AVID TECHNOLOGY, INC.
                              Avid Technology Park
                                  One Park West
                               Tewksbury, MA 01876




                                   August 14, 2000





Securities and Exchange Commission
450 Fifth Street, N.W.
Judiciary Plaza
Washington, DC 20549


            Re:   Avid Technology, Inc.
                  File No. 0-21174
                  Quarterly Report on Form 10-Q
                  -----------------------------

Ladies and Gentlemen:

      Pursuant  to  regulations  of  the  Securities  and  Exchange  Commission,
submitted  herewith  for  filing  on  behalf  of Avid  Technology,  Inc.  is the
Company's  Quarterly  Report on Form 10-Q for the fiscal  quarter ended June 30,
2000.

      This filing is being effected by direct  transmission to the  Commission's
EDGAR System.

                                   Very truly yours,

                                   /s/ Carol E. Kazmer

                                   Carol E. Kazmer
                                   General Counsel






                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549


                                    FORM 10-Q

               QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
                    OF THE SECURITIES EXCHANGE ACT OF 1934

                 FOR THE QUARTERLY PERIOD ENDED JUNE 30, 2000


                         Commission File Number 0-21174

                            AVID TECHNOLOGY, INC.
            (Exact name of registrant as specified in its charter)


                  DELAWARE                      04-2977748
            (State or other jurisdiction of     (I.R.S. Employer
            incorporation or organization)      Identification No.)


                              AVID TECHNOLOGY PARK
                                  ONE PARK WEST
                               TEWKSBURY, MA 01876
                    (Address of principal executive offices)


      Registrant's telephone number, including area code: (978) 640-6789


      Indicate  by check  mark  whether  the  registrant  has filed all  reports
required to be filed by Section 13 or 15(d) of the  Securities  Exchange  Act of
1934  during  the  preceding  12 months  (or for such  shorter  period  that the
registrant was required to file such reports).

                                 Yes X No _____

      Indicate by check mark  whether the  registrant  has been  subject to such
filing requirements for the past 90 days.

                                 Yes X No _____

The number of shares  outstanding of the registrant's  Common Stock as of August
10, 2000 was 25,186,689.





                              AVID TECHNOLOGY, INC.

                                    FORM 10-Q

                  FOR THE QUARTERLY PERIOD ENDED JUNE 30, 2000

                                TABLE OF CONTENTS

                                                                          PAGE

PART I.    FINANCIAL INFORMATION

ITEM 1.    Condensed Consolidated Financial Statements:

   a) Condensed Consolidated Statements of Operations (unaudited)
      for the three and six month periods ended June 30, 2000 and 1999.......1

   b) Condensed Consolidated Balance Sheets as of
      June 30, 2000 (unaudited) and December 31, 1999........................2

   c) Condensed Consolidated Statements of Cash Flows (unaudited)
      for the six months ended June 30, 2000 and 1999........................3

   d) Notes to Condensed Consolidated Financial Statements (unaudited).......4

ITEM 2.    Management's Discussion and Analysis of Financial
           Condition and Results of Operations..............................11

ITEM 3.    Quantitative and Qualitative Disclosures About Market Risk.......21

PART II.   OTHER INFORMATION

ITEM 4.    Submission of Matters to a Vote of Security Holders..............22

ITEM 5.    Other Information................................................23

ITEM 6.    Exhibits and Reports on Form 8-K.................................24

Signatures..................................................................25

EXHIBIT  INDEX..............................................................26





PART I.    FINANCIAL INFORMATION
ITEM 1.    CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

AVID TECHNOLOGY, INC.
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(in thousands, except per share data)



                                                       Three Months Ended        Six Months Ended
                                                            June 30,                 June 30,
                                                    ------------------------ ------------------------
                                                       2000        1999         2000        1999
                                                    (unaudited) (unaudited)  (unaudited) (unaudited)
                                                                               
Net revenues                                          $119,959    $116,353     $228,655    $227,636
Cost of revenues                                        57,934      50,275      111,192      94,696
                                                    ----------- ------------ ----------- ------------
 Gross profit                                           62,025      66,078      117,463     132,940
                                                    ----------- ------------ ----------- ------------

Operating expenses:
 Research and development                               20,825      22,644       40,270      46,893
 Marketing and selling                                  31,382      33,525       59,921      66,087
 General and administrative                              8,101       7,270       15,013      14,011
 Amortization of acquisition-related
  intangible assets                                     19,792      19,787       39,592      40,298
                                                    ----------- ------------ ----------- ------------
  Total operating expenses                              80,100      83,226      154,796     167,289
                                                    ----------- ------------ ----------- ------------

Operating loss                                         (18,075)    (17,148)     (37,333)    (34,349)
Interest and other income, net                           1,233       1,263        2,277       1,863
                                                    ----------- ------------ ----------- ------------
Loss before income taxes                               (16,842)    (15,885)     (35,056)    (32,486)
Provision for (benefit from) income taxes                1,250      (7,849)       2,500     (12,995)
                                                    ----------- ------------ ----------- ------------

Net loss                                              ($18,092)    ($8,036)    ($37,556)   ($19,491)
                                                    =========== ============ =========== ============

Net loss per common share - basic and diluted           ($0.70)     ($0.34)      ($1.51)     ($0.81)
                                                    =========== ============ =========== ============

Weighted average common shares
outstanding - basic and diluted                         25,711      23,946       24,888      24,167
                                                    =========== ============ =========== ============





The  accompanying  notes  are an  integral  part of the  condensed  consolidated
financial statements.


                                       1



AVID TECHNOLOGY, INC.
CONDENSED CONSOLIDATED BALANCE SHEETS
(in thousands)




                                                                            June 30,          December 31,
                                                                              2000                1999
                                                                         -------------       -------------
                                                                          (unaudited)
                                                                                          
ASSETS
Current assets:
 Cash and cash equivalents                                                   $50,932             $46,072
 Marketable securities                                                        22,466              26,733
 Accounts receivable, net of allowances of $10,125 and $8,954
  at June 30, 2000 and December 31, 1999, respectively                        88,066              76,172
 Inventories                                                                  17,111              14,969
 Deferred tax assets                                                           1,976               2,114
 Prepaid expenses                                                              6,880               5,584
 Other current assets                                                          3,455               4,795
                                                                         -------------       -------------
  Total current assets                                                       190,886             176,439

Property and equipment, net                                                   30,499              32,748
Acquisition-related intangible assets                                         56,768              95,073
Other assets                                                                   5,204               7,764
                                                                         -------------       -------------
 Total assets                                                               $283,357            $312,024
                                                                         =============       =============

LIABILITIES AND STOCKHOLDERS' EQUITY
Current liabilities:
 Accounts payable                                                            $25,267             $23,998
 Accrued compensation and benefits                                            19,407              16,955
 Accrued expenses                                                             23,726              36,022
 Income taxes payable                                                          8,739               5,073
 Other current liabilities                                                     1,268               3,789
 Deferred revenues                                                            30,443              20,258
                                                                        -------------       -------------
  Total current liabilities                                                  108,850             106,095

Long-term debt and other liabilities, less current portion                    13,553              14,220

Purchase consideration                                                        11,276              23,786

Commitments and contingencies (Note 6)

Stockholders' equity:
 Preferred stock
 Common stock                                                                    265                 266
 Additional paid-in capital                                                  359,373             366,569
 Accumulated deficit                                                        (178,299)           (128,083)
 Treasury stock                                                              (28,566)            (66,489)
 Deferred compensation                                                        (4,084)             (1,853)
 Accumulated other comprehensive income (loss)                                   989              (2,487)
                                                                         -------------       -------------
  Total stockholders' equity                                                 149,678             167,923
                                                                         -------------       -------------
  Total liabilities and stockholders' equity                                $283,357            $312,024
                                                                         =============       =============





The accompanying notes are an integral part of the condensed consolidated
financial statements.


