EXHIBIT 10.10 *Omitted and filed separately with the Commission. RETAIL LICENSE WARNER BROS. CONSUMER PRODUCTS #3775-WBLT LICENSE AGREEMENT made MARCH 22, 1994, by and between Warner Bros., division of Time Warner Entertainment, L.P., c/o Warner Bros. Consumer Products, a Time Warner Entertainment Company, 4000 Warner Blvd., Burbank, CA 91522 (hereinafter referred to as "LICENSOR") AND Ace Novelty, Inc., whose address is 13434 Northeast 16th Street, Bellevue, WA 98005 Attn: Saul Gamoran (hereinafter referred to as "LICENSEE"). The Parties hereto agree as follows: 1. DEFINITIONS: As used in the Agreement, the following terms shall have the following respective meanings: (a) "Name and Character": the representations, names and logos, movements, personalities, artwork, photographs and other material in connection with the following "LOONEY TUNES" characters: BUGS BUNNY, SYLVESTER, TWEETY, PEP LE PEW, PORKY PIG, DAFFY DUCK, SYLVESTER JR., ELMER FUDD, YOSEMITE SAM, ROAD RUNNER, WILE COYOTE, SPEEDY GONZALES, WILE COYOTE, MARC ANTONY, TASMANIAN DEVIL, FOGHORN LEGHORN, HENERY HAWK, PEPE LE PEW AND MARVIN THE MARTIAN only. (b) "Licensed Product(s)": i) Plush depictions of Characters ii) *REDACTED iii) *REDACTED iv) *REDACTED v) *REDACTED vi) *REDACTED vii) *REDACTED viii) *REDACTED ix) *REDACTED x) *REDACTED xi) *REDACTED xii) *REDACTED xiii) *REDACTED ixx) *REDACTED xx) *REDACTED xxi) *REDACTED xxii) *REDACTED xxiii)*REDACTED xxiv) *REDACTED It is understood and agreed between the parties that the above mentioned Licensed Products shall be distributed to the Amusement Industry trade only. Sales through any other channel of distribution are specifically excluded from the rights granted to Licensee hereunder. It is further agreed that the Licensed Products are to be awarded as prizes in connection with games of skill and are not to be sold to the general public under any circumstances. *redacted *Omitted and filed separately with the Commission. ** The category of "Bean Bag Chairs" shall be distributed and sold only through the retail channel of distribution on a non-exclusive basis. This Agreement specifically excludes the following articles: Vinyl soft-stuffed balls, vinyl soft-stuffed figures and pillows, bean-filled footballs (hack sacks), caps, plastic mugs & squeeze bottles. * Licensee recognizes that if figural prototype inflatables are submitted, Licensor may elect not to approve for Licensee production at any time during the Term of this Agreement. (c) "Territory": United States (d) "Marketing": June 1, 1994 (e) "Term": January 1, 1994 through *REDACTED (f) "Royalty Rate": Licensee shall pay to Licensor the sum equal to *REDACTED of all net sales by Licensee of the Licensed Product(s) and *REDACTED of Licencee's net sales of the Licensed Product(s)sold to customers F.O.B. to a location in the Territory. (g) "Guaranteed Consideration": The sum of *REDACTED payable as follows: *REDACTED payable simultaneously upon the execution hereof; and *REDACTED payable on or before *REDACTED *REDACTED payable on or before *REDACTED *REDACTED payable on or before *REDACTED *REDACTED payable on or before *REDACTED *REDACTED payable on or before *REDACTED *REDACTED payable on or before *REDACTED *REDACTED payable on or before *REDACTED *REDACTED payable on or before *REDACTED 2. GRANT OF LICENSE. (a) Upon the terms and conditions set forth in this Agreement, Licensor hereby grants to Licensee and Licenseee hereby accepts for the Term of this Agreement, a license to utilize the Name and Character solely on or in connection with the manufacture, distribution and sale of the Licensed Product(s) as specified above for the ultimate retail sale to the public throughout the Territory on an exclusive basis subject to Paragraph 1(b). (b) For purposes of interpretation throughout this Agreement, every application and utilization of each enumerated Name and Character set forth above as to any given Licensed Product set forth above shall be considered as a separate grant, and as a separate Licensed Product. 2 (c) Licensee specifically understands and agrees that no rights are granted herein with respect to the Warner Bros. "shield" logo or trademark, or any other trademark(s), logo(s) or copyrights owned by Licensor other than those specifically set forth above in the Name and Character, it being understood that all rights in and to said properties are reserved exclusively to Licensor for use and/or licensing as it deems appropriate to third party(s) of its choice. (d) Licensee specifically understands and agrees that no rights are granted herein with respect to the Warner Bros. "LOONEY TUNES LOVABLES" infant property, it being understood that all rights in and to said property are reserved exclusively to Licensor for us and/or licensing as it deems appropriate to third party(s) of its choice. (e) Without limiting any other approvals of Licensor as contained herein, no television commercials may be utilized under this License without specific prior written approval of Licensor. 