As filed with the Securities and Exchange Commission on November 12, 1997
                                                      Registration No.__________

================================================================================

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                 ---------------

                                    FORM SB-2
                             REGISTRATION STATEMENT
                                      UNDER
                           THE SECURITIES ACT OF 1933

                                 ---------------

                          ALL AMERICAN FOOD GROUP, INC.
                 (Name of Small Business Issuer in Its Charter)

                                   New Jersey
                         (State or Other Jurisdiction of
                         Incorporation or Organization)

                                      5461
                          (Primary Standard Industrial
                           Classification Code Number)

                                   22-3259558
                                (I.R.S. Employer
                               Identification No.)

                                104 New Era Drive
                       South Plainfield, New Jersey 07080
                                 (908) 757-3022
(Address and Telephone Number of Principal Executive Offices and Principal Place
                                  of Business)

                                 ---------------

                                 Andrew Thorburn
                      Chairman and Chief Executive Officer
                          All American Food Group, Inc.
                                104 New Era Drive
                       South Plainfield, New Jersey 07080
                                 (908) 757-3022
            (Name, Address and Telephone Number of Agent for Service)

                                 ---------------

                                    Copies to


                                Hank Gracin, Esq.
                                 Lehman & Eilen
                      50 Charles Lindbergh Blvd., Suite 505
                               Uniondale, NY 11553
                                 (516) 222-0888

                                 ---------------



                Approximate Date of Proposed Sale to the Public:
     As soon as possible after the Registration Statement becomes effective.

         If any of the securities being registered on this Form are to be
offered on a delayed or continuous basis pursuant to Rule 415 under the
Securities Act of 1933, please check the following box. /X/

         If this Form is filed to register additional securities for an offering
pursuant to Rule 462(b) under the Securities Act, please check the following box
and list the Securities Act registration statement number of the earlier
effective registration statement for the same offering. / /

         If this Form is a post-effective amendment filed pursuant to Rule
462(c) under the Securities Act, check the following box and list the Securities
Act registration statement number of the earlier registration statement for the
same offering. / /

         If the delivery of the prospectus is expected to be made pursuant to
Rule 434, please check the following box. / /

                         CALCULATION OF REGISTRATION FEE



Title of Each Class of           Amount To Be    Proposed Maximum Offering      Proposed Maximum            Amount of
Securities To Be Registered       Registered       Price Per Share(1)(4)     Aggregate Offering Price    Registration Fee
- ---------------------------      ------------    --------------------------  ------------------------    ----------------
                                                                                             

Common Stock (2)                 3,736,797 sh.            $1.50                    $5,605,195.50             $1,698.54

Common Stock (3)                   480,000 sh.            $1.50                       720,000.00                218.80

Total                            4,216,797 sh.            $1.50                    $6,325,195.50             $1,917.34


1)       Estimated solely for the purpose of calculating the registration fee
         pursuant to Rule 457 promulgated under the Securities Act of 1933, as
         amended.

2)       Based upon 166% of the shares issuable upon the conversion of
         $2,600,000 principal amount of 6% Convertible Debentures on October 21,
         1997 if the Debentures had been fully outstanding and were converted on
         that date at a 20% discount to the Market Price (as defined in the

         Debentures) of the Common Stock. The actual number of shares issuable
         upon conversion of the Debentures cannot be predicted at this time,
         insofar as it will be based, among other things, on the future market
         price of the Common Stock. This is not intended to constitute a
         prediction as to the number of shares of Common Stock into which the
         Debentures will be converted.

3)       Based upon 480,000 shares issuable upon exercise of Warrants to
         purchase Common Stock of Registrant.

4)       The closing price of the Common Stock of the Registrant on October 24,
         1997 on The Nasdaq SmallCap Market was $1.50 per share.

         The Registrant hereby amends this Registration Statement on such date
or dates as may be necessary to delay its effective date until the Registrant
shall file a further amendment which specifically states that this Registration
Statement shall thereafter become effective in accordance with Section 8(a) of
the Securities Act of 1933 or until the Registration Statement shall become
effective on such date as the Commission, acting pursuant to said Section 8(a),
may determine.

================================================================================

                                        2



                PRELIMINARY PROSPECTUS DATED NOVEMBER_____, 1997

                              SUBJECT TO COMPLETION

Information contained herein is subject to completion or amendment. A
registration statement relating to these securities has been filed with the
Securities and Exchange Commission. These securities may not be sold nor may
offers to buy be accepted prior to the time the registration statement becomes
effective. This prospectus shall not constitute an offer to sell or the
solicitation of an offer to buy nor shall there by any sale of these securities
in any State in which such offer, solicitation or sale would be unlawful prior
to registration or qualification under the securities laws of any such State.

                                4,216,797 Shares
                          ALL AMERICAN FOOD GROUP, INC.
                                  Common Stock
                                 (no par value)
                                 ---------------

         The shares of Common Stock ("Common Stock") offered hereby are offered
by the holder of 6% Convertible Debentures (the "Debentures") of All American
Food Group, Inc. (the "Company") and the holders of warrants to purchase shares
of the Company's Common Stock ("Warrants"). The shares of Common Stock so
offered are issuable upon the conversion of the Debentures and the exercise of
the Warrants. See "Selling Securityholders." The Common Stock is currently
quoted on the under the symbol "AAFG." On October 21, 1997 the closing price on
the Nasdaq SmallCap Market of the Common Stock was $1.50 per share.

                     SEE "RISK FACTORS" BEGINNING ON PAGE 9.

THIS PROSPECTUS RELATES TO AN AGGREGATE OF 4,216,797 SHARES OF COMMON STOCK, NO
PAR VALUE PER SHARE, WHICH IS BASED ON 166% OF THE SHARES ISSUABLE IF $2,600,000
PRINCIPAL AMOUNT OF DEBENTURES HAD BEEN OUTSTANDING ON OCTOBER 21, 1997 AND ALL
THE DEBENTURES HAD BEEN CONVERTED ON THAT DATE AT A 20% DISCOUNT TO THE MARKET
PRICE (AS DEFINED IN THE DEBENTURES) OF THE COMMON STOCK AND ALL OF THE WARRANTS
HAD BEEN EXERCISED ON THAT DATE. SEE "SELLING SECURITYHOLDERS." THE EXACT NUMBER
OF SHARES THAT WILL BE ISSUED ON THE CONVERSION OF THE DEBENTURES WILL DEPEND ON
THE MARKET PRICE OF THE COMMON STOCK ON THE DATE OF CONVERSION) AND IS NOT NOW
KNOWN. SEE "DESCRIPTION OF SECURITIES - 6% CONVERTIBLE DEBENTURES." ALL THE
COMMON STOCK OFFERED HEREBY IS BEING SOLD BY THE SELLING SECURITYHOLDERS AND MAY
BE OFFERED TO THE PUBLIC FROM TIME TO TIME BY THE SELLING SECURITYHOLDERS. THE
COMPANY WILL NOT RECEIVE ANY OF THE PROCEEDS RECEIVED BY THE SELLING
SECURITYHOLDERS FROM THE COMMON STOCK SOLD.

THE COMPANY WILL PAY ALL REASONABLE EXPENSES OF THIS OFFERING ESTIMATED AT
$60,000. THE SELLING SECURITYHOLDERS, HOWEVER, WILL BEAR THE COST OF ALL
BROKERAGE COMMISSIONS AND DISCOUNTS INCURRED IN CONNECTION WITH THE SALE OF
THEIR COMMON STOCK. THE COMMON STOCK MAY

                                        3




BE SOLD BY THE SELLING SECURITYHOLDERS DIRECTLY OR THROUGH UNDERWRITERS, DEALERS
OR AGENTS IN MARKET TRANSACTIONS OR PRIVATELY NEGOTIATED TRANSACTIONS. SEE
"SELLING SECURITYHOLDERS."

THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY THE SECURITIES AND
EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION NOR HAS THE SECURITIES
AND EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION PASSED UPON THE
ACCURACY OR ADEQUACY OF THIS PROSPECTUS. ANY REPRESENTATION TO THE CONTRARY IS A
CRIMINAL OFFENSE.

                  THE DATE OF THIS PROSPECTUS IS ________, 1997

                                        4




                               PROSPECTUS SUMMARY

         The following summary is qualified in its entirety by reference to, and
should be read in conjunction with, the more detailed information and financial
statements (including the notes thereto) appearing elsewhere in this Prospectus.
Investors should carefully consider the information set forth under the heading
"Risk Factors."

                                   The Company

         All American Food Group, Inc. (together with its wholly owned
subsidiaries, the "Company") franchises two distinct bagel store concepts,
distributes bagel bakery equipment and currently operates ten retail bagel
stores. All of the Company's bagels are prepared using the Company's proprietary
bagel mix and dough conditioner, in the "Old World" style, by first boiling and
then baking the dough using the Company's bagel kettle and bagel oven. The
Company believes that this process and the use of its proprietary ingredients
and its equipment ensure the consistent preparation of premium quality bagels
with a shine, crust, texture and overall flavor that distinguish its products
from those of its competitors.

         The Company franchises its concepts and operates its bagel stores under
the names "Goldberg's Original Old World Bagels" ("Goldberg's"), "Sammy's New
York Bagels" ("Sammy's"), and variations thereof. Stores franchised under the
Goldberg's name and concept offer a traditional bagel/delicatessen menu,
consisting of bagels, spreads, sandwiches, salads, soups and "appetizing" bakery
items. Sammy's stores differ from Goldberg's stores in that they offer bagels
and related dairy items in a kosher store, under national Kof-K Kosher
Supervision. Management believes that Sammy's is the only franchised food chain
subject to national kosher certification currently available in the United
States.

         The Company's operations are based on those of a group of bagel shops
operating in New York and New Jersey under variations of the "Goldberg" name
since 1938. In October 1993, the Company acquired two such restaurants (one of
which subsequently was sold), together with exclusive franchise rights to their
recipes, flours, mixes and equipment and the prior owners' related bagel bakery
equipment business. (The Goldberg family continues to operate ten bagel stores
that are not affiliated with the Company and, subject to certain noncompetition
covenants, may open additional stores in the future.) In September 1994, the
Company acquired three Sammy's stores (one of which subsequently was sold) and a
commissary. Since its acquisition of the Goldberg's and Sammy's stores, the
Company has engaged in an extensive process of analyzing, standardizing and
documenting all aspects of its retail bagel operations, preparing franchise
materials and developing its franchise system and program. In addition, it
retrofitted one of the Goldberg's locations to serve as a prototype store for
purposes of marketing franchises and training personnel. As of October 24, 1997,
the Company's retail system consisted of eighteen Goldberg's and nine Sammy's
stores located in nine states, including eight Goldberg's and two Sammy's stores
owned and operated by the Company and ten Goldberg's and seven Sammy's stores
operated under franchise or license arrangements with the Company.


         The Company also distributes and services its bagel bakery equipment
for use by its franchisees. The Company's equipment utilizes the old-fashioned
method of boiling, then baking bagels with revolving tray ovens. Management
believes that the Company is the only franchisor of bagel stores that provides
bagel equipment directly to its franchisees.

         The Company intends to expand its retail operations primarily through
franchising, and to a lesser extent, through acquisitions in key markets.
Management believes that food service franchising in general, and the
franchising of bagel restaurants in particular, present a unique opportunity for
success in the current consumer and franchise markets. According to industry and
government statistics, U.S. per capita bagel consumption nearly doubled from
1993 to 1996. Management believes that this increased demand for bagels arises
primarily from increased consumer demand for healthier, low-fat food products
and that the versatility, convenience and relatively low price of bagels add to
their appeal.

                                        5



         Management believes that the Company has a unique combination of
characteristics that will help it to build a successful nationwide chain of
franchised bagel restaurants under both of its concepts. The
Company's key competitive strengths include the following:

                  - Quality Products. Management believes that the key to the
         Company's success lies with the quality of its products. Therefore, all
         of the Company's bagels are prepared in the old-fashioned style, using
         the Company's proprietary bagel mix and dough conditioner, by first
         boiling and then baking the dough using the Company's bagel kettle and
         bagel oven. The Company believes that this process and the use of its
         proprietary ingredients and its equipment ensure the consistent
         preparation of premium quality bagels with a shine, crust, texture and
         overall flavor that distinguish its products from those of its
         competitors.

                  - Experience. The Company's products and operating systems are
         based on those developed by the Goldberg family during the 58 years of
         operation of its family-owned bagel shops. The Company's products and
         operating systems are the product of this half-century of experience.

                  - Complementary Concepts. Management believes that the
         Company's franchise program is unique in offering two complementary
         bagel concepts. Management also believes that the availability of these
         two concepts uniquely positions the Company to benefit from economies
         of scale in purchasing, while permitting it to penetrate distinct
         segments of the bagel market.

                  - Kosher Concept and Production Facilities. Management
         believes that Sammy's is the only franchised food chain subject to
         national kosher certification currently available in the United States.
         In addition to the market for kosher products by consumers requiring
         kosher food by reason of dietary restrictions in connection with their

         religious faith, management believes that a market for kosher products
         also exists among consumers who are not subject to such restrictions,
         but who view kosher certification as a sign of high quality,
         authenticity and careful preparation.

                  - Equipment Business. Management believes that the Company is
         unique in designing, manufacturing and distributing its bagel bakery
         equipment and providing consulting services in connection with the sale
         and installation of such equipment. Management believes that this
         capability provides the Company with a distinct advantage in equipping
         and advising its franchise outlets and in ensuring the quality of its
         products.

                                  THE OFFERING

Common Stock Offered..................      4,216,797 shares (based upon the
                                            3,736,797 shares issuable upon the
                                            conversion of 6% Convertible
                                            Debentures, based on the Market
                                            Price (as defined in the
                                            Debentures) of $1.50 per share on
                                            October 24, 1997) and 480,000 shares
                                            issuable upon exercise of the
                                            warrants

Common Stock Outstanding
Prior to Offering.....................      5,897,339 shares

Common Stock to be Outstanding

Immediately After Offering............      10,114,136 shares based on all
                                            shares offered under this Prospectus
                                            (assuming full conversion of the 
                                            Debentures and exercise of all the
                                            Warrants).
                                            
                                        6



Use of Proceeds.......................      None of the proceeds of the sale of
                                            the Common Stock registered
                                            hereunder will accrue to the
                                            Company.  See "Use of Proceeds."

Risk Factors..........................      The Securities offered hereby 
                                            involve a high degree of risk.
                                            Investors should purchase the
                                            securities offered hereby only if
                                            they can afford the loss of their
                                            entire investment.

NASD SmallCap Market Symbol...........      "AAFG"


         The Company was incorporated under the laws of the State of New Jersey
on September 27, 1993, under the name "Jutland Food Group, Inc." for the purpose
of establishing a chain of franchised bagel restaurants using the recipes,
procedures, experience and expertise of an existing, well-seasoned bagel
restaurant and bakery operation. The Company changed its name to "All American
Food Group, Inc." on October 24, 1995. Its executive offices are located at 104
New Era Drive, South Plainfield, New Jersey 07080 and its telephone number is
(908) 757-3022.

                                CURRENT FINANCING

         In September 1997, pursuant to a private placement, the Company (a)
sold to one investor $1,300,000 principal amount of 6% Convertible Debentures
(the "Debentures") and (b) received a commitment from the investor, subject to
various conditions, to purchase additional Debentures in the aggregate principal
amount of $1,300,000. The investor may convert the Debentures into Common Stock
(the "Conversion Shares"), and the Company has the right, under certain
circumstances, to require such conversion. In connection with such private
placement, the Company issued warrants to purchase up to 480,000 shares of its
Common Stock (the "Warrant Shares"). The Conversion Shares and Warrant Shares
constitute the Selling Securityholders' Common Stock being offered and sold by
the Selling Securityholders pursuant to this Prospectus. See "Description of
Securities," "Management's Discussion and Analysis of Financial Condition and
Results of Operations - Liquidity and Capital Resources" and "Selling
Securityholders and Plan of Distribution."

                            SUMMARY OF FINANCIAL DATA

         The summary financial data set forth below are derived from the
Consolidated Financial Statements of the Company and its subsidiaries appearing
elsewhere in this Prospectus. The Consolidated Financial Statements of the
Company as of, and for the nine months ended, July 31, 1997 and 1996, for the
three months ended January 31, 1995 and the year ended October 31, 1995, as
aggregated, are unaudited. The summary financial data should be read in
conjunction with, and are qualified in their entirety by reference to, the
Consolidated Financial Statements of the Company and the Notes thereto, and
"Management's Discussion and Analysis or Plan of Operation," included elsewhere
in this Prospectus. At the time of its formation in September 1993, the
Company's fiscal year end was January 31. During calendar year 1995, the Company
changed its fiscal year end to October 31. The financial data set forth below
gives effect to a one-for-two reverse split of the Company's Common Stock
effected as of December 5, 1996.

                                        7




    Statement of Operations Data:



                                 Three             Nine             Aggregated
                                 Months            Months           Year              Year
                                 Ended             Ended            Ended             Ended
                                 January 31        October 31,      October 31,       October 31,      Nine Months Ended July 31,
                                 1995              1995             1995 (1)          1996             -----------------------------
                                 (unaudited)                        unaudited)                           1997                 1996
                                 -----------       ------------     -----------       -----------      -----------      -----------
                                                                                                               

Revenues..................         $  674,464       $2,350,268       $3,024,732       $2,240,187       $2,094,446         $1,712.54
Net loss..................         $ (475,356)     $(1,151,545)     $(1,626,901)     $(1,973,592)     $(2,785,564)      $(1,204,571)
Net loss per share........             $(0.27)          $(0.84)          $(1.10)          $(1.85)          $(0.91)           $(1.40)
Weighted average number of
  common shares
  outstanding.............          1,785,776        1,373,708        1,476,024        1,373,708        3,091,402         1,373,708


- ----------

(1) Represents the total of results for the nine-month fiscal period ended
    October 31, 1995 and the three-month interim period ended January 31, 1995.

Balance Sheet Data (unaudited):

                                   July 31, 1997
                                   -------------

Current assets..............        $2,012,940
Current liabilities.........         1,409,218
Working capital (deficit)...           603,722
Total assets................         3,839,001
Total long term debt........         1,059,888
Deferred franchising revenue           106,119
Redeemable preferred stock             262,022
Common stock................         7,577,281
Non-redeemable preferred stock         495,532
Accumulated deficit.........      $(7,071,059)

- ----------

                                        8




                                  RISK FACTORS

         The securities offered hereby are highly speculative and involve a high
degree of risk and substantial dilution. An investment in these securities
should be made only by investors who can afford the loss of their entire
investment. In addition to the factors set forth elsewhere in this Prospectus,
prospective investors should give careful consideration to the following risk
factors in evaluating the Company and its business before purchasing the
securities offered hereby.

Limited Operating History; Operating Losses

         The Company has been in existence for approximately four years and
eight of the twenty-seven stores currently in operation by the Company or under
franchise or license arrangements have been in operation for less than 12
months. Further, the Company incurred net losses of $1,626,901 and $1,973,527
for the twelve month period ended October 31, 1995 and the fiscal year ended
October 31, 1996, respectively, and, as of July 31, 1997, had an accumulated
deficit since inception of approximately $7,072,000. Such operating losses and
deficits reflect the cost of developmental and other start-up activities
including, in particular, the acquisition of the Company's initial retail stores
and equipment business and the development of its franchise program. See
"Business -- Overview" and "-- History of the Company." The Company expects to
continue to incur significant losses in the future as it implements its
expansion program. See "Management's Discussion and Analysis or Plan of
Operation" and "Business -- Plan of Operations."

         The Company's operations are subject to numerous risks associated with
establishing any new business, including unforeseen expenses, delays and
complications, as well as specific risks of the food service and franchising
industries. There can be no assurance that the Company will achieve or sustain
profitable operations or that it will be able to remain in business. In
particular, there can be no assurance that the Company-owned and operated stores
will operate profitably, that the Company will succeed in opening additional
stores successfully, that stores currently operating under franchise or license
arrangements will operate successfully or that the Company will be successful in
selling additional franchises.

Need for Additional Working Capital

         The Company anticipates that its capital resources, including the net
proceeds from its Debenture Offering, will be adequate to satisfy its capital
requirements for at least 12 months from the date hereof. See "Use of Proceeds"
and "Management's Discussion and Analysis or Plan of Operation -- Liquidity and
Capital Resources." During that time, the Company intends to expand through the
sale of additional franchises and to seek additional customers for its bagel
bakery equipment, which expansion will require the expenditure of working
capital. The Company's future capital requirements will depend upon many
factors, including the Company's ability to market its franchises and operate
its own stores successfully, as well as market developments and cash flow from
operations. To the extent that the net proceeds of this Offering and cash
generated from operations are insufficient to fund the Company's activities, the

Company will be required to raise additional funds through bank borrowings or
equity or debt financings. There can be no assurance that additional financing,
if required, will be available at all or in amounts or on terms acceptable to
the Company. In addition, any equity financing could result in dilution to the
Company's existing shareholders. Failure to obtain additional working capital in
a timely manner or on acceptable terms could have a material adverse effect on
the Company, its operations, financial results and prospects. See "Business,"
"Management's Discussion and Analysis or Plan of Operation -- Liquidity and
Capital Resources" and the Consolidated Financial Statements of the Company
included elsewhere herein.


                                        9



Volatility of Stock Price

         The trading price for the Common Stock has been highly volatile and
could continue to be subject to significant fluctuations in response to
variations in the Company's quarterly operating results, general conditions in
the food service industry or the general economy, and other factors. In
addition, the stock market is subject to price and volume fluctuations affecting
the market price for public companies generally, or within broad industry
groups, which fluctuations may be unrelated to the operating results or other
circumstances of a particular company. Such fluctuations may adversely affect
the liquidity of the Common Stock, as well as the price that holders may achieve
for their shares upon any future sale.

Continued Nasdaq Listing; Potential Adverse Effects of Delisting

         There can be no assurance that the Company will be able to maintain the
standards for continued listing of the Common Stock on The Nasdaq SmallCap
Market. Delisting of the Common Stock would adversely affect the price of the
Common Stock and the ability of holders to sell their shares. In addition, in
order to be relisted on Nasdaq, the Company would be required to comply with the
initial listing requirements, which are substantially more onerous than the
maintenance standards.

         If the Company were unable to satisfy the maintenance requirements for
continued listing on the Nasdaq SmallCap Market and the share price for Common
Stock were to remain below $5.00 per share, unless the Company satisfies certain
asset or revenue tests (at least $5,000,000 in net tangible assets if in
business less than three years, at least $2,000,000 in net tangible assets if in
business at least three years, or average revenues of at least $6,000,000 for
the last three years), the Common Stock would become subject to the so-called
"penny stock" rules promulgated by the Securities and Exchange Commission (the
"Commission"). Under the penny stock rules, a broker or dealer selling penny
stock to anyone other than an established customer or "accredited investor"
(generally, an individual with net worth in excess of $1,000,000 or annual
income exceeding $200,000, or $300,000 together with his or her spouse) must
make a special suitability determination for the purchaser and must receive the
purchaser's written consent to the transaction prior to sale, unless the broker
or dealer or the transaction otherwise is exempt. In addition, the penny stock

rules require the broker or dealer to deliver, prior to any transaction, a
disclosure schedule prepared by the Commission relating to the penny stock
market, unless the broker or dealer or the transaction otherwise is exempt. A
broker or dealer also is required to disclose commissions payable thereto and to
the registered representative and current quotations for the securities. In
addition, a broker or dealer is required to send monthly statements disclosing
recent price information with respect to the penny stock held in a customer's
account and information with respect to the limited market in penny stocks.
These additional sales practice and disclosure requirements could adversely
effect the level of trading activity in the secondary market and could impede
the sale of the Company's Common Stock in that market, with a concomitant
adverse effect on the price of the Common Stock in the secondary market.

No Dividends

         The Company has not paid any cash or other dividends on its Common
Stock since its inception and does not anticipate paying any such dividends in
the foreseeable future. It is anticipated that earnings, if any, will be used in
the Company's operations and to finance the expansion of its business. See
"Dividend Policy" and "Management's Discussion, Analysis or Plan of Operation --
Liquidity and Capital Resources" and "Business -- Plan of Operations."

Seasonal and Quarterly Fluctuations

         The Company's interim results of operations may be affected by the
timing of the sale of franchises and the opening of new stores, receipt of
franchise and market area developer fees and seasonal factors, such as weather
conditions, in the areas where stores are located. In addition, the Company's
results may be affected by the timing of expenses associated with its expansion.

                                       10



Dependence on Franchisees

         The Company will realize a substantial portion of its revenues from
initial franchise fees, ongoing royalty payments from its franchisees and the
sale of foodstuffs and equipment to its franchisees. The Company is therefore
substantially dependent upon its ability to attract, retain and contract with
suitable franchisees, and the ability of these franchisees to open and operate
their stores successfully. Should the Company experience difficulty in
attracting suitable franchisees, or should the Company's franchisees encounter
business or operational difficulties, the Company's revenues will be adversely
affected. Such a reduction in revenues may also have an adverse effect on the
Company's ability to sell new franchises and on its financial results and
prospects. Consequently, the Company's financial prospects are directly related
to the success of its franchisees, over which the Company has no direct control.
There can be no assurance that either the Company or its franchisees will be
able to develop new franchises, or operate the Company's bagel stores,
successfully.

Expansion


         The opening and success of the Company's bagel stores will depend on
various factors, including the availability of suitable sites; the ability of
franchisees to negotiate acceptable lease terms for new locations, to obtain
construction and any other necessary permits in a timely manner, and to meet
construction and opening schedules; the Company's ability to manage its
anticipated expansion and to hire and train personnel; and general and local
economic and business conditions. The foregoing factors are not within the
control of the Company.

         The Company's proposed expansion also will require the implementation
of enhanced operational and financial systems and will require additional
management, operational and financial resources. Failure to implement these
systems and add these resources could have a material adverse effect on the
Company's operations, financial results and prospects. There can be no assurance
that the Company will be able to manage its expanding operations effectively or
that it will be able to maintain or accelerate its growth. In addition, there
can be no assurance of the viability of the Company's concepts in new geographic
regions or particular local markets.

Competition; Ease of Entry into Business

    The food service industry, in general, and the fast-food and take-out
sectors in particular, are intensely competitive. The Company competes, and can
be anticipated to compete, against well established food service companies with
substantially greater product and name recognition and with substantially
greater financial, marketing and distribution capabilities than the Company's,
as well as against a large number of local food establishments that offer
similar or competitive products. In addition, management believes that the
start-up costs associated with opening a retail food establishment offering
similar products on a stand-alone basis are comparable to the start-up costs of
the Company's bagel stores and, accordingly, such start-up costs are not an
impediment to entry into the retail bagel business. Further, as the demand for
bagels increases and consumers become more familiar with the product, they also
may be expected to become increasingly discriminating in selecting bagels based
on quality and value. There can be no assurance that the Company can compete
successfully in this complex and changing market.

Food Service Industry

         Food service businesses often are affected by changes in consumer and
competitive conditions, including changes in consumer tastes; national,
regional, and local economic conditions and demographic trends; traffic
patterns, and the type, number, and location of competing businesses. Adverse
publicity resulting from food quality, illness, injury, or other health concerns
or operating issues stemming from one

                                       11



store or a limited number of stores also may adversely affect multi-unit chains
such as the Company. In addition, factors such as inflation, increased food,
labor, and employee benefit costs, regional weather conditions and the
unavailability of experienced management and hourly employees also may adversely

affect the food service industry in general, and the Company's operations,
financial results and prospects in particular.

