LETTER OF TRANSMITTAL
                             TO TENDER FOR EXCHANGE
                     11% SENIOR SUBORDINATED NOTES DUE 2007
                                       OF
                           BERRY PLASTICS CORPORATION
               PURSUANT TO THE PROSPECTUS DATED NOVEMBER __, 1999
    ------------------------------------------------------------------------
           THE EXCHANGE OFFER WILL EXPIRE AT 5:00 P.M., NEW YORK CITY
                  TIME, ON DECEMBER __, 1999, UNLESS EXTENDED.
    ------------------------------------------------------------------------

         To: United States Trust Company of New York, as Exchange Agent



                                                

BY REGISTERED OR CERTIFIED MAIL:      BY FACSIMILE:        BY HAND BEFORE 4:30 P.M.:
  United States Trust Company        (212) 780-0592       United States Trust Company
          of New York                   Attention:                of New York
          P.O. Box 843              Customer Service             111 Broadway
        Cooper Station                                      New York, New York 10006
   New York, New York 10276                                  Attention: Lower Level
  Attention: Corporate Trust                                 Corporate Trust Window
            Services

                                    CONFIRM BY       BY OVERNIGHT COURIER AND BY
                                   TELEPHONE TO:     HAND AFTER 4:30 P.M. ON THE
                                  (800) 548-6565           EXPIRATION DATE:
                                                     United States Trust Company
                                                             of New York
                                                      770 Broadway, 13th Floor
                                                      New York, New York 10003


            DELIVERY OF THIS INSTRUMENT TO AN ADDRESS OTHER THAN AS SET FORTH
ABOVE OR TRANSMISSION VIA A FACSIMILE NUMBER OTHER THAN THE ONE LISTED ABOVE
WILL NOT CONSTITUTE A VALID DELIVERY. THE INSTRUCTIONS ACCOMPANYING THIS LETTER
OF TRANSMITTAL SHOULD BE READ CAREFULLY BEFORE THIS LETTER OF TRANSMITTAL IS
COMPLETED.

            The undersigned acknowledges that he or she has received the
Prospectus, dated November __, 1999 (the "Prospectus), of Berry Plastics
Corporation (the "Company") and this Letter of Transmittal (the "Letter of
Transmittal"), which together constitute the Company's offer (the "Exchange
Offer") to exchange its 11% Series B Senior Subordinated Notes due 2007 (the
"New Notes") for an equal principal amount of its 11% Series A Senior
Subordinated Notes due 2007 (the "Old Notes" and, together with the New Notes,
the "Notes"). The terms of the New Notes are identical in all material respects
to the Old Notes, except that the New Notes have been registered under the
Securities Act of 1933, as amended (the "Securities Act"), and, therefore, will
not bear legends restricting their transfer and will not contain certain
provisions providing for an increase in the interest rate on the Old Notes under
certain circumstances relating to the Registration Rights Agreement (as defined
in the Prospectus). The term "Expiration Date" shall mean 5:00 p.m., New York
City time, on December __, 1999, unless the Exchange Offer is extended as
provided in the Prospectus, in which case the term "Expiration Date" shall mean
the latest date and time to which the Exchange Offer is extended. Capitalized
terms used but not defined herein have the meanings given to them in the
Prospectus.

            Holders who wish to tender their Old Notes and (i) whose Old Notes
are not immediately available or (ii) who cannot deliver their Old Notes, this
Letter of Transmittal or an Agent's Message (as defined in the Prospectus) and
any other documents required by this Letter of Transmittal to the Exchange Agent
prior to the Expiration Date must tender their Old Notes

according to the guaranteed delivery procedures set forth under the caption "The
Exchange Offer -- Guaranteed Delivery Procedures" in the Prospectus. See
Instruction 5.

            The term "Holder" with respect to the Exchange Offer means any
person in whose name Old Notes are registered on the books of the Company or any
other person who has obtained a properly completed bond power from the
registered holder. The undersigned has completed, executed and delivered this
Letter of Transmittal to indicate the action the undersigned desires to take
with respect to the Exchange Offer. Holders who wish to tender their Old Notes
must complete this Letter of Transmittal in its entirety.