3. CONSIDERATION. (a) The Guaranteed Consideration paid by Licensee as set forth above shall be applied against such royalties as are, or have become, due to Licensor. No part of such Guaranteed Consideration shall be repayable to Licensee. Royalties earned in excess of the Guaranteed Consideration applicable to the Term hereof shall not offset any Guaranteed Consideration required in respect of the succeeding renewal term (if any); likewise, royalties earned in excess of the Guaranteed Consideration applicable to the renewal term shall not offset any Guaranteed Consideration applicable to any prior terms. (b) Royalty Payments: Licensee shall pay to Licensor a sum equal to the Royalty Rate as set forth above all net sales by Licensee of the Licensed Product(s) covered by this Agreement. The term "net sales: herein shall mean the gross invoice price billed customers, less actual quantity discounts and actual returns, but no deductions shall be made for uncollectible accounts and deductions shall be made for actual returns may not exceed 5% of total sales. No costs incurred in the manufacture, sale, distribution, advertisement, or exploitation of the Licensed Prodcut(s) shall be deducted from any royalties payable by Licensee. (c) Royalties shall be payable concurrently with the periodic statements required in paragraph 5 hereof, except to the extent offset by Guaranteed Consideration theretofore remitted. 4. RESERVATION OF RIGHTS; PREMIUMS. (a) Licensor reserves all rights not expressly conveyed to Licensee hereunder, and Licensor may grant licenses to others to use the Name and Character, artwork and textual matter in connection with other products whether similar or identical to the Licensed Product(s) or otherwise. Notwithstanding anyting to the contrary in the foregoing paragraph or elsewhere set forth in this Agreement, Licensor specifically reserves the right without limitation throughout the world to itself use, or license any third party(s) of its choice for the manufacture, distribution and sale of products similar or identical to those licensed herein in Paragraph 1(b) above for sale through any catalogue(s) produced or distributed by or on behalf of Licensor or its affiliated companies, or for 3 sale or distribution in any motion picture theaters, or for sale or distribution in any retail stores operated by or on behalf of Licensor or its affiliated compaies, or for sale or distribution in any theme/amusement parks operated by or on behalf of Licensor and its affiliated companies. In addition, Licensor reserves the right to allow Six Flags Corporation to manufacture (or have manufactured by a third party) products similar or identical to those licensed herin for distribution or sale in theme and/or amusement parks owned or operated by Six Flags Corporation. Further, Licensor reserves the right to use, or license others to use, and/or manufacture products similar or identical to those licensed herein for use as premiums. (b) Licensee agrees that it will not use, or knowingly permit the use of, and will exercise due care that its customers likewise will refrain from the use of, the Licensed Product(s) as a premium, except with the prior written consent of Licensor. Subject to Licensor's prior written approval as aforesaid, Licensee shall pay to Licensor a sum equal to TEN PERCENT (10%) of all premium sales. For purposes of this paragraph, the term "premium" shall be defined as including, but not necessarily limited to, combination sales, free or self-liquidating items offered to the public in conjunction with the sale or promotion of a product or service, including traffic building or continuity visits by the consumer/customer, or any similar scheme or device, the prime intenet of which is to promote, publicize and or sell the products, services or business image of the user of such item. 5. PERIODIC STATEMENTS. (a) Within THIRTY (30) days after the initial shipment of the Licensed Product(s) and promptly on the 15th day of every month thereafter, Licensee shall furnish to Licensor complete and accurate statements certified to be accurate by Licensee, or if a corporation, by an officer of Licensee, showing with respect to all Licensed Product(s) distributed and sold by Licensee during the preceding calendar month the number of units, description of items sold (specifiying the components of the Name and Character utilized and specifiying the nature of the Licensed Product(s), gross sales price and itemized deductions from gross sales price, and net sales price together with any returns make during the preceding calendar month. Such statements shall be furnished to Licensor whether or not any of the Licensed Product(s) have been sold during the calendar months to which such statements refer. Receipt or acceptance by Licensor of any of the statements furnished pursuant to this Agreement or of any sums paid hereunder shall not preclude Licensor from questioning the correctness thereof at any time, and in the event that any inconsistencies or mistakes are discovered in such statements or payments, they shall immediately be rectified and the appropriate payments made by Licensee. Upon demand of Licensor, Licensee shall at it's own expense, but not more than once in any twelve (12) month period, furnish to Licensor a detailed statement by an independent certified accountant showing the number, description of items sold specifying of the Name and Character utilized and nature of Licensed Product(s), gross sales price itemized deductions from gross sales price and net sales price of the Licensed Product(s) covered by this Agreement distributed and/or sold by Licensee up to and including the date upon which Licensor has made such demand. 