Government Regulation

         The Company's franchise operations are subject to regulation by the
Federal Trade Commission (the "FTC") in compliance with the Uniform Franchise
Act which requires, among other things, that the Company prepare and update a
comprehensive disclosure document in connection with the sale and operation of
its franchises. The Company and its franchisees also must comply with state
franchising laws and a wide range of other state and local rules and regulations
applicable to their businesses. See "Business -- Government Regulation."
Compliance with this broad federal, state and local regulatory network is
essential and costly, and the failure to comply could have a material adverse
effect on the Company and its franchisees. Violations of franchising laws and/or
state laws and regulations governing substantive aspects of doing business in a
particular state could subject the Company and its affiliates to rescission
offers, monetary damages, penalties, imprisonment and/or injunctive proceedings.
In addition, under court decisions in certain states, absolute vicarious
liability may be imposed upon franchisers based upon claims made against
franchisees. The Company currently does not carry insurance against such claims,
although it intends to obtain such coverage in the future. However, there can be
no assurance that the Company will be able to obtain such coverage or that such
coverage will be sufficient to cover potential claims against the Company.

         This Prospectus does not constitute, and shall not be construed as, an
offer to sell a Goldberg's or Sammy's franchise. Such offers may be made only by
an Offering Circular in compliance with applicable state law and the Federal
Trade Commission Disclosure Rule. The description of the franchises set forth in
this Prospectus is not intended to be a complete description of a Goldberg's or
Sammy's franchise business.

Lack of Trademark and Patent Protection

         The Company has no registered trademark or service mark protection
under federal trademark law. While management believes that, in the food service
industry, trademarks, service marks and the "look" ("trade dress"), of a retail
chain can be adequately protected by common law, there can be no assurance that
the absence of protected, registered marks will not have an adverse effect on
the Company's competitive position, business or prospects. Further, although the
Company modifies and installs certain bagel bakery equipment in a proprietary
manner, the Company does not believe these refinements are patentable.
Therefore, there can be no assurance as to whether, to what extent, or for what
period of time the Company may enjoy a competitive advantage based on the
availability of its equipment. In addition, it is the Company's practice to
protect its proprietary dough conditioner, bagel mix and bagel dough by relying
on trade secret laws and confidentiality agreements. There can be no assurance
that the confidentiality of its trade secrets will be maintained or that others
will not independently develop or obtain access to the same, comparable or
improved recipes and formulas. See "Business -- Trademarks and Service Marks."

                                       12




Dependence on Key Personnel

         The Company is substantially dependent upon the personal efforts and
abilities of its senior management. See "Management." The loss of any of the
Company's senior management personnel could adversely affect the Company until
such time, if any, as a suitable replacement is found. The Company's ability to
develop and market its products and to achieve and maintain its competitive
position depends, in large part, on its ability to attract and retain qualified
personnel. Competition for such personnel is intense and there can be no
assurance that the Company will be able to attract and retain such personnel.

Effect of Debenture Conversion

Upon conversion of the Debentures and exercise of the Warrants there will be not
less than 8,628,421 shares of Common Stock outstanding, consisting of 5,897,339
shares currently outstanding and a minimum of 2,731,082 shares (and potentially
substantially more depending upon the Market Price at the time of conversion)
issuable upon conversion by the Debentures and exercise of the Warrants
available for offer by the Selling Securityholders, which shares will be
tradable without restriction or further registration under the Securities Act of
1933, as amended (the "Securities Act"), as long as the Prospectus covering such
sales remains current and effective. No prediction can be made as to the effect,
if any, that future sales of shares of Common Stock, whether offered by the
Selling Securityholders or others, will have on the market price of the shares
of Common Stock prevailing from time to time. Sales of substantial amounts of
Common Stock, or the perception that these sales could occur, could adversely
affect prevailing market prices for the Common Stock and could impair the
ability of the Company to raise additional capital through the sale of its
equity securities or through debt financing. See "Market for Common Equity and
Related Stockholder Matters."

Limitations on Directors' and Officers' Liability

         As permitted pursuant to the corporate law of the State of New Jersey,
the Company's state of incorporation, the Company's Amended and Restated
Certificate of Incorporation (the "Charter") and Amended and Restated By-Laws
(the "By-Laws") require that the Company indemnify its directors and officers
against certain liabilities incurred in their service in such capacities. In
addition, the Charter provides that the personal liability of directors and
officers of the Company to the Company and its shareholders shall be limited
under certain circumstances. See "Management -- Limitation of Liability and
Indemnification Matters."

Potential Adverse Effect of Certain Anti-Takeover Provisions

         The corporate law of the State of New Jersey, the Company's state of
incorporation, and the Company's Charter, contain provisions that may discourage
proposals or bids to acquire the Company. Such provisions authorize the issuance
of a maximum of 4,000,000 shares of Preferred Stock (of which 873,366 shares
were outstanding as of October 24, 1997) on terms which may be fixed by the
Company's Board of Directors without shareholder action. The terms of any series
of Preferred Stock, which may include priority claims to assets and dividends,
and special voting rights, could adversely affect the rights of holders of the

Common Stock. The issuance of Preferred Stock could make the takeover of the
Company or the removal of management of the Company more difficult, discourage
hostile bids for control of the Company in which shareholders may receive
premiums for their shares of Common Stock, or otherwise dilute the rights of
holders, and the market price of the Common Stock. See "Description of
Securities -- Preferred Stock."

                                       13



         Shares Eligible for Future Sale; Issuance of Additional Shares. Future
sales of shares of Common Stock by the Company and its stockholders could
adversely affect the prevailing market price of the Common Stock. There are
currently 702,300 restricted shares and 5,195,039 shares of Common Stock which
are freely tradeable or eligible to have the restrictive legend removed pursuant
to Rule 144(k) promulgated under the Securities Act. Of the 702,300 restricted
shares, 187,500 shares have been held for at least one year from the date of
this Prospectus are currently eligible for resale under Rule 144. Of the
restricted shares, 530,545 shares held by certain of the Company's officers and
directors will be subject to certain lock-up agreements through December 12,
1998. Sales of substantial amounts of Common Stock in the public market, or the
perception that such sales may occur, could have a material adverse effect on
the market price of the Common Stock. Pursuant to its Certificate of
Incorporation, the Company has the authority to issue additional shares of
Common Stock and Preferred Stock. The issuance of such shares could result in
the dilution of the voting power of Common Stock purchased in this Offering. See
"Description of Securities," "Shares Eligible for Future Sale," and "Principal
Shareholders."

                                       14




            MARKET FOR COMMON EQUITY AND RELATED STOCKHOLDER MATTERS

         The Common Stock of the Company has been trading on Nasdaq SmallCap
Market under the symbol "AAFG" since December 1996.

         The following table sets forth the range of high and low close prices
for the Company's Common Stock for each quarterly period indicated, as reported
by brokers and dealers making a market in the capital stock. Such quotations
reflect inter-dealer prices without retail markup, markdown or commission, and
may not necessarily represent actual transactions:

                                  COMMON STOCK

QUARTER ENDED                               HIGH                 LOW

September 30, 1997                         $ 2 1/32            $ 1 15/16
June 30, 1997                              $ 15/16             $ 11/16
March 31, 1997                             $ 2                 $ 1 13/16
December 31, 1996*                         $ 3 7/8             $ 3 3/8

* From initial time of trading in December 1996, the closing price was $3.58.

                               REGISTRATION RIGHTS

         In connection with the Company's private placement of $1,300,000
principal amount of 6% Convertible Debentures on September 16, 1997, the Company
is obligated to use its best efforts to cause this registration statement to
become effective by December 16, 1997 and to keep the registration statement
effective for two years or until the Debentureholder may sell all registerable
securities under Rule 144 or until the Debentureholder no longer owns any
registerable securities, whichever occurs first. The Company is further
obligated to register additional shares issuable upon conversion of the
Debentures, upon request by the Debentureholder, if the number of shares
issuable upon conversion exceed the number of shares registered, as well as to
register and qualify the registerable shares under such state securities laws as
the Debentureholder may request subject to specified limitations. The Company
will bear the reasonable expenses of the registration and qualification of the
shares under the Securities Act and state securities laws other than any
underwriting discounts and commissions and legal fees in excess of $3,500.

         If the Registration Statement is not effective by December 16, 1997
(the "Initial Date"), then the Company must make payments to the Debentureholder
in such amounts and at such times as determined pursuant to Section 2(c) of the
Registration Rights Agreement, which states that the amount to be paid by the
Company to the Selling Securityholder shall be determined as of each Computation
Date, and such amount shall be equal to two percent (2%) of the purchase price
paid by the Selling Securityholder for the Debenture for the period from the
Initial Date to the first Computation Date, and three percent (3%) of the
purchase price for each Computation Date thereafter, to the date the
Registration Statement is declared effective by the SEC, except to the extent
any delay in the effectiveness of the Registration Statement occurs because of
an act of, or a failure to act or to act timely, by the Selling Securityholder

or its counsel. "Computation Date" means the date which is the earlier of (a)
five days after the Company is notified by the SEC that the Registration
Statement may be declared effective or (b) December 17, 1997, and, if the
Registration Statement has not theretofore been declared effective by the SEC,
each date which is thirty (30) days after the previous Computation Date until
such Registration Statement is so declared effective. Thus, if the registration
statement is not effective by December 16, 1997, and such delay is not related
to an act, or a failure to act or to act timely, by the Debentureholder or its
counsel, then for the period from December 17, 1997 to January 16, 1998, the
Company must pay to the Selling Securityholder a penalty of

                                       15



$26,000. If the registration statement still is not effective on January 16,
1998, and such delay is not related to an act, or a failure to act or to act
timely, by the Debentureholder or its counsel, then for the period from January
17, 1998 to February 16, 1998, the Company must pay to the Selling
Securityholder an additional penalty of $39,000, and so on.

         In connection with the Company's private placement of Debentures, the
Company also issued to the Debentureholder Warrants to purchase 130,000 shares
of Common Stock exercisable at 150% of the Market Price on September 16, 1997,
or $3.25, for a period of five (5) years. On September 19, 1997, the Company
issued to Trautman Kramer & Company, Inc. Warrants to purchase 175,000 shares of
Common Stock at $1.875 per share (the closing price of the Common Stock on such
date) and Warrants to purchase 175,000 shares of Common Stock at $2.4375 per
share (130% of the closing price of the Common Stock on such date). The Company
is required to prepare and file a registration statement under the Securities
Act for the number of shares of Common Stock issuable upon the exercise of the
above Warrants. Timely filing of the registration statement has been made.

                     USE OF PROCEEDS FROM SALE OF DEBENTURES

         None of the proceeds from the sale of the Common Stock registered
hereunder will accrue to the Company.

         Through private placement, the Company has obtained $1,300,000 of
financing in the form of 6% Convertible Debentures. The holder of these
Debentures, who is also a Selling Securityholder, has agreed to purchase an
additional $1,300,000 aggregate principal amount of Debentures in each
commencing not less than 30 days after the effective date of the Registration
Statement of which this Prospectus is a part, subject to: (i) the effectiveness
of the Registration Statement of which this Prospectus is a part, (ii) the
continuing material accuracy of specified representations and warranties of the
Company to the Selling Securityholder and (iii) the Market Price of the Common
Stock for the five trading days prior to the purchase of the Debentures
exceeding $1.25.

         The Company intends to apply the net proceeds of the Debentures for
working capital purposes.

                SELLING SECURITYHOLDERS AND PLAN OF DISTRIBUTION


         The Selling Securityholder whose Conversion Shares and 130,000 of
Warrant Shares are being registered hereby is South Seas Import-Export Corp.
("South Seas"). South Seas is a foreign entity with principal place of business
located at 111 Arlosorov Street, Tel Aviv, Israel. South Seas does not have a
domestic agent for service of process. South Seas has no other affiliation with
the Company or its officers, directors, promoters or principal shareholders.

         It may be difficult for United States investors to effect service
within the United States upon South Seas or its officers and directors or to
realize in the United States upon judgments rendered against the South Seas or
its officers and directors by courts of the United States predicated upon civil
liabilities under the Securities Act of 1933 ("Securities Act") or state
securities laws.

         As of the date of this Prospectus, South Seas owned $1,300,000
principal amount of 6% Convertible Debentures, had committed to purchase an
additional $1,300,000 of Debentures. Upon conversion of the outstanding
Debentures, South Seas will acquire shares on the basis set forth in the
following paragraph, provided however, that South Seas can never own more than
4.9% of the outstanding shares. (See note(1), Principal Shareholders.)

                                       16



         The Company has agreed to register the public offering of South Seas
shares of Common Stock under the Securities Act and to pay all expenses in
connection therewith other than brokerage commissions and discounts in
connection with the sale of the Conversion Shares and the expenses of counsel
for South Seas in excess of $3,500. The aggregate number of Conversion Shares
that may be offered and sold pursuant to this Prospectus by South Seas will be
determined by how many shares are issued upon conversion of the Debentures,
which will be determined by the conversion price applicable to the Conversion
Shares. See "Description of Securities." The conversion price for a Conversion
Share will be the lesser of the Market Price (as defined in the Debentures) on
September 16, 1997, which was $2.17, and (i) 82% of the Market Price on the
Conversion Date if such date is between sixty (60) and ninety (90) days from
September 16, 1997; (ii) 80% of the Market Price if the date is between
ninety-one (91) and one hundred twenty (120) days from September 16, 1997; (iii)
77.5% of the Market Price if the date is between one hundred twenty-one (121)
and one hundred fifty (150) days from September 16, 1997; or (iv) 75% of Market
Price thereafter. Assuming that the Market Price on the date of Conversion is
$1.50 (which is the Market Price calculated as of October 24, 1997) with respect
to all the Debentures, and that all the Debentures are converted at 80% of the
Market Price, the aggregate number of Conversion Shares issued would be
3,736,797 (excluding any Conversion Shares issued with respect to accrued
interest on the Debentures at the time of conversion), and if all the Shares are
sold, South Seas would have no beneficial interest in the Common Stock of the
Company, assuming that South Seas did not acquire a beneficial interest in the
Common Stock of the Company otherwise than through the conversion of the
Debentures, including, without, limitation, through the exercise of its
Warrants.


         This Prospectus also relates to the resale of 130,000 Warrant Shares by
South Seas and the resale of 350,000 Warrant Shares by Trautman, Kramer &
Company, Inc., an NASD member firm, which may be acquired upon the exercise of
the Warrants respectively held by them. Trautman, Kramer & Company, Inc. has no
offer affiliation with the Company, or its officers, directors, promoters or
principal shareholders.

         The following table sets forth the names of the Selling
Securityholders, the number of shares of Common Stock owned beneficially by
each of the Selling Securityholders as of October 21, 1997, and the number of
shares which may be offered for resale pursuant to this Prospectus. For the
purpose of calculating the number of shares of Common Stock beneficially owned
by the Selling Securityholders, the number of shares of Common Stock calculated
to be issuable in connection with the conversion of the 6% Convertible
Debentures is based on a conversion price that is derived from the average
closing market price of the Common Stock on the five trading days preceding
October 21, 1997 (which was $1.44). The calculation of the total number of
shares of Common Stock to be offered by the holder of such Convertible
Securities, however, is an estimate based upon a hypothetical 166% of the shares
of Common Stock issuable upon conversion of $2,600,000 principal amount of 6%
Convertible Debentures at a 20% discount to the average closing market price of
the Common Stock on the five trading days preceeding October 21, 1997 (or
$1.155). The actual number of shares issuable upon conversion of the Debentures
cannot be predicted at this time insofar as it will be based, among other
things, on the future market price of the Common Stock. The use of such
hypothetical number of shares of Common Stock is not intended to constitute a
prediction as to the number of shares of Common Stock into which the Debentures
will be converted.

         The information included below is based upon information provided by
the Selling Securityholders. Because the Selling Securityholders may offer all,
some or none of their Common Stock, no definitive estimate as to the number of
shares thereof that will be held by the Selling Securityholders after such
offering can be provided and the following table has been prepared on the
assumption that all shares of Common Stock offered under this Prospectus will be
sold.

                                SHARES OF                        SHARES OF
                               COMMON STOCK                     COMMON STOCK
                               BENEFICIALLY       SHARES OF     BENEFICIALLY
                              OWNED PRIOR TO     COMMON STOCK    OWNED AFTER
NAME                          OFFERING(1)(2)    BEING OFFERED    OFFERING(3)
- ----                          --------------    -------------   ------------

South Seas                       3,866,797        3,866,797           0
  Import-Export Corp.(4)

Trautman, Kramer                   350,000          350,000           0
  & Company, Inc. (5)


- -----------------
(1) Each of the parties listed has sole voting and investment power with
    respect to all shares of Common Stock indicated.

(2) As required by regulations of the Securities and Exchange Commission,
    the number of shares shown as beneficially owned includes shares which can
    be purchased within 60 days after October 21, 1997. The actual number of
    shares shown as beneficially owned is subject to adjustment and could be
    materially less or more than the estimated amount indicated depending
    upon factors which cannot be predicted by the Company at this time,
    including, among others, the market price of the Common Stock prevailing
    at the actual date of conversion of the Debentures.

(3) Assumes the sale of all shares offered hereby.

(4) The listed Selling Securityholder holds outstanding Warrants to purchase
    130,000 shares of Common Stock at a price of $3.25 per share and $1,300,000
    principal amount of Debentures. The Selling Securityholder has the right to
    acquire an additional $1,300,000 principal amount of Debentures. The
    Debentures are convertible into Common Stock at a conversion price per share
    equal to the lesser of (a) $2.17, or (b) (i) 82% of the market price of the 
    Common Stock for the five trading days preceding the Conversion Date if
    such date is between sixty (60) and ninety (90) days from September 16,
    1997, (ii) 80% of the market price of the Common Stock for the five trading
    days preceding the Conversion Date if the date is between  ninety-one (91)
    and one hundred twenty (120) days from September 16, 1997; (iii) 77.5% of
    the market price of the Common Stock for the five trading days preceding
    the Conversion Date if the date is between  one hundred twenty-one (121) and
    one hundred fifty (150) days from  September 16, 1997; or (iv) 75% of market
    price of the Common Stock for  the five trading days preceding the
    Conversion Date thereafter. The number of shares shown as being offered in
    the table is based on a hypothetical 166% of the shares of common stock
    issuable upon conversion of $2,600,000 of Debentures of a 20% discount to
    the average closing market price of the Common Stock on the five trading
    days preceding October 21, 1997 (or $1.155). Notwithstanding the foregoing,
    the Selling Securityholder can convert Debentures into Common Stock only to
    the extent the number of shares issued thereby, combined with the number of
    Shares already held by it and its affiliates, would not exceed 4.9% of the
    their outstanding Common Stock.

(5) The listed Selling Securityholder holds Warrants to purchase 175,000 shares
    of Common Stock at $1.875 per share (the closing price on the date of their
    issuance) and Warrants to purchase 175,000 shares of Common Stock at
    $2.4375 per share (130% of the closing price on such date).

         The Selling Securityholders' Shares may be offered and sold from time
to time as market conditions permit, provided that a registration statement
covering such Shares is effective at the time of such offer and/or sale. Under
Section 10(a)(3) of the Securities Act of 1933, as amended, when a prospectus is
used more than nine months after the effective date of the registration
statement, the information contained therein must be as of a date not more than
16 months prior to such use.

         The Selling Securityholders' Shares may be offered and sold in the
Nasdaq Smallcap market, or otherwise, at prices and terms then prevailing or at
prices related to the then-current market price, or in negotiated transactions.
The Selling Securityholders' Shares may be sold by one or more of the following
methods, without limitation: (i) a block trade in which a broker or dealer so
engaged will attempt to sell the share as agent but may position and resell a
portion of the block as principal to facilitate the transaction; (ii) purchases

by a broker or dealer as principal and resale by such broker or dealer for its
accounts pursuant to this Prospectus; (iii) ordinary brokerage transactions and
transactions in which the broker solicits purchases; and (iv) transactions
between sellers and purchasers without a broker or dealer. In effecting sales,
brokers or dealers engaged by the Selling Securityholders may arrange for other
brokers or dealers to participate. Such brokers or dealers may receive
commissions or discounts from Selling Securityholders in amounts to be
negotiated. Such brokers and dealers and any other participating brokers and
dealers may be deemed to be "underwriters" within the meaning of the Securities
Act, in connection with such sales.

                                 CAPITALIZATION

         The following table sets forth the actual capitalization of the Company
at July 31, 1997, as adjusted to reflect the sale of $2,600,000 principal amount
of Debentures and as further adjusted to reflect the conversion of all of the
Debentures assuming that the Market Price (as defined in the Debentures) of the
Common Stock on the date of the conversion was $1.155, which is equivalent to
80% of the closing price for the five days ended October 24, 1997. This table
should be read in conjunction with the Consolidated Financial Statements and the
Notes thereto included elsewhere in this Prospectus.

                                       17






                                                                               July 31, 1997
                                                                               (unaudited)
                                                                                                    Proforma Assuming
                                                                     Actual    Proforma Assuming    Full Conversion of
                                                                               Sale of Debentures   Debentures
                                                                     ------    ------------------   -----------------
                                                                                           

6% Convertible Debentures                                              - 0 -     2,600,000          - 0 -
Current liabilities (including current portion of long-term
  debt)  .......................................................    1,409,218     1,409,218         1,409,218
Long term debt and other liabilities (excluding current
  portion)  ....................................................    1,166,007     1,166,007         1,166,007
Redeemable preferred stock, no par value; Series B shares
  issued and outstanding (actual), 60,000 shares issued and
  outstanding (as adjusted)  ...................................      262,022       262,022           262,022
Non-redeemable convertible preferred stock; no par value;          ==========    ==========        ==========
  Series A, 150,000 shares authorized, 10,000 shares issued and
  outstanding; Series B, 180,000 shares authorized, 60,000 shares
  issued and outstanding; Series C, 1,600,000
  shares authorized, 982,503 shares issued and outstanding .....      495,532       495,532           495,532
Common Stock, no par value; 20,000,000 shares authorized,
  3,735,167 shares issued and outstanding, actual 9,634,136
  shares outstanding as adjusted (1)............................    7,577,281     7,577,281        10,508,104
Retained (deficit)  ............................................   (7,071,059)   (7,071,059)       (7,721,059)
                                                                   ----------    ----------        ----------
Total common stock, non-redeemable preferred stock
  and other stockholders' equity ...............................    1,001,754     1,001,754         3,285,577
                                                                   ==========    ==========        ==========


- -------
(1) Does not give effect to exercise of Warrants. Gives effect to issuance of
    2,162,172 shares of Common Stock since July 31, 1997.

                                 DIVIDEND POLICY

         The Company has not paid any cash or other dividends on its Common
Stock since its inception and does not anticipate paying any such dividends in
the foreseeable future. The Company intends to retain any earnings for use in
the Company's operations and to finance the expansion of its business. See "Risk
Factors -- No Dividends."

                                       18


                           SELECTED FINANCIAL DATA

The following financial information is qualified by reference to, and should be
read in conjunction with the Company's Consolidated Financial statements and the
notes thereto and "Management's Discussion and Analysis or Plan of Operation"
contained elsewhere in this Prospectus.



                        Three Months                Year Ended                       Nine Months Ended         Three Months Ended
                           Ended     Nine Months    October 31,                           July 31,                  July 31,
                        January 31,     Ended          1995        Year Ended     ------------------------  ------------------------
                           1995      October 31,  (aggregated)(1)  October 31,       1997         1996        1997          1996
                        (unaudited)     1995        (unaudited)        1996       (unaudited)  (unaudited)  (unaudited)  (unaudited)
                        -----------  -----------  ---------------  -----------    -----------  -----------  -----------  -----------
                                                                                                 
Revenues
Store Sales              $ 530,665    $1,422,341   $1,953,006      $ 1,401,266    $ 1,180,635  $ 1,028,726  $   460,456  $  382,409

Franchising revenue             --       377,201      377,201          277,854        432,560      237,223       33,159      41,584

Equipment and 
product sales              143,799       550,726      694,525          561,067        481,251      446,592      124,808     149,593
                         ---------    ----------  -----------      -----------    -----------  -----------  -----------  ---------- 
                           674,464     2,350,268    3,024,732        2,240,187      2,094,446    1,712,541      618,423     573,586

Operating expenses
Cost of sales-equip-
ment and product costs
and store operations
exclusive of depreci-
ation and amortization     535,145     1,739,147    2,274,292        1,572,185      1,320,774    1,094,082      469,887     358,814

Cost of sales-franchi-
sing activities, 
exclusive of depreci-
ation and amortization          --       213,408      213,408               --        190,473           --           --          --

Selling, general and
administrative expenses    445,686     1,146,365    1,592,051        2,132,072      2,835,323    1,435,132    1,245,910     541,702

Loss on disposal of
equipment                       --            --           --               --         72,399           --       72,399          --

Depreciation and 
amortization                83,217       211,463      294,680          251,741        241,086      190,113       92,145      63,521

Settlement costs-
Employment Contracts        56,784       170,352      227,136          224,341         47,101      170,352           --      56,784 
                         ---------    ----------  -----------      -----------    -----------  -----------  -----------  ---------- 
                         1,120,832     3,480,735    4,601,567        4,180,339      4,707,065    2,889,679    1,880,341   1,020,821
                         =========    ==========  ===========      ===========    ===========  ===========  ===========  ========== 


Operating loss            (446,368)   (1,130,467)  (1,576,835)      (1,940,152)    (2,612,619)  (1,177,138)  (1,261,918)   (447,235)

Interest expense            28,988        21,078       50,066           33,440        172,945       27,433      154,693       4,382
                         ---------    ----------  -----------      ------------   -----------  -----------  ------------ ----------
Net loss                 ($475,356)  ($1,151,545) ($1,626,901)     ($1,973,592)   ($2,785,564) ($1,204,571) ($1,416,611) ($ 451,617)

Net loss per
share                       ($0.27)       ($0.84)      ($1.10)          ($1.85)        ($0.91)      ($1.40)      ($0.40)     ($0.33)

Weighted average
number of common
shares outstanding       1,785,776     1,373,708    1,476,024        1,373,708      3,091,402    1,373,708    3,554,392   1,373,708


Balance Sheet Data:

                           1/31/95       10/31/95    10/31/96          7/31/97
                           -------       --------    --------          -------
                                                         
Working capital
(Deficit)                 (539,020)     (902,920)  (1,039,059)         603,722

Total assets             1,743,561     1,338,794    2,188,474        3,839,001

Total liabilities        1,170,207     1,386,967    2,013,250        2,575,225

Redeemable preferred
stock                           --            --      562,678          262,022

Common stock             1,277,000       876,150    3,360,136        7,577,281

Non-redeemable
preferred stock             54,000     1,022,580      537,905          495,532

Additional paid in
capital                    365,000       365,000           --               --

Accumulated deficit     (1,122,646)   (2,311,901)  (4,285,495)      (7,071,059)


- ----------
(1) Represents the total of results for the nine-month fiscal period ended
    October 31, 1995 and the three-month interim period ended January 31, 1995.

                                      19




            MANAGEMENT'S DISCUSSION AND ANALYSIS OR PLAN OF OPERATION

         The following discussion and analysis should be read in conjunction
with the Company's Consolidated Financial Statements and the Notes thereto
included elsewhere in this document. The discussion of results, causes and
trends should not be construed to imply any conclusion that such results or
trends will necessarily continue in the future. The Company changed its fiscal
year end to October 31 from January 31 during calendar year 1995. Therefore, for
purposes if the following discussion, the Company's unaudited interim results
for the three months ended January 31, 1995 have been combined with its results
for the nine months ended October 31, 1995, as reflected in its audited
financial statements for the period then ended to reflect results for the
12-month period ended October 31, 1995 ("Fiscal 1995"), which have been compared
to the results for the full fiscal year ended October 31, 1996 ("Fiscal 1996").

