EXHIBIT 99.1 [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] The Nation's Largest Supermarket Company [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Forward-Looking Statement This presentation includes forward-looking statements which are subject to risks and uncertainties. Actual results might differ materially from those projected in the forward-looking statements. Additional information concerning factors that could cause actual results to materially differ from those in the forward-looking statements is contained in the Securities and Exchange Commission filings of both companies. [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Today's Agenda [ ] Kroger Third Quarter Earnings [ ] Kroger/Fred Meyer Merger * Strategic Rationale * Combined Company * Financial Prespective [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Third Quarter 1998 Highlights Total Sales - $8.0 billion +4.4% * Food Stores Sales +4.9% * Identical Store Sales +2.1% * Comparable Store Sales +3.6% [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Third Quarter 1998 Highlights [ ] EBITD $407 million +13.5% [ ] Gross Profit Rate 24.09% of sales +38 bps [ ] EPS 47 cents +27% [ ] OG&A 17.78% of sales +1 bp [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Third Quarter 1998 Highlights [ ] Net total debt ($77 million) $3.2 billion [ ] Net interest expense (9.8%) $77 million [ ] ERONOA +100 bps 41.8% [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] The Nation's Largest Supermarket Company [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Kroger's Fundamental Strategy "To achieve the responsiveness of decentralized operating authority combined with the economies of scale available from coordinating volume based activities and consolidating support systems." [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Strategic Rationale [ ] Creates nation's largest supermarket company * $43 billion in sales * 2,200 supermarkets * 800 convenience stores * 380 fine jewelry stores [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] 10 cents of Every $1 [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Strategic Rationale [ ] Leverages economies of scale and infrastructure [ ] Accretive transaction * Increases free cash flow * Accelerates EPS growth * Improves operating margins [ ] Significant cost-saving potential [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Transaction Summary Name: The Kroger Co. Headquarters: Cincinnati, Ohio Management: Joseph A. Pichler, Chairman & CEO Robert G. Miller, Vice Chairman & COO Board: Kroger - 13 Board seats Fred Meyer - 6 Board seats Structure: Tax-Free Stock Merger Terms: Fixed 1:1 Ratio Ownership: Kroger - 62% Fred Meyer - 38% Accounting: Pooling of Interests [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Fred Meyer Strengths [ ] Premier, multi-regional supermarket operator * $15 billion in annual sales * 1998 estimated EBITD of $1.3 billion [ ] Outstanding supermarket brands with wide range of formats * Strong customer loyalty * Modern store base and infrastructure [ ] Leading shares in fastest-growing U.S. markets [ ] Experienced management team * Ability to identify synergies, integrate businesses [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Strategic Rationale Combining Kroger and Fred Meyer creates the nation's largest supermarket company [GRAPH COMPARING KROGER/FRED MEYER TOTAL SALES OF $43 BILLION WITH TOTAL SALES OF ALBERTSON'S/AMERICAN STORES, WAL-MART (FOOD), SAFEWAY/DOMINICKS AND AHOLD (U.S.) OF $36 BILLION, $32 BILLION, $27 BILLION AND $19 BILLION RESPECTIVELY APPEARS HERE] [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Kroger's Markets [MAP OF THE UNITED STATES INDICATING STATES WHERE KROGER HAS STORES APPEARS HERE] [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Fred Meyer's Markets [MAP OF THE UNITED STATES INDICATING STATES WHERE FRED MEYER HAS STORES APPEARS HERE] [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Combined Markets Broad Geographic Reach [MAP OF THE UNITED STATES INDICATING STATES WHERE KROGER AND FRED MEYER HAVE STORES APPEARS HERE] [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Transaction Rationale Transaction combines two of the strongest performers in the industry Last 3 Years [LINE GRAPH COMPARING THE INDEXED [LINE GRAPH COMPARING THE INDEXED PRICE GROWTH OF KROGER CO. VS. PRICE GROWTH OF FRED MEYER, INC. THE INDEXED PRICE GROWTH OF THE VS. THE INDEXED PRICE GROWTH OF THE S&P 500 AND THE INDEXED PRICE S&P 500 AND THE INDEXED PRICE GROWTH GROWTH OF A COMPOSITE OF MAJOR OF A COMPOSITE OF MAJOR SUPERMARKET SUPERMARKET STORES FOR THE PERIOD STORES FOR THE PERIOD FROM 1/96 FROM 1/96 TO 7/98. OVER THIS THROUGH 7/98. OVER THIS PERIOD, THE PERIOD, THE INDEXED PRICE OF INDEXED PRICE OF FRED MEYER, INC. HAS KROGER CO. HAS INCREASED FROM 100 INCREASED FROM 100 TO 448, THE PRICE TO 285, THE PRICE INDEXED PRICE OF THE S&P 500 HAS INCREASED FROM 100 OF THE S&P 500 HAS INCREASED TO 180 AND THE INDEXED PRICE OF THE FROM 100 TO 180 AND THE PRICE COMPOSITE OF MAJOR SUPERMARKET STORES INDEXED PRICE OF THE COMPOSITE OF HAS INCREASED FROM 100 TO 172.] MAJOR SUPERMARKET STORES HAS INCREASED FROM 1OO TO 172.] [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Kroger's Strengths [ ] Leading supermarket chain in Midwest and Southeast * Existing #1 or #2 positions in 28 of 30 major