4 (b) The statements and payments required hereunder shall be delivered to: Warners Bros. Consumer Products Domestic Accounting 4000 Warner Boulevard Tower - 11th Floor Burbank, California 91522 (c) Licensee agrees to provide, in the event of a material default in payment, at Licensor's request: (i) a letter of credit issued in favor of Licensor from a financial institution as approved by Licensor in an amount up to the Guaranteed Consideration; and /or (ii) such other form of security acceptable to Licensor. Licensee agrees to execute all docuemnentation as Licensor may require in connection with perfecting such security interests. (d) Any payments which are made to Licensor hereunder after the due date required therefore, shall bear interest at the then current prime rate (or the minimum rate permissible by law, if less than the current prime rate) from the date such payments are due to the date of payment. Licensor's right hereunder to interest on late payments shall not preclude Licensor from exercising any of its rights or remedies pursuant to this Agreement or otherwise with regard to Licensee's failure to make timely remittances. 6. BOOKS AND RECORDS. (a) Licensee shall keep, maintain and preserve (in Licensee's principal place of business) for at least two (2) years following termination or expiration of the term of this Agreement or any renewal(s) hereof, complete and accurate records of accounts including, without limitation, invoices, correspondence, banking and financial and other records pertaining to the various items required to be submitted by Licensee. Such records and accounts shall be available for inspeciton and audit at any time or times during or after the term of this Agreement or any renewal(s) hereof during reasonable business hours and upon reasonable notice by Licensor or its nominees. Licensee agrees not to cause or permit any interference with Licensor or nominees of Licensor in the performance of their duties. During such inspections and audits, Licensor shall have the right to take extracts and/or make copies of Licensee's records as it deems necessary. (b) The exercise by Licensor in whole or in part, at any time or the right to audit records and accounts or of any other right herein granted, or the acceptance by Licensor of any statement or statements or the receipt and/or deposit by Licensor, of any payment tendered on or on behalf of Licensee shall be without prejudice to any rights or remedies of Licensor and such acceptance, receipt and/or deposity shall not preclude or prevent Licensor from thereafter disputing the accuracy of any such statements or payment, (c) If pursuant to its rights hereunder Licensor causes an audit and inspection to be instituted when thereafter discloses a deficiency between the amount found to be due to Licensor and the amount actually received or credited to Licensor, then Licensee shall be responsible for payment of the deficiency, together with interest thereon at the then current prime rate from the date such amount became due until the date of payment, and, if the 5 deficiency is more than 5%, then Licensee shall pay the reasonable costs and expenses of such audit and inspection. 7. INDEMNIFICATION. (a) During the Term, and continuing after the expiration or termination of this Agreement, Licensor shall idemnify Licensee and shall hold it harmless from any loss, liability, damage, cost or expense arising out of any claims or suits which may be brought or made against Licensee by reason of the breach by Licensor of the warranties or representaions set forth in paragraph 12 hereof, provided that Licensee shall give prompt written notice, and full cooperation and assistance to Licensor relative to any such claim or suit and provided, further, that Licensor shall have the option to undertake and conduct the defense of any suit so brought. Licensee shall not, however, be entitled to recover for lost profits. Licensee shall cooperate fully in all respects with Licensor in the conduct and defense of said suit and/or proceedings related thereto. (b) During the Term, and continuing after the expiration or termination of this Agreement, Licensee shall indemnify Licensor and shall hold it harmless from any loss, liability, damage, cost or expense arising out of any claims or suits which may be brought or made against Licensor by reason of: (i) any branch of Licensee's covenants and undertakings hereunder, including those set forth in paragraph 13 hereof; (ii) any unauthorized use of the Name and Character; (iii) any unauthorized use of any trademark, copyright, design, patent, process, method or device, except for those uses of the Name and Character that are specifically approved by Licensor pursuant to the terms of this Agreement; (iv) Licensee's non-compliance with any applicable federal, state or local laws or with any other applicable regulations; and (v) any alleged defects and/or inherent dangers (whether obvious or hidden) in the Licensed Product(s) or the use thereof. (c) With regard to 7(b) above, Licensee agrees to obtain, at its own expense, product liability insurance providing adequate protection for Licensor and Licensee against any such claims or suits in amounts no less than three million dollars ($3,000,000) per occurrence, combined single limits. Simultaneously with the execution of this Agreement, Licensee undertakes to submit to Licensor a fully paid policy or certificate of insurance naming Licensor as an additional insured party and, requiring that the insurer shall not terminate or materially modify such without written notice to Licensor at least twenty (20) days in advance thereof. 