            If the undersigned is a broker-dealer that receives New Notes for
its own account in exchange for Old Notes, where such Old Notes were acquired by
such broker-dealer as a result of market-making activities or other trading
activities (other than Old Notes acquired directly from the Company), the
undersigned may be deemed to be an "underwriter" under the Securities Act and
the undersigned acknowledges, therefore, that it will deliver a prospectus in
connection with any resale of such New Notes. By so acknowledging and by
delivering a prospectus, a broker-dealer will not be deemed to admit that it is
an "underwriter" within the meaning of the Securities Act.

                                       -2-

             PLEASE READ THIS ENTIRE LETTER OF TRANSMITTAL CAREFULLY
                  BEFORE COMPLETING THIS LETTER OF TRANSMITTAL

- -------------------------------------------------------------------------------
            DESCRIPTION OF 11% SERIES A SENIOR SUBORDINATED NOTES DUE 2007
- -------------------------------------------------------------------------------
    Name(s) and                              Aggregate       Principal Amount
   Address(es) of                            Principal        Tendered (must
Registered Holder(s)                          Amount          be in integral
(please fill in, if       Certificate     Represented by        multiples
       blank)              Number(s)      Certificate(s)       of $1,000)*
- -------------------------------------------------------------------------------

- -------------------------------------------------------------------------------

- -------------------------------------------------------------------------------

- -------------------------------------------------------------------------------
                           TOTAL
- -------------------------------------------------------------------------------
*    Unless indicated in the column labeled "Principal Amount Tendered," any
     tendering Holder of Old Notes will be deemed to have tendered the entire
     aggregate principal amount represented by the column labeled "Aggregate
     Principal Amount Represented by Certificate(s)."

If the space provided above is inadequate, list the certificate numbers and
principal amounts on a separate signed schedule and affix such schedule to
this Letter of Transmittal.
The minimum permitted tender is $1,000 in principal amount. All other tenders
must be in integral multiples of $1,000.
- -------------------------------------------------------------------------------

[ ]  CHECK HERE IF TENDERED OLD NOTES ARE BEING DELIVERED BY BOOK-ENTRY
     TRANSFER TO THE EXCHANGE AGENT'S ACCOUNT AT THE DEPOSITORY TRUST COMPANY
     ("DTC") AND COMPLETE THE FOLLOWING (ONLY PARTICIPANTS IN DTC MAY DELIVER
     SHARES BY BOOK-ENTRY TRANSFER) (SEE INSTRUCTION 4):

     Name of Tendering Institution______________________________________________

     Account No.________________________________________________________________

     Transaction Code Number____________________________________________________

[ ]  CHECK HERE IF TENDERED OLD NOTES ARE BEING DELIVERED PURSUANT TO A NOTICE
     OF GUARANTEED DELIVERY PREVIOUSLY SENT TO THE EXCHANGE AGENT AND COMPLETE
     THE FOLLOWING (SEE INSTRUCTION 5):

     Name(s) of Registered Holder(s)____________________________________________

     Window Ticket Number (if any)______________________________________________

     Date of Execution of Notice of Guaranteed Delivery_________________________

     Name of Institution which Guaranteed Delivery______________________________

[ ]  CHECK HERE IF YOU ARE A BROKER-DEALER AND WISH TO RECEIVE 10 ADDITIONAL
     COPIES OF THE PROSPECTUS AND 10 COPIES OF ANY AMENDMENTS OR SUPPLEMENTS
     THERETO AND COMPLETE THE FOLLOWING:

     Name:______________________________________________________________________

     Address:___________________________________________________________________

     ___________________________________________________________________________

                                       3

- --------------------------------------    --------------------------------------
  SPECIAL REGISTRATION INSTRUCTIONS          SPECIAL DELIVERY INSTRUCTIONS
    (SEE INSTRUCTIONS 7, 8 AND 9)             (SEE INSTRUCTIONS 7, 8 AND 9)

To be completed ONLY of certificates      To be completed only if certificates
for Old Notes in a principal amount       for Old Notes in a principal amount
not tendered, or New Notes issued in      not tendered, or New Notes issued in
exchange for Old Notes accepted for       exchange for Old Notes accepted for
exchange, are to be issued in the name    exchange, are to be issued in the name
of someone other than the undersigned.    of someone other than the undersigned.

