SECURITIES & EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-K (X) Annual Report Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 (Fee Required) For the fiscal year ended December 31, 1995 Commission File Number: 0-7832 JOURNAL EMPLOYEES' STOCK TRUST (Exact name of registrant as specified in its charter) WISCONSIN 39-6153189 (State of organization) (I.R.S. employer identification number) 333 West State Street, P. O. Box 661, Milwaukee, Wisconsin 53201 Address of principal executive offices (zip code) Registrant's telephone number, including area code: 414-224-2374 Securities registered pursuant to Section 12(b) of the Act: NONE Securities registered pursuant to Section 12(g) of the Act: Units of Beneficial Interest (title of class) Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports) and (2) has been subject to such filing requirements for the past 90 days. Yes X . No . State the aggregate market value of the voting stock held by non- affiliates of the Registrant: Not applicable. Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K (Section 229.405 of this chapter) is not contained herein, and will not be contained, to the best of registrant's knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K. [ x ] Portions of Parts I, II and III are incorporated by reference to the Annual Report of Journal Communications, Inc. on Form 10-K for the year ended December 31, 1995, filed herewith as Exhibit 99.1. PART I ITEM 1. BUSINESS The Registrant is a trust created under the Journal Employees' Stock Trust Agreement, dated May 15, 1937, by all the stockholders of The Journal Company (now known as Journal Communications, Inc.), a Wisconsin corporation (the "Company"), to promote stability and to enable its employees to acquire ownership and control of the Company. Under the Trust Agreement establishing the Registrant, stockholders of the Company and the Company itself deposited shares of the Company's stock in the trust and received in exchange trust units, which in turn have been sold to active employees of the Company and its subsidiaries. Each unit represents one share of the Company's common stock. Unitholders may sell their units to other active employees at the formula price ("Option Price") defined in the Trust Agreement and are required to do so when they die or terminate employment, except that (i) retired employees may retain a decreasing percentage of their units for ten years after retirement and (ii) employees who are terminated due to downsizing or divestiture may retain a decreasing percentage of their units for up to five (5) years. As of the date hereof, the Registrant holds 12,960,000 shares, or ninety percent (90%), of the outstanding common stock of the Company. The Registrant engages in no business other than the record holding of Company shares, the issuing of trust units and, in limited instances, the voting of Company shares held by it. Most expenses of administering the trust are borne by the Company. There are five trustees, all employees of the Company, none of whom receives any compensation in his capacity as trustee. The Registrant has no employees. For a further discussion of the trust's operation and unit ownership, see Item 5, "Market for Registrant's Common Stock and Related Stock Holder Matters," and Item 12, "Security Ownership of Certain Beneficial Owners and Management," in the Annual Report of Journal Communications, Inc. on Form 10-K, filed herewith as Exhibit 99.1. ITEM 2. PROPERTIES The Registrant owns no physical properties. Its records are kept and its administrative functions are performed in the offices of Journal Communications, Inc., in Milwaukee, Wisconsin. ITEM 3. LEGAL PROCEEDINGS None. ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS None. PART II ITEM 5. MARKET FOR REGISTRANT'S COMMON STOCK AND RELATED SECURITY HOLDER MATTERS Reference is made to Item 5, "Market For Registrant's Common Stock and Related Stock Holder Matters," of the Annual Report of Journal Communications, Inc., on Form 10-K filed herewith as Exhibit 99.1, and incorporated herein by reference. ITEM 6. SELECTED FINANCIAL DATA Registrant incorporates herein by reference Item 6, "Selected Financial Data," of the Annual Report of Journal Communications, Inc., on Form 10-K filed herewith as Exhibit 99.1. ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS Registrant incorporates herein by reference Item 7, "Management's Discussion and Analysis of Financial Condition and Results of Operations," of the Annual Report of Journal Communications, Inc., on Form 10-K filed herewith as Exhibit 99.1. ITEM 8. CONSOLIDATED FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA The Financial Statements With Report of Independent Public Auditors are presented on the pages immediately following. Report of Ernst & Young LLP, Independent Auditors The Trustees of Journal Employees' Stock Trust We have audited the accompanying statement of assets and liabilities of Journal Employees' Stock Trust (the Trust) as of December 31, 1995, 1994 and 1993, and the related statements of Journal Communications, Inc., common stock held and Trust certificates outstanding, Trust income, and cash flows for the years then ended. These financial statements are the responsibility of the Trustees of the Trust. Our responsibility is to express an opinion on these financial statements based on our audits. We conducted our audits in accordance with generally accepted auditing standards. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements. An audit also includes assessing the accounting principles used and significant estimates made by the Trustees, as well as evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion. In our opinion, the financial statements referred to above present fairly, in all material respects, the assets and liabilities of Journal Employees' Stock Trust at December 31, 1995, 1994 and 1993, Journal Communications, Inc., common stock held and Trust certificates outstanding, Trust income, and cash flows for the years then ended in conformity with generally accepted accounting principles. ERNST & YOUNG, LLP Milwaukee, Wisconsin February 13, 1996 JOURNAL EMPLOYEES' STOCK TRUST STATEMENT OF ASSETS AND LIABILITIES December 31, 1995, 1994 and 1993 1995 1994 1993 Assets: Cash in bank $ 100 $ 100 $ 100 ======= ======= ====== Liabilities: Note payable to Journal Communications, Inc. $ 100 100 100 ------- ------- ------- $ 100 $ 100 $ 100 ======= ======= ======= See accompanying notes. JOURNAL EMPLOYEES' STOCK TRUST STATEMENT OF JOURNAL COMMUNICATIONS INC. COMMON STOCK HELD AND TRUST CERTIFICATES OUTSTANDING (Notes 1 and 2) Years ended December 31, 1995, 1994 and 1993 1995 1994 1993 Shares of Journal Communications Inc. common stock: Held at beginning and end of year 12,960,000 12,960,000 12,960,000 ========== ========== ========== Trust certificates evidencing Units of Beneficial Interest in Journal Communications Inc. common stock: Outstanding at beginning and end of year 12,960,000 12,960,000 12,960,000 ========== ========== ========== See accompanying notes. JOURNAL EMPLOYEES' STOCK TRUST STATEMENT OF TRUST INCOME (Note 3) Years ended December 31, 1995, 1994 and 1993 1995 1994 1993 Dividends on common stock of Journal Communications Inc. held by the Trust $25,729,448 $23,598,655 $22,564,341 =========== =========== =========== Dividends to holders of Units of Beneficial Interest $25,729,448 $23,598,655 $22,564,341 =========== =========== =========== Dividends per share $ 2.10 $ 1.90 $ 1.80 See accompanying notes. JOURNAL EMPLOYEES' STOCK TRUST STATEMENT OF CASH FLOWS Years ended December 31, 1995, 1994 and 1993 1995 1994 1993 Sources of cash: Receipts from purchasers of Units of Beneficial Interest (Note 3) $62,411,465 $45,792,223 $38,906,990 Dividends received from Journal Communications Inc. 25,729,448 23,598,655 22,564,341 ----------- ----------- ----------- 88,140,913 69,390,878 61,471,331 Uses of cash: Disbursements to sellers of Units of Beneficial Interest (62,411,465) (45,792,223) (38,906,990) Dividends paid to holders of Units of Beneficial Interest (25,729,448) (23,598,655) (22,564,341) ----------- ----------- ----------- Net increase (decrease) in cash -- -- -- Cash at beginning of year 100 100 100 ----------- ----------- ----------- Cash at end of year $ 100 $ 100 $ 100 =========== =========== =========== See accompanying notes. JOURNAL EMPLOYEES' STOCK TRUST NOTES TO FINANCIAL STATEMENTS December 31, 1995, 1994 and 1993 1. Organization