8. ARTWORK; COPYRIGHT AND TRADEMARK NOTICES. (a) The Name and Character shall be displayed or used only in such form and in such manner as has been specifically approved in writing by Licensor in advance and Licensee undertakes to assure usage of the Trademark(s) and Character(s) solely as approved hereunder. Licensee further agrees and acknowledges that any and all artwork authorized for use hereunder by Licensor in connection with the Licensed Product(s) or which otherwise features or includes the Name and Character shall be owned in its entirety exclusively by Licensor. Licensor reserves for itself or its designees all rights to sue any and all artwork created, utilized and/or approved hereunder without limitation. 6 (b) Licenses acknowledges that, as between Licensor and License, that Name and character and all copyrights, trademarks and other proprietary rights in and to the name and Character are owned exclusively by Licensor. Licensee acknowledges that Licensor shall have the right to terminate this Agreement in the event Licensee asserts any rights (other than those granted pursuant to the Agreement) in or to the Name and Character. Licensee further agrees and acknowledges that Licensor shall own the copyright and other proprietary rights in any and all artwork authorized for use hereunder that incorporates the Name and Character. At the request of Licensor, Licensee shall execute such form(s) of assignment of copyright in any amendments or derivative works based in whole or part on the Name and Character as Licensor may reasonably request. If any third party makes or has made any contribution to the creation of artwork authorized for use hereunder, Licensee agrees to obtain from such party a full assignment of rights so that the foregoing assignment by Licensee shall vest full rights in Licensor. (c) Licensee shall, within thirty (30) days of receiving an invoice, pay Licensor for artwork executed by Licensor (or by third parties under contract to Licenser) for use in the development of the Licensed Product(s) and any related packaging, display and promotional materials at Licensor's prevailing commercial art rates. The foregoing shall include any artwork that, in Licensor'opinion, is necessary to modify artwork initially prepared by Licensee and submitted for approval. Estimates of artwork charges are available upon request. (d) Licensee shall cause to be imprinted, irremovably and legibly on each Licensed Product(s) manufactured, distributed or sold under this Agreement, and all advertising, promotional packaging and wrapping material wherein the Name and Character appears, the following as directed by Licensor: (i) The appropriate Copyright Notices, as directed and in each instance specified by Licensor, including an encircled c, the Name of Licensor, year date of first publication of the art and/or textual material generally in the following form: LOONET TUNES, names, characters and all related indicia are trademarks of Warner Bros. C 199-. The year data shall be as instructed by Licensor. (ii) The appropriate Trademark, Notices with respect to the Trademark(s) and Character(s) (and: any component thereof) as specified in each instance by Licensor, including the initials "TM", or the letter "R" encircled or "*"(asterisk), and/ or any such legend(s) as may be required by Licensor, including but not limited to a legend that the Name and Character (and any component thereof) are trademarks of Licensor used under license by Licensee. (e) In no event shall Licensee use, in respect to the Licensed Product(s) and/or in relation to any advertising, promotional, packaging or wrapping material, any copyright or trademark notices which shall conflict with, be confusing with, or negate, any notices required hereunder by Licensor in respect to the Name and Character. 7 (f) Licensee agrees to deliver to Licensor free of cost twelve(12) of each of the Licensed Product(s) together with their packaging and wrapping material for trademark registration purposes in compliance with applicable laws, simultaneously upon distribution to the public. Any copyrights or trademarks with respect to the Licensed Product(s) shall be procured by and for the benefit of Licensor and at Licensor's expense. Licensee further agrees to provide Licensor with the date of the first use of the Licensed Product(s) in intrastate commerce. (g) Licensee shall assist Licensor, at Licensor's expense, in the procurement, protection, and maintenance of Licensor's rights to the Name and Character. Licensor may, in its sole discretion, commence or prosecute and effect the disposition of any claims or suits relative to the imitation, infringement and/or unauthorized use of the Name and Character either in its own name, or in the name of Licensee, or join as a party in the prosecution of such claims or suits. Licensee agrees to cooperate fully with Licensor in connection with any such claims or suits and undertakes to furnish full assistance to Licensor in the conduct of all proceedings in regard thereto. Licensee shall promptly notify Licensor in writing of any infringements or imitations or unauthorized uses by others or the Name and Character, on or in relation to products identical to similar to or related to the Licensed Product(s). Licensor shall in its sole discretion have the right to settle or effect compromises in respect thereof. Licensee shall not institute any suit or take any action on account of such infringements, imitations or unauthorized uses. 9. APPROVALS AND QUALITY CONTROLS. (a) Licensee agrees to comply and maintain compliance with the quality standards and specifications of Licensor in respect to all usage of the Name and