Stinchfield & Co.
                           An Accountancy Corporation
                          Certified Public Accountants


                                    Exhibit 1



           

September 19, 1997



Securities and Exchange Commission
450 Fifth Street N. W.
Washington, D.C. 20549

Gentleman:

     We were previously  principal  accountants  for Metro Display  Advertising,
Inc. and we reported on the financial  statements and schedules of Metro Display
Advertising,  Inc.  for the fiscal year ended  December  31,  1994 and 1995.  On
December  10, 1996,  we were  dismissed as the  principal  accountants  of Metro
Display  Advertising,  Inc.  We have  read  the  section  entitled  "Independent
Accountants" in the attached proxy statement of Metro Display, Advertising, Inc.
to  be  distributed  in  conjunction   with  the  Company's  Annual  Meeting  of
Shareholders  for  1997  and  to be  filed  with  the  Securities  and  Exchange
Commission and are in agreement with the statements contained therein.


Sincerely,

STINCHFIELD & CO.


By: /s/ Dale Stinchfield
    --------------------
Name: Dale Stinchfield

Title: President