    OVERVIEW

    Results of Operations - Three Months Ended July 31, 1997 and 1996

         Revenues for the three months ended July 31, 1997 (the "1997 Quarter")
were $618,423, an increase of $44,837, or 8%, from $573,586 for the three months
ended July 31, 1996 (the "1996 Quarter"). This increase is attributable to an
increase in store sales of $78,047, or 20%, to $460,456 in the 1997 Quarter from
$382,409 in the 1996 Quarter, as a result of an increase to six stores from four
stores operated by the Company during the three month period, an increase in
commissary and product sales of $14,144, or 13%, to $119,228 in the 1997 Quarter
from $105,084 in the 1996 Quarter, as a consequence of a greater number of
franchise stores, and a concomitant increase in demand for product during the
1997 Quarter, which increases were offset by a decrease in franchising
activities of $8,425, or 20%, to $33,159 in the 1997 Quarter from $41,584 in the
1996 Quarter consisting of: (a) a decrease in initial non-recurring franchise
and market development fees of $23,186, or 91%, to $2,314 in the 1997 Quarter
from $25,500 in the 1996 Quarter offset by (b) an increase in ongoing royalties
of $14,761, or 92%, to $30,845 in the 1997 Quarter from $16,084 in the 1996
Quarter. The Company believes the decrease in initial non-recurring franchise
fees is attributable in part to the recent decline in the Company's stock price
during 1997 which has adversely affected its ability to market franchises. The
increase in store sales was also offset by a decrease in equipment sales of
$38,929, or 87%, to $5,580 in the 1997 Quarter from $44,509 in the 1996 Quarter
which decrease is attributable to the decrease in initial non-recurring
franchise fees.

         Future equipment and commissary sales will be dependent on the
Company's franchising activities, and such sales will therefore increase or
decrease in direct proportion to the Company's success in expanding its system
of franchised stores.

         Cost of sales increased by $111,073, or 31%, to $469,887 in the 1997
Quarter from $358,814 in the 1996 Quarter. Cost of sales as a percentage of
store and product sales increased to 80% in the 1997 Quarter from 77% in the
1996 Quarter, reflecting an increase attributable to additional costs associated

with the relocation of the Company's Lodi, New Jersey commissary and production
facility to its new headquarters in South Plainfield, New Jersey. To the extent
that future increases in the Company's total revenues are attributable to
franchise fees, market development fees and franchise royalties, costs of sales
can be expected to decrease as a percentage of revenues.

         Selling, general and administrative expenses increased by $704,208, or
130%, to $1,245,910 in the 1997 Quarter from $541,702 in the 1996 Quarter. This
increase in both absolute dollars and as a percentage of revenues is
attributable to the implementation of the Company's national expansion plan,
substantial consulting fees incurred during the 1997 quarter and substantial
professional fees related to pending

                                       20



acquisitions and investment banking services. The increase is primarily due to
(i) an increase in salaries and related costs of $73,940, or 33%, to $298,838 in
the 1997 Quarter from $224,898 in the 1996 Quarter, (ii) an increase in selling
expense of $79,433, or 67%, to $198,374 in the 1997 Quarter from $118,941 in the
1996 Quarter, primarily due to increased advertising costs to attract new
franchisees and increased shipping costs associated with increased product
sales, (iii) an increase in occupancy costs of $122,257, or 154%, to $201,710 in
the 1997 Quarter from $79,453 in the 1996 Quarter attributable to an increase to
six stores operated by the Company from four stores during the three month, and
the move of the Company's headquarters (iv) an increase in professional fees and
related costs associated with the Company becoming a public Company, investment
banking services and pursuing an acquisition strategy of $70,523, or 277%, to
$95,997 in the 1997 Quarter from $25,474 in the 1996 Quarter, and (v) an
increase in consulting fees of $303,909, or 3,133%, to $313,609 in the 1997
Quarter from 9,700 in the 1996 Quarter. This increase is primarily attributable
to charges incurred under consulting contracts relating to investment banking
services and financial public relations.

         Depreciation and amortization increased by $28,624, or 45%, to $92,145
in the 1997 Quarter from $63,521 in the 1996 Quarter, primarily as a consequence
of the Company owning and operating two more stores in the 1997 Quarter.

         Interest expense increased by $150,311, or 3,430%, to $154,693 in the
1997 Quarter from $4,382 in the 1996 Quarter. This increase is attributable to
the discount granted in the Company's convertible debentures

         The net loss increased by $964,994, or 214%, to $1,416,611 in the 1997
Quarter from $451,617 in the 1996 Quarter as a result of the factors discussed
above, particularly the lack of franchise sales and associated equipment sales,
and the consulting fees incurred in the period.

    Results of Operations - Nine Months Ended July 31, 1997 and 1996

         Revenues for the nine months ended July 31, 1997 (the "1997 Interim
Period") were $2,094,446, an increase of $381,905, or 22%, from $1,712,541 for
the nine months ended July 31, 1996 (the "1996 Interim Period "). This increase
is attributable to (i) an increase in store sales of $151,909, or 15%, to

$1,180,635 in the 1997 Interim Period from $1,028,726 in the 1996 Interim
Period, (ii) an increase in franchising activities of $195,337, or 82%, to
$432,560 in the 1997 Interim Period from $237,223 in the 1996 Interim Period
consisting of (a) an increase in initial non-recurring revenue from the sale of
Company-owned stores to franchisees of $200,000 in the 1997 Interim Period from
$0 in the 1996 Interim Period, (b) a decrease in initial non-recurring franchise
and market development fees of $55,581, or 27%, to $146,629 in the 1997 Interim
Period from $202,210 in the 1996 Interim Period and (c) an increase in ongoing
royalties of $50,918, or 145%, to $85,931 in the 1997 Interim Period from
$35,013 in the 1996 Interim Period, and (iii) an increase in commissary and
product sales of $102,463, or 45%, to $332,366 in the 1997 Interim Period from
$229,903 in the 1996 Interim Period, as a consequence of a greater number of
franchise stores and a concomitant increase in demand for product during the
1997 Interim Period, which increases were partially offset by a decrease in
equipment sales of $67,804, or 31%, to $148,885 in the 1997 Interim Period from
$216,689 in the 1996 Interim Period, primarily due to the fact that, during the
1997 Interim Period the Company has focused on franchising activities rather
than on sales of equipment to unaffiliated purchasers. Future equipment and
commissary sales will be dependent on the Company's franchising activities, and
such sales will therefore increase or decrease in direct proportion to the
Company's success in expanding its system of franchised stores.

         Cost of sales increased by $417,165, or 38%, to $1,511,247 in the 1997
Interim Period from $1,094,082 in the 1996 Interim Period. The increase in cost
of sales from franchising activities is primarily due to the sale of a
Company-owned store to a franchisee. The increase in cost of sales from
equipment and

                                       21



product sales and store operations is primarily due to increased store sales.
Cost of sales as a percentage of product sales increased to 79% in the 1997
Interim Period from 78% in the 1996 Interim Period, reflecting the net effect of
an increase in the sale of a Company-owned store to a franchisee, and an
increase attributable to the upgrading of the Company's Lodi, New Jersey
commissary and production facility and increases in payroll and fixed overhead
costs associated with expansion of this facility. To the extent that future
increases in the Company's total revenues are attributable to franchise fees,
market development fees and franchise royalties, costs of sales can be expected
to decrease as a percentage of revenues.

         Selling, general and administrative expenses increased by $1,400,191,
or 98%, to $2,835,323 in the 1997 Interim Period from $1,435,132 in the 1996
Interim Period. This increase in both absolute dollars and as a percentage of
revenues is attributable to the implementation of the Company's national
expansion plan substantial consulting fees incurred during the third quarter of
1997, substantial professional fees related to pending acquisitions and
investment banking services and substantial consulting fees incurred during the
third quarter of 1997. The increase is primarily due to (i) an increase in
salaries and related costs of $273,534, or 48%, to $839,442 in the 1997 Interim
Period from $565,908 in the 1996 Interim Period, (ii) an increase in selling
expense of $211,566, or 75%, to $492,241 in the 1997 Interim Period from

$280,675 in the 1996 Interim Period, primarily due to increased advertising
costs to attract new franchisees and increased shipping costs associated with
increased product sales, as a result of an increase to four stores from three
stores operated by the Company during the first three months and from four
stores to six stores operated by the Company during the second six months of the
1997 Interim Period (iii) an increase in occupancy costs of $216,592, or 97%, to
$441,026 in the 1997 Interim Period from $224,434 in the 1996 Interim Period as
a result of an increase to four stores from three stores operated by the Company
during the first three months and from four stores to six stores operated by the
Company during the second six months of the 1997 Interim Period, and the move of
the Company's headquarters (iv) an increase in professional fees and related
costs associated with the Company becoming a public Company, investment banking
services and pursuing an acquisition strategy of $115,078, or 153%, to $190,079
in the 1997 Interim Period from $75,001 in the 1996 Interim Period, and (v) an
increase in consulting fees of $404,239, or 1,376%, to $433,609 in the 1997
Interim Period from $29,370 in the 1996 Interim Period. This increase is
primarily attributable to charges incurred under consulting contracts relating
to investment banking services and financial public relations.

         Depreciation and amortization increased by $50,973, or 27%, to $241,086
in the 1997 Interim Period from $190,113 in the 1996 Interim Period, primarily
as a result of an increase to four stores from three stores operated by the
Company during the first three months and from four stores to six stores
operated by the Company during the second six months of the 1997 Interim Period.

         Interest expense increased by $145,512, or 530%, to $172,945 in the
1997 Interim Period from $27,433 in the 1996 Interim Period. This increase is
attributable to the discount granted in the Company's convertible debentures

         The net loss increased by $1,406,650, or 117%, to $2,785,564 in the
1997 Interim Period from $1,204,571 in the 1996 Interim Period. To date, the
Company has operated at a loss as a result of the application of resources in
excess of revenues to develop its operating infrastructure, including the
support structure necessary to fulfill its obligations under its franchise
agreements and the anticipation of additional franchise sales. Consequently,
total revenues are not yet sufficient to support the Company's overhead.
Management anticipates, that during the fiscal year ending October 31, 1997, the
Company's revenues will increase due to additional franchise sales, increased
royalty income from existing stores, increased equipment sales to new
franchisees, increased sales in existing Company-owned stores and sales revenues
from newly opened Company-owned stores. There can be no assurance, however as to
whether, and to what extent, the Company will actually experience additional
revenues from any of these sources. The Company's ability to operate profitably
in the future is substantially dependent upon its ability to sell store and
market development franchises and to open additional franchise stores.

                                       22

         Results of Operations - Fiscal 1996 and Fiscal 1995

         Sales revenues for 1996 were $2,240,187, a decrease of $784,545, or 26%
from $3,024,732 in 1995. This decrease is attributable to (i) a decrease in
store sales of $551,740, or 28%, to $1,401,266 in 1996 from $1,953,006 in 1995,
as a result of a reduction from five stores to three stores operated by the

Company during the first three months, and from five stores to four stores
during the next six months in 1996, (ii) a decrease in equipment sales of
$380,611, or 66%, to $199,398 in 1996 from $580,009 in 1995, primarily due to
the fact that, during 1996, the Company has focused on franchising activities
rather than on sales of equipment to unaffiliated purchasers, and (iii) a
decrease in franchising activities of $99,347, or 26% to $277,854 in 1996 from
$377,201 in 1995 consisting of a decrease in initial non-recurring revenue from
the sale of Company-owned stores to franchisees of $247,777, or 100% to $0 in
1996 from $247,777 in 1995, partially offset by an increase in initial
non-recurring franchise and market development fees of $90,054, or 72% to
$215,378 in 1996 from $125,324 in 1995 and an increase in ongoing royalties of
$58,376, or 1,424% to $62,476 in 1996 from $4,100 in 1995. The decrease in
sales revenues was substantially offset by an increase in commissary and product
sales of $247,153, or 216% to $361,669 in 1996 from $114,516 in 1995, as a
consequence of a greater number of franchise stores and a concomitant increase
in demand for product during 1996.

         Management anticipates that future equipment and commissary sales will
be dependent on the Company's franchising activities rather than on sales to
unaffiliated purchasers and that such sales will increase or decrease in direct
proportion to the Company's success in expanding its system of franchise stores.

         Cost of sales decreased by $915,515, or 37%, to $1,572,185 in 1996 from
$2,487,700 in 1995. This decrease is primarily due to a decrease in the sale of
Company-owned stores to franchisees, decreased store sales and decreased
equipment sales. Cost of sales as a percentage of product sales decreased to 80%
in 1996 from 86% in 1995, reflecting the net effect of a decrease in the sale of
Company owned stores to franchisees and in equipment sales and an increase
attributable to the upgrading of the Company's Lodi, New Jersey commissary and
production facility and increases in payroll and fixed overhead costs associated
with expansion of this facility. To the extent that future increases in the
Company's total revenues are attributable to franchise fees, market development
fees and franchise royalties, costs of sales can be expected to decrease as a
percentage of revenues. To the extent that franchise fees, market development
fees and franchise royalties remain constant, cost of sales can be expected to
remain constant as a percentage of revenues.

         Selling, general and administrative expenses increased by $540,021, or
34%, to $2,132,072 in 1996 from $1,592,051 in 1995. This increase is primarily
due to (i) an increase in salaries and related costs of $334,067, or 64%, to
$856,590 in 1996 from $522,523 in 1995, (ii) an increase in selling expense of
$64,960, or 19%, to $409,674 in 1996 from $344,714 in 1995 primarily due to
increased travel expenses related to franchise sales efforts, visits to proposed
retail locations and provision of on-site store training and assistance, and
(iii) an increase in professional fees of $39,562, or 43%, to $132,497 in 1996
from $92,935 in 1995 primarily due to increased legal fees associated with
general corporate matters.

         Depreciation and amortization decreased by $42,940, or 15%, to $251,740
in 1996 from $294,680 in 1995, primarily as a consequence of the fact that the
Company owned and operated two fewer stores for the first three months of 1996
and one less store for the next six months of the year.

         Interest expense decreased by $16,626, or 33%, to $33,440 in 1996 from

$50,066 in 1995, as a consequence of a continued reduction in the ordinary
course of business of the Company's outstanding debt.

         The net loss increased by $346,691, or 21%, to $1,973,592 in 1996 from
$1,626,901 in 1995. To date, the Company has operated at a loss as a result of
the application of resources in excess of revenues to develop its operating
infrastructure in anticipation of additional franchise sales, Company-store
growth and commissary growth. Consequently, total revenues are not yet
sufficient to support the Company's overhead.

                                       23

Management anticipates, that during the fiscal year ending October 31, 1997, the
Company's revenues will increase due to additional franchise sales, increased
royalty income from existing stores, increased equipment sales to new
franchisees, increased sales in existing Company-owned stores, and sales
revenues from newly opened, Company-owned stores. There can be no assurance,
however as to whether, and to what extent, the Company will actually experience
additional revenues from any of these sources. The Company's ability to operate
profitably in the future is substantially dependent upon its ability to sell
single-unit and market development franchises and to open additional franchise
stores and to ensure that its existing Company-owned and franchise stores
operate profitably.

    Liquidity and Capital Resources

         In April 1996, the Company completed the Private Placements of its
Common Stock pursuant to which it received proceeds of $2,413,986. Of the net
proceeds, $410,000 consisted of property in the form of two unopened retail
bagel stores in the final stages of construction.

         In December 1996 and January 1997, the Company completed an initial
public offering of 1,265,000 shares of its Common Stock (including 165,000
shares to cover the underwriters' over-allotments) at a price to the public of
$3.50 per share, yielding net proceeds to the Company of $3,235,000. The
proceeds of the offering are being used to redeem Series A and Series B
Preferred Stock, open additional Company-owned flagshipstores, expand the
Company's equipment inventory, relocate and consolidate its headquarters and
commissary facilities, expand its marketing and promotional activities, reduce
accounts payable and accrued expenses, develop its franchising system and for
working capital and general corporate purposes.

         During July 1997 the Company sold $900,000 of Convertible Debentures.
In August 1997 the Company sold an additional $50,000 of convertible debentures.

         The Company's revenues are not yet sufficient to support the Company's
operating expenses. Cash used by operating activities for the nine months ended
July 31, 1997 was $2,834,392 compared to cash used by operating activities of
$1,233,026 during the nine months ended July 31, 1996.

         Additional funds will be required to support the Company's capital
requirements during the period it continues to operate at a loss.

         In this regard, on September 16, 1997, the Company completed a private

placement of an issue of 6% Convertible Debentures in the total amount of
$2,600,000, payable in two tranches. The first tranche of $1,300,000 was paid on
September 16, 1997. The terms of the Convertible Debentures provide for an
annual interest rate of 6% payable quarterly, provide for conversion into shares
of common stock at the option of the holder at the price of $2.19 per share, and
include an obligation on the part of the Company to file a Form SB-2
Registration Statement for the shares underlying the Convertible Debentures. The
effectiveness of this Registration Statement, among other things, is a
prerequisite before the funding of the second tranche of $1,300,000.

                                    BUSINESS

         Overview

         All American Food Group, Inc. (together with its wholly owned
subsidiaries, the "Company") franchises two distinct bagel store concepts,
distributes bagel bakery equipment and currently operates ten retail bagel
stores. All of the Company's bagels are prepared using the Company's proprietary
bagel mix and dough conditioner, in the "Old World" style, by first boiling and
then baking the dough using the Company's own bagel kettle and bagel oven. The
Company believes that this process and the use of its proprietary ingredients
and its equipment ensure the consistent preparation of premium quality bagels
with a shine, crust, texture and overall flavor that distinguish its products
from those of its competitors.

                                       24



         The Company franchises its concepts and operates its bagel stores under
the names "Goldberg's Original Old World Bagels" ("Goldberg's"), "Sammy's New
York Bagels" ("Sammy's") and variations thereof. Stores franchised under the
Goldberg's name and concept offer a traditional bagel/delicatessen menu,
consisting of bagels, spreads, sandwiches, salads, soups and "appetizing" bakery
items. Sammy's stores differ from Goldberg's stores in that they offer bagels
and related dairy items in a kosher store, under national Kof-K Kosher
Supervision. Management believes that Sammy's is the only franchised food chain
subject to national kosher certification currently available in the United
States.

         As of October 21, 1997, the Company's retail system consisted of
eighteen Goldberg's and nine Sammy's stores located in nine states, including
eight Goldberg's and two Sammy's stores owned and operated by the Company and
ten Goldberg's and seven Sammy's stores operated under franchise or license
arrangements with the Company.

         The Company also distributes and services its bagel bakery equipment
for use by its franchisees. The Company's equipment utilizes the old-fashioned
method of boiling, then baking bagels with revolving tray ovens. Management
believes that the Company is the only franchisor of bagel stores that provides
bagel equipment directly to its franchisees.

         The Company intends to expand its retail operations primarily through
franchising, and to a lesser extent, through acquisitions in key markets.

Management believes that food service franchising in general, and the
franchising of bagel restaurants in particular, present a unique opportunity for
success in the current consumer and franchise markets. See "-- The Bagel
Business."

Plan of Operations

         The Company anticipates increasing its revenue, thereby generating
operating cash flow in the future, by implementing the following actions:

                  - Expanding franchise operations. The Company expects to
         increase the sale of franchises by (i) advertising in national and
         regional publications and business magazines and (ii) upgrading its
         promotional material. In addition, depending upon the availability and
         utilization of existing staff, the Company may hire additional sales
         personnel. The Company also expects to increase its sale of franchises
         by opening additional Company-owned flagship stores to generate
         interest from experienced multi-store developers to enter into
         multi-unit Market Development Agreements. Management anticipates that
         the sale of additional franchise territories and the opening of
         additional stores in such territories should result in increases in
         franchise revenues.

                  - Increasing product sales. The Company intends to open new
         Company-owned retail stores and expects increased sales from its
         commissary to new franchise stores. The Company continuously develops
         new products, which management believes will lead to increased sales as
         the variety of products grows. The Company has retained an advertising
         firm to help increase store revenues, increase franchise sales and
         promote brand name recognition. See "-- Advertising."

                  - Making acquisitions. The Company intends to acquire other
         bagel stores or complementary outlets which provide entry into new
         markets. Management anticipates that, over a period of time, these
         acquisitions will increase revenues significantly.

History of the Company

         The Company was formed for the purpose of establishing a chain of
franchised bagel restaurants using the recipes, procedures, experience and
expertise of an existing, well-seasoned bagel restaurant and bakery operation.
In October 1993, the Company acquired all the assets of Howberg Bakery Equipment
Co., Inc. (the "Equipment Company"), Bagels of New Milford, Inc. and Goldberg's
Famous Bagels of Orangeburg,

                                       25




Inc. (together, the "Goldberg Companies"), each a retail and wholesale bagel and
related foodstuff company. (The Goldberg family continues to operate ten bagel
stores that are not affiliated with the Company and, subject to certain
noncompetition covenants, may open additional stores in the future.) 

         The assets of the Goldberg Companies consisted of two bagel stores
operated by the Goldberg family of Westwood, New Jersey (one of which
subsequently was sold), including the exclusive franchise rights to the recipes,
flour, mixes and proprietary equipment used in these stores. The Goldberg family
has been operating retail bagel shops for over 50 years under variations of the
Goldberg name.

         The Equipment Company was engaged in the manufacture, assembly, sale
and servicing of equipment used in the production of bagels. In connection with
the sale of equipment, the Equipment Company also provided consulting services
in the area of store design, equipment layout, training, food preparation and
virtually all other aspects of the retail food business. The Company currently
operates the business of the Equipment Company under the name "All American
Equipment Company."

         On September 29, 1994, the Company completed the acquisition of 100% of
the outstanding stock of four interrelated corporations (the "Sammy's
Companies") operating three retail stores (one of which subsequently was sold)
and a commissary under the trade name "Sammy's New York Bagels."

         Since its acquisition of the Goldberg's and Sammy's stores, the Company
has engaged in an extensive process of analyzing, standardizing and documenting
all aspects of its retail bagel operations, preparing franchise materials and
developing its franchise system and program. In addition, it retrofitted one of
the Goldberg's locations to serve as a prototype store for purposes of marketing
franchises and training personnel.

         The Company was incorporated as a subsidiary of Jutland Enterprises
Inc. ("Enterprises") under the laws of the State of New Jersey on September 27,
1993, under the name "Jutland Food Group, Inc." and changed its name to "All
American Food Group, Inc." on October 24, 1995.

         On December 17, 1996 the Company completed an initial public offering
of 1,100,000 shares of its Common Stock at a price to the public of $3.50 per
share, yielding net proceeds to the Company of $2,752,000. On January 9, 1997
the underwriters of the initial public offering exercised their over-allotment
option by purchasing an additional 165,000 shares at a price of $3.50 per share
yielding net proceeds to the Company of $483,000.

         In July 1997, the Company sold $900,000 of convertible debentures
pursuant to an exemption under Regulation S. In August 1997, the Company sold an
additional $50,000 of convertible debentures pursuant to an exemption under
Regulation S. The Company obtained $1,300,000 of financing in the form of 6%
Convertible Debentures on September 16, 1997 through private placement under
Regulation D.

         The Company's executive offices are located at 104 New Era Drive, South
Plainfield, New Jersey 07080 and its telephone number is (908) 757-3022.

The Bagel Business

         Management believes that food service franchising in general, and the
franchising of bagel restaurants in particular, present a unique opportunity for
success in the current consumer and franchise markets. According to industry and

government statistics, U.S. per capita bagel consumption is growing at the rate
of 8% annually and U.S. per capita consumption (currently an average of eight
bagels per person annually) rose 45% over the last five years. Management also
believes that this increased demand for bagels arises primarily from increased
consumer demand for healthier, low-fat food products and that the versatility,
convenience and relatively low price of bagels add to their appeal.

                                       26



         Inasmuch as most flavors of bagels have no fat or cholesterol, they
represent an attractive alternative to doughnuts, pastries and other breakfast
baked goods, while at the same time offering substantially more versatility and
variety than more traditional bread products. Further, because bagels can be
used in sandwiches, bagel restaurants can be expected to attract customers
throughout the day. Management believes that lunch time business accounts for
approximately 40% of a typical bagel store's daily business. And, since
customers frequently desire to purchase bagels for home consumption, bagel
restaurants also can rely upon take-out trade for a significant portion of their
revenues.

         While bagels historically have been a staple ethnic food along the East
Coast and in certain other urban areas throughout the country, management
believes that there is a substantial potential market in smaller urban and
suburban areas. Further, until recently the retail bagel industry has been
composed almost exclusively of one and two-store operations and a few larger
regional chains, some of which have indicated the intention to expand to a
national scope. Management believes that there is a significant market for high
quality bagels and that there is a significant market niche for companies able
to provide such bagels on a consistent basis through a nationwide system of
retail outlets. The Company believes that its system of producing bagels in each
store using proprietary ingredients and its equipment is the optimal method for
delivering fresh, consistently high quality products to a large and
geographically dispersed market.

Competitive Strengths

         Management believes that the Company has a unique combination of
characteristics that will help it to successfully build a nationwide chain of
franchised bagel restaurants under both of its concepts. The Company's key
competitive strengths include the following:

                  Quality Products. Management believes that the key to the
         Company's success lies with the quality of its products. Therefore, all
         of the Company's bagels are prepared, in the "Old World" style, using
         the Company's proprietary bagel mix and dough conditioner, by first
         boiling and then baking the dough using the Company's bagel kettle and
         bagel oven. The Company believes that this process and the use of its
         proprietary ingredients and its equipment results in premium quality
         bagels with a shine, crust, texture and overall flavor that distinguish
         its products from those of its competitors. Bagels sold in Goldberg's
         restaurants are produced on-site, in order to provide continuous
         availability of oven-fresh products. In order to ensure full compliance

         with the requirements for kosher certification, the Company produces
         pre-formed, uncooked bagels for its Sammy's stores at its central
         commissary in Lodi, New Jersey and ships such bagels frozen to the
         stores on a weekly basis for on-site preparation. See "-- Kosher
         Certification and Supervision."

                  Experience. The Company's products and operating systems were
         developed based on the experience of the Goldberg family of Westwood,
         New Jersey during the 58 years of operation of its family-owned bagel
         shops. Based on this half century of experience and management's
         experience in operating and franchising other food concepts, the
         Company has analyzed, standardized and documented all aspects of its
         retail bagel operations to develop its operating and franchise systems.
         See "-- Franchising" and "Management."

                  Complementary Concepts. Management believes that the Company's
         franchise program is unique in offering two complementary bagel
         concepts -- Goldberg's, which offers a traditional bagel/delicatessen
         menu, and Sammy's, which offers bagels and related dairy items in a
         kosher store. Management believes that the availability of these two
         complementary concepts uniquely positions the Company to benefit from
         economies of scale in purchasing, while permitting it to penetrate
         distinct segments of the bagel market.

                                       27



                  Kosher Concept and Production Facilities. Management believes
         that Sammy's is the only franchised food chain subject to national
         kosher certification currently available in the United States. Kof-K
         Kosher Supervision estimates that the kosher market currently generates
         over $2 billion in sales annually from 20,000 certified kosher
         products. With over 6 million Jews nationally, another 6 million
         Muslims and Seventh Day Adventists subject to similar dietary
         restrictions, and a significant segment of the secular market that
         views kosher certification as a sign of high quality, authenticity and
         careful preparation, this market has experienced average annual sales
         growth of 20% or more since 1990. In order to ensure consistency in the
         quality of its products and achieve economies in kosher supervision,
         the Company operates a central commissary from which all Sammy's stores
         receive frozen, pre-formed, uncooked bagels on a weekly basis for
         on-premises preparation. Management anticipates that, in the future, it
         will utilize this facility for the production of bagels for sale to
         Goldberg's as well as Sammy's franchisees. See "-- Properties."

                  Equipment Business. Management believes that the Company is
         unique in designing and distributing its bagel bakery proprietary
         equipment and in its ability to provide consulting services in all
         areas of the retail bagel business, including store design, equipment
         layout, training and food preparation. Management also believes that
         these unique capabilities provide the Company with a distinct advantage
         in equipping and advising its franchised outlets and in ensuring the
         quality of its products. In addition, since the Company continues to

         provide equipment to unaffiliated bagel shops and bakeries, equipment
         sales represent an additional source of revenue to the Company.
         Management believes that equipment sales will benefit from continued
         demand for bagels nationwide. See "-- Plan of Operations" and "-- The
         Bagel Business."

Menus and Format

         The Company's aim is to provide consumers with superior products,
consisting primarily of fresh bagels, spreads, salads and complementary items,
and superior service in a pleasant and attractive environment. All of the
Company's bagels are prepared using the Company's proprietary bagel mix and
dough conditioner, in the "Old World" style, by first boiling and then baking
the dough, using the Company's bagel kettle and bagel oven. The Company believes
that this process and the use of its proprietary ingredients and its equipment
ensures the consistent preparation of premium quality bagels with a shine,
crust, texture and overall flavor that distinguish its products from those of
its competitors.

         Goldberg's offers a traditional bagel/delicatessen menu, consisting of
a variety of flavors of bagels, spreads, sandwiches (served on freshly baked
bagels), salads, soups and "appetizing" bakery items. Sammy's offers bagels and
related dairy items in a kosher store, under National Kof-K Kosher Supervision.
Goldberg's bagels are prepared on-site "from scratch" and Sammy's bagels are
prepared from frozen, preformed dough delivered to the stores weekly and baked
on the premises, in each case providing a continuous supply of fresh product and
permitting customers to enjoy the aroma of freshly baked bagels. Both concepts
also offer an array of hot and cold beverages including coffee, tea, juices and
soft drinks. Depending upon local competitive and other conditions, Goldberg's
and Sammy's stores generally are open between the hours of 6 a.m. and 6 p.m.
seven days a week.

         The Company's restaurants typically are located in strip-style
neighborhood and community shopping centers or other high-traffic areas and
consist of an overall area of between 750 and 2,600 square feet, including a
dining area providing seating for between eight and 30 customers, a take-out
counter, and kitchen, food preparation and storage areas. Decor is intended to
evoke a 1938 bagel shop and includes an original photo montage of New York City
scenes from that era, additional vintage photographs and memorabilia,
wainscoting and a tin ceiling.

                                       28



Kosher Certification and Supervision

         All of the Sammy's stores have earned certification from the
internationally recognized Kof-K Kosher Supervision ("Kof-K"), ensuring that
they operate in strict compliance with Kashruth, the Orthodox Jewish laws
pertaining to the content and preparation of kosher foods and related matters.

         Kof-K, headquartered in Teaneck, New Jersey, is one of two universally
recognized and accepted organizations responsible for certifying kosher products

and establishments. Founded almost 30 years ago, Kof-K employs more than 150
experts in Kashruth and food service, as well as an international network of
regional and local coordinators and Rabbinical representatives.

         Prior to certifying an establishment as meeting Kashruth requirements,
Kof-K supervises and inspects the cleaning of the proposed site and obtains a
complete list of all products and ingredients to be used, as well as all food
handling and preparation procedures to be followed. Once Kof-K has established
that each relevant item complies with the requirements of Kashruth, it issues an
initial certification for the store. Throughout preopening preparations, Kof-K
works with the local religious community to enlist support for the new store and
to provide assurance that it will meet the Kashruth requirements. After opening,
Kof-K representatives inspect the store on a regular basis to ensure continued
compliance with Kashruth standards.

         Management believes that the kosher status of the Sammy's stores places
them in a unique niche as the only franchised food chain subject to national
kosher certification currently available in the United States.

Franchising

         Neither the following discussion, nor the other information contained
in this Prospectus, constitutes, and neither shall be construed as, an offer to
sell a Goldberg's or Sammy's franchise. Such offers may be made only by an
Offering Circular in compliance with applicable state law and the Federal Trade
Commission Disclosure Rule. The description of the franchises set forth in this
Prospectus is not intended to be a complete description of a Goldberg's or
Sammy's franchise business.

         The Company offers single-unit franchises, as well as Market
Development Agreements covering a number of stores to be opened in a designated
area within a specified period of time. The Company currently may sell its
franchises in 40 states and expects to receive authorization to sell in an
additional 10 states by December 31, 1997. The Company has entered into a Market
Development Agreement for the State of Ohio, covering 15 retail stores, a Market
Development Agreement for the State of Arizona, covering 15 retail stores, a
Market Development Agreement covering a portion of the State of New York
covering 37 retail stores, a Market Development Agreement covering a portion of
the State of South Carolina covering 6 stores, a Market Development Agreement
covering a portion of the State of Pennsylvania covering 3 stores and a
licensing agreement covering the country of Israel.

         Franchise revenue includes the sale of single unit franchises pursuant
to Single Unit Agreements, the sale of Company-owned stores to franchisees, the
sale of market development franchises pursuant to Market Development Agreements
and ongoing royalty and advertising fees.

         Single Unit Agreements provide for payment of a nonrefundable initial
franchising fee (an "Initial Franchise Fee"), a weekly royalty on gross sales,
and a weekly cooperative advertising fund contribution. The Company's material
obligations under the terms of all Single Unit Agreements are assisting in site
selection and franchisee training. Initial Franchise Fees under Single Unit
Agreements are recognized as revenues when the Company has no further material
obligations in respect of the establishment of such franchise, which occurs upon

the opening of the store.

                                       29



         Market Development Agreements provide for the payment, by the Market
Developer, of a nonrefundable initial fee (a "Market Development Fee") based on
the size, population and overall market potential of the territory subject to
the Market Development Agreement (the "Market Area"). The Market Developer
assumes substantially all of the responsibilities that otherwise would be
assumed by the Company, as franchiser within the Market Area. In exchange, the
Market Developer receives (i) the exclusive right to build stores for the Market
Developer's own account or to seek third party franchisees within the Market
Area and (ii) the right to share with the Company, on a 50/50 basis, initial and
ongoing single store fees within the Market Area. The Market Development
Agreement includes a development schedule setting forth the number of stores to
be developed by the Market Developer during the term of the Agreement. If the
Market Developer fails to maintain the store development schedule, the Market
Developer loses the exclusive right to develop the Market Area. Under Market
Development Agreements, the Company's obligations in respect of the development
of single unit franchises within the Market Area are limited to (i) approval of
franchisees presented by the Market Developer and (ii) approval of store sites.
The Company has no further material obligations in respect of a Market
Development Agreement at the time of execution of the Agreement. Market
Development Fees paid in cash or by promissory notes fully collateralized by
liquid assets or as to which the Company has obtained an independent third-party
valuation are recognized as revenues by the Company upon execution of the Market
Development Agreement and payment of the fee. In the absence of such collateral
or valuation, the Company recognizes Market Development Fees on a cash basis as
payments on such notes are received.

         The Company's portion of the Initial Franchise Fee on single unit
franchises sold within a Market Developer's Market Area is recognized as
revenues when the Company has no further material obligations in respect of the
establishment of such franchise, which occurs upon opening of the store.

         The Company seeks franchisees committed to the Company's high standards
of product quality and customer service. All franchised stores must operate in
strict compliance with the standards and procedures set out in the Company's
operations manuals. Each store must be under the management of a manager who has
completed the Company's training program, although franchisees are not required
to participate in the day-to-day management of their stores. The Company
conducts regular inspections (both scheduled and unannounced) to ensure that
franchises are operating in accordance with Company standards and procedures.
The Company provides support to its franchisees covering equipment and technical
issues 24 hours a day and seven days a week through a toll-free hotline.

         Exclusivity. Each Single Unit Agreement provides the franchisee with an
exclusive area, within which the Company is not permitted to sell another
franchise. Such exclusive areas, which are determined on a unit-by-unit basis
based on population density, traffic patterns and other relevant considerations,
generally range from a radius of four blocks in densely populated urban areas to
one mile or more in suburban locations.


         Market Development Agreements provide that, if the franchisee meets his
development schedule, the Company will not sell other franchises within the
developer's territory ("Market Area").

         Real Estate and Local Regulation. Franchisees are obligated to purchase
or lease (for a term of at least ten years) the sites for their units.
Franchisees may designate a specific location or a locality in which they wish
to operate, subject to the exclusivity rights of other Goldberg's and Sammy's
franchisees. The Company provides assistance and guidance in site selection and
lease negotiation, and must approve all sites prior to lease execution. In
addition, the Company provides plans and specifications for a prototype store,
as well as assistance in obtaining financing, permits and licenses, and with
construction of leasehold

                                       30



improvements. Franchisees are expected to bear the expense of any modification
of the prototype plans and specifications required to meet local building, fire
or health codes and lease and other similar requirements, as well as the costs
of remodeling, fireproofing or other leasehold improvements. Franchises also are
responsible for, and expected to bear the expense of, local licensing matters
related to occupancy and operation of the business.

         Financing. The Company does not offer direct or indirect financing in
connection with its franchises. Similarly, it does not guarantee the debt, lease
or other obligations of any franchisee. The Company will, however, render
assistance in arranging financing and negotiating leases.

         Training and Field Support. Prior to opening, each franchisee (or an
owner thereof) and at least one manager of each franchised Goldberg's or Sammy's
restaurant must complete a 13-day training program including approximately 35
and 70 hours of classroom and on-the-job training, respectively, covering areas
essential to the management and operation of both a retail and wholesale bagel
business, including bagel preparation and production; store operating
procedures; accounting and cost control; employee matters; in- and out-of-store
marketing; ordering; catering; equipment maintenance; and sanitation matters.
All training is conducted by senior Company personnel at the Company's corporate
headquarters in Fairfield, New Jersey, or in nearby Company-owned stores. As of
the date of this Prospectus, the Company had not established a permanent
schedule for its training courses, but instead schedules such courses as needed
to meet the opening schedules of new stores. The Company does not charge for
this training and provides all participants with their midday meal, but
franchisees are expected to defray living expenses for themselves and their
employees during the training sessions. Similar training is required of all new
managers subsequently hired and is provided by the Company.

         Refresher and ongoing training is available to franchisees on an
individualized basis, through consultative meetings at franchise sites, at
corporate stores and at corporate headquarters.

         The Company provides on-site and other supervisory guidance and

assistance in connection with the opening of each Goldberg's and Sammy's store.
Once open, the Company conducts regular operational visits and provides ongoing
guidance and assistance based upon the results of such visits and review of
reports submitted to it. Such guidance and assistance may relate to standards,
methods and operating procedures; preparation of authorized food, beverages and
other products and services; selection, purchase and preparation of food,
beverage and other products, as well as fixtures, equipment, signs, materials
and supplies; formulation and implementation of advertising and promotional
programs; and establishment and operation of administrative, bookkeeping,
accounting, inventory control, sales and general operating procedures.

         The Company periodically distributes operational bulletins and
newsletters to its franchisees and provides ongoing assistance with technical
and equipment problems through its 24-hour hotline, as well as personal
consultations either at the franchise site or at the Company's executive
offices.

         Pricing. Prices are set by individual franchisees, pursuant to
guidelines provided by the Company, in light of local competitive and market
conditions.

         Purchasing. Franchisees are required to purchase bagel mix and/or dough
conditioner, in the case of Goldberg's stores, and prepared dough, in the case
of Sammy's stores, directly from the Company. In addition, all franchisees are
required to purchase the Company's bagel kettle and bagel oven. Management
believes that purchase of these items from the Company is essential to
maintaining the Company's quality control standards, and to ensuring the
consistent high quality of the bagels offered at all of its Goldberg's and
Sammy's stores.

                                       31



         With respect to other items used in the operation of its stores, the
Company designates approved types and brands of products. In certain instances
the Company may designate a single supplier or a limited group of suppliers for
a product or brand of product, in order to increase the volume of purchases from
suppliers and permit the Company's franchisees as a whole to benefit from
discounts associated with quantity purchasing.

         In the event that a franchisee proposes to purchase any brand or type
of product not previously approved for purchase by the Company or to purchase
approved items from a supplier not previously approved, the franchisee is
required to submit to the Company information regarding the manufacturer's or
supplier's business reputation, delivery and service performance, reliability,
financial condition and credit worthiness. In addition, in the case of
previously unapproved products, the franchisee must submit samples for review by
the Company to determine compliance with the Company's specifications and
standards. The Company then reviews the submission and, within 30 days, makes a
determination whether or not to approve the supplier or product.

         The Company provides its franchisees with operational and accounting
forms for use in the operation of their stores. The Company also provides its

franchisees with promotional and advertising materials and other marketing
tools.

         Advertising. Each franchisee is responsible for developing local
advertising and promotional materials, all of which are subject to prior review
and approval by the Company. In addition, the Company administers promotional
funds for the benefit of all of its Goldberg's and Sammy's franchisees.
Franchisees are obligated to contribute to the applicable fund a promotional fee
equal to 1% of gross sales. Franchisees also may be required to participate in
local or regional advertising cooperatives. Contributions to such cooperatives
will be at least 1% of gross sales, and will be controlled by the local
cooperative. See "-- Advertising." Stores owned and operated by the Company are
required to contribute to the promotional funds and to participate in
advertising cooperatives on the same basis as franchised stores.

         Franchise Fees and Royalty Payments. Current Single Unit Agreements
provide for an initial single unit payment of $25,000 for either a Goldberg's or
a Sammy's store. If a franchisee opens additional stores, either under a Market
Development Agreement or pursuant to additional Single Unit Agreements, the
initial payment is $17,500 per unit. In addition, franchisees of both concepts
pay a bi-weekly royalty and service fee equal to 5% of gross sales. Franchisees
also must contribute a minimum of 1% of gross sales to a local or regional
advertising cooperative.

         Start-Up Time and Costs. Franchisees are required to enter into a lease
within 60 days of execution of a Single Unit Agreement and to open within 120
days following first possession of the leased premises. Subject to such factors
as the time to obtain a lease, financing or building permits, zoning and local
ordinances, weather conditions and availability of materials and equipment,
franchise stores generally can be expected to open within four to six months
following execution of a franchise agreement.

         While costs vary based on location and type of store, the Company
currently estimates that the cost to a new franchisee to open a typical
Goldberg's or Sammy's restaurant, including initial franchise fees, equipment,
signs, opening inventory and other start-up costs, but exclusive of real estate
costs (purchase price, lease payments and/or improvements) generally is in the
range of $105,000 to $177,500 for either a Goldberg's or Sammy's store. In
addition, the Company estimates that rent for a typical Goldberg's or Sammy's
store currently is between $12,000 and $45,000 annually and that a new
franchisee will incur between $30,000 and $80,000 in real estate related
expenses with respect to each store.

                                       32



         Term and Termination. Each Single Unit Agreement runs for an initial
term of ten years, subject to renewal for up to two additional five-year terms
upon agreement of the franchisee to refurbish and redecorate or secure new
premises. The Company has the right to terminate franchise agreements for a
variety of reasons, including failure to open a restaurant or complete training;
loss or surrender of restaurant premises; material misrepresentation; conviction
of a felony; failure to attend required training programs; unauthorized

assignment of a restaurant; unauthorized use of trademarks or confidential
information; failure to comply with Company specifications or procedures;
failure to make payments due to third parties; failure to make payments due to
the Company or to submit required reports; and sanitation problems.

Store Locations

         The following table sets forth, by location, the number of Company
owned, franchised and licensed Goldberg's and Sammy's restaurants open or under
development, as of October 21, 1997:

                              COMPANY-OWNED STORES:

                                                                 Date Opened
Location                                 Concept                 (Projected)
- --------                                 -------                 -----------
1443 Queen Anne Road
Teaneck, NJ  07666...................    Sammy's                     6/92

40 North James Road
Columbus, OH  43213..................    Sammy's                     1/94

197 Bleecker Street
New York, NY  10012..................    Goldberg's                  2/96

121 Route 59 W.
Nanuet, NY  10954....................    Goldberg's                  1/97

1408 Whalley Avenue                      Goldberg's
New Haven, CT  06515.................    Bagel Connection            3/97

1865 2nd Avenue (96th St.)
New York, NY  10029..................    Goldberg's                 12/96

7043 4th Street North                    Goldberg's
St. Petersburg, FL  33702............    St. Pete Bagel              8/87

249 Central Avenue                       Goldberg's
St. Petersburg, FL  33701............    St. Pete Bagel              2/90

210 East Madison                         Goldberg's
Tampa, FL  33602.....................    St. Pete Bagel              5/95

4329 West Kennedy Blvd.                  Goldberg's
Tampa, FL  33609.....................    St. Pete Bagel              6/96

                                       33


                         FRANCHISED AND LICENSED STORES:

                                                                 Date Opened
Location                                 Concept                 (Projected)
- --------                                 -------                 -----------

134 North Avenue
New Rochelle, NY  10803..................   Sammy's                 10/92

4951 East Grant Rd.
Tuscon, AZ  85712........................   Goldberg's               9/95

421 Route 59
Monsey, NY  10952........................   Sammy's                 11/95

1583 - A West Lane Ave.
Upper Arlington, OH .....................   Sammy's                 12/95

6449 Oracle Ave.
Tucson, AZ  85712........................   Goldberg's               2/96

162 City Center Drive
Columbus, OH  43215......................   Sammy's                  6/96

1312 Grandview Avenue
Grandview Heights, OH ...................   Sammy's                  7/96

1461 Weaver Street
Scarsdale, NY  10583.....................   Sammy's                 12/96

3318 Highway 17 So.
No. Myrtle Beach, SC  29582..............   Goldberg's               2/97

                                            Goldberg's
3735 West Dempster Street                   Kosher New
Skokie, IL  60076........................   York Bagels              4/97

42 Pershing Drive                           Goldberg's
Derby, CT  06418.........................   Bagel Connection         3/97

222 Main Street                             Goldberg's
Farmington, CT  06032....................   Bagel Connection         3/97

18 Old Stratford Road                       Goldberg's
Shelton, CT  06497.......................   Bagel Connection         3/97

11130 Seminole Blvd.                        Goldberg's
Largo, FL  34640.........................   St. Pete Bagel           2/95

5835 memorial Highway                       Goldberg's
Tampa, FL  33615.........................   St. Pete Bagel           2/97

2989 Dixwell Avenue
Hamden, CT  06518........................   Goldberg's              10/97

3650 Nazareth Pike
Bethlehem, PA  18017.....................   Goldberg's              10/97

                                       34




STORES UNDER DEVELOPMENT:

White Plains, NY.........................   Sammy's                 11/97

Mt. Kisco, NY............................   Sammy's                 11/97

Albany, NY...............................   Goldberg's              11/97

East Haven, NY...........................   Goldberg's              11/97

Toledo, OH...............................   Goldberg's              11/97

Trademarks and Service Marks

         Management believes that, in the food service industry, trademarks and
service marks are most effectively protected by constant, continued and evolving
use of various distinctive identifying symbols. The Company is not dependent
upon particular registered marks and does not believe that the registration of
such marks would materially enhance its competitive position, business or
prospects.

         The Company provides bagel ovens and kettles and other bagel bakery
equipment to its franchisees and to unaffiliated purchasers and believes that
this equipment is uniquely suited to the production of high quality bagels.
Although the Company modifies and installs this equipment in a proprietary
manner, the Company does not believe these modifications and refinements are
patentable. It is the Company's practice to protect its proprietary dough
conditioner, bagel mix and bagel dough by relying on trade secret laws and
confidentiality agreements. There can be no assurance that the confidentiality
of its trade secrets will be maintained or that others will not independently
develop or obtain access to the same, comparable or improved recipes and
formulas. See "Risk Factors -- Lack of Trademark and Patent Protection."

Competition

         The Company competes, and can be anticipated to compete, against well
established food service companies with greater product and name recognition and
with larger financial, marketing and distribution capabilities than the
Company's, as well as innumerable local food establishments that offer similar
products. The food service industry in general, and the take-out sector in
particular, are intensely competitive with respect to food quality, concept,
location, service and price.

         The bagel industry is highly fragmented and has traditionally been
dominated by "mom and pop" operators, which, management believes, creates a
unique growth opportunity for the Company's expansion. In addition, there is a
growing number of national, regional and local chains, operating both owned and
franchised bagel stores, including a number of such chains that have indicated
the intention to expand to a national scope. The Company believes that its most
direct competitors are Manhattan Bagel Company, Inc. ("Manhattan"), Einstein
Brothers Bagel, Inc. ("Einstein Brothers"), Bruegger's Corporation
("Bruegger's") and Big Apple Bagels ("Big Apple").


         Recently, the bagel industry has experienced rapid expansion, with an
estimated 3,000 bagel shops (including chains and independent stores) currently
in operation. In addition, Dunkin' Donuts began selling its own line of
fresh-baked bagels in June 1996 and expects to be selling in almost as many of
its own stores as all other bagel chains combined. A number of bagel companies
also have been involved in initial public offerings and acquisitions, resulting
in the entry of such companies into the public capital markets and of large
public companies into the bagel industry for the first time. For example,
Quality Dining Inc., a

                                       35



public company, acquired Bruegger's, which it continues to operate as a private
unit; BAB Holdings, Inc., which operates Big Apple, completed its initial public
offering in November 1995; and Boston Chicken, Inc. acquired a majority interest
in Einstein Brothers, which completed its initial public offering in August
1996.

         There are also several regional bagel chains and independent bagel
shops which may be expected to compete with the Company. The Company's stores
also compete with take-out and fast-food restaurants, delicatessens and prepared
food stores, bakeries, supermarkets and convenience stores. The Company believes
that the start-up costs associated with opening a retail food establishment
offering similar products on a stand-alone basis are competitive with the
start-up costs associated with commencing a Goldberg's or Sammy's store and
accordingly, such start-up costs are not an impediment to entry into the retail
bagel business. See "Risk Factors -- Competition; Ease of Entry into Business."

         As a franchiser, the Company competes for qualified franchisees with a
wide variety of other investment opportunities both within and outside of the
food service industry. Management believes that the consistent quality of its
products, the efficiency of its operating systems, its proprietary ingredients,
its equipment and its franchisee support arrangements will permit it to compete
effectively, particularly against other franchisers of bagel stores.

Advertising

         The Company presently advertises and plans to continue advertising, its
franchises in current stores, franchise trade shows, newspapers and business
opportunity magazines. The Company and its franchisees also advertise products
in newspapers, through direct mailing and on radio and television. See "--
Franchising."

         The Company administers promotional funds ("Promotional Funds") to
support promotion and marketing programs designed to expand awareness of and
demand for Goldberg's and Sammy's products. Each Promotional Fund furnishes
Goldberg's or Sammy's franchisees, as the case may be, with promotional,
advertising and marketing materials, which may include such items as direct mail
pieces, media materials and brochures. The Company retains sole discretion over
creative concepts, materials and endorsements used in the Promotional Funds'
programs and over associated geographic, market and media placement and

allocation. The Promotional Funds may pay the cost of preparing materials,
employing advertising agencies and administering regional and local promotional
and advertising programs and public relations activities.

         Franchisees are obligated to contribute to the appropriate Promotional
Fund a promotional fee equal to 1% of gross sales.

         In the future, franchisees also may be required to participate in local
or regional advertising cooperatives. The cooperatives are expected to be made
up of franchisees within a given Designated Market Area for the purpose of
pooling advertising funds in order to purchase advertising effectively and
efficiently. Each franchisee will be entitled to one vote within the cooperative
for each store owned, and advertising purchases will be determined by majority
vote. Contributions will be determined by the members of each cooperative, and
will range from a required minimum of 1% of gross sales. Stores owned and
operated by the Company are required to contribute to the promotional funds and
to participate in advertising cooperatives on the same basis as franchised
stores within the same Designated Market Areas.

         Each franchisee is responsible for developing local advertising and
promotional materials, all of which are subject to prior review and approval by
the Company.

                                       36



Government Regulation

         The Company and its franchisees are required to comply with federal,
state, and local government regulations applicable to consumer food service
businesses generally, including those relating to the preparation and sale of
food, minimum wage requirements, overtime, working and safety conditions, and
citizenship requirements, as well as regulations relating to zoning,
construction, health, business licensing and employment. The Company believes
that it and its franchisees are in material compliance with these provisions.
Continued compliance with this broad federal, state and local regulatory network
is essential and costly and the failure to comply with such regulations may have
an adverse effect on the Company and its franchisees. See "Risk Factors --
Government Regulation."

         The Company's franchise operations are subject to regulation by the
Federal Trade Commission ("FTC") in compliance with the FTC's rule entitled
"Disclosure Requirements and Prohibitions Concerning Franchising and Business
Opportunity Ventures," which requires, among other things, that the Company
prepare and update periodically a comprehensive disclosure document, known as
the Uniform Franchise Offering Circular ("UFOC"), in connection with the sale
and operation of its franchises. In addition, some states require a franchiser
to register its franchise with the state before it may offer the franchise. The
Company believes that its UFOC, together with any applicable state versions or
supplements, complies with both the FTC guidelines and all applicable state laws
regulating franchising in those states in which it has offered franchises.

         In addition to the rules governing the offer and sale of franchises,

the Company is also subject to a number of state laws, as well as foreign laws
(to the extent it offers franchises outside of the United States), that regulate
substantive aspects of the franchiser-franchisee relationship, including, but
not limited to, those concerning termination and non-renewal. Currently, 18
states, the District of Columbia, Puerto Rico and the Virgin Islands, have
franchise termination and non-renewal laws. These laws govern the termination
and/or non-renewal of the franchise agreement and, by and large, require the
franchiser to have good cause, reasonable cause or just cause in order to
terminate the franchise agreement or not to renew the franchise agreement. In
addition, some of these laws provide for longer cure periods than currently
contemplated by the Company's franchise agreements.

         Each store will be subject to regulation by federal agencies and to
licensing and regulation by state and local health, sanitation, safety, fire and
other departments. Difficulties in obtaining or the failure to obtain required
licenses or approvals could delay or prevent the opening of a new store. The
Company believes that it is in substantial compliance with the applicable laws
and regulations governing its operations.

         While the Company intends to comply with all federal, state and foreign
laws and regulations, there can be no assurance that it will continue to meet
the requirements of such laws and regulations, which, in turn, could result in a
withdrawal of approval to franchise in one or more jurisdictions. Any such loss
of approval would have a material adverse effect upon the Company's ability to
successfully market its franchises. Violations of franchising laws and/or state
laws and regulations regulating substantive aspects of doing business in a
particular state could subject the Company and its affiliates to rescission
offers, monetary damages, penalties, imprisonment and/or injunctive proceedings.
The state laws and regulations concerning termination and non-renewal of
franchisees are not expected to have a material impact on the Company's
operations. In addition, under court decisions in certain states absolute
vicarious liability may be imposed upon franchisers based upon claims made
against franchisees. The Company currently does not carry insurance against such
claims although it intends to obtain coverage in the future. However, there can
be no assurance that the Company will be able to obtain such coverage or that
such coverage will be sufficient to cover claims against the Company. Further,
there can be no assurance that existing or future franchise regulations will not
have an adverse effect on the Company's ability to expand its franchise program.

                                       37



Properties

         The Company's executive offices are located at 104 New Era Drive, South
Plainfield, New Jersey 07080. The Company first occupied this location on April
1, 1997. The headquarters consist of approximately 23,000 square feet. The
Company's lease on its headquarters location, bagel producing commissary and
warehouse commenced February 15, 1997 and expires on January 31, 2007. The lease
provides a renewal option of one five-year term. The commissary operates under
kosher supervision and produces bagels for all Company-owned and franchised
Sammy's stores. See "-- Kosher Certification and Supervision."

         The Company purchases bagel bakery equipment from outside vendors for
distribution to Company-owned and franchised stores either directly from the
manufacturer or in one consolidated shipment from the Company's Lodi warehouse.
The Lodi facility currently is operating at full capacity, and management
expects that additional space will be needed for the Company to continue to
distribute equipment to its franchisees effectively.