Character on or in relation to the licensed Product(s) throughout the Term of this Agreement and any renewals or extensions thereof. Licensee agrees to furnish to Licensor free of cost for its written approval as to quality and style, samples of each of the Licensed Product(s), together with their packaging, hangtags, wrapping material, as follows in the successive stages indicated (a) rough sketches/layout concepts; (b) finished artwork or final proofs; (C) preproduction samples or strike-offs; (d) finished products, including packaged samples. (b) No Licensed Product(s) and no material whatever utilizing the Name and Character shall be manufactured, sold, distributed or promoted by Licensee without prior written approval. Licensee may, subject to Licensor's prior written approval, use textual and/or pictorial matter pertaining to the name and Character on such promotional, display and advertising material as may, in its reasonable judgment, promote the sale of the Licensed Product(s). All advertising and promotional material relating to the Licensed Product(s) must be submitted to the Licensor for its written approval at the following stages appropriate to the medium used. (a) rough concepts (b) layout, storyboard, script; and (C) finished materials. (c) Approval or disapproval shall lie in Licensor's sole discretion. Any Licensed Product(s) not so approved in writing shall be deemed unlicensed and shall not be manufactured or sold. If any unapproved Licensed Product(s) are being sold, Licensor may, together with 8 other remedies available to it including, but not limited to, immediate termination of this Agreement, require such Licensed Product(s) to be immediately withdrawn from the market and to be destroyed, such destruction to be attested to in a certificate signed by an officer of Licensee. (d) Any modification of a Licensed Product must be submitted in advance for Licensor's written approval as if it were a new Licensed Product. Approval of a Licensed Product which uses particular artwork does not imply approval of such artwork for use with a different Licensed Product. (e) licensed Product(s) must conform in all material respects to the final production samples approved by Licensor. If in Licensor's reasonable judgment, the quality of a Licensed Product originally approved has deteriorated in later production runs, or if a Licensed product has otherwise been altered, Licensor may, in addition to other remedies available to it, require that such Licensed Product be immediately withdrawn from the market. (f) licensee shall permit Licensor, upon reasonable notice, to impact Licensee's manufacturing operations and testing records (including those operations and records of any supplier or manufacturer approved pursuant to Paragraph 10 below) with respect to the Licensed Product(s). (g) If any changes or modifications are required to be made to any material submitted to Licensor for its written approval in order to ensure compliance with Licensor's specifications or standards of quality, licensee agrees promptly to make such changes of modifications . Subsequent to final approval , no fewer than twenty-four (24) production samples of Licensed Product(s) will be sent to Licensor, to ensure quality control simultaneously upon distribution to the public. In addition, Licensor shall have the right to purchase any and all licensed Product(s) in any quantity at the price Licensee charges its customer at the maximum discount price. (h) To avoid confusion of the public, licensee agrees not to associate other characters or licensed properties with the Name and Character on the Licensed Product(s) or in any packaging, promotional or display materials unless Licensee receives Licensor's prior written approval. Furthermore, Licensee agrees not to use the Name and Character (or any component thereof) on any business sign, business cards, stationery or forms, nor to use the Name and Character as part of the name of Licensee's business or any division thereof. (i) Licensee shall use its best efforts to notify its customers of the requirement that Licensor has the right to approve all promotional, display and advertising material pursuant to this Agreement. (j) It is understood and agreed that any animation used in electronic media, including but not limited to animation for television commercials and character voices for radio commercials, shall be produced by Warner Bros. Animation pursuant to a separate agreement between Licensee and Warner Bros. Animation, subject to Warner Bros. Animation customary rates. Any payment made to Warner Bros. Animation for such animation shall be in addition to and shall not offset the consideration set forth in paragraph 3. 9 10. DISTRIBUTION; SUB-LICENSEE MANUFACTURE (a) Licensee shall sell the Licensed Product(s) either to jobbers, wholesalers, distributors or retailers for sale or resale and distribution directly to the public. If licensee sells or distributes the Licensed Product(s) at a special price, directly or indirectly, to itself, including without limitation, any subsidiary of Licensee or to any other person, firm, or corporation affiliated with Licensee or its officers, directors or major stockholders, for ultimate sale to unrelated third parties, Licensee shall pay royalties with respect to such sales or distribution, based upon the price generally charged the trade by Licensee. (b) Licensee shall not be entitled to sub-license and of its rights under this Agreement. In the event licensee is not the manufacturer of the Licensed Product(s), Licensee shall be, subject to the prior written approval of Licensor (which approval shall not be unreasonably withheld), be entitled to utilize a third party manufacturer in connection with the manufacture and production of the Licensed Product(s) provided that such manufacturer shall execute a letter in the form of Exhibit 1 attached hereto and by this reference made a part hereof. In such event, Licensee shall remain primarily obligated under all of the provisions of this agreement. In no event shall any such sub-license agreement include the right to grant any further sublicenses. 