Issue certificate(s) to:                  Deliver certificate(s) to:

Name:_________________________________    Name:_________________________________
              (Please Print)                           (Please Print)

Address:______________________________    Address:______________________________

______________________________________    ______________________________________
          (Include Zip Code)                       (Include Zip Code)


______________________________________    ______________________________________
        (Tax Identification or                    (Tax Identification or
         Social Security No.)                      Social Security No.)
- --------------------------------------    --------------------------------------

                                       -4-

            Ladies and Gentlemen:

            Subject to the terms and conditions of the Exchange Offer, the
undersigned hereby tenders to the Company the principal amount of Old Notes
indicated above. Subject to and effective upon the acceptance for exchange of
the principal amount of Old Notes tendered in accordance with this Letter of
Transmittal, the undersigned sells, assigns and transfers to, or upon the order
of, the Company all right, title and interest in and to the Old Notes tendered
hereby. The undersigned hereby irrevocably constitutes and appoints the Exchange
Agent its agent and attorney-in-fact (with full knowledge that the Exchange
Agent also acts as the agent of the Company) with respect to the tendered Old
Notes with full power of substitution (i) to deliver certificates for such Old
Notes to the Company and deliver all accompanying evidences of transfer and
authenticity to, or upon the order of, the Company and (ii) to present such Old
Notes for transfer on the books of the Company, all in accordance with the terms
of the Exchange Offer. The power of attorney granted in this paragraph shall be
deemed to be irrevocable and coupled with an interest.

            The undersigned hereby represents and warrants that he or she has
full power and authority to tender, sell, assign and transfer the Old Notes
tendered hereby and that the Company will acquire good and unencumbered title
thereto, free and clear of all liens, restrictions, charges and encumbrances and
not subject to any adverse claim when the same are acquired by the Company. The
undersigned and any beneficial owner of Old Notes tendered hereby further
represent and warrant that (i) the New Notes acquired by the undersigned and any
such beneficial owner of Old Notes pursuant to the Exchange Offer are being
obtained in the ordinary course of business of the person receiving such New
Notes, (ii) neither the undersigned nor any such beneficial owner has an
arrangement with any person to participate in the distribution of such New
Notes, (iii) neither the undersigned nor any such beneficial owner nor any such
other person is engaging in or intends to engage in a distribution of such New
Notes and (iv) neither the undersigned nor any such other person is an
"affiliate," as defined under Rule 405 promulgated under the Securities Act, of
the Company. The undersigned and each beneficial owner acknowledge and agree
that any person who is an affiliate of the Company or who tenders in the
Exchange Offer for the purpose of participating in a distribution of the New
Notes must comply with the registration and prospectus delivery requirements of
the Securities Act in connection with a resale transaction of the New Notes
acquired by such person and may not rely on the position of the staff of the
Securities and Exchange Commission set forth in the no-action letters discussed
in the Prospectus under the caption "The Exchange Offer -- Purpose and Effect of
the Exchange Offer." The undersigned and each beneficial owner will, upon
request, execute and deliver any additional documents deemed by the Exchange
Agent or the Company to be necessary or desirable to complete the sale,
assignment and transfer of the Old Notes tendered hereby.

            For purposes of the Exchange Offer, the Company shall be deemed to
have accepted validly tendered Old Notes when, as and if the Company has given
oral notice (confirmed in writing) or written notice thereof to the Exchange
Agent.

            If any tendered Old Notes are not accepted for exchange pursuant to
the Exchange Offer because of an invalid tender, the occurrence of certain other
events set forth in the Prospectus or otherwise, any such unaccepted Old Notes
will be returned, without expense, to

                                       -5-

the undersigned at the address shown below or at a different address as may be
indicated herein under "Special Delivery Instructions" as promptly as
practicable after the Expiration Date.

            All authority conferred or agreed to be conferred by this Letter of
Transmittal shall survive the death, incapacity or dissolution of the
undersigned, and every obligation of the undersigned under this Letter of
Transmittal shall be binding upon the undersigned's heirs, personal
representatives, successors and assigns.

            The undersigned understands that tenders of Old Notes pursuant to
the procedures described under the caption " The Exchange Offer -- Procedures
for Tendering" in the Prospectus and in the instructions hereto will constitute
a binding agreement between the undersigned and the Company upon the terms and
subject to the conditions of the Exchange Offer, subject only to withdrawal of
such tenders on the terms set forth in the Prospectus under the caption "The
Exchange Offer -- Withdrawal of Tenders."

