UNITED STATES SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    Form 8-K

                                 CURRENT REPORT

                       Pursuant to Section 13 or 15(d) of
                       the Securities Exchange Act of 1934

                                November 3, 2004
                Date of Report (Date of earliest event reported)

                             Greenfield Online, Inc.
             (Exact name of registrant as specified in its charter)

          Delaware                    000-50698               06-1440369
(State or other jurisdiction         (Commission           (I.R.S. Employer
      of incorporation)              File Number)          Identification No.)

                                  21 River Road
                                Wilton, CT 06897
              (Address of Principal Executive Offices and Zip Code)

                                 (203) 834-8585
              (Registrant's telephone number, including area code)

                                       N/A
          (Former Name or Former Address, if changed since Last Report)

Check  the  appropriate  box  below  if the  Form  8-K  filing  is  intended  to
simultaneously  satisfy the filing obligation of the registrant under any of the
following provisions (see General Instruction A.2. below):

|_|   Written  communications  pursuant to Rule 425 under the Securities Act (17
      CFR 230.425)

|_|   Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR
      240.14a-12)

|_|   Pre-commencement  communications  pursuant  to  Rule  14d-2(b)  under  the
      Exchange Act (17 CFR 240.14d-2(b))

|_|   Pre-commencement  communications  pursuant  to  Rule  13e-4(c)  under  the
      Exchange Act (17 CFR 240.13e-4(c))




Item 2.02. Results of Operations and Financial Condition.

      On November  3, 2004,  Greenfield  Online,  Inc.  reported  its results of
operations for the three and nine months ended September 30, 2004. A copy of the
press  release is attached as Exhibit 99.1 to this Form 8-K and is  incorporated
herein by reference.  The press release should be read in  conjunction  with the
note regarding forward-looking statements,  which is included in the text of the
press release.

      The information in this Form 8-K and the exhibit attached hereto shall not
be deemed "filed" for purposes of Section 18 of the  Securities  Exchange Act of
1934, as amended (the "Exchange  Act"), or otherwise  subject to the liabilities
of  that  section,   and  shall  not  be  incorporated  by  reference  into  any
registration statement or other document filed pursuant to the Securities Act of
1933, as amended, or the Exchange Act, except as expressly set forth by specific
reference in such filing.

Item 9.01. Financial Statements and Exhibits.

      (c)   Exhibits

            Exhibit No.       Description
            -----------       -----------

            99.1              Earnings  release for the period  ended  September
                              30,  2004  issued by  Greenfield  Online,  Inc. on
                              November 3, 2004 (filed herewith).


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                                    SIGNATURE

      Pursuant to the  requirements  of the Securities  Exchange Act of 1934, as
amended,  the  registrant has duly caused this report to be signed on its behalf
by the undersigned hereunto duly authorized.

                                               GREENFIELD ONLINE, INC.

                                               By: /s/ Robert E. Bies
                                                   ----------------------------
                                                   Robert E. Bies
                                                   Executive Vice President and
                                                   Chief Financial Officer

Dated: November 3, 2004


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EXHIBIT INDEX

            Exhibit No.       Description
            -----------       -----------

            99.1              Earnings  release for the period  ended  September
                              30,  2004  issued by  Greenfield  Online,  Inc. on
                              November 3, 2004


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