<ARTICLE>                                            9
<LEGEND>
This  schedule  contains  summary  financial   information  extracted  from  the
unaudited  condensed   consolidated  financial  statements  of  Umpqua  Holdings
Corporation  for the  three  months  ended  march  31,  1999 , and  the  audited
financial  statements  for the year ended December 31, 1998, and is qualified in
its entirety by reference to such financial statements.
</LEGEND>
<CIK>                         0001077771
<NAME>                        Umpqua Holdings Corporation
<MULTIPLIER>                  1
<CURRENCY>                    U.S. Dollars
       
                             
<PERIOD-TYPE>                   3-MOS
<FISCAL-YEAR-END>                              DEC-31-1999
<PERIOD-START>                                 JAN-01-1999
<PERIOD-END>                                   MAR-31-1999
<EXCHANGE-RATE>                                1.000
<CASH>                                         17,806,612
<INT-BEARING-DEPOSITS>                         6,535,859
<FED-FUNDS-SOLD>                               0
<TRADING-ASSETS>                               0
<INVESTMENTS-HELD-FOR-SALE>                    81,706,691
<INVESTMENTS-CARRYING>                         0
<INVESTMENTS-MARKET>                           0
<LOANS>                                        200,636,958
<ALLOWANCE>                                    2,911,586
<TOTAL-ASSETS>                                 317,137,222
<DEPOSITS>                                     253,634,685
<SHORT-TERM>                                   0
<LIABILITIES-OTHER>                            1,917,015
<LONG-TERM>                                    25,188,000
<PREFERRED-MANDATORY>                          0
<PREFERRED>                                    0
<COMMON>                                       26,504,220
<OTHER-SE>                                     9,893,302
<TOTAL-LIABILITIES-AND-EQUITY>                 317,137,222
<INTEREST-LOAN>                                4,635,657
<INTEREST-INVEST>                              1,357,724
<INTEREST-OTHER>                               0
<INTEREST-TOTAL>                               5,723,381
<INTEREST-DEPOSIT>                             1,618,078
<INTEREST-EXPENSE>                             1,941,496
<INTEREST-INCOME-NET>                          3,781,885
<LOAN-LOSSES>                                  328,000
<SECURITIES-GAINS>                             0
<EXPENSE-OTHER>                                2,519,784
<INCOME-PRETAX>                                1,894,401
<INCOME-PRE-EXTRAORDINARY>                     1,894,401
<EXTRAORDINARY>                                0
<CHANGES>                                      0
<NET-INCOME>                                   1,202,945
<EPS-PRIMARY>                                  .16
<EPS-DILUTED>                                  .15
<YIELD-ACTUAL>                                 5.42
<LOANS-NON>                                    798,702
<LOANS-PAST>                                   626,245
<LOANS-TROUBLED>                               0
<LOANS-PROBLEM>                                0
<ALLOWANCE-OPEN>                               2,663,914
<CHARGE-OFFS>                                  120,675
<RECOVERIES>                                   40,347
<ALLOWANCE-CLOSE>                              2,911,586
<ALLOWANCE-DOMESTIC>                           0
<ALLOWANCE-FOREIGN>                            0
<ALLOWANCE-UNALLOCATED>                        0