<ARTICLE> 5 <PERIOD-TYPE> 6-MOS <FISCAL-YEAR-END> OCT-31-1997 <PERIOD-START> NOV-01-1997 <PERIOD-END> APR-30-1998 <CASH> 414,828 <SECURITIES> 0 <RECEIVABLES> 291,176 <ALLOWANCES> 85,528 <INVENTORY> 79,175 <CURRENT-ASSETS> 752,791 <PP&E> 52,787 <DEPRECIATION> 2,311 <TOTAL-ASSETS> 1,396,347 <CURRENT-LIABILITIES> 92,329 <BONDS> 0 <PREFERRED-MANDATORY> 0 <PREFERRED> 26,000 <COMMON> 84,095 <OTHER-SE> 0 <TOTAL-LIABILITY-AND-EQUITY> 1,396,347 <SALES> 174,365 <TOTAL-REVENUES> 174,365 <CGS> 94,376 <TOTAL-COSTS> 525,397 <OTHER-EXPENSES> 105,703 <LOSS-PROVISION> 0 <INTEREST-EXPENSE> 3,677 <INCOME-PRETAX> (554,788) <INCOME-TAX> 0 <INCOME-CONTINUING> (554,788) <DISCONTINUED> 0 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> (554,788) <EPS-PRIMARY> (0.10) <EPS-DILUTED> (0.10)