                                       2



AVID TECHNOLOGY, INC.
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(in thousands)




                                                                              Six Months Ended June 30,
                                                                             ---------------------------
                                                                                2000            1999
                                                                             -----------     -----------
                                                                             (unaudited)     (unaudited)
                                                                                         
CASH FLOWS FROM OPERATING ACTIVITIES:
 Net loss                                                                     ($37,556)        ($19,491)
 Adjustments to reconcile net loss to net
  cash provided by (used in) operating activities:
  Depreciation and amortization                                                 48,492           49,916
  Provision for doubtful accounts                                                3,835            1,222
  Compensation from stock grants and options                                       872              763
  Changes in deferred tax assets                                                                   (133)
  Loss on disposal of equipment                                                                     122
  Equity in (income) loss of non-consolidated companies                           (926)             308
  Changes in operating assets and liabilities:
   Accounts receivable                                                         (19,311)           8,126
   Inventories                                                                  (2,089)           3,340
   Prepaid expenses and other current assets                                     1,739             (457)
   Accounts payable                                                              1,362            4,099
   Income taxes payable                                                          3,847          (13,505)
   Accrued expenses, compensation and benefits                                  (9,390)         (18,821)
   Deferred revenues                                                             7,034           (1,269)
- --------------------------------------------------------------------------------------------------------
 NET CASH PROVIDED BY (USED IN) OPERATING ACTIVITIES                            (2,091)          14,220
- --------------------------------------------------------------------------------------------------------
CASH FLOWS FROM INVESTING ACTIVITIES:
 Purchases of property and equipment                                            (3,640)         (10,528)
 Decrease (increase) in other long-term assets                                   1,058           (5,944)
 Proceeds from disposal of assets                                                                 1,152
 Investments in non-consolidated companies                                      (2,100)          (1,500)
 Payment for acquisition, net of cash acquired                                    (995)
 Payments on note issued in connection with acquisition                                          (8,000)
 Purchases of marketable securities                                            (20,941)         (26,764)
 Proceeds from sales of marketable securities                                   29,394           44,512
- --------------------------------------------------------------------------------------------------------
 NET CASH PROVIDED BY (USED IN) INVESTING ACTIVITIES                             2,776           (7,072)
- --------------------------------------------------------------------------------------------------------
CASH FLOWS FROM FINANCING ACTIVITIES:
 Payments of long-term debt                                                                        (303)
 Purchase of common stock for treasury                                            (368)         (19,518)
 Proceeds from issuance of common stock                                          5,177            2,664
- --------------------------------------------------------------------------------------------------------
 NET CASH PROVIDED BY (USED IN) FINANCING ACTIVITIES                             4,809          (17,157)
- --------------------------------------------------------------------------------------------------------
Effects of exchange rate changes on cash and cash equivalents                     (634)          (1,543)
- --------------------------------------------------------------------------------------------------------
Net increase (decrease) in cash and cash equivalents                             4,860          (11,552)
Cash and cash equivalents at beginning of period                                46,072           62,904
- --------------------------------------------------------------------------------------------------------
Cash and cash equivalents at end of period                                     $50,932          $51,352
- --------------------------------------------------------------------------------------------------------





The  accompanying  notes  are an  integral  part of the  condensed  consolidated
financial statements.


                                       3


PART I.     FINANCIAL INFORMATION
ITEM 1D.    NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
            (UNAUDITED)


1.    FINANCIAL INFORMATION

The  accompanying   condensed  consolidated  financial  statements  include  the
accounts  of  Avid   Technology,   Inc.  and  its  wholly   owned   subsidiaries
(collectively,   "Avid"  or  the  "Company").  These  financial  statements  are
unaudited.  However,  in the opinion of management,  the condensed  consolidated
financial  statements  include  all  adjustments,  consisting  of  only  normal,
recurring  adjustments,  necessary for their fair presentation.  Interim results
are  not  necessarily  indicative  of  results  expected  for a full  year.  The
accompanying  unaudited  condensed  financial  statements  have been prepared in
accordance with the  instructions for Form 10-Q and therefore do not include all
information and footnotes  necessary for a complete  presentation of operations,
the  financial  position,  and cash flows of the  Company,  in  conformity  with
generally accepted accounting principles. The Company filed audited consolidated
financial  statements for the year ended  December 31, 1999 on Form 10-K,  which
included all information and footnotes necessary for such presentation.

The Company's  preparation of financial  statements in conformity with generally
accepted  accounting  principles  requires  management  to  make  estimates  and
assumptions  that  affect  the  reported  amount of assets and  liabilities  and
disclosure of contingent  assets and  liabilities  at the dates of the financial
statements and the reported amounts of revenues and expenses during the reported
periods. The most significant  estimates reflected in these financial statements
include  accounts  receivable and sales  allowances,  inventory  valuation,  the
recoverability of intangible assets including goodwill, and income tax valuation
allowances. Actual results could differ from those estimates.


2.    NET LOSS PER COMMON SHARE

Diluted net loss per share excluded  options and warrants to purchase  6,822,806
and 6,719,700  weighted  shares of common stock  outstanding  for the three- and
six-month periods ended June 30, 2000, respectively.  Diluted net loss per share
excluded  options and  warrants to purchase  6,985,670  and  6,720,175  weighted
shares of common stock  outstanding  for the three- and six-month  periods ended
June 30, 1999, respectively.  Inclusion of these options and warrants would have
been anti-dilutive for each of these periods.


                                       4


3.    INVENTORIES

Inventories consisted of the following (in thousands):




                                 June 30,        December 31,
                                   2000              1999
                               --------------    --------------
                                                 
Raw materials                         $9,573            $9,896
Work in process                        3,811             1,946
Finished goods                         3,727             3,127
                               --------------    --------------
                                     $17,111           $14,969
                               ==============    ==============




4.    INVESTMENTS IN NON-CONSOLIDATED COMPANIES

In January 1999,  Avid and Tektronix, Inc. established  a 50/50 owned and funded
newsroom computer system joint venture, Avstar Systems LLC ("Avstar"). The joint
venture is dedicated  to  providing  the next  generation  of newsroom  computer
systems  products  by  combining  both  companies'   newsroom  computer  systems
technology and certain personnel.  In September 1999, Tektronix  transferred its
interest in Avstar to a third  party,  Grass  Valley  Group Inc.  The  Company's
initial  contribution  to the joint  venture  was  approximately  $2.0  million,
consisting  of $1.5  million  of cash  and $0.5  million  of  fixed  assets  and
inventory. During the fourth quarter of 1999, Avstar distributed $1.5 million to
each joint venture partner, which was recorded by Avid as a return on investment
during 1999.  The Company's  investment in the joint venture is being  accounted
for under the equity method of accounting. The pro rata share of earnings income
(loss) of the joint  venture  recorded  by the  Company  during the  three-month
period  ended June 30,  2000 and 1999 was  approximately  $0.2  million and $0.3
million, respectively. The pro rata share of earnings income (loss) of the joint
venture  recorded by the Company during the six-month period ended June 30, 2000
and 1999 was approximately $0.8 million and ($0.3) million, respectively.


5.    LONG-TERM DEBT AND OTHER LIABILITIES

In connection  with the  acquisition of Softimage Inc.  ("Softimage")  in August
1998,  Avid issued a $5.0  million  subordinated  note (the "Note") to Microsoft
Corporation.  The  principal  amount  of the  Note,  including  any  adjustments
relative to Avid stock options forfeited by Softimage  employees plus all unpaid
accrued  interest,  is due on June 15, 2003. The Note bears interest at 9.5% per
annum, payable quarterly.

In connection with the acquisition, the Company issued stock options to retained
employees. As agreed with Microsoft,  the value of the Note will be increased by
$39.71 for each share underlying  forfeited employee stock options.  At the date
of acquisition,  the Company recorded these options as Purchase Consideration on
the balance sheet at a value of $68.2  million.  As these options become vested,
additional  paid-in capital is increased or,  alternatively,  as the options are
forfeited, the Note is increased, with Purchase Consideration being reduced by a
corresponding  amount in either case.  Through June 30, 2000,  the Note has been
increased by  approximately  $15.0  million for  forfeited  Avid stock  options.
During 1999,  the Company  made a cash  payment of $8.0  million for  principal,


                                       5


resulting in a note balance of approximately $12.0 million at June 30, 2000. The
Company made cash payments for interest of $0.2 million  during the  three-month
periods  ended  June 30,  2000 and 1999.  The  Company  made cash  payments  for
interest of $0.4 million  during the  six-month  periods ended June 30, 2000 and
1999.

