[Logo]              National Football League Properties, Inc.             [Logo]
                    280 Park Avenue, New York, New York 10017
                    Area Code (212) 838-0660 FAX (212)681-7599

                                  TERM SHEET

Licensee:  Riddell, Inc.                                   Date:  May 23, 1995
 Address:  3670 N. Milwaukee Ave.                            No:  641-149-1400
           Chicago, IL 60641

The following terms are made part of and are subject to all definitions, terms
and conditions set forth in License No. R03155

MARKETING PROGRAM:  NFL Pro Line

             TERM:  April 1, 1995 - March 31, 1998

        TERRITORY:  The United States

LICENSED PRODUCTS:  NFL PRO LINE HELMETS


FISCAL YEAR                        LICENSED PRODUCT                    ROYALTY%
- -----------                        ----------------                    --------

YEAR I    04/01/95 - 03/31/96      P08389/A100   PRO LINE HELMETS       9.00

YEAR II   04/01/96 - 03/31/97      P08389/A100   PRO LINE HELMETS       9.00

YEAR III  04/01/97 - 03/31/98      P08389/A100   PRO LINE HELMETS       9.00


FISCAL YEAR                           MINIMUM GUARANTEE              ADVANCE 
- -----------                           -----------------              -------

YEAR I    04/01/95 - 03/31/96              $250,000                  $62,500

YEAR II   04/01/96 - 03/31/97              $275,000                  $68,750

YEAR III  04/01/97 - 03/31/98              $250,000                  $65,000


AUTHORIZED BRANDS FOR
LICENSED PRODUCT(S):         Riddell, Riddell and design, R and design

LICENSED MARK(S) FOR
LICENSED PRODUCT(S):         Marketing Program logo, Club Marks, and the
                             following League Marks:  "National Football
                             League", "NFL", "National Football Conference",
                             "American Football Conference", "NFC", "AFC", and 
                             the NFL Shield design.


DISTRIBUTION CHANNELS FOR    
LICENSED PRODUCT(S):         Department Stores, Direct Retailers, Fan Shops,
                             Sporting Goods Stores, Footwear Specialty Stores


PROMOTIONAL PRODUCTS:

FISCAL YEAR                        LICENSED PRODUCTS             NUMBER OF UNITS
- -----------                        -----------------             ---------------

YEAR I                             PRO LINE HELMETS                     30

YEAR II                            PRO LINE HELMETS                     30

YEAR III                           PRO LINE HELMETS                     30


BROADCAST EXPOSURE FEE:

FISCAL YEAR          AMOUNT                    PAYMENT DUE DATE(S)
- -----------          ------                    -------------------

YEAR I               $100,000        To be paid in two (2) equal installments on
                                     or before 06/01/95 and 09/01/95.

YEAR II              $110,000        To be paid in two (2) equal installments on
                                     or before 06/01/96 and 09/01/96.

YEAR III             $125,000        To be paid in two (2) equal installments on
                                     or before 06/01/97 and 09/01/98.




ASSIGNED MEMBER CLUBS:

FISCAL YEAR                          MEMBER CLUB               EXPOSURE PRODUCTS
- -----------                          -----------               -----------------

YEAR I                             All Member Clubs                  Helmets

YEAR II                            All Member Clubs                  Helmets

YEAR III                           All Member Clubs                  Helmets


SPONSORSHIPS:

FISCAL YEAR       EVENT          SPONSORSHIP FEE       PAYMENT DUE DATE(S)
- -----------       -----          ---------------       -------------------

YEAR I        NFL EXPERIENCE         $50,000         To be determined by NFLP

YEAR II       NFL EXPERIENCE         $50,000         To be determined by NFLP


YEAR III            N/A                N/A                     N/A


ADVERTISEMENTS:  N/A


COOPERATIVE FUND:  N/A


ADDITIONAL TERMS:

YEARS I AND II (only):
- ---------------------

If, in connection with its sponsorship of the NFL Experience, Riddell sets up
the "History of the Helmet" display at the NFL Experience, Licensee's
sponsorship fee will be reduced to twenty five thousand dollars ($25,000).




               National Football League Properties, Inc.
[LOGO]         280 Park Avenue, New York, New York 10017
              Area Code (212) 838-0660 FAX (212) 681-7599


                          Retail Licensing Agreement

Licensee:   Riddell, Inc.                                 Date: May 23, 1995
Address:    3670 N. Milwaukee Ave.                         No.: 641-149-1400
            Chicago, IL 60641                         Lic. No.: RO3155


National Football League Properties, Inc. ("NFLP") has the exclusive right to
license for commercial purposes the trademarks of the National Football League
("NFL") and the thirty professional football teams that comprise the NFL
("Member Clubs"). Licensee, whose name and address are set forth above, desires
to use certain of these trademarks in accordance with the terms and conditions
of this agreement ("License"). In consideration of the mutual premises,
covenants and undertakings contained in this License, the parties to this
License agree as follows:

1.  Definitions

    As used in this License, the terms listed on the attached Term Sheet and
    elsewhere in this License have the following meanings:

a. "Advance Royalty Payment": The amount to be credited to Royalty payments due
    for the corresponding Fiscal Year payable to NFLP upon the execution of 
    this License for Fiscal Year I and on or before April 15 for each 
    successive Fiscal Year.

b.  "Broadcast Exposure Fee": The amount Licensee shall pay to NFLP for on-field
     exposure rights for the Exposure Products.

c.  "Advertisements": Advertising space in designated NFLP publications to be
     purchased by Licensee in accordance with this License.

d.  "Affiliate": Any person or entity in which Licensee or any owner, majority
     shareholder, officer or director of Licensee has any direct or indirect
     beneficial or ownership interest or is a joint venture partner.

e.  "Assigned Member Clubs": The Member Clubs for which Licensee shall have
     on-field exposure rights for the Exposure Products in accordance with the 
     terms of Paragraph 18.

f.  "Authorized Brands": The only brand names Licensee may use in association
     with the Licensed Products.

g.  "Club Marks": The full team names, nicknames, helmet designs, uniform
     designs, logos, slogans, and other identifying symbols and indicia adopted 
     for commercial purposes by the Member Clubs.


h.  "Cooperative Fund": The amount payable to NFLP during each Fiscal Year for
     use by NFLP in connection with the designated Cooperative Program.

i.  "Distribution Channels": The channels of trade in the Territory in which
     Licensee may distribute for sale or sell each Licensed Product as defined 
     in Exhibit I attached to this License and/or the attached Term Sheet.

j.  "Exposure Products": The Licensed Products for which Licensee shall have
     on-field exposure rights for the Assigned Member Clubs.

k.  "Fiscal Year": The period beginning on April 1 of any year and ending on
     March 31 of the following year except for Fiscal Year I, which will begin 
     on the date this License is fully-executed and will end on March 31 of the
     following year.

l.  "League Marks": "National Football League", "NFL", "National Football
     Conference", "American Football Conference", "NFC", "AFC", "Super Bowl", 
     "Pro Bowl", the NFL Shield design, and other identifying symbols and 
     indicia adopted for commercial purposes by the NFL.

m.  "Licensed Marks": The trademarks for which Licensee is granted certain
     limited, exclusive rights under this License as set forth in Paragraph 2 
     below.

n.  "Licensed Products": All products for which Licensee may use the Licensed
     Marks in association with the Authorized Brands. This license will refer 
     to each distinct type of product as a "Licensed Product" since more than 
     one product may be licensed (e.g. T-shirts and jackets would each be a 
     Licensed Product).

o.  "Marketing Program": The program established by NFLP in connection with
     which Licensee may use the Licensed Marks as authorized under this License.
     Licensee shall abide by all rules, guidelines and policies established by 
     NFLP for such Marketing Program, which are deemed part of this License.

p.  "Member Club Marketing Commitment": The amount Licensee shall pay to NFLP in
     exchange for Member Club controlled advertising and promotional inventory 
     from each Assigned Member Club in such Member Club's local marketing area.

q.  "Minimum Royalty Guarantee": The minimum amount of Royalty payments payable
     to NFLP on or before the 15th day following the end of each Fiscal Year.

r.  "Net Sales": Gross sales of all Licensed Products sold or distributed for
     sale at Licensee's invoiced selling price less sales derived from returns
     received and credited only. Licensee shall not credit any return at a rate
     greater than the original invoiced selling price for such Licensed 
     Products. There shall be no other deductions allowed including, without 
     limitation, deductions for manufacturing costs, selling costs, 
     distribution costs, advertising and promotional costs, quantity discounts, 
     freight, non-collected or uncollectable accounts, commissions, taxes, 
     cash discounts, close out sales, distress sales, sales to employees, or 
     any other costs. For purposes of this Agreement, Net Sales and all other 
     referenced sales occur when Licensee invoices or ships any Licensed 
     Product, whichever is earlier. If Net Sales are made to an Affiliate, the 

     dollar amount gross sales will be the greater of Licensee's regular price 
     to unaffiliated accounts or the Affiliate's gross sales price to an 
     unaffiliated account.

s.  "NFL Marks": All League Marks and Club Marks, collectively.

t.  "Premiums": Any products, including the Licensed Products, bearing the NFL
     Marks or other indicia of the NFL or its Member Clubs that Licensee sells 
     or gives away for the purposes of promoting, publicizing or increasing the
     sale of its own products or services other than the Licensed Products, or 
     that Licensee sells or gives away to any other party whom Licensee knows 
     or should reasonably know intends to use such products for the purposes 
     of promoting, publicizing or increasing the sale of any other party's 
     products or services. Promotions include, without limitation, combination 
     sales, incentives for sales force, and trade or consumer promotions.

u.  "Promotional Products": The quantity of each Licensed Product that Licensee
     shall provide to NFLP at no cost during each Fiscal Year for use in 
     connection with NFLP's Promotional Programs, as defined in Paragraph 5 of 
     this License.

v.  "Royalty": The amount of Net Sales Licensee shall pay to NFLP for all sales
     of the Licensed Products. Licensee shall calculate all Royalty payments
     according to Net Sales based on Licensee's normal domestic wholesale 
     warehouse price. NFLP reserves the right to increase the rate of the 
     Royalty during the Term, provided that it gives Licensee at least six (6) 
     months written notice before such increase takes effect.

w.  "Sponsorship": The designated events for which Licensee will participate as
     a sponsor during each Fiscal Year of the Term subject to the execution of 
     an NFLP Sponsorship Agreement.

x.  "Style": A distinct prototype of a Licensed Product that differs from any
     other prototype of that same Licensed Product in any form or manner with 
     respect to design, material, pattern, size, shape, Licensed Marks, or any 
     other distinguishing characteristic involving the specifications for the 




     production of all or any portion of that Licensed Product (e.g. T-shirts 
     bearing the San Francisco 49ers logo and T-shirts bearing the San Diego 
     Chargers logo would each be a Style of Licensed Product).

y.  "Term": The time period for which this License shall be effective.

z.  "Territory": The geographic area in which Licensee shall have the right to
     sell the Licensed Products.

aa. "Unit": A single Licensed Product (e.g. one T-shirt and one jacket would
     each be a Unit).

2.  Grant of License


    Subject to all of the terms and conditions of this License, NFLP grants
    Licensee the exclusive right, except for license agreements between NFLP and
    third party licensees preexisting that General Retail Licensing Agreement 
    dated March 15, 1990 (No. 625-149-1400, License No. R00705) (i.e., Hutch),
    to use the Licensed Marks in connection with the manufacture, distribution, 
    sale, and advertising of the Licensed Products under the Authorized Brand 
    in the Distribution Channels in the Territory in accordance with all 
    policies, rules and regulations of the Marketing Program and NFLP, which 
    are deemed part of this License. Licensee shall have no right to sell or 
    distribute any Premiums unless Licensee receives a separate Premium License
    from NFLP and pays NFLP the applicable Royalty under such Premium License. 
    Licensee shall not use the Licensed Products as Premiums or permit the use 
    of the Licensed Products as Premiums by any party whom Licensee knows or 
    should reasonably know intends to use the Licensed Products as Premiums.

3.  Terms of Payment

a.  Licensee shall pay NFLP the Royalty on all sales of the Licensed Products.
    Regardless of whether any sales occur during any Fiscal Year, Licensee shall
    also pay NFLP the applicable Advance Royalty Payment and Minimum Royalty
    Guarantee for each Fiscal Year during the Term Advance Royalty Payments and 
    any payments made to satisfy the Minimum Royalty Guarantee are not 
    refundable. Licensee may credit the Advance Royalty Payment and Royalty 
    payments made to NFLP during each Fiscal Year to the Minimum Royalty 
    Guarantee for the corresponding Fiscal Year only. Licensee may not credit 
    such amounts to the Advance Royalty Payment, Minimum Royalty Guarantee or 
    any other payment required under this License for any other Fiscal Year. If 
    NFLP terminates this License, for the Fiscal Year in which termination 
    occurs ("Termination Fiscal Year") Licensee shall pay NFLP the Royalty on 
    all sales of the Licensed Products made during the Termination Fiscal Year 
    or a pro rated portion of the Minimum Royalty Guarantee owed in excess of 
    the Advance Royalty Payment ("Termination Guarantee"), whichever is 
    greater. For purposes of this paragraph the pro rated Minimum Royalty 
    Guarantee will be calculated as follows:


 Termination Guarantee   x   No. of Days Completed in Termination Fiscal Year
 ---------------------       ------------------------------------------------
           1                                    365

b.  On or before the 15th day of each month, Licensee shall make all Royalty
    payments to NFLP due on sales of the Licensed Products during the preceding
    calendar month. Simultaneously with the Royalty payment, Licensee shall 
    furnish full and accurate statements of the Net Sales of each Licensed 
    Product sold and distributed during such calendar month on forms provided 
    by NFLP. The statements will include the quantity and description of each 
    Licensed Product itemized by Member Club if applicable, the gross sales 
    price, itemized deductions from the gross sales price, any returns made 
    during the preceding month, and the resulting Net Sales on which Licensee 
    calculated the Royalty amount. Licensee shall furnish such statements for 
    each Licensed Product regardless of whether it sold any such Licensed 
    Product during the preceding month. NFLP's receipt or acceptance of any 
    statement or Royalty payment or the cashing of a Royalty check will not 
    preclude NFLP from questioning the correctness of such statements or

    payments at any time. Upon discovery of any verifiable inconsistency or 
    mistake in such statements or payments, Licensee shall immediately rectify 
    such inconsistency or mistake.

c.  Licensee shall pay NFLP all other amounts listed on the Term Sheet attached
    to this License in accordance with the dates provided in such Term Sheet.

d.  Licensee shall pay NFLP an additional charge of one and one-half percent 
    (1.5%) per month on any payment due under this License that remains unpaid
    fifteen (15) days after such payment becomes due.

