification - General.

       The Corporation  shall indemnify,  and  advance  Expenses to,  Indemnitee
as provided in this Agreement to the fullest extent  permitted by applicable law
in effect on the date hereof and to such greater  extent as  applicable  law may
thereafter from time to time permit. The rights of Indemnitee provided under the
preceding  sentence shall  include,  but shall not be limited to, the rights set
forth in the other Sections of this Agreement.

4      Proceedings  Other   Than   Proceedings   by  or  in  the  Right  of  the
       Corporation.

       Indemnitee shall be entitled to the  rights of  indemnification  provided
in this Section if, by reason of his Corporate  Status,  he is, or is threatened
to be made, a party to any threatened,  pending or completed  Proceeding,  other
than a  Proceeding  by or in the  right  of the  Corporation.  Pursuant  to this
Section, Indemnitee shall be indemnified against Expenses, judgments, penalties,
fines and amounts paid in settlement  actually and reasonably incurred by him or
on his behalf in  connection  with any such  Proceeding  or any claim,  issue or
matter therein, if he acted in good faith and in a manner he reasonably believed
to be in or not opposed to the best  interests  of the  Corporation,  and,  with
respect to any  criminal  Proceeding,  had no  reasonable  cause to believe  his
conduct was unlawful.

5      Proceedings by or in the Right of the Corporation.

       Indemnitee shall be  entitled  to the rights of indemnification  provided
in this Section if, by reason of his Corporate  Status,  he is, or is threatened
to be made, a party to any threatened,  pending or completed  Proceeding brought
by or in the right of the  Corporation  to  procure  a  judgment  in its  favor.
Pursuant to this  Section,  Indemnitee  shall be  indemnified  against  Expenses
actually and reasonably  incurred by him or on his behalf in connection with any
such Proceeding if he acted in good faith and in a manner he reasonably believed
to  be  in  or  not  opposed  to  the  best   interests   of  the   Corporation.
Notwithstanding the foregoing, no indemnification against such Expenses shall be
made in respect of any claim, issue or matter in any such proceeding as to which
Indemnitee  shall  have  been  adjudged  to be  liable  to  the  Corporation  if
applicable  law prohibits such  indemnification  unless the Court of Chancery of
the State of  Delaware,  or the court in which such  Proceeding  shall have been
brought or is pending, shall determine that indemnification against Expenses may
nevertheless be made by the Corporation.

6      Indemnification for Expenses of Party Who is Wholly or Partly Successful.

       Notwithstanding  any  other  provision  of this Agreement,  to the extent
that  Indemnitee  is,  by  reason  of his  Corporate  Status,  a party to and is
successful,  on  the  merits  or  otherwise,  in any  Proceeding,  he  shall  be
indemnified  against all Expenses actually and reasonably  incurred by him or on
his behalf in connection  therewith.  If Indemnitee is not wholly  successful in
such Proceeding but is successful, on the merits or otherwise, as to one or more
but less than all claims, issues or matters in such Proceeding,  the Corporation
shall indemnify Indemnitee against all Expenses actually and reasonably incurred
by him or on his behalf in connection  with each  successfully  resolved  claim,
issue or matter.  For the  purposes of this  Section and  without  limiting  the
foregoing,  the termination of any claim, issue or matter in any such Proceeding
by  dismissal,  with or without  prejudice,  shall be deemed to be a  successful
result as to such claim, issue or matter.

7      Indemnification for Expenses as a Witness.

       Notwithstanding  any  other  provision  of this Agreement,  to the extent
that  Indemnitee  is, by  reason  of his  Corporate  Status,  a  witness  in any
Proceeding, he shall be indemnified against all Expenses actually and reasonably
incurred by him or on his behalf in connection therewith.

8      Advancement of Expenses.

       The Corporation  shall  advance all  Expenses incurred by or on behalf of
Indemnitee  in  connection  with any  Proceeding  within  twenty  days after the
receipt  by  the  Corporation  of a  statement  or  statements  from  Indemnitee
requesting such advance or advances from time to time, whether prior to or after
final  disposition  of such  Proceeding.  Such  statement  or  statements  shall
reasonably  evidence the Expenses incurred by Indemnitee and shall include or be
preceded or accompanied by an undertaking by or on behalf of Indemnitee to repay
any Expenses  advanced if it shall  ultimately be determined  that Indemnitee is
not entitled to be indemnified against such Expenses.