In the second quarter of 1999, the Company  recorded  reductions of $6.9 million
to the goodwill and the deferred tax liability  recorded  upon the  acquisition,
due to the expectation of realizing tax return  deductions for a greater portion
of the acquired intangible assets.


6.    COMMITMENTS AND CONTINGENCIES

On June 7, 1995, the Company filed a patent infringement complaint in the United
States   District  Court  for  the  District  of   Massachusetts   against  Data
Translation,  Inc.,  a Marlboro,  Massachusetts-based  company.  Avid is seeking
judgment against Data Translation that, among other things, Data Translation has
willfully  infringed  Avid's  patent  number  5,045,940,  entitled  "Video/Audio
Transmission System and Method." Avid is also seeking an award of treble damages
together  with  prejudgment  interest  and costs,  Avid's  costs and  reasonable
attorneys'  fees and an  injunction  to prohibit  further  infringement  by Data
Translation.  The litigation has been dismissed without prejudice (with leave to
refile) pending a decision by the U.S. Patent and Trademark  Office on a reissue
patent application based on the issued patent.

On March 11, 1996,  the Company was named as defendant in a patent  infringement
suit filed in the United States District Court for the Western District of Texas
by Combined Logic Company,  a California  partnership  located in Beverly Hills,
California.  On May 16,  1996,  the suit was  transferred  to the United  States
District  Court for the Southern  District of New York on motion by the Company.
The complaint  alleges  infringement  by Avid of U.S.  patent number  4,258,385,
issued in 1981,  and seeks  injunctive  relief,  treble  damages and costs,  and
attorneys'  fees. The Company  believes that it has meritorious  defenses to the
complaint and intends to contest it vigorously.  However,  an adverse resolution
of this  litigation  could  have a  material  adverse  effect  on the  Company's
consolidated  financial position or results of operations in the period in which
the  litigation  is resolved.  No costs have been accrued for this possible loss
contingency.

The Company also receives  inquiries from time to time with regard to additional
possible patent infringement  claims.  These inquiries are generally referred to
counsel  and  are in  various  stages  of  discussion.  If any  infringement  is
determined to exist, the Company may seek licenses or settlements.  In addition,
from time to time as a normal incidence of the nature of the Company's business,
various claims,  charges, and litigation have been asserted or commenced against
the  Company  arising  from or related to  contractual  or  employee  relations,
intellectual property rights or product performance. Management does not believe
these claims will have a material  adverse  effect on the financial  position or
results of operations of the Company.


                                       6


7.    COMPREHENSIVE LOSS

Total comprehensive loss, net of taxes, was approximately $14.3 million and $8.5
million for the three-month periods ended June 30, 2000 and 1999,  respectively,
and $34.1  million and $21.1  million for the  six-month  periods ended June 30,
2000 and 1999,  respectively,  which  consists  of net loss,  the net changes in
foreign currency translation  adjustment and the net unrealized gains and losses
on available-for-sale securities.


8.    SEGMENT INFORMATION

The Company's organizational structure is based on strategic business units that
offer various products to the principal markets in which the Company's  products
are sold. These business units equate to two reportable segments: Video and Film
Editing and Effects,  and Professional  Audio. The following is a summary of the
Company's operations by operating segment (in thousands):




                                            Three Months Ended              Six Months Ended
                                                  June 30,                      June 30,
                                           ----------------------        ----------------------
                                              2000        1999              2000        1999
                                           ----------  ----------        ----------  ----------
                                                                          
Video and Film Editing and Effects:
          Net revenues                       $85,958     $93,856          $163,837    $179,880
                                           ==========  ==========        ==========  ==========
          Operating loss                     ($8,070)    ($1,616)         ($15,192)    ($5,370)
                                           ==========  ==========        ==========  ==========
Professional Audio:
          Net revenues                       $34,001     $22,497           $64,818     $47,756
                                           ==========  ==========        ==========  ==========
          Operating income                    $9,787      $4,255           $17,451     $11,319
                                           ==========  ==========        ==========  ==========
Combined Segments:
          Net revenues                      $119,959    $116,353          $228,655    $227,636
                                           ==========  ==========        ==========  ==========
          Operating income                    $1,717      $2,639            $2,259      $5,949
                                           ==========  ==========        ==========  ==========




The  following  table  reconciles  total  segment   operating  income  to  total
consolidated operating loss (in thousands):




                                                                  Three Months Ended          Six Months Ended
                                                                       June 30,                   June 30,
                                                               -----------------------    -----------------------
                                                                  2000         1999          2000         1999
                                                               ----------   ----------    ----------   ----------
                                                                                            
Total operating income for reportable segments                    $1,717       $2,639        $2,259       $5,949
  Unallocated amounts:
    Amortization of acquisition-related intangible assets        (19,792)     (19,787)      (39,592)     (40,298)
                                                               ----------   ----------    ----------   ----------
Consolidated operating loss                                     ($18,075)    ($17,148)     ($37,333)    ($34,349)
                                                               ==========   ==========    ==========   ==========



The  unallocated  amounts  represent  the  amortization  of acquired  intangible
assets, including goodwill, associated with the acquisition of Softimage.


                                       7


9.    RESTRUCTURING COSTS

In November 1999, the Company announced and implemented a restructuring  plan to
strategically  refocus the Company and bring operating expenses in line with net
revenues.  The major elements of the restructuring plan included the termination
of certain  employees,  the vacating of certain facilities and a decision not to
provide  any future  releases  of a limited  number of then  existing  products,
including  stand-alone  Marquee,  Avid Cinema,  Media  Illusion and Matador.  In
connection with this plan, the Company  recorded a restructuring  charge of $9.6
million,  of which $0.6 million  represented  non-cash  charges  relating to the
disposition of certain fixed assets. The following table sets forth the activity
in the  restructuring  accrual  accounts for the six-month period ended June 30,
2000 (in thousands):




                                                Employee    Facilities     Fixed
                                                Related      Related       Assets       Total
                                               ----------   ----------   ----------   ----------
                                                                             
Accrual balance at December 31, 1999              $4,421       $2,154         $541       $7,116

Cash payments                                     (2,243)        (217)                   (2,460)
Non-cash disposals                                                            (316)        (316)
                                               ----------   ----------   ----------   ----------
Accrual balance at March 31, 2000                 $2,178       $1,937         $225       $4,340

Cash payments                                       (818)        (445)                   (1,263)
Non-cash disposals                                                             (42)         (42)
                                               ----------   ----------   ----------   ----------
Accrual balance at June 30, 2000                  $1,360       $1,492         $183       $3,035
                                               ==========   ==========   ==========   ==========



The Company  expects that the  majority of the  remaining  $3.0 million  accrual
balance  will be expended  over the next  twelve  months and will be funded from
working capital.


10.   SUPPLEMENTAL   RECONCILIATION   OF  NET  LOSS  TO  TAX-EFFECTED   INCOME
      EXCLUDING AMORTIZATION OF ACQUISITION-RELATED INTANGIBLE ASSETS

The following  table presents a calculation of  tax-effected  income and diluted
per share  amounts  excluding  amortization  of  acquisition-related  intangible
assets.