4.  Quality Control

a.  Prior to making any use of any Style of any Licensed Product, Licensee shall
    submit to NFLP for its approval at Licensee's sole cost and expense at the
    following applicable stages: (i) finished artwork or final proofs; (ii)
    pre-production samples or strike-offs for such proposed Style; and (iii) a
    sample Unit of the finished version of such Style together with all 
    packaging, cartons, containers, hangtags and wrapping materials related to
    such Unit ("Related Materials"). For Styles that differ solely with respect
    to the Licensd Marks, Licensee may submit a sample Unit of one Style along
    with artwork of the Styles bearing the other Licensed Marks for approval
    purposes unless NFLP requests a sample Unit of each such Style. NFLP shall
    use its best efforts to promptly evaluate all such submissions and provide
    Licensee, if applicable, with quality standards and specifications for the
    finished Units of each Style. Upon approval of the finished version of a
    sample Unit of a Style, NFLP shall execute a Product Approval Form that will
    contain any applicable quality standards and specifications. License shall  
    not manufacture, sell, distribute or advertise any Style of a Licensed 
    Product unless NFLP has executed a Product Approval Form for such Style.

b.  All Product Approval Forms are effective for one Fiscal Year only and
    Licensee must resubmit to NFLP each Style of each Licensed Product
    previously approved by NFLP for quality control approval within thirty (30)
    days after the start of each successive Fiscal Year. From time to time, NFLP
    may request additional sample Units of any Style of any Licensed Product to
    confirm continued compliance with NFLP's quality control guidelines and any 
    applicable quality standards and specifications. NFLP shall have the right 
    to withdraw its approval of any Style of any Licensed Product if, in NFLP's 
    sole judgment, such sample Units cease to conform to such guidelines,
    standards or specifications or otherwise deviate in quality from the
    previously approved sample Units. Upon notice by NFLP to Licensee that the
    Product Approval Form for a Style of a Licensed Product has been withdrawn,
    Licensee shall immediately cease to manufacture, distribute, sell or
    advertise any further Units of such Style until such time as a new Product
    Approval Form has been executed and delivered by NFLP.

c.  Licensee shall not make any modification to any Style for which NFLP has
    issued a Product Approval Form or depart from any applicable quality
    standards and specifications for any Style unless NFLP has approved such
    modification for such Style and issues a new Product Approval Form. Licensee
    acknowledges that the manufacture, use, sale, distribution, or advertising 
    of any Style that deviates from the Style approved by NFLP will constitute 
    a material breach of this License. Upon such breach, NFLP may terminate 

    this License immediately.

d.  No distribution or sale of irregulars or seconds is permitted except when 
    Licensee receives prior written approval from NFLP.

5.  Advertising and Promotional Materials

a.  Licensee will not use the Licensed Marks or any reproduction of them,
    including without limitation, Photographs or Computer Art, as defined in 
    Paragraph 10a, in any advertising, promotion, publicity or display materials
    (collectively "Promotional Materials") without receiving NFLP's prior 
    written approval executed on a Promotional Approval Form supplied to 
    Licensee by NFLP. Licensee may use such approved Promotional Materials only
    in conjunction with the Styles of Licensed Products that NFLP has approved.
    Licensee shall submit to NFLP all Promotional Materials at the following 
    applicable stages appropriate to the medium used: (i) conceptual stage, 
    pre-production art or rough cuts; (ii) layout, storyboard and script; (iii)
    finished materials; and (iv) at any other time as reasonably requested by 
    NFLP. NFLP shall use best efforts to evaluate all such Promotional
    Materials' submissions within ten (10) business days of their receipt by 
    NFLP. NFLP shall execute a Promotional Approval



    Form for all Promotional Materials that it approves. Licensee shall notify
    its retailers and/or Third Party Distributors that NFLP must approve all
    Promotional Materials involving or using in any form or manner the Licensed
    Marks. Licensee shall use best efforts to ensure that its retailers and/or
    Third Party Distributors do not publish, display or otherwise distribute
    such Promotional Materials without NFLP's prior written approval.

b.  NFLP has the exclusive right, in its sole discretion, to approve or
    disapprove any Promotional Materials' submissions. Licensee acknowledges
    that NFLP may disapprove Promotional Materials that, in NFLP's opinion,
    reflect unfavorably upon NFLP, the NFL or its Member Clubs including,
    without limitation, materials involving gambling, lotteries or other games
    inconsistent with the image of the NFL, the Member Clubs, or the Licensed 
    Products.

c.  NFLP may withdraw its approval of any Promotional Materials if: (i) the 
    Promotional Materials have been altered without the prior written approval
    of NFLP; (ii) the Style and/or the Licensed Product promoted in the
    Promotional Materials ceases to be approved under this License; or (iii) an
    event occurs that, in NFLP's opinion, causes NFLP's relationship with
    Licensee or any Licensed Product to adversely reflect upon the professional
    or business reputation of the NFL, its Member Clubs or NFLP.

d.  Licensee represents that NFLP has the right to conduct promotions and
    special events in its sole discretion and to print catalogs, sales sheets
    and brochures involving representative merchandise from NFLP's licensees
    ("Promotional Programs"). Licensee shall supply within ten (10) business 
    days of any request by NFLP, at no charge to NFLP, all or any portion of the
    Promotional Products required by NFLP for use, in NFLP's sole discretion, in
    such Promotional Programs.


e.  Licensee shall pay NFLP the designated amounts for the Advertisements,
    Sponsorship, and Cooperative Fund, if applicable, on or before the
    corresponding dates listed on the Term Sheet attached to this License. NFLP
    shall use such payments in a manner determined by NFLP in its sole
    discretion.

f.  During each Fiscal Year of the Term in which NFLP publishes the NFL
    Merchandise Catalogue, Licensee shall purchase a full-page advertisement in
    such catalogue at the rate established in NFLP's then-existing rate card.
    Licensee shall make such payment within fifteen (15) days from receiving an
    invoice from NFLP.

6.  Distribution Requirements

    Licensee shall distribute for sale and sell each Licensed Product only in
    the authorized Distribution Channels. Prior to distribution of any Licensed 
    Product, Licensee shall submit to NFLP a list of its retail accounts for the
    Licensed Products for the purpose of determining which accounts fall within 
    the Distribution Channels. NFLP shall determine, in its sole discretion,
    whether such retail accounts fall within the Distribution Channels and
    shall provide Licensee with a list of the approved retail accounts.
    Licensee shall manufacture, distribute, sell and maintain inventory of
    sufficient quantities of each Style of each Licensed Product to meet the
    reasonable market demand in the Distribution Channels. Licensee shall not
    sell Licensed Products to any third party that Licensee knows or should
    reasonably know intends to sell the Licensed Products outside of the 
    authorized Distribution Channels. If Licensee sells or distributes for sale
    other merchandise that does not bear the Licensed Marks but is of the same
    grade and quality as the Licensed Products, Licensee shall not discriminate
    in the granting of commissions and discounts to salespersons, dealers and
    distributors for the sale of the Licensed Products. If the Licensed Marks
    are Club Marks, Licensee acknowledges that it shall manufacture, distribute
    and sell a commercially significant quantity of Units bearing the trademarks
    of each Member Club individually in each Style.

7.  Authorized Brands

    Licensee shall only use the Authorized Brands, if applicable, in connection
    with the manufacture, distribution, sale, and advertising of each Licensed
    Product. NFLP shall have the right, in its sole discretion, to remove or
    change any of the Authorized Brands, if applicable, during the Term.
    Licensee must receive the prior written approval of NFLP to use any other
    trademarks on the Licensed Products.

8.  NFLP's Purchase of Licensed Products

    In addition to the Promotional Products provided at no cost by Licensee, 
    NFLP, the NFL and its Member Clubs shall have the right to purchase any of 
    the Licensed Products in any quantity at the minimum wholesale price, 
    excluding Royalty payments, that Licensee charges to its best customer, 
    provided that NFLP will not require Licensee to pay a Royalty on such sales.

9.  Third Party Relationships


a.  Licensee shall not assign, sublicense, transfer or otherwise encumber any
    of its rights under this License to any Affiliate or other third party 
    without NFLP's prior written consent. If Licensee assigns,
    sublicenses, transfers or encumbers any portion of this License without
    such consent, NFLP shall have the right to terminate this License
    immediately.

b.  Licensee must receive NFLP's prior written consent to use a domestic or
    foreign third party distributor of any Licensed Product ("Third Party 
    Distributor") or domestic or foreign third party manufacturer of any
    Licensed Product or any portion of any Licensed Product, including patches,
    labels and emblems made by any party that is not already a licensee of NFLP
    ("Third Party Manufacturer"). NFLP shall have the right to approve or
    disapprove any Third Party Distributor or Third Party Manufacturer in its
    sole discretion. In the case of a Third Party Manufacturer, NFLP's approval
    of such Third Party Manufacturer, if granted, will be contingent on the
    execution of an agreement between NFLP and the approved Third Party
    Manufacturer. Notwithstanding such agreement, Licensee shall at all times
    remain primarily obligated to NFLP under this License and shall take all 
    necessary efforts to ensure that such Third Party Manufacturer uses the
    Licensed Marks only to manufacture the designated Licensed Product and for 
    no other purpose including, without limitation, promoting or selling the
    Licensed Product. If such Third Party Manufacturer has made an unauthorized
    use of the Licensed Marks, Licensee shall fully cooperate with NFLP to
    ensure that such unauthorized use ceases promptly. Licensee shall be
    primarily obligated to ensure that each Licensed Product produced by such
    Third Party Manufacturer complies with the requirements of Paragraph 4 of
    this License.

c.  Licensee shall not make any payments to any Member Club or to any
    shareholder, officer, director, employee, agent or representative of any
    Member Club, or to any employee, agent or representative of the NFL or its 
    affiliates in such person's individual capacity, in connection with the use 
    of any Licensed Marks under this License or otherwise as a direct result of
    sales of any Licensed Product. Licensee shall disclose to NFLP all existing
    agreements or agreements being negotiated by Licensee or its agent between
    Licensee and any Member Club or any shareholder, officer, director,
    employee, agent or representative of any Member Club, or any employee, agent
    or representative of the NFL or any of its affiliates in such person's
    individual capacity.

d.  In the event that NFLP consents to any third party relationship under this
    Paragraph 9 or otherwise under this License, Licensee acknowledges that
    such approval will be contingent on the execution of an appropriate form or
    agreement supplied by NFLP.

10. Computer Artwork and Photographs

a.  Subject to the requirements of Paragraph 4, if Licensee wishes to use
    computer artwork incorporating graphic depictions of the Licensed Marks
    ("Computer Art") or photographs owned and/or controlled by NFLP
    ("Photographs"), Licensee shall request such Computer Art or Photographs in
    a Use Application provided to Licensee by NFLP. If NFLP, in its sole

    discretion, approves such application, NFLP shall provide Licensee with
    Computer Art or Photographs at a rate established by NFLP in its sole
    discretion provided that, in the case of Photographs, Licensee must first
    sign NFLP's standard Photo Use Agreement. Licensee shall make any payment
    for the Computer Art or Photographs within thirty (30) days of receiving an
    invoice from NFLP. Licensee shall only use the Computer Art or Photographs
    in accordance with the terms and conditions of this 

 

    License  including, without limitation, Paragraph 11, and, in the case of 
    Photographs, the Photo Use Agreement. The terms of the executed Photo Use 
    Agreement will govern in the event of any conflict between the terms of 
    this License and the terms of the Photo Use Agreement.

b.  Licensee shall not make copies of the Computer Art or Photographs without
    the express written approval of NFLP and shall not use the Computer Art
    or Photographs for any purpose other than the purpose set forth in
    Licensee's Use Application. Licensee shall not provide the Computer Art or 
    Photographs to any other party including a manufacturer, unless NFLP
    approves such party in accordance with Paragraph 9 of this License. Licensee
    shall take all steps necessary to prevent the unauthorized copying or use of
    the Computer Art or Photographs by third parties.

c.  Upon the expiration or termination of this License, Licensee shall
    immediately deliver to NFLP all Computer Art and Photographs provided by
    NFLP and all copies and duplications of such Computer Art or Photographs and
    all related materials.

d.  Licensee acknowledges that it has no right, title or interest in or to any
    of the Photographs, including, without limitation, copyrights in the
    Photographs. Licensee represents that it will not assert any rights in or to
    the Photographs during the Term of thereafter.