9      Procedure for Determination of Entitlement to Indemnification.

       9.1 To obtain  indemnification  under  this  Agreement in connection with
any Proceeding,  and for the duration  thereof,  Indemnitee  shall submit to the
Corporation a written request, including therein or therewith such documentation
and  information  as is  reasonably  available to  Indemnitee  and is reasonably
necessary  to  determine  whether and to what extent  Indemnitee  is entitled to
indemnification.  The Secretary of the Corporation shall,  promptly upon receipt
of any such  request  for  indemnification,  advise  the Board in  writing  that
Indemnitee has requested indemnification.

       9.2 Upon written request by  Indemnitee  for indemnification  pursuant to
Section 9.1 hereof, a determination, if required by applicable law, with respect
to Indemnitee's  entitlement thereto shall be made in such case: (i) if a Change
in Control shall have occurred,  by Independent Counsel (unless Indemnitee shall
request that such  determination  be made by the Board or the  stockholders,  in
which case in the manner  provided  for in clauses (ii) or (iii) of this Section
9.2) in a written  opinion to the Board,  a copy of which shall be  delivered to
Indemnitee);  (ii) if a Change of Control  shall not have  occurred,  (A) by the
Board by a majority vote of a quorum consisting of Disinterested  Directors,  or
(B) if a quorum  of the  Board  consisting  of  Disinterested  Directors  is not
obtainable,   or  even  if  such  quorum  is  obtainable,   if  such  quorum  of
Disinterested  Directors  so  directs,  either (x) by  Independent  Counsel in a
written  opinion to the Board, a copy of which shall be delivered to Indemnitee,
or (y) by the stockholders of the  Corporation,  as determined by such quorum of
Disinterested  Directors, or a quorum of the Board, as the case may be; or (iii)
as provided  in Section  10.2 of this  Agreement.  If it is so  determined  that
Indemnitee is entitled to  indemnification,  payment to Indemnitee shall be made
within ten (10) days after such  determination.  Indemnitee shall cooperate with
the  person,  persons  or entity  making  such  determination  with  respect  to
Indemnitee's entitlement to indemnification, including providing to such person,
persons  or  entity  upon  reasonable   advance  request  any  documentation  or
information  which is not privileged or otherwise  protected from disclosure and
which is reasonably  available to Indemnitee  and  reasonably  necessary to such
determination.   Any  costs  or   expenses   (including   attorneys'   fees  and
disbursements) incurred by Indemnitee in so cooperating with the person, persons
or  entity  making  such  determination   shall  be  borne  by  the  Corporation
(irrespective   of  the   determination   as  to  Indemnitee's   entitlement  to
indemnification)  and the  Corporation  hereby  indemnifies  and  agrees to hold
Indemnitee harmless therefrom.

       9.3 If required,  Independent  Counsel  shall be selected as follows: (i)
if a Change of Control  shall not have  occurred,  Independent  Counsel shall be
selected  by the  Board,  and the  Corporation  shall  give  written  notice  to
Indemnitee  advising him of the identity of  Independent  Counsel so selected or
(ii) if a Change of Control shall have  occurred,  Independent  Counsel shall be
selected by Indemnitee  (unless  Indemnitee shall request that such selection be
made by the Board,  in which event (i) shall apply),  and Indemnitee  shall give
written  notice to the  Corporation  advising it of the identity of  Independent
Counsel so selected. In either event, Indemnitee or the Corporation, as the case
may be, may, within seven days after such written notice of selection shall have
been given,  deliver to the Corporation or to Indemnitee,  as the case may be, a
written objection to such selection.  Such objection may be asserted only on the
ground that  Independent  Counsel so selected does not meet the  requirements of
"Independent  Counsel"  as  defined  in  Section  1 of this  Agreement,  and the
objection  shall  set  forth  with  particularity  the  factual  basis  of  such
assertion.  If such written objection is made,  Independent  Counsel so selected
may not serve as  Independent  Counsel  unless and until a court has  determined
that such  objection is without  merit.  If, within 20 days after  submission by
Indemnitee  of a written  request  for  indemnification  pursuant to Section 9.1
hereof,  no  Independent  Counsel  shall have been selected and not objected to,
either the  Corporation  or Indemnitee may petition the Court of Chancery of the
State of Delaware, or other court of competent  jurisdiction,  for resolution of
any objection which shall have been made by the Corporation or Indemnitee to the
other's  selection  of  Independent   Counsel  and/or  for  the  appointment  as
Independent  Counsel of a person  selected by such court or by such other person
as such court shall designate,  and the person with respect to whom an objection
is so resolved or the person so appointed shall act as Independent Counsel under
Section 9.2 hereof.  The  Corporation  shall pay any and all reasonable fees and
expenses  of  Independent  Counsel  incurred  by  such  Independent  Counsel  in
connection  with its actions  pursuant to this  Agreement,  and the  Corporation
shall pay all  reasonable  fees and expenses  incident to the procedures of this
Section  9.3,  regardless  of the manner in which such  Independent  Counsel was
selected or appointed. Upon the due commencement date of any judicial proceeding
or  arbitration  pursuant to Section  11.1(iii) of this  Agreement,  Independent
Counsel shall be discharged and relieved of any further  responsibility  in such
capacity  (subject to the  applicable  standards  of  professional  conduct then
prevailing).