(in thousands, except per share data)




                                                                   For the Three Months Ended
                                                                           June 30,
                                                                 -------------------------------
                                                                     2000              1999
                                                                 -------------     -------------
                                                                                  
Net loss                                                             ($18,092)          ($8,036)
Adjustments:
   Amortization of acquisition-related intangible assets               19,792            19,787
   Tax impact of adjustment                                                              (9,059)
                                                                 -------------     -------------
Tax-effected income excluding amortization of
 acquisition-related intangible assets                                 $1,700            $2,692
                                                                 =============     =============

Tax-effected income per diluted share excluding
  amortization of acquisition-related intangible assets                 $0.06             $0.10
                                                                 =============     =============

Weighted average common shares outstanding -  diluted -
  used for calculation                                                 26,785            25,781
                                                                 =============     =============



                                       8



(in thousands, except per share data)



                                                                 For the Six Months Ended June 30,
                                                                 --------------------------------
                                                                      2000              1999
                                                                 -------------      -------------
                                                                                  
Net loss                                                             ($37,556)          ($19,491)
Adjustments:
   Amortization of acquisition-related intangible assets               39,592             40,298
   Tax impact of adjustment                                                              (15,417)
                                                                 -------------      -------------
Tax-effected income excluding amortization of
 acquisition-related intangible assets                                 $2,036             $5,390
                                                                 =============      =============

Tax-effected income per diluted share excluding
  amortization of acquisition-related intangible assets                 $0.08              $0.20

                                                                 =============      =============

Weighted average common shares outstanding - diluted -
  used for calculation                                                 26,390             26,407
                                                                 =============      =============





11.   SUBSEQUENT EVENT - STOCK OPTION EXCHANGE PROGRAM

In July 2000,  the  Company  completed  a program  offered in June 2000  whereby
employees could elect to exchange certain  "out-of-the-money"  stock options for
shares  of  restricted   stock  at  specified   conversion   ratios.   In  July,
approximately  118,000  shares of  restricted  stock were issued in exchange for
options to purchase  approximately  432,000  shares of common  stock at exercise
prices  ranging from $9.4375 to $45.25.  Restrictions  imposed on holders of the
issued  restricted  stock  as to  transfers  or  sales  lapse  annually  over  a
three-year  period.  Deferred  compensation  of $1.4  million was  recorded as a
component of  stockholders'  equity for the fair value of the  restricted  stock
upon issuance and will be recognized as  compensation  expense  ratably over the
three-year restriction period, assuming that restrictions on all shares lapse.


12.   RECENT ACCOUNTING PRONOUNCEMENTS

In June 1999,  the  Financial  Accounting  Standards  Board issued  Statement of
Financial Accounting Standards No. 137 ("SFAS 137"),  "Accounting for Derivative
Instruments  and  Hedging  Activities-Deferral  of the  Effective  Date  of FASB
Statement No. 133 - an amendment of FASB Statement No. 133." SFAS 137 defers the
implementation  of SFAS 133 by one year.  SFAS 133,  as amended by SFAS 137,  is
effective for fiscal  quarters  beginning after January 1, 2001 for the Company,
and its  adoption  is not  expected to have a material  impact on the  Company's
financial position or results of operations.


                                       9


In  December  1999,  the  Securities  and  Exchange  Commission  released  Staff
Accounting Bulletin No. 101, "Revenue Recognition in Financial Statements" ("SAB
101").  SAB 101  summarizes  certain  views of the staff on  applying  generally
accepted accounting  principles to revenue recognition in financial  statements.
The staff believes that revenue is realized or realizable and earned when all of
the following criteria are met:  persuasive  evidence of an arrangement  exists;
delivery has occurred or services have been rendered;  the seller's price to the
buyer is fixed or determinable;  and  collectibility is reasonably  assured.  In
June 2000,  Staff  Accounting  Bulletin No.  101B,  "Second  Amendment:  Revenue
Recognition  in  Financial  Statements,"  was  released.  This staff  accounting
bulletin delays the  implementation of SAB 101 until the fourth quarter of 2000.
The Company does not expect the application of SAB 101 to have a material impact
on the Company's financial position or results of operations.

In  March  2000,   the   Financial   Accounting   Standard   Board  issued  FASB
Interpretation  No. 44,  "Accounting  for Certain  Transactions  Involving Stock
Compensation  - an  interpretation  of APB Opinion  No. 25" ("FIN  44").  FIN 44
clarifies the application of APB Opinion No. 25 and among other issues clarifies
the  following:  the  definition  of an employee  for  purposes of applying  APB
Opinion No. 25, the  criteria  for  determining  whether a plan  qualifies  as a
noncompensatory plan, the accounting consequence of various modifications to the
terms of previously  fixed stock options or awards,  and the  accounting  for an
exchange  of stock  compensation  awards in a  business  combination.  FIN 44 is
effective July 1, 2000, but certain  conclusions in FIN 44 cover specific events
that occurred  after either  December 15, 1998 or January 12, 2000.  The Company
does not  expect  the  application  of FIN 44 to have a  material  impact on the
Company's financial position or results of operations.


                                       10



PART I.     FINANCIAL INFORMATION
ITEM 2.     MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND
            RESULTS OF OPERATIONS


OVERVIEW

The text of this document may include forward-looking statements. Actual results
may differ materially from those described herein,  depending on such factors as
are described  herein,  including under "Certain  Factors That May Affect Future
Results."

Avid Technology,  Inc. ("Avid" or the "Company")  develops,  markets,  sells and
supports a wide range of  software  and systems for  creating  and  manipulating
digital media content. Digital media are media elements,  whether video or audio
or  graphics,  in which the image,  sound or picture is  recorded  and stored as
digital values,  as opposed to analog signals.  Avid's digital,  nonlinear video
and film editing  systems are designed to improve the  productivity of video and
film  editors by enabling  them to edit moving  pictures  and sound in a faster,
easier, more creative, and more cost-effective manner than by use of traditional
analog tape-based systems. To complement these systems,  Avid develops and sells
a range of image  manipulation  products  that allow users in the video and film
post-production and broadcast markets to create graphics and special effects for
use in feature films,  television  programs and advertising,  and news programs.
Avid also  develops  and sells  digital  audio  systems  through its  Digidesign
division.  These systems have applications in music,  film,  television,  video,
broadcast,  streaming media and web development, as well as in home and hobbyist
markets.  These  systems  are  based  upon  proprietary   Digidesign/Avid  audio
hardware, software, and control surfaces, and enable users to record, edit, mix,
process,  and master audio in a uniquely integrated manner.  Additionally,  Avid
believes that the Internet is one of the most important new content distribution
channels  and is  continuing  to invest in this  area.  Avid has  developed  and
continues to develop products  specifically  designed for working in an Internet
environment.  The Company also plans to enable  Internet  publishing  across its
entire current  product line.  Upcoming  releases of the Company's core products
are expected to include Internet video and audio streaming capabilities.

Avid's products are used worldwide in production and post-production facilities;
film studios; network,  affiliate,  independent,  and cable television stations;
recording   studios;   advertising   agencies;    government   and   educational
institutions; corporate communication departments; and by Internet professionals
and audio hobbyists.  Projects produced using Avid  products--from  major motion
picture  and  primetime   television  to  music  video  and  marquee   recording
artists--have  been  honored  with  Oscars,  Emmys,  Grammys and a host of other
international awards.

On April 26, 2000, the Company announced that David Krall, who was the Company's
President and Chief Operating  Officer,  had been appointed  President and Chief
Executive  Officer.  The Company also announced  that William L.  Flaherty,  the
Company's  Acting  Chief  Executive  Officer and Chief  Financial  Officer,  had
decided to leave the Company. The Company further announced that Ethan E. Jacks,
who was a Vice President and the Company's  General Counsel,  had been appointed
Senior Vice President, Chief Legal Officer and Acting Chief Financial Officer as
the Company conducts a search for a Chief Financial Officer.


                                       11


RESULTS OF OPERATIONS

Net Revenues

The  Company's  net  revenues  have  been  derived  mainly  from  the  sales  of
computer-based digital, nonlinear media editing systems and related peripherals,
licensing of related software, and sales of maintenance contracts.  Net revenues
increased by $3.6 million (3.1%) to $120.0 million in the quarter ended June 30,
2000 from $116.4 million for the same quarter in 1999. Net revenues increased by
$1.0  million  (0.4%) to $228.7  million for the six months  ended June 30, 2000
from $227.6 million for the six months ended June 30, 1999.