markets [ ] Large, well-run store base * 1,400 food stores * 800 convenience stores [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Kroger's Strengths [ ] Strong franchises [ ] Powerful private label business [ ] Talented management team [ ] Solid EPS growth [ ] Improved operating margins [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Economies of Scale [ ] Combined company will generate economies from volume-based purchasing * Food * Health and beauty products * General merchandise and seasonal items * Supplies * Equipment * Raw materials [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Economies of Scale [ ] Leverage capital expenditures across broader store base * Information technology * Manufacturing and distribution efficiencies [ ] Sharing of best practices * Fred Meyer's experience with multi-department and warehouse stores * Kroger's pharmacy experience [LOGO OF KROGER] Outstanding Supermarket Franchises Banners Operating Area # of Stores Formats Average Store Size [LOGO OF KROGER] Midwest/Southeast 1,138 Food & Drug 46,000 Sq. Ft. Combination [LOGO OF CITY MARKET] Western Colorado 43 Food & Drug 41,000 Sq. Ft. Combination [LOGO OF FRY'S FOOD & DRUG STORES] Arizona 57 Food & Drug 56,000 Sq. Ft. Combination [LOGO OF KING SOOPERS] Eastern Colorado 72 Food & Drug 57,000 Sq. Ft. Combination [LOGO OF DILLONS] Kansas 88 Food & Drug 41,000 Sq. Ft. Combination [LOGO OF FRED MEYER, INC.] Outstanding Supermarket Franchises Banners Operating Area # of Stores Formats Average Store Size [LOGO OF FRED MEYER] Pacific Northwest 124 Multi-Department 142,000 Sq. Ft. Intermountain States [LOGO OF SMITH'S FOOD & DRUG CENTERS] Intermountain States 157 Food & Drug 65,000 Sq. Ft. Combination [LOGO OF QFC QUALITY FOOD CENTERS] Pacific Northwest 83 Premium 34,000 Sq. Ft. [LOGO OF RALPHS] Southern California 313 Conventional 37,000 Sq. Ft. [LOGO OF FOOD 4 LESS] Southern California 82 Price-Impact 53,000 Sq. Ft. Warehouse The "New" Kroger [LOGOS OF: KING SOOPERS CITY MARKET QFC QUALITY RALPHS FOOD CENTERS FRY'S FOOD KROGER FRED MEYER SAV-MOR FOODS & DRUG STORES DILLONS SMITH'S FOOD GERBES SUPER MARKETS FOOD 4 LESS] & DRUG CENTERS [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Leading Positions in Major U.S. Markets Albuquerque, NM 1 Lexington, KY 1 Tucson, AZ 1 Atlanta, GA 1 Little Rock, AR 1 Wichita-Hutchinson, KS 1 Charleston-Huntington, WV 1 Los Angeles, CA 1 Dallas-Ft. Worth, TX 2 Cincinnati, OH 1 Louisville, KY 1 Detroit, MI 2 Colorado Springs-Pueblo, CO 1 Memphis, TN 1 El Paso, TX 2 Columbus, OH 1 Nashville, TN 1 Indianapolis, IN 2 Dayton, OH 1 Phoenix, AZ 1 Oxnard-Ventura, CA 2 Denver, CO 1 Salt Lake City, UT 1 Paducah, KY 2 Houston, TX 1 Savannah, GA 1 Portland, OR 2 Knoxville, TN 1 Seattle, WA 1 Roanoke, VA 2 Las Vegas, NV 1 Toledo, OH 1 South Bend, IN 2 [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Pro Forma Combined Pro Forma Kroger Fred Meyer Combined - --------------------------------------------------------------------------- Sales $28 billion $15 billion $43 billion EBITD $1.5 billion $1.3 billion $2.8 billion - --------------------------------------------------------------------------- [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Synergies [ ] Significant cost savings and synergy benefits [ ] $225 million in annual cost savings within 3 years * Purchasing & Merchandising * Manufacturing/Distribution in-market efficiency * General & Administrative saving [ ] $75 million in the first 12 months [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Accretion Analysis [ ] Neutral to EPS in 1999 [ ] Immediately accretive to cash flow per share [ ] Significantly accretive to EPS in 2000 and beyond [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Financing Strategy [ ] S&P reaffirms Kroger's investment grade rating [ ] Existing bank credit facilities remain in place [ ] Kroger and Fred Meyer public debt remains outstanding [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Capital Structure Pro Forma ($ in millions) Kroger Fred Meyer Combined - ------------------------------------------------------------------------------- Total Debt 3,191 5,049 8,240 Total Shareholders' Equity (602) 2,110 1,508 Total Capitalization $2,589 $7,159 $9,748 - ------------------------------------------------------------------------------- [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Anticipated Timing Event Timing [ ] HSR filing [ ] Late October [ ] File Proxy/Registration [ ] Early November Statement [ ] Mail Proxy/Registration Statement [ ] Late December [ ] Shareholder Meetings/ [ ] Early 1999 Closing [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Kroger's EPS growth target increases to 16-18% in 2000 [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] Multiple Drivers of Earnings Growth [ ] Sales growth [ ] Size and scale economies [ ] Realization of cost savings [ ] Deleveraging through strong free cash flow [ ] New store growth in existing markets [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] National Supermarket Powerhouse [ ] Creates nation's largest supermarket company [ ] Broadest geographic coverage and widest spectrum of food retailing formats [ ] Leading shares in fast-growing markets [ ] Substantial economies of scale [ ] Significant cost savings [LOGO OF KROGER] [LOGO OF FRED MEYER, INC.] The Nation's Largest Supermarket Company