11. Protection of Rights

a.  Licensee acknowledges that, as between NFLP and Licensee, NFLP exclusively
    owns the NFL Marks and all copyrights, trademarks and other proprietary
    rights in and to them. Licensee further acknowledges that NFLP shall own
    worldwide in perpetuity: (i) all artwork produced under this License bearing
    the NFL Marks ("Artwork") and all copyrights and other proprietary rights
    in such Artwork; (ii) all secondary marks and/or promotional concepts
    ("Secondary Marks") developed for use and used in connection with any
    Licensed Product and all copyrights and other proprietary rights in such 
    Secondary Marks; (iii) all derivative works based on any of the NFL Marks,
    Secondary Marks, Computer Art, or Artwork ("Derivative Works") and all
    copyrights and other proprietary rights in such Derivative Works; and (iv)
    all Computer Art and all copyrights and other proprietary rights in such 
    Computer Art as well as duplicates and copies of it. Licensee's use of the
    Licensed Marks, Computer Art, Artwork, Secondary Marks and Derivative Works
    is for NFLP's benefit and Licensee will not acquire any rights in any of
    them by such use. Licensee acknowledges that NFLP will have the right to
    terminate this License if Licensee asserts any rights in or to any of the
    NFL Marks, Computer Art, Artwork, Secondary Marks and Derivative Works other

    than those granted under this License. Licensee shall not attack the
    trademarks, copyrights or other proprietary rights of NFLP, the NFL, or its
    Member Clubs during the Term or thereafter.

b.  Any Artwork, Computer Art, Secondary Marks, Derivative Works or other
    materials created by Licensee or its agents in connection with this
    Agreement shall be performed as a "work made for hire" for NFLP. Licensee
    irrevocably assigns and transfers to NFLP all right, title and interest,
    including all copyrights and extensions and renewals thereof, in and to the
    Artwork, the Secondary Marks, the Derivative Works, the Computer Art, and
    all related proprietary rights (collectively the "Proprietary Materials").
    At the request of NFLP, Licensee shall execute all documents confirming
    NFLP's rights in and to the NFL Marks and Proprietary Materials including
    an assignment of copyright in form and substance satisfactory to NFLP.
    Licensee shall cause each third party who makes or contributes to the
    creation of the Proprietary Materials to agree that all rights, including
    the copyrights, in his or her work shall be owned by NFLP whether as a
    "work made for hire" or by assignment, as appropriate.

c.  Licensee shall only display or use the Licensed Marks in the form and manner
    that NFLP has specifically approved in writing. Licensee shall cause to be
    irremovably and legibly printed or affixed in a clearly visible location
    approved by NFLP on every Unit of each Licensed Product, and all Related
    Materials, Proprietary Materials, and Promotional Materials the following:

    (i)    Trademark Notices as directed and specified by NFLP, including a
           legend indicating that the NFL Marks are trademarks of the NFL or the
           Member Clubs, and are being used by Licensee under License from NFLP;
    (ii)   Copyright Notices as directed and specified by NFLP;
    (iii)  The Marketing Program symbol;
    (iv)   Hangtags, inserts, holograms, and other identifying material required
           by NFLP;
    (v)    A permanent label displaying Licensee's name and the Authorized
           Brand;
    (vi)   Licensee's name, trade name and address; and
    (vii)  All other notices required by NFLP to protect the interests of NFLP,
           the NFL, and its Member Clubs.

d.  Licensee will not use any Trademark or Copyright Notices on the Licensed
    Products, Related Materials, Proprietary Materials, and Promotional
    Materials that conflict with, negate or cause confusion with any notices
    required under this Paragraph 11. Licensee represents that, except for the 
    Authorized Brands, if applicable, or as otherwise authorized in writing by
    NFLP, it will not associate other licensed properties, names, symbols, or
    designs with the Licensed Marks on any of the Licensed Products, Related
    Materials, Promotional Materials, and Proprietary Materials. Licensee will
    not use the Licensed Marks or NFL Marks on any business sign, business card,
    invoice, sales sheet, brochure, catalog, or other form, or as part of the
    name of Licensee's business except as authorized by NFLP in writing prior to
    such usage.

e.  NFLP shall have the right to secure trademark and/or copyright registrations
    for the NFL Marks. Upon request by NFLP, in addition to any other quantity
    of Licensed Products that Licensee must submit to NFLP under this License,

    Licensee shall deliver to NFLP, free of cost, twelve (12) Units of each
    Licensed Product with their Related Materials for such registration purposes
    provided that Licensee shall not owe any Royalty for such Units. Licensee
    shall provide NFLP with the date of first use of each Licensed Product in
    interstate and intrastate commerce. NFLP shall have the right to secure
    trademark and/or copyright registrations in NFLP's name for any Proprietary
    Materials created by Licensee or its agents for use in connection with any 
    Licensed Product. By execution of this License, Licensee appoints NFLP as
    Licensee's attorney-in-fact coupled with an irrevocable interest to execute,
    acknowledge, deliver and record all registrations and all documents referred
    to in this Paragraph 11.

f.  Licensee shall assist NFLP, at NFLP's expense, in the procurement,
    protection, and maintenance of NFLP's rights in and to the NFL Marks and the
    Proprietary Materials. NFLP may, in its sole discretion, commence or
    prosecute and control the disposition of any claims or suits relative to
    the imitation, infringement and/or unauthorized use of the NFL Marks or the
    Proprietary Materials either in its own name, or in the name of Licensee, or
    join Licensee as a party in the prosecution of such claims or suits.
    Licensee shall cooperate fully with and provide full assistance to NFLP in
    connection with any such claims or suits. Licensee shall promptly notify
    NFLP in writing of any infringement, imitations, or unauthorized use
    of the NFL Marks or Proprietary Materials by others. NFLP shall, in its sole
    discretion, determine whether to take action and the type of action, if any,
    to take against such infringement. Licensee shall not institute any suit or
    take any action on account of such infringements, imitations or unauthorized
    uses unless it receives NFLP's prior written consent. NFLP will receive the
    full amount of any settlement made or damages awarded in connection with any
    action taken against such infringement.

12. Indemnification and Insurance

a.  During the Term and thereafter, Licensee shall be solely responsible for,
    defend, indemnify and hold harmless NFLP, the NFL, its Member Clubs and
    their respective affiliates, shareholders, officers, directors, agents and
    employees for, from and against any claims, demands, causes of action,
    damages, costs and expenses, including reasonable attorneys' fees,
    judgments, and settlements arising out of or in connection with: (i)
    Licensee's breach of any of its representations, warranties, covenants or
    obligations contained in this License; (ii) Licensee's use of the Licensed 
    Marks except as provided in subparagraph (c) below; (iii) Licensee's
    noncompliance with any applicable federal, state, or local laws or
    regulations; or (iv) the manufacture, distribution, sale, advertising or use
    of any Licensed Product.

b.  Licensee shall obtain and maintain at its own expense from a licensed and
    admitted insurance carrier with a rating not less than A from Best, a
    product liability insurance policy that will provide coverage of three
    million dollars ($3,000,000) for personal injuries arising out of each
    occurrence and one million dollars ($1,000,000) for property damage arising
    out of each occurrence and an advertising liability insurance policy that
    will provide coverage of three million dollars ($3,000,000) for each
    occurrence. Licensee shall ensure that such policies: (i) will list the NFL,
    its Member Clubs, NFLP, and their respective affiliates, shareholders,

    officers, directors, agents, and employees as additional insureds; and (ii)
    will each provide that they can not be canceled without at least thirty (30)
    days written notice to NFLP. Simultaneously with the execution of this



    License, Licensee shall submit to NFLP the fully paid policies or
    certificates of insurance. Compliance with this subparagraph (b) will not
    relieve Licensee of its other obligations under this Paragraph 12. The
    insurance coverage required under this License is not cumulative and will
    not extend to any other License or Agreement between Licensee and NFLP
    unless otherwise authorized by NFLP in writing.

c.  During the Term and thereafter, NFLP shall indemnify and hold harmless
    Licensee, its officers, directors, agents and employees for, from and
    against any claims, demands, causes of action, damages, and reasonable
    attorneys' fees for trademark infringement arising out of the use of the
    Licensed Marks as strictly authorized under this License, provided that NFLP
    is given immediate notice of and shall have the option to undertake and
    conduct the defense of any such claim, demand or cause of action and further
    provided that Licensee shall cooperate in the defense of such claim as
    reasonably required by NFLP.

13. Financial Information

a.  Upon request by NFLP, Licensee shall furnish NFLP within sixty (60) days of
    such request a detailed statement by an independent certified public
    accountant showing the number and description of the Licensed Products sold
    during the Term including an itemization of each Licensed Product by number
    of Units sold, Member Club, if applicable, the gross sales price,
    itemized deductions from the gross sales price, any returns made, and the 
    resulting Net Sales on which Licensee calculated the Royalty amount.

b.  Within ninety (90) days after the last day of Licensee's fiscal year,
    Licensee shall provide NFLP with all pertinent information pertaining to
    Licensee's financial condition involving ownership, credit, financial and
    other information about Licensee's business including, without limitation,
    fiscal year-end financial statements and operating statements certified by
    Licensee's chief financial officer as accurate and complete and as
    constituting a fair presentation of Licensee's financial condition. Licensee
    shall provide NFLP with full and free access to inspect and copy all
    business records pertaining to Licensee's financial condition.

c.  On or before the 30th day following the end of each calendar quarter,
    Licensee shall provide NFLP with Licensee's Fiscal Year projections for
    sales and income for the Licensed Products. Upon request by NFLP, Licensee
    shall provide NFLP with a list ranking its sales by retailer and/or Third
    Party Distributors for its top twenty-five (25) retail accounts or by retail
    accounts comprising seventy-five percent (75%) of its Net Sales, whichever
    is greater, and itemizing for each such retailer and/or Third Party
    Distributors a description and the number of Units of each Licensed Product
    sold.

d.  Licensee shall notify NFLP in writing of any adverse material change in

    Licensee's financial condition that will likely affect its performance under
    this License at the time such material change occurs.

14. Audits and Inspections

a.  During the Term and for at least three (3) full Fiscal Years after the
    expiration or termination of the License, Licensee shall keep, maintain and
    preserve complete and accurate books of account and records covering all
    transactions relating to this License, including, without limitation,
    invoices, correspondence, inventory accounting, banking and financial
    records ("Records"). Licensee shall designate a symbol or number that will
    be used exclusively on Records relating to the Licensed Products and with
    no other articles that Licensee manufactures, distributes or sells. Licensee
    shall ensure that all invoices for the sale of Licensed Products to its
    retailers and/or Third Party Distributors will include the quantity and
    description of each Licensed Product itemized by Marketing Program, Style
    and Member Club, if applicable.

b.  During the Term and for at least three (3) full Fiscal Years after the
    expiration or termination of the License, NFLP and its duly authorized
    representatives will have the right during reasonable business hours to
    inspect and audit all Records and conduct a physical examination of
    Licensee's premises including its warehouses and manufacturing facilities
    and those of Third Party Distributors and Third Party Manufacturers.  NFLP
    shall provide Licensee with no less than five (5) business days' written
    notice prior to such inspection, audit or examination; provided however, if
    compelling circumstances exist, as determined by NFLP in the exercise of its
    reasonable business judgment, NFLP may conduct an immediate inspection,
    audit or examination with no prior notice to Licensee. Licensee represents
    that it will fully cooperate with the inspection, audit or examination and
    will not cause or permit any interference with NFLP or its representatives
    during any inspection, audit or examination. During an inspection, audit or
    examination, NFLP shall have the right to make copies or extracts of
    Licensee's Records.

c.  Licensee shall pay NFLP for the cost of any audit that discloses a payment
    deficiency of more than two percent (2%) between the amount due to NFLP
    pursuant to the audit and the amount Licensee actually paid or reported to
    NFLP. Licensee shall pay NFLP any deficiency amount together with interest
    on the deficiency amount pursuant to the provisions in Paragraph 3d of this
    License. Licensee shall pay such amounts within ten (10) days of invoicing
    by NFLP.

15. Termination

    Without prejudice to any other rights it may have in law, equity or
    otherwise, NFLP shall have the right to immediately terminate this License
    upon written notice to Licensee at any time if:

a.  Licensee fails to generate Net Sales during any Fiscal Year satisfying the
    corresponding Minimum Royalty Guarantee;

b.  Licensee fails to deliver to NFLP or to maintain in full force and effect
    the insurance coverage referred to in Paragraph 12b of this License;


c.  Licensee fails to make available its premises, Records or other business
    information to NFLP or its representatives or fails to provide full and
    complete information as required in Paragraphs 13 and 14 of this License.

d.  Licensee manufactures, sells, distributes, advertises or uses any Style of
    any Licensed Product, or any Promotional Materials, or Proprietary Materials
    without the prior written approval of NFLP as required in this License, or
    after such written approval has been withdrawn by NFLP or has expired;

e.  Licensee distributes or sells any Licensed Product outside the Territory or
    sells any Licensed Product to a third party that Licensee knows or should
    reasonably know intends to sell such Licensed Product outside the Territory;

f.  Licensee distributes any Licensed Product outside the corresponding
    Distribution Channels, or sells any Licensed Product to any third party that
    Licensee knows or should reasonably know intends to sell such Licensed
    Product outside the corresponding Distribution Channels;

g.  Licensee fails to obtain NFLP's written approval prior to assigning,
    sublicensing, transferring, or otherwise encumbering the License or prior to
    using a Third Party Manufacturer or Third Party Distributor, or any approved
    Third Party Manufacturer or Third Party Distributor engages in conduct that
    would entitle NFLP to terminate the License if Licensee had engaged in such
    conduct;

h.  Licensee makes a material misrepresentation or omission in its license
    application form;

i.  Licensee fails to make any payment or deliver any statement required under
    this License and fails to correct such default within ten (10) days of
    written notice of such default;

k.  Licensee makes or agrees to make a payment to any Member Club or any
    shareholder, officer, director, employee, agent, or representative of a
    Member Club, or to any agent, representative or employee of the NFL or its
    affiliates in such person's individual capacity, in connection with the use
    of any Licensed Marks under this License or otherwise as a direct result of
    the sales of any Licensed Product, or Licensee fails to disclose to NFLP any
    existing agreement or agreement being negotiated by Licensee or Licensee's
    agent between Licensee and a Member Club or any shareholder, officer,
    director, employee, agent, or representative of a Member Club, or any agent,
    representative or employee of the NFL or its affiliates in such person's
    individual capacity;

l.  Licensee disparages NFLP, the NFL, any of its Member Clubs, or any of their
    respective shareholders, officers, directors and employees as determined by
    NFLP in its sole discretion, or otherwise engages in conduct that NFLP deems
    detrimental to the NFL or any of its Member Clubs;

m.  Licensee fails, in any way, to comply with the requirements of Paragraph 18;
    or

n.  Licensee fails to comply with any other material term or condition of this

    License.



16. Goodwill and Reputation

    Licensee recognizes the great value of the goodwill associated with the NFL
    Marks and acknowledges that such goodwill belongs to the Member Clubs and
    the NFL, and that such NFL Marks have secondary meaning in the minds of the
    public. The nature of the business of NFLP, the NFL, and its Member Clubs,
    requires public respect for and trust in the reputation and integrity of the
    NFL and its Member Clubs. NFLP may, at its sole option, terminate this
    License or withdraw some or all Product Approval Forms or Promotional
    Approval Forms by written notice to Licensee if any unanticipated factor,
    development or event causes NFLP's continued association with any one or
    more Licensed Product or Licensee to adversely reflect upon NFLP, the NFL or
    its Member as determined by NFLP in its sole discretion. In the event of
    such termination, Licensee shall pay to NFLP the Royalty on all sales of the
    Licensed Products made during the Termination Fiscal Year or the Termination
    Guarantee as defined in Paragraph 3a, whichever is greater, and all other
    amounts due to NFLP. Upon receipt of such payment, NFLP will reimburse
    Licensee for its salvage expenses or, in the case of unsalvageable Licensed
    Products, Licensee's manufacturing costs if NFLP does not permit Licensee to
    distribute the remaining inventory of Licensed Products.

17. Effect of Expiration or Termination of the License

a.  Sixty (60) days before the expiration of this License, Licensee will furnish
    to NFLP a statement showing the number of Units and description of such
    Units for each Style of each Licensed Product, Promotional Materials, and
    Proprietary Materials on hand or in process in Licensee's inventory. If this
    License is terminated by NFLP, Licensee shall furnish such statement within
    ten (10) days after notice of termination is given by NFLP.

b.  After expiration or termination of this License for whatever reason, all
    rights granted under this Licensee will revert to NFLP and Licensee shall
    refrain from further use of, simulation of or reference to any and all of
    the NFL Marks except as provided in this paragraph. Except for termination
    of this License by NFLP, Licensee will have ninety (90) days to dispose of
    the Licensed Products ("Sell-Off Period") that are on hand or in process at
    the time of such expiration, provided all statements and payments then due
    to NFLP are first made and such sell-off occurs at Licensee's regular
    selling price and within the Distribution Channels. During the Sell-Off
    Period, Licensee shall submit all payments and statements required under
    this License in accordance with the terms and conditions of the License.

c.  If Licensee has remaining inventory of the Licensed Products upon the
    termination of this License or after the Sell-Off Period, if applicable,
    NFLP may, at its option: (i) purchase such inventory at Licensee's cost;
    (ii) require Licensee to deliver such inventory to NFLP for destruction at
    Licensee's expense; or (iii) require Licensee to destroy such inventory at
    Licensee's expense and furnish NFLP with an affidavit signed by an officer
    of Licensee attesting to such destruction. NFLP will have the right at any
    time before expiration or termination of this License and during the

    Sell-Off Period to conduct a physical inventory to, among other things,
    verify the quantity and Style of the Licensed Products in Licensee's
    inventory. If Licensee refuses to permit such physical examination of the
    inventory or fails to provide NFLP with the statement required in
    subparagraph a above, Licensee will forfeit its right to any Sell-Off 
    Period.

d.  Upon the termination of this License or immediately after the Sell-Off
    Period, Licensee shall deliver to NFLP all Proprietary Materials and
    all related materials, including software, created or used by Licensee in
    connection with this License and shall, at NFLP's option, destroy or sell
    to NFLP at Licensee's cost, any molds, plates and other items used to
    reproduce the Licensed Marks.

18. On-Field Product Exposure

a.  Licensee acknowledges that in furtherance of the NFL's policy of control of
    game operations, NFLP shall approve any and all visible items worn or used
    on-field, including the sidelines, during all pre-season, regular season and
    post-season NFL games. Except as otherwise authorized in writing by NFLP or
    as otherwise provided in this License, Licensee shall not during the Term or
    thereafter agree, contractually or otherwise, with any Member Club, NFL
    player, coach, or other Member Club employee, for any individual to wear,
    use or promote any commercially identified product on-field, including the
    sidelines, during any NFL game.

b.  Licensee acknowledges that in furtherance of the NFL's policy of control of
    game operations, there are specific rules and regulations regarding the size
    of a manufacturer's logo or other commercial identification that may appear
    on visible merchandise worn or used on-field, including the sidelines, 
    during any NFL game. Licensee agrees that it will strictly adhere to the 
    standards set forth in any and all such rules and regulations with regard 
    to any of the products that NFLP may, in its sole discretion, authorize 
    Licensee to have worn or used on-field, including the sidelines, by NFL 
    players, coaches, or any other Member Club employees during any NFL game.

c.  Licensee represents that it has received a copy of and is familiar with
    NFLP's NFL Pro Line Policy, which is deemed part of this License. Any breach
    by Licensee of any terms and conditions set forth in the NFL Pro Line Policy
    shall be considered a material breach of this License. During each Fiscal
    Year of the Term, NFLP shall assign on-field and sideline exposure rights
    for the Exposure Products to Licensee with the Assigned Member Clubs listed
    on the Term Sheet. Licensee acknowledges that NFLP may, in its sole
    discretion, assign on a yearly basis on-field and sideline exposure rights
    for the remaining Member Clubs to any other NFL Pro Line licensees. Licensee
    further acknowledges that NFLP may, in its sole discretion, reassign any of
    the Assigned Member Clubs to another NFL Pro Line licensee at any time.

d.  During each Fiscal Year of the Term, Licensee shall pay NFLP the Broadcast
    Exposure Fee set forth in the Term Sheet attached to this License in
    accordance with the payment due dates listed on such sheet. NFLP shall use
    such payments in a manner determined by NFLP in its sole discretion.

e.  Nothwithstanding any provision of this License to the contrary, the

    placement, size, style and other characteristics of the Authorized Brands
    currently appearing on the Licensed Products that have received NFLP's
    quality control approval in accordance with the terms of Paragraph 4 of this
    License are deemed approved and authorized by NFLP.

19. Players and Coaches

    Licensee acknowledges that this License does not grant Licensee any rights
    with respect to the name, likeness, signature, or other attributes of any
    player, coach, or other employee of the NFL. Licensee shall be responsible
    for securing whatever rights may be required for the use of such names,
    likeness, signatures, or other attributes. Licensee represents that it will
    not exercise the rights granted in this License in any manner that will
    imply that Licensee has obtained any such rights without separate written
    authorization from the appropriate player, coach, or employee.

20. NFL Films

    Licensee understands and acknowledges that this License does not grant 
    Licensee any rights with respect to film or videotape footage of NFL game 
    action and that Licensee must obtain such footage directly from NFL Films, 
    Inc. ("NFL Films") on terms and conditions to be mutually agreed upon by 
    Licensee and NFL Films. If Licensee desires to use such footage in 
    connection with this License, NFLP must approve the proposed usage and 
    subject matter of such footage in writing prior to its usage.

21. Information Transmission

    If NFLP obtains the capacity to receive computer transmissions of any or all
    information required from Licensee under this License during the Term,
    Licensee shall begin to provide such information by such computer
    transmission as soon as practicably possible.



22.  Notices

     The parties to this License shall send all notices and statements
     required under this License to the respective addresses of the parties
     set forth above unless notification of a change of address is given in
     writing. Licensee shall direct all notices to NFLP to the Vice President
     of the Retail Licensing Department with a copy to the General Counsel of
     NFLP. All notices required under this License must be in writing, must
     be sent by registered or certified mail, facsimile, or a private
     overnight delivery service generally accepted in the industry that
     provides evidence of delivery, and shall be deemed to have been given at
     the time they are sent.

23.  Relationship of Parties

     The parties to this License are not partners, joint venturers, or agents
     and nothing in this License shall be construed to place them in any such
     relationship. Neither party will have the power to obligate or bind the
     other in any manner whatsoever. NFLP, the NFL, and its Member Clubs in no

     way endorse, certify or guarantee the quality of the Licensed Products.

24.  Governing Law and Disputes

     This License and any dispute arising under it shall be governed by and
     construed in accordance with the laws of the State of New York without
     regard to conflict of law principles. All disputes pertaining to this
     License shall be decided by a state or federal court located in the City
     of New York and Licensee consents to personal jurisdiction in such
     courts.

25.  Waiver

     Neither party to this License can waive or modify any provision of this 
     License unless such waiver or modification is in a writing signed by
     both parties. Licensee acknowledges that NFLP's prior forbearance of any
     requirement of this License will not prevent NFLP from subsequently
     requiring full and complete compliance with such requirement or from
     exercising its rights under this License.

26.  Confidentiality

     The parties to this License acknowledge that the terms of this License
     are confidential and each warrant that neither shall disclose such terms
     to any third party other than the disclosing party's accountants, agents
     or attorneys or as required by law, without the other party's prior
     written consent.

27.  Severability

     If any paragraph or clause of this License is illegal or invalid or void
     for any reason, the remaining paragraphs and clauses of the License will
     remain in full force and effect.

28.  Release

     In consideration of the rights granted under this License, Licensee
     releases NFLP, the NFL, its Member Clubs and each of their respective
     affiliates, shareholders, officers, directors, agents and employees from
     any claims, demands, losses, expenses or damages, whether known or
     unknown, arising out of or in connection with or in any manner related to
     the manufacture, distribution or sale of products bearing the Licensed
     Marks.

29.  Execution

     Licensee will make an offer to enter into this License by having a duly
     authorized officer or representative sign below and return the License
     with a check payable to NFLP for the Advance Royalty Payment required
     for Fiscal Year I. An acceptance of the offer will occur and a binding
     agreement will exist only after an authorized officer or duly authorized
     representative of NFLP signs this License and delivers a fully-executed
     copy to Licensee. Licensee acknowledges that this Licensee will be deemed
     to have been executed in New York City.

30.  Reservation of Rights

     By entering into this License, neither NFLP nor Licensee is waiving any of
     its respective rights as of the date hereof with regard to the 
     renewability and/or exclusivity of this License or any of the rights
     granted hereunder, nor as to any other rights afforded by the Promotional
     Rights Agreement dated June 1, 1990, and each of NFLP and Licensee hereby
     expressly reserves all such rights, any other provision of this License
     notwithstanding. None of the language or provisions contained in this
     License shall be construed or interpreted to in any way limit such rights.

Licensee:  Riddell, Inc.

By:        /s/ David Mauer                             Date: 
              (Signature of officer, partner                --------------------
              or individual duly authorized to sign)

TITLE:        Chief Executive Officer
              ---------------------------------
              
NATIONAL FOOTBALL LEAGUE PROPERTIES, INC.

By:           /s/ J.M. Connelly                        Date: 7-3-97
              (Signature of officer, partner
              or individual duly authorized to sign)

TITLE:        Sr. V.P.



                               EXHIBIT I

                         DISTRIBUTION CHANNELS

The following definitions shall apply to this License:

1.   Department Store: A retail store that operates several departments
     carrying higher-priced brands of apparel and non-apparel. Examples
     include, without limitation, Macy's, Dillards, Nordstrom, Woodward and
     Lothrop, JC Penney, Boscov's, Sears, May Co., Federated Group, Carson
     Pirie Scott, Dayton Hudson, Bon Ton, Belks, Strawbridge & Clothier, 
     Jacobson and Bloomingdales.

2.   Direct Retailer: An organization, including Licensee, that markets
     products directly to consumers without using retail space through the
     mediums of television, computer on-line, or catalog. NFLP, in its sole
     discretion, may grant Licensee the right to distribute Licensed Products
     in all three such mediums or may limit Licensee to one or two such
     mediums.

3.   Discount Store: A retail store that operates several departments
     carrying lower-priced brands of apparel and non-apparel with limited
     service. Examples include, without limitation, Wal-Mart, Kmart, Bradlees,
     Roses, Hills, Caldor, Venture, Target, Shopko, and Ames.

4.   Distributors: Defined as Third Party Distributors in Paragraph 9b of
     the License.

5.   Drug Store: A retail store that carries as its primary retail items
     pharmaceuticals, health and beauty aids, and convenience items.
     Examples include, without limitation, OSCO, Walgreen, and Eckert.

6.   Fan Shop: A retail store that carries as its primary retail item
     licensed products of the NFL, National Basketball Association, National
     Hockey League, Major League Baseball, and the National Collegiate
     Athletic Association. Examples include, without limitation, Pro Image,
     Team Spirit and Stadium Stuff.