The revenue  increase in both periods  reflected sales of newer products such as
Avid Unity  MediaNet,  which began shipping in June 1999,  Digi 001, which began
shipping in November  1999,  and Avid Xpress DV,  which began  shipping in March
2000, as well as incremental  SOFTIMAGE|DS and Digidesign audio product revenue.
These  increases in revenues were offset in part by a decline in unit sales from
Macintosh-based Media Composer products,  Symphony,  and local storage products.
Service revenue was also lower in both periods.  The Company  currently  expects
revenue for the full year 2000 to show modest growth versus the full year 1999.

During the second quarter of 2000, the Company began shipments of  SOFTIMAGE|XSI
and the  Edgestreme  Cluster.  During March 2000,  Avid also began shipping Avid
Xpress DV on IBM IntelliStation for Windows NT.

Net revenues derived through  indirect  channels were  approximately  87% of net
revenues  for the three  months  ended  June 30,  2000,  compared  to 91% of net
revenues  for  the  same  period  in  1999.   Indirect   channel  revenues  were
approximately  87% of net  revenues  for the six  months  ended  June  30,  2000
compared  to  approximately  90% for the same period in 1999.  The Company  made
minor changes to the channel sales strategy for certain product lines, which, as
expected,  slightly reduced the percentage of indirect channel revenues compared
to total revenue.

International  sales (sales to customers  outside the U.S. and Canada) accounted
for  approximately 51% and 50% of the Company's second quarter 2000 and 1999 net
revenues,  respectively.  International  sales increased by  approximately  $3.4
million or 5.8% in the second  quarter of 2000  compared  to the same  period in
1999.  International  sales  accounted  for  approximately  53%  and  52% of the
Company's net revenues for the first six months of 2000 and 1999,  respectively.
International  sales increased by approximately  $2.4 million or 2.0% in the six
months  ended  June 30,  2000 from the same  period  in 1999.  The  increase  in
international  sales for both  periods  reflected  increases in the Asia region,
partially offset by decreases in the Europe region.

Gross Profit

Cost of revenues consists  primarily of costs associated with the procurement of
components;   the  assembly,   test,  and  distribution  of  finished  products;
warehousing;  post-sales  customer  support costs;  and provisions for inventory
obsolescence. The resulting gross profit fluctuates based on factors such as the
mix of products sold, the cost and proportion of third-party  hardware  included
in the systems sold by the Company, the timing of new product introductions, the


                                       12


offering  of  product  upgrades,  price  discounts  and  other  sales  promotion
programs,  the distribution  channels through which products are sold, and sales
of aftermarket hardware products.  Gross margin decreased to 51.7% in the second
quarter of 2000  compared to 56.8% in the same period of 1999 and  decreased  to
51.4% for the six months  ended June 30,  2000 from 58.4% for the same period in
1999. These decreases were primarily related to product mix, product  promotions
and discounting, as well as price reductions, all of which were partially offset
by  manufacturing  overhead and material  cost  savings.  The Company  currently
expects that gross margin for the  remainder of 2000 will not differ  materially
from that of the second quarter of 2000.

Research and Development

Research and development expenses decreased by $1.8 million (8.0%) in the second
quarter  of 2000  compared  to the same  period  in 1999 and  decreased  by $6.6
million  (14.1%)  for the six months  ended June 30,  2000  compared to the same
period in 1999.  These  decreased  expenditures  were  primarily  due to planned
reductions in  personnel-related  expenditures and reduced  consulting  expense,
partially offset by planned investments in the Company's  strategic  initiatives
including products designed to address the Company's Internet strategy.  For the
three-month  period of 2000  relative  to 1999,  variations  in funding by third
party partners for certain development projects caused an additional increase in
research  and  development  expense.  For the  six-month  periods,  it  caused a
decrease.  Research and development  expenses decreased to 17.4% of net revenues
in the second  quarter of 2000 compared to 19.5% in the same quarter of 1999 and
decreased to 17.6% for the six months ended June 30, 2000 from 20.6% for the six
months ended June 30, 1999.  These decreases were primarily due to the decreases
in research and development expenses noted above.

Marketing and Selling

Marketing and selling expenses decreased by approximately $2.1 million (6.4%) in
the second  quarter of 2000 compared to the same period in 1999 and decreased by
$6.2 million  (9.3%) for the six months ended June 30, 2000 compared to the same
period in 1999.  These  decreased  expenditures  in selling and  marketing  were
primarily due to planned  reductions in  personnel-related  expenditures  in the
Company's  video and film  editing and  effects  business  and in  discretionary
spending, partially offset by increases in the provision for bad debt. Marketing
and selling expenses decreased to 26.2% of net revenues in the second quarter of
2000  compared to 28.8% in the same quarter of 1999 and  decreased to 26.2% from
29.0% for the six  months  ended  June 30,  2000 and 1999,  respectively.  These
decreases were primarily due to the decreases in marketing and selling  expenses
noted above.

General and Administrative

General and  administrative  expenses  increased by $0.8 million  (11.4%) in the
second quarter of 2000 compared to the same period in 1999 and increased by $1.0
million  (7.1%) for the six  months  ended June 30,  2000  compared  to the same
period in 1999.  These  increased  expenditures  in general  and  administrative
expenses were primarily due to executive severance benefits, partially offset by
planned reductions in personnel-related expenditures. General and administrative
expenses  increased  to 6.8%  of net  revenues  in the  second  quarter  of 2000
compared to 6.2% in the same quarter of 1999 and increased to 6.6% from 6.2% for
the six months ended June 30, 2000 and 1999, respectively.  These increases were
primarily due to higher expenses noted above.


                                       13


Amortization of Acquisition-related Intangible Assets

In connection with the August 1998 acquisition of the business of Softimage, the
Company allocated $88.2 million of the total purchase price of $247.9 million to
intangible  assets  consisting of completed  technologies,  work force and trade
name, and $127.8  million to goodwill.  Results for both quarters ended June 30,
2000 and June 30, 1999 reflect  amortization  of $19.8 million  associated  with
these  acquisition-related  intangible assets.  Results for the six months ended
June 30, 2000 and June 30, 1999 reflect  amortization of $39.6 million and $40.3
million,  respectively,  associated  with these  acquisition-related  intangible
assets.  The  unamortized  balance of the  intangible  assets  relating  to this
acquisition,   including   goodwill,   was  $55.4  million  at  June  30,  2000.
Approximately  $26.9  million  additional  amortization  is expected  during the
second half of 2000 with the remaining  $28.5  million  expected to be amortized
through July 2001.

In the second quarter of 1999, the Company  recorded  reductions of $6.9 million
to the goodwill and the deferred tax liability  recorded  upon the  acquisition,
due to the expectation of realizing tax return  deductions for a greater portion
of the acquired intangible assets.

Interest and Other Income, Net

Interest and other  income,  net consists  primarily of interest  income,  other
income and interest expense. Interest and other income, net for the three months
ended June 30, 2000 was $1.2 million and consistent with that of the same period
in 1999. For the six months ended June 30, 2000,  interest and other income, net
increased  $0.4 million as compared to the same period in 1999.  The increase in
the six-month  period was primarily  related to the recognition of the Company's
share of equity  income in Avstar in the 2000  period,  as compared to an equity
loss in the 1999 period.  This increase was offset by lower  interest  income in
2000 due to a lower average cash and investment balance.

Provision for Income Taxes

The Company  recorded a tax  provision of $1.3 million for each of the first and
second  quarters of 2000.  This  provision was comprised of taxes payable by the
Company's foreign  subsidiaries and state taxes. No tax benefit was provided for
the loss  before  income  taxes in the U.S.  This  provision  compares  to a tax
benefit of $7.8 million and $13.0 million for the three- and  six-month  periods
ended June 30, 1999,  respectively,  both of which  represented an effective tax
rate of 31%. This rate differed from the U.S. Federal  statutory rate of 35% due
primarily  to  the  Company's  foreign  subsidiaries,  which  are  taxed  in the
aggregate at a lower rate, and the U.S. Federal Research Tax Credit.