            Unless otherwise indicated under "Special Registration
Instructions," please issue the certificates representing the New Notes issued
in exchange for the Old Notes accepted for exchange and any certificates for Old
Notes not tendered or not exchanged in the name(s) of the undersigned.
Similarly, unless otherwise indicated under "Special Delivery Instructions,"
please send the certificates representing the New Notes issued in exchange for
the Old Notes accepted for exchange and any certificates for Old Notes not
tendered or not exchanged (and accompanying documents, as appropriate) to the
undersigned at the address shown below the undersigned's signature(s). In the
event that both "Special Registration Instructions" and "Special Delivery
Instructions" are completed, please issue the certificates representing the New
Notes issued in exchange for the Old Notes accepted for exchange in the name(s)
of, and return any certificates for Old Notes not tendered or not exchanged to,
the person(s) so indicated. The undersigned understands that the Company has no
obligation pursuant to the "Special Registration Instructions" and "Special
Delivery Instructions" to transfer any Old Notes from the name of the registered
Holder(s) thereof if the Company does not accept for exchange any of the Old
Notes so tendered.

            Holders who wish to tender their Old Notes and (i) whose Old Notes
are not immediately available or (ii) who cannot deliver their Old Notes, this
Letter of Transmittal or an Agent's Message and any other documents required by
this Letter of Transmittal to the Exchange Agent prior to the Expiration Date
may tender their Old Notes according to the guaranteed delivery procedures set
forth in the Prospectus under the caption "The Exchange Offer -- Guaranteed
Delivery Procedures" See Instruction 5.

                                      -6-

- -------------------------------------------------------------------------------
                         PLEASE SIGN HERE WHETHER OR NOT
                OLD NOTES ARE BEING PHYSICALLY TENDERED HEREBY

X___________________________________________________________   Date:____________

X___________________________________________________________   Date:____________
Signature(s) of Registered Holder(s) or Authorized Signatory

Area Code and Telephone Number:_________________________________________________

THE ABOVE LINES MUST BE SIGNED BY THE REGISTERED HOLDER(S) AS HIS OR HER NAME(S)
APPEAR(S) ON THE OLD NOTES OR BY PERSON(S) AUTHORIZED TO BECOME REGISTERED
HOLDER(S) BY A PROPERLY COMPLETED BOND POWER FROM THE REGISTERED HOLDER(S), A
COPY OF WHICH MUST BE TRANSMITTED WITH THIS LETTER OF TRANSMITTAL. IF THE OLD
NOTES TO WHICH THIS LETTER OF TRANSMITTAL RELATE ARE HELD OF RECORD BY TWO OR
MORE JOINT HOLDERS, THEN ALL SUCH HOLDERS MUST SIGN THIS LETTER OF TRANSMITTAL.
IF THIS LETTER OF TRANSMITTAL OR ANY OLD NOTES OR BOND POWERS ARE SIGNED BY A
TRUSTEE, EXECUTOR, ADMINISTRATOR, GUARDIAN, ATTORNEY-IN-FACT, OFFICER OF A
CORPORATION OR OTHER PERSON ACTING IN A FIDUCIARY OR REPRESENTATIVE CAPACITY,
SUCH PERSON MUST (I) SO INDICATE AND SET FORTH HIS OR HER FULL TITLE BELOW AND
(II) UNLESS WAIVED BY THE COMPANY, SUBMIT EVIDENCE SATISFACTORY TO THE COMPANY
OF SUCH PERSON'S AUTHORITY TO SO ACT. SEE INSTRUCTION 7.

Name(s):________________________________________________________________________

________________________________________________________________________________
                                 (Please Print)
Capacity:_______________________________________________________________________

Address:________________________________________________________________________

________________________________________________________________________________
                               (Include Zip Code)


Signature(s) Guaranteed by an Eligible Institution:
(If required by Instruction 7)

________________________________________________________________________________
                            (Authorized Signature)

________________________________________________________________________________
                                     (Title)

________________________________________________________________________________
                                 (Name of Firm)

Date:_______________________, 1999
- -------------------------------------------------------------------------------

                                      -7-

                                  INSTRUCTIONS

                    FORMING PART OF THE TERMS AND CONDITIONS
                              OF THE EXCHANGE OFFER

            1. PROCEDURES FOR TENDERING. This Letter of Transmittal or a
facsimile hereof, properly completed and duly executed, or an Agent's Message,
and any other documents required by this Letter of Transmittal must be received
by the Exchange Agent at its address set forth herein prior to 5:00 p.m., New
York City time, on the Expiration Date. In addition, either (i) certificates for
tendered Old Notes must be received by the Exchange Agent along with the Letter
of Transmittal or (ii) a timely confirmation of a book-entry transfer (a "Book
Entry Confirmation") of such Old Notes, if such procedure is available, into the
Exchange Agent's account at DTC pursuant to the procedure for book-entry
transfer described below, must be received by the Exchange Agent prior to the
Expiration Date or (iii) the Holder must comply with the guaranteed delivery
procedures described below.

