Exhibit 99.1

          Brooke Corporation Releases Subsidiary Results for July 2004


    OVERLAND PARK, Kan., Aug. 20 /PRNewswire-FirstCall/ -- Kyle Garst, Vice
President of Brooke Corporation (Amex: BXX), announced selected July results
for the Company's franchise and finance subsidiaries.

    Garst announced that the Company's franchise subsidiary, Brooke Franchise
Corporation, consulted with franchisees and others in the acquisition of
businesses in the states of Arizona, Texas, Illinois, New York, and
Pennsylvania.  Garst stated, "As a result of these acquisitions, Brooke
Franchise Corporation added a total of fourteen new franchise locations and
received over $1,920,000 in consulting fees from unrelated entities."

    To help observers put the July expansion into perspective, Garst noted
that a record total of twenty-five new franchise locations were added in June
2004 resulting in $1,701,500 in consulting fees from unrelated entities.
Twelve new franchise locations were added in May 2004 resulting in $1,475,600
in consulting fees from unrelated entities.

    Garst also announced that loan portfolio balances of the Company's finance
subsidiary, Brooke Credit Corporation, totaled over $141,800,000 on July 31,
2004, as compared to loan portfolio balances of $137,500,000 on June 30, 2004,
and $134,000,000 on May 31, 2004.  Portfolio balances exclude loan balances of
sister companies.


    About our company ...  Brooke Corporation is listed on the American Stock
Exchange under the symbol of BXX.  Through subsidiaries, the Company
distributes insurance, financial and related services through a network of
more than 327 franchise locations. The Company's finance subsidiary has a loan
portfolio exceeding $141,000,000 which has primarily been sold to
participating lenders or to investors through asset backed securitizations. A
Company subsidiary also sells insurance on a wholesale basis through its
franchisees and others.  The Company believes that franchisees, as local
business owners, distribute "one-on-one sales" based services, such as
insurance, more efficiently than others.


    Email Distribution ... If you would like to receive electronic press
release information then please visit the "Investor Relations" section of our
website at http://www.brookecorp.com and subscribe to our "Email Alerts"
on-line.


    This press release may contain forward-looking statements.  Investors are
cautioned that all forward-looking statements involve risks and uncertainties,
and several factors could cause actual results to differ materially from those
in the forward-looking statements.  The following factors, among others, could
cause actual results to differ from those indicated in the forward-looking
statements: uncertainties associated with market acceptance of and demand for
the Company's products, impact of competitive products and pricing, dependence
on third party suppliers and their pricing, ability to meet product demand,
exposure to market risks, uncertainties associated with the development of
technology, changes in the law, the dependence on intellectual property
rights, and the effectiveness of internal controls.  Investors are directed to
the Company's most recent annual and quarterly reports, which are available
from the Company without charge for a more complete description of the
Company's business.



SOURCE  Brooke Corporation
    -0-                             08/20/2004
    /CONTACT:  Kyle Garst of Brooke Corporation, +1-800-642-1872, ext. 121, or
garsk@brookecorp.com /
    /Web site:  http://www.brookecorp.com/
    (BXX)

CO:  Brooke Corporation; Brooke Franchise Corporation; Brooke Credit
     Corporation
ST:  Kansas
IN:  FIN
SU: