<ARTICLE> 5 <LEGEND> THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM PACIFIC SUNWEAR OF CALIFORNIA, INC.'S FORM 10-Q FOR THE QUARTERLY PERIOD ENDED MAY 5, 1996, AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH FORM 10-Q. </LEGEND> <MULTIPLIER> 1 <PERIOD-TYPE> 3-MOS <FISCAL-YEAR-END> FEB-02-1997 <PERIOD-START> FEB-05-1996 <PERIOD-END> MAY-05-1996 <CASH> 5,108,619 <SECURITIES> 0 <RECEIVABLES> 639,896 <ALLOWANCES> 0 <INVENTORY> 18,116,804 <CURRENT-ASSETS> 27,507,731 <PP&E> 40,233,406 <DEPRECIATION> (13,317,139) <TOTAL-ASSETS> 55,635,396 <CURRENT-LIABILITIES> 12,923,226 <BONDS> 0 <PREFERRED-MANDATORY> 0 <PREFERRED> 0 <COMMON> 52,970 <OTHER-SE> 38,575,117 <TOTAL-LIABILITY-AND-EQUITY> 55,635,396 <SALES> 27,640,975 <TOTAL-REVENUES> 27,640,975 <CGS> 20,362,870 <TOTAL-COSTS> 7,576,340 <OTHER-EXPENSES> 0 <LOSS-PROVISION> 0 <INTEREST-EXPENSE> (29,659) <INCOME-PRETAX> (268,576) <INCOME-TAX> (99,000) <INCOME-CONTINUING> (169,576) <DISCONTINUED> 0 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> (169,576) <EPS-PRIMARY> (0.03) <EPS-DILUTED> (0.03)