10     Presumptions and Effects of Certain Proceedings.

       10.1  If  a  Change  of  Control  shall   have  occurred,   in  making  a
determination  with respect to entitlement  to  indemnification  hereunder,  the
person or  persons  or entity  making  such  determination  shall  presume  that
Indemnitee is entitled to indemnification under this Agreement if Indemnitee has
submitted a request for  indemnification  in accordance with Section 9.1 of this
Agreement,  and the Corporation  shall have the burden of proof to overcome that
presumption  in connection  with the making by any person,  persons or entity of
any determination contrary to that presumption.

       10.2 If the person,   persons  or  entity  empowered  or  selected  under
Section 9 of this  Agreement  to  determine  whether  Indemnitee  is entitled to
indemnification shall not have made a determination within 60 days after receipt
by the  Corporation  of the request  therefor,  the requisite  determination  of
entitlement to indemnification  shall be deemed to have been made and Indemnitee
shall  be  entitled  to  such  indemnification,  absent  (i) a  misstatement  by
Indemnitee of a material  fact,  or an omission of a material fact  necessary to
make Indemnitee's  statement not materially  misleading,  in connection with the
request for indemnification,  or (ii) prohibition of such indemnification  under
applicable law provided,  however, that such 60-day period may be extended for a
reasonable time, not to exceed an additional 30 days, if the person,  persons or
entity making the determination  with respect to entitlement to  indemnification
in good faith require(s) such additional time for the obtaining or evaluating of
documentation  and/or information relating thereto and provided,  further,  that
the  foregoing  provisions  of this  Section  10.2  shall  not  apply (i) if the
determination  of  entitlement  to   indemnification   is  to  be  made  by  the
stockholders pursuant to Section 9.2 of this Agreement and if (A) within 15 days
after receipt by the Corporation of the request for such determination the Board
has  resolved  to  submit  such  determination  to the  stockholders  for  their
consideration  at an annual meeting thereof to be held within 75 days after such
receipt and such  determination  is made  thereat,  or (B) a special  meeting of
stockholders  is called  within 15 days after such  receipt  for the  purpose of
making such determination,  such meeting is held for such purpose within 60 days
after having been so called and such  determination is made thereat,  or (ii) if
the determination of entitlement to indemnification is to be made by Independent
Counsel pursuant to Section 9.2 of this Agreement.

       10.3  The  termination  of any  Proceeding  or of  any  claim,  issue  or
matter therein, by judgment,  order, settlement or conviction, or upon a plea of
nolo  contendere  or its  equivalent,  shall not (except as otherwise  expressly
provided in this Agreement) of itself  adversely  affect the right of Indemnitee
to  indemnification  or create a presumption that Indemnitee did not act in good
faith and in a manner  which he  reasonably  believed to be in or not opposed to
the  best  interests  of the  Corporation  or,  with  respect  to  any  criminal
Proceeding, that Indemnitee had reasonable cause to believe that his conduct was
unlawful.

11     Remedies of Indemnitee.

       11.1  In the event that (i)  a determination is made  pursuant to Section
9 of this Agreement  that  Indemnitee is not entitled to  indemnification  under
this  Agreement,  (ii)  advancement  of Expenses is not timely made  pursuant to
Section 8 of this Agreement, (iii) the determination of indemnification is to be
made by Independent  Counsel  pursuant to Section 9.2 of this Agreement and such
determination shall not have been made and delivered in a written opinion within
90 days after  receipt by the  Corporation  of the request for  indemnification,
(iv)  payment  of  indemnification  is not made  pursuant  to  Section 7 of this
Agreement  within ten days after receipt by the Corporation of a written request
therefor,  or (v) payment of indemnification is not made within ten days after a
determination  has been made that Indemnitee is entitled to  indemnification  or
such  determination  is deemed to have been made  pursuant to Section 9 or 10 of
this  Agreement,   Indemnitee  shall  be  entitled  to  an  adjudication  in  an
appropriate  court of the State of Delaware,  or in any other court of competent
jurisdiction,  of his  entitlement  to such  indemnification  or  advancement of
Expenses.  Alternatively,  the Indemnitee,  at his option,  may seek an award in
arbitration to be conducted by a single arbitrator  pursuant to the rules of the
American  Arbitration  Association.  Indemnitee  shall commence such  proceeding
seeking an adjudication or an award in arbitration within 180 days following the
date on which  Indemnitee  first  has the  right  to  commence  such  proceeding
pursuant to this Section 11.1.  The  Corporation  shall not oppose  Indemnitee's
right to seek any such adjudication or award in arbitration.

