<ARTICLE> 5 <LEGEND> THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM PACIFIC SUNWEAR OF CALIFORNIA, INC.'S FORM 10-K FOR THE ANNUAL PERIOD ENDING JANUARY 31, 1999, AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO FORM 10-K. </LEGEND> <PERIOD-TYPE> YEAR <FISCAL-YEAR-END> JAN-31-1999 <PERIOD-START> FEB-02-1998 <PERIOD-END> JAN-31-1999 <CASH> 19,031,738 <SECURITIES> 0 <RECEIVABLES> 899,179 <ALLOWANCES> 0 <INVENTORY> 42,469,829 <CURRENT-ASSETS> 70,103,364 <PP&E> 93,696,916 <DEPRECIATION> (20,773,496) <TOTAL-ASSETS> 147,774,851 <CURRENT-LIABILITIES> 22,558,689 <BONDS> 0 <PREFERRED-MANDATORY> 0 <PREFERRED> 0 <COMMON> 204,339 <OTHER-SE> 116,492,682 <TOTAL-LIABILITY-AND-EQUITY> 147,774,851 <SALES> 321,125,009 <TOTAL-REVENUES> 321,125,009 <CGS> 212,859,474 <TOTAL-COSTS> 70,369,424 <OTHER-EXPENSES> 0 <LOSS-PROVISION> 0 <INTEREST-EXPENSE> (977,398) <INCOME-PRETAX> 38,873,509 <INCOME-TAX> 15,369,000 <INCOME-CONTINUING> 23,504,509 <DISCONTINUED> 0 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> 23,504,509 <EPS-PRIMARY> $1.13<F1> <EPS-DILUTED> $1.09 <FN> <F1>For Purposes of This Exhibit, Primary means Basic. </FN>