7.   Footwear Specialty Store: A retail store that carries as its primary
     retail item athletic footwear and also carries, in limited quantities,
     licensed apparel and headwear. Examples include, without limitation, Foot
     Locker, FootAction, and Athletes Foot.

8.   Grocery Store. A retail store that carries as its primary retail items
     food and household products. Examples include, without limitation, A & P,
     Shop Rite, Vons, Jewel, and Food Town.

9.   Sporting Goods Store: A retail store that carries as its primary 
     retail items licensed apparel, athletic footwear and sporting goods
     equipment. Examples include, without limitation, Champ's, Herman's,
     Koenig's, The Sports Authority, Sportmart, Gart Brothers, and Modells.




[Logo]              National Football League Properties, Inc.             
                    280 Park Avenue, New York, New York 10017
                    Area Code (212) 450-2000  FAX (212)681-7599

                         LICENSING AGREEMENT TERM SHEET

Licensee:  Riddell, Inc.                                 Date:  August 14, 1995
 Address:  3670 N. Milwaukee Avenue                       No.:  655-149-1400
           Chicago, IL 60641

The following terms are made part of and are subject to all definitions, terms
and conditions set forth in License No. R00705

MARKETING PROGRAM:  Play Football

             TERM:  April 1, 1995 - March 31, 1998

        TERRITORY:  The United States

LICENSED PRODUCTS:  COMPETITIVE QUALITY YOUTH HELMETS, REPLICA HELMETS
(INCLUDING BUT NOT LIMITED TO FULL SIZE REPLICA HELMETS, MINI REPLICA
HELMETS, MINI AUTHENTIC HELMETS, MICRO HELMETS, AND TWO-INCH MINI HELMETS); 
BICYCLE HELMETS; NFL/QBC BOP BAG; NOVELTY ITEMS (INCLUDING BUT NOT LIMITED TO 
WINDOW DECALS, PLACQUES, DESK SETS)

FISCAL YEAR                      LICENSED PRODUCT                       ROYALTY%
- -----------                      ----------------                       --------

YEAR I   04/01/95 - 03/31/96 P03154/H300  FULL SIZE REPLICA HELMETS     9.00
                             P03155/H300  YOUTH HELMETS                 9.00
                             P06968/G900  MINI HELMETS REPLICA          9.00
                             P07019/H300  BICYCLE HELMETS               9.00
                             P08155/G000  NOVELTY ITEMS                 9.00
                             P08866/J000  NFL/QBC BOP BAG               9.00
                             P09691/G900  MINI HELMETS AUTHENTIC        9.00
                             P09692/G900  MICRO HELMETS                 9.00

YEAR II  04/01/96 - 03/31/97 P03154/H300  FULL SIZE REPLICA HELMETS     9.00
                             P03155/H300  YOUTH HELMETS                 9.00
                             P06968/G900  MINI HELMETS REPLICA          9.00
                             P07019/H300  BICYCLE HELMETS               9.00
                             P08155/G000  NOVELTY ITEMS                 9.00
                             P08866/J000  NFL/QBC BOP BAG               9.00
                             P09691/G900  MINI HELMETS AUTHENTIC        9.00
                             P09692/G900  MICRO HELMETS                 9.00

YEAR III 04/01/97 - 03/31/98 P03154/H300  FULL SIZE REPLICA HELMETS    10.00
                             P03155/H300  YOUTH HELMETS                10.00
                             P06968/G900  MINI HELMETS REPLICA         10.00
                             P07019/H300  BICYCLE HELMETS              10.00
                             P08155/G000  NOVELTY ITEMS                10.00
                             P09691/G900  MINI HELMETS AUTHENTIC       10.00

                             P09692/G900  MICRO HELMETS                10.00
                             30035        TWO-INCH MINI HELMETS        10.00

FISCAL YEAR                           MINIMUM GUARANTEE              ADVANCE 
- -----------                           -----------------              -------

YEAR I    04/01/95 - 03/31/96              $300,000                 $ 75,000

YEAR II   04/01/96 - 03/31/97              $350,000                 $ 87,500

YEAR III  04/01/97 - 03/31/98              $500,000                 $100,000


AUTHORIZED BRANDS FOR
LICENSED PRODUCTS(S):        Riddell, Sharco, Lil Riddell and design, R and 
                             design and Riddell and design

LICENSED MARK(S) FOR
LICENSED PRODUCTS(S):        Marketing Program logo, Club Marks, and the
                             following League Marks:  "National Football
                             League", "NFL", National Football Conference",
                             "American Football Conference", "NFC", "AFC".

DISTRIBUTION CHANNELS FOR    
LICENSED PRODUCT(S):         Department Stores, Direct Retailers, Discount
                             Stores, Distributors, Drug Stores, Fan Shops,
                             Footwear Specialty Stores, Grocery Stores, 
                             Sporting Goods Stores



PROMOTIONAL PRODUCTS:

FISCAL YEAR      LICENSED PRODUCTS
- -----------      -----------------

YEAR I           As reasonably required by NFLP.

YEAR II          As reasonably required by NFLP.

YEAR III         As reasonably required by NFLP.

COOPERATIVE FUND:   N/A

ADVERTISEMENTS:     N/A

SPONSORSHIPS:       N/A




                   National Football League Properties, Inc.
    [NFL LOGO]     280 Park Avenue, New York, New York 10017
                  Area Code (212) 838-0660 FAX (212) 681-7599

                          Retail Licensing Agreement

Licensee: Riddell, Inc.                                   Date: August 14, 1995
Address:  3670 N. Milwaukee Avenue                         No.: 655-149-1400
          Chicago, IL 60641                           Lic. No.: R00705 

National Football League Properties, Inc. ("NFLP") has the exclusive right to
license for commercial purposes the trademarks of the National Football League
("NFL") and the thirty professional football teams that comprise the NFL
("Member Clubs"). Licensee, whose name and address are set forth above, desires
to use certain of these trademarks in accordance with the terms and conditions
of this agreement ("License"). In consideration of the mutual premises,
covenants and undertakings contained in this License, the parties to this
License agree as follows:

1. Definitions 

   As used in this License, the terms listed on the attached Term Sheet and 
   elsewhere in this License have the following meanings:

a. "Advance Royalty Payment": The amount to be credited to Royalty payments due
   for the corresponding Fiscal Year payable to NFLP upon the execution of this
   License for Fiscal Year I and on or before April 15 for each successive
   Fiscal Year.

b. "Advertisements": Advertising space in designated NFLP publications to be
   purchased by Licensee in accordance with this License.

c. "Affiliate:" Any person or entity in which Licensee or any owner, majority
   shareholder, officer or director of Licensee has any direct or indirect
   beneficial or ownership interest or is a joint venture partner.

d. "Authorized Brands": The only brand names Licensee may use in association
   with the Licensed Products.

e. "Club Marks": The full team names, nicknames, helmet designs, uniform
   designs, logos, slogans, and other identifying symbols and indicia adopted
   for commercial purposes by the Member Clubs.

f. "Cooperative Fund": The amount payable to NFLP during each Fiscal Year for 
   use by NFLP in connection with the designated Cooperative Program.

g. "Distribution Channels:" The channels of trade in the Territory in which
   Licensee may distribute for sale or sell each Licensed Product as defined in
   Exhibit I attached to this License and/or the attached Term Sheet.

h. "Fiscal Year": The period beginning on April 1 of any year and ending on
   March 31 of the following year except for Fiscal Year I, which will begin on

   the date this License is fully-executed and will end on March 31 of the
   following year.

i. "League Marks": "National Football League", "NFL", "National Football
   Conference", "American Football Conference", "NFC", "AFC", "Super Bowl", "Pro
   Bowl", the NFL Shield design, and other identifying symbols and indicia
   adopted for commercial purposes by the NFL.

j. "Licensed Marks": The trademarks for which Licensee is granted certain
   limited, exclusive rights with respect to Replica Helmets only and
   non-exclusive rights for the remainder of the Licensed Products.

k. "Licensed Products:" All products for which Licensee may use the Licensed
   Marks in association with the Authorized Brands. This license will refer to
   each distinct type of product as a "Licensed Product" since more than one
   product may be licensed (e.g. T-shirts and jackets would each be a Licensed
   Product).

l. "Marketing Program": The program established by NFLP in connection with which
   Licensee may use the Licensed Marks as authorized under this License.
   Licensee shall abide by all rules, guidelines and policies established by
   NFLP for such Marketing Program, which are deemed part of this License.

m. "Minimum Royalty Guarantee": The minimum amount of Royalty payments payable
   to NFLP on or before the 15th day following the end of each Fiscal Year.

n. "Net Sales": Gross sales of all Licensed Products sold or distributed for
   sale at Licensee's invoiced selling price less sales derived from returns
   received and credited only. Licensee shall not credit any return at a rate
   greater than the original invoiced selling price for such Licensed Products.
   There shall be no other deductions allowed including, without limitation,
   deductions for manufacturing costs, selling costs, distribution costs,
   advertising and promotional costs, quantity discounts, freight, non-collected
   or uncollectable accounts, commissions, taxes, cash discounts, close out
   sales, distress sales, sales to employeees, or any other costs. For purposes
   of this Agreement, Net Sales and all other referenced sales occur when
   Licensee invoices or ships any Licensed Product, whichever is earlier. If Net
   sales are made to an Affiliate, the dollar amount of gross sales will be the
   greater of Licensee's regular price to unaffiliated accounts or the
   Affiliate's gross sales price to an unaffiliated account.

o. "NFL Marks": All League Marks and Club Marks, collectively.

p. "Premiums": Any products, including the Licensed Products, bearing the NFL
   Marks or other indicia of the NFL or its Member Clubs that Licensee sells or
   gives away for the purposes of promoting, publicizing or increasing the sale
   of its own products or services other than the Licensed Products, or that
   Licensee sells or gives away to any other party whom Licensee knows or should
   reasonably know intends to use such products for the purposes of promoting,
   publicizing or increasing the sale of any other party's products or services.
   Promotions include, without limitation, combination sales, incentives for
   sales force, and trade or consumer promotions.

q. "Promotional Products": The quantity of each Licensed Product that Licensee

   shall provide to NFLP at no cost during each Fiscal Year for use in
   connection with NFLP's Promotional Programs, as defined in Paragraph 5 of
   this License.

r. "Royalty": The amount of Net Sales Licensee shall pay to NFLP for all sales
   of the Licensed Products. Licensee shall calculate all Royalty payments
   according to Net Sales based on Licensee's normal domestic wholesale
   warehouse price. NFLP reserves the right to increase the rate of the Royalty
   during the Term, provided that it gives Licensee at least six (6) months
   written notice before such increase takes effect.

s. "Sponsorhip": The designated events for which Licensee will participate as a
   sponsor during each Fiscal Year of the Term subject to the execution of an
   NFLP Sponsorship Agreement.

t. "Style": A distinct prototype of a Licensed Product that differs from any
   other prototype of that same Licensed Product in any form or manner with
   respect to design, material, pattern, size, shape. Licensed Marks, or any
   other distinguishing characteristic involving the specifications for the
   production of all or any portion of that Licensed Product (e.g. T-shirts
   bearing the San Francisco 49ers logo and T-shirts bearing the San Diego
   Chargers logo would each be a Style of Licensed Product).

u. "Term": The time period for which this License shall be effective.

v. "Territory": The geographic area in which Licensee shall have the right to
   sell the Licensed Products.

w. "Unit": A single Licensed Product (e.g. one T-shirt and one jacket would each
   be a Unit).



2. Grant of License

   Subject to all of the terms and conditions of this License, NFLP grants
   Licensee the non-exclusive right to use the Licensed Marks in connection with
   the manufacture, distribution, sale, and advertising of the Licensed Products
   under the Authorized Brand in the Distribution Channels in the Territory in
   accordance with all policies, rules and regulations of the Marketing Program
   and NFLP, which are deemed part of this License except that Licensee shall
   have the exclusive right to use the Licensed Marks in connection with the
   manufacture, distribution, sale, and advertising of all Replica Helmets,
   except for agreements between NFLP and third party licensees preexisting that
   General Retail Licensing Agreement dated March 15, 1990 (No. 625-149-1400,
   License No. R00705) (i.e., Hutch). Licensee shall have no right to sell or
   distribute any Premiums unless Licensee receives a separate Premium Licensee
   fron NFLP and pays NFLP the applicable Royalty under such Premium License.
   Licensee shall not use the Licensed Products as Premiums or permit the use of
   the Licensed Products as Premiums by any party whom Licensee knows or should
   reasonably know intends to use the Licensed Products as Premiums.