11. GOOD WILL. Licensee recognizes the great value of the publicity and good will associated with the Name and Character and, acknowledges (I) such goodwill is exclusively that of the Licensor and (ii) that the Name and Character have acquired a secondary meaning as Licensor's trademarks and/or identifications in the mind of the purchasing public. Licensee further recognizes and acknowledges that a breach by licensee of any of its covenants, agreements or undertakings hereunder will cause Licensor irreparable damage, which cannot be readily remedied in damages in an action at law, and may, in addition thereto, constitute an infringement of Licensor's copyrights, trademarks and other proprietary rights in, and to the Name and Character, thereby entitling Licensor to seek equitable remedies and costs. 12. LICENSOR'S WARRANTIES AND REPRESENTATIONS. Licensor represents and warrants to Licensee that: (a) It has, and will have throughout the term of this Agreement, the right to license the Name and Character to Licensee in accordance with the terms and provisions of this Agreement, and, (b) The making of this Agreement by Licensor does not violate any agreements, rights or obligations existing between Licensor and any other person, firm or corporation. 13. SPECIFIC UNDERTAKINGS OF LICENSEE. During the Term and thereafter, Licensee agrees that: (a) It will not attack the title of Licensor or its Grantors in and to the Name and Character or any copyright or trademark pertaining thereto, nor will it attack the validity of the license granted hereunder: 10 (b) It will not harm, misuse or bring into disrepute the Name and Character, but on the contrary, will maintain the value and reputation thereof to the best of its ability; (c) It will manufacture, sell, promote and distribute the Licensed Product(s) in an ethical manner and in accordance with the terms and intent of this Agreement, and in compliance with all applicable government regulations and industry standards; (d) It will not create any expenses chargeable to Licensor without the prior written approval of Licensor; (e) It will protect to the best of its ability its right to manufacture, sell, promote, and distribute the Licensed Product(s) hereunder; (f) It will at all times comply with all government laws and regulations, including but not limited to product safety, food, health, drug, cosmetic, sanitary or other similar laws, and all voluntary industry standards relating or pertaining to the manufacture, sale, advertising or use of the Licensed Product(s), and shall maintain its appropriate customary high quality standards. It shall comply with any regulatory agencies which shall have jurisdiction over the Licensed Product(s) and shall procure and maintain in force any and all permissions, certifications and/or other authorizations from governmental and/or other official authorities that may be required in relation thereto. Each Licensed Product and component thereof distributed hereunder shall comply with all applicable laws, regulations and voluntary industry standards. Licensee shall follow reasonable and proper procedures for testing that all Licensed Product(s) comply with such laws, regulations and standards. Upon reasonable notice, Licensee shall permit Licensor or its designees to inspect testing records and procedures with respect to the Licensed product(s) for compliance. Licensed Product(s) that do not comply with all applicable laws, regulations and standards shall automatically be deemed unapproved; (g) It shall, upon Licensor's request, provide credit information to Licensor including, but not limited to, fiscal year-end financial statements (profit-and-loss statement and balance sheet) and operating statements. (h) It will provide Licensor with the date(s) of first use of the Licensed Product(s) in interstate and intrastate commerce, where appropriate; and (i) It will pursuant to Licensor's instructions, duly take any and all necessary steps to secure execution of all necessary documentation for the recordation of itself as user of the Name and Character in any jurisdiction where this is required or where Licensor reasonably requests that such recordation shall be effected. Licensee further agrees that it will at its own expense cooperate with Licensor in cancellation of any such recordation at the expiration of this Agreement or upon termination of Licensee's right to use the Name and Character. Licensee hereby appoints Licensor its Attorney-in-fact for such purpose. 