The only business of Journal Employees' Stock Trust (Trust), under agreement dated May 15, 1937, as amended, is the record holding of common stock of Journal Communications Inc. (Company), the issuance of Units of Beneficial Interest in such shares (Units) and, in limited instances, the voting of shares of the Company's common stock held by it. The Trust is administered by five trustees who are officers/directors of the Company and receive no remuneration for services performed for the Trust. The trustees are required to distribute all Trust income (consisting solely of dividends paid by the Company), less such amounts as the trustees deem necessary for payment of administrative expenses, as soon as practicable after receipt. Since its origination, substantially all expenses of the Trust have been paid by the Company. The Trust distributes all of its income and, therefore, pays no income taxes under applicable income tax codes. 2. Common stock of the Company Upon deposit by the Company of shares of common stock, the Trust issues a like number of Units and the Company offers such Units to its employees, or employees of its subsidiaries (Employees). Sales of Units by the Company are made at the formula price determined in accordance with the Trust Agreement. 3. Unitholders' Sales of Units of Beneficial Interest Unitholders may sell all or a portion of their Units only to other Employees designated by the President of the Company or, under certain circumstances, to shareholders of the Company, at the current formula price under the terms and conditions of the Trust Agreement. If the Units are not sold in this manner, the Units are freely transferable, subject to a five-year right of the Company to purchase the Units at any time at the formula price. Payments for Units sold by employees to other employees are deposited with the trustees by the purchaser and remitted by the trustees to the seller. ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE None. PART III ITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT The following list shows the names and ages of Registrant's trustees and the year in which each became a trustee. It also shows the positions held by each trustee with Journal Communications, Inc. Position/Office Name Age Trustee Since with the Company Robert A. Kahlor (62) May 28, 1986 Chairman of the Board Steven J. Smith (45) March 9, 1990 President Thomas M. Karavakis (65) June 26, 1992 Senior Vice President Douglas G. Kiel (47) March 7, 1995 Senior Vice President Paul M. Bonaiuto (45) February 1, 1996 Senior Vice President/CFO All trustees are directors of Journal Communications, Inc., and, except for Mr. Bonaiuto, have been employed by Journal Communications, Inc., in key management positions for at least the last five years. Mr. Kahlor has been Chairman of the Board of the Company since September 1992. Prior to that, he had been President of the Company. Mr. Smith has been President of the Company since September 1992. Prior to that he was Executive Vice President of the Company. For the past five (5) years, Mr. Karavakis has been a senior vice president of the Company and President of Add, Inc., a subsidiary of the Company. Mr. Kiel has been a Senior Vice President of the Company and President of Journal Broadcast Group, Inc., a subsidiary of the Company, since June 1992. Prior to that, he had been a director of the Company and Executive Vice President of Journal Broadcast Group, Inc. Mr. Bonaiuto has been Chief Financial Officer of the Company since January 1996 and was elected a senior vice president in March 1996. Previously Mr. Bonaiuto had been a director and vice president of the Company and President of NorthStar Print Group, Inc., a subsidiary of the Company, from June 1994 to January 1996; Senior Vice President and Chief Financial Officer of Perry Printing Corporation, then a subsidiary of the Company, from July 1992 to June 1994, and executive vice president of The Peterson Group, Wilmington, Delaware, a private equity investment firm, for the remainder of the past five-year period. ITEM 11. EXECUTIVE COMPENSATION The five trustees, all employees of Journal Communications, Inc., do not receive any compensation in their capacity as trustee. ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT The following chart states the number of units of beneficial interest in the Registrant held by the trustees of the Registrant: Units Held as of Percent of Ownership Name March 13, 1996 * denotes <1% Paul M. Bonaiuto 13,000 * Robert A. Kahlor 85,435 * Thomas M. Karavakis 77,035 * Douglas G. Kiel 26,300 * Steven J. Smith 73,880 * All trustees as a group 5,577,676 43.0% Each of the trustees has voting power arising under the Trust Agreement establishing the Registrant in respect to the number of units set forth opposite such trustee's name. In addition, as a group, the trustees have voting power arising under the Trust Agreement establishing the Registrant, as of March 13, 1996, in respect of 5,302,026 units held by retirees and other former employees of the Company, employee benefit trusts, employees' personal trusts and charitable, educational or religious trusts. ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS None. PART IV ITEM 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K (a) 1. Financial Statements and Schedules The financial statements and schedules listed in the accompanying index are filed as part of this annual report. 2. Exhibits The exhibits listed in the accompanying index to exhibits are filed as part of this Annual Report on Form 10-K. (b) Reports on Form 8-K No reports on Form 8-K were filed by the Registrant during the quarter ended December 31, 1995. JOURNAL EMPLOYEES' STOCK TRUST INDEX TO FINANCIAL STATEMENTS, FINANCIAL STATEMENT SCHEDULES AND EXHIBITS (Item 14(a)) Form 10-K 1. Financial Statements Statement of Assets and Liabilities at December 31, 1995, 1994 and 1993 4 Statement of Journal Communications, Inc. Common Stock held and Trust Certificates Outstanding for each of the three years in the period ended December 31, 1995 5 Statement of Trust Income for each of the three years in the period ended December 31, 1995 6 Statement of Cash Flows for each of the three years in the period ended December 31, 1995 7 Notes to Financial Statements 8 2. Financial Statement Schedules None 3. Exhibits (3) Journal Employees' Stock Trust Agreement, May 15, 1937, as amended, filed herewith (incorporated by reference to Exhibit 9 to the Annual Report on Form 10-K of Journal Communications, Inc. for the fiscal year ended December 31, 1995 (Commission File No. 0-7831)) (23) Consent of Ernst & Young, LLP, Independent Auditors, filed herewith. (27) Financial Data Schedule, filed herewith. (99.1) Annual Report to Shareholders of Journal Communications, Inc., on Form 10-K for the fiscal year ended December 31, 1995 (incorporated by reference to the Annual Report on Form 10-K of Journal Communications, Inc. for the fiscal year ended December 31, 1995 (Commission File No. 0-7831)) Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly caused this Annual Report to be signed on its behalf by the undersigned, thereunto duly authorized. JOURNAL EMPLOYEES' STOCK TRUST By: /s/ Robert A. Kahlor Robert A. Kahlor, Trustee Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed by the following persons on behalf of the Registrant and in the capacities and on the dates indicated: TRUSTEES OF JOURNAL EMPLOYEES' STOCK TRUST Date: April 1, 1996 /s/ Robert A. Kahlor Robert A. Kahlor Date: April 1, 1996 /s/ Steven J. Smith Steven J. Smith Date: April 1, 1996 /s/ Thomas M. Karavakis Thomas M. Karavakis Date: April 1, 1996 /s/ Douglas G. Kiel Douglas G. Kiel Date: April 1, 1996 /s/ Paul M. Bonaiuto Paul M. Bonaiuto JOURNAL EMPLOYEES STOCK TRUST EXHIBIT INDEX Exhibit No. Description (3) Journal Employees' Stock Trust Agreement, May 15, 1937, as amended, filed herewith (incorporated by reference to Exhibit 9 to the Annual Report on Form 10-K of Journal Communications, Inc. for the fiscal year ended December 31, 1995 (Commission File No. 0-7831)) (23) Consent of Ernst & Young, LLP, Independent Auditors, filed herewith. (27) Financial Data Schedule, filed herewith. (99.1) Annual Report to Shareholders of Journal Communications, Inc., on Form 10-K for the fiscal year ended December 31, 1995 (incorporated by reference to the Annual Report on Form 10-K of Journal Communications, Inc. for the fiscal year ended December 31, 1995 (Commission File No. 0-7831))