3. Terms of Payment


   Licensee shall pay NFLP the Royalty on all sales of the Licensed Products.
   Regardless of whether any sales occur during any Fiscal Year, Licensee shall
   also pay NFLP the applicable Advance Royalty Payment and Minimum Royalty
   Guarantee for each Fiscal Year during the Term. Advance Royalty Payments and
   any payments made to satisfy the Minimum Royalty Guarantee are not
   refundable. Licensee may credit the Advance Royalty Payment and Royalty
   payments made to NFLP during each Fiscal Year to the Minimum Royalty
   Guarantee for the corresponding Fiscal Year only. Licensee may not credit
   such amounts to the Advance Royalty Payment, Minimum Royalty Guarantee or any
   other payment required under this License for any other Fiscal Year. If NFLP
   terminates this License, for the Fiscal Year in which termination occurs
   ("Termination Fiscal Year") Licensee shall pay NFLP the Royalty on all sales
   of the Licensed Products made during the Termination Fiscal Year or a pro
   rated portion of the Minimum Royalty Guarantee owed in excess of the Advance
   Royalty Payment ("Termination Guarantee"), whichever is greater. For purposes
   of this paragraph the pro rated Minimum Royalty Guarantee will be calculated
   as follows:

    Termination Guarantee  x  No. of Days Completed in Termination Fiscal Year
    ---------------------     ------------------------------------------------
              1                                     365

b. On or before the 15th day of each month, Licensee shall make all Royalty
   payments to NFLP due on sales of the Licensed Products during the preceding
   calendar month. Simultaneously with the Royalty payment, Licensee shall
   furnish full and accurate statements of the Net Sales of each Licensed
   Product sold and distributed during such calendar month on forms provided by
   NFLP. The statements will include the quantity and description of each
   Licensed Product itemized by Member Club if applicable, the gross sales
   price, itemized deductions from the gross sales price, any returns made
   during the preceding month, and the resulting Net Sales on which Licensee
   calculated the Royalty amount. Licensee shall furnish such statements for
   each Licensed Product regardless of whether it sold any such Licensed Product
   during the preceding month. NFLP's receipt or acceptance of any statement or
   Royalty payment or the cashing of a Royalty check will not preclude NFLP from
   questioning the correctness of such statements or payments at any time. Upon
   discovery of any verifiable inconsistency or mistake in such statements or
   payments, Licensee shall immediately rectify such inconsistency or mistake.

c. Licensee shall pay NFLP all other amounts listed on the Term Sheet attached
   to this License in accordance with the dates provided in such Term Sheet.

d. Licensee shall pay NFLP an additional charge of one and one-half percent
   (1.5%) per month on any payment due under this License that remains unpaid
   fifteen (15) days after such payment becomes due.

4. Quality Control

   Prior to making any use of any Style of any Licensed Product, Licensee shall
   submit to NFLP for its approval at Licensee's sole cost and expense at the
   following applicable stages: (i) finished artwork or final proofs; (ii)
   pre-production samples or strike-offs for such proposed Style; and (iii) a
   sample Unit of the finished version of such Style together with all
   packaging, cartons, containers, hangtags and wrapping materials related to

   such Unit ("Related Materials"). For Styles that differ solely with respect
   to the Licensed Marks, Licensee may submit a sample Unit of one Style along
   with artwork of the Styles bearing the other Licensed Marks for approval
   purposes unless NFLP requests a sample Unit of each such Style. NFLP shall 
   use its best efforts to promptly evaluate all such submissions and provide
   Licensee, if applicable, with quality standards and specifications for the
   finished Units of each Style. Upon approval of the finished version of a
   sample Unit of a Style, NFLP shall execute a Product Approval Form that will
   contain any applicable quality standards and specifications. License shall
   not manufacture, sell, distribute or advertise any Style of a Licensed
   Product unless NFLP has executed a Product Approval Form for such Style.

b. All Product Approval Forms are effective for one Fiscal Year only and
   Licensee must resubmit to NFLP each Style of each Licensed Product previously
   approved by NFLP for quality control approval within thirty (30) days after
   the start of each successive Fiscal Year. From time to time, NFLP may request
   additional sample Units of any Style of any Licensed Product to confirm
   continued compliance with NFLP's quality control guidelines and any
   applicable quality standards and specifications. NFLP shall have the right to
   withdraw its approval of any Style of any Licensed Product if, in NFLP's sole
   judgment, such sample Units cease to conform to such guidelines, standards or
   specifications or otherwise deviate in quality from the previously approved
   sample Units. Upon notice by NFLP to Licensee that the Product Approval Form
   for a Style of a Licensed Product has been withdrawn, Licensee shall
   immediately cease to manufacture, distribute, sell or advertise any further
   Units of such Style until such time as a new Product Approval Form has been
   executed and delivered by NFLP.

c. Licensee shall not make any modification to any Style for which NFLP has
   issued a Product Approval Form or depart from any applicable quality
   standards and specifications for any Style unless NFLP has approved such
   modification for such Style and issues a new Product Approval Form. Licensee
   acknowledges that the manufacture, use, sale, distribution, or advertising of
   any Style that deviates from the Style approved by NFLP will constitute a
   material breach of this License. Upon such breach, NFLP may terminate this
   License immediately.

d. No distribution or sale of irregulars or seconds is permitted except when
   Licensee receives prior written approval from NFLP.

5. Advertising and Promotional Materials

a. Licensee will not use the Licensed Marks or any reproduction of them,
   including without limitation, Photographs or Computer Art, as defined in
   Paragraph 10a, in any advertising, promotion, publicity or display materials
   (collectively "Promotional Materials") without receiving NFLP's prior written
   approval executed on a Promotional Approval Form supplied to Licensee by
   NFLP. Licensee may use such approved Promotional Materials only in
   conjunction with the Styles of Licensed Products that NFLP has approved.
   Licensee shall submit to NFLP all Promotional Materials at the following
   applicable stages appropriate to the medium used: (i) conceptual stage,
   pre-production art or rough cuts; (ii) layout, storyboard and script; (iii)
   finished materials; and (iv) at any other time as reasonably requested by
   NFLP. NFLP shall use best efforts to evaluate all such Promotional Materials'

   submissions within ten (10) business days of their receipt by NFLP. NFLP
   shall execute a Promotional Approval Form for all Promotional Materials that
   it approves. Licensee shall notify its retailers and/or Third Party
   Distributors that NFLP must approve all Promotional Materials involving or
   using in any form or manner the Licensed Marks. Licensee shall use best
   efforts to ensure that its retailers and/or Third Party Distributors do not
   publish, display or otherwise distribute such Promotional Materials without
   NFLP's prior written approval.

b. NFLP has the exclusive right, in its sole discretion, to approve or
   disapprove any Promotional Materials' submissions. Licensee acknowledges that
   NFLP may disapprove Promotional Materials that, in NFLP's opinion, reflect
   unfavorably upon NFLP, the NFL or its Member Clubs including,



    without limitation, materials involving gambling, lotteries or other games
    inconsistent with the image of the NFL, the Member Clubs, or the Licensed
    Products.

c.  NFLP may withdraw its approval of any Promotional Materials if: (i)
    the Promotional Materials have been altered without the prior written
    approval of NFLP; (ii) the Style and/or the Licensed Product promoted in
    the Promotional Materials ceases to be approved under this License;
    or (iii) an event occurs that, in NFLP's opinion, causes NFLP's
    relationship with Licensee or any Licensed Product to adversely reflect 
    upon the professional or business reputation of the NFL, its Member Clubs 
    or NFLP.

d.  Licensee represents that NFLP has the right to conduct promotions
    and special events in its sole discretion and to print catalogs, sales
    sheets and brochures involving representative merchandise from NFLP's
    licensees ("Promotional Programs"). Licensee shall supply within ten
    (10) business days of any request by NFLP, at no charge to NFLP, all or
    any portion of the quantity of Promotional Products specified on the
    Term Sheet required by NFLP for use, in NFLP's sole discretion, in such
    Promotional Programs.

e.  Licensee shall pay NFLP the designated amounts for the Advertisements, 
    Sponsorship, and Cooperative Fund, if applicable, on or before the
    corresponding dates listed on the Term Sheet attached to this License. NFLP
    shall use such payments in a manner determined by NFLP in its sole
    discretion.

f.  During each Fiscal Year of the Term in which NFLP publishes the NFL
    Merchandise Catalogue, Licensee shall purchase a full-page
    advertisement in such catalogue at the rate established in NFLP's
    then-existing rate card. Licensee shall make such payment within fifteen
    (15) days from receiving an invoice from NFLP.

6.  Distribution Requirements

    Licensee shall distribute for sale and sell each Licensed Product
    only in the authorized Distribution Channels. Prior to distribution of

    any Licensed Product, Licensee shall submit to NFLP a list of its retail
    accounts for the Licensed Products for the purpose of determining which
    accounts fall within the Distribution Channels. NFLP shall determine, in
    its sole discretion, whether such retail accounts fall within the
    Distribution Channels and shall provide Licensee with a list of the
    approved retail accounts. Licensee shall manufacture, distribute, sell
    and maintain inventory of sufficient quantities of each Style of each
    Licensed Product to meet the reasonable market demand in the Distribution
    Channels. Licensee shall not sell Licensed Products to any third party that
    Licensee knows or should reasonably know intends to sell the Licensed
    Products outside of the authorized Distribution Channels. If Licensee sells
    or distributes for sale other merchandise that does not bear the Licensed
    Marks but is of the same grade and quality as the Licensed Products,
    Licensee shall not discriminate in the granting of commissions and discounts
    to salespersons, dealers and distributors for the sale of the Licensed
    Products. If the Licensed Marks are Club Marks, Licensee acknowledges that
    it shall manufacture, distribute and sell a commercially significant
    quantity of Units bearing the trademarks of each Member Club individually in
    each Style.

7.  Authorized Brands

    Licensee shall only use the Authorized Brands, if applicable, in
    connection with the manufacture, distribution, sale, and advertising of
    each Licensed Product. NFLP shall have the right, in its sole
    discretion, to remove or change any of the Authorized Brands, if
    applicable, during the Term. Licensee must receive the prior written
    approval of NFLP to use any other trademarks on the Licensed Products.

8.  NFLP's Purchase of Licensed Products

    In addition to the Promotional Products provided at no cost by
    Licensee, NFLP, the NFL and its Member Clubs shall have the right to
    purchase any of the Licensed Products in any quantity at the minimum
    wholesale price, excluding Royalty payments, that Licensee charges to
    its best customer, provided that NFLP will not require Licensee to pay a
    Royalty on such sales.

9.  Third Party Relationships

a.  Licensee shall not assign, sublicense, transfer or otherwise
    encumber any of its rights under this License to any Affiliate or other
    third party without NFLP's prior written consent. If Licensee assigns,
    sublicenses, transfers or encumbers any portion of this License without
    such consent, NFLP shall have the right to terminate this License
    immediately.

b.  Licensee must receive NFLP's prior written consent to use a domestic
    or foreign third party distributor of any Licensed Product ("Third Party
    Distributor") or domestic or foreign third party manufacturer of any
    Licensed Product or any portion of any Licensed Product, including
    patches, labels and emblems made by any party that is not already a
    licensee of NFLP ("Third Party Manufacturer"). NFLP consents to
    Licensee's use of Smile Industries as a manufacturer of mini-helmets

    upon the execution of the Manufacturer's Agreement attached as Exhibit 2
    to this License. NFLP shall have the right to approve or disapprove any
    Third Party Distributor or Third Party Manufacturer in its sole
    discretion. In the case of a Third Party Manufacturer, NFLP's approval of
    such Third Party Manufacturer, if granted, will be contingent on the
    execution of an agreement between NFLP and the approved Third Party
    Manufacturer. Notwithstanding such agreement, Licensee shall at all
    times remain primarily obligated to NFLP under this License and shall
    take all necessary efforts to ensure that such Third Party Manufacturer
    uses the Licensed Marks only to manufacture the designated Licensed
    Product and for no other purpose including, without limitation,
    promoting or selling the Licensed Product. If such Third Party
    Manufacturer has made an unauthorized use of the Licensed Marks,
    Licensee shall fully cooperate with NFLP to ensure that such unauthorized
    use ceases promptly. Licensee shall be primarily obligated to ensure
    that each Licensed Product produced by such Third Party Manufacturer
    complies with the requirements of Paragraph 4 of this License.

c.  Licensee shall not make any payments to any Member Club or to any
    shareholder, officer, director, employee, agent or representative of any
    Member Club, or to any employee, agent or representative of the NFL or
    its affiliates in such person's individual capacity, in connection with
    the use of any Licensed Marks under this License or otherwise as a
    direct result of sales of any Licensed Product. Licensee shall disclose
    to NFLP all existing agreements or agreements being negotiated by
    Licensee or its agent between Licensee and any Member Club or any
    shareholder, officer, director, employee, agent or representative of any
    Member Club, or any employee, agent or representative of the NFL or any
    of its affiliates in such person's individual capacity.

d.  In the event that NFLP consents to any third party relationship
    under this Paragraph 9 or otherwise under this License, Licensee
    acknowledges that such approval will be contingent on the execution of
    an appropriate form or agreement supplied by NFLP.

10. Computer Artwork and Photographs

a.  Subject to the requirements of Paragraph 4, if Licensee wishes to
    use computer artwork incorporating graphic depictions of the Licensed
    Marks ("Computer Art") or photographs owned and/or controlled by NFLP
    ("Photographs"), Licensee shall request such Computer Art or Photographs
    in a Use Application provided to Licensee by NFLP. If NFLP, in its sole
    discretion, approves such application, NFLP shall provide Licensee with
    Computer Art or Photographs at a rate established by NFLP in its sole
    discretion provided that, in the case of Photographs, Licensee must
    first sign NFLP's standard Photo Use Agreement. Licensee shall make any
    payment for the Computer Art or Photographs within thirty (30) days of
    receiving an invoice from NFLP. Licensee shall only use the Computer Art
    or Photographs in accordance with the terms and conditions of this
    License including, without limitation, Paragraph 11, and, in the case of
    Photographs, the Photo Use Agreement. The terms of the executed Photo
    Use Agreement will govern in the event of any conflict between the terms
    of this License and the terms of the Photo Use Agreement.


b.  Licensee shall not make copies of the Computer Art or Photographs without 
    the express written approval of NFLP and shall not use the Computer Art or 
    Photographs for any purpose other than the purpose set forth in Licensee's 
    Use Application. Licensee shall not provide the Computer Art or 




    Photographs to any other party including a manufacturer, unless NFLP
    approves such party in accordance with Paragraph 9 of this License. Licensee
    shall take all steps necessary to prevent the unauthorized copying or use of
    the Computer Art or Photographs by third parties.

c.  Upon the expiration or termination of this License, Licensee shall
    immediately deliver to NFLP all Computer Art and Photographs provided by
    NFLP and all copies and duplications of such Computer Art or Photographs
    and all related materials.

d.  Licensee acknowledges that it has no right, title or interest in or
    to any of the Photographs, including, without limitation, copyrights in
    the Photographs. Licensee represents that it will not assert any rights
    in or to the Photographs during the Term or thereafter.