         The following table sets forth the location, size and certain
information pertaining to the lease, on each of the Company's Goldberg's stores,
Sammy's stores and its commissary.



                                                                               Lease Terms
                                                        Area      --------------------------------------
           Location                   Concept        (Sq. Ft.)    Commencement    Expiration   Renewals
           --------                   -------        ---------    ------------    ----------   --------
                                                                                 

1443 Queen Anne Road
Teaneck, NJ  07666.................   Sammy's             750           8/1/91       7/31/03   None

40 North James Road
Columbus, OH  43213................   Sammy's            2600          11/1/93      10/31/03   None

197 Bleecker Street
New York, NY  10012................   Goldberg's         1260          11/1/94      10/31/03   None

121 Route 59 West
Nanuet, NY  10954..................   Goldberg's         1961           7/1/95       6/30/05   None

1408 Whalley Avenue
New Haven, CT  06515...............   Goldberg's         3425           9/1/93       8/31/03   Ten Year

1865 2nd Avenue (96th Street)
New York, NY  10029................   Goldberg's        1,550           9/1/84      09/13/04   Five Year

7043 4th Street                                                                                Three Year
St. Petersburg, FL  33702             Goldberg's        2,034           5/1/95      04/30/98   Option

249 Central Avenue
St. Petersburg, FL  33701             Goldberg's        1,100           3/1/90      03/01/96   Two Year

210 East Madison
Tampa, FL  33701...................   Goldberg's        1,300          10/3/94      10/14/99   Five Year

4329 W. Kennedy Boulevard                                                                      Two Two
Tampa, FL  33609...................   Goldberg's        1,650           7/1/96      08/01/98   Year Terms


                                      38



Employees

         At October 21, 1997, the Company had 136 employees, consisting of 100
full-time and 36 part-time employees. The Company has never experienced a work
stoppage and no employees are represented by any labor union. The Company
believes that its employee relations are good.

Legal Proceedings

         From time to time the Company is involved in litigation arising in the
ordinary course of its business. The Company is not currently engaged in any
legal proceedings which are expected, individually or in the aggregate, to have
a material adverse effect on the Company.

                                       39



                                   MANAGEMENT

Directors, Executive Officers and Key Personnel

    The current directors, executive officers and key personnel of the Company
are as follows:

            Name                   Age  Positions with the Company
            ----                   ---  --------------------------
Directors and Executive Officers

Andrew Thorburn..............       54  Chairman of the Board and Chief
                                        Executive Officer
Chris R. Decker..............       50  Director, Executive Vice President,
                                        Chief Financial and Administrative
                                        Officer
John Chitvanni...............       48  Director
Anthony G. Foster............       40  Director, President

Key Personnel

Raymond Johnson..............       32  District Manager
Larry Wiese..................       32  Director of Design and Equipment
Tom Lisker...................       65  Consulting Advertising Director
Leonard Allen................       42  Director of Technical Services
Glenn Addis..................       48  Regional Director Operations
Lloyd Allen..................       47  Mid-West Regional Director Operations

         Each director is elected to hold office until the next annual meeting
of shareholders and until his successor is elected and qualified or until his
earlier resignation or removal. All officers serve at the discretion of the
Board of Directors.

         The following sets forth certain biographical information with respect
to the directors, executive officers and key personnel of the Company.

Directors and Executive Officers

         Andrew Thorburn has been President, Chief Executive Officer and
Chairman of the Board of Directors of the Company since October 1993. From 1987
until October 1993, he was President of All American Enterprises, Inc.,
Somerset, New Jersey, an unrelated company that was the franchiser of Treats
Bakery Stores ("Treats") and Perkits Frozen Yogurt ("Perkits"). From December
1994 to February 23, 1996, he served as Chairman of the Board (a non-executive
position) of Blue Chip Computerware, Inc. ("Blue Chip"), which became a
shareholder on July 1, 1994, but no longer is a shareholder of the Company. He
also has served as Chairman, President and Chief Executive Officer of Jutland
Enterprises Inc., founder of the Company, commencing in March 1988. He has been
in the food industry since 1985 and prior to that time was Chief Marketing
Officer of H.C. Copeland and Associates, Inc., a subsidiary of the Travelers
Insurance Company, which he helped to develop from a start-up venture into a
national sales company with 600 employees.


         Chris R. Decker became Chief Financial and Administrative Officer of
the Company in May 1995, after serving for two years, first as a Divisional
Controller and later Assistant Corporate Controller, for Leslie Fay Corporation,
a leading apparel manufacturer. Previously, Mr. Decker, a certified public
accountant, worked with Mr. Thorburn as a consultant to various franchised food
operations, including Arby's and Schlotsky's. From 1988 to 1993, he and Mr.
Thorburn were chief operating officers and franchisers of Treats and Perkits.
Prior to that time, Mr. Decker had worked for eight years at Deloitte & Touche,
where he served as an audit supervisor during his last two years.

                                       40



         John Chitvanni joined the Company's Board of Directors in March 1994.
He has been President of National Restaurant Search, a national search firm in
the hospitality industry, since 1981. He has 25 years of experience in the food
industry and previously was employed by Brigham's, Inc. and as a Regional
Manager for Dunkin Donuts Corp. Mr. Chitvanni attended Boston State College. He
has served as a guest speaker at industry conventions, written articles for
various industry publications and was a contributing author for the book "Dining
in Corporate America."

         Anthony G. Foster has been Chief Operating Officer of the Company since
January 1, 1996. Prior to that time, he spent five years with Arby's Inc., where
he had most recently been Vice President of Franchising and he previously served
as National Franchise Director for McMaid, Inc. and United Consumers Club of
Mericille, Indiana. From 1982 to 1986, Mr. Foster was with the 7-Eleven Division
of Southland Corporation, where he was responsible for all franchise development
in New England and approximately 40% of the personnel function for the 425
stores and corporate offices in the Northeast Division. He received his BS in
Management and Industrial Relations from the University of Bridgeport.

Key Personnel

         Raymond Johnson , former District Manager for All American, is Director
of the New England Region. Ray joined All American in March, 1996, after a three
year stint as general manager with Cornett management Co. His prior food service
experience includes the development and successful operation of restaurants
under the Rainbow Cafe (Charlotte, N.C.), T.G. Armadillos (Harrisonburg,
Virginia) and Ball Meade (Harrisonburg, Virginia) concepts between 1986 and
1995. Mr. Johnson attended James Madison University, where he majored in Hotel
and Restaurant Management.

         Larry Wiese has been with the Company as Director of Design and
Equipment since its formation and, from 1990 until 1993 was employed by the
Howberg Equipment Company, one of the Company's predecessor companies, where he
was responsible for purchasing, shipping, and scheduling for construction and
installation of bagel equipment nationally.

         Tom Lisker has been associated with the Company and its predecessors
since 1986 in his capacity as a principal of LGS, Inc., an advertising agency
located in New York City. Mr. Lisker serves as a consultant to the Company on

advertising and promotional campaigns, public relations and the development of
store design and concepts. He has extensive experience in the food service
industry and has provided advertising, public relations and promotional advice
for a number of clients within the industry, including General Foods, General
Mills, Howard Johnson's and Lum's Restaurants.

         Leonard Allen joined All American as Director of Technical Services in
1997. He is responsible for supervising design, layout, equipment, and
construction of all new and existing stores. Prior to joining All American, Mr.
Allen worked out of Ft. Lauderdale, Florida, where he was a consultant for major
bagel equipment supply companies. He is a former bagel store owner, and his
hands-on experience is invaluable to All American's training program, commissary
operation and day-to-day contact with new and existing franchisees.

         Glenn Addis, former manager of the corporate store in Columbus, Ohio,
has been with the Company since 1995. He is now Regional Director of the New
York/New Jersey Region. Prior to joining All American, Mr. Addis had worked for
ARA Services, where he was general manager of the Fine Dining Division of the
private clubs in Miami International Airport. He also served as Food and
Beverage Director for Doubletree Hotels, Hilton, and Holiday Inn. From 1978 to
1982, Mr. Addis was the owner of four restaurants in LaCrosse, Wisconsin.

                                       41



         Lloyd Allen, formerly Director of Development, is Regional Director of
All American's Midwest Region. Before joining All American in 1996, Lloyd was
VP, Operations at Alexander the Great Pizza, and prior to that, Corporate VP of
Jagic Wok. From 1969-1975 he was a major league pitcher, having played for
California, Texas, and Chicago. He will continue to operate out of Toledo, Ohio.

Directors' Compensation

         Directors of the Company currently receive no compensation for their
service as such.

Limitation of Liability and Indemnification Matters

         As permitted pursuant to the corporate law of the State of New Jersey,
the Company's state of incorporation, the Charter and By-Laws require that the
Company indemnify its directors and officers against certain liabilities
incurred in their service in such capacities to the fullest extent permitted by
applicable law. These provisions would provide indemnification for liabilities
arising under the federal securities laws to the extent that such
indemnification is found to be enforceable under, and to be in accordance with
applicable law. In addition, as permitted by New Jersey law, the Charter
eliminates the personal liability of the directors and officers to the Company
or its shareholders for monetary damages for breaches of such director's or
officer's duty of care or other duties as a director or officer; except
liabilities for any breach of duty based upon an act or omission (a) in breach
of such person's duty of loyalty to the corporation or its shareholders, (b) not
in good faith or involving a knowing violation of law or (c) resulting in
receipt by such person of an improper personal benefit. This limitation on

liability could have the effect of limiting directors' and officers' liabilities
for violations of the federal securities laws.

Omnibus Stock Plan

         The Company has adopted the All American Food Group, Inc. Amended and
Restated Omnibus Stock Plan (the "Plan") to promote the long-term growth and
profitability of the Company by (i) providing key directors, officers and
employees of the Company and its subsidiaries with incentives to improve
shareholder value and contribute to the growth and financial success of the
Company and (ii) enabling the Company to attract, retain and reward the best
available persons for positions of substantial responsibility. As described more
fully below, the Plan provides for grants of options to purchase specified
numbers of shares of Common Stock at predetermined prices.

         The following discussion represents only a summary of certain of the
Plan terms and is qualified in its entirety by reference to the complete Plan, a
copy of which has been filed as an exhibit to the Registration Statement of
which this Prospectus forms a part.

         Shares Available; Maximum Awards; Participants. A total of 350,000
shares of the Company's Common Stock has been reserved for issuance pursuant to
options granted pursuant to the Plan. The Plan allows the Company to grant
options to employees, officers and directors of the Company and its
subsidiaries; provided that only employees of the Company and its subsidiaries
may receive incentive stock options under the Plan. The Company has not granted
any options under the Plan.

         Stock Option Features. Under the Plan, options to purchase the
Company's Common Stock may take the form of incentive stock options ("ISOs")
under Section 422 of the Internal Revenue Code of 1986, as amended (the "Code")
or nonqualified stock options ("NQSOs"). As required by Section 422 of the Code,
the aggregate fair market value (as defined in the Plan) of shares of Common
Stock (determined as of the date of grant of the ISO) with respect to which ISOs
granted to an employee are exercisable for the first time in any calendar year
may not exceed $100,000. The foregoing limitation does not apply to NQSOs.

                                       42


         Initially, each option will be exercisable over a period, determined by
the Board of Directors or the Compensation Committee of the Board of Directors
of the Company, in its discretion, of up to ten years from the date of grant.
Options may be exercisable during the option period at such time, in such
amounts, and in accordance with such terms and conditions and subject to such
restrictions as are determined by the Board or the Compensation Committee and
set forth in option agreements evidencing the grant of such options; provided
that no option may be exercisable less than six months from its date of grant.

         The exercise price of options granted pursuant to the Plan is
determined by the Board or the Compensation Committee, in its discretion;
provided that the exercise price of an ISO may not be less than 100% of the fair
market value (as defined in the Plan) of the shares of the Company Common Stock
on the date of grant. The exercise price of options granted pursuant to the Plan

is subject to adjustment as provided in the Plan to reflect stock dividends,
splits, other recapitalizations or reclassifications or changes in the market
value of the Company Common Stock. In addition, the Plan provides that, in the
event of a proposed change in control of the Company (as defined in the Plan),
the Board or the Compensation Committee is to take such actions as it deems
appropriate to effectuate the purposes of the Plan and to protect the grantees
of options, which action may include (i) acceleration or change of the exercise
dates of any option; (ii) arrangements with grantees for the payment of
appropriate consideration to them for the cancellation and surrender of any
option; and (iii) in any case where equity securities other than Common Stock
are proposed to be delivered in exchange for or with respect to Common Stock,
arrangements providing that any option shall become one or more options with
respect to such other equity securities. Further, in the event the Company
dissolves and liquidates (other than pursuant to a plan of merger or
reorganization), then notwithstanding any restrictions on exercise set forth in
the Plan or any grant agreement pursuant thereto (i) each grantee shall have the
right to exercise his option at any time up to ten days prior to the effective
date of such liquidation and dissolution; and (ii) the Board or the Compensation
Committee may make arrangements with the grantees for the payment of appropriate
consideration to them for the cancellation and surrender of any option that is
so canceled or surrendered at any time up to ten days prior to the effective
date of such liquidation and dissolution. The Board or the Compensation
Committee also may establish a different period (and different conditions) for
such exercise, cancellation, or surrender to avoid subjecting the grantee to
liability under Section 16(b) of the Exchange Act.

         The shares purchased upon the exercise of an option are to be paid for
by the optionee in cash or cash equivalents acceptable to the Compensation
Committee. In addition, the Plan provides for broker-assisted cashless exercises
in the discretion of the Compensation Committee.

         Except as permitted pursuant to Rule 16b-3 under the Exchange Act, and
in any event in the case of an ISO, an option is not transferable except by will
or the laws of descent and distribution. In no case may the options be exercised
later than the expiration date specified in the option agreement.

         Plan Administration. The Plan is administered by the Board of Directors
of the Company.

         The Board of Directors will decide when and to whom to make grants, the
number of shares to be covered by the grants, the vesting schedule, the type of
awards and the terms and provisions relating to the exercise of the awards. The
Board of Directors may interpret the Plan and may at any time adopt such rules
and regulations for the Plan as it deems advisable. The Board of Directors may
at any time amend or terminate the Plan and change its terms and conditions,
except that, without shareholder approval, no such amendment may (i) materially
increase the maximum number of shares as to which awards may be granted under
the Plan; (ii) materially increase the benefits accruing to Plan participants;
or (iii) materially change the requirements as to eligibility for participation
in the Plan.

         Accounting Effects. Under current accounting rules, neither the grant
of options at an exercise price not less than the current fair market value of
the underlying Common Stock, nor the exercise of options under the Plan, is

expected to result in any charge to the earnings of the Company.

                                       43



         Certain Federal Income Tax Consequences. The following is a brief
summary of certain Federal income tax aspects of awards under the Plan based
upon the Federal income tax laws in effect on the date hereof. This summary is
not intended to be exhaustive and does not describe state or local tax
consequences.

         Incentive Stock Options. An optionee will not realize taxable income
upon the grant of an ISO. In addition, an optionee will not realize taxable
income upon the exercise of an ISO, provided that such exercise occurs no later
than three months after the optionee's termination of employment with the
Company (one year in the event of a termination on account of disability).
However, an optionee's alternative minimum taxable income will be increased by
the amount that the fair market value of the shares acquired upon exercise of an
ISO, generally determined as of the date of exercise, exceeds the exercise price
of the option. If an optionee sells the shares of Common Stock acquired upon
exercise of an ISO, the tax consequences of the disposition depend upon whether
the disposition is qualifying or disqualifying. The disposition of the shares is
qualifying if made more than two years after the date the ISO was granted and
more than one year after the date the ISO was exercised. If the disposition of
the shares is qualifying, any excess of the sale price of the shares over the
exercise price of the ISO would be treated as long-term capital gain taxable to
the option holder at the time of the sale. If the disposition is not qualifying,
i.e., a disqualifying disposition, the excess of the fair market value of the
shares on the date the ISO was exercised over the exercise price would be
compensation income taxable to the optionee at the time of the disposition, and
any excess of the sale price of the shares over the fair market value of the
shares on the date the ISO was exercised would be capital gain.

         Unless an optionee engages in a disqualifying disposition, the Company
will not be entitled to a deduction with respect to an ISO. However, if an
optionee engages in a disqualifying disposition, the Company generally will be
entitled to a deduction equal to the amount of compensation income taxable to
the optionee.

         Nonqualified Stock Options. An optionee will not realize taxable income
upon the grant of an NQSO. However, when the optionee exercises the NQSO, the
difference between the exercise price of the NQSO and the fair market value of
the shares acquired upon exercise of the NQSO on the date of exercise is
compensation income taxable to the optionee. The Company generally will be
entitled to a deduction equal to the amount of compensation income taxable to
the optionee.

Executive Compensation

                           Summary Compensation Table

         The following summary compensation table sets forth certain information
regarding compensation paid during each of the indicated fiscal periods to the

person serving as the Company's Chief Executive Officer during the last year. No
executive officers received salary and bonus in an amount exceeding $100,000
during any of the fiscal periods.

                                       44





               Name and                                      Fiscal      Annual      Other(2)
          Principal Position                                Period(1)   Salary
          ------------------                                ---------   -------     ---------
                                                                           

Andrew Thorburn, Chief Executive Officer . . . . . . . . .    1997      $97,500          --
                                                              1996     $100,663          --
                                                              1995      $39,000          --
Chris Decker, Chief Financial and Administrative Officer .    1997      $92,000          --
                                                              1996     $102,500          --
                                                              1995      $46,000          --
Anthony Foster, Chief Operating Officer . . . . . . . . . .   1997      $96,500      $27,500(3)
                                                              1996     $101,763      $17,881(3)
                                                              1995          --           --


- ----------
(1)      The Company's 1997 fiscal period was from November 1, 1996 to July 31,
         1997, its 1996 fiscal period was from November 1, 1995 to October 31, 
         1996, and its 1995 fiscal period was from February 1, 1995 to 
         October 31, 1995.

(2)      Excludes perquisites and other personal benefits otherwise categorized
         as salary which in the aggregate as for each of the named persons did
         not exceed 10% of the total annual salary for each person.

(3)      Consists solely of temporary housing allowance payments.


                              CERTAIN TRANSACTIONS

         In March, 1995, the Company exchanged 825,000 shares of its Series C
Redeemable Convertible Preferred Stock for 412,500 shares of its Common Stock
owned by Blue Chip Computerware, Inc. ("Blue Chip"), which, at the time, was an
affiliate of the Company. Subsequently, during 1995, Blue Chip purchased an
additional 475,000 shares of the Series C Preferred Stock for which the Company
received aggregate consideration of $475,000. During 1996, the Company
voluntarily redeemed 402,000 shares of the Series C Preferred Stock held by Blue
Chip at a price of $1.00 per share.

         Blue Chip has sold or otherwise disposed of all of its shares of the
Company's Common and Series C Preferred Stock and is no longer a shareholder of
the Company.


         The Company believes that each of the foregoing transactions has been
on terms no less favorable to the Company than those that could have been
obtained from unaffiliated parties. It is the Company's intent that, in the
future, transactions with affiliated parties will be approved by a majority of
the Company's disinterested directors or otherwise as permitted by applicable
law. Any such future transactions are expected to be on terms no less favorable
to the Company than could be obtained from unaffiliated parties.

                             PRINCIPAL SHAREHOLDERS

         The following table sets forth, as of November, 1997, certain
information as to the beneficial ownership of Common Stock of each of the
Company's directors, all officers and directors as a group, and each person
known by the Company to be the beneficial owner of more than 5% of the Company's
Common Stock.

                                       45



                                                                             Percentage
                                              Amount and Nature of         of Common Stock
                                              Beneficial Ownership      ---------------------
            Name and Address of                Immediately Before       Before          After
          Beneficial Stockholder                   Offering(1)         Offering      Offering(2)
          ----------------------              ---------------------    --------      -----------
                                                                            

Andrew Thorburn...........................               470,101            7.97%        4.88%
104 New Eva Drive
South Plainfield, NJ 07080

Chris R. Decker...........................                150,211            2.5%         1.54%
104 New Eva Drive
South Plainfield, NJ 07080

John Chitvanni............................                 40,233(4)          .68%         .42%
910 West Lake Street
Roselle, IL 60172

Anthony G. Foster.........................                 30,000(5)          *             *
104 New Eva Drive
South Plainfield, NJ 07080

All officers and directors as a group
(4 persons)...............................                690,545(9)        11.40%        7.05%


- ---------- 

 *  Less than 1%.

(1)      Except as otherwise indicated, each of the parties listed has sole
         voting and investment power with respect to all shares of Common Stock
         indicated. Beneficial ownership is calculated in accordance with Rule
         13-d-3(d) under the Exchange Act. The ownership of the shares deemed to
         be held by South Seas, a Selling Securityholder, due to its ownership
         of $1,300,000 principal amount of Debentures and its right to acquire
         an additional $1,300,000 principal amount of Debentures is not
         reflected due to South Seas' contractual obligation to the Company
         pursuant to which it is not entitled to convert any Debenture to the
         extent that after such conversion the number of shares of Common Stock
         beneficially owned by South Seas and its affiliates (excluding any
         shares deemed beneficially owned through any continuing ownership of
         Debentures) exceeds 4.9% of the outstanding Common Stock. The
         conversion price will be adjusted and the number of shares beneficially
         owned and being offered by the Selling Securityholder will vary in
         accordance with the terms of the Debentures to reflect changes in the
         Market Price of common stock, stock dividends, stock splits, and
         certain other circumstances. See "Description of Securities."

(2)      Assumes that the listed shareholders will continue to hold the shares
         currently held thereby after completion of the Offering.

(3)      Consists of 50,211 shares of Common Stock and currently exercisable
         options (expiring December 31, 1998 and January 1, 2001) to purchase
         50,000 shares of Common Stock at $3.125 per share, and 50,000 shares of
         Common Stock at $2.00 per share, respectively.

(4)      Consists of 233 shares of Common Stock and currently exercisable
         options (expiring December 31, 1998 and November 1, 2000) to purchase
         10,000 shares of Common Stock at a per share price of $3.125 and 25,000
         shares of Common Stock at $2.00 per share, respectively, held by Mr.
         Chitvanni and 5,000 shares of Common Stock held jointly by Mr.
         Chitvanni and his spouse.

(5)      Does not include 6,500 shares of Common Stock owned by Mr. Foster's
         mother-in-law, who shares Mr. Foster's residence. Mr. Foster disclaims
         beneficial ownership of these shares. Also includes currently
         exercisable options (expiring December 31, 1998) to purchase 25,000
         shares at a per share price of $3.125.

(6)      Includes all shares reflected above as beneficially owned by Messrs.
         Thorburn, Decker, Chitvanni and Foster.

                                       46



                            DESCRIPTION OF SECURITIES

General

         The authorized capital stock of the Company consists of an aggregate of
24,000,000 shares of capital stock, consisting of 20,000,000 shares of Common
Stock, no par value, and 4,000,000 shares of Preferred Stock, no par value. As
of October 21, 1997, there were outstanding 5,897,339 shares of Common Stock no
shares of Series A Preferred Stock, 60,000 shares of Series B Preferred Stock
and 813,366 shares of Series C Preferred Stock, respectively.

Common Stock

         Holders of Common Stock have one vote per share on each matter
submitted to a vote of the shareholders. Holders of the Common Stock do not have
preemptive rights to purchase additional shares of Common Stock or other
subscription rights. The Common Stock carries no conversion rights and is not
subject to redemption or to any sinking fund provisions. All shares of Common
Stock are entitled to share equally in dividends from legally available sources
as determined by the Board of Directors, subject to any preferential dividend
rights of the Preferred Stock (described below). Upon dissolution or liquidation
of the Company, whether voluntary or involuntary, holders of the Common Stock
are entitled to receive assets of the Company available for distribution to the
stockholders, subject to the preferential rights of the Preferred Stock. As of
October 21, 1997, there were 506 holders of record of the Company's Common
Stock.

6% Convertible Debentures

         The Company's 6% Convertible Debentures ("Debentures") bear an interest
rate of six percent (6%) per annum and mature on September 30, 1999 as to the
$1,300,000 principal amount of Debentures currently outstanding and as of the
end of the first anniversary month of the issuance of the additional $1,300,000
treanche of Debentures that the Selling Shareholder has agreed to purchase. See
"Use of Proceeds from Sale of Debentures." The Debentures are issuable in
denominations of $100,000 and integral multiples thereof and, at the holder's
request, are exchangeable for an equal aggregate principal amount of debentures
of different authorized denominations. Upon maturity of the Debentures, payment
for principal and accrued interest will be made either in currency or in shares
of the Company's Common Stock, at the option of the holder.

         The holder may convert the Debentures into Common Stock commencing on
the effective date of this Registration Statement. The conversion price per
share will be equal to the lesser of (a) $2.17, the Market Price as defined in
the Debentures as of September 16, 1997, or (b)(i) 82% of the Market Price on
the Conversion Date if such date is between sixty (60) and ninety (90) days from
September 16, 1997; (ii) 80% of the Market Price if the date is between
ninety-one (91) and one hundred twenty (120) days from September 16, 1997; (iii)
77.5% of the Market Price if the date is between one hundred twenty-one (121)
and one hundred fifty (150) days from September 16, 1997; or (iv) 75% of Market
Price thereafter. "Market Price," as used herein, means the average closing bid
price of the Common Stock on the five (5) trading days immediately preceding

September 17, 1997 or Conversion Date as may be applicable, as reported by the
National Association of Securities Dealers, or the closing bid price on the
over-the-counter market on such date or, in the event the Common Stock is listed
on a stock exchange or traded on NASDAQ, the Market Price means the closing
price on the exchange on such date, as reported in the Wall Street Journal. The
Company has the option to pay the interest accrued from the date of issuance to
the date of conversion either in cash or in shares of Common Stock.

         The Company may redeem any Debentures for which a Notice of Conversion
has not been submitted by delivering a Notice of Redemption to the holder.

                                       47



         The redemption price will be calculated so that the Holder will realize
the full economic benefit that the Holder would derive from converting the
securities into Common Stock and immediately selling same on the date of the
Notice of Redemption. The Company must pay the redemption price to the holder
within ten days from the date of the Notice of Redemption. If the Company fails
to make the redemption payment within these ten days, the Company forfeits its
right to redeem those Debentures.

         If the Company merges or consolidates with another corporation or sells
or transfers all or substantially all of its assets to another person and, as a
condition of such merger, consolidation or sale, the holders of the Company's
Common Stock are entitled to receive stock or securities in another corporation
or to receive property in exchange for the Company's Common Stock, then the
Debenture may be converted into the kind and amount of stock, securities or
property receivable by the holders of the Company's Common Stock pursuant to the
transaction. If, within 15 days of the holder's receipt of a notice from the
Company advising of a proposed merger, consolidation or sale, the holder has not
submitted a Notice of Conversion, then the Company may prepay all outstanding
principal and accrued interest and thereby terminate the holder's conversion
rights.

Warrants

         In connection with the Company's private placement of Debentures, the
Company also issued to the Debentureholder Warrants to purchase 130,000 shares
of Common Stock exercisable at 150% of the Market Price on September 16, 1997,
or $3.25, for a period of five (5) years. On September 19, 1997, the Company
issued to Trautman Kramer & Co. Warrants to purchase 175,000 shares of Common
Stock at $1.875 per share (the closing price of the Common Stock on such date)
and Warrants to purchase 175,000 shares of Common Stock at $2.4375 per share
(130% of the closing price of the Common Stock on such date).