            THE METHOD OF DELIVERY OF OLD NOTES AND THIS LETTER OF TRANSMITTAL
AND ALL OTHER REQUIRED DOCUMENTS TO THE EXCHANGE AGENT IS AT THE ELECTION AND
RISK OF THE HOLDER AND, EXCEPT AS OTHERWISE PROVIDED BELOW, THE DELIVERY WILL BE
DEEMED MADE ONLY WHEN ACTUALLY RECEIVED BY THE EXCHANGE AGENT. INSTEAD OF
DELIVERY BY MAIL, IT IS RECOMMENDED THAT THE HOLDER USE AN OVERNIGHT OR HAND
DELIVERY SERVICE. IF SENT BY MAIL, IT IS RECOMMENDED THAT REGISTERED MAIL,
RETURN RECEIPT REQUESTED, BE USED AND PROPER INSURANCE BE OBTAINED. IN ALL
CASES, SUFFICIENT TIME SHOULD BE ALLOWED TO ASSURE DELIVERY TO THE EXCHANGE
AGENT BEFORE THE EXPIRATION DATE. NO LETTER OF TRANSMITTAL OR OLD NOTES SHOULD
BE SENT TO THE COMPANY.

            All questions as to the validity, form, eligibility (including time
of receipt), acceptance and withdrawal of tendered Old Notes will be determined
by the Company in its sole discretion, which determination will be final and
binding. The Company reserves the absolute right to reject any and all Old Notes
not properly tendered or any Old Notes the Company's acceptance of which would,
in the opinion of counsel for the Company, be unlawful. The Company also
reserves the right to waive any defects, irregularities or conditions of tender
as to particular Old Notes. The Company's interpretation of the terms and
conditions of the Exchange Offer (including the instructions in this Letter of
Transmittal) shall be final and binding on all parties. Unless waived, any
defects or irregularities in connection with tenders of Old Notes must be cured
within such time as the Company shall determine. Although the Company intends to
notify Holders of defects or irregularities with respect to tenders of Old
Notes, neither the Company, the Exchange Agent nor any other person shall be
under any duty to give any such notification, nor shall any of them incur any
liability for failure to give such notification. Tenders of Old Notes will not
be deemed to have been made until such defects or irregularities have been cured
or waived. Any Old Notes received by the Exchange Agent that the Company
determines are not properly tendered and as to which the defects or
irregularities have not been cured or waived will be returned by the Exchange
Agent to the tendering Holders, unless otherwise provided in this Letter of
Transmittal, as soon as practicable following the Expiration Date.

                                      -8-

            2. TENDER BY HOLDER. Only a Holder of Old Notes may tender such Old
Notes in the Exchange Offer. Any beneficial owner whose Old Notes are registered
in the name of a broker, dealer, commercial bank, trust company or other nominee
and who wishes to tender should contact the registered holder promptly and
instruct such registered holder to tender on such beneficial owner's behalf. If
such beneficial owner wishes to tender on such beneficial owner's own behalf,
such beneficial owner must, prior to completing and executing this Letter of
Transmittal and delivering such beneficial owner's Old Notes, either make
appropriate arrangements to register ownership of the Old Notes in such
beneficial owner's name or obtain a properly completed bond power from the
registered holder. The transfer of registered ownership may take considerable
time.

            3. PARTIAL TENDERS. Tenders of Old Notes will be accepted only in
integral multiples of $1,000. If less than the entire principal amount of any
Old Notes is tendered, the tendering Holder should fill in the principal amount
tendered in the fourth column of the box entitled "Description of 11% Series A
Senior Subordinated Notes due 2007" above. The entire principal amount of any
Old Notes delivered to the Exchange Agent will be deemed to have been tendered
unless otherwise indicated. If the entire principal amount of all Old Notes is
not tendered, then Old Notes for the principal amount of Old Notes not tendered
and a certificate or certificates representing New Notes issued in exchange for
any Old Notes accepted will be sent to the Holder at his or her registered
address, unless a different address is provided in the appropriate box on this
Letter of Transmittal, promptly after the Old Notes are accepted for exchange.