       11.2 In the event  that a  determination  shall have  been  made pursuant
to  Section  9  of  this   Agreement   that   Indemnitee   is  not  entitled  to
indemnification,  any judicial  proceeding or arbitration  commenced pursuant to
this  Section  shall  be  conducted  in  all  respects  as a de  novo  trial  or
arbitration  on the merits and  Indemnitee  shall not be prejudiced by reason of
that adverse determination.

       11.3 If a  determination  shall  have  been  made or deemed  to have been
made pursuant to Section 9 or 10 of this Agreement  that  Indemnitee is entitled
to indemnification,  the Corporation shall be bound by such determination in any
judicial  proceeding or arbitration  commenced pursuant to this Section,  absent
(i) a  misstatement  by  Indemnitee  of a material  fact,  or an  omission  of a
material  fact   necessary  to  make   Indemnitee's   statement  not  materially
misleading,  in  connection  with  the  request  for  indemnification,  or  (ii)
prohibition of such indemnification under applicable law.

       11.4 The Corporation shall be  precluded from  asserting  in any judicial
proceeding or arbitration commenced pursuant to this Section that the procedures
and  presumptions  of this Agreement are not valid,  binding and enforceable and
shall  stipulate  in any such  court or  before  any  such  arbitrator  that the
Corporation is bound by all the provisions of this Agreement.

       11.5 In the event that Indemnitee,  pursuant  to  this  Section,  seeks a
judicial  adjudication  of, or an award in  arbitration  to enforce,  his rights
under, or to recover damages for breach of, this Agreement,  Indemnitee shall be
entitled  to  recover  from the  Corporation,  and shall be  indemnified  by the
Corporation  against,  any  and all  expenses  (of the  kinds  described  in the
definition of Expenses) actually and reasonably incurred by him in such judicial
adjudication or  arbitration,  but only if he prevails  therein.  If it shall be
determined in such  judicial  adjudication  or  arbitration  that  Indemnitee is
entitled to receive some but less than all of the indemnification or advancement
of expenses sought,  the expenses incurred by Indemnitee in connection with such
judicial adjudication or arbitration shall be appropriately prorated.

12     Non-Exclusivity; Survival of Rights; Insurance; Subrogation.

       12.1  The  rights  of  indemnification  and  to  receive  advancement  of
Expenses as  provided by this  Agreement  shall not be deemed  exclusive  of any
other rights to which  Indemnitee may at any time be entitled  under  applicable
law,  the  certificate  of  incorporation  or  by-laws of the  Corporation,  any
agreement, a vote of stockholders or a resolution of directors, or otherwise. No
amendment,  alteration or repeal of this Agreement or any provision hereof shall
be effective as to any Indemnitee with respect to any action taken or omitted by
such Indemnitee in his Corporate  Status prior to such amendment,  alteration or
repeal.

       12.2 To the extent that  the  Corporation  maintains  an insurance policy
or policies providing  liability insurance for directors,  officers,  employees,
agents  or  fiduciaries  of  the  Corporation  or  of  any  other   corporation,
partnership,  joint venture,  trust,  employee  benefit plan or other enterprise
which such person serves at the request of the Corporation,  Indemnitee shall be
covered by such policy or policies in accordance  with its or their terms to the
maximum  extent  of the  coverage  available  for any  such  director,  officer,
employee, agent or fiduciary under such policy or policies.

       12.3 In the event of  any  payment under this Agreement,  the Corporation
shall be  subrogated  to the  extent  of such  payment  to all of the  rights of
recovery  of  Indemnitee,  who shall  execute all papers  required  and take all
action necessary to secure such rights, including execution of such documents as
are necessary to enable the Corporation to bring suit to enforce such rights.