14. TERMINATION BY LICENSOR. (a) Licensor shall have the right to terminate this Agreement without prejudice to any rights which it may have in the premises, whether pursuant to the provisions of this 11 Agreement, in law, or in equity, or otherwise, upon the occurrence of any one or more of the following events (herein called "defaults"): (i) If Licensee defaults in the performance of any of its obligations provided for in this Agreement; or (ii) Licensee shall have failed to deliver to Licensor or to maintain in full force and effect the insurance referred to in subparagraph 7(c) hereof; or (iii) If Licensee shall fail to make any payments due hereunder on the date due; or (iv) If Licensee shall fail to deliver any of the statements hereinabove referred to or to give access to the premises and/or license records pursuant to the provisions hereof to Licensor's authorized representatives for the purposes permitted hereunder; or (v) If Licensee shall fail to comply with any laws, regulations or voluntary industry standards as provided in Paragraph 13(f) or if any governmental agency or other body, office or official vested with appropriate authority finds that the Licensed Product(s) are harmful or defective in any way, manner or form, or are being manufactured, sold or distributed in contravention of applicable laws, regulations or standards, or in a manner likely to cause harm; or (vi) If Licensee shall be unable to pay its debts when due, or shall make any assignment for the benefit of creditors, or shall file any petition under the bankruptcy or insolvency laws of any jurisdiction, country or place, or shall have or suffer a receiver or trustee to be appointed for its business or property, or be adjudicated a bankrupt or an insolvent; or (vii) In the event that Licensee does not commence in good faith to manufacture, distribute and sell each Licensed Product(s) and utilize each Character set forth in the Name and Character within the Territory on or before the Marketing Date and thereafter fails to diligently and continuously manufacture, distribute and sell each of the Licensed Products and utilize each Character within the Territory. Such default and Licensor's resultant right of termination (or recapture) shall only apply to the specific Character(s) and/or the specific Licensed Product(s), which or wherein Licensee fails to meet said Marketing Date requirement; or (viii) If Licensee shall manufacture, sell or distribute, whichever first occurs, any of the Licensed Products(s) without the prior written approval of Licensor as provided in paragraph 9 hereof; or (ix) If Licensee undergoes a substantial change of management; or (x) If a manufacturer approved pursuant to subparagraph 10(b) hereof shall engage in conduct, which conduct if engaged in by Licensee would entitle Licensor to terminate this Agreement; or 12 (xi) If Licensee delivers or sells Licensed Product(s) outside the Territory or knowingly sells Licensed Products(s) to a third party for delivery outside the Territory; or (xii) If Licensee shall breach any other agreement in effect between Licensor or any other client or Warner Bros. Consumer Products on the other. (b) In the event any of these defaults occur, Licensor shall give notice of termination in writing to Licensee by certified mail. Licensee shall have ten (10) days from the date of receiving notice in which to correct any of these defaults (except subdivisions (vi) and (viii) above which are not curable), and failing such, this Agreement shall thereupon immediately terminate and any and all payments then or later due from Licensee hereunder (including Guaranteed Consideration) shall then be promptly due and payable and no portion of prior payments shall be repayable to Licensee. 15. FINAL STATEMENT UPON TERMINATION OR EXPIRATION. Licensee shall deliver, as soon as practicable, but not later than thirty (30) days following expiration or termination, a statement indicating the number and description of Licensed Product(s) on hand together with a description of all advertising and promotional materials relating thereto. Following expiration or termination, Licensee shall not continue to manufacture the Licensed Product(s). However, if Licensee has complied with all the terms of this Agreement, including, but not limited to, complete and timely payment of the Guaranteed Consideration then, Licensee may continue to distribute and sell its remaining inventory on a non-exclusive basis for a period not to exceed SIXTY (60) days following such termination or expiration, subject to payment of applicable royalties thereto. In no event, however, may Licensee distribute and sell during such period an amount of Licensed Product(s) that exceeds the average amount of Licensed Product(s) sold during a consecutive SIXTY (60) day period during the Term. If Licensee has any remaining inventory of the Licensed Product(s) following such SIXTY (60) day period, Licensee shall, at Licensor's option, make available such inventory to Licensor for purchase at cost, deliver up to Licensor for destruction said remaining inventory or furnish to Licensor an affidavit attesting to the destruction of said remaining inventory. Licensor shall have the right to conduct a physical inventory in order to ascertain or verify such inventory and/or physical inventory. In the event this Agreement is terminated by Licensor for cause, Licensee shall be deemed to have forfeited its sell-off rights hereunder. In addition to the forfeiture, Licensor shall have recourse to all other legal remedies available to it. 16. NOTICES. Except as otherwise specifically provided herein, all notices which either party hereto is required or may desire to give to the other shall be given by addressing the same to the other at the address set forth above, or at such other address as may be designated in writing by any such party in a notice to the other given in the manner prescribed in this paragraph. All such notices shall be sufficiently given when the same shall be deposited so addressed, postage prepaid, in the United States mail and/or when the same shall have been delivered, so addressed to a facsimile or over-night delivery 13 service and the date of said mailing shall be the date of the giving of such notice and/or transmitted via facsimile with receipt of a confirming copy. 17. NO PARTNERSHIP, ETC. This Agreement does not constitute and shall not be construed as constitution of a partnership or joint venture between Licensor and Licensee. Neither party shall have any right to obligate or bind the other party in any manner whatsoever, and nothing herein contained shall give, or is intended to give, any rights of any kind to any third persons. 