            4. BOOK-ENTRY TRANSFER. Any financial institution that is a
participant in DTC's system may make book-entry delivery of Old Notes by causing
DTC to transfer such Old Notes into the Exchange Agent's account at DTC in
accordance with DTC's procedures for transfer. However, although delivery of Old
Notes may be effected through book-entry transfer at DTC, this Letter of
Transmittal or a facsimile hereof, or an Agent's Message, with any required
signature guarantees and any other required documents, must, in any case, be
transmitted to and received by the Exchange Agent on or prior to the Expiration
Date or the guaranteed delivery procedures described below must be complied
with.

            5. GUARANTEED DELIVERY PROCEDURES. Holders who wish to tender their
Old Notes and (i) whose Old Notes are not immediately available or (ii) who
cannot deliver their Old Notes, this Letter of Transmittal or an Agent's Message
or any other documents required hereby to the Exchange Agent prior to the
Expiration Date must tender their Old Notes according to the guaranteed delivery
procedures set forth in the Prospectus. Pursuant to such procedure: (a) such
tender must be made through an Eligible Institution (as defined below); (b)
prior to the Expiration Date, the Exchange Agent must have received from the
Eligible Institution a properly completed and duly executed Notice of Guaranteed
Delivery (by facsimile transmission, mail or hand delivery) setting forth the
name and address of the Holder, the certificate number(s) of such Old Notes and
the principal amount of Old Notes tendered, stating that the tender is being
made thereby and guaranteeing that, within three New York Stock Exchange trading
days after the Expiration Date, this Letter of Transmittal (or facsimile hereof)
or an Agent's Message together with the certificate(s) representing the Old
Notes, or a Book-Entry Confirmation, and any other required documents will be
deposited by the Eligible Institution with the Exchange Agent; and (c) such
properly completed and executed Letter of Transmittal (or facsimile hereof) or
an

                                       -9-

Agent's Message, as well as the certificate(s) representing all tendered Old
Notes in proper form for transfer, or a Book-Entry Confirmation, as the case may
be, and all other documents required by this Letter of Transmittal must be
received by the Exchange Agent within three New York Stock Exchange trading days
after the Expiration Date, all as provided in the Prospectus under the caption
"The Exchange Offer -- Guaranteed Delivery Procedures." Any Holder who wishes to
tender his or her Old Notes pursuant to the guaranteed delivery procedures
described above must ensure that the Exchange Agent receives the Notice of
Guaranteed Delivery prior to 5:00 p.m., New York City time, on the Expiration
Date. Upon request to the Exchange Agent, a Notice of Guaranteed Delivery will
be sent to Holders who wish to tender their Old Notes according to the
guaranteed delivery procedures set forth above.

            6. WITHDRAWAL OF TENDERS. To withdraw a tender of Old Notes in the
Exchange Offer, a written or facsimile transmission notice of withdrawal must be
received by the Exchange Agent prior to 5:00 p.m., New York City time, on the
Expiration Date. Any such notice of withdrawal must (i) specify the name of the
person having deposited the Old Notes to be withdrawn (the "Depositor"), (ii)
identify the Old Notes to be withdrawn (including the certificate number or
numbers and principal amount of such Old Notes), (iii) be signed by the Holder
in the same manner as the original signature on the Letter of Transmittal by
which such Old Notes were tendered (including any required signature guarantees)
or be accompanied by documents of transfer sufficient to have the Trustee with
respect to the Old Notes register the transfer of such Old Notes into the name
of the persons withdrawing the tender and (iv) specify the name in which any
such Old Notes are to be registered, if different from that of the Depositor. If
certificates for Old Notes have been delivered or otherwise identified to the
Exchange Agent, then, prior to the release of such certificates, the withdrawing
Holder must also submit the serial numbers of the particular certificates to be
withdrawn and a signed notice of withdrawal with signatures guaranteed by an
Eligible Institution unless such Holder is an Eligible Institution. If Old Notes
have been tendered pursuant to the procedure for book-entry transfer described
above, any notice of withdrawal must specify the name and number of the account
at DTC to be credited with the withdrawn Old Notes and otherwise comply with the
procedures of such facility. All questions as to the validity, form and
eligibility (including time of receipt) of such notices will be determined by
the Company in its sole discretion, which determination shall be final and
binding on all parties. Any Old Notes so withdrawn will be deemed not to have
been validly tendered for purposes of the Exchange Offer and no New Notes will
be issued with respect thereto unless the Old Notes so withdrawn are validly
retendered. Properly withdrawn Old Notes may be retendered by following one of
the procedures described above in Instruction 1, under Procedures for Tendering,
at any time prior to the Expiration Date.