Preferred Stock

         Preferred Stock may be issued from time to time in one or more series.
The Board of Directors is authorized to determine the rights, preferences,
privileges and restrictions granted to, and imposed upon any series of Preferred
Stock and to fix the number of shares of any series of Preferred Stock and the
designation of any such series, subject, to the consent of the existing holders

of preferred stock, in certain instances. The issuance of Preferred Stock could
be used, under certain circumstances, as a method of preventing a takeover of
the Company and could permit the Board of Directors, without any action of the
holders of the Common Stock to issue Preferred Stock which could have a
detrimental effect on the rights of holders of the Common Stock, including loss
of voting control. Anti-takeover provisions that could be included in the
Preferred Stock when issued may depress the market price of the Company's
securities and may limit stockholders' ability to receive a premium on their
shares of Common Stock by discouraging takeover and tender offer bids.

         The Company has issued three series Preferred Stock, designated Series
A Partially Redeemable Convertible Preferred Stock ("Series A Preferred Stock"),
Series B Redeemable Convertible Preferred Stock ("Series B Preferred Stock") and
Series C Convertible Preferred Stock ("Series C Preferred Stock" and,
collectively with the Series A Preferred Stock and the Series B Preferred Stock,
"Convertible Preferred Stock"). The Series A Preferred Stock was issued to
Howard Goldberg in connection with the Company's acquisition of the Goldberg
Companies. The Series B Preferred Stock was issued to the shareholders of the
Sammy's Companies in connection with the Company's acquisition of all of the
outstanding shares of the Sammy's Companies. See "Business -- History of the
Company." The Series C Preferred Stock was issued by the Company to a number of
affiliated and unaffiliated purchasers in various capital raising transactions.
See "Certain Transactions."

         Each share of Convertible Preferred Stock is convertible, at the
election of the holder thereof, into shares of the Common Stock of the Company
on a one-for-one basis, subject to adjustment in the event of certain events
including (i) stock dividends, splits and reverse splits; (ii)
reclassifications; (iii) issuances of warrants or rights to holders of Common
Stock at a price per share less than the then-current market price of the Common
Stock (as defined); (iv) other dividends or distributions to shareholders of
assets or evidences of indebtedness; and (v) mergers, consolidations, sales of
all or substantially all of the Company's assets, statutory exchanges of its
securities and similar transactions. As a consequence of the one-for-two reverse
split of the Common Stock being effected in connection with the Offering, and
adjustments in connection therewith, each share of Series A Preferred Stock and
Series B Preferred Stock will remain convertible into one share of Common Stock
and each share of Series C Preferred Stock will be

                                       48



convertible into one-half share of Common Stock. The Convertible Preferred Stock
has no preference as to dividends, which are payable only as and when declared
by the Board of Directors, and need not be declared, notwithstanding the
declaration of dividends with respect to any other class or series of the
Company's capital stock. The Convertible Preferred Stock has no preference upon
liquidation of the Company, but instead participates pro rata, on a
share-for-share basis, with shares of Common Stock in respect of any funds
otherwise available for distribution to shareholders upon such liquidation.
Holders of Convertible Preferred Stock have no voting rights, except as required
by applicable law.


         The Company is obligated to redeem 60,000 Series B shares (or such
lesser number of shares as is then outstanding) at a price of $5.00 per share no
later than December 12, 1998. The Company, at its election, also may redeem some
or all of the shares of Preferred Stock outstanding at any time upon payment of
a redemption price equal to $5.00 plus a premium thereon equal to 6% per annum
measured from September 1994 to the effective date of such redemption.

         The Series C Preferred Stock is not subject to mandatory redemption by
either the Company or at the election of the holders thereof.

         Except as required by New Jersey law, holders of Convertible Preferred
Stock have no voting rights.

Underwriter's Warrants

         In connection with the Company's December 1996 initial public offering,
the Company granted to R.T.G. Richards & Company, Inc., ("R.T.G. Richards")
Underwriters warrants (the "Underwriter's Warrants") to purchase 110,000 shares
of Common Stock at an initial exercise price of $4.90 per share. The
Underwriter's Warrants are exercisable for a period of four years commencing
December 12, 1997. The shares of Common Stock issuable upon exercise of the
Underwriter's Warrants are identical to the Shares being registered by this
Prospectus. The Underwriter's Warrants contain anti-dilution provisions
providing for adjustment in the number of Warrants and the exercise price
thereof under certain circumstances. The Underwriter's Warrants also grant the
holders thereof certain rights of registration of the shares of Common Stock
issuable upon exercise of such Warrants.

Transfer Agent

         The transfer agent for the Company's Common and Preferred Stock is
Continental Stock Transfer and Trust Company.

                         SHARES ELIGIBLE FOR FUTURE SALE

         Future sales of shares of Common Stock by the Company and its
stockholders could adversely affect the prevailing market price of the Common
Stock. There are currently 702,300 restricted shares and 5,195,039 shares of
Common Stock which are freely tradeable or eligible to have the restrictive
legend removed pursuant to Rule 144(k) promulgated under the Securities Act. Of
the 702,300 restricted shares, 187,500 shares have been held for at least one
year from the date of this Prospectus are currently eligible for resale under
Rule 144. Of the restricted shares, 530,545 shares held by certain of the
Company's officers and directors will be subject to certain lock-up agreements
through December 12, 1998. Sales of substantial amounts of Common Stock in the
public market, or the perception that such sales may occur, could have a
material adverse

                                       49


effect on the market price of the Common Stock. Pursuant to its Certificate of
Incorporation, the Company has the authority to issue additional shares of
Common Stock and Preferred Stock. The issuance of such shares could result in

the dilution of the voting power of Common Stock purchased in this Offering. See
"Description of Securities," "Shares Eligible for Future Sale," and "Principal
Shareholders."

                                  LEGAL MATTERS

         The validity of the securities offered hereby has been passed upon for
the Company by the Law Offices of John L. Milling, Esq.

                                     EXPERTS

         The financial statements of the Company at October 31, 1995 and 
October 31, 1996 and for the fiscal periods then ended, appearing in this
Prospectus and Registration Statement of which this Prospectus forms a part have
been audited by DelSanto and DeFreitas, Certified Public Accountants,
independent auditors, as set forth in their report thereon appearing elsewhere
herein and in the Registration Statement, and are included in reliance upon such
report given upon the authority of such firm as experts in accounting and
auditing.

                             ADDITIONAL INFORMATION

         The Company has filed with the Commission a registration statement
under the Securities Act with respect to the securities offered by this
Prospectus. As permitted by the rules and regulations of the Commission, this
Prospectus does not contain all the information set forth in the Registration
Statement and the exhibits thereto. For further information with respect to the
Company and the securities offered hereby, reference is made to the Registration
Statement and the exhibits thereto, which may be examined without charge at the
public reference facilities maintained by the Commission at 450 Fifth Street,
N.W., Washington, D.C. 20549 or at the Regional Offices of the Commission at 7
World Trade Center, Suite 1300, New York, New York 10048 and Citicorp Center,
500 West Madison Street, Suite 1400, Chicago, Illinois 60661. Copies of such
materials may be obtained from the Public Reference Section of the Commission in
Washington, D.C. upon payment of the prescribed fees. In addition, such
materials may be accessed electronically at the Commission's site on the World
Wide Web, located at http://www.sec.gov. Statements contained in this Prospectus
as to the contents of any contract or other documents referred to herein are not
necessarily complete, and in each instance reference is made to the copy of such
contract or other document filed as an exhibit to the Registration Statement,
each such statement being qualified in all respects by such reference.

         The Company will, upon completion of the Offering, be subject to the
informational requirements of the Securities Exchange Act of 1934, as amended
and, in accordance therewith, will file reports and other information with the
Commission. Such reports and other information may be inspected and copied at
the public reference facilities of the Commission at 450 Fifth Street, N.W.,
Washington, D.C. 20549. Copies of such materials can be obtained at prescribed
rates from the Commission at such address.

                                      50



                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES


                          INDEX TO FINANCIAL STATEMENTS

                          Audited Financial Statements



                                                                                         

Report of Delsanto & Defreitas, Independent Certified Public Accountants                      F-2

Consolidated Balance Sheets as of October 31, 1996 and 1995                                   F-3

Consolidated Statement of Operations for the year ended
October 31, 1996 and for the Nine Months ended October 31, 1995                               F-4

Consolidated Statement of Cash Flows for the Year ended
October 31, 1996 and for the Nine Months ended October 31, 1995                               F-5

Consolidated Statement of Stockholders' Deficit for the Year Ended October 31,
1996 and for the Nine Months ended October 31, 1995                                           F-6

Notes to Consolidated Financial Statements                                                    F-7

                          Interim Financial Statements
                                   (Unaudited)

Consolidated Balance Sheets at July 31, 1997 and 1996                                        F-20

Consolidated Statement of Operations for the three and nine
months ended July 31, 1997 and 1996                                                          F-21

Consolidated Statement of Cash Flows for the nine
months ended July 31, 1997 and 1996                                                          F-22

Consolidated Statement of Stockholders' Equity for the nine
months ended July 31, 1997                                                                   F-23

Notes to Consolidated Interim Financial Statements                                           F-24


                                       F-1




               REPORT OF INDEPENDENT CERTIFIED PUBLIC ACCOUNTANTS

To the Board of Directors
All American Food Group, Inc.
Fairfield, New Jersey

We have audited the accompanying consolidated balance sheets of All American
Food Group, Inc. and Subsidiaries as of October 31, 1996 and 1995, and the
related consolidated statements of operations, cash flows and stockholders'
deficit for the year ended October 31, 1996 and the nine month period ended
October 31, 1995.

We conducted our audit in accordance with generally accepted auditing standards.
Those standards require that we plan and perform our audit to obtain reasonable
assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that the audit provides a reasonable basis for our opinion.

In our opinion, the financial statements referred to above present fairly, in
all material respects, the consolidated financial position of All American Food
Group, Inc. and Subsidiaries as of October 31, 1996 and 1995, and their
consolidated results of operations and cash flows for the year ended October 31,
1996 and the nine month period ended October 31, 1995, in conformity with
generally accepted accounting principles.

DelSanto and DeFreitas
Closter, New Jersey

February 5, 1997

                                       F-2




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES
                           CONSOLIDATED BALANCE SHEET



                                                                                           October 31,    October 31,
                                                                                              1996            1995
                                                                                           -----------    -----------
                                                                                                    

                                     ASSETS
Current Assets:
         Cash                                                                              $    84,302    $    53,703
         Accounts receivable, net of allowances for possible losses of $12,000
            and $15,000 respectively                                                           127,490        107,641
         Notes receivable, current portion                                                      97,115         13,505
         Inventories                                                                            66,580        123,649
         Prepaid expenses                                                                      407,516         45,251
                                                                                           -----------    -----------
         Total Current Assets                                                                  783,003        343,749

Property, Plant and Equipment, at cost less accumulated depreciation
         and amortization of $249,533 and $145,589 respectively                                920,570        517,902
Intangible Assets, net of accumulated amortization of $418,460 and $270,663 respectively       293,319        407,544
Security Deposits                                                                               31,148         30,234
Notes receivable - long-term                                                                   160,434         39,365
                                                                                           -----------    -----------
         Total Assets                                                                      $ 2,188,474    $ 1,338,794
                                                                                           ===========    ===========


                      LIABILITIES AND STOCKHOLDERS' EQUITY
Current Liabilities:
         Notes payable                                                                     $   194,899    $      --
         Accounts payable and accrued expenses                                               1,345,372      1,054,721
         Capitalized lease obligations - current maturities                                     75,517         75,653
         Loans from stockholders - current maturities                                           14,727         34,049
         Current maturities of long-term debt                                                    1,932          6,041
         Deferred franchising revenue, current portion                                         189,615         76,005
                                                                                           -----------    -----------
            Total Current Liabilities                                                        1,822,062      1,246,469

Capitalized Lease Obligations                                                                   25,300         84,502
Loans from stockholders                                                                          5,454         15,041
Long-term Debt                                                                                    --            1,590
Deferred franchising revenue                                                                   160,434         39,365
                                                                                           -----------    -----------
            Total Liabilities                                                                2,013,250      1,386,967
                                                                                           -----------    -----------


Commitments and contingencies
Redeemable preferred stock, no par value, Series A 115,000 shares issued and
         outstanding, Series B, 120,000 shares issued and outstanding,
         Redemption value of $625,000                                                          562,678           --
                                                                                           -----------    -----------

Stockholders' (Deficit):
         Non-redeemable convertible preferred stock, no par value, Series A,
         190,000 shares authorized, 75,000 and 190,000 shares issued and
         outstanding respectively, Series B, 180,000 shares authorized, 60,000
         shares and 80,000 shares issued and outstanding respectively, Series C,
         1,600,000 shares authorized, 982,503 and 1,369,500                                    537,905      1,022,580
         Common stock, no par value, 20,000,000 shares authorized, 1,867,661 and
         945,650 shares issued and outstanding respectively                                  3,360,136        876,150
         shares issued and outstanding respectively
         Additional paid in capital                                                               --          365,000
         Accumulated deficit                                                                (4,285,495)    (2,311,903)
                                                                                           -----------    -----------
                                                                                              (387,454)       (48,173)
                                                                                           -----------    -----------

         Total Liabilities and Stockholders' (Deficit)                                     $ 2,188,474    $ 1,338,794
                                                                                           ===========    ===========


The Accompanying Notes to Consolidated Financial Statements are an integral part
of these financial statements.

                                      F-3




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES
                      CONSOLIDATED STATEMENT OF OPERATIONS



                                                                                    Year        Nine Months
                                                                                   Ended          Ended
                                                                                 October 31,    October 31,
                                                                                    1996           1995
                                                                                 -----------    -----------
                                                                                                  

Revenues:
   Store sales                                                                   $ 1,401,266    $ 1,422,341
   Franchising revenue                                                               277,854        377,201
   Equipment and product sales                                                       561,067        550,726
                                                                                 -----------    -----------
                                                                                   2,240,187      2,350,268
                                                                                 -----------    -----------

Operating expenses:
   Cost of Sales - equipment and product costs and store operations, exclusive
     of depreciation and amortization                                              1,572,185      1,739,147
   Cost of Sales - franchising activities, exclusive of depreciation and
     amortization                                                                       --          213,408
   Selling, general and administrative expenses                                    2,132,072      1,146,365
   Depreciation and amortization                                                     251,741        211,463
   Settlement Costs - Employment Contracts                                           224,341        170,352
                                                                                 -----------    -----------
                                                                                   4,180,339      3,480,735
                                                                                 -----------    -----------

Operating loss                                                                    (1,940,152)    (1,130,467)

Interest expense                                                                      33,440         21,078
                                                                                 -----------    -----------

Net loss                                                                         ($1,973,592)   ($1,151,545)
                                                                                 ===========    ===========


Adjusted net loss for net loss per common share calculation:
Net loss                                                                         ($1,973,592)   ($1,151,545)
Increase in carrying amount of redeemable preferred stock                           (562,678)          --
                                                                                 -----------    -----------
Net loss attributable to common stock                                            ($2,536,270)   ($1,151,545)
                                                                                 ===========    ===========


Shares outstanding:
   Weighted average number of common shares outstanding                              943,150        943,150
   Additional shares                                                                 430,558        430,558
                                                                                 -----------    -----------
Adjusted shares outstanding                                                        1,373,708      1,373,708
                                                                                 ===========    ===========

Net loss per common share                                                             ($1.85)        ($0.84)
                                                                                 ===========    ===========



The Accompanying Notes to Consolidated Financial Statements are an integral part
of these financial statements.

                                      F-4




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARUES
                      CONSOLIDATED STATEMENT OF CASH FLOWS



                                                                                        Year        Nine Months
                                                                                        Ended         Ended
                                                                                     October 31,    October 31,
                                                                                         1996          1995
                                                                                     -----------    -----------
                                                                                                       

Cash Flows from Operating Activities:
         Net loss                                                                    ($1,973,592)   ($1,151,545)
                                                                                     -----------    -----------
         Adjustments to reconcile net loss to net cash (used in) provided by
              operating activities:
                  Depreciation and amortization                                          251,741        211,463
                  Provision for possible losses on accounts receivable                      --          (35,000)
                  Gain on sale of subsidiary and retail store                               --          (34,369)
                  Issuance of common stock for services                                     --            1,750
                  Decrease (increase) in:
                           Accounts receivable                                           (19,849)       (26,661)
                           Inventories                                                    57,069         58,715
                           Prepaid expenses                                             (362,265)       (15,251)
                           Security deposits                                                (914)       (16,800)
                  Increase (decrease) in:
                           Accounts payable and accrued expenses                         290,651        524,937
                           Deferred franchise fee                                         30,000         62,500
                                                                                     -----------    -----------
                              Total adjustments                                          246,433        731,284
                                                                                     -----------    -----------
                              Net cash (used in) operating activities                 (1,727,159)      (420,261)
                                                                                     -----------    -----------

Cash Flows from Investing Activities:
         Capital expenditures                                                            (96,612)       (43,503)
         Acquisition of intangible assets                                                (33,572)          --
         Proceeds from sale of subsidiary and retail store, net of cash balance of
                  subsidiary                                                                --           64,953
                                                                                     -----------    -----------
                  Net cash (used in) provided by investing activities                   (130,184)        21,450
                                                                                     -----------    -----------

Cash Flows from Financing Activities:
         Proceeds from issuance of common stock                                        2,003,986           --
         Proceeds from issuance of preferred stock                                       200,000        541,480
         Redemption of preferred stock                                                  (416,997)      (100,000)
         Proceeds from issuance of notes payable                                         194,899           --
         Proceeds from capitalized lease obligations                                      10,900         17,843
         Payments of capitalized lease obligations                                       (70,238)       (52,587)
         Proceeds from loans from stockholders                                              --           33,250

         Payments of loans from stockholders                                             (28,909)       (38,702)
         Proceeds from issuance of long-term debt                                           --            3,250
         Payments of long-term debt                                                       (5,699)        (7,492)
                                                                                     -----------    -----------
                  Net cash provided by financing activities                            1,887,942        397,042
                                                                                     -----------    -----------

Net increase (decrease) in cash                                                           30,599         (1,769)

Cash - beginning of period                                                                53,703         55,472
                                                                                     -----------    -----------

Cash - end of period                                                                 $    84,302    $    53,703
                                                                                     ===========    ===========



The Accompanying Notes to Consolidated Financial Statements are an integral part
of these financial statements.

                                      F-5




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES
                CONSOLIDATED STATEMENT OF STOCKHOLDERS' DEFICIT



                                                                             Non-redeemable
                                                  Common Stock               Preferred Stock        
                                            -------------------------    -------------------------  
                                              Shares        Amount         Shares         Amount    
                                            ----------    -----------    ----------    -----------  

                                                                                     
Balance at January 31, 1995                  1,355,650    $ 1,277,000       300,000    $    54,000  
Nine Months Ended October 31, 1995:
Conversion of common stock to
   preferred stock                            (412,500)      (402,600)      825,000        402,600  
Common stock issuance for services               2,500          1,750          --             --    
Preferred stock issuance                          --             --         614,500        565,980  
Preferred stock redemption                        --             --        (100,000)          --    
Other                                             --             --            --             --    
Net Loss                                          --             --            --             --    
                                            ----------    -----------    ----------    -----------  

Balance at October 31, 1995                    945,650        876,150     1,639,500      1,022,580  

Year Ended October 31, 1996:
Conversion of preferred stock to
   common stock                                 35,000         70,000       (70,000)       (70,000) 
Common stock issuance                          887,011      2,413,986          --             --    
Preferred stock issuance                          --             --         200,000        200,000  
Preferred stock redemption                        --             --        (416,997)      (416,997) 
Increase in carrying amount of redeemable
   preferred stock                                --             --        (235,000)      (197,678) 
Net Loss                                          --             --            --             --    
                                            ----------    -----------    ----------    -----------  

Balance at October 31, 1996                  1,867,661    $ 3,360,136     1,117,503    $   537,905  
                                            ==========    ===========    ==========    ===========  




                                            
                                              Additional
                                               Paid-In      Retained
                                               Capital      (Deficit)        Total
                                              ---------    -----------    -----------

                                                                 
Balance at January 31, 1995                   $ 365,000    ($1,122,646)   $   573,354
Nine Months Ended October 31, 1995:
Conversion of common stock to
   preferred stock                                 --             --                0
Common stock issuance for services                 --             --            1,750
Preferred stock issuance                           --             --          565,980
Preferred stock redemption                         --         (100,000)      (100,000)
Other                                              --           62,288         62,288
Net Loss                                           --       (1,151,545)    (1,151,545)
                                              ---------    -----------    -----------

Balance at October 31, 1995                     365,000     (2,311,903)       (48,173)

Year Ended October 31, 1996:
Conversion of preferred stock to
   common stock                                    --             --                0
Common stock issuance                              --             --        2,413,986
Preferred stock issuance                           --             --          200,000
Preferred stock redemption                         --             --         (416,997)
Increase in carrying amount of redeemable
   preferred stock                             (365,000)          --         (562,678)
Net Loss                                           --       (1,973,592)    (1,973,592)
                                              ---------    -----------    -----------

Balance at October 31, 1996                   $    --      ($4,285,495)   ($  387,454)
                                              =========    ===========    ===========


The Accompanying Notes to Consolidated Financial Statements are an integral part
of these financial statements.

                                      F-6




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                                OCTOBER 31, 1996

1. Organization and Summary of Significant Accounting Policies:

(a) Organization --

The Company was incorporated under the name Jutland Food Group, Inc. on
September 27, 1993 under the laws of the State of New Jersey. On October 20,
1993, the Company acquired substantially all of the assets of Howberg Bakery
Equipment Co., Inc., Bagels of New Milford, Inc. and Goldberg's Famous Bagels of
Orangeburg, Inc., hereinafter referred to as the "Goldberg acquisition." The
assets acquired consisted of a bagel equipment business and two retail bagel
stores. On September 29, 1994, the Company acquired all of the outstanding stock
of four interrelated corporations all conducting business under the tradename
"Sammy's New York Bagels," hereinafter referred to as the "Sammy's acquisition."
The acquisition consisted of three certified kosher retail bagel stores and a
bagel production facility, all operating under rabbinical supervision. Both of
these acquisitions have been accounted for under the purchase method of
accounting in accordance with Accounting Principle Board Opinion No. 16.
Effective October 31, 1995 the company changed its fiscal year to October 31st.
The Company changed its name to All American Food Group, Inc. on October 24,
1995.

(b) Business --

The Company is principally engaged in the development of a retail chain of
franchised bagel stores, including the operation of a certain number of
Company-owned stores for training and marketing and promotional activities, and
the distribution of bagel bakery equipment and related products to the franchise
system. The Company markets both single unit and market development franchise
agreements. The Company, in the normal course of business, also markets stores
it acquires to individuals who operate as franchisees. The Company franchises
its concepts under the names "Goldberg's Original Old World Bagels" and "Sammy's
New York Bagels."

The Company no longer actively engages in the sales of bagel bakery equipment to
independent retail operators.

(c) Principles of Consolidation --

The consolidated financial statements include the accounts of All American Food
Group, Inc. and its subsidiaries. All significant inter-company balances and
transactions have been eliminated in consolidation.

(d) Cash and Cash Equivalents --

At October 31, 1996 cash represented monies on deposit in financial
institutions.

(e) Concentration of Credit Risk --


The Company maintains cash and cash equivalents with various financial
institutions. Company policy is designed to limit exposure with any one
institution. Credit risk with respect to trade accounts and notes receivable is
minimal, due to the terms under which the Company transacts its business.

(f) Fair Value of Financial Instruments --The Company estimates that the fair
value of all financial instruments at October 31, 1996 does not differ
materially from the aggregate carrying values of its financial instruments
recorded in the accompanying balance sheet based upon currently available
information.

                                       F-7



                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(Continued)
                                OCTOBER 31, 1996


1. Organization and Summary of Significant Accounting Policies -- (continued)

(g) Inventories --

Inventories are stated at the lower of cost (first-in, first-out ("FIFO")) or
market.

(h) Property, Plant and Equipment --

Equipment, fixtures and leasehold improvements are recorded at cost. Equipment
under capital leases is recorded at the net present value of the associated
lease payments. Major replacements or improvements are capitalized. Maintenance
and repairs are charged to earnings as incurred. For financial statement
purposes, depreciation and amortization are computed using the straight-line
method over the estimated useful lives of the assets which range from three to
ten years.

(i) Intangible Assets --

The values assigned to intangible assets result from the business combinations
described in Note 1(a) and are based on an independent appraisal and
management's estimates, and are being amortized on a straight-line basis over
their estimated useful lives, which range from three and one-half to five years.

(j) Franchise Revenue Recognition --

Franchise revenue includes the sale of single unit franchises, the sale of
Company-owned stores to franchisees, the sale of market development franchises
and ongoing royalty and advertising fees.

Single unit franchise agreements ("Single Unit Agreements") provide for payment
of a non-refundable initial franchise fee (an "Initial Franchise Fee"), a weekly
royalty on gross sales, and a weekly cooperative advertising fund contribution.

The Company's material obligations under the terms of all Single Unit Agreements
are assisting in site selection and franchisee training. Initial Franchise Fees
under Single Unit Agreements are recognized as revenues when the Company has no
further material obligations in respect of the establishment of such franchise,
which occurs upon the opening of the store.

Market Development Agreements provide for the payment, by the Market Developer,
of a non-refundable initial fee (a "Market Development Fee") based on the size,
population and overall market potential of the territory subject to the Market
Development Agreement (the "Market Area"). The Market Developer assumes
substantially all of the responsibilities that otherwise would be assumed by the
Company, as franchiser within the Market Area. In exchange, the Market Developer
receives (i) the exclusive right to build stores for the Market Developer's own
account or to seek third party franchisees within the Market Area and (ii) the
right to share with the Company, on a 50/50 basis, initial and ongoing single
store fees within the Market Area. Under Market Development Agreements, the
Company's obligations in respect of the development of single unit franchises
within the Market Area are limited to (i) approval of franchisees presented by
the Market Developer and (ii) approval of store sites. The Company has no
further material obligations in respect of a Market Development Agreement at the
time of execution of the Agreement. Market Development Fees paid in cash or by
promissory notes fully collateralized by liquid assets or as to which the
Company has obtained an independent third- party valuation, are recognized as
revenues by the Company upon execution of the Market Development Agreement and

                                       F-8



                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(continued)
                                OCTOBER 31, 1996

1. Organization and Summary of Significant Accounting Policies -- (continued)

(j) Franchise Revenue Recognition -- (continued)

payment of the fee. In the absence of such collateral or valuation, the Company
recognizes Market Development Fees on a cash basis as payments on such notes are
received. The Company records non-interest bearing notes with a term in excess
of one year at a discount for imputed interest thereon. As of October 31, 1996
and 1995, the Company had deferred the recognition of $257,549 and $52,870 of
revenues relating to notes from Market Developers. See notes 3 and 7.

The Company's portion of the Initial Franchise Fee on single unit franchises
sold within a Market Developer's Market Area is recognized as revenues when the
Company has no further material obligations in respect of the establishment of
such franchise, which occurs upon opening of the store. As of October 31, 1996,
the Company had no deferred revenue relating to stores in Market Developers'
Market Areas.

The Company recognizes revenues from the sale of Company-owned stores to
franchisees upon consummation of the sale transaction.


The Company recognizes franchise royalty revenue when it is earned.

Franchise revenue for the year ended October 31, 1996 of $277,854 consists of
initial non-recurring franchise and market development fees of $37,500 and
$177,878, respectively, and ongoing royalties of $62,476. Franchise revenue for
the nine months ended October 31, 1995 of $377,201 consists of initial
non-recurring franchise and market development fees of $7,500 and $117,824,
respectively, initial non-recurring revenue from the sale of Company-owned
stores of $247,777 and ongoing royalties of $4,100.