LIQUIDITY AND CAPITAL RESOURCES

The Company has funded its  operations  to date  through both private and public
sales of equity securities as well as through cash flows from operations.  As of
June 30, 2000, the Company's  principal sources of liquidity included cash, cash
equivalents and marketable securities totaling approximately $73.4 million.


                                       14


With  respect to cash  flows,  net cash used in  operating  activities  was $2.1
million  for the six  months  ended  June 30,  2000  compared  to $14.2  million
provided by  operating  activities  in the same  period in 1999.  During the six
months ended June 30,  2000,  net cash used in  operating  activities  primarily
reflects the net loss  adjusted for  depreciation  and  amortization  as well as
increases in accounts receivable and deferred revenue,  and decreases in accrued
expenses.  During  the six months  ended June 30,  1999,  net cash  provided  by
operating   activities   consisted  primarily  of  the  net  loss  adjusted  for
depreciation and amortization and collections in accounts receivable,  partially
offset by decreases in accrued expenses and income taxes payable.

The Company  purchased  $3.7  million of property and  equipment  during the six
months  ended June 30,  2000,  compared  to $10.5  million in the same period in
1999. These purchases primarily included hardware and software for the Company's
information   systems  and  equipment  to  support   research  and   development
activities.  During the six months ended June 30, 2000,  the Company also made a
cash investment of $2.1 million in Rocket Network,  Inc. In the six-month period
ended June 30, 1999, the Company utilized $8.0 million to repay a portion of the
note issued to Microsoft  Corporation  in  connection  with the  acquisition  of
Softimage.  The remaining  principal  balance on the note issued to Microsoft of
approximately  $12.0 million is due and payable in June 2003.  Additionally,  in
1999,  the Company made a cash  investment  of $1.5 million into a joint venture
with Tektronix, Inc.

In November 1999, the Company announced and implemented a restructuring  plan to
strategically  refocus the Company and bring operating expenses in line with net
revenues,  with the goal of restoring long-term profitability to the Company and
supporting  the Company's new strategic  initiatives.  The major elements of the
resulting  restructuring  plan included the termination of certain employees and
the  vacating  of  certain  facilities.  The plan also  provided  for no further
releases  of a limited  number of then  existing  product  offerings,  including
stand-alone Marquee, Avid Cinema, Media Illusion and Matador. In connection with
this plan,  the Company  recorded a  restructuring  charge of $9.6 million.  The
charge included  approximately  $6.6 million for severance and related costs for
209 employees on a worldwide basis,  $2.4 million for facility vacancy costs and
approximately  $0.6 million of non-cash  charges  relating to the disposition of
certain fixed assets.  At the time of the charge,  the Company expected that the
1999 restructuring actions would result in an expense reduction of approximately
$18.0  million on an  annualized  basis.  These  savings  will likely be largely
offset by incremental costs associated with new strategic  initiatives  intended
for the  growth of the  Company.  During  1999 and the first  half of 2000,  the
Company  made cash  payments  of $2.5  million and $3.7  million,  respectively,
related to these restructuring activities. The majority of the remaining accrual
balance of $3.0  million at June 30,  2000 is expected to be paid out during the
remainder of 2000 and 2001 and will be funded from working capital.

The Company believes existing cash, cash equivalents and marketable  securities,
as well as internally  generated funds, will be sufficient to meet the Company's
cash requirements,  including capital expenditures, for at least the next twelve
months.  In the event the Company  requires  additional  financing,  the Company
believes that it would be able to obtain such financing;  however,  there can be
no assurance  that it would be successful in doing so, or that it could do so on
terms favorable to the Company.

On October 21,  1998,  the Company  announced  that the Board of  Directors  had
authorized the  repurchase of up to 2.0 million  shares of the Company's  common
stock.  Purchases  have been and will be made in the open market or in privately
negotiated  transactions.  The Company has used and plans to continue to use any
repurchased  shares for its  employee  stock  plans.  During  1999,  the Company
repurchased  a total of 1.2  million  shares of common  stock at a cost of $19.7
million, under the program announced in October 1998. As of June 30, 2000, there
were approximately 300,000 shares remaining authorized for repurchase.


                                       15


In July 2000,  the  Company  completed  a program  offered in June 2000  whereby
employees could elect to exchange certain  "out-of-the-money"  stock options for
shares  of  restricted   stock  at  specified   conversion   ratios.   In  July,
approximately  118,000 shares of restricted common stock were issued in exchange
for options to purchase approximately 432,000 shares of common stock at exercise
prices  ranging from $9.4375 to $45.25.  Restrictions  imposed on holders of the
issued  common stock as to transfers or sales lapse  annually  over a three-year
period.  Deferred  compensation  of $1.4  million was recorded as a component of
stockholders'  equity for the fair  value of the  restricted  common  stock upon
issuance  and  will be  recognized  as  compensation  expense  ratably  over the
three-year restriction period, assuming that restrictions on all shares lapse.


EUROPEAN MONETARY UNION

On January 1, 1999, eleven of the fifteen member countries of the European Union
established  fixed conversion  rates between their sovereign  currencies and the
euro. As of that date, the  participating  countries agreed to adopt the euro as
their common legal  currency.  However,  the legacy  currencies will also remain
legal tender in the  participating  countries  for a transition  period  between
January 1, 1999 and January 1, 2002. During this transition  period,  public and
private  parties may elect to pay or charge for goods and services  using either
the euro or the participating country's legacy currency.

The  Company  began  conducting  certain  business  transactions  in the euro on
January 1, 1999,  and will change its  functional  currencies  for the  affected
countries  to the  euro  by the end of the  three-year  transition  period.  The
conversion  to the euro has not had and is not  expected  to have a  significant
operational  impact or a material financial impact on the results of operations,
financial position, or liquidity of its European businesses.


RECENT ACCOUNTING PRONOUNCEMENTS

In June 1999,  the  Financial  Accounting  Standards  Board issued  Statement of
Financial Accounting Standards No. 137 ("SFAS 137"),  "Accounting for Derivative
Instruments  and  Hedging  Activities-Deferral  of the  Effective  Date  of FASB
Statement No. 133 - an amendment of FASB Statement No. 133." SFAS 137 defers the
implementation  of SFAS 133 by one year.  SFAS 133,  as amended by SFAS 137,  is
effective for fiscal  quarters  beginning after January 1, 2001 for the Company,
and its  adoption  is not  expected to have a material  impact on the  Company's
financial position or results of operations.

In  December  1999,  the  Securities  and  Exchange  Commission  released  Staff
Accounting Bulletin No. 101, "Revenue Recognition in Financial Statements" ("SAB
101").  SAB 101  summarizes  certain  views of the staff on  applying  generally
accepted accounting  principles to revenue recognition in financial  statements.


                                       16


The staff believes that revenue is realized or realizable and earned when all of
the following criteria are met:  persuasive  evidence of an arrangement  exists;
delivery has occurred or services have been rendered;  the seller's price to the
buyer is fixed or determinable;  and  collectibility is reasonably  assured.  In
June 2000,  Staff  Accounting  Bulletin No.  101B,  "Second  Amendment:  Revenue
Recognition  in  Financial  Statements,"  was  released.  This staff  accounting
bulletin delays the  implementation of SAB 101 until the fourth quarter of 2000.
The Company does not expect the application of SAB 101 to have a material impact
on the Company's financial position or results of operations.

In  March  2000,   the   Financial   Accounting   Standard   Board  issued  FASB
Interpretation  No. 44,  "Accounting  for Certain  Transactions  Involving Stock
Compensation  - an  interpretation  of APB Opinion  No. 25" ("FIN  44").  FIN 44
clarifies the application of APB Opinion No. 25 and among other issues clarifies
the  following:  the  definition  of an employee  for  purposes of applying  APB
Opinion No. 25, the  criteria  for  determining  whether a plan  qualifies  as a
noncompensatory plan, the accounting consequence of various modifications to the
terms of previously  fixed stock options or awards,  and the  accounting  for an
exchange  of stock  compensation  awards in a  business  combination.  FIN 44 is
effective July 1, 2000, but certain  conclusions in FIN 44 cover specific events
that occurred  after either  December 15, 1998 or January 12, 2000.  The Company
does not  expect  the  application  of FIN 44 to have a  material  impact on the
Company's financial position or results of operations.