            7. SIGNATURES ON THE LETTER OF TRANSMITTAL; BOND POWERS AND
ENDORSEMENTS; GUARANTEE OF SIGNATURES. If this Letter of Transmittal (or
facsimile hereof) is signed by the registered holder(s) of the Old Notes
tendered hereby, the signature must correspond with the name(s) as written on
the face of the Old Notes without alteration, enlargement or any change
whatsoever.

            If this Letter of Transmittal (or facsimile hereof) is signed by the
registered holder or holders of Old Notes tendered and the certificate or
certificates for New Notes issued in exchange therefor is to be issued (or any
untendered principal amount of Old Notes is to be

                                      -10-

reissued) to the registered holder or holders and neither the "Special Delivery
Instructions" nor the "Special Registration Instructions" has been completed,
then such holder or holders need not and should not endorse any tendered Old
Notes, nor provide a separate bond power. In any other case, such holder or
holders must either properly endorse the Old Notes tendered or transmit a
properly completed separate bond power with this Letter of Transmittal with the
signatures on the endorsement or bond power guaranteed by an Eligible
Institution.

            If this Letter of Transmittal (or facsimile hereof) or any Old Notes
or bond powers are signed by a trustee, executor, administrator, guardian,
attorney-in-fact, officer of a corporation or other person acting in a fiduciary
or representative capacity, such person must so indicate when signing, and,
unless waived by the Company, submit evidence satisfactory to the Company of
such person's authority to so act with this Letter of Transmittal.

            Endorsements on Old Notes or signatures on bond powers required by
this Instruction 7 must be guaranteed by an Eligible Institution which is a
member of (a) the Securities Transfer Agents Medallion Program, (b) the New York
Stock Exchange Medallion Signature Program or (c) the Stock Exchange Medallion
Program.

            Except as otherwise provided below, all signatures on this Letter of
Transmittal must be guaranteed by a firm that is a member of a registered
national securities exchange or the National Association of Securities Dealers,
Inc., a commercial bank or trust company having an office or correspondent in
the United States or an "eligible guarantor institution" within the meaning of
Rule 17Ad-15 under the Securities Exchange Act of 1934, as amended (an "Eligible
Institution"). Signatures on this Letter of Transmittal need not be guaranteed
if (a) this Letter of Transmittal is signed by the registered holder(s) of the
Old Notes tendered herewith and such holder(s) has not completed the box set
forth herein entitled "Special Registration Instructions" or the box set forth
herein entitled "Special Delivery Instructions" or (b) such Old Notes are
tendered for the account of an Eligible Institution.

            8. SPECIAL REGISTRATION AND DELIVERY INFORMATION. Tendering holders
should indicate, in the applicable box or boxes, the name and address to which
New Notes or substitute Old Notes for principal amounts not tendered or not
accepted for exchange are to be issued or sent, if different from the name and
address of the person singing this Letter of Transmittal. In the case of
issuance in a different name, the taxpayer identification or social security
number of the person named must also be indicated.

            9. TRANSFER TAXES. The Company will pay all transfer taxes, if any,
applicable to the exchange of Old Notes pursuant to the Exchange Offer. If,
however, certificates representing New Notes or Old Notes for principal amounts
not tendered or accepted for exchange are to be delivered to, or are to be
registered in the name of, any person other than the registered holder of the
Old Notes tendered hereby, or if tendered Old Notes are registered in the name
of any person other than the person signing this Letter of Transmittal, or if a
transfer tax is imposed for any reason other than the exchange of Old Notes
pursuant to the Exchange Offer, then the amount of any such transfer taxes
(whether imposed on the registered holder or on any other persons) will be
payable by the tendering Holder. If satisfactory evidence of payment of such
taxes or exemption therefrom is not submitted with this Letter of Transmittal,
the amount of such transfer taxes will be billed directly to such tendering
Holder.