(k) Net Loss per Share --

Net loss per common share was determined by dividing net loss, as adjusted, by
the weighted average number of common shares outstanding, as adjusted. The net
loss for the year ended October 31, 1996 was adjusted by an increase of $562,678
representing the increase in the carrying amount of redeemable preferred stock.
(See Note 12). The weighted average number of common shares outstanding was
adjusted by an increase of 430,558 shares for all periods presented. These
additional shares represent the number of shares and options issued within the
twelve months prior to May 3, 1996, when the Company filed a registration
statement for an initial public offering (IPO), that were issued for
consideration per share or at an exercise per share less than the anticipated
IPO price of $3.50 per share. The treasury stock method has been used to
determine the net increase in the number of shares outstanding. As such the
computation of fully diluted net loss per share was anti-dilutive in each of the
periods presented; therefore, the amounts reported for primary and fully diluted
loss per share are the same.

(l) Long-Lived Assets --

The Company adopted SFAS No. 121, "Accounting for the Impairment of Long-Lived
Assets and for Long-Lived Assets to be Disposed Of," effective February 1, 1994.
The Company records impairment losses on long-lived assets used in operations,
including goodwill and

                                       F-9



                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(continued)
                                OCTOBER 31, 1996

1. Organization and Summary of Significant Accounting Policies -- (continued)
(l) Long-Lived Assets --(continued)

intangible assets, when events and circumstances indicate that the assets might
be impaired and the discounted cash flows estimated to be generated by those
assets are less than the carrying amounts of those assets. The adoption of SFAS
No. 121 had no material impact on the Company's financial condition or results
of operations for the year ended October 31, 1996 or for the nine months ended
October 31, 1995.


(m) Stock Options --

The Company has granted stock options to an employee, a director, a key vendor
and a customer with an exercise price not less than fair market value per share
of common stock on the date the option was granted. The Company accounts for
stock option grants in accordance with APB Opinion No. 25, "Accounting for Stock
Issued to Employees" and, accordingly, recognizes no compensation or other
expense for the stock option grants.

(n) Reclassifications --

Certain reclassifications have been made in the prior nine month financial
statements to conform with the presentation in the current-year financial
statements.

(o) Use of Estimates --

The preparation of financial statements in conformity with generally accepted
accounting principles requires management to make estimates and assumptions that
affect the reported amounts of assets and liabilities and disclosure of
contingent assets and liabilities at the date of the financial statements and
the reported amounts of revenues and expenses during the reporting period.
Actual results could differ from those estimates.

2. Inventories:

Inventories at October 31, consist of the following:

                                                         1996           1995
                                                       --------      ---------

            Food and paper products                    $ 37,774      $  69,544
            Equipment and parts                          28,806         54,105
                                                       --------      ---------
            Total inventories
                                                       $ 66,580      $ 123,649
                                                       ========      =========

3. Notes Receivable:

Notes receivable at October 31, represent the present value of the unpaid
portion of the Market Development Fees due in connection with the sales of
Market Areas (including a sale to a shareholder of the Company).

The notes, which are non-interest bearing and have been discounted based on an
imputed interest rate of 9%, are as follows:

                                      F-10



                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES


             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(continued)
                                OCTOBER 31, 1996

3. Notes Receivable --(continued)

                                                               1996        1995
                                                             --------    -------
 Notes receivable, paid by the application of 50%
            of compensation due to Market Developer          $ 48,230    $52,870
        Notes receivable, due in quarterly installments of
           $20,000                                            209,319        --
                                                             --------    -------
                                                              257,549     52,870
         Less current portion                                  97,115     13,505
                                                             --------    -------
                                                             $160,434    $39,365

4. Fixed Assets:

Fixed assets and accumulated depreciation at October 31, consist of the
following:



                                                                                     Estimated
                                                          1996           1995      Useful Lives
                                                       ---------       --------    -------------
                                                                              

          Machinery and equipment - retail stores     $  495,182       $333,237          7 years
          Office furniture and warehouse equipment       172,200        169,951          7 years
          Trucks and delivery vehicle                     31,370         26,370     3 to 5 years
          Leasehold improvements - retail stores         243,155        133,933    Term of lease
          Construction in progress                       228,196            --
                                                      ----------       --------
                                                       1,170,103        663,491

          Accumulated depreciation                      (249,533)      (145,589)
                                                      ----------       --------
          Fixed assets, net of accumulated
             depreciation                             $  920,570       $517,902
                                                      ==========       ========


Depreciation expense aggregated $103,944 and $81,214 for the year ended October
31, 1996 and the nine months ended October 31, 1995, respectively. At October
31, 1996 certain debt is secured by approximately $270,000 of fixed assets.

5. Intangible Assets:

Intangible assets and accumulated amortization at October 31, are as following:




                                                                                  Estimated
                                                        1996           1995       Useful Lives
                                                     ---------      ---------     ------------

                                                                             
          Kosher certification                       $ 165,771      $ 165,771          5 years
          Non-compete agreements                       216,789        216,789          4 years
          Lease acquisition costs                       33,572             --         10 years
          Favorable lease agreement                      7,891          7,891      3 1/2 years
          Customer lists                                93,970         93,970          4 years
          Proprietary formula                          135,513        135,513          5 years
          Drawings and blueprints                       58,273         58,273          5 years
                                                     ---------      ---------
                                                       711,779        678,207
          Accumulated depreciation                    (418,460)      (270,663)
                                                     ---------      ---------
          Intangible assets, net of accumulated
             amortization                            $ 293,319      $ 407,544
                                                     =========      =========


                                      F-11



                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(continued)
                                OCTOBER 31, 1996

5. Intangible Assets --(continued)

Amortization expense aggregated $147,797 and $130,249 for the year ended October
31, 1996 and the nine months ended October 31, 1995, respectively.

6. Notes Payable:

Notes payable at October 31, 1996 consisted of $147,899 due to an officer and
$46,900 due to three unrelated individuals. The notes are due on demand and bear
interest at rates ranging from 6% to 10%.

7. Deferred Franchising Revenue:

Deferred franchising revenue at October 31, represents Initial Franchise Fees
received in connection with single store franchises where the stores have not
yet opened and the present value of the portion of the Market Development Fee
paid by means of non-interest bearing notes as to which the Company has not as
yet recognized revenue, and are as follows:

                                                             1996        1995
                                                           --------    --------

          Single store, Initial Franchise Fees received,
               stores not yet open                         $ 92,500    $ 62,500

          Market development fees                           257,549      52,870
                                                           --------    --------
                                                            350,049     115,370
          Less current portion                              189,615      76,500
                                                           --------    --------
          Deferred franchising revenue, long-term          $160,434    $ 39,365

8. Equipment Lease Obligations:

The Company and its subsidiaries are obligated under various equipment lease
arrangements which have been capitalized in the accompanying financial
statements. Property, plant, and equipment presented on the consolidated balance
sheet includes approximately $270,000 of assets capitalized under these leasing
arrangements. Accumulated depreciation recorded on these assets approximated
$86,000 at October 31, 1996. These lease obligations are due in monthly
installments including interest expense at annual interest rates ranging from
8.3% to 24.5%. The lease obligations are payable through dates ranging from
November 1996 through May 1999. The future minimum payments required under the
lease arrangements with their present value at October 31, 1996 are as follows:

                                           Present      Interest      Minimum
          Year Ended October 31,             Value      Expense       Payments
                                          --------      -------       --------

                       1997                $75,517      $13,733       $ 89,250
                       1998                 22,781        2,210         24,991
                       1999                  2,519          128          2,647
                                          --------      -------       --------
                                          $100,817      $16,071       $116,888
                                          ========      =======       ========

                                      F-12




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(continued)
                                OCTOBER 31, 1996

9. Loans From Stockholders:

Loans from stockholders primarily consist of obligations assumed in the Sammy's
acquisition. These loans are due in monthly installments including interest
expense at annual rates ranging from 5.0% to 16.76%. The loans are payable
through dates ranging from November 1996 through February 1999.

The future minimum payments required under the loans, with their present value
at October 31, 1996, are as follows:

                                      Present      Interest      Minimum
          Year Ended October 31,       Value       Expense       Payments
          ----------------------      -------       ------       -------


                       1997           $14,727         $879       $15,606
                       1998             4,057          180         4,237
                       1999             1,397           15         1,412
                                      -------       ------       -------
                                      $20,181       $1,074       $21,255
                                      =======       ======       =======


10. Long-term Debt:

Long-term debt at October 31, is summarized as follows:



                                                                              1996     1995
                                                                             ------   ------
                                                                                   

         Note payable to bank payable in monthly installments of $405 plus
           interest at 1.5% above the prime rate, through
            February 1997, secured by equipment                              $1,042   $6,041
                                                                             ------   ------

         Note payable to individual in monthly installments of $153
          including interest at the annual rate of 12.5%, payable
           through April 1997                                                   890    1,590
                                                                              1,932    7,631
         Less current portion                                                 1,932    6,041
                                                                             ------   ------
         Long-term debt                                                      $ --     $1,590
                                                                             ======   ======


11. Income Taxes:

The Company has adopted SFAS No. 109 and is a C Corporation subject to federal
and state income taxes with a fiscal year ended October 31.

At October 31, the cumulative temporary differences resulted in net deferred
assets or liabilities consisting primarily of:

                                      F-13




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(continued)
                                OCTOBER 31, 1996

11. Income Taxes --(continued)




                                                                          1996             1995
                                                                       ---------        ---------
                                                                                        

Deferred tax assets
     Accounts receivable reserves                                      $  12,000        $  15,000
     Net operating loss carryovers                                     2,400,000          750,000
                                                                       ---------        ---------
                                                                       2,412,000          765,000
     Less valuation allowance                                          2,021,000           99,000
                                                                       ---------        ---------
Deferred tax asset, net                                                  391,000          666,000

Deferred tax liabilities:
     Difference between assigned value and the tax basis
assets and liabilities resulting from the Goldberg's and
Sammy's acquisitions                                                     391,000          666,000
                                                                       ---------        ---------
Net deferred tax assets (liabilities)                                  $      --        $      --
                                                                       =========        =========


For income tax reporting, the Company has net operating loss carryfowards
available to reduce future federal and state income taxes of approximately
$2,400,000. These loss carryfowards will expire in the years 2003 and 2011,
respectively, for state and federal tax purposes.

12. Redeemable and Non-redeemable Preferred Convertible Preferred Stock:

The Company issued 190,000 shares of Series A (180,000 shares issued to Mr.
Goldberg and 10,000 shares to a third party) and 180,000 shares of Series B
Convertible Preferred Stock in connection with the Goldberg's and Sammy's
acquisitions, respectively. The Certificate of Designation stipulates that
certain of these shares are redeemable if certain events occur as follows:

Series A Shares:

In the event that the Company completes an underwritten initial public offering
of its common stock yielding net proceeds to the Company (after deduction of
offering costs, commissions, attorneys fees, or other costs and expenses in
connection with such offering) of more than $2,000,000, then within 30 days
following the closing of such offering, the Company will offer to redeem the
lesser of 40,000 shares or the number of shares of Series A Preferred Stock then
outstanding, at a redemption price of $5.00 per share. The holder of Series A
Preferred Stock can accept the offer or can convert the shares held into an
equal number of shares of common stock of the Company.

On August 12, 1996, the Company entered into a Modification and Settlement
Agreement which altered the redemption provision described above. Under the new
terms, Mr. Goldberg would convert 65,000 shares of his Series A Preferred Stock
to an equal number of shares of Common Stock and pursuant to which, among other
things, the Company would redeem his remaining 115,000 Series A shares for

$25,000.

                                      F-14




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(continued)
                                OCTOBER 31, 1996

12. Redeemable and Non-redeemable Preferred Convertible Preferred
Stock--(continued)

Series B Shares:

In the event that the Company completes, in a single transaction, a capital
infusion of more than $1,000,000 (net of any offering costs, commissions,
attorneys fees, or other costs and expenses in connection with such equity
infusion), then within 30 days following the closing of such offering, the
Company shall offer to redeem the lesser of 60,000 shares or the number of
shares of Series B Preferred Stock then outstanding, at a redemption price of
$5.00 per share. The holder of Series B Preferred Stock can accept the offer or
can convert the shares held into an equal number of shares of the common stock
of the Company.

In the event that the Company completes an underwritten initial public offering
of its common stock and any shares of Series B Preferred Stock remain
outstanding 24 months following the effective date of the registration statement
filed with the Securities and Exchange Commission in respect of such initial
public offering, then within 3 days following the expiration of such 24 month
period, the Company shall offer to redeem the lesser of 60,000 shares, or the
number of shares of Series B Preferred Stock then outstanding, at a redemption
price of $5.00 per share. The holder of Series B Preferred Stock can accept the
offer or can convert the shares held into an equal number of shares of the
common stock of the Company.

At October 31, 1996 the present value of the amount necessary to redeem the
maximum number of shares of Series A and Series B Convertible Preferred Stock
has been reflected in the accompanying consolidated financial statements as
Redeemable Preferred Stock, Series A and Series B.

The following presents the previous carrying amounts of the Series A and Series
B Preferred Stock and the accretion (increase in the carrying amount) for the
year ended October 31, 1996, and the redemption amounts for the preferred
shares. At October 31, 1996, the accretion created a charge to paid in capital
of $365,000 and a charge to non-redeemable preferred stock of $197,678.

                                          Carry Amounts
                                               and
                                        Accretion for the
                                        For the Year Ended          Redemption
               Number of Shares          October 31, 1996             Amount

               ----------------          ----------------           ----------

Series A         115,000                     $ 24,439               $ 25,000
Series B         120,000                      538,239                600,000
                 -------                     --------               --------
                 235,000                     $562,678               $625,000
                 =======                     ========               ========

                                      F-15




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(continued)
                                OCTOBER 31, 1996

12. Redeemable and Non-redeemable Preferred Convertible Preferred
Stock--(continued)

The maturity schedule of the redemptions is as follows:

         Year Ended October 31,                          Amount
         ----------------------                          ------

                  1997                                  $325,000
                  1999                                   300,000
                                                        --------
                                                         625,000
            Less unrecognized accretion                   62,322
                                                        --------
   Carrying amount at October 31, 1996                  $562,678
                                                        ========

The unrecognized accretion will be recorded over the period to anticipated
redemption using the interest method.

Series C Preferred Stock:

The Company has also issued a total of 982,503 shares of Series C Non-redeemable
Convertible Preferred stock in a series of transactions. The Certificate of
Designation for this series provides that the Company may, at its sole option,
redeem all or part of the stock for $5.00 a share, subject to the holder's
election to convert the shares into an equal number of common shares of the
Company. The shares have no conditions under which the Company must redeem all
or portion of theses shares.

As discussed in Note 13, Related Party Transactions, the Company agreed to a
voluntary redemption of 416,997 shares of this stock during the six months ended
April 30, 1996. The Company does not intend to voluntarily redeem any additional
shares of non-redeemable preferred stock.

13. Related Party Transactions:


As described above, during the year the Company voluntarily redeemed 416,997
shares of Series C Preferred Stock. Of this total 401,997 shares were redeemed
from an affiliate, Blue Chip Computerware, Inc., for consideration of $1.00 per
share, equivalent to the price Blue Chip paid to acquire the shares. This was
done in connection with the financial reorganization of Blue Chip. As of October
31, 1996, the Company had borrowed $147,899 from an officer of the Company. See
Note 6.

14. Stock Options:

The Company has granted options to purchase 120,000 shares of the Company's
common stock, consisting of 40,000 options granted to a key vendor, 25,000
options granted to a director, 5,000 options granted to a customer and 50,000
options granted to the Company's Chief Financial Officer. The options are
exercisable at prices ranging from $1.00 to $2.00 per share and expire five
years after they were issued on dates ranging from January 31, 2000 through
January 31, 2001.

                                      F-16



                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(continued)
                                OCTOBER 31, 1996

14. Stock Options--(continued)

The options are exercisable at any time during the period they are outstanding.
The following summarized the activity during the periods presented.

                                                               Option Price
                                                    Shares     Per Share
                                                    ------     ---------

         Options outstanding at February 1, 1995      None
         Granted                                    40,000      $1.00
                                                   -------
         Options outstanding at October 31, 1995    40,000      $1.00
         Granted                                    80,000      $2.00
                                                   -------
         Options outstanding at October 31, 1995   120,000      $1.00 to $2.00
                                                   =======


15.  Supplemental Cash Flow Information:



                                                                       Nine Months
                                                  Year Ended              Ended
                                               October 31, 1996     October 31, 1995

                                               ----------------     ----------------
                                                              

Interest paid                                          $32,648               $21,078
Income taxes paid                                           --                    --
Non-cash investing and financing activities:
   Exchange of common stock for capital
      assets                                          $410,000              $     --
    Sale of market area for note                       209,289                52,870
     Exchange of accounts receivable for note
       payable                                              --                50,000
     Issuance of preferred stock for debt                   --                23,500



16. Commitments and Contingencies:

(a) Sammy's franchising fees --

During the first sixty months after the Sammy's acquisition, the former
shareholders of the sellers are entitled to receive monthly payments equal to
10% of the single unit franchising fees paid to the Company, and during the
first twelve months after the acquisition and 20% of the fees collected on
international licensing or franchising. At October 31, 1996 there was no
outstanding liability under this provision.

(b) Leases --

The Company rents real and personal property under various non-cancelable leases
expiring at various dates through 2005. Certain of the leases include renewal
options and provisions for additional rental payments based on various formulas
such as cost of living adjustments, real estate tax and operating expense
escalations and escalations based on gross revenues. Total rent expense charged
to operations approximated $277,000 and $166,000 for the year end nine months
ended October 31, 1996 and 1995, respectively. These amounts included contingent
rental expense of approximately $21,000 and $7,000, respectively.

                                      F-17



                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(continued)
                                OCTOBER 31, 1996

(b) Leases--(continued)

Minimum annual rental commitments under leases in effect at October 31, 1996 are
summarized as follows:

                                                              Equipment
         Year Ended October 31,          Real Estate          & Other
         ----------------------          -----------          -------


                  1997                     $213,000           $18,000
                  1998                      198,000             4,000
                  1999                      197,000                --
                  2000                      165,000                --
                  2001                      155,000                --
                  Later years               550,000                --
                                         ----------           -------
Total minimum lease payments             $1,478,000           $22,000
                                         ==========           =======

16. Commitments and Contingencies --(continued)

(c) Employment Agreements --

The Company entered into employment contracts with the three principal former
shareholders of Sammy's as part of the acquisition. The employment contracts
provide for annual salaries through December 31, 1996 and include non-compete
covenants through December 31, 1998. The Company's aggregate obligation for
future payments under these agreements was $35,000 at October 31, 1996.

The total compensation expense under these agreements for the year ended October
31, 1996 and for the nine months ended October 31, 1995 was $224,341 and
$170,352, respectively, and such amounts have been reflected as Settlement Costs
- - Employment Contracts on the accompanying Statement of Operations.

(d) Contingencies --

Form time to time the Company is involved in litigation arising in the ordinary
course of its business. The Company is not currently engaged in any legal
proceedings which are expected, individually or in the aggregate, to have a
material adverse effect on the accompanying financial statements.

17. Private Placements:

During the year ended October 31, 1996, the Company completed private placements
(the "Private Placements") of its common stock pursuant to which it received an
aggregate of $2,413,986, net of expenses of $48,514. Included in the proceeds
was property consisting of two retail bagel stores in the final stages of
construction, valued at $410,000.

                                      F-18




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS-(continued)
                                OCTOBER 31, 1996

18. Subsequent Events:

  Reverse Stock Split --


As of December 5, 1996, the Company effected a one-for-two reverse split of the
Company's Common Stock, completion of which is a condition to the closing of the
Offering. As a consequence of the reverse stock split and certain related
adjustments, each share of Series A Preferred Stock and Series B Preferred Stock
remains convertible on a one-for-one basis and each share of Series C Preferred
Stock is convertible into one-half share of Common Stock. These financial
statements, including the notes thereto, give effect to this reverse stock
split.

Initial Public Offering --

On December 17, 1996, the Company completed a public offering of 1,100,000
shares of the Company's common stock for a public offering price of $3.50 per
share or an aggregate of $3,850,000. In January of 1997, the Company sold an
additional 165,000 shares on the same terms upon exercise of the underwriter's
overallotment option, for an aggregate of $577,500. Costs associated with this
offering totaled approximately $1,090,000.

The Company also sold to the Underwriter, for nominal consideration, warrants to
purchase 110,000 shares of the Company's common stock. These warrants have not
been exercised and expire in 2001.

Lease Obligation --

In December 1996, the Company entered into a ten year lease for 20,000 square
feet of combined office and manufacturing space. The Company intends to relocate
its executive offices and bagel producing commissary to this new facility on
April 1, 1997.

                                      F-19




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES
                           CONSOLIDATED BALANCE SHEET



                                                                                                   (Unaudited)    (Unaudited)
                                                                                                     July 31,       July 31,
                                                                                                   -----------    -----------
                                                                                                       1997          1996
                                                                                                   -----------    -----------
                                                                                                                    

                                     ASSETS
Current Assets:
         Cash                                                                                      $   458,384    $   185,585
         Accounts receivable, net of allowances for possible losses of $12,000
            and $12,000 respectively                                                                   354,846         71,885
         Notes receivable, current portion                                                             153,215         89,722
         Notes receivable - officer                                                                     97,000           --
         Inventories                                                                                   119,788        138,228
         Deferred interest and financing costs                                                         360,811           --
         Prepaid expenses                                                                              468,896        234,387
                                                                                                   -----------    -----------
         Total Current Assets                                                                        2,012,940        719,807

Property, Plant and Equipment, at cost less accumulated depreciation
         and amortization of $323,754 and $227,745 respectively                                      1,290,018        927,434
Intangible Assets, net of accumulated amortization of $541,761 and $203,380 respectively               335,445        299,584
Security Deposits                                                                                       94,479         31,148
Notes receivable - long-term                                                                           106,119        177,282
                                                                                                   -----------    -----------

         Total Assets                                                                              $ 3,839,001    $ 2,155,255
                                                                                                   ===========    ===========


                 LIABILITIES AND STOCKHOLDERS' EQUITY (DEFICIT)
Current Liabilities:
         Notes payable                                                                             $      --      $      --
         Accounts payable and accrued expenses                                                       1,043,459        791,437
         Capitalized lease obligations - current maturities                                             27,059         71,814
         Loans from stockholders - current maturities                                                    4,703         12,386
         Current maturities of long-term debt                                                          160,782          3,255
         Deferred franchising revenue, current portion                                                 173,215        114,722
                                                                                                   -----------    -----------
            Total Current Liabilities                                                                1,409,218        993,614

Capitalized Lease Obligations                                                                            4,753         33,304
Loans from stockholders                                                                                  2,431          6,810
Convertible debentures                                                                                 900,000           --
Long-term debt                                                                                         152,704           --
Deferred franchising revenue                                                                           106,119        177,282

                                                                                                   -----------    -----------
            Total Liabilities                                                                        2,575,225      1,211,010
                                                                                                   -----------    -----------

Commitments and contingencies
Redeemable preferred stock, no par value, Series A, 0 and 40,000 shares issued
         and outstanding respectively, Series B, 60,000 and 120,000 shares
         issued and outstanding respectively, Redemption value of $300,000 at
         July 31, 1997                                                                                 262,022        714,426
                                                                                                   -----------    -----------

Stockholders' Equity (Deficit):
         Non-redeemable convertible preferred stock, no par value, Series A, 190,000 shares
            authorized, 10,000 and 150,000 shares issued and outstanding respectively, Series B,
            180,000 shares authorized 60,000 shares issued and outstanding, Series C,
            1,600,000 shares authorized, 982,503 shares issued and outstanding                         495,532        386,157

         Common stock, no par value, 20,000,000 shares authorized, 3,735,161 and
             1,867,661 shares issued and outstanding respectively                                    7,577,281      3,360,136
         Accumulated deficit                                                                        (7,071,059)    (3,516,474)
                                                                                                   -----------    -----------
                                                                                                     1,001,754        229,819
                                                                                                   -----------    -----------

         Total Liabilities and Stockholders' Equity (Deficit)                                      $ 3,839,001    $ 2,155,255
                                                                                                   ===========    ===========


The Accompanying Notes to Consolidated Financial Statements are an integral part
of these financial statements.

                                      F-20




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES
                      CONSOLIDATED STATEMENT OF OPERATIONS
                                  (Unaudited)



                                                                        Three Months Ended             Nine Months Ended
                                                                             July 31,                     July 31,
                                                                    --------------------------    --------------------------
                                                                        1997           1996           1997          1996
                                                                    -----------    -----------    -----------    -----------
                                                                                                             

Revenues:
   Store sales                                                      $   460,456    $   382,409    $ 1,180,635    $ 1,028,726
   Franchising revenue                                                   33,159         41,584        432,560        237,223
   Equipment and product sales                                          124,808        149,593        481,251        446,592
                                                                    -----------    -----------    -----------    -----------
                                                                        618,423        573,586      2,094,446      1,712,541
                                                                    -----------    -----------    -----------    -----------


Operating expenses:
   Cost of Sales - equipment and product costs and
     store operations, exclusive of depreciation and amortization       469,887        358,814      1,320,774      1,094,082
   Cost of Sales - franchising activities, exclusive of
     depreciation and amortization                                         --             --          190,473           --
   Selling, general and administrative expenses                       1,245,910        541,702      2,835,323      1,435,132
   Loss on disposal of equipment                                         72,399           --           72,399           --
   Depreciation and amortization                                         92,145         63,521        241,086        190,113
   Settlement Costs - Employment Contracts                                 --           56,784         47,010        170,352
                                                                    -----------    -----------    -----------    -----------
                                                                      1,880,341      1,020,821      4,707,065      2,889,679
                                                                    -----------    -----------    -----------    -----------

Operating loss                                                         ########       (447,235)    (2,612,619)    (1,177,138)

Interest expense                                                        154,693          4,382        172,945         27,433
                                                                    -----------    -----------    -----------    -----------

Net loss                                                               ########    ($  451,617)   ($2,785,564)   ($1,204,571)
                                                                    ===========    ===========    ===========    ===========


Adjusted net loss for net loss per common share calculation:
Net loss                                                               ########    ($  451,617)   ($2,785,564)   ($1,204,571)
Increase in carrying amount of redeemable preferred stock               (10,392)        (6,886)       (42,373)      (714,426)
                                                                    -----------    -----------    -----------    -----------
Net loss attributable to common stock                                  ########    ($  458,503)   ($2,827,937)   ($1,918,997)
                                                                    ===========    ===========    ===========    ===========



Shares outstanding:
   Weighted average number of common shares outstanding               3,554,392        943,150      3,091,402        943,150
   Additional shares                                                       --          430,558           --          430,558
                                                                    -----------    -----------    -----------    -----------
Adjusted shares outstanding                                           3,554,392      1,373,708      3,091,402      1,373,708
                                                                    ===========    ===========    ===========    ===========

Net loss per common share                                                ($0.40)        ($0.33)        ($0.91)        ($1.40)
                                                                    ===========    ===========    ===========    ===========


The Accompanying Notes to Consolidated Financial Statements are an integral part
of these financial statements.

