SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 _______________________ FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 _______________________ Date of Report (Date of earliest event reported): September 3, 2003 Commission File Name of Registrant, State of Incorporation, Address of IRS Employer Numbers Principal Executive Offices and Telephone Number Identification Number - ----------------------- ------------------------------------------------------------- -------------------------- 0-7831 JOURNAL COMMUNICATIONS, INC. 39-0382060 A Wisconsin corporation 333 West State Street Milwaukee, Wisconsin 53202 (414) 224-2728 0-7832 JOURNAL EMPLOYEES' STOCK TRUST 39-6153189 333 West State Street Milwaukee, Wisconsin 53202 (414) 224-2728 333-105209 THE JOURNAL COMPANY 20-0020198 333-105210 A Wisconsin corporation 333 West State Street Milwaukee, Wisconsin 53202 (414) 224-2728 This combined Form 8-K is separately filed by Journal Communications, Inc., Journal Employees' Stock Trust and The Journal Company. Item 5. Other Events and Regulation FD Disclosure. - ------ ----------------------------------------- At a special meeting of shareholders and unitholders held on September 3, 2003, the shareholders of Journal Communications, Inc., a Wisconsin corporation (the "Company"), and the unitholders of Journal Employees' Stock Trust (the "Trust"), approved all of the components of the Company's previously announced permanent capital plan, including: o a share exchange, pursuant to which each share of the Company's existing common stock will automatically be exchanged for three shares of new class B common stock of The Journal Company ("New Journal," currently a wholly-owned subsidiary of the Company), which will be entitled to ten votes per share; o an amendment to the Journal Employees' Stock Trust Agreement ("JESTA") to explicitly permit the share exchange to occur and to provide that, immediately after the share exchange is completed, JESTA will terminate and the shares of class B common stock of New Journal held by JESTA as a result of the share exchange will be distributed to the unitholders of JESTA; o New Journal's 2003 Equity Incentive Plan; and o New Journal's 2003 Employee Stock Purchase Plan. A copy of the Company's and the Trust's communication to shareholders and unitholders regarding approval of the permanent capital plan is filed as Exhibit 99 hereto and is incorporated by reference herein. -2- Item 7. Financial Statements and Exhibits. - ------ --------------------------------- (a) Not applicable. (b) Not applicable. (c) Exhibits. The following exhibit is being filed herewith: (99) Announcement to shareholders and unitholders of Journal Communications, Inc. and Journal Employees' Stock Trust, dated September 3, 2003, regarding approval of the Journal Communications, Inc. permanent capital plan. -3- SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the registrants have duly caused this report to be signed on their behalf by the undersigned hereunto duly authorized. JOURNAL COMMUNICATIONS, INC. THE JOURNAL COMPANY Date: September 3, 2003 By: /s/ Paul M. Bonaiuto -------------------------------------- Paul M. Bonaiuto, Executive Vice President and Chief Financial Officer JOURNAL EMPLOYEES' STOCK TRUST Date: September 3, 2003 By: /s/ Paul M. Bonaiuto -------------------------------------- Paul M. Bonaiuto, Trustee -4- JOURNAL COMMUNICATIONS, INC. JOURNAL EMPLOYEES' STOCK TRUST THE JOURNAL COMPANY EXHIBIT INDEX TO FORM 8-K Report Dated September 3, 2003 Exhibit No. - ---------- (99) Announcement to shareholders and unitholders of Journal Communications, Inc. and Journal Employees' Stock Trust, dated September 3, 2003, regarding approval of the Journal Communications, Inc. permanent capital plan. -5-