UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
Form 8-K
CURRENT REPORT
Pursuant to Section 13 or 15(d) of
the Securities Exchange Act of 1934
Date of Report (Date of earliest event reported): August 19, 2004
Greenfield Online, Inc.
(Exact name of registrant as specified in its charter)
Delaware 000-50698 06-1440369
(State or other jurisdiction (Commission (I.R.S. Employer
of incorporation) File Number) Identification No.)
21 River Road
Wilton, CT 06897
(Address of Principal Executive Offices and Zip Code)
(203) 834-8585
(Registrant's telephone number, including area code)
N/A
(Former Name or Former Address, if changed since Last Report)
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Item 5. Other Events.
On August 18, 2004, Greenfield Online, Inc. signed a definitive agreement
to acquire specific assets from The Dohring Company, including all of the
OpinionSurveys.com panel, certain profile information contained in its database,
title to the domain names OpinionSurveys.com and OpinionSurvey.com; as well as
certain intellectual property and goodwill associated with the
OpinionSurveys.com panel. The agreement does not by its terms transfer
liabilities from The Dohring Company to Greenfield Online, Inc and is subject to
certain closing conditions. A copy of the press release is attached as Exhibit
99.1 to this Form 8-K and is incorporated herein by reference. The press release
should be read in conjunction with the note regarding forward-looking
statements, which is included in the text of the press release.
The information in this Form 8-K and the exhibit attached hereto shall not
be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of
1934, as amended (the "Exchange Act"), or otherwise subject to the liabilities
of that section, and shall not be incorporated by reference into any
registration statement or other document filed pursuant to the Securities Act of
1933, as amended, or the Exchange Act, except as expressly set forth by specific
reference in such filing.
Item 7. Financial Statements and Exhibits.
(c) Exhibits
Exhibit No. Description
----------- -----------
99.1 Press release issued by Greenfield Online, Inc.
announcing the signing of a definitive agreement with
The Dohring Company and Doug C. Dohring on August 19,
2004 (filed herewith).
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SIGNATURE
Pursuant to the requirements of the Securities Exchange Act of 1934, as
amended, the registrant has duly caused this report to be signed on its behalf
by the undersigned hereunto duly authorized.
GREENFIELD ONLINE, INC.
By: /s/ Dean A. Wiltse
------------------
Dean A. Wiltse
President and Chief Executive Officer
Dated: August 19, 2004
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EXHIBIT INDEX
Exhibit No. Description
----------- -----------
99.1 Press release issued by Greenfield Online, Inc.
announcing the signing of a definitive agreement with
The Dohring Company and Doug C. Dohring on August 19,
2004
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