11. Protection of Rights

a.  Licensee acknowledges that, as between NFLP and Licensee, NFLP
    exclusively owns the NFL Marks and all copyrights, trademarks and other
    proprietary rights in and to them. Licensee further acknowledges that NFLP
    shall own worldwide in perpetuity: (i) all artwork produced under this
    License bearing the NFL Marks ("Artwork") and all copyrights and other
    proprietary rights in such Artwork; (ii) all secondary marks and/or
    promotional concepts ("Secondary Marks") developed for use and used in
    connection with any Licensed Product and all copyrights and other
    proprietary rights in such Secondary Marks; (iii) all derivative works
    based on any of the NFL Marks, Secondary Marks, Computer Art, or Artwork
    ("Derivative Works") and all copyrights and other proprietary rights in such
    Derivative Works; and (iv) all Computer Art and all copyrights and other
    proprietary rights in such Computer Art as well as duplicates and copies of
    it. Licensee's use of the Licensed Marks, Computer Art, Artwork, Secondary
    Marks and Derivative Works is for NFLP's benefit and Licensee will not
    acquire any rights in any of them by such use. Licensee acknowledges that
    NFLP will have the right to terminate this License if Licensee asserts any
    rights in or to any of the NFL Marks, Computer Art, Artwork, Secondary Marks
    and Derivative Works other than those granted under this License. Licensee
    shall not attack the trademarks, copyrights or other proprietary rights of
    NFLP, the NFL, or its Member Clubs during the Term or thereafter.

b.  Any Artwork, Computer Art, Secondary Marks, Derivative Works or other
    materials created by Licensee or its agents in connection with this
    Agreement shall be performed as a "work made for hire" for NFLP. Licensee
    irrevocably assigns and transfers to NFLP all right, title and interest,
    including all copyrights and extensions and renewals thereof, in and to the
    Artwork, the Secondary Marks, the Derivative Works, the Computer Art, and
    all related proprietary rights (collectively the "Proprietary Materials").

    At the request of NFLP, Licensee shall execute all documents confirming
    NFLP's rights in and to the NFL Marks and Proprietary Materials including
    an assignment of copyright in form and substance satisfactory to NFLP.
    Licensee shall cause each third party who makes or contributes to the
    creation of the Proprietary Materials to agree that all rights, including
    the copyrights, in his or her work shall be owned by NFLP whether as a "work
    made for hire" or by assignment, as appropriate.

c.  Licensee shall only display or use the Licensed Marks in the form and manner
    that NFLP has specifically approved in writing. Licensee shall cause to be
    irremovably and legibly printed or affixed in a clearly visible location
    approved by NFLP on every Unit of each Licensed Product, and all Related
    Materials, Proprietary Materials, and Promotional Materials the following:

    (i)      Trademark Notices as directed and specified by NFLP, including a 
             legend indicating that the NFL Marks are trademarks of the NFL or 
             the Member Clubs, and are being used by Licensee under License 
             from NFLP;
    (ii)     Copyright Notices as directed and specified by NFLP;
    (iii)    The Marketing Program symbol;
    (iv)     Hangtags, inserts, holograms, and other identifying material
             required by NFLP;
    (v)      A permanent label displaying Licensee's name and the Authorized
             Brand;
    (vi)     Licensee's name, trade name and address; and
    (vii)    All other notices required by NFLP to protect the interests of
             NFLP, the NFL, and its Member Clubs.

d.  Licensee will not use any Trademark or Copyright Notices on the Licensed
    Products, Related Materials, Proprietary Materials, and Promotional
    Materials that conflict with, negate or cause confusion with any notices
    required under this Paragraph 11. Licensee represents that, except for the
    Authorized Brands, if applicable, or as otherwise authorized in writing by
    NFLP, it will not associate other licensed properties, names, symbols, or
    designs with the Licensed Marks on any of the Licensed Products, Related
    Materials, Promotional Materials, and Proprietary Materials. Licensee will
    not use the Licensed Marks or NFL Marks on any business sign, business card,
    invoice, sales sheet, brochure, catalog, or other form, or as part of the
    name of Licensee's business except as authorized by NFLP in writing prior to
    such usage.

e.  NFLP shall have the right to secure trademark and/or copyright registrations
    for the NFL Marks. Upon request by NFLP, in addition to any other quantity
    of Licensed Products that Licensee must submit to NFLP under this License,
    Licensee shall deliver to NFLP, free of cost, twelve (12) Units of each
    Licensed Product with their Related Materials for such registration purposes
    provided that Licensee shall not owe any Royalty for such Units. Licensee
    shall provide NFLP with the date of first use of each Licensed Product in
    interstate and intrastate commerce. NFLP shall have the right to secure
    trademark and/or copyright registrations in NFLP's name for any Proprietary
    Materials created by Licensee or its agents for use in connection with any
    Licensed Product. By execution of this License, Licensee appoints NFLP as
    Licensee's attorney-in-fact coupled with an irrevocable interest to execute,
    acknowledge, deliver and record all registrations and all documents referred

    to in this Paragraph 11.

f.  Licensee shall assist NFLP, at NFLP's expense, in the procurement,
    protection, and maintenance of NFLP's rights in and to the NFL Marks and the
    Proprietary Materials. NFLP may, in its sole discretion, commence or
    prosecute and control the disposition of any claims or suits relative to the
    imitation, infringement and/or unauthorized use of the NFL Marks or the
    Proprietary Materials either in its own name, or in the name of Licensee, or
    join Licensee as a party in the prosecution of such claims or suits.
    Licensee shall cooperate fully with and provide full assistance to NFLP in
    connection with any such claims or suits. Licensee shall promptly notify
    NFLP in writing of any infringement, imitations, or unauthorized use of the
    NFL Marks or Proprietary Materials by others. NFLP shall, in its sole
    discretion, determine whether to take action and the type of action, if any,
    to take against such infringement. Licensee shall not institute any suit or
    take any action on account of such infringements, imitations or unauthorized
    uses unless it receives NFLP's prior written consent. NFLP will receive the
    full amount of any settlement made or damages awarded in connection with any
    action taken against such infringement.

12. Indemnification and Insurance

a.  During the Term and thereafter, Licensee shall be solely responsible for,
    defend, indemnify and hold harmless NFLP, the NFL, its Member Clubs, and
    each of their respective affiliates, shareholders, officers, directors,
    agents and employees for, from and against any claims, demands, causes 
    of action, damages, costs and expenses, including reasonable attorneys' 
    fees, judgments, and settlements arising out of or in connection with:
    (i) Licensee's breach of any of its representations, warranties, 
    covenants or obligations contained in this License; (ii) Licensee's use of 
    the Licensed Marks except as provided in subparagraph (c) below; 
    (iii) Licensee's noncompliance with any applicable federal, state, or local
    laws or regulations; or (iv) the manufacture, distribution, sale,
    advertising or use of any Licensed Product.

b.  Licensee shall obtain and maintain at its own expense from a licensed and
    admitted insurance carrier with a rating not less than A from Best, a
    product liability insurance policy that will provide coverage of three
    million dollars ($3,000,000) for personal injuries arising out of each
    occurrence and one million dollars ($1,000,000) for property damage arising
    out of each occurrence and an advertising liability insurance policy that
    will provide coverage of three million dollars ($3,000,000) for each
    occurrence. Licensee shall ensure that such policies: (i) will list the NFL,
    its Member Clubs, NFLP, and each of their respective affiliates,
    shareholders, officers, directors, agents, and employees as additional
    insureds; and (ii) will each provide that they can not be canceled without
    at least thirty (30) days written notice to NFLP. Simultaneously with the
    execution of this License, Licensee shall submit to NFLP the fully paid
    policies or certificates of insurance. Compliance with this subparagraph (b)
    will not relieve Licensee of its other obligations under this Paragraph 12.
    The insurance coverage required under this License is not cumulative and
    will not extend to any other License or Agreement between Licensee and NFLP
    unless otherwise authorized by NFLP in writing.




c.  During the Term and thereafter, NFLP shall indemnify and hold harmless
    Licensee, its officers, directors, agents and employees for, from and 
    against any claims, demands, causes of action, damages, and reasonable
    attorneys' fees for trademark infringement arising out of the use of the
    Licensed Marks as strictly authorized under this License, provided that NFLP
    is given immediate notice and shall have the option to undertake and conduct
    the defense of any such claim, demand or cause of action and further
    provided that Licensee shall cooperate in the defense of such claim as
    reasonably required by NFLP.

13. Financial Information

a.  Upon request by NFLP, Licensee shall furnish NFLP within sixty (60) days of
    such request a detailed statement by an independent certified public
    accountant showing the number and description of the Licensed Products sold
    during the Term including an itemization of each Licensed Product by number
    of Units sold, Member Club, if applicable, the gross sales price, itemized
    deductions from the gross sales price, any returns made, and the resulting
    Net Sales on which Licensee calculated the Royalty Amount.

b.  Within ninety (90) days after the last day of Licensee's fiscal year,
    Licensee shall provide NFLP with all pertinent information pertaining to
    Licensee's financial condition involving ownership, credit, financial and
    other information about Licensee's business including, without limitation,
    fiscal year-end financial statements and operating statements certified by
    Licensee's chief financial officer as accurate and complete and as
    constituting a fair presentation of Licensee's financial condition. Licensee
    shall provide NFLP with full and free access to inspect and copy all
    business records pertaining to Licensee's financial condition.

c.  On or before the 30th day following the end of each calendar quarter,
    Licensee shall provide NFLP with Licensee's Fiscal Year projections for 
    sales and income for the Licensed Products. Upon request by NFLP, Licensee
    shall provide NFLP with a list ranking its sales by retailer and/or Third
    Party Distributors for its top twenty-five (25) retail accounts comprising
    seventy-five percent (75%) of its Net Sales, whichever is greater, and
    itemizing for each such retailer and/or Third Party Distributors a
    description and the number of Units of each Licensed Product sold.

d.  Licensee shall notify NFLP in writing of any adverse material change in
    Licensee's financial condition that will likely affect its performance under
    this License at the time such material change occurs.

14. Audits and Inspections

a.  During the Term and for at least three (3) full Fiscal Years after the
    expiration or termination of the License, Licensee shall keep, maintain and
    preserve complete and accurate books of account and records covering all
    transactions relating to this License, including, without limitation,
    invoices, correspondence, inventory accounting, banking and financial
    records ("Records"). Licensee shall designate a symbol or number that will
    be used exclusively on Records relating to the Licensed Products and with no

    other articles that Licensee manufactures, distributes or sells. Licensee
    shall ensure that all invoices for the sale of Licensed Products to its
    retailers and/or Third Party Distributors will include the quantity and
    description of each Licensed Product itemized by Marketing Program, Style
    and Member Club, if applicable.

b.  During the Term and for at least three (3) full Fiscal Years after the
    expiration or termination of the License, NFLP and its duly authorized
    representatives will have the right during reasonable business hours to
    inspect and audit all Records and conduct a physical examination of 
    Licensee's premises including its warehouses and manufacturing facilities
    and those of Third Party Distributors and Third Party Manufacturers.
    NFLP shall provide Licensee with no less than five (5) business days'
    written notice prior to such inspection, audit or examination, provided 
    however, if compelling circumstances exist, as determined by NFLP in the
    exercise of its reasonable business judgment, NFLP may conduct an immediate
    inspection, audit or examination with no prior notice to Licensee. Licensee 
    represents that it will fully cooperate with the inspection, audit or
    examination and will not cause or permit any interference with NFLP or its
    representatives during any inspection, audit or examination. During an 
    inspection, audit or examination, NFLP shall have the right to make copies
    or extracts of Licensee's Records.

c.  Licensee shall pay NFLP for the cost of any audit that discloses a payment
    deficiency of more than two percent (2%) between the amount due to NFLP
    pursuant to the audit and the amount Licensee actually paid or reported to
    NFLP. Licensee shall pay NFLP any deficiency amount together with interest
    on the deficiency amount pursuant to the provisions in Paragraph 3d of this 
    License. Licensee shall pay such amounts within ten (10) days of invoicing
    by NFLP.