       12.4 The Corporation  shall not be  liable under  this  Agreement to make
any payment of amounts  otherwise  indemnifiable  hereunder if and to the extent
that Indemnitee has otherwise actually received such payment under any insurance
policy, contract, agreement or otherwise.

13     Duration of Agreement.

       This  Agreement  shall continue  until and  terminate upon the  later of:
(a) ten years  after the date that  Indemnitee  shall have ceased to serve as an
officer  of the  Corporation,  or  (b)  the  final  termination  of all  pending
Proceedings in respect of which Indemnitee is granted rights of  indemnification
or  advancement  of  Expenses  hereunder  and or  any  proceeding  commenced  by
Indemnitee  pursuant to Section 11 of this  Agreement.  This Agreement  shall be
binding upon the  Corporation  and its successors and assigns and shall inure to
the benefit of Indemnitee and his heirs, executors and administrators.

14     Severability.

       If any  provision  or  provisions of this  Agreement  shall be held to be
invalid,  illegal or unenforceable for any reason whatsoever:  (a) the validity,
legality  and  enforceability  of the  remaining  provisions  of this  Agreement
(including,  without  limitation,  each portion of any Section of this Agreement
containing any such provision held to be invalid, illegal or unenforceable, that
is not  itself  invalid,  illegal  or  unenforceable)  shall  not in any  way be
affected  or  impaired  thereby;  and (b) to the fullest  extent  possible,  the
provisions of this Agreement (including, without limitation, each portion of any
Section of this  Agreement  containing  any such  provision  held to be invalid,
illegal or unenforceable,  that is not itself invalid, illegal or unenforceable)
shall  be  construed  so as to  give  effect  to the  intent  manifested  by the
provision held invalid, illegal or unenforceable.

15     Exception to Right of Indemnification or Advancement of Expenses.

       Except as  provided in Section  11.5,   Indemnitee  shall not be entitled
to  indemnification or advancement of Expenses under this Agreement with respect
to any  Proceeding,  or any claim  therein,  brought or made by him  against the
Corporation.

16     Identical Counterparts.

       This  Agreement may be  executed  in  one or more  counterparts,  each of
which  shall  for all  purposes  be deemed  to be an  original  but all of which
together shall constitute one and the same Agreement.

17     Headings.

       The  headings  of  the  paragraphs  of  this  Agreement  are inserted for
convenience only and shall not be deemed to constitute part of this Agreement or
to affect the construction thereof.

18     Modification and Waiver.

       No supplement,  modification  or  amendment  of  this  Agreement shall be
binding unless executed in writing by both of the parties  hereto.  No waiver of
any of the  provisions of this Agreement  shall be deemed or shall  constitute a
waiver of any other  provisions  hereof  (whether or not similar) nor shall such
waiver constitute a continuing waiver.

19     Notice by Indemnitee.

       Indemnitee  agrees  promptly to notify  the  Corporation  in writing upon
being  served  with any  summons,  citation,  subpoena,  complaint,  indictment,
information  or other  document  relating any  Proceeding or matter which may be
subject to indemnification or advancement of Expenses covered hereunder.

20     Notices.

       All  notices,  requests,  demands  and  other  communications   hereunder
shall be in writing and shall be deemed to have been duly given if (i) delivered
by  hand  and  receipted  for  by  the  party  to  whom  such  notice  or  other
communication  shall  have  been  directed,  or  (ii)  mailed  by  certified  or
registered mail with postage  prepaid,  on the third business day after the date
on which it is so mailed:

       If to Indemnitee, to:

                David H. Allen
                -----------------
                -----------------

       If to the Corporation, to:

                Individual Investor Group, Inc.
                125 Broad Street, 14th Floor
                New York, New York 10004

or to such other address or such other person as  Indemnitee or the  Corporation
shall designate in writing in accordance with this Section,  except that notices
regarding changes in notices shall be effective only upon receipt.

21     Governing Law.

       The  parties  agree  that  this  Agreement  shall  be  governed  by,  and
construed and enforced in accordance with, the laws of the State of Delaware.

22     Miscellaneous.

       Use of the  masculine  pronoun  shall be  deemed to  include usage of the
feminine pronoun where appropriate.



       IN WITNESS WHEREOF,  the parties  hereto  have executed this Agreement on
the day and year first above written.


                                                 INDIVIDUAL INVESTOR GROUP, INC.



                                                 By:
                                                    Jonathan L. Steinberg
                                                    Chief Executive Officer


                                                 INDEMNITEE




                                                 David H. Allen