18. NON-ASSIGNABILITY. This Agreement shall bind and inure to the benefit of Licensor, its successors and assigns. This Agreement is personal to Licensee, and Licensee shall not sub-license nor franchise its rights hereunder, and neither this Agreement nor any of the rights of Licensee hereunder shall be sold, transferred or assigned by Licensee and no rights hereunder shall devolve by operation of law or otherwise upon any receiver, liquidation, trustee or other party. 19. CONSTRUCTION. This Agreement shall be construed in accordance with the laws of the State of California and of the United States of America. 20. WAIVER, MODIFICATION ETC. No waiver, modification or cancellation of any term or condition of this Agreement shall be effective unless executed in writing by the party charged therewith. No written waiver shall excuse the performance of any acts other than those specifically referred to therein. The fact that the Licensor has not previously insisted upon Licensee expressly complying with any provision of this Agreement shall not be deemed to be a waiver of Licensor's future right to require compliance in respect thereof and Licensee specifically acknowledges and agrees that the prior forbearance in respect of any act, term or condition shall not prevent Licensor from subsequently requiring full and complete compliance thereafter. If any term or provision of this Agreement is held to be invalid or unenforceable by any court of competent jurisdiction or any other authority vested with jurisdiction, such holding shall not affect the validity or enforceability of any other term or provision hereto and this Agreement shall be interpreted and construed as if such term or provision, to the extent the same shall have been held to be invalid, illegal or unenforceable, had never been contained herein. Headings of paragraphs herein are for convenience only and are without substantive significance. 21. ACCEPTANCE BY LICENSOR. This instrument, when signed by Licensee shall be deemed an application for license and not a binding agreement unless and until accepted by Warner Bros. Consumer Products, a Time Warner Entertainment Company by signature of a duly authorized officer and the delivery of such a signed copy to Licensee. The receipt and/or deposit by Warner Bros. Consumer Products, a Time Warner Entertainment Company of any check or other consideration given by Licensee and/or delivery of any material by Warner Bros. Consumer Products, a Time Warner 14 Entertainment Company to Licensee shall not be deemed an acceptance by Warner Bros. Consumer Products, a Time Warner Entertainment Company of this application. The foregoing shall apply to any documents relating to renewals or modifications hereof. This Agreement shall be of no force or effect unless and until it is signed by all of the parties listed below: AGREED AND ACCEPTED AGREED AND ACCEPTED: LICENSOR: LICENSEE: WARNER BROS. CONSUMER PRODUCTS, A ACE NOVELTY COMPANY, INC. TIME WARNER ENTERTAINMENT COMPANY As Agent for Warner Bros. a division of Time Entertainment Company, L.F. By: /s/ GARY R. SIMON By: /s/ SAUL GAMORAN Gary R. Simon Saul Gamoran Vice President, Legal Affairs Executive Vice President Date: 3/22/97 Date: 3-17-97 15 EXHIBIT 1 #3775-WBLT Dated Warner Bros. Consumer Products, a Time Warner Entertainment Company 4000 Warner Boulevard Burbank, CA 91522 Gentlemen: This letter will serve as notice to you that pursuant to subparagraph 10(b) of the License Agreement between your client WARNER BROS. and ACE NOVELTY COMPANY, INC., we have been engaged as the manufacturer for ACE NOVELTY COMPANY, INC. in connection with the manufacture of the Licensed Product(s) as defined in the aforesaid License Agreement. We hereby acknowledge that we have received a copy and are cognizant of the terms and conditions set forth in said License Agreement and hereby agree to observe those provisions of said License Agreement which are applicable to our function as manufacturer of the Licensed Product(s). It is understood that this engagement is on a royalty free basis. We understand that our engagement as the manufacturer for ACE NOVELTY COMPANY, INC. is subject to your written approval. We request, therefore, that you sign in the space below, thereby showing your acceptance of our engagement as aforesaid. Very truly yours, (MANUFACTURER) By: ____________________________ Signature ____________________________ Printed name ____________________________ Address ____________________________ ____________________________ Dated AGREED TO AND ACCEPTED; WARNER BROS. CONSUMER PRODUCTS, A TIME WARNER ENTERTAINMENT COMPANY By: _____________________________ Gary R. Simon Vice President, Legal Affairs Date: __________________ 16