15. Termination

    Without prejudice to any other rights it may have in law, equity or
    otherwise, NFLP shall have the right to immediately terminate this License 
    upon written notice to Licensee at any time if:

a.  Licensee fails to generate Net Sales during any Fiscal Year satisfying the
    corresponding Minimum Royalty Guarantee;

b.  Licensee fails to deliver to NFLP or to maintain in full force and effect
    the insurance coverage referred to in Paragraph 12b of this License;

c.  Licensee fails to make available its premises, Records or other business 
    information to NFLP or its representatives or fails to provide full and
    complete information as required in Paragraphs 13 and 14 of this License;

d.  Licensee manufactures, sells, distributes, advertises or uses any Style of 
    any Licensed Product, or any Promotional Materials, or Proprietary Materials
    without the prior written approval of NFLP as required in this License, or
    after such written approval has been withdrawn by NFLP or has expired;

e.  Licensee distributes or sells any Licensed Product outside the Territory or
    sells any Licensed Product to a third party that Licensee knows or should

    reasonably know intends to sell such Licensed Product outside the Territory;

f.  Licensee distributes any Licensed Product outside the corresponding
    Distribution Channels, or sells any Licensed Product to any third party that
    Licensee knows or should reasonably know intends to sell such Licensed
    Product outside the corresponding Distribution Channels;

g.  Licensee fails to obtain NFLP's written approval prior to assigning,
    sublicensing, transferring, or otherwise encumbering the License or prior to
    using a Third Party Manufacturer or Third Party Distributor, or any 
    approved Third Party Manufacturer or Third Party Distributor engages in
    conduct that would entitle NFLP to terminate the License if Licensee had
    engaged in such conduct;

h.  Licensee makes a material misrepresentation or omission in its license
    application form;

i.  Licensee fails to make any payment or deliver any statement required under
    this License and fails to correct such default within ten (10) days of
    written notice of such default;

j.  Licensee makes or agrees to make a payment to any Member Club or any
    shareholder, officer, director, employee, agent, or representative of a
    Member Club, or to any agent, representative or employee of the NFL or its
    affiliates in such person's individual capacity, in connection with the use
    of any Licensed Marks under this License or otherwise as a direct result of
    the sales of any Licensed Product, or Licensee fails to disclose to NFLP any
    existing agreement or agreement being negotiated by Licensee or Licensee's
    agent between Licensee and a Member Club or any shareholder, officer,
    director, employee, agent, or representative of a Member Club, or any agent,
    representative or employee of the NFL or its affiliates in such person's
    individual capacity;

k.  Licensee disparages NFLP, the NFL, any of its Member Clubs, or any of their
    respective shareholders, officers, directors and employees as determined by
    NFLP in its sole discretion, or otherwise engages in conduct that NFLP
    deems detrimental to the NFL or any of its Member Clubs or any shareholder,
    officer, director, employee, agent, or representative of a Member Club;

l.  Licensee fails, in any way, to comply with the requirements of Paragraph 18;
    or 

m.  Licensee fails to comply with any other material term or condition of this 
    License.



16. Goodwill and Reputation

    Licensee recognizes the great value of the goodwill associated with the NFL
    Marks and acknowledges that such goodwill belongs to the Member Clubs and
    the NFL, and that such NFL Marks have secondary meaning in the minds of the
    public. The nature of the business of NFLP, the NFL and its Member Clubs,
    requires public respect for and trust in the reputation and integrity of the

    NFL and its Member Clubs. NFLP may, at its sole option, terminate this
    License or withdraw some or all Product Approval Forms or Promotional
    Approval Forms by written notice to Licensee if any unanticipated factor, 
    development or event causes NFLP's continued association with any one or
    more Licensed Product or Licensee to adversely reflect upon NFLP, the NFL or
    its Member Clubs as determined by NFLP in its sole discretion. In the event
    of such termination, Licensee shall pay to NFLP the Royalty on all sales of
    the Licensed Products made during the Termination Fiscal Year or the
    Termination Guarantee as defined in Paragraph 3a, whichever is greater, and
    all other amounts due to NFLP. Upon receipt of such payment, NFLP will
    reimburse Licensee for its salvage expenses or, in the case of unsalvageable
    Licensed Products, Licensee's manufacturing costs if NFLP does not permit
    Licensee to distribute the remaining inventory of Licensed Products.

17. Effect of Expiration or Termination of the License

a.  Sixty (60) days before the expiration of this License, Licensee will furnish
    to NFLP a statement showing the number of Units and description of such
    Units for each Style of each Licensed Product, Promotional Materials, and
    Proprietary Materials on hand or in process in Licensee's inventory. If 
    this License is terminated by NFLP, Licensee shall furnish such statement
    within ten (10) days after notice of termination is given by NFLP.

b.  After expiration or termination of this License for whatever reason, all
    rights granted under this Licensee will revert to NFLP and Licensee shall
    refrain from further use of, simulation of or reference to any and all of
    the NFL Marks except as provided in this paragraph. Except for termination
    of this License by NFLP, Licensee will have ninety (90) days to dispose of
    the Licensed Products ("Sell-Off Period") that are on hand or in process at
    the time of such expiration, provided all statements and payments then due
    to NFLP are first made and such Sell-Off occurs at Licensee's regular
    selling price and within the Distribution Channels. During the Sell-Off
    Period, Licensee shall submit all payments and statements required under
    this License in accordance with the terms and conditions of the License.

c.  If Licensee has remaining inventory of the Licensed Products upon the
    termination of this License or after the Sell-Off Period, if applicable, 
    NFLP may, at its option: (i) purchase such inventory at Licensee's cost; 
    (ii) require Licensee to deliver such inventory to NFLP for destruction at
    Licensee's expense; or (iii) require Licensee to destroy such inventory at
    Licensee's expense and furnish NFLP with an affidavit signed by an officer
    of Licensee attesting to such destruction. NFLP will have the right at any
    time before expiration or termination of this License and during the
    Sell-Off Period to conduct a physical inventory to, among other things,
    verify the quantity and Style of the Licensed Products in Licensee's
    inventory. If Licensee refuses to permit such physical examination of the
    inventory or fails to provide NFLP with the statement required in
    subparagraph a above, Licensee will forfeit its right to any Sell-Off
    Period.

d.  Upon the termination of this License or immediately after the Sell-Off
    Period, Licensee shall deliver to NFLP all Proprietary Materials and all
    related materials, including software, created or used by Licensee in
    connection with this License and shall, at NFLP's option, destroy or sell to

    NFLP at Licensee's cost, any molds, plates and other items used to reproduce
    the Licensed Marks.

18. On-Field Product Exposure

a.  Licensee acknowledges that in furtherance of the NFL's policy of control of
    game operations, NFLP shall approve any and all visible items worn or used
    on-field, including the sidelines, during all pre-season, regular season and
    post-season NFL games. Except as otherwise authorized in writing by NFLP or
    as otherwise provided in this License, Licensee shall not during the Term or
    thereafter agree, contractually or otherwise, with any Member Club, NFL
    player, coach, or other Member Club employee, for any individual to wear,
    use or promote any commercially identified product on-field, including the
    sidelines, during any NFL game. Notwithstanding any provision of this
    License to the contrary, the placement, size, style and other
    characteristics of the Authorized Brands currently appearing on the Licensed
    Products that have received NFLP's quality control approval in accorance
    with the terms of Paragraph 4 of this License are deemed approved and
    authorized by NFLP.

19. Players and Coaches

    Licensee acknowledges that this License does not grant Licensee any rights
    with respect to the name, likeness, signature, or other attributes of any
    player, coach, or other employee of the NFL. Licensee shall be responsible
    for securing whatever rights may be required for the use of such names,
    likeness, signatures, or other attributes. Licensee represents that it will
    not exercise the rights granted in this License in any manner that will 
    imply that Licensee has obtained any such rights without separate written
    authorization from the appropriate player, coach, or employee.

20. NFL Films

    Licensee understands and acknowledges that this License does not grant
    Licensee any rights with respect to film or videotape footage of NFL game
    action and that Licensee must obtain such footage directly from NFL Films,
    Inc. ("NFL Films") on terms and conditions to be mutually agreed upon by
    Licensee and NFL Films. If Licensee desires to use such footage in
    connection with this License, NFLP must approve the proposed usage and
    subject matter of such footage in writing prior to its usage.

21. Information Transmission

    If NFLP obtains the capacity to receive computer transmissions of any or all
    information required from Licensee under this License during the Term,
    Licensee shall begin to provide such information by such computer
    transmission as soon as practicably possible.

22. Notices

    The parties to this License shall send all notices and statements required
    under this License to the respective addresses of the parties set forth
    above unless notification of a change of address is given in writing.
    Licensee shall direct all notices to NFLP to the Vice President of the

    Retail Licensing Department with a copy to the General Counsel of NFLP. All
    notices required under this License must be in writing, must be sent by
    registered or certified mail, facsimile, or a private overnight delivery
    service generally accepted in the industry that provides evidence of
    delivery, and shall be deemed to have been given at the time they are sent.

23. Relationship of Parties

    The parties to this License are not partners, joint venturers, or agents and
    nothing in this License shall be construed to place them in any such
    relationship. Neither party will have the power to obligate or bind the
    other in any manner whatsoever. NFLP, the NFL, and its Member Clubs in no
    way endorse, certify or guarantee the quality of the Licensed Products.

24. Governing Law and Disputes

    This License and any dispute arising under it shall be governed by and
    construed in accordance with the laws of the State of New York without
    regard to conflict of law principles. All disputes pertaining to this 
    License shall be decided by a state or federal court located in the City of
    New York and Licensee consents to personal jurisdiction in such courts. 



25.  Waiver

     Neither party to this License can waive or modify any provision of
     this License unless such waiver or modification is in a writing signed by
     both parties. Licensee acknowledges that NFLP's prior forbearance of any
     requirement of this License will not prevent NFLP from subsequently
     requiring full and complete compliance with such requirement or from
     exercising its rights under this License.

26.  Confidentiality

     The parties to this License acknowledge that the terms of this
     License are confidential and each warrant that neither shall disclose
     such terms to any third party other than the disclosing party's
     accountants, agents or attorneys or as required by law, without the other 
     party's prior written consent.

27.  Severability

     If any paragraph or clause of this License is illegal or invalid or
     void for any reason, the remaining paragraphs and clauses of the License
     will remain in full force and effect.

28.  Release

     In consideration of the rights granted under this License, Licensee
     releases NFLP, the NFL, its Member Clubs and each of their respective
     affiliates, shareholders, officers, directors, agents and employees from
     any claims, demands, losses, expenses or damages, whether known or
     unknown, arising out of or in connection with or in any manner related to

     the manufacture, distribution or sale of products bearing the Licensed
     Marks.

29.  Execution

     Licensee will make an offer to enter into this License by having a
     duly authorized officer or representative sign below and return the
     License with a check payable to NFLP for the Advance Royalty Payment
     required for Fiscal Year I. An acceptance of the offer will occur and a
     binding agreement will exist only after an authorized officer or duly
     authorized representative of NFLP signs this License and delivers a
     fully-executed copy to Licensee. Licensee acknowledges that this Licensee
     will be deemed to have been executed in New York City.

30.  Reservation of Rights

     By entering into this License, neither NFLP nor Licensee is waiving
     any of its respective rights as of the date hereof with regard to the
     renewability and/or exclusivity of this License or any of the rights
     granted hereunder, nor as to any other rights afforded by the Promotional
     Rights Agreement dated June 1, 1990, and each of NFLP and Licensee hereby
     expressly reserves all such rights, any other provision of this License
     notwithstanding. None of the language or provisions contained in this
     License shall be construed or interpreted to in any way limit such
     rights.

Licensee:     Riddell, Inc.
By:         /s/ David Mauer                     Date: 
              (Signature of officer, partner          --------------------------
               or individual duly authorized 
               to sign)

TITLE:        Chief Executive Officer
              ---------------------------------
NATIONAL FOOTBALL LEAGUE PROPERTIES, INC.

By:           /s/ J.M. Connelly                 Date: 7-3-97
              (Signature of officer, partner
               or individual duly authorized 
               to sign)

TITLE:        Sr. V.P.



                               EXHIBIT I

                         DISTRIBUTION CHANNELS

The following definitions shall apply to this License:

1.   Department Store: A retail store that operates several departments
     carrying higher-priced brands of apparel and non-apparel. Examples
     include, without limitation, Macy's, Dillards, Nordstrom, Woodward and
     Lothrop, JC Penney, Boscov's, Sears, May Co., Federated Group, Carson
     Pirie Scott, Dayton Hudson, Bon Ton, Belks, Strawbridge & Clothier,
     Jacobson and Bloomingdales.

2.   Direct Retailer: An organization, including Licensee, that markets
     products directly to consumers without using retail space through the
     mediums of television, computer on-line, or catalog. NFLP, in its sole
     discretion, may grant Licensee the right to distribute Licensed Products
     in all three such mediums or may limit Licensee to one or two such
     mediums.

3.   Discount Store: A retail store that operates several departments
     carrying lower-priced brands of apparel and non-apparel with limited
     service. Examples include, without limitation, Wal-Mart, Kmart, Bradlees,
     Roses, Hills, Caldor, Venture, Target, Shopko, and Ames.

4.   Distributors: Defined as Third Party Distributors in Paragraph 9b of
     the License.

5.   Drug Store: A retail store that carries as its primary retail items
     pharmaceuticals, health and beauty aids, and convenience items. Examples
     include, without limitation, OSCO, Walgreen, and Eckert.

6.   Fan Shop: A retail store that carries as its primary retail item
     licensed products of the NFL, National Basketball Association, National
     Hockey League, Major League Baseball, and the National Collegiate
     Athletic Association. Examples include, without limitation, Pro Image,
     Team Spirit and Stadium Stuff.

7.   Footwear Specialty Store: A retail store that carries as its primary 
     retail item athletic footwear and also carries, in limited quantities,
     licensed apparel and headwear. Examples include, without limitation, Foot
     Locker, FootAction, and Athletes Foot.

8.   Grocery Store: A retail store that carries as its primary retail items 
     food and household products.  Examples include, without limitation, A & P, 
     Shop Rite, Vons, Jewel, and Food Town.

9.   Sporting Goods Store: A retail store that carries as its primary retail 
     items licensed apparel, athletic footwear and sporting goods equipment. 
     Examples include, without limitation, Champ's, Herman's, Koenig's, The
     Sports Authority, Sportmart, Gart Brothers, and Modells.