                                      F-21




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES
                      CONSOLIDATED STATEMENT OF CASH FLOWS
                                  (Unaudited)



                                                                                        Nine Months Ended
                                                                                            July 31,
                                                                                   --------------------------
                                                                                      1997           1996
                                                                                   -----------    -----------
                                                                                            

Cash Flows from Operating Activities:
         Net loss                                                                  ($2,785,564)   ($1,204,571)
         Adjustments to reconcile net loss to net cash (used in) provided by
              operating activities:
                  Depreciation and amortization                                        241,086        190,113
                  Common stock issued for services                                     221,261           --
                  Loss on disposal of equipment                                         72,397           --
                  Amortization of discount on issuance of convertible debentures       109,825           --
                  Decrease (increase) in:
                           Accounts receivable                                        (217,570)        65,262
                           Inventories                                                 (53,208)        26,164
                           Notes receivable - officer                                  (97,000)          --
                           Deferred interest and financing costs                       (84,922)          --
                           Prepaid expenses                                            247,049        (81,249)
                           Security deposits                                           (63,331)          (200)
                  Increase (decrease) in:
                           Accounts payable and accrued expenses                      (351,913)      (202,355)
                           Deferred franchising revenue                                (72,500)       (26,200)
                                                                                   -----------    -----------
                              Total adjustments                                        (48,826)       (28,465)
                                                                                   -----------    -----------
                              Net cash (used in) operating activities               (2,834,390)    (1,233,036)
                                                                                   -----------    -----------


Cash Flows from Investing Activities:
         Capital expenditures                                                         (227,129)       (33,109)
         Business acquired, net of cash received                                       (62,349)          --
                                                                                   -----------    -----------
                  Net cash (used in) investing activities                             (289,478)       (33,109)
                                                                                   -----------    -----------

Cash Flows from Financing Activities:
         Proceeds from issuance of common stock                                      3,235,337      2,003,986
         Proceeds from issuance of convertible debentures                              900,000           --
         Proceeds from issuance of preferred stock                                        --          200,000
         Redemption of preferred stock                                                (343,029)      (416,997)
         Payments of notes payable                                                    (194,899)          --
         Payments of capitalized lease obligations                                     (69,005)       (37,845)

         Payments of loans from stockholders                                           (13,047)       (25,781)
         Payments of current maturities of long-term debt                              (17,407)        (2,885)
                                                                                   -----------    -----------
                  Net cash provided by financing activities                          3,497,950      1,720,478
                                                                                   -----------    -----------

Net increase in cash                                                                   374,082        454,333

Cash - beginning of period                                                              84,302         53,703
                                                                                   -----------    -----------

Cash - end of period                                                               $   458,384    $   508,036
                                                                                   ===========    ===========


The Accompanying Notes to Consolidated Financial Statements are an integral part
of these financial statements.

                                      F-22




                 ALL AMERICAN FOOD GROUP, INC. AND SUBSIDIARIES
                 CONSOLIDATED STATEMENT OF STOCKHOLDERS' EQUITY
                    FOR THE NINE MONTHS ENDED JULY 31, 1997
                                  (Unuadited)



                                                 Common Stock           Preferred Stock
                                            ----------------------   ----------------------    Accumulated
                                             Shares       Amount       Shares       Amount      Deficit         Total
                                            ---------   ----------   ----------    --------   -----------    -----------

                                                                                           
Balance at October 31, 1996:                1,867,661   $3,360,136    1,117,503    $537,905   ($4,285,495)   ($  387,454)
Common stock issuance - Initial public
   offering                                 1,265,000    3,235,337         --          --            --        3,235,337
Common stock issuance - acquisition
   of business                                 25,000       53,906         --          --            --           53,906
Conversion of preferred stock to common
   stock                                       65,000         --        (65,000)       --            --             --
Increase in carrying amount of redeemable
   preferred stock                               --           --                    (42,373)         --          (42,373)

Common stock issuance for services            500,000      529,688         --          --            --          529,688

Common stock issued for property               12,500       12,500         --          --            --           12,500

Convertible debenture discount                   --        385,714         --          --            --          385,714

Net Loss                                         --           --           --          --      (2,785,564)    (2,785,564)
                                            ---------   ----------   ----------    --------   -----------    -----------

Balance at July 31, 1997                    3,735,161   $7,577,281    1,052,503    $495,532   ($7,071,059)   $ 1,001,754
                                            =========   ==========   ==========    ========   ===========    ===========



The Accompanying Notes to Consolidated Financial Statements are an integral part
of these financial statements.

                                      F-23



                ALL AMERICAN FOOD GROUP, INC. & AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                                  JULY 31, 1997

(1)      GENERAL

         The Company was formed in September 1993 under the name Jutland Food
Group, Inc., for the purpose of establishing a chain of franchised bagel stores.
In October 1993, the Company acquired substantially all of the assets of Howberg
Bakery Equipment Co., Inc., Bagels of New Milford, Inc. and Goldberg's Famous
Bagels of Orangeburg, Inc. The assets acquired consisted of a bagel equipment
business and two retail bagel stores. On September 29, 1994, the Company
acquired all of the outstanding stock of four interrelated corporations all
conducting business under the tradename "Sammy's New York Bagels," The
acquisition consisted of three certified kosher retail bagel stores and a bagel
production facility, all operating under rabbinical supervision. Effective
October 31, 1995 the company changed its fiscal year to October 31st. The
Company changed its name to All American Food Group, Inc. on October 24, 1995.

         The Company is principally engaged in the development of a retail chain
of franchised bagel stores, including the operation of a certain number of
Company-owned stores for training, marketing and promotional activities, and the
distribution of bagel bakery equipment and related products to the franchise
system. The Company markets both single unit and market development franchise
agreements. The Company, in the normal course of business, also markets stores
it acquires to individuals who operate as franchisees. The Company franchises
its concepts under the names "Goldberg's New York Bagels" and "Sammy's New York
Bagels."

         On December 17, 1996 the Company completed an initial public offering
of 1,100,000 shares of its Common Stock at a price to the public of $3.50 per
share, yielding net proceeds to the Company of $2,752,000. On January 9, 1997
the underwriters of the initial public offering exercised their over-allotment
option by purchasing an additional 165,000 shares at a price of $3.50 per share
yielding net proceeds to the Company of $483,000.

(2)      BASIS OF PRESENTATION

         The consolidated financial statements have been prepared by All
American Food Group, Inc. (the "Company") and are unaudited. The financial
statements have been prepared in accordance with SEC requirements and, therefore
do not necessarily include all information and footnotes required by generally
accepted accounting principles. In the opinion of the Company, all adjustments
(all of which were of a normal recurring nature) necessary to present fairly the
Company's financial position, results of operations and cash flows as of July
31, 1997 and for all periods presented have been made. A description of the
Company's accounting policies and other financial information is included in its
October 31, 1996 audited financial statements filed on Form 10-K. The
consolidated results of operations for the quarter and nine month periods ended
July 31, 1997 are not necessarily indicative of the results expected for the
full year.

                                      F-24




                ALL AMERICAN FOOD GROUP, INC. & AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                                  JULY 31, 1997

(3)      NET LOSS PER COMMON SHARE

         Net loss per common share was determined by dividing net loss, as
adjusted, by the weighted average number of common shares outstanding, as
adjusted. The net loss for each period ended July 31, 1997 was adjusted by the
increase in the carrying amount of redeemable preferred stock. The weighted
average number of common shares outstanding was adjusted by an increase of
430,558 shares for the three and nine months periods ended July 31, 1996. These
additional shares represent the number of shares and options issued within the
twelve months prior to May 3, 1996, when the Company filed a registration
statement for an initial public offering (IPO), that were issued for
consideration per share or at an exercise price per share less than the
anticipated IPO price of $3.50 per share. The treasury stock method was used to
determine the net increase in the number of shares outstanding. No adjustment
for these additional shares has been made in calculating the weighted average
number of common shares outstanding for the three and nine month periods ended
July 31, 1997.

(4)      ACQUISITION

         On March 17, 1997, the Company completed the acquisition of
substantially all of the assets of Bagel Connection, Inc., a private company
consisting of one company-owned and three franchised bagel stores operating
under the name Bagel Connection. The purchase price was 25,000 shares of Common
Stock and the assumption of approximately $379,000 of debt and was treated as a
purchase for accounting purposes.

(5)      CONVERTIBLE DEBENTURES

         During July 1997 the Company sold $900,000 of Convertible Debentures.
The debentures are due in July 2000, bear interest at the rate of 5% and are
payable at the Company's option in cash or common stock. The debentures are
convertible into shares of the Company's common stock at a price which is the
lesser of a 15% discount of the five day average closing price of the Company's
common stock prior to the date of funding or a 30% discount of the five day
average closing price of the Company's common stock prior to the date of
conversion. The discount based on the value of the common stock into which it is
converted, has been computed as of the funding dates and charged to paid in
capital and is being amortized using the interest method over the 41 day periods
which represents the first dates the debentures are convertible. The offering
was made to "non-U.S. persons" as defined in Regulation S. The sale of these
debentures has resulted in a non-cash charge of $109,825 for the three and nine
months ended July 31, 1997. The charge equals the discount that would be
incurred if the debentures were converted on the date they were funded.

                                      F-25





                ALL AMERICAN FOOD GROUP, INC. & AND SUBSIDIARIES
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (Continued)
                                  JULY 31, 1997

(6)      ISSUANCE OF COMMON STOCK

         During the three months ended July 31, 1997 the Company entered into a
series of consulting contracts relating to investment banking services,
financial public relations and franchisee advertising in payment of which the
Company issued a total of 500,000 shares of common stock pursuant to a
Registration Statement on Form S-8.

(7)      SUBSEQUENT EVENTS

(a) Conversion of Convertible Debenture - On August 25, 1997 convertible
debentures in the amount of $250,000 were converted into 322,322 shares of
common stock.

(b) In August 1997 the Company issued 400,000 shares in accordance with two
consulting plans providing services in the design and implementation of the
Company's bagel production and distribution facility services in respect of the
identification and evaluation of potential acquisition candidates. These shares
of common stock were issued pursuant to a Registration Statement on Form S-8.

(c) On September 16, 1997, the Company completed a private placement of an issue
of 6% Convertible Debentures in the total amount of $2,600,000, payable in two
tranches. The first tranche of $1,300,000 was paid on September 16, 1997. The
terms of the Convertible Debentures provide for an annual interest rate of 6%
payable quarterly, provide for conversion into shares of common stock at the
option of the holder at the price of $2.19 per share, and include an obligation
on the part of the Company to file a Form SB-2 Registration Statement for the
shares underlying the Convertible Debentures. The effectiveness of this
Registration Statement is a prerequisite before the funding of the second
tranche of $1,300,000.

(6)      ACQUISITION

         On September 23, 1997, the Company acquired a six store retail bagel
chain located in St. Petersburg, Florida, four of which will be Company-owned
and the balance are intended to be franchised units. The purchase price
consisted of the issuance of 479,800 shares of restricted common stock and
$200,000 of cash.

                                      F-26



================================================================================

         No dealer, salesman or any other person has been authorized to give any
information or to make any representations other than those contained in this
Prospectus, and, if given or made, such information or representations must not
be relied upon as having been authorized by the Company. This Prospectus does
not constitute an offer to sell or a solicitation of an offer to buy, by any
person in any jurisdiction in which it is unlawful for such person to make such
offer or solicitation. Neither the delivery of this Prospectus nor any offer,
solicitation or sale made hereunder shall, under any circumstances create any
implication that the information herein is correct as of any time subsequent to
the date of the Prospectus.

                                 ---------------

                                TABLE OF CONTENTS

                                                          Page
                                                          ----
                  Prospectus Summary................         5
                  The Offering......................         6
                  Current Financing.................         7
                  Summary of Financial Data.........         7
                  Risk Factors......................         9
                  Common Stock......................        15
                  Registration Rights...............        15
                  Use of Proceeds from Sale of 
                    Debentures......................        16
                  Selling Securityholders and Plan
                    of Distribution.................        16
                  Capitalization....................        17
                  Dividend Policy...................        18
                  Selected Financial Data...........        19
                  Management's Discussion and 
                    Analysis or Plan of Operation...        20
                  Business..........................        24
                  Management........................        40
                  Certain Transactions..............        45
                  Principal Shareholders............        45
                  Description of Securities.........        47
                  Shares Eligible for Future Sale...        49
                  Legal Matters.....................        50
                  Experts...........................        50
                  Additional Information............        50
                  Index to Financial Statements.....       F-1

                                 ---------------

         Until _____________, 1998 (25 days after the date of this Prospectus),
all dealers effecting transactions in the registered securities, whether or not
participating in this distribution, may be required to deliver a Prospectus.
This is in addition to the obligations of dealers to deliver a Prospectus when
acting as underwriters and with respect to their unsold allotments or
subscriptions.



                          ALL AMERICAN FOOD GROUP, INC.

                                    PART II.
                     INFORMATION NOT REQUIRED IN PROSPECTUS

         Item 24. Indemnification of Directors and Officers.

         Section 14A:3-5 of the New Jersey Business Corporation Act (the
"NJBCA") gives the Company power to indemnify each of its directors and officers
against expenses and liabilities in connection with any proceedings involving
him by reason of his being or having been a director or officer if (a) he acted
in good faith and in a manner he reasonably believed to be in, or not opposed
to, the best interests of the Company and (b) with respect to any criminal
proceeding, he had no reasonable cause to believe his conduct was unlawful.
However, in a proceeding by or in the right of the Company, there shall be no
indemnification in respect of any liabilities or expenses if the officer or
director shall have been adjudged liable to the Company unless the court in such
proceeding determines he is entitled to indemnification for such liabilities
and/or expenses. Furthermore, no indemnification shall be made to or on behalf
of a director or officer if a judgment or other final adjudication adverse to
such director or officer establishes that his acts or omissions (a) were in
breach of his duty of loyalty to the Company and its stockholders, (b) were not
in good faith or involved a knowing violation of law or (c) resulted in receipt
by the director or officer of an improper personal benefit. The NJBCA defines an
act or omission in breach of a person's duty of loyalty as an act or omission
which that person knows or believes to be contrary to the best interests of the
Company or its stockholders in connection with a matter in which he has a
material conflict of interest. If a director or officer is successful in a
proceeding, the statute mandates that the Company indemnify him against
expenses.

         The Company's Restated Certificate of Incorporation, as permitted by
New Jersey law, eliminates the personal liability of the directors and officers
to the Company or its shareholders for monetary damages for breaches of such
director's or officer's duty of care or other duties as a director or officer;
except liabilities for any breach of duty based upon an act or omission (a) in
breach of such person's duty of loyalty to the corporation or its shareholders,
(b) not in good faith or involving a knowing violation of law or (c) resulting
in receipt by such person of an improper personal benefit. This limitation on
liability could have the effect of limiting directors' and officers' liability
for violations of the federal securities laws. In addition, the Company's
Restated Certificate of Incorporation and Restated By-Laws provide broad
indemnification rights to directors and officers so long as the director or
officer acted in a manner believed in good faith to be in or not opposed to the
best interest of the Company and with respect to criminal proceedings if the
director had no reasonable cause to believe his or her conduct was unlawful. The
Company believes that the protection provided by these provisions will help the
Company attract and retain qualified individuals to service as officers and
directors. These provisions would provide indemnification for liabilities
arising under the federal securities laws to the extent that such
indemnification is found to be enforceable under, and to be in accordance with,
applicable law and generally will limit the remedies available to a shareholder

who is dissatisfied with a Board decision protected by these provisions, and
such shareholder's only remedy may be to bring a suit to prevent the Board's
action.

Item 25.  Other Expenses of Issuance and Distribution.

         The following expenses will be incurred in connection with the proposed
offering hereunder. All of such expenses will be borne by the Company. With the
exception of the registration and listing fees, all amounts shown are estimates:

                                      II-1


          SEC registration fees........................      $ 1,917.34
          NASD listing fee.............................        7,500.00
          Printing.....................................       20,000.00
          Legal fees and expenses......................       20,000.00
          Accounting fees and expenses.................        7,500.00
          Miscellaneous................................        3,082.66
                                                             ----------
          Total........................................      $60,000.00
                                                             ==========

Item 26.  Recent Sales of Unregistered Securities.

The following sets forth certain information regarding sales of, and other
transactions with respect to, securities of the Company issued within the past
three years, which sales and other transactions were not registered pursuant to
the Securities Act of 1933, as amended (the "Securities Act"). All of such sales
and transactions were exempt from the registration requirements of the
Securities Act pursuant to Section 4(2) thereof or as otherwise indicated
herein.

         In September 1994 and October 1995, the Company issued 120,000 and
70,000 shares, respectively, of Series A Partially Redeemable Convertible
Preferred Stock to Howard Goldberg in connection with the Company's acquisition
of the assets of the Goldberg Companies and as part of the reconciliation of all
outstanding indebtedness and other obligations incurred in connection therewith.

         In September 1994, as part of the consideration for the acquisition of
four corporations conducting business as "Sammy's New York Bagels," the Company
issued an aggregate of 180,000 shares of Series B Redeemable Convertible
Preferred Stock to the shareholders of the acquired corporations. Each share of
Preferred Stock currently is convertible into one share of Common Stock.

         Effective February 1, 1995, the Company issued 825,000 shares of Series
C Convertible Preferred Stock to Blue Chip in exchange for 412,500 shares of
Common Stock held by Blue Chip. During the nine months ended October 31, 1995,
Blue Chip purchased 425,000 shares of Series C Convertible Preferred Stock at a
price of $1.00 per share. During the three-month period ended January 31, 1996,
Blue Chip purchased an additional 50,000 shares of Series C Convertible
Preferred Stock at the price of $1.00 per share.

         In April 1995, Andrew Thorburn, the President of the Company purchased
70,000 shares of Series C Preferred Stock at a price of $1.00 per share.

         On August 4 and December 4, 1995, the Company sold 21,500 and 25,000
shares, respectively, of Series C Preferred Stock to an unaffiliated investor at
a price of $1.00 per share.

         On October 31, 1995, the Company issued 2,500 shares of Common Stock to
an employee in lieu of compensation in the amount of $1,750.

         December 4, 1995, the Company sold 25,000 shares of Series C Preferred
Stock to an unaffiliated investor at a price of $1.00 per share.

         Between January 24, 1996 and April 29, 1996, the Company sold an
aggregate of 886,951 shares of Common Stock in two separate private placements
at a purchase price of either $2.00 or $4.00 per share. In connection with the
private placements, the Company has received $2,414,000 (net of expenses of
$48,000) including cash and other consideration valued at $410,000 which was
accepted in the form of two retail bagel stores in the final stages of
construction.

         Pursuant to an agreement to which the Company and the principal
shareholders of the corporation (the "Bleecker Corporation") that owned the
Goldberg's store on Bleecker Street in New York, New York were parties, and an
agreement between the Company and the corporation (the "Nanuet Corporation")
that owned the Goldberg's store in Nanuet, New York, the Company initially
agreed to issue a total of 60,000 shares of its Common Stock to such principal
shareholders of the Bleecker Corporation and a total of

                                      II-2



42,501 shares of its Common Stock to the Nanuet Corporation. At the request of
these holders, stock certificates representing an aggregate of 102,501 shares
were issued to the shareholders in the Bleecker Corporation and/or the Nanuet
Corporation.

         In April 1997, the Company issued 10,000 shares of common stock to
Terry Schiffern in exchange for certain office furniture.

         In April 1997, the Company issued 12,500 shares of common stock to Gary
Lengel and 12,500 shares of common stock to Jack Lengel in connection with the
Company's purchase of the Connecticut-based retail bagel store chain known as
The Bagel Connection.

         In July-August 1997 the Company sold $950,000 of convertible debentures
to "non-U.S. persons" as defined in Regulation S. The debentures are due in July
2000, bear interest at the rate of 5% and are payable at the Company's option in
cash or common stock. The debentures were convertible into shares of the
Company's common stock at a price which is the lesser of a 15% discount of the
five day average closing price of the Company's common stock prior to the date
of funding or a 30% discount of the five day average closing price of the
Company's common stock prior to the date of conversion.


         In September, 1997, the Company completed a private placement of an
issue of 6% Convertible Debentures in the total amount of $2,600,000, payable in
two tranches. The first tranche of $1,300,000 was paid on September 16, 1997.
The terms of the Convertible Debentures provide for an annual interest rate of
6% payable quarterly, provide for conversion into shares of common stock at the
option of the holder at the price of $2.19 per share, and include an obligation
on the part of the Company to file a Form SB-2 Registration Statement for the
shares underlying the Convertible Debentures. The effectiveness of this
Registration Statement is a prerequisite before the funding of the second
tranche of $1,300,000.

         In September 1997, the Company issued 191,823 shares of common stock to
Kurt Cuccaro and Mary Cuccaro, as tenants by the entireties, 239,900 shares of
its common stock to Kurt Cuccaro individually, and 48,077 shares of its common
stock to Cindy Richmond in connection with the Company's acquisition of the
Tampa, Florida-based retail bagel store chain known as St. Pete's Bagels.

         Item 27. Exhibits.

         The following exhibits are filed as part of this Registration
Statement:

         3.1 Second Restated Certificate of Incorporation of the Company
(incorporated herein by reference to Exhibit 3.3 of the Company's Registration
Statement on Form SB-2 (File No. 333-4490), as amended (the "Registration
Statement")).

         3.2 Certificate of Designations for Series A, B & C Preferred Stock
(incorporated herein by reference to Exhibit 3.2 of the Registration Statement).

         3.3 Second Amended and Restated By-Laws of the Company (incorporated
herein by reference to Exhibit 3.3 of the Company's Annual Report on Form 10-KSB
for the fiscal year ended October 31, 1996 (the "Form 10-KSB Report").

         4.1 Form of Specimen of Common Stock Certificate (incorporated herein
by reference to Exhibit 4.1 of the Registration Statement).

         4.2 Form of Specimen of Preferred Stock Certificate(incorporated herein
by reference to Exhibit 4.1 of the Registration Statement).

         4.3 Form of Underwriter's Warrant Agreement (incorporated herein by
reference to Exhibit 4.2 of the Registration Statement).

        *4.4 Form of 6% Debenture (see Annex I to Item 10.12).

        *4.5 Form of Warrant to South Seas Import-Export Corp. (see Annex VI to
Item 10.12).

        *4.6 Warrant Certificate issued to Trautman, Kramer & Company, Inc.
dated September 19, 1997.

        *4.7 Warrant Certificate issued to Trautman, Kramer & Company, Inc. 
dated September 19, 1997.

        *5.1 Opinion of Counsel re: legality of securities being registered.

         10.1 Form of Goldberg's Franchise Agreement (incorporated herein by
reference to Exhibit 10.1 of the Registration Statement).

         10.2 Form of Sammy's Franchise Agreement (incorporated herein by

reference to Exhibit 10.2

                                      II-3



of the Registration Statement).

         10.3 Agreement dated January 12, 1993 with Kof-K Kosher Supervision
(incorporated herein by reference to Exhibit 10.3 of the Registration
Statement).

         10.4 All American Food Group, Inc. Amended and Restated Omnibus Stock
Plan (incorporated herein by reference to Exhibit 10.4 of the Registration
Statement).

         10.5 Market Development Agreement covering the State of Arizona
(incorporated herein by reference to Exhibit 10.5 of the Registration
Statement).

         10.6 Market Development Agreement covering the State of Ohio
(incorporated herein by reference to Exhibit 10.6 of the Registration
Statement).

         10.7 Market Development Agreement, as amended, covering portions of the
State of New York (incorporated herein by reference to Exhibit 10.7 of the
Registration Statement).

         10.8 Form of Market Development Agreement (incorporated herein by
reference to Exhibit 10.8 of the Registration Statement).

         10.9 Modification and Settlement Agreement between the Company and
Howard Goldberg (incorporated herein by reference to Exhibit 10.9 of the
Registration Statement).

         10.10 Form of Development Agreement (incorporated herein by reference
to Exhibit 10.10 of the Company's Form 10-KSB Report).

         10.11 Abstract of lease entered into by the Company in December 1996
(incorporated herein by reference to Exhibit 10.11 of the Company's Form 10-KSB
Report).

        *10.12 Securities Purchase Agreement, dated September 16, 1997, between
the Registrant and South Seas Import-Export Corp.

         10.13 Agreement and Plan of Merger, dated September 19, 1997, between
All American Food Group, Inc,. St. Pete Bagels Acquisition Corp., Sam & Son,
Inc., Bagel Man, Inc. and St. Pete Bagel Co., Inc. (incorporated herein by
reference to Exhibit 2.1 of the Company's Current Report on Form 8-K dated
October 7, 1997).

        *11 Earnings per Share Calculation.

        *21.1 Subsidiaries of the Company.


        *23.1 Consent of DelSanto & DeFreitas.

        *23.2 Consent of Counsel (included in their opinion filed as Exhibit
5.1).

        *27.1 Financial Data Schedule.

- ----------
* Filed herewith.

Item 28.  Undertakings.

         The undersigned registrant hereby undertakes:

                  (1) To file, during any period in which it offers or sales
         securities, a post-effective amendment to this Registration Statement
         to;

                           (i) Include any prospectus required by Section
                  10(a)(3) of the Securities Act of 1933, as amended (the
                  "Act");

                           (ii) Reflect in the prospectus any facts or events
                  which, individually or together, represent a fundamental
                  change in the information in the Registration Statement;

                           (iii) Include any additional or changed material
                  information on the plan of distribution.

                  (2) For determining liability under the Act, to treat each
         post-effective amendment as a new registration statement of the
         securities offered, and the offering of the securities at that time to
         be the

                                      II-4



         initial bona fide offering.

                  (3) To file a post-effective amendment to remove from
         registration any of the securities that remain unsold at the end of the
         offering.

         Insofar as indemnification for liabilities arising under the Act may be
permitted to directors, officers and controlling persons of the registrant
pursuant to the foregoing provisions, or otherwise, the registrant has been
advised that in the opinion of the Securities and Exchange Commission (the
"Commission") such indemnification is against public policy as expressed in the
Act and is, therefore, unenforceable.

         The undersigned registrant hereby undertakes:


                  (1) For determining any liability under the Act, to treat the
         information omitted from the form of prospectus filed as part of this
         Registration Statement in reliance upon Rule 430A and contained in the
         form of prospectus filed by the registrant under Rule 424(b)(1), or
         (4), or 497(h) under the Act as part of this Registration Statement as
         of the time the Commission declared it effective.

                  (2) For determining any liability under the Act, to treat each
         post-effective amendment that contains a form of prospectus as a new
         registration statement for the securities offered in the registration
         statement, and the offering of the securities at that time as the
         initial bona fide offering of those securities.

                                      II-5



                                   SIGNATURES

         Pursuant to the requirements of the Securities Act of 1933, the Company
certifies that it has reasonable grounds to believe that it meets all the
requirements for filing on Form SB-2 and has duly caused this registration 
statement to be signed on its behalf by the undersigned, thereunto duly
authorized in Fairfield, New Jersey, on this 12th day of November, 1997.

                              ALL AMERICAN FOOD GROUP, INC.

                              By: /s/ Andrew Thorburn
                                 -----------------------------------------------
                                                 Andrew Thorburn
                                        Chairman and Chief Executive Officer
                                            (Principal Executive Officer)

         Pursuant to the requirements of the Securities Act of 1933, as amended,
this registration statement has been signed by the following persons in the
capacities and on the dates indicated.

        Signature                      Title                       Date
        ---------                      -----                       ----

   /s/ ANDREW THORBURN           Chairman of the Board of    November 12, 1997
- -----------------------------    Directors, and
     Andrew Thorburn             Chief Executive Officer


   /s/ ANTHONY FOSTER            Director, President         November 12, 1997
- -----------------------------
      Anthony Foster

                                                             
   /s/ CHRIS R. DECKER           Director, Executive Vice    November 12, 1997
- -----------------------------    President and Chief
    Chris R. Decker              Financial Officer
                                 (Principal Financial and
                                 Accounting Officer)
                                                             
   /s/ JOHN CHITVANNI            Director                    November 12, 1997
- -----------------------------
     John Chitvanni

                                      II-6




                     CONSENT OF CERTIFIED PUBLIC ACCOUNTANTS

         We hereby consent to the reference to our firm under the captions  
"Experts" and to the use of our report dated February 7, 1997 relating to the 
consolidated financial statements for the fiscal year ended October 31, 1996 
and the nine month period ended October 31, 1995 on Form SB-2 of All American
Food Group, Inc. and Subsidiaries to be filed with the Securities and Exchange
Commissions on or about November 12, 1997, and the related prospectus contained
therein.

                                            /s/ DELSANTO AND DEFREITAS
                                            ------------------------------------
                                            DelSanto and DeFreitas

Closter, New Jersey
- -------------------
November 12, 1997

                                      II-7