                                      -11-

            10. Except as provided in Instruction 9, it will not be necessary
for transfer tax stamps to be affixed to the Old Notes listed in this Letter of
Transmittal.

            11. WAIVER OF CONDITIONS. The Company reserves the right, in its
sole discretion, to amend, waive or modify specified conditions in the Exchange
Offer in the case of any Old Notes tendered.

            12. MUTILATED, LOST, STOLEN OR DESTROYED OLD NOTES. Any tendering
Holder whose Old Notes have been mutilated, lost, stolen or destroyed should
contact the Exchange Agent at the address indicated herein for further
instructions.

            13. REQUESTS FOR ASSISTANCE OR ADDITIONAL COPIES. Questions and
requests for assistance and requests for additional copies of the Prospectus or
this Letter of Transmittal may be directed to the Exchange Agent at the address
specified herein. Holders may also contact their broker, dealer, commercial
bank, trust company or other nominee for assistance concerning the Exchange
Offer.
                                      -12-

                            IMPORTANT TAX INFORMATION

            The Holder is required to give the Exchange Agent the social
security number or employer identification number of the Holder of the Notes. If
the Notes are in more than one name or are not in the name of the actual owner,
consult the enclosed Guidelines for Certification of Taxpayer Identification
Number on Substitute Form W-9 for additional guidance on which number to report.

                    PAYER'S NAME: BERRY PLASTICS CORPORATION

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Name of Holder (if joint, list first and circle the name of the person or entity
whose number you enter in Part I below).
- -------------------------------------------------------------------------------
Address (if Holder does not complete, signature below will constitute a
certification that the above address is correct.)
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SUBSTITUTE            | Part I--Please provide your
                      | TIN in the box at right and      Social Security Number
                      | certify by signing and dating              or
FORM W-9              | below. If you do not have a      Employer Identification
                      | number, see How to Obtain a              Number
DEPARTMENT OF THE     | "TIN" in the enclosed
TREASURY INTERNAL     | Guidelines.                      -----------------------
REVENUE SERVICE       ----------------------------------------------------------
Payer's Request for   |  Part II--For Payees exempt from backup withholding,
     Taxpayer         |  see the enclosed Guidelines for Certification of
Identification Number |  Taxpayer Identification Number on Substitute Form W-9.
       (TIN)          |
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CERTIFICATION.  Under penalties of perjury, I certify that:

(1) The number shown on this form is my correct Taxpayer Identification Number
    (or I am waiting for a number to be issued to me), and

(2) I am not subject to backup withholding either because I have not been
    notified by the Internal Revenue Service (IRS) that I am subject to backup
    withholding as a result of a failure to report all interest or dividends, or
    the IRS has notified me that I am no longer subject to backup withholding.

CERTIFICATION INSTRUCTIONS. You must cross out item (2) above if you have been
notified by the IRS that you are subject to backup withholding because of
underreported interest or dividends on your tax return. However, if after being
notified by the IRS that you were subject to backup withholding you received
another notification from the IRS that you are no longer subject to backup
withholding, do not cross out item (2). (Also see instructions in the enclosed
Guidelines for Certification of Taxpayer Identification Number on Substitute
Form W-9.)

Signature__________________________________________   Date______________________

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NOTE:  FAILURE TO COMPLETE AND RETURN THIS FORM MAY RESULT IN BACKUP WITHHOLDING
       OF 31% OF ANY PAYMENTS MADE TO YOU UNDER THE NOTES. PLEASE REVIEW THE
       ENCLOSED GUIDELINES FOR CERTIFICATION OF TAXPAYER IDENTIFICATION NUMBER
       ON SUBSTITUTE FORM W-9 FOR ADDITIONAL DETAILS.

                          (DO NOT WRITE IN SPACE BELOW)
- --------------------------------------------------------------------------------
CERTIFICATE SURRENDERED     |    OLD NOTES TENDERED     |     OLD NOTES ACCEPTED
- --------------------------------------------------------------------------------
                            |                           |
- --------------------------------------------------------------------------------
                            |                           |
- --------------------------------------------------------------------------------

Delivery Prepared By_____________   Checked By_____________    Date_____________

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