                                       17


CERTAIN FACTORS THAT MAY AFFECT FUTURE RESULTS

A number of uncertainties exist that could affect the Company's future operating
results, including, without limitation, the following:

The  Company's  core video  editing  market  predominantly  uses Avid  products.
Therefore, future growth in this market may be limited. Accordingly, the Company
has expanded its product line to address the digital media  production  needs of
the television broadcast news market, online film and video finishing market and
the emerging  market for  multimedia  production  tools,  including the Internet
broadcast  market  and  the  corporate  market.  A  significant  portion  of the
Company's  future  growth will depend on customer  acceptance in these and other
new markets.  The Company has limited  experience in serving these markets,  and
there can be no assurance that the Company will be able to develop such products
successfully, that such products will achieve widespread customer acceptance, or
that the Company will be able to develop  distribution  and support  channels to
serve these markets.  Any failure of such products to achieve market acceptance,
any  additional  costs and  expenses  incurred by the Company to improve  market
acceptance  of  such  products  and to  develop  new  distribution  and  support
channels,  or the withdrawal  from the market of such products or of the Company
from such new  markets  could have a material  adverse  effect on the  Company's
business and results of operations.

The Company's plans for future growth in the Internet broadcast market depend on
increased  use  of  the  Internet  for  the  creation,   use,  manipulation  and
distribution  of  media  content  from  corporate  markets  to  the  highest-end
post-production.  Such uses of the Internet  are  currently at an early stage of
development  and the future  evolution  of the  Internet in the media  broadcast
market is not clear.  Because a significant  portion of the  Company's  business
strategy  depends  on its  Internet  initiative,  its  business  may  suffer  if
commercial use of the Internet fails to grow in the future.

As another component of its Internet  initiative,  the Company recently launched
the  Avid  Production  Network  site  (AvidProNet.com)  to  provide  interactive
information  and services to new media and  post-production  professionals.  The
Company's plans for the Avid Production Network include content-hosting,  remote
reviewing and stock footage  availability.  Because  materials may be posted on,
and/or  downloaded  and  subsequently   distributed  to  others  from  the  Avid
Production  Network site,  the Company may be subject to claims for  defamation,
negligence,  copyright  or trademark  infringement,  personal  injury,  or other
theories based on the nature,  content,  publication  and  distribution  of such
materials.

As a result  of the  Internet's  popularity  and  increasing  use,  new laws and
regulations may be adopted.  These laws and regulations may cover issues such as
privacy,  distribution  and content.  The  enactment of any  additional  laws or
regulations   may  impede  the  growth  of  the  Internet,   and  the  Company's
Internet-related  business,  and could place additional financial burdens on the
Company's business.

The Company's gross margin  fluctuates  based on various  factors.  Such factors
include the mix of products  sold,  the cost and the  proportion of  third-party
hardware included in the systems sold by the Company, the distribution  channels
through which  products are sold, the timing of new product  introductions,  the
offering of product  and  platform  upgrades,  price  discounts  and other sales
promotion programs,  the volume of sales of aftermarket  hardware products,  the
costs of  swapping  or fixing  products  released  to the market  with errors or
flaws,  provisions  for inventory  obsolescence,  allocations  of  manufacturing


                                       18


overhead costs and customer support costs to cost of goods, sales of third-party
computer hardware to distributors, and competitive pressure on selling prices of
products.  The Company's  systems and software  products  typically  have higher
gross  margins than storage  devices and product  upgrades.  Gross profit varies
from  product to  product  depending  primarily  on the  proportion  and cost of
third-party hardware included in each product.  The Company,  from time to time,
adds  functionality  and  features  to  its  systems.   If  such  additions  are
accomplished through the use of more, or more costly,  third-party hardware, and
if the  Company  does not  increase  the price of such  systems to offset  these
increased  costs, the Company's gross margins on such systems would be adversely
affected.

The Company sells most of its products and services  through  indirect  channels
such  as  distributors  and  resellers.  Resellers  and  distributors  typically
purchase software and "kits" from the Company and other turnkey  components from
other vendor  sources in order to produce  complete  systems for resale.  As the
majority of the Company's sales are through the indirect channel model, it has a
significant  dependence  on  its  resellers  and  their  third  party  component
suppliers.  Any  disruption  to its  resellers or their  suppliers may adversely
affect the Company's revenue and gross margin.

The Company's  operating  expense levels are based, in part, on its expectations
of future revenues.  Further, in many cases,  quarterly operating expense levels
cannot be reduced  rapidly in the event that  quarterly  revenue  levels fail to
meet internal expectations.  Therefore, if quarterly revenue levels fail to meet
internal  expectations  upon  which  expense  levels are  based,  the  Company's
operating  results may be adversely  affected and there can be no assurance that
the Company would be able to operate profitably.

The Company's success depends in large part upon the services of a number of key
employees.  The loss of the services of one or more of these key employees could
have a material adverse effect on the Company.  The Company's  success will also
depend in  significant  part upon its  ability to  continue  to  attract  highly
skilled personnel to fill a number of vacancies.  On April 26, 2000, the Company
announced that David Krall, who was the Company's  President and Chief Operating
Officer,  had been appointed President and Chief Executive Officer.  The Company
also announced that William L. Flaherty,  the Company's  Acting Chief  Executive
Officer  and Chief  Financial  Officer,  had decided to leave the  Company.  The
Company further  announced that Ethan E. Jacks, who was a Vice President and the
Company's General Counsel, had been appointed Senior Vice President, Chief Legal
Officer and Acting Chief Financial  Officer as the Company conducts a search for
a Chief Financial Officer.

Certain of the Company's  products operate only on specific computer  platforms.
The Company currently relies on Apple Computer,  Inc., IBM and Intergraph as the
sole  manufacturers of such computer  platforms.  There can be no assurance that
the respective manufacturers will continue to develop,  manufacture, and support
such computer  platforms  suitable for the Company's existing and future markets
or that the Company  will be able to secure an adequate  supply of  computers on
the appropriate platforms,  the occurrence of any of which could have a material
adverse effect on the Company's business and results of operations.


                                       19


The Company is  dependent  on a number of  suppliers  as sole source  vendors of
certain key components of its products and systems.  Components purchased by the
Company from sole source vendors include video compression chips manufactured by
C-Cube  Microsystems;  a small computer systems interface  ("SCSI")  accelerator
board from ATTO  Technology;  a 3D digital  video  effects  board from  Pinnacle
Systems;  application  specific  integrated circuits ("ASICS") from Chip Express
and LSI Logic;  digital signal processing  integrated circuits from Motorola;  a
fibre  channel  adapter card from JNI; a fibre  channel  storage  array from the
Clariion  division  of EMC;  and a PCI  expansion  chassis  from Magma Inc.  The
Company  purchases  these sole source  components  pursuant  to purchase  orders
placed from time to time. The Company also  manufactures  certain circuit boards
under license from a subsidiary of Pinnacle Systems.  The Company generally does
not carry  significant  inventories  of these sole source  components and has no
guaranteed  supply  arrangements.  No  assurance  can be given that sole  source
suppliers  will devote the  resources  necessary to support the  enhancement  or
continued  availability  of such  components  or that any such supplier will not
encounter technical,  operating or financial difficulties that might imperil the
Company's supply of such sole source components. While the Company believes that
alternative sources of supply for sole source components could be developed,  or
systems redesigned to permit the use of alternative components, its business and
results of operations  could be  materially  affected if it were to encounter an
untimely or extended interruption in its sources of supply.

The markets for digital  media  editing  and  production  systems are  intensely
competitive and subject to rapid change. The Company  encounters  competition in
the video and film  editing and effects and  professional  audio  markets.  Many
current and  potential  competitors  of the Company have  substantially  greater
financial,  technical,  distribution,  support, and marketing resources than the
Company.  Such  competitors may use these resources to lower their product costs
and thus be able to lower  prices  to  levels  at which  the  Company  could not
operate  profitably.  Further,  such competitors may be able to develop products
comparable  or superior to those of the Company or adapt more  quickly  than the
Company to new  technologies  or evolving  customer  requirements.  Accordingly,
there can be no assurance  that the Company will be able to compete  effectively
in its target markets or that future  competition  will not adversely affect its
business and results of operations.

A significant portion of the Company's business is conducted in currencies other
than the U.S. dollar.  Changes in the value of major foreign currencies relative
to the  value of the U.S.  dollar,  therefore,  could  adversely  affect  future
revenues and  operating  results.  The Company  attempts to reduce the impact of
currency  fluctuations on results through the use of forward exchange  contracts
that  hedge  foreign  currency-denominated   third-party  and  intercompany  net
receivables or payable balances and cash balances. The Company has generally not
hedged specific  transactions  with external  parties,  although it periodically
reevaluates its hedging practices.

The  Company  is  involved  in  various  legal  proceedings,   including  patent
litigation.  An adverse resolution of any such proceedings could have a material
adverse effect on the Company's business and results of operations.


                                       20


ITEM 3.     QUANTITATIVE AND QUALITATIVE DISCLOSURE ABOUT MARKET RISK

Market Risk
The Company's primary exposures to market risk are the effect of fluctuations in
interest rates earned on its cash equivalents and marketable  securities and the
effect of  volatility  in  currencies  on asset and  liability  positions of its
international subsidiaries that are denominated in foreign currencies.

Foreign Exchange Risk
The Company derives greater than 50% of its revenues from customers  outside the
United  States.  This  business  is,  for  the  most  part,  transacted  through
international   subsidiaries   and  generally  in  the  local   currency.   This
circumstance  exposes the Company to risks  associated  with  changes in foreign
currency that can impact revenues,  net income (loss) and cash flow. The Company
enters into foreign  exchange  forward  contracts to hedge the foreign  exchange
exposure  of  certain  forecasted   receivables  and  payables  of  its  foreign
subsidiaries.  Gains and losses  associated  with  currency  rate changes on the
contracts are recorded in results of operations,  offsetting losses and gains on
the related assets and  liabilities.  The success of the hedging program depends
on forecasts of transaction  activity in the various  currencies.  To the extent
that these  forecasts  are over- or  understated  during the periods of currency
volatility, the Company could experience unanticipated currency gains or losses.

At June 30,  2000,  the Company had $38.0  million of foreign  exchange  forward
contracts  outstanding,  denominated  in various  European,  Asian and  Canadian
currencies,  as a hedge against forecasted foreign  denominated  receivables and
payables.  Net losses of $0.6 million resulting from forward exchange  contracts
were included in the results of operations in the second quarter of 2000,  which
partially offset net gains on the related asset and liabilities of $0.4 million.
For the  six-month  period  ended  June 30,  2000,  net  losses of $0.2  million
resulting  from  forward  exchange  contracts  were  recorded in addition to net
losses of $0.7 million on the related asset and liabilities.  A hypothetical ten
percent change in foreign currency rates would not have a material impact on the
Company's results of operations because the impact on the forward contracts as a
result  of a ten  percent  change  would  offset  the  impact  on the  asset and
liability positions of the Company's foreign subsidiaries.

Interest Rate Risk
At June 30,  2000,  the  Company  held  $46.5  million in cash  equivalents  and
marketable securities,  consisting of short-term government  obligations,  state
and municipal  bonds,  and commercial  paper.  Cash  equivalents  and marketable
securities  are  classified  as  "available  for sale" and are  recorded  on the
balance  sheet at market  value,  with any  unrealized  gain or loss recorded in
comprehensive  income (loss).  A hypothetical  ten percent  increase in interest
rates  would  not  have a  material  impact  on the fair  market  value of these
instruments due to their short maturity.


                                       21



PART II.    OTHER INFORMATION
ITEM 4.     SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

The Company  held its Annual  Meeting of  Stockholders  on June 7, 2000.  At the
meeting,  Charles T.  Brumback  and Nancy  Hawthorne  were  reelected as Class I
Directors. The vote with respect to each nominee is set forth below:

                              Total Vote For              Total Vote Withheld
                              Each Director                From Each Director
                             ---------------              --------------------

     Mr. Brumback               23,488,600                       329,184

     Ms. Hawthorne              23,489,559                       328,225


Additional  Directors of the Company whose term of office  continued after the
meeting are Peter C. Gotcher,  Robert M. Halperin,  Roger J. Heinen,  Jr., and
William J. Warner.

The stockholders also approved an amendment of the Company's 1996 Employee Stock
Purchase Plan to increase by 500,000 shares to 1,200,000 shares of common stock,
the number of shares  authorized  for  issuance  under  this Plan,  by a vote of
20,543,332 shares for, 3,235,169 shares against, 39,233 shares abstaining,  with
50 broker non-votes.

The stockholders also approved an amendment of the Company's 1993 Director Stock
Option Plan to increase by 250,000 shares to 470,000 shares of common stock, the
number  of  shares  authorized  for  issuance  under  this  Plan,  by a vote  of
17,333,992 shares for, 6,444,244 shares against, 39,498 shares abstaining,  with
50 broker non-votes.

The  stockholders  also  approved  an  amendment  of the  Company's  1997  Stock
Incentive  Plan to  increase  by 500,000  shares to  2,500,000  shares of common
stock,  the number of shares  authorized for issuance under this Plan, by a vote
of 16,693,045 shares for,  7,089,291 shares against,  35,398 shares  abstaining,
with 50 broker non-votes.

In addition,  the stockholders ratified the selection of  PricewaterhouseCoopers
LLP as the Company's  independent  auditors by a vote of 23,752,075  shares for,
40,781 shares against, 24,878 shares abstaining, with 50 broker non-votes.


                                       22



ITEM 5.     OTHER INFORMATION

Any proposal that a stockholder  wishes the Company to consider for inclusion in
the Company's  proxy  statement  and form of proxy card for the  Company's  2001
Annual  Meeting of  Stockholders  (the "2001  Meeting") must be submitted to the
Secretary of the Company at its offices,  Avid  Technology  Park, One Park West,
Tewksbury, Massachusetts 01876, no later than December 4, 2000.

In addition,  the  Company's  By-laws  require all  stockholder  proposals to be
timely  submitted  in advance to the  Company at the above  address  (other than
proposals  submitted for inclusion in the Company's  proxy statement and form of
proxy card as described above). To be timely, the notice must be received by the
Company  no later  than  March 24,  2001 or 60 days  before the date of the 2001
Meeting,  whichever  is later.  The  Company has not yet set a date for the 2001
Meeting.  However,  if the 2001 Meeting is held on June 7, 2001 (the anniversary
of the 2000 Annual  Meeting of  Stockholders),  the deadline for delivery of the
notice would be April 8, 2001.


                                       23


ITEM 6.     EXHIBITS AND REPORTS ON FORM 8-K

(a)   EXHIBITS

      27    Financial Data Schedule

(b)   REPORTS ON FORM 8-K.  For the fiscal quarter ended June 30, 2000, the
      Company filed no Current Reports on Form 8-K.


                                       24



SIGNATURES

Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.

                                    Avid Technology, Inc.


Date:   August 14, 2000           By: /s/ Ethan E. Jacks
                                      ---------------------
                                      Ethan E. Jacks
                                      Senior Vice President, Chief Legal Officer
                                      and Acting Chief Financial Officer




Date:   August 14, 2000           By: /s/ Carol L. Reid
                                      ---------------------
                                      Carol L. Reid
                                      Vice President and Corporate Controller
                                      (Principal Accounting Officer)


                                       25



                                  EXHIBIT INDEX

      Exhibit No.                    Description

      27    Financial Data Schedule



                                       26